Link copied to clipboard # Lookback vs UserTesting Comparison - What are their main differences? Share [ Export ](/compare/lookback/usertesting/export.csv) LookbackUserTesting[+ Add Product](#) Reviews **Lookback** [ 4.3/5(21) ](https://www.g2.com/products/lookback/reviews#reviews) **UserTesting** [ 4.4/5(794) ](https://www.g2.com/products/usertesting/reviews#reviews) Pricing **Lookback** No pricing available **UserTesting** Free Trial **Contact Us** Per Year · Team-based Unlimited **Pricing Insights** from reviews Time to Implement **Lookback** Not enough reviews yet **UserTesting** 2 months Based on 44 responses Return on Investment **Lookback** Not enough reviews yet **UserTesting** 12 months Based on 30 responses Perceived Cost **Lookback** $$$$$ **UserTesting** $$$$$ Average Discount **Lookback** Not enough reviews yet **UserTesting** 9% ![Lookback](https://images.g2crowd.com/uploads/product/image/thumb_square/thumb_square_6e4c45a314a36ae488682ebd1ab4d3c3/lookback.png "Lookback") ![UserTesting](https://images.g2crowd.com/uploads/product/hd_favicon/ac57cca9184c8ef16c868d466e726c9f/usertesting.svg "UserTesting") G2 offers free advice on this comparison. 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Pros & Cons **Lookback** Not enough data **UserTesting** [ Ease of Use (86) ](https://www.g2.com/products/usertesting/reviews?filters%5Bsentiment_snippet%5D=1749829&qs=pros-and-cons#reviews)[ Helpful (64) ](https://www.g2.com/products/usertesting/reviews?filters%5Bsentiment_snippet%5D=1747493&qs=pros-and-cons#reviews)[ Testing Difficulties (28) ](https://www.g2.com/products/usertesting/reviews?filters%5Bsentiment_snippet%5D=1749176&qs=pros-and-cons#reviews)[ Missing Features (26) ](https://www.g2.com/products/usertesting/reviews?filters%5Bsentiment_snippet%5D=1748728&qs=pros-and-cons#reviews) Integrations **Lookback** Not enough data **UserTesting** [ ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_3f8dfbd36c438447b2cb20b9565f2afd/figma.jpg "Product Avatar Image") Figma ](https://www.g2.com/products/figma/reviews)[ ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_793034d14bb0f3fa12d97cf3cc0032c4/jira.jpg "Product Avatar Image") Jira ](https://www.g2.com/products/jira/reviews)[ View all ](https://www.g2.com/products/usertesting/integrations) Screenshots **Lookback** No screenshot available **UserTesting** ![UserTesting screenshot](https://images.g2crowd.com/cdn-cgi/image/width=600,height=600,fit=scale-down,format=auto,onerror=redirect,/https://images.g2crowd.com/uploads/attachment/file/1235524/audience-management-hero-Image.png) Ratings Meets Requirements **Lookback** 8.7 8.715 **UserTesting** 8.5 8.5607 Ease of Use **Lookback** 9.0 9.015 **UserTesting** 8.4 8.4638 Ease of Setup **Lookback** 10.0 10.07 **UserTesting** 8.6 8.6304 Ease of Admin **Lookback** 10.0 10.07 **UserTesting** 8.7 8.7235 Quality of Support **Lookback** 8.2 8.210 **UserTesting** 9.0 9.0530 Has the product been a good partner in doing business? **Lookback** 9.0 9.07 **UserTesting** 8.7 8.7231 Product Direction (% positive) **Lookback** 10.0 10.016 **UserTesting** 8.1 8.1597 Features User Research[Hide 80 FeaturesShow 80 Features](javascript:void(0);) 8.8 11 7.5 470 User Response Methods Video Snippets 8.7(won by 0.1) 10 | Verified 8.6 377 | Verified Video Interview 9.4(won by 0.7) 9 | Verified (There is a greater than 0.5 difference between this product's rating and its competitors) 8.7 298 | Verified Text/Notes 9.7(won by 1.5) 6 | Verified (There is a greater than 0.5 difference between this product's rating and its competitors) 8.2 352 | Verified Survey Not enough data 7.5(won by default) 319 | Verified Photo Submission Not enough data 7.1(won by default) 184 | Verified Commenting/Notes Not enough data Not enough data Participant Selection In-App Not enough data 7.4(won by default) 126 In-Store Feature Not Available 5.5(won by default) 81 On-Site Not enough data 6.9(won by default) 107 Recruitment Pool Not enough data 8.1(won by default) 380 | Verified Single Sign On Not enough data Not enough data Insights Collaboration 9.4(won by 1.8) 8 | Verified (There is a greater than 0.5 difference between this product's rating and its competitors) 7.6 312 | Verified Sorting 6.7 5 | Verified 7.4(won by 0.7) 313 | Verified (There is a greater than 0.5 difference between this product's rating and its competitors) Analytics Not enough data 7.7(won by default) 348 | Verified Visual Analytics Not enough data Not enough data Generative AI AI Text Summarization Not enough data 6.6(won by default) 85 Generative AI Not enough data Not enough data Additional Functionality User Journeys Not enough data Not enough data Usability Testing Not enough data Not enough data Engagement Tracking Not enough data Not enough data For Mobile Not enough data Not enough data A/B Testing Not enough data Not enough data Search/Filter Not enough data Not enough data AI Copilot Not enough data Not enough data Data Visualization Not enough data Not enough data API Not enough data Not enough data Drag & Drop Not enough data Not enough data Unmoderated Testing Not enough data Not enough data Screen Activity Recording Not enough data Not enough data Behavior Tracking Not enough data Not enough data Software Testing Management Not enough data Not enough data Performance Metrics Not enough data Not enough data Customizable Questions Not enough data Not enough data Heatmaps Not enough data Not enough data Prototype Creation Not enough data Not enough data Activity Dashboard Not enough data Not enough data Customer Segmentation Not enough data Not enough data Data Import/Export Not enough data Not enough data Trend Analysis Not enough data Not enough data User Research Analysis Not enough data Not enough data Monitoring Not enough data Not enough data Third-Party Integrations Not enough data Not enough data For Websites Not enough data Not enough data Issue Tracking Not enough data Not enough data Collaboration Tools Not enough data Not enough data Surveys & Feedback Not enough data Not enough data Customizable Branding Not enough data Not enough data User Management Not enough data Not enough data Customizable Templates Not enough data Not enough data Design Management Not enough data Not enough data Multi-Language Not enough data Not enough data Real-Time Data Not enough data Not enough data Project Management Not enough data Not enough data Customizable Fields Not enough data Not enough data Moderated Usability Testing Not enough data Not enough data Quantitative Metrics Not enough data Not enough data Alerts/Notifications Not enough data Not enough data Categorization/Grouping Not enough data Not enough data Tagging Not enough data Not enough data Conversion Rate Optimization Not enough data Not enough data Reporting & Statistics Not enough data Not enough data Video recording/Transcriptions Not enough data Not enough data Customizable Categories Not enough data Not enough data Annotations Not enough data Not enough data Performance Testing Not enough data Not enough data Benchmarking Not enough data Not enough data Question Library Not enough data Not enough data Customizable Reports Not enough data Not enough data Projections Not enough data Not enough data Survey/Poll Management Not enough data Not enough data Assessment Management Not enough data Not enough data Activity Tracking Not enough data Not enough data Video Support Not enough data Not enough data Demographic Data Not enough data Not enough data Customer Experience Management Not enough data Not enough data Workflow Management Not enough data Not enough data Geotargeting Not enough data Not enough data Access Controls/Permissions Not enough data Not enough data Email Reminders Not enough data Not enough data Audience Targeting Not enough data Not enough data Consumer Video Feedback[Hide 17 FeaturesShow 17 Features](javascript:void(0);) Not enough data 7.9 260 Feedback Source Invitation Not enough data 8.0(won by default) 115 Survey Link Not enough data 8.4(won by default) 133 App Not enough data 8.4(won by default) 132 Widget Not enough data 7.7(won by default) 84 Recruitment Pool Not enough data 8.3(won by default) 156 Feedback Management Media Library Not enough data 7.7(won by default) 145 Sorting Not enough data 7.7(won by default) 160 Sharing Not enough data 8.2(won by default) 178 Privacy Not enough data 8.2(won by default) 163 Insights Computer Transcription Not enough data 7.3(won by default) 163 Analytics Not enough data 7.7(won by default) 174 Human Transcription Not enough data Feature Not Available Agentic AI - Demo Automation Autonomous Task Execution Not enough data Feature Not Available Cross-system Integration Not enough data Feature Not Available Adaptive Learning Not enough data Feature Not Available Natural Language Interaction Not enough data Feature Not Available AI Demo Agent or Avatar Not enough data Not enough data Experience Management[Hide 56 FeaturesShow 56 Features](javascript:void(0);) Not enough data 6.4 24 Analytics Net Promoter Score (NPS) Not enough data 6.8(won by default) 19 Customer Satisfaction (CSAT) Score Not enough data 6.5(won by default) 18 Customer Effort Score (CES) Not enough data 6.6(won by default) 17 Gamification Not enough data Feature Not Available Customization Stakeholder Management Not enough data 6.9(won by default) 17 Multilanguage Support Not enough data 6.0(won by default) 16 Multiple Branding Support Not enough data 6.0(won by default) 17 Vertical-specific Solutions Not enough data 5.6(won by default) 16 Customizable Branding Not enough data Not enough data Knowledge Management Not enough data Not enough data Workflow Management Not enough data Not enough data Email Management Not enough data Not enough data Feedback Management Not enough data Not enough data Survey/Poll Management Not enough data Not enough data Negative Feedback Management Not enough data Not enough data Generative AI AI Text Summarization Not enough data 7.1(won by default) 18 AI Text Generation Not enough data Feature Not Available Generative AI Not enough data Not enough data Agentic AI - Experience Management Autonomous Task Execution Not enough data Feature Not Available Cross-system Integration Not enough data Feature Not Available Natural Language Interaction Not enough data Feature Not Available Proactive Assistance Not enough data Feature Not Available Third-Party Integrations Not enough data Not enough data Social Media Integration Not enough data Not enough data Multi-Language Not enough data Not enough data Additional Functionality Real-Time Reporting Not enough data Not enough data Drag & Drop Not enough data Not enough data Surveys & Feedback Not enough data Not enough data Dashboard Not enough data Not enough data NPS Survey Structure Not enough data Not enough data Customizable Forms Not enough data Not enough data Visual Analytics Not enough data Not enough data Data Visualization Not enough data Not enough data Customer Segmentation Not enough data Not enough data Tagging Not enough data Not enough data Customer Journey Mapping Not enough data Not enough data Text Analysis Not enough data Not enough data Customizable Reports Not enough data Not enough data Real-Time Notifications Not enough data Not enough data Alerts/Notifications Not enough data Not enough data Access Controls/Permissions Not enough data Not enough data CRM Not enough data Not enough data Multi-Channel Data Collection Not enough data Not enough data Multi-Channel Communication Not enough data Not enough data Customizable Fields Not enough data Not enough data Real-Time Analytics Not enough data Not enough data Predictive Analytics Not enough data Not enough data Collaboration Tools Not enough data Not enough data Sentiment Analysis Not enough data Not enough data Trend Analysis Not enough data Not enough data API Not enough data Not enough data AI Copilot Not enough data Not enough data Engagement Tracking Not enough data Not enough data Customizable Templates Not enough data Not enough data Reporting/Analytics Not enough data Not enough data Multi-Channel Support Not enough data Not enough data Survey[Hide 64 FeaturesShow 64 Features](javascript:void(0);) Not enough data 6.4 29 Survey Management Survey Builder Not enough data 6.1(won by default) 22 Customizable Questions Not enough data 7.9(won by default) 24 Templates Not enough data 6.5(won by default) 22 Survey Distribution Not enough data 6.5(won by default) 24 Mobile Survey Not enough data Not enough data Site Intercept Survey Not enough data Not enough data Pulse Surveys Not enough data Not enough data Survey Customization Question Branching Not enough data 6.0(won by default) 25 Branding Not enough data 5.8(won by default) 24 Multimedia Support Not enough data 6.5(won by default) 24 Multilingual Surveys Not enough data 4.9(won by default) 23 Survey Insights Reporting & Analytics Not enough data 6.3(won by default) 24 Data Exporting Not enough data 7.1(won by default) 24 Permissions Not enough data 6.8(won by default) 24 BI Tools Integration Not enough data Feature Not Available Collaboration Tools Not enough data Not enough data Presentation Tools Not enough data Not enough data Data Analysis Tools Not enough data Not enough data Real-Time Data Not enough data Not enough data Visual Analytics Not enough data Not enough data Agentic AI - Survey Adaptive Learning Not enough data Feature Not Available Proactive Assistance Not enough data Feature Not Available Decision Making Not enough data Feature Not Available Dynamic Content Not enough data Not enough data Additional Functionality Single Sign On Not enough data Not enough data Phone Polling Not enough data Not enough data Online Polling Not enough data Not enough data Support Audio/Images/Video Not enough data Not enough data Engagement Tracking Not enough data Not enough data Question Library Not enough data Not enough data Data Visualization Not enough data Not enough data Survey/Poll Management Not enough data Not enough data Generative AI Not enough data Not enough data Word Clouds Not enough data Not enough data Alerts/Notifications Not enough data Not enough data AI Copilot Not enough data Not enough data Customizable Fields Not enough data Not enough data Template Management Not enough data Not enough data Email Management Not enough data Not enough data Interactive Content Not enough data Not enough data Q&A Management Not enough data Not enough data Surveys & Feedback Not enough data Not enough data Activity Tracking Not enough data Not enough data Feedback Management Not enough data Not enough data API Not enough data Not enough data Data Cleansing Not enough data Not enough data Email Marketing Not enough data Not enough data Data Security Not enough data Not enough data Anonymous Feedback Not enough data Not enough data URL Customization Not enough data Not enough data Question Piping Not enough data Not enough data Offline Response Collection Not enough data Not enough data Activity Dashboard Not enough data Not enough data NPS Survey Structure Not enough data Not enough data Drag & Drop Not enough data Not enough data Data Import/Export Not enough data Not enough data Response Validation Not enough data Not enough data Customer Segmentation Not enough data Not enough data Response Quotas Not enough data Not enough data Multi-Language Not enough data Not enough data Sentiment Analysis Not enough data Not enough data Email Reminders Not enough data Not enough data Gamification Not enough data Not enough data Randomization Not enough data Not enough data Enterprise Feedback Management[Hide 65 FeaturesShow 65 Features](javascript:void(0);) Not enough data 8.2 155 Generative AI AI Text Generation Not enough data 5.7(won by default) 5 AI Text Summarization Not enough data 6.4(won by default) 6 Generative AI Not enough data Not enough data Survey Management Brand Design Consistency Not enough data 9.0(won by default) 35 | Verified Survey Deployment Not enough data 8.3(won by default) 83 | Verified Feedback Collection Not enough data 8.6(won by default) 107 | Verified Device Responsiveness Not enough data 8.5(won by default) 100 | Verified Surveys & Feedback Not enough data Not enough data Mobile Survey Not enough data Not enough data Pulse Surveys Not enough data Not enough data Process Management Feedback Aggregation Not enough data 8.0(won by default) 102 | Verified Real-Time Analysis Not enough data 8.3(won by default) 82 | Verified Trigger Alerts Not enough data Feature Not Available Real-Time Action Not enough data Feature Not Available 360 Degree Feedback Not enough data Not enough data Anonymous Feedback Not enough data Not enough data Real-Time Analytics Not enough data Not enough data Trend Analysis Not enough data Not enough data Real-Time Data Not enough data Not enough data Text Analysis Not enough data Not enough data Sentiment Analysis Not enough data Not enough data System Management Security Not enough data 8.8(won by default) 89 | Verified System Monitoring Not enough data 9.2(won by default) 15 | Verified SSL Security Not enough data Not enough data GPS Not enough data Not enough data Additional Functionality Customer Experience Management Not enough data Not enough data NPS of Employees Not enough data Not enough data Real-Time Notifications Not enough data Not enough data Question Library Not enough data Not enough data CRM Not enough data Not enough data Data Visualization Not enough data Not enough data Multi-Channel Distribution Not enough data Not enough data Ratings/Reviews Not enough data Not enough data Negative Feedback Management Not enough data Not enough data Activity Dashboard Not enough data Not enough data Email Management Not enough data Not enough data Commenting/Notes Not enough data Not enough data AI Copilot Not enough data Not enough data Third-Party Integrations Not enough data Not enough data Template Management Not enough data Not enough data Reporting & Statistics Not enough data Not enough data Social Media Integration Not enough data Not enough data Text Fields Not enough data Not enough data Customizable Questions Not enough data Not enough data Reporting/Analytics Not enough data Not enough data Real-Time Reporting Not enough data Not enough data Customizable Branding Not enough data Not enough data Conditional Logic Not enough data Not enough data Website Integration Not enough data Not enough data Search/Filter Not enough data Not enough data Collaboration Tools Not enough data Not enough data API Not enough data Not enough data NPS of Customers Not enough data Not enough data Multi-Language Not enough data Not enough data Survey/Poll Management Not enough data Not enough data Segmentation Not enough data Not enough data Customer Segmentation Not enough data Not enough data Reminders Not enough data Not enough data NPS Survey Structure Not enough data Not enough data Access Controls/Permissions Not enough data Not enough data Widgets Not enough data Not enough data Customizable Templates Not enough data Not enough data Feedback Management Not enough data Not enough data Customizable Fields Not enough data Not enough data Question Branching Not enough data Not enough data Show 2 feature categories with incomplete data Collaboration & Productivity[Hide 45 FeaturesShow 45 Features](javascript:void(0);) Not enough data Not enough data Additional Functionality Third-Party Integrations Not enough data Not enough data To-Do List Not enough data Not enough data @mentions Not enough data Not enough data Single Sign On Not enough data Not enough data File Management Not enough data Not enough data Activity Dashboard Not enough data Not enough data Drag & Drop Not enough data Not enough data Alerts/Notifications Not enough data Not enough data Prioritization Not enough data Not enough data Access Controls/Permissions Not enough data Not enough data Screen Sharing Not enough data Not enough data Content Management Not enough data Not enough data Brainstorming Not enough data Not enough data AI Copilot Not enough data Not enough data File Transfer Not enough data Not enough data Calendar Management Not enough data Not enough data Status Tracking Not enough data Not enough data Real-Time Notifications Not enough data Not enough data Version Control Not enough data Not enough data Task Management Not enough data Not enough data Activity Tracking Not enough data Not enough data Real Time Editing Not enough data Not enough data Communication Management Not enough data Not enough data Chat/Messaging Not enough data Not enough data Tagging Not enough data Not enough data Generative AI Not enough data Not enough data Assignment Management Not enough data Not enough data Task Scheduling Not enough data Not enough data Project Management Not enough data Not enough data Collaboration Tools Not enough data Not enough data Workflow Management Not enough data Not enough data Secure Data Storage Not enough data Not enough data File Sharing Not enough data Not enough data Document Storage Not enough data Not enough data Task Progress Tracking Not enough data Not enough data Discussions/Forums Not enough data Not enough data Commenting/Notes Not enough data Not enough data Reporting & Statistics Not enough data Not enough data Contact Management Not enough data Not enough data Video Conferencing Not enough data Not enough data Progress Tracking Not enough data Not enough data Mobile Access Not enough data Not enough data API Not enough data Not enough data Document Management Not enough data Not enough data Customizable Branding Not enough data Not enough data Consumer Insights Platforms[Hide 67 FeaturesShow 67 Features](javascript:void(0);) Not enough data Not enough data Survey Design - Consumer Insights Platforms Multi-Use Methodologies Not enough data Not enough data Industry & Locale Adaptability Not enough data Feature Not Available Behavioral & Adaptive Logic Guidance Not enough data Not enough data Self-Serve Survey Builder Not enough data Not enough data AI Smart Probes Not enough data Feature Not Available Question Branching Not enough data Not enough data Conditional Logic Not enough data Not enough data Audience Access - Consumer Insights Platforms Flexible Audience Options Not enough data Not enough data Customer Data Upload Not enough data Not enough data Consumer Panels Not enough data Not enough data Real-Time Data Not enough data Not enough data Data Collection - Consumer Insights Platforms Rapid Research Not enough data Not enough data Quality Assurance Not enough data Not enough data Mobile / Mixed Mode Not enough data Not enough data Analytics - Consumer Insights Platforms AI-Powered Insights Not enough data Not enough data Qualitative Research Support Not enough data Not enough data Benchmarking & Norms Not enough data Not enough data Generative AI Not enough data Not enough data Collaboration - Consumer Insights Platforms Dashboards & Embedded Integrations Not enough data Feature Not Available Embeddable Reports Not enough data Not enough data Shared Workspaces Not enough data Not enough data Third-Party Integrations Not enough data Not enough data Social Media Integration Not enough data Not enough data Customizable Reports Not enough data Not enough data Additional Functionality Customizable Questions Not enough data Not enough data Alerts/Notifications Not enough data Not enough data Reporting & Statistics Not enough data Not enough data Surveys & Feedback Not enough data Not enough data Sentiment Analysis Not enough data Not enough data Activity Tracking Not enough data Not enough data Search/Filter Not enough data Not enough data Trend Analysis Not enough data Not enough data Charting Not enough data Not enough data Real-Time Reporting Not enough data Not enough data Face-to-Face Not enough data Not enough data Survey Sample Management Not enough data Not enough data Multi-Channel Distribution Not enough data Not enough data Customer Segmentation Not enough data Not enough data SSL Security Not enough data Not enough data Reporting/Analytics Not enough data Not enough data Multi-Language Not enough data Not enough data Data Visualization Not enough data Not enough data Monitoring Not enough data Not enough data Drag & Drop Not enough data Not enough data Offline Access Not enough data Not enough data Data Import/Export Not enough data Not enough data Customizable Fields Not enough data Not enough data Phone-Based Not enough data Not enough data Template Management Not enough data Not enough data Reminders Not enough data Not enough data Visual Analytics Not enough data Not enough data Real-Time Analytics Not enough data Not enough data Customizable Branding Not enough data Not enough data Panel Management Not enough data Not enough data Question Library Not enough data Not enough data Paper-Based Not enough data Not enough data Benchmarking Not enough data Not enough data API Not enough data Not enough data Single Sign On Not enough data Not enough data Survey/Poll Management Not enough data Not enough data Customizable Templates Not enough data Not enough data Access Controls/Permissions Not enough data Not enough data Multiple User Accounts Not enough data Not enough data Email Management Not enough data Not enough data Statistical Analysis Not enough data Not enough data Email Reminders Not enough data Not enough data AI Copilot Not enough data Not enough data User Insights Reviewers' Company Size [![Lookback](https://images.g2crowd.com/uploads/product/image/thumb_square/thumb_square_6e4c45a314a36ae488682ebd1ab4d3c3/lookback.png "Lookback")](https://www.g2.com/products/lookback/reviews) Lookback Small-Business(50 or fewer emp.) 5.3% Mid-Market(51-1000 emp.) 63.2% Enterprise(\> 1000 emp.) 31.6% [![UserTesting](https://images.g2crowd.com/uploads/product/hd_favicon/ac57cca9184c8ef16c868d466e726c9f/usertesting.svg "UserTesting")](https://www.g2.com/products/usertesting/reviews) UserTesting Small-Business(50 or fewer emp.) 19.9% Mid-Market(51-1000 emp.) 38.1% Enterprise(\> 1000 emp.) 42.0% Small-Business (50 or fewer emp.) 5.3% 19.9% Mid-Market (51-1000 emp.) 63.2% 38.1% Enterprise (\> 1000 emp.) 31.6% 42.0% Reviewers' Industry [![Lookback](https://images.g2crowd.com/uploads/product/image/thumb_square/thumb_square_6e4c45a314a36ae488682ebd1ab4d3c3/lookback.png "Lookback")](https://www.g2.com/products/lookback/reviews) Lookback Internet 26.3% Computer Software 21.1% Writing and Editing 5.3% Telecommunications 5.3% Retail 5.3% Other 36.8% [![UserTesting](https://images.g2crowd.com/uploads/product/hd_favicon/ac57cca9184c8ef16c868d466e726c9f/usertesting.svg "UserTesting")](https://www.g2.com/products/usertesting/reviews) UserTesting Financial Services 10.2% Computer Software 9.8% Information Technology and Services 8.7% Retail 6.4% Health, Wellness and Fitness 3.8% Other 60.9% FAQs ## Lookback vs UserTesting FAQs Generated using AI Last updated: August 14, 2026 ### What is the difference between UserTesting vs Lookback? UserTesting stands out for its larger review base, higher Quality of Support score, and broader enterprise adoption, while Lookback is rated higher for Ease of Setup and Ease of Admin. | [UserTesting](https://www.g2.com/products/usertesting/reviews) | [Lookback](https://www.g2.com/products/lookback/reviews) | | --- | --- | | 4.4/5 (792 reviews) | 4.3/5 (21 reviews) | | Enterprise | Mid-Market | | 8.6 | 10.0 | | 9.0 | 8.2 | | Ease of Use (86 all-time mentions) | — | ### How do the pricing models of UserTesting and Lookback compare? UserTesting receives lower satisfaction on pricing compared to Lookback, with reviewers frequently citing cost as a concern for smaller teams. - **UserTesting:** Reviewers consistently describe UserTesting as expensive, especially for startups and small teams, and cite cost as a limiting factor for frequent or large-scale testing. - **Lookback:** Reviewers highlight Lookback as a value-for-money tool, particularly for conducting interviews and usability tests, with positive sentiment around its affordability. ### What are the best alternatives to UserTesting and Lookback? Dscout, Lyssna, and Maze are the top three G2-ranked alternatives to UserTesting and Lookback. | Product | G2 Rating (reviews) | Largest Segment | Pricing Insight | Top Reviewer-Cited Strength | | --- | --- | --- | --- | --- | | [UserTesting](https://www.g2.com/products/usertesting/reviews) | 4.4/5 (792) | Enterprise | Reviewers cite high cost as a trade-off for robust features | Ease of Use (86 all-time mentions) | | [Lookback](https://www.g2.com/products/lookback/reviews) | 4.3/5 (21) | Mid-Market | Described as value for money for interviews and usability tests | Easy to set up and use for remote interviews | | [Dscout](https://www.g2.com/products/dscout/reviews) | 4.5/5 (190) | Enterprise | — | — | | [Lyssna](https://www.g2.com/products/lyssna/reviews) | 4.5/5 (183) | Mid-Market | — | — | | [Maze](https://www.g2.com/products/maze-maze/reviews) | 4.5/5 (111) | Mid-Market | — | — | ### Which User Research features should I prioritize when comparing UserTesting and Lookback? Buyers should prioritize participant recruitment, ease of setup, quality of support, and feature breadth when comparing UserTesting and Lookback. - **Participant recruitment:** UserTesting is frequently cited for its large and diverse participant pool, with 25 all-time mentions of feedback and 23 for customer insights; Lookback reviewers highlight the ability to invite their own users. - **Ease of setup:** UserTesting scores 8.6 and Lookback scores 10.0 on Ease of Setup, with Lookback reviewers emphasizing its simplicity for remote interviews. - **Quality of support:** UserTesting scores 9.0 and Lookback 8.2 on Quality of Support, with 36 all-time mentions for UserTesting's customer support. - **Feature breadth:** UserTesting is cited for a wide range of test types and analytics features, with 33 all-time mentions for features and 32 for testing process. ### What are the pros and cons of UserTesting vs Lookback? UserTesting's headline strength is its robust participant recruitment and feature set, while Lookback is praised for ease of setup and value for money. - **UserTesting strengths:** Large participant pool (25 all-time mentions for feedback), ease of use (86), time-saving (45), and customer support (36). - **UserTesting trade-offs:** Cost is frequently cited as high (19 all-time mentions for expensive), with some reviewers noting complexity for non-researchers and occasional participant quality issues. - **Lookback strengths:** Reviewers highlight ease of setup (10.0 score), intuitive UI, and value for money for interviews and usability tests. - **Lookback trade-offs:** Reviewers mention technical issues with plugins and occasional connectivity problems, as well as limited analysis features compared to broader platforms. ### Is UserTesting or Lookback better for small businesses? Lookback is a better fit for small businesses, with reviewers citing its value for money and ease of use. - **UserTesting:** Largest segment is Enterprise; reviewers from small businesses frequently cite cost as a barrier and describe the platform as expensive for smaller teams. - **Lookback:** Largest segment is Mid-Market; reviewers highlight its affordability and suitability for smaller teams conducting interviews and usability tests. ### Which User Research platform has better integrations? UserTesting is favored for integrations, with reviewers specifically mentioning Figma integration. - **UserTesting:** Figma integration is cited in recent reviews, with 6 all-time mentions. - **Lookback:** Reviewers note ease of integration into other platforms but do not specify third-party tools by name. ### How do UserTesting and Lookback compare on customer support? UserTesting and Lookback are within 0.8 points on Quality of Support, with UserTesting scoring higher at 9.0 versus Lookback's 8.2. - **UserTesting:** Reviewers frequently praise responsive and helpful customer support, with 36 all-time mentions for customer support and multiple recent reviews highlighting fast and high-touch assistance. - **Lookback:** Reviewers describe support as generally positive, with a 7.0 score in several reviews, but also note occasional technical issues and slower response times. ### Which is easier to implement, UserTesting or Lookback? Lookback scores higher on Ease of Setup, with a perfect 10.0 versus UserTesting's 8.6, indicating easier implementation for most teams. - **UserTesting:** Reviewers describe setup as straightforward but occasionally complex for non-researchers, with scores ranging from 2.0 to 7.0 and 21 all-time mentions for easy setup. - **Lookback:** Reviewers consistently highlight its simplicity and quick setup process, with multiple reviews citing ease of use for remote interviews and a 10.0 Ease of Setup score. ### Which product has better App? UserTesting is more frequently cited for its App feature, with reviewers highlighting its usability for creating and running user tests. - **UserTesting:** Reviewers mention the app's ease of use for creating and running tests, with 86 all-time mentions for ease of use and multiple recent reviews praising its intuitive interface. - **Lookback:** Reviewers note the ability to test mobile apps and record sessions, but also mention limitations such as lack of iOS app support and technical issues with mobile versions. 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