# Data Studio, Mode, TapClicks vs Looker Comparison

| | Data Studio | Mode | TapClicks | Looker | 
|---|---|---|---|---|
| **Star Rating** | 4.4 out of 5 | 4.5 out of 5 | 4.3 out of 5 | 4.4 out of 5 | 
| **Total Reviews** | 476 | 330 | 336 | 1,647 | 
| **Largest Market Segment** | Small-Business (46.4% of reviews) | Mid-Market (46.4% of reviews) | Small-Business (61.5% of reviews) | Mid-Market (60.6% of reviews) | 
| **Entry Level Price** | No pricing available | Free All the basics for individual analysts | Free 5 Clients | No pricing available | 

---
## Top Pros & Cons

### Data Studio

Pros:
- Ease of Use (20 reviews)
- Visualization (11 reviews)

Cons:
- Limited Customization (8 reviews)
- Slow Performance (8 reviews)

### Mode

Pros:
- Capabilities (1 reviews)
- Customization (1 reviews)

Cons:
- Complex Setup (1 reviews)
- Complex Usage (1 reviews)

### TapClicks

Pros:
- Ease of Use (4 reviews)
- Analytics (3 reviews)

Cons:
- Connection Issues (1 reviews)
- Data Inconsistency (1 reviews)

### Looker

Pros:
- Ease of Use (108 reviews)
- Insights (64 reviews)

Cons:
- Learning Curve (52 reviews)
- Learning Difficulty (38 reviews)

---
## Ratings Comparison
| Rating | Data Studio | Mode | TapClicks | Looker | 
|---|---|---|---|---|
  | **Meets Requirements** | 8.5 (370 reviews) | 8.7 (285 reviews) | 8.5 (255 reviews) | 8.7 (1132 reviews) | 
  | **Ease of Use** | 8.2 (377 reviews) | 8.7 (289 reviews) | 8.5 (256 reviews) | 8.3 (1138 reviews) | 
  | **Ease of Setup** | 8.4 (204 reviews) | 8.8 (66 reviews) | 7.7 (175 reviews) | 8.3 (614 reviews) | 
  | **Ease of Admin** | 8.2 (154 reviews) | 8.9 (66 reviews) | 8.5 (168 reviews) | 8.3 (430 reviews) | 
  | **Quality of Support** | 7.3 (290 reviews) | 8.9 (215 reviews) | 8.7 (240 reviews) | 8.6 (967 reviews) | 
  | **Has the product been a good partner in doing business?** | 8.3 (135 reviews) | 9.1 (65 reviews) | 9.1 (163 reviews) | 8.9 (409 reviews) | 
  | **Product Direction (% positive)** | 8.6 (349 reviews) | 8.8 (283 reviews) | 8.8 (239 reviews) | 8.7 (1060 reviews) | 

---
## Pricing

### Data Studio

#### Entry-Level Pricing

No pricing available

#### Free Trial

No information available

### Mode

#### Entry-Level Pricing

Plan: Studio

Price: Free All the basics for individual analysts

Description: Included:

Key Features:
-  SQL, Python, & R
- Private database connections

[Browse all 3 editions](https://www.g2.com/products/mode-mode/pricing)

#### Free Trial

Yes

### TapClicks

#### Entry-Level Pricing

Plan: TapClicks - TapFree

Price: Free 5 Clients

Description: With TapFree, you get access to our marketing data, reporting, and SEO tools, all at zero-cost. Includes up to 5 Client Licenses and Unlimited Users!

Key Features:
- Quickly Build Client Reports
- Automate Report Delivery
- Eliminate Manual Tasks

[Browse all 4 editions](https://www.g2.com/products/tapclicks/pricing)

#### Free Trial

Yes

### Looker

#### Entry-Level Pricing

No pricing available

#### Free Trial

Yes

---
## Features Comparison By Category

### Business Intelligence

| Product | Score | Reviews |
|---|---|---|
| **Data Studio** | 8.6/10 | 328 |
| **Mode** | 8.4/10 | 239 |
| **TapClicks** | N/A | N/A |
| **Looker** | 8.3/10 | 784 |

#### Reports

| Feature | Data Studio | Mode | TapClicks | Looker | 
|---|---|---|---|---|
| **Reports Interface** | 8.8 (297 reviews) | 8.7 (212 reviews) ✓ Verified | Not enough data | 8.6 (682 reviews) ✓ Verified | 
| **Steps to Answer** | 7.9 (250 reviews) | 8.1 (167 reviews) ✓ Verified | Not enough data | 8.2 (620 reviews) ✓ Verified | 
| **Graphs and Charts** | 8.8 (299 reviews) | 8.3 (215 reviews) ✓ Verified | Not enough data | 8.2 (676 reviews) ✓ Verified | 
| **Score Cards** | 8.5 (242 reviews) | 8.2 (135 reviews) ✓ Verified | Not enough data | 8.3 (530 reviews) ✓ Verified | 
| **Dashboards** | 8.9 (298 reviews) | 8.6 (206 reviews) ✓ Verified | Not enough data | 8.7 (679 reviews) ✓ Verified | 

#### Self Service 

| Feature | Data Studio | Mode | TapClicks | Looker | 
|---|---|---|---|---|
| **Calculated Fields** | Not enough data | 8.3 (162 reviews) ✓ Verified | Not enough data | 8.4 (627 reviews) ✓ Verified | 
| **Data Column Filtering** | Not enough data | 8.2 (182 reviews) ✓ Verified | Not enough data | 8.6 (649 reviews) ✓ Verified | 
| **Data Discovery** | Not enough data | 8.0 (179 reviews) ✓ Verified | Not enough data | 8.4 (616 reviews) ✓ Verified | 
| **Search** | Not enough data | 7.9 (181 reviews) ✓ Verified | Not enough data | 8.1 (618 reviews) ✓ Verified | 
| **Collaboration / Workflow** | Not enough data | 8.2 (169 reviews) ✓ Verified | Not enough data | 8.4 (595 reviews) ✓ Verified | 
| **Automodeling** | Not enough data | Feature Not Available | Not enough data | 7.7 (504 reviews) ✓ Verified | 

#### Advanced Analytics

| Feature | Data Studio | Mode | TapClicks | Looker | 
|---|---|---|---|---|
| **Predictive Analytics** | Not enough data | 7.8 (116 reviews) ✓ Verified | Not enough data | 7.6 (430 reviews) ✓ Verified | 
| **Data Visualization** | Not enough data | 8.7 (192 reviews) ✓ Verified | Not enough data | 8.4 (648 reviews) ✓ Verified | 
| **Big Data Services** | Not enough data | 8.4 (130 reviews) ✓ Verified | Not enough data | 8.0 (520 reviews) ✓ Verified | 

#### Building Reports

| Feature | Data Studio | Mode | TapClicks | Looker | 
|---|---|---|---|---|
| **Data Transformation** | Not enough data | 8.5 (84 reviews) ✓ Verified | Not enough data | 8.3 (386 reviews) ✓ Verified | 
| **Data Modeling** | Not enough data | 8.3 (88 reviews) ✓ Verified | Not enough data | 8.3 (405 reviews) ✓ Verified | 
| **WYSIWYG Report Design** | Not enough data | 7.7 (64 reviews) ✓ Verified | Not enough data | 8.0 (358 reviews) ✓ Verified | 
| **Integration APIs** | Not enough data | 8.2 (57 reviews) ✓ Verified | Not enough data | 8.1 (333 reviews) ✓ Verified | 

#### Platform

| Feature | Data Studio | Mode | TapClicks | Looker | 
|---|---|---|---|---|
| **Mobile User Support** | Not enough data | Not enough data | Not enough data | Not enough data | 
| **Customization ** | Not enough data | Not enough data | Not enough data | Not enough data | 
| **User, Role, and Access Management** | Not enough data | Not enough data | Not enough data | Not enough data | 
| **Internationalization** | Not enough data | Not enough data | Not enough data | Not enough data | 
| **Sandbox / Test Environments** | Not enough data | Not enough data | Not enough data | Not enough data | 
| **Performance and Reliability** | Not enough data | Not enough data | Not enough data | Not enough data | 
| **Breadth of Partner Applications** | Not enough data | Not enough data | Not enough data | Not enough data | 

### Data Visualization

| Product | Score | Reviews |
|---|---|---|
| **Data Studio** | 8.3/10 | 328 |
| **Mode** | N/A | N/A |
| **TapClicks** | N/A | N/A |
| **Looker** | 8.2/10 | 750 |

#### Reports

| Feature | Data Studio | Mode | TapClicks | Looker | 
|---|---|---|---|---|
| **Reports Interface** | 8.8 (297 reviews) | 8.7 (212 reviews) ✓ Verified | Not enough data | 8.6 (682 reviews) ✓ Verified | 
| **Steps to Answer** | 7.9 (250 reviews) | 8.1 (167 reviews) ✓ Verified | Not enough data | 8.2 (620 reviews) ✓ Verified | 
| **Graphs and Charts** | 8.8 (299 reviews) | 8.3 (215 reviews) ✓ Verified | Not enough data | 8.2 (676 reviews) ✓ Verified | 
| **Score Cards** | 8.5 (242 reviews) | 8.2 (135 reviews) ✓ Verified | Not enough data | 8.3 (530 reviews) ✓ Verified | 
| **Dashboards** | 8.9 (298 reviews) | 8.6 (206 reviews) ✓ Verified | Not enough data | 8.7 (679 reviews) ✓ Verified | 

#### Reports

| Feature | Data Studio | Mode | TapClicks | Looker | 
|---|---|---|---|---|
| **Reports Interface** | 8.9 (115 reviews) | Not enough data | Not enough data | 8.5 (112 reviews) | 
| **Share Reports** | 9.1 (107 reviews) | Not enough data | Not enough data | 8.5 (109 reviews) | 
| **Steps to Answer** | 8.1 (95 reviews) | Not enough data | Not enough data | 8.0 (103 reviews) | 

#### Generative AI

| Feature | Data Studio | Mode | TapClicks | Looker | 
|---|---|---|---|---|
| **AI Text Generation** | 5.5 (36 reviews) | Not enough data | Not enough data | 7.0 (100 reviews) | 
| **AI Text Summarization** | 5.6 (37 reviews) | Not enough data | Not enough data | 7.1 (100 reviews) | 

#### Visualization

| Feature | Data Studio | Mode | TapClicks | Looker | 
|---|---|---|---|---|
| **Graphs and Charts** | 9.0 (115 reviews) | Not enough data | Not enough data | 8.5 (116 reviews) | 
| **Score Cards** | 8.7 (101 reviews) | Not enough data | Not enough data | 8.4 (111 reviews) | 
| **Dashboards** | 9.1 (119 reviews) | Not enough data | Not enough data | 8.7 (116 reviews) | 
| **Formats** | 8.5 (103 reviews) | Not enough data | Not enough data | 8.3 (109 reviews) | 

#### Data Updates

| Feature | Data Studio | Mode | TapClicks | Looker | 
|---|---|---|---|---|
| **Historical Snapshots** | 8.3 (97 reviews) | Not enough data | Not enough data | 8.1 (107 reviews) | 
| **Real-Time Updating** | 8.7 (109 reviews) | Not enough data | Not enough data | 8.3 (107 reviews) | 

#### Collaboration

| Feature | Data Studio | Mode | TapClicks | Looker | 
|---|---|---|---|---|
| **Sharing** | 8.9 (116 reviews) | Not enough data | Not enough data | 8.4 (109 reviews) | 
| **Co-Editing** | 8.6 (102 reviews) | Not enough data | Not enough data | 8.0 (106 reviews) | 
| **Devices** | 8.0 (93 reviews) | Not enough data | Not enough data | 8.0 (102 reviews) | 

#### Data Updates

| Feature | Data Studio | Mode | TapClicks | Looker | 
|---|---|---|---|---|
| **Historical Snapshots** | 8.2 (208 reviews) | Not enough data | Not enough data | 7.8 (137 reviews) | 
| **Real-Time Updating** | 8.3 (254 reviews) | Not enough data | Not enough data | 8.0 (143 reviews) | 
| **Email Reports** | 8.2 (213 reviews) | Not enough data | Not enough data | 8.5 (145 reviews) | 

### Analytics Platforms

| Product | Score | Reviews |
|---|---|---|
| **Data Studio** | N/A | N/A |
| **Mode** | 8.3/10 | 242 |
| **TapClicks** | N/A | N/A |
| **Looker** | 7.9/10 | 806 |

#### Reports

| Feature | Data Studio | Mode | TapClicks | Looker | 
|---|---|---|---|---|
| **Reports Interface** | 8.8 (297 reviews) | 8.7 (212 reviews) ✓ Verified | Not enough data | 8.6 (682 reviews) ✓ Verified | 
| **Steps to Answer** | 7.9 (250 reviews) | 8.1 (167 reviews) ✓ Verified | Not enough data | 8.2 (620 reviews) ✓ Verified | 
| **Graphs and Charts** | 8.8 (299 reviews) | 8.3 (215 reviews) ✓ Verified | Not enough data | 8.2 (676 reviews) ✓ Verified | 
| **Score Cards** | 8.5 (242 reviews) | 8.2 (135 reviews) ✓ Verified | Not enough data | 8.3 (530 reviews) ✓ Verified | 
| **Dashboards** | 8.9 (298 reviews) | 8.6 (206 reviews) ✓ Verified | Not enough data | 8.7 (679 reviews) ✓ Verified | 

#### Data Preparation

| Feature | Data Studio | Mode | TapClicks | Looker | 
|---|---|---|---|---|
| **Connectors** | Not enough data | 8.4 (61 reviews) ✓ Verified | Not enough data | 8.3 (294 reviews) ✓ Verified | 
| **Data Governance** | Not enough data | 8.1 (62 reviews) ✓ Verified | Not enough data | 8.3 (264 reviews) ✓ Verified | 

#### Data Modeling and Blending

| Feature | Data Studio | Mode | TapClicks | Looker | 
|---|---|---|---|---|
| **Data Querying** | Not enough data | 9.3 (96 reviews) ✓ Verified | Not enough data | 8.5 (313 reviews) ✓ Verified | 
| **Data Filtering** | Not enough data | 8.7 (93 reviews) ✓ Verified | Not enough data | 8.7 (334 reviews) ✓ Verified | 
| **Data Blending** | Not enough data | 8.8 (70 reviews) ✓ Verified | Not enough data | 8.4 (310 reviews) ✓ Verified | 

#### Generative AI

| Feature | Data Studio | Mode | TapClicks | Looker | 
|---|---|---|---|---|
| **AI Text Generation** | Not enough data | Not enough data | Not enough data | 7.1 (88 reviews) | 
| **AI Text Summarization** | Not enough data | Not enough data | Not enough data | 7.1 (86 reviews) | 

#### Agentic AI - Analytics Platforms

| Feature | Data Studio | Mode | TapClicks | Looker | 
|---|---|---|---|---|
| **Autonomous Task Execution** | Not enough data | Not enough data | Not enough data | 7.2 (40 reviews) | 
| **Multi-step Planning** | Not enough data | Not enough data | Not enough data | 7.4 (39 reviews) | 
| **Cross-system Integration** | Not enough data | Not enough data | Not enough data | 7.3 (40 reviews) | 
| **Adaptive Learning** | Not enough data | Not enough data | Not enough data | 7.1 (40 reviews) | 
| **Natural Language Interaction** | Not enough data | Not enough data | Not enough data | 7.3 (40 reviews) | 
| **Proactive Assistance** | Not enough data | Not enough data | Not enough data | 7.4 (39 reviews) | 
| **Decision Making** | Not enough data | Not enough data | Not enough data | 7.8 (40 reviews) | 

#### Self Service 

| Feature | Data Studio | Mode | TapClicks | Looker | 
|---|---|---|---|---|
| **Calculated Fields** | Not enough data | 8.3 (162 reviews) ✓ Verified | Not enough data | 8.4 (627 reviews) ✓ Verified | 
| **Data Column Filtering** | Not enough data | 8.2 (182 reviews) ✓ Verified | Not enough data | 8.6 (649 reviews) ✓ Verified | 
| **Data Discovery** | Not enough data | 8.0 (179 reviews) ✓ Verified | Not enough data | 8.4 (616 reviews) ✓ Verified | 
| **Search** | Not enough data | 7.9 (181 reviews) ✓ Verified | Not enough data | 8.1 (618 reviews) ✓ Verified | 
| **Collaboration / Workflow** | Not enough data | 8.2 (169 reviews) ✓ Verified | Not enough data | 8.4 (595 reviews) ✓ Verified | 
| **Automodeling** | Not enough data | Feature Not Available | Not enough data | 7.7 (504 reviews) ✓ Verified | 

#### Deployment & Integration - Analytics Platforms

| Feature | Data Studio | Mode | TapClicks | Looker | 
|---|---|---|---|---|
| **No-code Dashboard Builder** | Not enough data | Not enough data | Not enough data | 8.1 (40 reviews) | 
| **Report Scheduling and Automation** | Not enough data | Not enough data | Not enough data | 8.4 (44 reviews) | 
| **Embedded Analytics and White-labeling** | Not enough data | Not enough data | Not enough data | 7.7 (35 reviews) | 
| **Data Source Connectivity** | Not enough data | Not enough data | Not enough data | 8.4 (52 reviews) | 

#### Advanced Analytics

| Feature | Data Studio | Mode | TapClicks | Looker | 
|---|---|---|---|---|
| **Predictive Analytics** | Not enough data | 7.8 (116 reviews) ✓ Verified | Not enough data | 7.6 (430 reviews) ✓ Verified | 
| **Data Visualization** | Not enough data | 8.7 (192 reviews) ✓ Verified | Not enough data | 8.4 (648 reviews) ✓ Verified | 
| **Big Data Services** | Not enough data | 8.4 (130 reviews) ✓ Verified | Not enough data | 8.0 (520 reviews) ✓ Verified | 

#### Performance & Scalability - Analytics Platforms

| Feature | Data Studio | Mode | TapClicks | Looker | 
|---|---|---|---|---|
| **Large data handling and Query Speed** | Not enough data | Not enough data | Not enough data | 7.2 (58 reviews) | 
| **Concurrent User Support** | Not enough data | Not enough data | Not enough data | 8.0 (36 reviews) | 

#### Advanced Analytics & Modeling - Analytics Platforms

| Feature | Data Studio | Mode | TapClicks | Looker | 
|---|---|---|---|---|
| **Data Modeling and Governance** | Not enough data | Not enough data | Not enough data | 8.2 (45 reviews) | 
| **Notebook and Script Integration** | Not enough data | Not enough data | Not enough data | 7.1 (34 reviews) | 
| **Built-in Predictive and Statistical Models** | Not enough data | Not enough data | Not enough data | 7.3 (35 reviews) | 

#### Agentic AI Capabilities - Analytics Platforms

| Feature | Data Studio | Mode | TapClicks | Looker | 
|---|---|---|---|---|
| **Auto-generated Insights and Narratives** | Not enough data | Not enough data | Not enough data | 7.1 (34 reviews) | 
| **Natural Language Queries** | Not enough data | Not enough data | Not enough data | 7.5 (36 reviews) | 
| **Proactive KPI Monitoring and Alerts** | Not enough data | Not enough data | Not enough data | 7.6 (35 reviews) | 
| **AI Agents for Analytical Follow-ups** | Not enough data | Not enough data | Not enough data | 7.4 (35 reviews) | 

#### Personalized Intelligence - Analytics Platforms

| Feature | Data Studio | Mode | TapClicks | Looker | 
|---|---|---|---|---|
| **Behavioral Learning for Contextual Query Refinement** | Not enough data | Not enough data | Not enough data | 7.6 (35 reviews) | 
| **Role-based Insight Personalization** | Not enough data | Not enough data | Not enough data | 7.4 (37 reviews) | 
| **Conversational and Prompt-based Analytics** | Not enough data | Not enough data | Not enough data | 7.6 (35 reviews) | 

#### Building Reports

| Feature | Data Studio | Mode | TapClicks | Looker | 
|---|---|---|---|---|
| **Data Transformation** | Not enough data | 8.5 (84 reviews) ✓ Verified | Not enough data | 8.3 (386 reviews) ✓ Verified | 
| **Data Modeling** | Not enough data | 8.3 (88 reviews) ✓ Verified | Not enough data | 8.3 (405 reviews) ✓ Verified | 
| **WYSIWYG Report Design** | Not enough data | 7.7 (64 reviews) ✓ Verified | Not enough data | 8.0 (358 reviews) ✓ Verified | 
| **Integration APIs** | Not enough data | 8.2 (57 reviews) ✓ Verified | Not enough data | 8.1 (333 reviews) ✓ Verified | 

### Embedded Business Intelligence

| Product | Score | Reviews |
|---|---|---|
| **Data Studio** | N/A | N/A |
| **Mode** | 8.4/10 | 238 |
| **TapClicks** | N/A | N/A |
| **Looker** | 8.4/10 | 776 |

#### Reports

| Feature | Data Studio | Mode | TapClicks | Looker | 
|---|---|---|---|---|
| **Reports Interface** | 8.8 (297 reviews) | 8.7 (212 reviews) ✓ Verified | Not enough data | 8.6 (682 reviews) ✓ Verified | 
| **Steps to Answer** | 7.9 (250 reviews) | 8.1 (167 reviews) ✓ Verified | Not enough data | 8.2 (620 reviews) ✓ Verified | 
| **Graphs and Charts** | 8.8 (299 reviews) | 8.3 (215 reviews) ✓ Verified | Not enough data | 8.2 (676 reviews) ✓ Verified | 
| **Score Cards** | 8.5 (242 reviews) | 8.2 (135 reviews) ✓ Verified | Not enough data | 8.3 (530 reviews) ✓ Verified | 
| **Dashboards** | 8.9 (298 reviews) | 8.6 (206 reviews) ✓ Verified | Not enough data | 8.7 (679 reviews) ✓ Verified | 

#### Self Service 

| Feature | Data Studio | Mode | TapClicks | Looker | 
|---|---|---|---|---|
| **Calculated Fields** | Not enough data | 8.3 (162 reviews) ✓ Verified | Not enough data | 8.4 (627 reviews) ✓ Verified | 
| **Data Column Filtering** | Not enough data | 8.2 (182 reviews) ✓ Verified | Not enough data | 8.6 (649 reviews) ✓ Verified | 
| **Data Discovery** | Not enough data | 8.0 (179 reviews) ✓ Verified | Not enough data | 8.4 (616 reviews) ✓ Verified | 
| **Search** | Not enough data | 7.9 (181 reviews) ✓ Verified | Not enough data | 8.1 (618 reviews) ✓ Verified | 
| **Collaboration / Workflow** | Not enough data | 8.2 (169 reviews) ✓ Verified | Not enough data | 8.4 (595 reviews) ✓ Verified | 
| **Automodeling** | Not enough data | Feature Not Available | Not enough data | 7.7 (504 reviews) ✓ Verified | 

#### Building Reports

| Feature | Data Studio | Mode | TapClicks | Looker | 
|---|---|---|---|---|
| **Data Transformation** | Not enough data | 8.5 (84 reviews) ✓ Verified | Not enough data | 8.3 (386 reviews) ✓ Verified | 
| **Data Modeling** | Not enough data | 8.3 (88 reviews) ✓ Verified | Not enough data | 8.3 (405 reviews) ✓ Verified | 
| **WYSIWYG Report Design** | Not enough data | 7.7 (64 reviews) ✓ Verified | Not enough data | 8.0 (358 reviews) ✓ Verified | 
| **Integration APIs** | Not enough data | 8.2 (57 reviews) ✓ Verified | Not enough data | 8.1 (333 reviews) ✓ Verified | 

### Digital Analytics

| Product | Score | Reviews |
|---|---|---|
| **Data Studio** | N/A | N/A |
| **Mode** | 8.7/10 | 61 |
| **TapClicks** | N/A | N/A |
| **Looker** | 8.4/10 | 325 |

#### Metrics

| Feature | Data Studio | Mode | TapClicks | Looker | 
|---|---|---|---|---|
| **Sessions - Digital Analytics** | Not enough data | 9.1 (32 reviews) | Not enough data | 8.8 (238 reviews) | 
| **Engagement** | Not enough data | 9.1 (34 reviews) | Not enough data | 8.7 (238 reviews) | 
| **Entry and Exit Pages** | Not enough data | 8.3 (29 reviews) | Not enough data | 8.4 (224 reviews) | 
| **Standard Event Tracking** | Not enough data | 8.8 (31 reviews) | Not enough data | 8.3 (226 reviews) | 
| **Custom Event Tracking** | Not enough data | 8.9 (31 reviews) | Not enough data | 8.4 (215 reviews) | 
| **Retention** | Not enough data | 8.7 (33 reviews) | Not enough data | 8.3 (225 reviews) | 
| **Return** | Not enough data | 8.6 (25 reviews) | Not enough data | 8.4 (219 reviews) | 
| **Conversions** | Not enough data | 8.6 (33 reviews) | Not enough data | 8.5 (231 reviews) | 
| **Funnels** | Not enough data | 8.6 (36 reviews) | Not enough data | 8.3 (223 reviews) | 

#### Reporting

| Feature | Data Studio | Mode | TapClicks | Looker | 
|---|---|---|---|---|
| **Real-Time Reporting** | Not enough data | 8.9 (44 reviews) | Not enough data | 8.4 (243 reviews) | 
| **Trending** | Not enough data | 8.7 (39 reviews) | Not enough data | Feature Not Available | 
| **Retroactive Reporting** | Not enough data | 9.2 (42 reviews) | Not enough data | 8.6 (242 reviews) | 
| **Segmentation** | Not enough data | 8.7 (38 reviews) | Not enough data | 8.5 (245 reviews) | 
| **Mobile Reporting** | Not enough data | 8.7 (21 reviews) | Not enough data | 8.1 (199 reviews) | 
| **Unification Across Devices** | Not enough data | 9.1 (29 reviews) | Not enough data | 8.4 (205 reviews) | 
| **Custom Reports and Dashboards** | Not enough data | 9.0 (49 reviews) | Not enough data | 9.0 (254 reviews) | 

#### Other

| Feature | Data Studio | Mode | TapClicks | Looker | 
|---|---|---|---|---|
| **User Data** | Not enough data | 8.8 (39 reviews) | Not enough data | 8.7 (226 reviews) | 
| **Site Search Reporting** | Not enough data | 8.1 (29 reviews) | Not enough data | 8.6 (209 reviews) | 
| **Load Time Monitoring** | Not enough data | 8.3 (31 reviews) | Not enough data | 8.4 (201 reviews) | 
| **Campaign Tracking** | Not enough data | 8.6 (32 reviews) | Not enough data | 8.7 (216 reviews) | 
| **E-Commerce** | Not enough data | 8.6 (27 reviews) | Not enough data | 8.7 (208 reviews) | 
| **Promotional Messages** | Not enough data | 8.3 (23 reviews) | Not enough data | 8.2 (180 reviews) | 
| **Administration Alerts** | Not enough data | 8.5 (27 reviews) | Not enough data | 8.3 (191 reviews) | 

#### Agentic AI - Digital Analytics

| Feature | Data Studio | Mode | TapClicks | Looker | 
|---|---|---|---|---|
| **Autonomous Task Execution** | Not enough data | Not enough data | Not enough data | 7.4 (15 reviews) | 
| **Cross-system Integration** | Not enough data | Not enough data | Not enough data | 7.8 (15 reviews) | 
| **Proactive Assistance** | Not enough data | Not enough data | Not enough data | 7.8 (16 reviews) | 
| **Decision Making** | Not enough data | Not enough data | Not enough data | 7.9 (16 reviews) | 

#### Administration

| Feature | Data Studio | Mode | TapClicks | Looker | 
|---|---|---|---|---|
| **API / Integrations** | Not enough data | 9.0 (38 reviews) | Not enough data | 8.4 (218 reviews) | 
| **QA Testing** | Not enough data | 8.6 (32 reviews) | Not enough data | 8.3 (193 reviews) | 
| **Performance and Reliability** | Not enough data | 9.0 (53 reviews) | Not enough data | 8.5 (245 reviews) | 
| **User, Role, and Access Management** | Not enough data | 9.0 (49 reviews) | Not enough data | 8.6 (239 reviews) | 

### E-Commerce Analytics

| Product | Score | Reviews |
|---|---|---|
| **Data Studio** | N/A | N/A |
| **Mode** | N/A | N/A |
| **TapClicks** | N/A | N/A |
| **Looker** | N/A | N/A |

#### Analytics

| Feature | Data Studio | Mode | TapClicks | Looker | 
|---|---|---|---|---|
| **Reports** | Not enough data | Not enough data | Not enough data | Not enough data | 
| **Dashboard** | Not enough data | Not enough data | Not enough data | Not enough data | 
| **Web Analytics** | Not enough data | Not enough data | Not enough data | Not enough data | 
| **Campaign Tracking** | Not enough data | Not enough data | Not enough data | Not enough data | 
| **Customer Demographics** | Not enough data | Not enough data | Not enough data | Not enough data | 
| **Predictive Analytics** | Not enough data | Not enough data | Not enough data | Not enough data | 

#### Administration

| Feature | Data Studio | Mode | TapClicks | Looker | 
|---|---|---|---|---|
| **Data Storage** | Not enough data | Not enough data | Not enough data | Not enough data | 
| **A/B Testing** | Not enough data | Not enough data | Not enough data | Not enough data | 
| **Integrations** | Not enough data | Not enough data | Not enough data | Not enough data | 

#### Generative AI

| Feature | Data Studio | Mode | TapClicks | Looker | 
|---|---|---|---|---|
| **AI Text Generation** | Not enough data | Not enough data | Not enough data | Not enough data | 

#### Agentic AI - E-Commerce Analytics

| Feature | Data Studio | Mode | TapClicks | Looker | 
|---|---|---|---|---|
| **Multi-step Planning** | Not enough data | Not enough data | Not enough data | Not enough data | 
| **Cross-system Integration** | Not enough data | Not enough data | Not enough data | Not enough data | 
| **Adaptive Learning** | Not enough data | Not enough data | Not enough data | Not enough data | 
| **Proactive Assistance** | Not enough data | Not enough data | Not enough data | Not enough data | 
| **Decision Making** | Not enough data | Not enough data | Not enough data | Not enough data | 

### ETL Tools

| Product | Score | Reviews |
|---|---|---|
| **Data Studio** | N/A | N/A |
| **Mode** | N/A | N/A |
| **TapClicks** | N/A | N/A |
| **Looker** | N/A | N/A |

#### Management

| Feature | Data Studio | Mode | TapClicks | Looker | 
|---|---|---|---|---|
| **Reporting** | Not enough data | Not enough data | Not enough data | Not enough data | 
| **Auditing** | Not enough data | Not enough data | Not enough data | Not enough data | 

#### Functionality

| Feature | Data Studio | Mode | TapClicks | Looker | 
|---|---|---|---|---|
| **Extraction** | Not enough data | Not enough data | Not enough data | Not enough data | 
| **Transformation** | Not enough data | Not enough data | Not enough data | Not enough data | 
| **Loading** | Not enough data | Not enough data | Not enough data | Not enough data | 
| **Automation** | Not enough data | Not enough data | Not enough data | Not enough data | 
| **Scalability** | Not enough data | Not enough data | Not enough data | Not enough data | 

### Sales Analytics

| Product | Score | Reviews |
|---|---|---|
| **Data Studio** | N/A | N/A |
| **Mode** | N/A | N/A |
| **TapClicks** | N/A | N/A |
| **Looker** | 8.1/10 | 260 |

#### Agentic AI - Sales Analytics

| Feature | Data Studio | Mode | TapClicks | Looker | 
|---|---|---|---|---|
| **Autonomous Task Execution** | Not enough data | Not enough data | Not enough data | 7.0 (11 reviews) | 
| **Cross-system Integration** | Not enough data | Not enough data | Not enough data | 7.6 (11 reviews) | 
| **Adaptive Learning** | Not enough data | Not enough data | Not enough data | 6.7 (11 reviews) | 
| **Natural Language Interaction** | Not enough data | Not enough data | Not enough data | 7.4 (12 reviews) | 
| **Proactive Assistance** | Not enough data | Not enough data | Not enough data | 7.3 (11 reviews) | 

#### Data Sourcing

| Feature | Data Studio | Mode | TapClicks | Looker | 
|---|---|---|---|---|
| **Data Sourcing** | Not enough data | Not enough data | Not enough data | 8.8 (203 reviews) | 
| **Exporting & Sharing Data** | Not enough data | Not enough data | Not enough data | 8.8 (221 reviews) | 
| **Multi-Device Data Visualization** | Not enough data | Not enough data | Not enough data | 8.6 (188 reviews) | 
| **Interactive Dashboards** | Not enough data | Not enough data | Not enough data | 8.8 (225 reviews) | 
| **Data Segmentation** | Not enough data | Not enough data | Not enough data | 8.7 (209 reviews) | 

#### Predictive Analytics

| Feature | Data Studio | Mode | TapClicks | Looker | 
|---|---|---|---|---|
| **Lead Scoring** | Not enough data | Not enough data | Not enough data | 8.3 (153 reviews) | 
| **Opportunity Scoring** | Not enough data | Not enough data | Not enough data | 8.2 (149 reviews) | 
| **Risk Analysis** | Not enough data | Not enough data | Not enough data | 8.2 (147 reviews) | 
| **Live Forecasting** | Not enough data | Not enough data | Not enough data | 8.0 (164 reviews) | 

#### Sales Management

| Feature | Data Studio | Mode | TapClicks | Looker | 
|---|---|---|---|---|
| **Live Pipeline Management** | Not enough data | Not enough data | Not enough data | 8.4 (161 reviews) | 
| **Sales Gamification** | Not enough data | Not enough data | Not enough data | 8.2 (140 reviews) | 
| **Account-Based Analytics** | Not enough data | Not enough data | Not enough data | 8.6 (170 reviews) | 
| **Activity Tracking** | Not enough data | Not enough data | Not enough data | 8.7 (168 reviews) | 

### Marketing Analytics

| Product | Score | Reviews |
|---|---|---|
| **Data Studio** | N/A | N/A |
| **Mode** | 8.6/10 | 46 |
| **TapClicks** | 8.4/10 | 199 |
| **Looker** | 8.2/10 | 312 |

#### Marketing Operations

| Feature | Data Studio | Mode | TapClicks | Looker | 
|---|---|---|---|---|
| **ROI Tracking** | Not enough data | 8.9 (31 reviews) ✓ Verified | 8.2 (132 reviews) ✓ Verified | 8.6 (221 reviews) ✓ Verified | 
| **Data Collection** | Not enough data | 8.3 (35 reviews) ✓ Verified | 8.7 (167 reviews) ✓ Verified | 8.7 (242 reviews) ✓ Verified | 
| **Customer Insights** | Not enough data | 8.5 (36 reviews) ✓ Verified | 8.1 (134 reviews) ✓ Verified | 8.5 (229 reviews) ✓ Verified | 
| **Multi-User Access** | Not enough data | 8.8 (37 reviews) ✓ Verified | 8.8 (155 reviews) ✓ Verified | 8.9 (244 reviews) ✓ Verified | 
| **Spend Management** | Not enough data | Feature Not Available | 8.1 (48 reviews) | 8.4 (130 reviews) | 
| **White Label** | Not enough data | Feature Not Available | 8.3 (20 reviews) | Feature Not Available | 

#### Campaign Activity

| Feature | Data Studio | Mode | TapClicks | Looker | 
|---|---|---|---|---|
| **Campaign Insights** | Not enough data | 8.7 (38 reviews) ✓ Verified | 8.6 (170 reviews) ✓ Verified | 8.6 (231 reviews) ✓ Verified | 
| **Reports and Dashboards** | Not enough data | 9.1 (42 reviews) ✓ Verified | 9.1 (183 reviews) ✓ Verified | 8.8 (260 reviews) ✓ Verified | 
| **Campaign Stickiness** | Not enough data | 8.3 (29 reviews) ✓ Verified | 8.1 (115 reviews) ✓ Verified | 8.5 (212 reviews) ✓ Verified | 
| **Multichannel Tracking** | Not enough data | 8.3 (34 reviews) ✓ Verified | 8.8 (151 reviews) ✓ Verified | 8.5 (213 reviews) ✓ Verified | 
| **Brand Optimization** | Not enough data | 8.5 (28 reviews) ✓ Verified | 8.2 (118 reviews) ✓ Verified | 8.4 (199 reviews) ✓ Verified | 
| **Predictive Analytics** | Not enough data | 8.9 (19 reviews) ✓ Verified | 7.7 (39 reviews) ✓ Verified | 7.9 (120 reviews) ✓ Verified | 

#### Agentic AI - Marketing Analytics

| Feature | Data Studio | Mode | TapClicks | Looker | 
|---|---|---|---|---|
| **Autonomous Task Execution** | Not enough data | Not enough data | Not enough data | 6.8 (14 reviews) | 
| **Cross-system Integration** | Not enough data | Not enough data | Not enough data | 7.5 (14 reviews) | 
| **Proactive Assistance** | Not enough data | Not enough data | Not enough data | 7.3 (14 reviews) | 

---
## Categories

**Unique to Data Studio (1):** [Data Visualization Tools](https://www.g2.com/categories/data-visualization-tools)

**Unique to Mode (4):** [Marketing Analytics Software](https://www.g2.com/categories/marketing-analytics), [Embedded Business Intelligence Software](https://www.g2.com/categories/embedded-business-intelligence), [Analytics Platforms](https://www.g2.com/categories/analytics-platforms), [Digital Analytics Software](https://www.g2.com/categories/digital-analytics)

**Unique to TapClicks (3):** [E-Commerce Analytics Software](https://www.g2.com/categories/e-commerce-analytics), [Marketing Analytics Software](https://www.g2.com/categories/marketing-analytics), [ETL Tools](https://www.g2.com/categories/etl-tools)

**Unique to Looker (6):** [Sales Analytics Software](https://www.g2.com/categories/sales-analytics), [Marketing Analytics Software](https://www.g2.com/categories/marketing-analytics), [Embedded Business Intelligence Software](https://www.g2.com/categories/embedded-business-intelligence), [Analytics Platforms](https://www.g2.com/categories/analytics-platforms), [Digital Analytics Software](https://www.g2.com/categories/digital-analytics), [Data Visualization Tools](https://www.g2.com/categories/data-visualization-tools)


---
## Reviewer Demographics

### By Company Size

| Segment | Data Studio | Mode | TapClicks | Looker | 
|---|---|---|---|---|
| **Small-Business** | 46.4% | 24.8% | 61.5% | 19.3% | 
| **Mid-Market** | 36.6% | 46.4% | 29.0% | 60.6% | 
| **Enterprise** | 17.0% | 28.8% | 9.6% | 20.1% | 

### By Industry

#### Data Studio

- **Marketing and Advertising:** 23.4%
- **Information Technology and Services:** 7.3%
- **Computer Software:** 7.1%
- **Internet:** 4.7%
- **Financial Services:** 3.3%
- **Higher Education:** 2.9%
- **Non-Profit Organization Management:** 2.4%
- **Automotive:** 2.4%
- **Hospital & Health Care:** 2.4%
- **Education Management:** 2.2%
- **Other:** 41.6%

#### Mode

- **Information Technology and Services:** 14.1%
- **Computer Software:** 13.8%
- **Financial Services:** 7.5%
- **Internet:** 6.6%
- **Transportation/Trucking/Railroad:** 4.4%
- **Real Estate:** 4.1%
- **Marketing and Advertising:** 3.4%
- **Consumer Services:** 3.4%
- **Retail:** 3.1%
- **Market Research:** 3.1%
- **Other:** 36.4%

#### TapClicks

- **Marketing and Advertising:** 72.3%
- **Broadcast Media:** 2.5%
- **Hospitality:** 2.2%
- **Information Technology and Services:** 1.6%
- **Automotive:** 1.3%
- **Education Management:** 1.3%
- **Retail:** 1.3%
- **Internet:** 1.0%
- **Newspapers:** 1.0%
- **Online Media:** 1.0%
- **Other:** 14.6%

#### Looker

- **Computer Software:** 11.5%
- **Information Technology and Services:** 11.2%
- **Marketing and Advertising:** 8.3%
- **Financial Services:** 7.4%
- **Internet:** 6.1%
- **Retail:** 5.0%
- **Food & Beverages:** 2.3%
- **Consumer Goods:** 2.1%
- **Health, Wellness and Fitness:** 2.1%
- **Hospital & Health Care:** 2.1%
- **Other:** 41.9%

---
## Alternatives

### Alternatives to Data Studio

- [AgencyAnalytics](https://www.g2.com/products/agencyanalytics/reviews) — 4.7/5 stars (453 reviews)
- [Whatagraph](https://www.g2.com/products/whatagraph/reviews) — 4.5/5 stars (279 reviews)
- [Grow.com](https://www.g2.com/products/grow-com/reviews) — 4.3/5 stars (279 reviews)
- [Databox](https://www.g2.com/products/databox-databox/reviews) — 4.4/5 stars (194 reviews)
- [Elastic Stack](https://www.g2.com/products/elastic-stack/reviews) — 4.5/5 stars (108 reviews)
- [DashThis](https://www.g2.com/products/dashthis/reviews) — 4.7/5 stars (89 reviews)
- [NinjaCat](https://www.g2.com/products/ninjacat/reviews) — 4.2/5 stars (316 reviews)
- [Geckoboard](https://www.g2.com/products/geckoboard/reviews) — 4.3/5 stars (48 reviews)
- [Zoho Analytics](https://www.g2.com/products/zoho-analytics/reviews) — 4.2/5 stars (285 reviews)
- [Infogram](https://www.g2.com/products/infogram/reviews) — 4.7/5 stars (183 reviews)

### Alternatives to Mode

- [Tableau](https://www.g2.com/products/tableau/reviews) — 4.4/5 stars (3681 reviews)
- [Sisense](https://www.g2.com/products/sisense/reviews) — 4.2/5 stars (1062 reviews)
- [Domo](https://www.g2.com/products/domo/reviews) — 4.3/5 stars (1010 reviews)
- [Sigma](https://www.g2.com/products/sigma-computing-sigma/reviews) — 4.4/5 stars (557 reviews)
- [Hex](https://www.g2.com/products/hex-tech-hex/reviews) — 4.5/5 stars (398 reviews)
- [ThoughtSpot](https://www.g2.com/products/thoughtspot/reviews) — 4.4/5 stars (334 reviews)
- [Qlik Sense](https://www.g2.com/products/qlik-sense/reviews) — 4.4/5 stars (930 reviews)
- [Amazon QuickSight](https://www.g2.com/products/amazon-quicksight/reviews) — 4.3/5 stars (694 reviews)
- [Microsoft Power BI](https://www.g2.com/products/microsoft-microsoft-power-bi/reviews) — 4.5/5 stars (1640 reviews)
- [Metabase](https://www.g2.com/products/metabase/reviews) — 4.4/5 stars (147 reviews)

### Alternatives to TapClicks

- [Adverity](https://www.g2.com/products/adverity/reviews) — 4.4/5 stars (317 reviews)
- [NinjaCat](https://www.g2.com/products/ninjacat/reviews) — 4.2/5 stars (316 reviews)
- [Funnel](https://www.g2.com/products/funnel/reviews) — 4.5/5 stars (165 reviews)
- [Supermetrics](https://www.g2.com/products/supermetrics/reviews) — 4.4/5 stars (823 reviews)
- [AgencyAnalytics](https://www.g2.com/products/agencyanalytics/reviews) — 4.7/5 stars (453 reviews)
- [Domo](https://www.g2.com/products/domo/reviews) — 4.3/5 stars (1010 reviews)
- [HubSpot Marketing Hub](https://www.g2.com/products/hubspot-marketing-hub/reviews) — 4.4/5 stars (14808 reviews)
- [OWOX](https://www.g2.com/products/owox/reviews) — 4.9/5 stars (296 reviews)
- [Pathmatics by Sensor Tower](https://www.g2.com/products/pathmatics-by-sensor-tower/reviews) — 4.3/5 stars (345 reviews)
- [Semrush](https://www.g2.com/products/semrush/reviews) — 4.4/5 stars (3970 reviews)

### Alternatives to Looker

- [Zoho Analytics](https://www.g2.com/products/zoho-analytics/reviews) — 4.2/5 stars (285 reviews)
- [Sisense](https://www.g2.com/products/sisense/reviews) — 4.2/5 stars (1062 reviews)
- [Domo](https://www.g2.com/products/domo/reviews) — 4.3/5 stars (1010 reviews)
- [Spotfire Analytics](https://www.g2.com/products/spotfire-analytics/reviews) — 4.2/5 stars (362 reviews)
- [Grow.com](https://www.g2.com/products/grow-com/reviews) — 4.3/5 stars (279 reviews)
- [Toucan](https://www.g2.com/products/toucan/reviews) — 4.7/5 stars (182 reviews)
- [Tableau](https://www.g2.com/products/tableau/reviews) — 4.4/5 stars (3681 reviews)
- [Qlik Sense](https://www.g2.com/products/qlik-sense/reviews) — 4.4/5 stars (930 reviews)
- [Amazon QuickSight](https://www.g2.com/products/amazon-quicksight/reviews) — 4.3/5 stars (694 reviews)
- [GoodData.AI](https://www.g2.com/products/gooddata-ai/reviews) — 4.3/5 stars (615 reviews)

---
## Top Discussions

### Data Studio

- Title: [Is Google Data Studio free to use?](https://www.g2.com/discussions/is-google-data-studio-free-to-use) — 4 comments
  > **Top comment:** "Yes, it is free to use"
- Title: [How good is Google Data Studio?](https://www.g2.com/discussions/how-good-is-google-data-studio) — 2 comments
  > **Top comment:** "Best tool to play around with data and also single page dashboard creation tool"
- Title: [How do I use Google Data Studio?](https://www.g2.com/discussions/how-do-i-use-google-data-studio) — 1 comment
  > **Top comment:** "To use it you just need to have a Google account and start creating a new report from this link: https://lookerstudio.google.com/u/0/navigation/reporting"
- Title: [Which is the best place where I can see more tutorials about Data Studio?](https://www.g2.com/discussions/which-is-the-best-place-where-i-can-see-more-tutorials-about-data-studio) — 1 comment, 1 upvote
  > **Top comment:** "The best place may be to search on Youtube for beginner tutorials, as well as Google's own website. 

This post from HubSpot may help you as well:..."
- Title: [What is Google Data Studio for?](https://www.g2.com/discussions/what-is-google-data-studio-for) — 1 comment
  > **Top comment:** "Google Data Studio is now called Google Looker Studio and is an online tool for anyone who wants a simple and free way to create dashboards from any data..."

### Mode

- Title: [Can we make a dashboard out of mode analytics?](https://www.g2.com/discussions/27856-can-we-make-a-dashboard-out-of-mode-analytics) — 2 comments
  > **Top comment:** "Yes"
- Title: [How do i average on charts without averaging averages](https://www.g2.com/discussions/how-do-i-average-on-charts-without-averaging-averages) — 2 comments, 1 upvote *(includes official response)*
  > **Top comment:** "You can average on charts without averaging averages by returning the unaggregated result set, and then applying our average function on the desired..."
- Title: [Why do companies choose Mode over Periscope Data?](https://www.g2.com/discussions/why-do-companies-choose-mode-over-periscope-data) — 1 comment, 1 upvote *(includes official response)*
  > **Top comment:** "Mode better supports analysts and data scientists with full R and Python notebooks and an editing environment that supports multiple queries and..."
- Title: [Why do companies choose Mode over Tableau?](https://www.g2.com/discussions/why-do-companies-choose-mode-over-tableau) — 1 comment, 1 upvote *(includes official response)*
  > **Top comment:** "Extracts without any of the hassle. 
Advanced analysis with Python and R notebooks. 
Flexibility to build internal applications on top of your data. 
Easy..."
- Title: [Why do companies choose Mode over Looker?](https://www.g2.com/discussions/why-do-companies-choose-mode-over-looker) — 1 comment, 1 upvote *(includes official response)*
  > **Top comment:** "Put simply, data teams move faster in Mode. In Looker, teams have to decide upfront how to model their data, instead of working with data first and then..."

### TapClicks

- Title: [What is TapClicks used for?](https://www.g2.com/discussions/what-is-tapclicks-used-for) — 1 comment *(includes official response)*
  > **Top comment:** "TapClicks is designed as a comprehensive, all-in-one MarTech platform that significantly streamlines the way marketers manage their operations. It's used for..."
- Title: [Are you a truly Unified Marketing Platform?](https://www.g2.com/discussions/more-than-just-a-reporting-automation-platform) — 1 comment, 1 upvote *(includes official response)*
  > **Top comment:** "Yes!  TapClicks is a unified marketing platform that can help you automate and streamline many marketing tasks. Here are the 4 parts of our Unified Marketing..."
- Title: [Do you have custom reporting?](https://www.g2.com/discussions/custom-reporting) — 1 comment, 1 upvote *(includes official response)*
  > **Top comment:** "Absolutely! Our goal is to tell the most meaningful story, based on the needs of the person receiving the insights. We give you information you can use at..."
- Title: [What integrations do you have?](https://www.g2.com/discussions/integrations-209c0353-0c70-4c09-abc1-b2a5033bdfdf) — 1 comment, 1 upvote *(includes official response)*
  > **Top comment:** "We support over 1400 different data points.  We also offer a Smart Connector solution for importing raw data.  Take a look at some of our data integrations,..."

### Looker

- Title: [Is looker an ETL tool?](https://www.g2.com/discussions/is-looker-an-etl-tool) — 4 comments
  > **Top comment:** "After so many attempts in getting my funds back which I lost to a fake platform called mycoinbanking.com I lost the total of $348.000.  I needed the profit..."
- Title: [Best way to start on visualizations?](https://www.g2.com/discussions/24831-best-way-to-start-on-visualizations) — 2 comments, 1 upvote
  > **Top comment:** "Looker has a built-in set of visualizations that you can automatically apply to any dataset that they work with. Once you setup your initial connection to a..."
- Title: [What is Looker used for?](https://www.g2.com/discussions/what-is-looker-used-for) — 1 comment
  > **Top comment:** "Looker is used to explore, analyze, and visualize data. It helps create dashboards and reports to understand business performance and make better decisions...."
- Title: [How do I know where in my SQL errors are?](https://www.g2.com/discussions/how-do-i-know-where-in-my-sql-errors-are) — 1 comment, 1 upvote
  > **Top comment:** "Hey Carlos! 

I'm Izzy, the Looker Community manager. Yeah, especially in huge SQL queries it can be hard to figure out exactly where the issue lies. That..."
- Title: [Multi-brand implementation](https://www.g2.com/discussions/multi-brand-implementation) — 1 comment, 1 upvote
  > **Top comment:** "Hey Brian! 

I'm Izzy, the Looker Community manager. 

There's 2 components here (well, a few more, but 2 high-level ones). Folder/content access and..."

---
**Source:** [G2.com](https://www.g2.com) | [Comparison Page](https://www.g2.com/compare/data-studio-vs-mode-mode-vs-tapclicks-vs-looker)