Link copied to clipboard # Looker vs Luzmo Comparison - What are their main differences? Share [ Export ](/compare/looker/luzmo/export.csv) LookerLuzmo[+ Add Product](#) Reviews **Looker** [ 4.4/5(1,652) ](https://www.g2.com/products/looker/reviews#reviews) **Luzmo** [ 4.6/5(76) ](https://www.g2.com/products/luzmo/reviews#reviews) Pricing **Looker** Free Trial No pricing available **Luzmo** Free Trial **$1,995.00** Per Month · Embedded Everywhere **Pricing Insights** from reviews Time to Implement **Looker** 2 months Based on 29 responses **Luzmo** 2 months Based on 15 responses Return on Investment **Looker** 10 months Based on 23 responses **Luzmo** 9 months1 month sooner Based on 11 responses Perceived Cost **Looker** $$$$$ **Luzmo** $$$$$ Average Discount **Looker** 15% **Luzmo** Not enough reviews yet ![Looker](https://images.g2crowd.com/uploads/product/image/thumb_square/thumb_square_aeae116c52945fdecd7ed16d621cb315/looker.png "Looker") ![Luzmo](https://images.g2crowd.com/uploads/product/hd_favicon/814b5a1f30e0ebe280e3533e1e22509b/luzmo.svg "Luzmo") G2 offers free advice on this comparison. Chat with an expert How do we contact you? ![](/assets/advisor_router/text_message-df41c2977e57ce19bdccb768c56510d9fa9182b581f7903660ca57fd8634bf09.svg)Text Message ![](/assets/advisor_router/phone_call-c9171db19e0526ecaea5fcbe1122f2ba459d8ab314c830a23440e5a1a536d62f.svg)Phone Call Who do you want to talk with? ![](/assets/advisor_router/ai_agent-4d78629a3ba354fed449a65c60df3a6f2eda90fb98411b711df4b25d7be52a38.svg)AI Agent ![](/assets/advisor_router/human-26a980d7eed0089d422337af1b2588329a59f3fec5a0eff6d1b43312553d4c7b.svg)Human Pros & Cons **Looker** [ Ease of Use (108) ](https://www.g2.com/products/looker/reviews?filters%5Bsentiment_snippet%5D=1204641&qs=pros-and-cons#reviews)[ Insights (64) ](https://www.g2.com/products/looker/reviews?filters%5Bsentiment_snippet%5D=1204775&qs=pros-and-cons#reviews)[ Learning Curve (52) ](https://www.g2.com/products/looker/reviews?filters%5Bsentiment_snippet%5D=1204101&qs=pros-and-cons#reviews)[ Learning Difficulty (38) ](https://www.g2.com/products/looker/reviews?filters%5Bsentiment_snippet%5D=1205125&qs=pros-and-cons#reviews) **Luzmo** [ Ease of Use (7) ](https://www.g2.com/products/luzmo/reviews?filters%5Bsentiment_snippet%5D=1387553&qs=pros-and-cons#reviews)[ Embedding Features (5) ](https://www.g2.com/products/luzmo/reviews?filters%5Bsentiment_snippet%5D=1387475&qs=pros-and-cons#reviews)[ Complexity (2) ](https://www.g2.com/products/luzmo/reviews?filters%5Bsentiment_snippet%5D=2377774&qs=pros-and-cons#reviews)[ Limited Options (2) ](https://www.g2.com/products/luzmo/reviews?filters%5Bsentiment_snippet%5D=2377857&qs=pros-and-cons#reviews) Integrations **Looker** [ ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_f5233c4966be094ed2ee71263943d33f/adjust.jpeg "Product Avatar Image") Adjust ](https://www.g2.com/products/adjust/reviews)[ ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_cacdec8b8edeace9b3c89e0c2cded695/amazon-s3-glacier.jpg "Product Avatar Image") Amazon S3 Glacier ](https://www.g2.com/products/amazon-s3-glacier/reviews)[ ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_f68ae4d392fca9940f5ae2269d89a93c/cognizo.png "Product Avatar Image") Cognizo ](https://www.g2.com/products/cognizo/reviews)[ ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_71b3279994498356444c5ab8c8cb23ae/facebook.png "Product Avatar Image") Facebook ](https://www.g2.com/products/facebook/reviews)[ View all ](https://www.g2.com/products/looker/integrations) **Luzmo** [ ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_b516c0f4f311018fb53607a19f6a58a4/aws-and-cloud-services.jpg "Product Avatar Image") AWS and Cloud Services ](https://www.g2.com/products/aws-and-cloud-services/reviews)[ ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_fb15b994ff3b238e645f57da9525bcd2/bigquery-ssis-components-by-devart.png "Product Avatar Image") BigQuery SSIS Components by... ](https://www.g2.com/products/bigquery-ssis-components-by-devart/reviews)[ ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_96da94cbf326ecdccde378ca6d78d8df/clickhouse.png "Product Avatar Image") ClickHouse ](https://www.g2.com/products/clickhouse/reviews)[ ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_a6c205d533dba77b318af96d91beb2ac/databricks.jpeg "Product Avatar Image") Databricks ](https://www.g2.com/products/databricks/reviews)[ View all ](https://www.g2.com/products/luzmo/integrations) Screenshots **Looker** ![Looker screenshot](https://images.g2crowd.com/cdn-cgi/image/width=600,height=600,fit=scale-down,format=auto,onerror=redirect,/https://images.g2crowd.com/uploads/attachment/file/8895/Looker_Graphical_Dashboard.png) **Luzmo** ![Luzmo screenshot](https://images.g2crowd.com/cdn-cgi/image/width=600,height=600,fit=scale-down,format=auto,onerror=redirect,/https://images.g2crowd.com/uploads/attachment/file/98840/Embedded-Analytics-Luzmo.png) Ratings Meets Requirements **Looker** 8.7 8.71,136 **Luzmo** 8.6 8.659 Ease of Use **Looker** 8.3 8.31,143 **Luzmo** 9.0 9.061 Ease of Setup **Looker** 8.3 8.3619 **Luzmo** 8.7 8.740 Ease of Admin **Looker** 8.3 8.3433 **Luzmo** 8.8 8.839 Quality of Support **Looker** 8.6 8.6972 **Luzmo** 9.6 9.656 Has the product been a good partner in doing business? **Looker** 8.9 8.9412 **Luzmo** 9.4 9.439 Product Direction (% positive) **Looker** 8.7 8.71,063 **Luzmo** 9.6 9.653 Features Business Intelligence[Hide 85 FeaturesShow 85 Features](javascript:void(0);) 8.3 791 8.9 38 Reports Reports Interface 8.6 684 | Verified 8.8(won by 0.2) 26 | Verified Steps to Answer 8.2(tied score) 620 | Verified 8.2(tied score) 25 | Verified Graphs and Charts 8.2 677 | Verified 9.3(won by 1.1) 28 | Verified (There is a greater than 0.5 difference between this product's rating and its competitors) Score Cards 8.3 529 | Verified 8.5(won by 0.2) 22 | Verified Dashboards 8.7 681 | Verified 9.4(won by 0.7) 27 | Verified (There is a greater than 0.5 difference between this product's rating and its competitors) Customizable Reports Not enough data Not enough data Marketing Reports Not enough data Not enough data Sales Reports Not enough data Not enough data Activity Dashboard Not enough data Not enough data Interactive Reports Not enough data Not enough data Customizable Reports Not enough data Not enough data Customizable Reports Not enough data Not enough data Activity Dashboard Not enough data Not enough data Customizable Dashboard Not enough data Not enough data Self Service Calculated Fields 8.4(won by 0.3) 627 | Verified 8.1 25 | Verified Data Column Filtering 8.6 648 | Verified 8.8(won by 0.2) 24 | Verified Data Discovery 8.5(won by 0.3) 621 | Verified 8.2 23 | Verified Search 8.1 618 | Verified 8.3(won by 0.2) 21 Collaboration / Workflow 8.4 596 | Verified 8.8(won by 0.4) 20 | Verified Automodeling 7.7(won by 0.7) 502 | Verified (There is a greater than 0.5 difference between this product's rating and its competitors) 7.0 19 Natural Language Search Not enough data Not enough data Visual Discovery Not enough data Not enough data Data Blending Not enough data Not enough data Data Blending Not enough data Not enough data Advanced Analytics Data Visualization 8.4 648 | Verified 9.1(won by 0.7) 27 | Verified (There is a greater than 0.5 difference between this product's rating and its competitors) Big Data Services 8.0(won by 0.1) 518 | Verified 7.9 19 | Verified Predictive Analytics 7.6(won by default) 429 | Verified Feature Not Available Real-Time Analytics Not enough data Not enough data Reporting/Analytics Not enough data Not enough data Real-Time Analytics Not enough data Not enough data Reporting/Analytics Not enough data Not enough data Visual Analytics Not enough data Not enough data Building Reports WYSIWYG Report Design 8.0 358 | Verified 9.0(won by 1.0) 21 | Verified (There is a greater than 0.5 difference between this product's rating and its competitors) Integration APIs 8.1 331 | Verified 9.0(won by 0.9) 20 | Verified (There is a greater than 0.5 difference between this product's rating and its competitors) Data Transformation 8.3(won by default) 387 | Verified Feature Not Available Data Modeling 8.3(won by default) 407 | Verified Feature Not Available Real-Time Data Not enough data Not enough data Real-Time Data Not enough data Not enough data Third-Party Integrations Not enough data Not enough data Third-Party Integrations Not enough data Not enough data Platform Mobile User Support Not enough data Not enough data Customization Not enough data Not enough data User, Role, and Access Management Not enough data Not enough data Internationalization Not enough data Not enough data Sandbox / Test Environments Not enough data Not enough data Performance and Reliability Not enough data Not enough data Breadth of Partner Applications Not enough data Not enough data Mobile Access Not enough data Not enough data Metadata Management Not enough data Not enough data Additional Functionality Customizable Branding Not enough data Not enough data Natural Language Processing Not enough data Not enough data Data Extraction Not enough data Not enough data AI Copilot Not enough data Not enough data Ad hoc Reporting Not enough data Not enough data Real-Time Reporting Not enough data Not enough data Publishing/Sharing Not enough data Not enough data Collaboration Tools Not enough data Not enough data Strategic Planning Not enough data Not enough data Self Service Data Preparation Not enough data Not enough data Trend Analysis Not enough data Not enough data Text Analysis Not enough data Not enough data Real-Time Monitoring Not enough data Not enough data Data Synchronization Not enough data Not enough data Widgets Not enough data Not enough data Benchmarking Not enough data Not enough data Performance Metrics Not enough data Not enough data Data Mapping Not enough data Not enough data Generative AI Not enough data Not enough data Trend/Problem Indicators Not enough data Not enough data Customizable Templates Not enough data Not enough data Access Controls/Permissions Not enough data Not enough data Data Import/Export Not enough data Not enough data Profitability Analysis Not enough data Not enough data OLAP Not enough data Not enough data Alerts/Notifications Not enough data Not enough data Search/Filter Not enough data Not enough data Drag & Drop Not enough data Not enough data Data Connectors Not enough data Not enough data Multiple Data Sources Not enough data Not enough data Key Performance Indicators Not enough data Not enough data Dashboard Creation Not enough data Not enough data Role-Based Permissions Not enough data Not enough data Data Mining Not enough data Not enough data Forecasting Not enough data Not enough data Ad hoc Query Not enough data Not enough data Data Visualization[Hide 83 FeaturesShow 83 Features](javascript:void(0);) 8.2 754 8.6 44 Reports Reports Interface 8.6 684 | Verified 8.8(won by 0.2) 26 | Verified Steps to Answer 8.2(tied score) 620 | Verified 8.2(tied score) 25 | Verified Graphs and Charts 8.2 677 | Verified 9.3(won by 1.1) 28 | Verified (There is a greater than 0.5 difference between this product's rating and its competitors) Score Cards 8.3 529 | Verified 8.5(won by 0.2) 22 | Verified Dashboards 8.7 681 | Verified 9.4(won by 0.7) 27 | Verified (There is a greater than 0.5 difference between this product's rating and its competitors) Customizable Reports Not enough data Not enough data Marketing Reports Not enough data Not enough data Sales Reports Not enough data Not enough data Activity Dashboard Not enough data Not enough data Interactive Reports Not enough data Not enough data Customizable Reports Not enough data Not enough data Customizable Reports Not enough data Not enough data Activity Dashboard Not enough data Not enough data Customizable Dashboard Not enough data Not enough data Reports Reports Interface 8.5 113 9.4(won by 0.9) 6 (There is a greater than 0.5 difference between this product's rating and its competitors) Share Reports 8.5 110 9.2(won by 0.7) 6 (There is a greater than 0.5 difference between this product's rating and its competitors) Steps to Answer 8.1 104 8.6(won by 0.5) 6 (There is a greater than 0.5 difference between this product's rating and its competitors) Generative AI AI Text Generation 7.0(won by 0.3) 100 6.7 6 AI Text Summarization 7.1 100 7.2(won by 0.1) 6 Generative AI Not enough data Not enough data Visualization Graphs and Charts 8.5 117 9.7(won by 1.2) 6 (There is a greater than 0.5 difference between this product's rating and its competitors) Score Cards 8.5 113 9.2(won by 0.7) 6 (There is a greater than 0.5 difference between this product's rating and its competitors) Dashboards 8.7 118 9.7(won by 1.0) 6 (There is a greater than 0.5 difference between this product's rating and its competitors) Formats 8.3 110 9.2(won by 0.9) 6 (There is a greater than 0.5 difference between this product's rating and its competitors) Mobile Dashboards Not enough data Not enough data Public Dashboards Not enough data Not enough data Private Dashboards Not enough data Not enough data Data Updates Historical Snapshots 8.1(won by 0.9) 107 (There is a greater than 0.5 difference between this product's rating and its competitors) 7.2 6 Real-Time Updating 8.3 108 9.2(won by 0.9) 6 (There is a greater than 0.5 difference between this product's rating and its competitors) Collaboration Sharing 8.4(won by 0.1) 109 8.3 6 Co-Editing 8.0(won by 1.1) 106 (There is a greater than 0.5 difference between this product's rating and its competitors) 6.9 6 Devices 8.0 103 8.9(won by 0.9) 6 (There is a greater than 0.5 difference between this product's rating and its competitors) Data Updates Historical Snapshots 7.8(won by 0.9) 137 (There is a greater than 0.5 difference between this product's rating and its competitors) 6.9 14 Real-Time Updating 8.0 144 8.1(won by 0.1) 21 Scheduled/Automated Reports 8.5(tied score) 146 8.5(tied score) 13 Customizable Reports Not enough data Not enough data Predictive Analytics Not enough data Not enough data Data Management Not enough data Not enough data Real-Time Data Not enough data Not enough data Additional Functionality KPI Monitoring Not enough data Not enough data Secure Data Storage Not enough data Not enough data Multiple Data Sources Not enough data Not enough data Data Visualization Not enough data Not enough data Single Sign On Not enough data Not enough data Natural Language Search Not enough data Not enough data Search/Filter Not enough data Not enough data Alerts/Notifications Not enough data Not enough data AI Copilot Not enough data Not enough data Real-Time Notifications Not enough data Not enough data Collaboration Tools Not enough data Not enough data Widgets Not enough data Not enough data Performance Metrics Not enough data Not enough data Ad hoc Reporting Not enough data Not enough data Activity Tracking Not enough data Not enough data Reporting/Analytics Not enough data Not enough data Customizable Branding Not enough data Not enough data Data Aggregation Not enough data Not enough data Dashboard Creation Not enough data Not enough data Data Connectors Not enough data Not enough data Customizable Templates Not enough data Not enough data Data Synchronization Not enough data Not enough data API Not enough data Not enough data Forecasting Not enough data Not enough data Interactive Elements Not enough data Not enough data Single Page View Not enough data Not enough data Data Import/Export Not enough data Not enough data Drag & Drop Not enough data Not enough data Access Controls/Permissions Not enough data Not enough data Trend Analysis Not enough data Not enough data Workflow Management Not enough data Not enough data Third-Party Integrations Not enough data Not enough data Functions/Calculations Not enough data Not enough data Historical Reporting Not enough data Not enough data Data Capture and Transfer Not enough data Not enough data Visual Discovery Not enough data Not enough data Real-Time Updates Not enough data Not enough data Real-Time Reporting Not enough data Not enough data Data Mapping Not enough data Not enough data Relational Display Not enough data Not enough data Visual Analytics Not enough data Not enough data OLAP Not enough data Not enough data Ad hoc Query Not enough data Not enough data Reporting & Statistics Not enough data Not enough data Analytics Platforms[Hide 136 FeaturesShow 136 Features](javascript:void(0);) 7.9 813 8.4 42 Reports Reports Interface 8.6 684 | Verified 8.8(won by 0.2) 26 | Verified Steps to Answer 8.2(tied score) 620 | Verified 8.2(tied score) 25 | Verified Graphs and Charts 8.2 677 | Verified 9.3(won by 1.1) 28 | Verified (There is a greater than 0.5 difference between this product's rating and its competitors) Score Cards 8.3 529 | Verified 8.5(won by 0.2) 22 | Verified Dashboards 8.7 681 | Verified 9.4(won by 0.7) 27 | Verified (There is a greater than 0.5 difference between this product's rating and its competitors) Customizable Reports Not enough data Not enough data Marketing Reports Not enough data Not enough data Sales Reports Not enough data Not enough data Activity Dashboard Not enough data Not enough data Interactive Reports Not enough data Not enough data Customizable Reports Not enough data Not enough data Customizable Reports Not enough data Not enough data Activity Dashboard Not enough data Not enough data Customizable Dashboard Not enough data Not enough data Data Preparation Connectors 8.3(won by 0.6) 295 | Verified (There is a greater than 0.5 difference between this product's rating and its competitors) 7.7 11 | Verified Data Governance 8.3 264 | Verified 8.7(won by 0.4) 10 | Verified Data Modeling and Blending Data Querying 8.5(tied score) 312 | Verified 8.5(tied score) 13 | Verified Data Filtering 8.7(won by 0.2) 333 | Verified 8.5 12 | Verified Data Blending 8.4 308 | Verified 8.5(won by 0.1) 12 | Verified Data Capture and Transfer Not enough data Not enough data Generative AI AI Text Generation 7.1(won by 0.4) 87 6.7 5 AI Text Summarization 7.1 85 7.7(won by 0.6) 5 (There is a greater than 0.5 difference between this product's rating and its competitors) Generative AI Not enough data Not enough data Agentic AI - Analytics Platforms Autonomous Task Execution 7.3(won by default) 40 Not enough data Multi-step Planning 7.4(won by default) 38 Not enough data Cross-system Integration 7.3(won by default) 40 Not enough data Adaptive Learning 7.2(won by default) 41 Not enough data Natural Language Interaction 7.4(won by default) 40 Not enough data Proactive Assistance 7.4(won by default) 38 Not enough data Decision Making 7.8(won by default) 39 Not enough data Third-Party Integrations Not enough data Not enough data Self Service Calculated Fields 8.4(won by 0.3) 627 | Verified 8.1 25 | Verified Data Column Filtering 8.6 648 | Verified 8.8(won by 0.2) 24 | Verified Data Discovery 8.5(won by 0.3) 621 | Verified 8.2 23 | Verified Search 8.1 618 | Verified 8.3(won by 0.2) 21 Collaboration / Workflow 8.4 596 | Verified 8.8(won by 0.4) 20 | Verified Automodeling 7.7(won by 0.7) 502 | Verified (There is a greater than 0.5 difference between this product's rating and its competitors) 7.0 19 Natural Language Search Not enough data Not enough data Visual Discovery Not enough data Not enough data Data Blending Not enough data Not enough data Data Blending Not enough data Not enough data Deployment & Integration - Analytics Platforms No-code Dashboard Builder 8.2(won by default) 40 Not enough data Report Scheduling and Automation 8.4(won by default) 44 Not enough data Embedded Analytics and White-labeling 7.8(won by default) 36 Not enough data Data Source Connectivity 8.4(won by default) 50 Not enough data Multiple Data Sources Not enough data Not enough data Query Builder Not enough data Not enough data Advanced Analytics Data Visualization 8.4 648 | Verified 9.1(won by 0.7) 27 | Verified (There is a greater than 0.5 difference between this product's rating and its competitors) Big Data Services 8.0(won by 0.1) 518 | Verified 7.9 19 | Verified Predictive Analytics 7.6(won by default) 429 | Verified Feature Not Available Real-Time Analytics Not enough data Not enough data Reporting/Analytics Not enough data Not enough data Real-Time Analytics Not enough data Not enough data Reporting/Analytics Not enough data Not enough data Visual Analytics Not enough data Not enough data Performance & Scalability - Analytics Platforms Large data handling and Query Speed 7.1(won by default) 58 Not enough data Concurrent User Support 8.1(won by default) 36 Not enough data Database Support Not enough data Not enough data Advanced Analytics & Modeling - Analytics Platforms Data Modeling and Governance 8.1(won by default) 47 Not enough data Notebook and Script Integration 7.2(won by default) 34 Not enough data Built-in Predictive and Statistical Models 7.5(won by default) 35 Not enough data Agentic AI Capabilities - Analytics Platforms Auto-generated Insights and Narratives 7.3(won by default) 35 Not enough data Natural Language Queries 7.6(won by default) 36 Not enough data Proactive KPI Monitoring and Alerts 7.6(won by default) 34 Not enough data AI Agents for Analytical Follow-ups 7.4(won by default) 34 Not enough data Personalized Intelligence - Analytics Platforms Behavioral Learning for Contextual Query Refinement 7.6(won by default) 34 Not enough data Role-based Insight Personalization 7.4(won by default) 36 Not enough data Conversational and Prompt-based Analytics 7.5(won by default) 34 Not enough data Ad hoc Query Not enough data Not enough data Visual Analytics Not enough data Not enough data Building Reports WYSIWYG Report Design 8.0 358 | Verified 9.0(won by 1.0) 21 | Verified (There is a greater than 0.5 difference between this product's rating and its competitors) Integration APIs 8.1 331 | Verified 9.0(won by 0.9) 20 | Verified (There is a greater than 0.5 difference between this product's rating and its competitors) Data Transformation 8.3(won by default) 387 | Verified Feature Not Available Data Modeling 8.3(won by default) 407 | Verified Feature Not Available Real-Time Data Not enough data Not enough data Real-Time Data Not enough data Not enough data Third-Party Integrations Not enough data Not enough data Third-Party Integrations Not enough data Not enough data Additional Functionality Drag & Drop Not enough data Not enough data Secure Data Storage Not enough data Not enough data Data Import/Export Not enough data Not enough data Customizable Branding Not enough data Not enough data Dashboard Creation Not enough data Not enough data Access Controls/Permissions Not enough data Not enough data Real-Time Reporting Not enough data Not enough data Metadata Management Not enough data Not enough data Forecasting Not enough data Not enough data Data Storage Management Not enough data Not enough data Ad hoc Analysis Not enough data Not enough data Ad hoc Reporting Not enough data Not enough data Data Migration Not enough data Not enough data AI Copilot Not enough data Not enough data Self Service Data Preparation Not enough data Not enough data Search/Filter Not enough data Not enough data Data Mapping Not enough data Not enough data Monitoring Not enough data Not enough data Sentiment Analysis Not enough data Not enough data User Management Not enough data Not enough data Sales Trend Analysis Not enough data Not enough data Charting Not enough data Not enough data Reporting & Statistics Not enough data Not enough data Performance Metrics Not enough data Not enough data Alerts/Notifications Not enough data Not enough data Data Extraction Not enough data Not enough data Widgets Not enough data Not enough data Storytelling Not enough data Not enough data Trend Analysis Not enough data Not enough data Collaboration Tools Not enough data Not enough data Financing Management Not enough data Not enough data Self-service Analytics Not enough data Not enough data KPI Monitoring Not enough data Not enough data Dashboard Not enough data Not enough data API Not enough data Not enough data Data Integration Not enough data Not enough data Scorecards Not enough data Not enough data Data Management Not enough data Not enough data Task Management Not enough data Not enough data Progress Tracking Not enough data Not enough data Data Connectors Not enough data Not enough data Data Visualization Not enough data Not enough data Profitability Analysis Not enough data Not enough data Project Tracking Not enough data Not enough data Strategic Planning Not enough data Not enough data Goal Setting/Tracking Not enough data Not enough data Publishing/Sharing Not enough data Not enough data Predictive Analytics Not enough data Not enough data Real-Time Monitoring Not enough data Not enough data Templates Not enough data Not enough data Mobile Access Not enough data Not enough data Customizable Templates Not enough data Not enough data Workflow Management Not enough data Not enough data Financial Reporting Not enough data Not enough data Audit Management Not enough data Not enough data OLAP Not enough data Not enough data Single Sign On Not enough data Not enough data Data Synchronization Not enough data Not enough data Embedded Business Intelligence[Hide 74 FeaturesShow 74 Features](javascript:void(0);) 8.4 782 8.9 38 Reports Reports Interface 8.6 684 | Verified 8.8(won by 0.2) 26 | Verified Steps to Answer 8.2(tied score) 620 | Verified 8.2(tied score) 25 | Verified Graphs and Charts 8.2 677 | Verified 9.3(won by 1.1) 28 | Verified (There is a greater than 0.5 difference between this product's rating and its competitors) Score Cards 8.3 529 | Verified 8.5(won by 0.2) 22 | Verified Dashboards 8.7 681 | Verified 9.4(won by 0.7) 27 | Verified (There is a greater than 0.5 difference between this product's rating and its competitors) Customizable Reports Not enough data Not enough data Marketing Reports Not enough data Not enough data Sales Reports Not enough data Not enough data Activity Dashboard Not enough data Not enough data Interactive Reports Not enough data Not enough data Customizable Reports Not enough data Not enough data Customizable Reports Not enough data Not enough data Activity Dashboard Not enough data Not enough data Customizable Dashboard Not enough data Not enough data Self Service Calculated Fields 8.4(won by 0.3) 627 | Verified 8.1 25 | Verified Data Column Filtering 8.6 648 | Verified 8.8(won by 0.2) 24 | Verified Data Discovery 8.5(won by 0.3) 621 | Verified 8.2 23 | Verified Search 8.1 618 | Verified 8.3(won by 0.2) 21 Collaboration / Workflow 8.4 596 | Verified 8.8(won by 0.4) 20 | Verified Automodeling 7.7(won by 0.7) 502 | Verified (There is a greater than 0.5 difference between this product's rating and its competitors) 7.0 19 Natural Language Search Not enough data Not enough data Visual Discovery Not enough data Not enough data Data Blending Not enough data Not enough data Data Blending Not enough data Not enough data Building Reports WYSIWYG Report Design 8.0 358 | Verified 9.0(won by 1.0) 21 | Verified (There is a greater than 0.5 difference between this product's rating and its competitors) Integration APIs 8.1 331 | Verified 9.0(won by 0.9) 20 | Verified (There is a greater than 0.5 difference between this product's rating and its competitors) Data Transformation 8.3(won by default) 387 | Verified Feature Not Available Data Modeling 8.3(won by default) 407 | Verified Feature Not Available Real-Time Data Not enough data Not enough data Real-Time Data Not enough data Not enough data Third-Party Integrations Not enough data Not enough data Third-Party Integrations Not enough data Not enough data Additional Functionality Generative AI Not enough data Not enough data AI Copilot Not enough data Not enough data Access Controls/Permissions Not enough data Not enough data Mobile Reporting Not enough data Not enough data Data Mapping Not enough data Not enough data Multiple Data Sources Not enough data Not enough data Forecasting Not enough data Not enough data Customizable Branding Not enough data Not enough data Charting Not enough data Not enough data Customization Not enough data Not enough data Role-Based Permissions Not enough data Not enough data Real-Time Analytics Not enough data Not enough data Workflow Management Not enough data Not enough data Collaboration Tools Not enough data Not enough data Ad hoc Query Not enough data Not enough data Data Extraction Not enough data Not enough data Data Synchronization Not enough data Not enough data Application Development Not enough data Not enough data Real-Time Reporting Not enough data Not enough data Reporting & Statistics Not enough data Not enough data Geographic Maps Not enough data Not enough data Widgets Not enough data Not enough data SSL Security Not enough data Not enough data Reporting/Analytics Not enough data Not enough data Self-service Analytics Not enough data Not enough data Ad hoc Analysis Not enough data Not enough data Data Capture and Transfer Not enough data Not enough data Integration into Third Party Applications Not enough data Not enough data Ad hoc Reporting Not enough data Not enough data Visual Workflow Management Not enough data Not enough data Visual Analytics Not enough data Not enough data Single Sign On Not enough data Not enough data Trend Analysis Not enough data Not enough data Predictive Analytics Not enough data Not enough data Data Visualization Not enough data Not enough data Data Connectors Not enough data Not enough data Benchmarking Not enough data Not enough data Alerts/Notifications Not enough data Not enough data Streaming Analytics Not enough data Not enough data Mobile Access Not enough data Not enough data Drag & Drop Not enough data Not enough data Dashboard Creation Not enough data Not enough data Digital Analytics[Hide 31 FeaturesShow 31 Features](javascript:void(0);) 8.4 324 Not enough data Metrics Sessions - Digital Analytics 8.8(won by default) 238 Not enough data Engagement 8.7(won by default) 238 Not enough data Entry and Exit Pages 8.4(won by default) 224 Not enough data Standard Event Tracking 8.3(won by default) 226 Not enough data Custom Event Tracking 8.4(won by default) 215 Not enough data Retention 8.3(won by default) 224 Not enough data Return 8.4(won by default) 219 Not enough data Conversions 8.5(won by default) 230 Not enough data Funnels 8.3(won by default) 223 Not enough data Reporting Real-Time Reporting 8.4(won by default) 242 Not enough data Retroactive Reporting 8.6(won by default) 242 Not enough data Segmentation 8.5(won by default) 245 Not enough data Mobile Reporting 8.1(won by default) 199 Not enough data Unification Across Devices 8.4(won by default) 205 Not enough data Custom Reports and Dashboards 9.0(won by default) 254 Not enough data Trending Feature Not Available Not enough data Other User Data 8.7(won by default) 226 Not enough data Site Search Reporting 8.6(won by default) 209 Not enough data Load Time Monitoring 8.4(won by default) 201 Not enough data Campaign Tracking 8.7(won by default) 215 Not enough data E-Commerce 8.7(won by default) 207 Not enough data Promotional Messages 8.2(won by default) 179 Not enough data Administration Alerts 8.3(won by default) 191 Not enough data Agentic AI - Digital Analytics Autonomous Task Execution 7.4(won by default) 15 Not enough data Cross-system Integration 7.8(won by default) 15 Not enough data Proactive Assistance 7.8(won by default) 16 Not enough data Decision Making 7.9(won by default) 16 Not enough data Administration API / Integrations 8.4(won by default) 218 Not enough data QA Testing 8.3(won by default) 193 Not enough data Performance and Reliability 8.5(won by default) 245 Not enough data User, Role, and Access Management 8.6(won by default) 239 Not enough data Marketing Analytics[Hide 83 FeaturesShow 83 Features](javascript:void(0);) 8.2 312 Not enough data Marketing Operations ROI Tracking 8.6(won by default) 221 | Verified Not enough data Data Collection 8.7(won by default) 242 | Verified Not enough data Customer Insights 8.5(won by default) 229 | Verified Not enough data Multi-User Access 8.9(won by default) 244 | Verified Not enough data Spend Management 8.4(won by default) 130 Not enough data White Label Feature Not Available Not enough data Multi-Channel Data Collection Not enough data Not enough data Engagement Tracking Not enough data Not enough data Keyword Tracking Not enough data Not enough data Behavior Tracking Not enough data Not enough data Campaign Tracking Not enough data Not enough data Conversion Tracking Not enough data Not enough data SEO Management Not enough data Not enough data Tag Management Not enough data Not enough data Real-Time Data Not enough data Not enough data Activity Tracking Not enough data Not enough data Click Tracking Not enough data Not enough data Contact Management Not enough data Not enough data Content Management Not enough data Not enough data Lead Management Not enough data Not enough data Email Management Not enough data Not enough data Campaign Management Not enough data Not enough data Channel Management Not enough data Not enough data Template Management Not enough data Not enough data Workflow Management Not enough data Not enough data Campaign Activity Campaign Insights 8.6(won by default) 231 | Verified Not enough data Reports and Dashboards 8.8(won by default) 260 | Verified Not enough data Campaign Stickiness 8.5(won by default) 212 | Verified Not enough data Multichannel Tracking 8.5(won by default) 213 | Verified Not enough data Brand Optimization 8.4(won by default) 199 | Verified Not enough data Predictive Analytics 7.9(won by default) 120 | Verified Not enough data Multi-Campaign Not enough data Not enough data Campaign Analytics Not enough data Not enough data Website Analytics Not enough data Not enough data Conversion Rate Optimization Not enough data Not enough data Drip Campaigns Not enough data Not enough data Visual Analytics Not enough data Not enough data Real-Time Analytics Not enough data Not enough data Customizable Reports Not enough data Not enough data Agentic AI - Marketing Analytics Autonomous Task Execution 6.8(won by default) 14 Not enough data Cross-system Integration 7.5(won by default) 14 Not enough data Proactive Assistance 7.3(won by default) 14 Not enough data Third-Party Integrations Not enough data Not enough data Social Media Integration Not enough data Not enough data Additional Functionality Event Marketing Not enough data Not enough data Social Promotion Not enough data Not enough data Multi-Channel Marketing Not enough data Not enough data Generative AI Not enough data Not enough data Data Import/Export Not enough data Not enough data Lead Generation Not enough data Not enough data Campaign Segmentation Not enough data Not enough data Customizable Forms Not enough data Not enough data Reporting & Statistics Not enough data Not enough data Monitoring Not enough data Not enough data AI Copilot Not enough data Not enough data Customizable Templates Not enough data Not enough data Email Templates Not enough data Not enough data Web Forms Not enough data Not enough data Lead Capture Not enough data Not enough data Customizable Branding Not enough data Not enough data Real-Time Reporting Not enough data Not enough data Campaign Planning Not enough data Not enough data A/B Testing Not enough data Not enough data CRM Not enough data Not enough data Customer Segmentation Not enough data Not enough data Campaign Scheduling Not enough data Not enough data Alerts/Notifications Not enough data Not enough data Autoresponders Not enough data Not enough data Drag & Drop Not enough data Not enough data Event Triggered Actions Not enough data Not enough data Email Marketing Not enough data Not enough data API Not enough data Not enough data Customizable Fields Not enough data Not enough data Contact Database Not enough data Not enough data Data Visualization Not enough data Not enough data Ad hoc Reporting Not enough data Not enough data Performance Metrics Not enough data Not enough data Data Source Connectors Not enough data Not enough data Search/Filter Not enough data Not enough data Multi-Channel Attribution Not enough data Not enough data Customer Journey Mapping Not enough data Not enough data KPI Monitoring Not enough data Not enough data Cohort Analysis Not enough data Not enough data User Insights Reviewers' Company Size [![Looker](https://images.g2crowd.com/uploads/product/image/thumb_square/thumb_square_aeae116c52945fdecd7ed16d621cb315/looker.png "Looker")](https://www.g2.com/products/looker/reviews) Looker Small-Business(50 or fewer emp.) 19.4% Mid-Market(51-1000 emp.) 60.4% Enterprise(\> 1000 emp.) 20.1% [![Luzmo](https://images.g2crowd.com/uploads/product/hd_favicon/814b5a1f30e0ebe280e3533e1e22509b/luzmo.svg "Luzmo")](https://www.g2.com/products/luzmo/reviews) Luzmo Small-Business(50 or fewer emp.) 59.7% Mid-Market(51-1000 emp.) 34.3% Enterprise(\> 1000 emp.) 6.0% Small-Business (50 or fewer emp.) 19.4% 59.7% Mid-Market (51-1000 emp.) 60.4% 34.3% Enterprise (\> 1000 emp.) 20.1% 6.0% Reviewers' Industry [![Looker](https://images.g2crowd.com/uploads/product/image/thumb_square/thumb_square_aeae116c52945fdecd7ed16d621cb315/looker.png "Looker")](https://www.g2.com/products/looker/reviews) Looker Computer Software 11.6% Information Technology and Services 11.2% Marketing and Advertising 8.4% Financial Services 7.4% Internet 6.0% Other 55.5% [![Luzmo](https://images.g2crowd.com/uploads/product/hd_favicon/814b5a1f30e0ebe280e3533e1e22509b/luzmo.svg "Luzmo")](https://www.g2.com/products/luzmo/reviews) Luzmo Computer Software 20.9% Information Technology and Services 14.9% Marketing and Advertising 6.0% Financial Services 4.5% Food & Beverages 3.0% Other 50.7% FAQs ## Looker vs Luzmo FAQs Generated using AI Last updated: August 15, 2026 ### What is the difference between Looker vs Luzmo? Looker and Luzmo differ most in their data modeling capabilities and reviewer-cited strengths, with Looker excelling in centralized data modeling and Luzmo leading in ease of use and embedded analytics. | [Looker](https://www.g2.com/products/looker/reviews) | [Luzmo](https://www.g2.com/products/luzmo/reviews) | | --- | --- | | 4.4/5 (1,656 reviews) | 4.6/5 (76 reviews) | | Mid-Market | Small-Business | | 8.3 | 8.7 | | 8.6 | 9.6 | | Centralized data modeling with LookML | Ease of use and embedded analytics | ### How do the pricing models of Looker and Luzmo compare? Luzmo is rated as the stronger value, with higher reviewer satisfaction on price and cost-related dimensions. - **Looker:** Reviewers note that Looker is considered an enterprise-grade tool with pricing that can be high for smaller organizations, but the value is justified for teams needing centralized data modeling and real-time analytics. - **Luzmo:** Reviewers highlight Luzmo's competitive pricing and fast time-to-market, making it attractive for small teams and SaaS providers seeking embedded analytics without large BI investments. ### What are the best alternatives to Looker and Luzmo? The top 3 alternatives to Looker and Luzmo are Mode, Zoho Analytics, and Sisense. | Product | G2 Rating (reviews) | Largest Segment | Pricing Insight | Top Reviewer-Cited Strength | | --- | --- | --- | --- | --- | | [Looker](https://www.g2.com/products/looker/reviews) | 4.4/5 (1,656 reviews) | Mid-Market | Pricing can be high for smaller organizations | Centralized data modeling with LookML | | [Luzmo](https://www.g2.com/products/luzmo/reviews) | 4.6/5 (76 reviews) | Small-Business | Competitive pricing and fast time-to-market | Ease of use and embedded analytics | | [Mode](https://www.g2.com/products/mode-mode/reviews) | 4.5/5 (330 reviews) | Mid-Market | — | — | | [Zoho Analytics](https://www.g2.com/products/zoho-analytics/reviews) | 4.2/5 (286 reviews) | Mid-Market | — | — | | [Sisense](https://www.g2.com/products/sisense/reviews) | 4.2/5 (1,063 reviews) | Mid-Market | — | — | ### Which Analytics Platforms features should I prioritize when comparing Looker and Luzmo? Buyers should prioritize data modeling, embedded analytics, ease of use, dashboard customization, and customer support when comparing Looker and Luzmo. - **Data Modeling:** Looker offers advanced data modeling and transformation features, while Luzmo does not highlight these capabilities. - **Embedded Analytics:** Luzmo has 5 all-time mentions for embedding features, making it a standout for embedded and white-labeled analytics. - **Ease of Use:** Luzmo scores 9.0 on Ease of Use with 7 all-time mentions, while Looker scores 8.3. - **Dashboard Customization:** Luzmo has 3 all-time mentions for dashboard customization and easy creation, while Looker is praised for centralized dashboards but with more limited customization options. - **Customer Support:** Luzmo scores 9.6 on Quality of Support with 3 all-time mentions, compared to Looker's 8.6. ### What are the pros and cons of Looker vs Luzmo? Looker's headline strength is centralized data modeling, while Luzmo's is ease of use and embedded analytics. - **Looker strengths:** Centralized data modeling with LookML, real-time analytics, strong integration with Google products, and collaborative dashboards. - **Looker trade-offs:** Steep learning curve for LookML, higher pricing for small teams, limited visualization customization, and performance slowdowns with large datasets. - **Luzmo strengths:** Ease of use (7 all-time mentions), embedding features (5), customization (4), dashboard customization (3), and high customer support satisfaction (3). - **Luzmo trade-offs:** Some complexity in handling large datasets, limited advanced query capabilities, and dashboard editing features less mature than competitors. ### Is Looker or Luzmo better for small businesses? Luzmo is the better fit for small businesses, with a Small-Business segment focus and reviewer sentiment highlighting ease of use and fast setup. - **Looker:** Largest segment is Mid-Market; reviewers note Looker is more suited for organizations with dedicated data teams and infrastructure. - **Luzmo:** Largest segment is Small-Business; reviewers consistently highlight Luzmo's intuitive interface, quick onboarding, and suitability for teams without large BI resources. ### Which Analytics Platforms platform has better integrations? Looker is favored for integrations, with a broader range of reviewer-cited third-party connections. - **Looker:** Google Analytics (24 all-time mentions), Slack (20), Adjust (18); reviewers highlight integration breadth with marketing and business tools. - **Luzmo:** Databricks is mentioned for integration, with reviewers noting smooth connectivity for embedded analytics use cases. ### How do Looker and Luzmo compare on customer support? Luzmo leads Looker on Quality of Support by a material margin, scoring 9.6 versus Looker's 8.6. - **Looker:** Reviewers describe support as generally responsive, with some noting reliance on internal teams or forums for troubleshooting. - **Luzmo:** Reviewers consistently praise Luzmo's customer-first approach, proactive communication, and rapid response to feature requests and technical issues. ### Which is easier to implement, Looker or Luzmo? Luzmo leads Looker on Ease of Setup, scoring 8.7 versus Looker's 8.3. - **Looker:** Reviewers note that setup can be complex due to LookML and data modeling requirements, with a steeper learning curve for non-technical users. - **Luzmo:** Reviewers highlight Luzmo's fast implementation, intuitive onboarding, and ease of embedding, making it accessible for teams with limited technical resources. ### Which product has better Dashboards? Both Looker and Luzmo are highly rated for Dashboards, with Luzmo holding a slight edge in reviewer-cited customization and ease of creation. - **Looker:** Dashboards are the most frequently mentioned feature, with reviewers praising real-time, interactive dashboards and centralized reporting; Ease of Use score is 8.3. - **Luzmo:** Dashboards are frequently cited for customization (3 all-time mentions), easy creation (3), and visual appeal; Ease of Use score is 9.0. Alternatives **Looker Alternatives** ![Mode](https://images.g2crowd.com/uploads/product/hd_favicon/1d3a23ce6061348e708150c9a7dfdeed/mode-mode.svg "Mode") [ Mode ](/products/mode-mode/reviews) ![Zoho Analytics](https://images.g2crowd.com/uploads/product/hd_favicon/1546618488/zoho-analytics.svg "Zoho Analytics") [ Zoho Analytics ](/products/zoho-analytics/reviews) ![Domo](https://images.g2crowd.com/uploads/product/hd_favicon/4addbaa38068707b69040d20adb0fbc5/domo.svg "Domo") [ Domo ](/products/domo/reviews) ![Sisense](https://images.g2crowd.com/uploads/product/hd_favicon/a709a71e687cbfa16b75bc3fa8b514cb/sisense.svg "Sisense") [ Sisense ](/products/sisense/reviews) **Luzmo Alternatives** ![Sisense](https://images.g2crowd.com/uploads/product/hd_favicon/a709a71e687cbfa16b75bc3fa8b514cb/sisense.svg "Sisense") [ Sisense ](/products/sisense/reviews) ![Domo](https://images.g2crowd.com/uploads/product/hd_favicon/4addbaa38068707b69040d20adb0fbc5/domo.svg "Domo") [ Domo ](/products/domo/reviews) ![Amazon Quick](https://images.g2crowd.com/uploads/product/hd_favicon/5383be31b099738701f86724a8b5cf9a/amazon-quick.svg "Amazon Quick") [ Amazon Quick ](/products/amazon-quick/reviews) ![Toucan](https://images.g2crowd.com/uploads/product/hd_favicon/c82e5bb6cd056502b22d2449289c0dec/toucan.svg "Toucan") [ Toucan ](/products/toucan/reviews)