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At a Glance
Market Segments
Mid-Market (60.7% of reviews)
Mid-Market (46.4% of reviews)
Entry-Level Pricing
No pricing available
Free All the basics for individual analysts
Looker
Star Rating
(1,566)4.4 out of 5
Market Segments
Mid-Market (60.7% of reviews)
Pros & Cons
Entry-Level Pricing
No pricing available
Free Trial is available
Learn more about LookerMode
Star Rating
(330)4.5 out of 5
Market Segments
Mid-Market (46.4% of reviews)
Pros & Cons
Entry-Level Pricing
Free All the basics for individual analysts
Browse all 3 pricing plansSummary
AI Generated Summary
AI-generated. Powered by real user reviews.
- Users report that Looker excels in data modeling and blending, with a score of 8.6 for Data Querying, while Mode shines in Data Querying with a higher score of 9.3, indicating a more robust capability for complex data analysis.
- Reviewers mention that Looker's API and integrations score 8.5, which is solid, but Mode outperforms with a score of 9.0, suggesting that users find Mode's integration capabilities more seamless and effective for their workflows.
- G2 users highlight that Looker has a slightly lower ease of use rating at 8.2 compared to Mode's 8.8, indicating that users find Mode's interface more intuitive and user-friendly for everyday tasks.
- Users on G2 report that Looker's real-time reporting feature scores 8.4, while Mode's real-time reporting is rated higher at 8.9, suggesting that Mode provides a more responsive and timely reporting experience.
- Reviewers mention that Looker's data governance features score 8.3, but Mode's score of 8.1 indicates that users may find Looker's governance capabilities more comprehensive, despite Mode's overall higher ratings in other areas.
- Users say that Looker's historical snapshots feature scores 8.3, while Mode's is rated at 8.9, indicating that Mode offers a more effective solution for users needing to track historical data changes over time.
Pricing
Entry-Level Pricing
Looker
No pricing availableMode
Studio
Free
All the basics for individual analysts
Included:
- SQL, Python, & R
- Private database connections
Free Trial
Looker
Free Trial is available
Mode
Free Trial is available
Ratings
Meets Requirements
8.7
1,074
8.7
285
Ease of Use
8.2
1,078
8.7
289
Ease of Setup
8.2
557
8.8
66
Ease of Admin
8.3
424
8.9
66
Quality of Support
8.6
913
8.9
215
Has the product been a good partner in doing business?
8.9
402
9.1
65
Product Direction (% positive)
8.8
1,007
8.8
283
Features by Category
Reports
8.6
650
|
Verified
8.7
212
|
Verified
8.2
609
|
Verified
8.1
167
|
Verified
8.2
648
|
Verified
8.3
215
|
Verified
8.3
521
|
Verified
8.2
135
|
Verified
8.7
648
|
Verified
8.6
206
|
Verified
Self Service
8.4
616
|
Verified
8.3
162
|
Verified
8.6
630
|
Verified
8.2
182
|
Verified
8.4
605
|
Verified
8.0
179
|
Verified
8.1
611
|
Verified
7.9
181
|
Verified
8.3
582
|
Verified
8.2
169
|
Verified
7.7
496
|
Verified
Feature Not Available
Advanced Analytics
7.6
425
|
Verified
7.8
116
|
Verified
8.4
623
|
Verified
8.7
192
|
Verified
8.0
507
|
Verified
8.4
130
|
Verified
Building Reports
8.3
381
|
Verified
8.5
84
|
Verified
8.3
389
|
Verified
8.3
88
|
Verified
8.0
351
|
Verified
7.7
64
|
Verified
8.1
325
|
Verified
8.2
57
|
Verified
Platform
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Reports
8.6
650
|
Verified
8.7
212
|
Verified
8.2
609
|
Verified
8.1
167
|
Verified
8.2
648
|
Verified
8.3
215
|
Verified
8.3
521
|
Verified
8.2
135
|
Verified
8.7
648
|
Verified
8.6
206
|
Verified
Reports
8.5
108
Not enough data
8.5
107
Not enough data
8.0
102
Not enough data
Generative AI
7.0
101
Not enough data
7.1
101
Not enough data
Visualization
8.5
111
Not enough data
8.4
110
Not enough data
8.6
111
Not enough data
8.3
110
Not enough data
Data Updates
8.1
108
Not enough data
8.3
106
Not enough data
Collaboration
8.4
107
Not enough data
8.0
107
Not enough data
8.0
103
Not enough data
Data Updates
7.8
137
Not enough data
8.0
140
Not enough data
8.4
143
Not enough data
Reports
8.6
650
|
Verified
8.7
212
|
Verified
8.2
609
|
Verified
8.1
167
|
Verified
8.2
648
|
Verified
8.3
215
|
Verified
8.3
521
|
Verified
8.2
135
|
Verified
8.7
648
|
Verified
8.6
206
|
Verified
Data Preparation
8.4
278
|
Verified
8.4
61
|
Verified
8.2
257
|
Verified
8.1
62
|
Verified
Data Modeling and Blending
8.4
307
|
Verified
9.3
96
|
Verified
8.6
323
|
Verified
8.7
93
|
Verified
8.4
305
|
Verified
8.8
70
|
Verified
Generative AI
7.1
87
Not enough data
7.1
85
Not enough data
Agentic AI - Analytics Platforms
7.2
39
Not enough data
7.3
38
Not enough data
7.2
37
Not enough data
7.1
39
Not enough data
7.3
39
Not enough data
7.4
38
Not enough data
7.6
37
Not enough data
Self Service
8.4
616
|
Verified
8.3
162
|
Verified
8.6
630
|
Verified
8.2
182
|
Verified
8.4
605
|
Verified
8.0
179
|
Verified
8.1
611
|
Verified
7.9
181
|
Verified
8.3
582
|
Verified
8.2
169
|
Verified
7.7
496
|
Verified
Feature Not Available
Deployment & Integration - Analytics Platforms
7.9
34
Not enough data
8.1
34
Not enough data
7.7
33
Not enough data
8.3
34
Not enough data
Advanced Analytics
7.6
425
|
Verified
7.8
116
|
Verified
8.4
623
|
Verified
8.7
192
|
Verified
8.0
507
|
Verified
8.4
130
|
Verified
Performance & Scalability - Analytics Platforms
8.2
34
Not enough data
7.9
34
Not enough data
Advanced Analytics & Modeling - Analytics Platforms
7.8
34
Not enough data
7.2
34
Not enough data
7.3
34
Not enough data
Agentic AI Capabilities - Analytics Platforms
7.2
34
Not enough data
7.5
34
Not enough data
7.7
34
Not enough data
7.4
34
Not enough data
Personalized Intelligence - Analytics Platforms
7.7
34
Not enough data
7.2
35
Not enough data
7.6
34
Not enough data
Building Reports
8.3
381
|
Verified
8.5
84
|
Verified
8.3
389
|
Verified
8.3
88
|
Verified
8.0
351
|
Verified
7.7
64
|
Verified
8.1
325
|
Verified
8.2
57
|
Verified
Reports
8.6
650
|
Verified
8.7
212
|
Verified
8.2
609
|
Verified
8.1
167
|
Verified
8.2
648
|
Verified
8.3
215
|
Verified
8.3
521
|
Verified
8.2
135
|
Verified
8.7
648
|
Verified
8.6
206
|
Verified
Self Service
8.4
616
|
Verified
8.3
162
|
Verified
8.6
630
|
Verified
8.2
182
|
Verified
8.4
605
|
Verified
8.0
179
|
Verified
8.1
611
|
Verified
7.9
181
|
Verified
8.3
582
|
Verified
8.2
169
|
Verified
7.7
496
|
Verified
Feature Not Available
Building Reports
8.3
381
|
Verified
8.5
84
|
Verified
8.3
389
|
Verified
8.3
88
|
Verified
8.0
351
|
Verified
7.7
64
|
Verified
8.1
325
|
Verified
8.2
57
|
Verified
Metrics
8.8
237
9.1
32
8.7
237
9.1
34
8.4
223
8.3
29
8.3
225
8.8
31
8.4
214
8.9
31
8.3
224
8.7
33
8.4
218
8.6
25
8.5
229
8.6
33
8.3
221
8.6
36
Reporting
8.4
240
8.9
44
Feature Not Available
8.7
39
8.6
241
9.2
42
8.5
244
8.7
38
8.1
198
8.7
21
8.4
204
9.1
29
9.0
253
9.0
49
Other
8.7
225
8.8
39
8.6
208
8.1
29
8.4
200
8.3
31
8.7
214
8.6
32
8.7
206
8.6
27
8.2
178
8.3
23
8.3
190
8.5
27
Agentic AI - Digital Analytics
7.6
16
Not enough data
7.8
15
Not enough data
7.8
16
Not enough data
7.9
16
Not enough data
Administration
8.4
216
9.0
38
8.3
193
8.6
32
8.5
245
9.0
53
8.6
239
9.0
49
Agentic AI - Sales Analytics
7.0
11
Not enough data
7.6
11
Not enough data
6.7
11
Not enough data
7.4
12
Not enough data
7.3
11
Not enough data
Data Sourcing
8.8
202
Not enough data
8.8
220
Not enough data
8.6
188
Not enough data
8.8
224
Not enough data
8.7
208
Not enough data
Predictive Analytics
8.3
152
Not enough data
8.2
148
Not enough data
8.2
146
Not enough data
8.0
164
Not enough data
Sales Management
8.4
161
Not enough data
8.2
140
Not enough data
8.6
170
Not enough data
8.7
168
Not enough data
Marketing Operations
8.6
221
|
Verified
8.9
31
|
Verified
8.7
240
|
Verified
8.3
35
|
Verified
8.5
227
|
Verified
8.5
36
|
Verified
8.9
244
|
Verified
8.8
37
|
Verified
8.3
129
Feature Not Available
Feature Not Available
Feature Not Available
Campaign Activity
8.6
230
|
Verified
8.7
38
|
Verified
8.8
260
|
Verified
9.1
42
|
Verified
8.5
212
|
Verified
8.3
29
|
Verified
8.5
213
|
Verified
8.3
34
|
Verified
8.4
199
|
Verified
8.5
28
|
Verified
7.9
119
|
Verified
8.9
19
|
Verified
Agentic AI - Marketing Analytics
6.8
14
Not enough data
7.7
15
Not enough data
7.4
15
Not enough data
Categories
Categories
Shared Categories
Looker and Mode are categorized as Marketing Analytics, Embedded Business Intelligence, Analytics Platforms, and Digital Analytics
Unique Categories
Looker is categorized as Sales Analytics and Data Visualization
Mode has no unique categories
Reviews
Reviewers' Company Size
Looker
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Mode
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Computer Software
11.7%
Information Technology and Services
11.0%
Marketing and Advertising
8.1%
Financial Services
7.6%
Internet
6.2%
Other
55.4%
Information Technology and Services
14.1%
Computer Software
13.8%
Financial Services
7.5%
Internet
6.6%
Transportation/Trucking/Railroad
4.4%
Other
53.6%
Discussions
Is looker an ETL tool?
3 Comments
AP
No, Looker is not an ETL tool. It is a Business Intelligence (BI) and Data Analytics platform that helps users visualize, explore and analyze data.Read more
Best way to start on visualizations?
2 Comments
AG
Looker has a built-in set of visualizations that you can automatically apply to any dataset that they work with. Once you setup your initial connection to a...Read more
Which databases does Looker work with?
1 Comment
Official Response from Looker
Looker works with any SQL readable data store, including Hadoop. Looker sits in-database allowing you to access all of your row level data and leverage the...Read more
How do i average on charts without averaging averages
2 Comments
GS
Create averages in the query and use the results in the chartsRead more
Why do companies choose Mode over Looker?
1 Comment
Official Response from Mode
Put simply, data teams move faster in Mode. In Looker, teams have to decide upfront how to model their data, instead of working with data first and then...Read more
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