Link copied to clipboard # Looker vs Microsoft Power BI Embedded Comparison - What are their main differences? Share [ Export ](/compare/looker/microsoft-power-bi-embedded/export.csv) LookerMicrosoft Power BI Embedded[+ Add Product](#) Pricing **Looker** Free Trial No pricing available **Microsoft Power BI Embedded** No pricing available **Pricing Insights** from reviews Time to Implement **Looker** 2 monthsFaster Based on 34 responses **Microsoft Power BI Embedded** 3 months Based on 5 responses Return on Investment **Looker** 10 months Based on 28 responses **Microsoft Power BI Embedded** 6 months4 months sooner Based on 5 responses Perceived Cost **Looker** $$$$$ **Microsoft Power BI Embedded** $$$$$ Average Discount **Looker** 14% **Microsoft Power BI Embedded** Not enough reviews yet ![Looker](https://images.g2crowd.com/uploads/product/image/thumb_square/thumb_square_aeae116c52945fdecd7ed16d621cb315/looker.png "Looker") ![Microsoft Power BI Embedded](https://images.g2crowd.com/uploads/product/hd_favicon/1493997302/microsoft-power-bi-embedded.jpg "Microsoft Power BI Embedded") G2 offers free advice on this comparison. Chat with an expert How would you like to receive Software Advice? ![](/assets/advisor_router/laptop_form-f1a7012279826105416befde8d882ffc7589b1f9db09c93a1379d601cafe8e0d.svg) FormAnswer questions at your own pace, no call required. ![](/assets/advisor_router/ai_agent-4d78629a3ba354fed449a65c60df3a6f2eda90fb98411b711df4b25d7be52a38.svg) AI AgentChat live and get a recommendation in minutes. ![](/assets/advisor_router/phone_call_picker-c48821ec36f4182d8ee3e54cfbd3937500eec54d7b7e0cfb80dc80a8a733842f.svg) Phone CallTalk it through live with a software advisor. **Pros & Cons** from reviews **Looker** [ Ease of Use (126) ](https://www.g2.com/products/looker/reviews?filters%5Bsentiment_snippet%5D=1204641&qs=pros-and-cons#reviews)[ Insights (75) ](https://www.g2.com/products/looker/reviews?filters%5Bsentiment_snippet%5D=1204775&qs=pros-and-cons#reviews)[ Learning Curve (58) ](https://www.g2.com/products/looker/reviews?filters%5Bsentiment_snippet%5D=1204101&qs=pros-and-cons#reviews)[ Learning Difficulty (42) ](https://www.g2.com/products/looker/reviews?filters%5Bsentiment_snippet%5D=1205125&qs=pros-and-cons#reviews) **Microsoft Power BI Embedded** [ Ease of Use (2) ](https://www.g2.com/products/microsoft-power-bi-embedded/reviews?filters%5Bsentiment_snippet%5D=1589792&qs=pros-and-cons#reviews)[ Business Improvement (1) ](https://www.g2.com/products/microsoft-power-bi-embedded/reviews?filters%5Bsentiment_snippet%5D=2444162&qs=pros-and-cons#reviews)[ Learning Curve (2) ](https://www.g2.com/products/microsoft-power-bi-embedded/reviews?filters%5Bsentiment_snippet%5D=1590546&qs=pros-and-cons#reviews)[ Learning Difficulty (2) ](https://www.g2.com/products/microsoft-power-bi-embedded/reviews?filters%5Bsentiment_snippet%5D=1590146&qs=pros-and-cons#reviews) Integrations **Looker** [ ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_f5233c4966be094ed2ee71263943d33f/adjust.jpeg "Product Avatar Image") Adjust ](https://www.g2.com/products/adjust/reviews)[ ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_cacdec8b8edeace9b3c89e0c2cded695/amazon-s3-glacier.jpg "Product Avatar Image") Amazon S3 Glacier ](https://www.g2.com/products/amazon-s3-glacier/reviews)[ ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_5a70c0e0f26ded6f6c6813e514d2fa20/claude.png "Product Avatar Image") Claude ](https://www.g2.com/products/claude/reviews)[ ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_f68ae4d392fca9940f5ae2269d89a93c/cognizo.png "Product Avatar Image") Cognizo ](https://www.g2.com/products/cognizo/reviews)[ View all ](https://www.g2.com/products/looker/integrations) **Microsoft Power BI Embedded** [ ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_74390118cdf58a60fb81adaaefdb6287/hubspot-marketing-hub.png "Product Avatar Image") HubSpot Marketing Hub ](https://www.g2.com/products/hubspot-marketing-hub/reviews)[ View all ](https://www.g2.com/products/microsoft-power-bi-embedded/integrations) Screenshots **Looker** ![Looker screenshot](https://images.g2crowd.com/cdn-cgi/image/width=600,height=600,fit=scale-down,format=auto,onerror=redirect,/https://images.g2crowd.com/uploads/attachment/file/8895/Looker_Graphical_Dashboard.png) **Microsoft Power BI Embedded** ![Microsoft Power BI Embedded screenshot](https://images.g2crowd.com/cdn-cgi/image/width=600,height=600,fit=scale-down,format=auto,onerror=redirect,/https://images.g2crowd.com/uploads/attachment/file/79410/embedded1.png) **Ratings** from reviews Meets Requirements **Looker** **8.7** /10 Based on 1,184 responses **Microsoft Power BI Embedded** **8.9** /10 Based on 85 responses Ease of Use **Looker** **8.3** /10 Based on 1,193 responses **Microsoft Power BI Embedded** **8.2** /10 Based on 86 responses Ease of Setup **Looker** **8.3** /10 Based on 665 responses **Microsoft Power BI Embedded** **8.0** /10 Based on 31 responses Ease of Admin **Looker** **8.4** /10 Based on 455 responses **Microsoft Power BI Embedded** **8.1** /10 Based on 25 responses Quality of Support **Looker** **8.6** /10 Based on 1,004 responses **Microsoft Power BI Embedded** **8.5** /10 Based on 76 responses Has the product been a good partner in doing business? **Looker** **8.9** /10 Based on 433 responses **Microsoft Power BI Embedded** **8.2** /10 Based on 25 responses Product Direction (% positive) **Looker** **8.7** /10 Based on 1,102 responses **Microsoft Power BI Embedded** **8.4** /10 Based on 85 responses **Features** ratings from reviews Business Intelligence **8.4** /10 Based on 842 responses **8.8** /10 Based on 68 responses Embedded Business Intelligence **8.4** /10 Based on 832 responses **8.8** /10 Based on 68 responses Data Visualization **8.2** /10 Based on 800 responses Not enough data Analytics Platforms **8.0** /10 Based on 865 responses Not enough data Digital Analytics **8.4** /10 Based on 324 responses Not enough data Marketing Analytics **8.2** /10 Based on 312 responses Not enough data User Insights **Reviewers' Company Size** Small-Business(50 or fewer emp.) 20.6% Mid-Market(51-1000 emp.) 59.4% Enterprise(\> 1000 emp.) 20.0% Small-Business(50 or fewer emp.) 20.6% Mid-Market(51-1000 emp.) 59.4% Enterprise(\> 1000 emp.) 20.0% Small-Business(50 or fewer emp.) 23.6% Mid-Market(51-1000 emp.) 40.6% Enterprise(\> 1000 emp.) 35.8% Small-Business(50 or fewer emp.) 23.6% Mid-Market(51-1000 emp.) 40.6% Enterprise(\> 1000 emp.) 35.8% **Reviewers' Industry** [![Looker](https://images.g2crowd.com/uploads/product/image/thumb_square/thumb_square_aeae116c52945fdecd7ed16d621cb315/looker.png "Looker")](https://www.g2.com/products/looker/reviews) Looker Computer Software 11.6% Information Technology and Services 11.1% Marketing and Advertising 8.4% Financial Services 7.3% Internet 5.8% Other 55.7% [![Microsoft Power BI Embedded](https://images.g2crowd.com/uploads/product/hd_favicon/1493997302/microsoft-power-bi-embedded.jpg "Microsoft Power BI Embedded")](https://www.g2.com/products/microsoft-power-bi-embedded/reviews) Microsoft Power BI Embedded Information Technology and Services 17.9% Computer Software 6.6% Education Management 5.7% Hospital & Health Care 4.7% Banking 3.8% Other 61.3% Alternatives **Looker Alternatives** ![Mode](https://images.g2crowd.com/uploads/product/hd_favicon/1d3a23ce6061348e708150c9a7dfdeed/mode-mode.svg "Mode") [ Mode ](/products/mode-mode/reviews) ![Domo](https://images.g2crowd.com/uploads/product/hd_favicon/4addbaa38068707b69040d20adb0fbc5/domo.svg "Domo") [ Domo ](/products/domo/reviews) ![Sisense](https://images.g2crowd.com/uploads/product/hd_favicon/a709a71e687cbfa16b75bc3fa8b514cb/sisense.svg "Sisense") [ Sisense ](/products/sisense/reviews) ![Spotfire Analytics](https://images.g2crowd.com/uploads/product/hd_favicon/d4e0e320d2c90324c1d66baebd1e456e/spotfire-analytics.svg "Spotfire Analytics") [ Spotfire Analytics ](/products/spotfire-analytics/reviews) **Microsoft Power BI Embedded Alternatives** ![Sisense](https://images.g2crowd.com/uploads/product/hd_favicon/a709a71e687cbfa16b75bc3fa8b514cb/sisense.svg "Sisense") [ Sisense ](/products/sisense/reviews) ![Tableau](https://images.g2crowd.com/uploads/product/hd_favicon/335fbdd506ce66a7f19326fbc586410a/tableau-software-tableau.svg "Tableau") [ Tableau ](/products/tableau/reviews) ![Qlik Sense](https://images.g2crowd.com/uploads/product/hd_favicon/98e80bea04e66b93e3f2ce721286e85c/qlik-sense.svg "Qlik Sense") [ Qlik Sense ](/products/qlik-sense/reviews) ![Amazon Quick](https://images.g2crowd.com/uploads/product/hd_favicon/5383be31b099738701f86724a8b5cf9a/amazon-quick.svg "Amazon Quick") [ Amazon Quick ](/products/amazon-quick/reviews) ## Looker vs Microsoft Power BI Embedded FAQs Generated using AI Last updated: August 14, 2026 ### What is the difference between Looker vs Microsoft Power BI Embedded? Looker and Microsoft Power BI Embedded both score 4.4/5 on G2, but Looker stands out for its centralized data modeling with LookML, while Microsoft Power BI Embedded is praised for its ease of embedding and integration with Microsoft tools. | [Looker](https://www.g2.com/products/looker/reviews) | [Microsoft Power BI Embedded](https://www.g2.com/products/microsoft-power-bi-embedded/reviews) | | --- | --- | | 4.4/5 (1656 reviews) | 4.4/5 (109 reviews) | | Mid-Market | Mid-Market | | 8.3 | 8.0 | | 8.6 | 8.5 | | Centralized data model with LookML and real-time warehouse querying | Embedding features and integration with Microsoft ecosystem | ### How do the pricing models of Looker and Microsoft Power BI Embedded compare? Looker and Microsoft Power BI Embedded are rated at parity for value, with both products scoring similarly on price satisfaction. - **Looker:** In recent reviews, several users describe the pricing as "okay" but note that it can be expensive for smaller organizations or those with limited budgets. - **Microsoft Power BI Embedded:** Reviewers mention that the cost is high and express a desire for more granular, usage-based pricing tiers, but also highlight that it enables analytics without requiring individual licenses for every user. ### What are the best alternatives to Looker and Microsoft Power BI Embedded? The top three alternatives to Looker and Microsoft Power BI Embedded are Mode, Zoho Analytics, and Sisense. | Product | G2 Rating (reviews) | Largest Segment | Pricing Insight | Top Reviewer-Cited Strength | | --- | --- | --- | --- | --- | | [Looker](https://www.g2.com/products/looker/reviews) | 4.4/5 (1656 reviews) | Mid-Market | Pricing can be expensive for smaller organizations | Centralized data model and real-time dashboards | | [Microsoft Power BI Embedded](https://www.g2.com/products/microsoft-power-bi-embedded/reviews) | 4.4/5 (109 reviews) | Mid-Market | High cost, but enables analytics without individual licenses | Embedding features and Microsoft integration | | [Mode](https://www.g2.com/products/mode-mode/reviews) | 4.5/5 (330 reviews) | Mid-Market | — | — | | [Zoho Analytics](https://www.g2.com/products/zoho-analytics/reviews) | 4.2/5 (286 reviews) | Mid-Market | — | — | | [Sisense](https://www.g2.com/products/sisense/reviews) | 4.2/5 (1063 reviews) | Mid-Market | — | — | ### Which Analytics Platforms features should I prioritize when comparing Looker and Microsoft Power BI Embedded? Buyers should prioritize Dashboards, Ease of Setup, Quality of Support, Integrations, and Data Modeling when comparing Looker and Microsoft Power BI Embedded. - **Dashboards:** Both products are frequently praised for dashboard capabilities, with dashboards being the most cited feature in recent reviews. - **Ease of Setup:** Looker scores 8.3, while Microsoft Power BI Embedded scores 8.0. - **Quality of Support:** Looker scores 8.6, Microsoft Power BI Embedded scores 8.5. - **Integrations:** Looker is cited in 24 reviews for Google Analytics integration, 20 for Slack, and 18 for Adjust; Microsoft Power BI Embedded is praised for integration with Microsoft tools and platforms. - **Data Modeling:** Looker is highlighted for its centralized data model with LookML, which is a unique strength not cited for Microsoft Power BI Embedded. ### What are the pros and cons of Looker vs Microsoft Power BI Embedded? Looker's headline strength is its centralized data modeling and real-time dashboards, while Microsoft Power BI Embedded is strongest for embedding analytics and Microsoft ecosystem integration. - **Looker strengths:** Centralized data model with LookML, real-time querying from data warehouses, easy sharing and embedding of dashboards, strong integration with Google products, and automation of reporting workflows. - **Looker trade-offs:** Steep learning curve for LookML and data modeling, limited visualization customization compared to competitors, performance can lag on large datasets, and higher pricing for smaller teams. - **Microsoft Power BI Embedded strengths:** Embedding features, ease of use (2 all-time mentions), dashboard customization, strong integration with Microsoft tools, and effective data visualization. - **Microsoft Power BI Embedded trade-offs:** Learning curve and initial difficulty (2 all-time mentions), formatting limitations, and some reviewers cite high cost and complexity for non-technical users. ### Is Looker or Microsoft Power BI Embedded better for small businesses? Microsoft Power BI Embedded is a better fit for small businesses, as recent reviews highlight its use in small, family-owned companies and its ability to provide analytics without individual licenses. - **Looker:** Largest segment is Mid-Market; reviewers note that pricing and complexity may be challenging for smaller organizations. - **Microsoft Power BI Embedded:** Largest segment is Mid-Market; recent reviews from small businesses praise its ability to organize data and improve efficiency without requiring individual licenses for each user. ### Which Analytics Platforms platform has better integrations? Looker is favored for integrations, with more reviewer-cited third-party integrations and higher all-time mention counts. - **Looker:** 24 reviews mention Google Analytics integration, 20 mention Slack, and 18 mention Adjust. - **Microsoft Power BI Embedded:** Reviewers highlight integration with Microsoft tools, Dynamics 365, SharePoint, and Power Apps, but no all-time mention counts are provided for third-party integrations. ### How do Looker and Microsoft Power BI Embedded compare on customer support? Looker and Microsoft Power BI Embedded are rated at parity for Quality of Support, with scores of 8.6 and 8.5 respectively. - **Looker:** Reviewers describe support as generally strong, with several citing helpful onboarding and responsive assistance, though a few mention reliance on internal teams for troubleshooting. - **Microsoft Power BI Embedded:** Reviewers consistently praise the support team, noting helpful responses and strong documentation, with multiple reviews rating support at the highest level. ### Which is easier to implement, Looker or Microsoft Power BI Embedded? Looker has a slight edge in Ease of Setup, scoring 8.3 versus Microsoft Power BI Embedded's 8.0, but both are rated highly for implementation. - **Looker:** Reviewers frequently describe setup as straightforward, especially for organizations already using Google products, though some note a learning curve for advanced features and data modeling. - **Microsoft Power BI Embedded:** Reviewers report that setup is generally easy, particularly for those familiar with Microsoft tools, but some mention complexity when integrating with Azure or configuring advanced embedding features. ### Which product has better Dashboards? Both Looker and Microsoft Power BI Embedded are highly rated for Dashboards, with dashboards being the most frequently cited feature in recent reviews. - **Looker:** Reviewers consistently praise interactive dashboards, real-time updates, and ease of sharing; dashboards are the most cited feature in recent reviews. - **Microsoft Power BI Embedded:** Reviewers highlight dashboard customization, visual appeal, and embedding capabilities; dashboards are also the most cited feature in recent reviews.