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Compare Looker and NinjaCat 
Featured Products
At a Glance
Market Segments
Mid-Market (60.8% of reviews)
Small-Business (55.5% of reviews)
Entry-Level Pricing
No pricing available
Contact Us Per Year
Looker
Star Rating
(1,588)4.4 out of 5
Market Segments
Mid-Market (60.8% of reviews)
Pros & Cons
Entry-Level Pricing
No pricing available
Free Trial is available
Learn more about LookerNinjaCat
Star Rating
(316)4.2 out of 5
Market Segments
Small-Business (55.5% of reviews)
Pros & Cons
Entry-Level Pricing
Contact Us Per Year
Browse all 4 pricing plansSummary
AI Generated Summary
AI-generated. Powered by real user reviews.
- G2 reviewers report that Looker excels in user satisfaction, boasting a significantly higher overall score compared to NinjaCat. Users appreciate its ability to create interactive and visually appealing reports, with one user highlighting the "super easy, keen, and customizable interface" that enhances their reporting capabilities.
- According to verified reviews, Looker has a much larger user base, reflected in its total number of reviews. With over 1,500 reviews, users feel more confident in the reliability of Looker's performance, while NinjaCat's smaller review count may raise questions about its broader applicability.
- Users say that Looker offers a more intuitive setup process, making it easier for teams to get started quickly. Reviewers have noted the platform's effective onboarding features, which help them create meaningful dashboards without a steep learning curve, unlike NinjaCat, which has received feedback about its setup being less straightforward.
- Reviewers mention that while Looker provides robust data visualization tools, NinjaCat shines in its ability to connect seamlessly to multiple data sources. Users have praised NinjaCat for its integration capabilities with platforms like GA4 and Google Ads, making it a strong choice for those needing comprehensive data aggregation.
- According to recent user feedback, Looker is favored for its reporting features, with users highlighting the effectiveness of tracking sales performance and customer trends. In contrast, NinjaCat users appreciate its straightforward navigation and helpful customer service, but some feel it lacks the depth of reporting features that Looker offers.
- G2 reviewers report that while both platforms have their strengths, Looker is often seen as a better long-term partner for businesses looking to scale their analytics capabilities. Users have noted Looker's strong product direction and commitment to continuous improvement, which contrasts with NinjaCat's more limited feature set in certain areas.
Pricing
Entry-Level Pricing
Looker
No pricing availableNinjaCat
Reporting
Contact Us
Per Year
Plug-and-Present marketing performance reports. Richly visualized analytics, automatically generated into sleek presentations, with less effort.
- White Labeling
- Rollup Reporting
- Include Markups
Free Trial
Looker
Free Trial is available
NinjaCat
No trial information availableRatings
Meets Requirements
8.7
1,088
8.0
277
Ease of Use
8.2
1,093
7.8
277
Ease of Setup
8.2
572
7.5
187
Ease of Admin
8.3
430
8.1
183
Quality of Support
8.6
926
8.8
266
Has the product been a good partner in doing business?
8.9
408
8.8
186
Product Direction (% positive)
8.8
1,020
8.6
271
Features by Category
Reports
8.6
657
|
Verified
8.2
156
8.2
613
|
Verified
7.6
120
8.2
654
|
Verified
8.1
154
8.3
525
|
Verified
7.9
121
8.7
657
|
Verified
7.8
152
Self Service
8.4
619
|
Verified
Not enough data
8.6
635
|
Verified
Not enough data
8.4
609
|
Verified
Not enough data
8.1
613
|
Verified
Not enough data
8.3
586
|
Verified
Not enough data
7.7
498
|
Verified
Not enough data
Advanced Analytics
7.6
427
|
Verified
Not enough data
8.4
628
|
Verified
Not enough data
8.0
509
|
Verified
Not enough data
Building Reports
8.3
383
|
Verified
Not enough data
8.3
394
|
Verified
Not enough data
8.0
353
|
Verified
Not enough data
8.1
327
|
Verified
Not enough data
Platform
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Reports
8.6
657
|
Verified
8.2
156
8.2
613
|
Verified
7.6
120
8.2
654
|
Verified
8.1
154
8.3
525
|
Verified
7.9
121
8.7
657
|
Verified
7.8
152
Reports
8.5
109
7.8
54
8.5
108
7.9
52
8.0
102
7.4
41
Generative AI
7.0
101
6.4
28
7.1
101
6.4
28
Visualization
8.5
112
8.0
54
8.4
111
7.6
50
8.7
112
7.8
55
8.3
110
7.3
48
Data Updates
8.1
108
7.1
44
8.3
107
7.0
48
Collaboration
8.4
107
7.7
45
8.0
107
6.6
44
8.0
103
7.0
41
Data Updates
7.8
137
6.9
63
8.0
141
6.9
73
8.5
144
8.0
76
Reports
8.6
657
|
Verified
8.2
156
8.2
613
|
Verified
7.6
120
8.2
654
|
Verified
8.1
154
8.3
525
|
Verified
7.9
121
8.7
657
|
Verified
7.8
152
Data Preparation
8.4
281
|
Verified
Not enough data
8.3
259
|
Verified
Not enough data
Data Modeling and Blending
8.5
309
|
Verified
Not enough data
8.7
327
|
Verified
Not enough data
8.4
309
|
Verified
Not enough data
Generative AI
7.1
88
Not enough data
7.1
86
Not enough data
Agentic AI - Analytics Platforms
7.2
39
Not enough data
7.3
38
Not enough data
7.3
38
Not enough data
7.1
39
Not enough data
7.3
39
Not enough data
7.4
38
Not enough data
7.6
37
Not enough data
Self Service
8.4
619
|
Verified
Not enough data
8.6
635
|
Verified
Not enough data
8.4
609
|
Verified
Not enough data
8.1
613
|
Verified
Not enough data
8.3
586
|
Verified
Not enough data
7.7
498
|
Verified
Not enough data
Deployment & Integration - Analytics Platforms
8.0
37
Not enough data
8.1
34
Not enough data
7.7
33
Not enough data
8.3
36
Not enough data
Advanced Analytics
7.6
427
|
Verified
Not enough data
8.4
628
|
Verified
Not enough data
8.0
509
|
Verified
Not enough data
Performance & Scalability - Analytics Platforms
8.1
38
Not enough data
8.0
35
Not enough data
Advanced Analytics & Modeling - Analytics Platforms
7.9
35
Not enough data
7.2
34
Not enough data
7.3
34
Not enough data
Agentic AI Capabilities - Analytics Platforms
7.2
34
Not enough data
7.5
34
Not enough data
7.7
34
Not enough data
7.4
34
Not enough data
Personalized Intelligence - Analytics Platforms
7.7
34
Not enough data
7.2
35
Not enough data
7.6
34
Not enough data
Building Reports
8.3
383
|
Verified
Not enough data
8.3
394
|
Verified
Not enough data
8.0
353
|
Verified
Not enough data
8.1
327
|
Verified
Not enough data
Reports
8.6
657
|
Verified
8.2
156
8.2
613
|
Verified
7.6
120
8.2
654
|
Verified
8.1
154
8.3
525
|
Verified
7.9
121
8.7
657
|
Verified
7.8
152
Self Service
8.4
619
|
Verified
Not enough data
8.6
635
|
Verified
Not enough data
8.4
609
|
Verified
Not enough data
8.1
613
|
Verified
Not enough data
8.3
586
|
Verified
Not enough data
7.7
498
|
Verified
Not enough data
Building Reports
8.3
383
|
Verified
Not enough data
8.3
394
|
Verified
Not enough data
8.0
353
|
Verified
Not enough data
8.1
327
|
Verified
Not enough data
Metrics
8.8
237
Not enough data
8.7
238
Not enough data
8.4
224
Not enough data
8.4
226
Not enough data
8.4
215
Not enough data
8.3
225
Not enough data
8.4
219
Not enough data
8.5
230
Not enough data
8.3
222
Not enough data
Reporting
8.4
241
Not enough data
Feature Not Available
Not enough data
8.6
242
Not enough data
8.6
245
Not enough data
8.1
199
Not enough data
8.4
204
Not enough data
9.0
254
Not enough data
Other
8.7
226
Not enough data
8.6
209
Not enough data
8.4
201
Not enough data
8.7
215
Not enough data
8.7
206
Not enough data
8.2
178
Not enough data
8.3
191
Not enough data
Agentic AI - Digital Analytics
7.6
16
Not enough data
7.9
16
Not enough data
7.8
16
Not enough data
7.9
16
Not enough data
Administration
8.4
217
Not enough data
8.3
193
Not enough data
8.5
245
Not enough data
8.6
240
Not enough data
Management
Not enough data
Not enough data
Not enough data
Not enough data
Functionality
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Responses
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Automation - AI Agents
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Platform
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Autonomy - AI Agents
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Generative AI
Not enough data
Not enough data
Not enough data
Not enough data
Customization - AI Agent Builders
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Functionality - AI Agent Builders
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Data and Analytics - AI Agent Builders
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Integration - AI Agent Builders
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - Sales Analytics
7.0
11
Not enough data
7.6
11
Not enough data
6.7
11
Not enough data
7.4
12
Not enough data
7.3
11
Not enough data
Data Sourcing
8.8
203
Not enough data
8.8
220
Not enough data
8.6
188
Not enough data
8.8
225
Not enough data
8.7
208
Not enough data
Predictive Analytics
8.3
152
Not enough data
8.2
148
Not enough data
8.2
146
Not enough data
8.0
164
Not enough data
Sales Management
8.4
161
Not enough data
8.2
140
Not enough data
8.6
170
Not enough data
8.7
168
Not enough data
Marketing Operations
8.6
221
|
Verified
7.4
104
|
Verified
8.7
241
|
Verified
8.2
125
|
Verified
8.5
228
|
Verified
7.1
53
8.9
245
|
Verified
8.4
119
|
Verified
8.4
130
6.7
47
|
Verified
Feature Not Available
8.5
54
|
Verified
Campaign Activity
8.6
231
|
Verified
7.7
118
|
Verified
8.8
261
|
Verified
8.4
140
|
Verified
8.5
212
|
Verified
7.3
93
|
Verified
8.5
213
|
Verified
8.4
120
|
Verified
8.4
199
|
Verified
7.2
52
7.9
119
|
Verified
5.9
46
|
Verified
Agentic AI - Marketing Analytics
6.8
14
Not enough data
7.7
15
Not enough data
7.4
15
Not enough data
Agentic AI - AI Agents
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Categories
Categories
Shared Categories
Looker and NinjaCat are categorized as Marketing Analytics and Data Visualization
Unique Categories
Looker is categorized as Sales Analytics, Embedded Business Intelligence, Analytics Platforms, and Digital Analytics
Reviews
Reviewers' Company Size
Looker
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
NinjaCat
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Computer Software
11.7%
Information Technology and Services
11.0%
Marketing and Advertising
8.2%
Financial Services
7.6%
Internet
6.2%
Other
55.3%
Marketing and Advertising
73.2%
Computer Software
5.8%
Internet
3.2%
Automotive
3.2%
Real Estate
2.3%
Other
12.3%
Discussions
Is looker an ETL tool?
3 Comments
AP
No, Looker is not an ETL tool. It is a Business Intelligence (BI) and Data Analytics platform that helps users visualize, explore and analyze data.Read more
Best way to start on visualizations?
2 Comments
AG
Looker has a built-in set of visualizations that you can automatically apply to any dataset that they work with. Once you setup your initial connection to a...Read more
Which databases does Looker work with?
1 Comment
Official Response from Looker
Looker works with any SQL readable data store, including Hadoop. Looker sits in-database allowing you to access all of your row level data and leverage the...Read more
What is the best way to implement filtering for Google Analytics location data?
1 Comment
JS
Hey Victorya! After setting up a Custom Filter to exclude or include your chosen parameters, with a custom name, "Geo Blocked Bots," you should be able to...Read more
NinjaCat has no more discussions with answers
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