# Best Real Estate CRM Software *By [Neya Kumaresan](https://research.g2.com/insights/author/neya-kumaresan)* Real estate CRM software helps real estate professionals identify, track, and manage customer interactions with current and prospective buyers and renters. These solutions can simplify multiple business processes, such as the preleasing pipeline, prospecting deals, managing sales, relationship tracking, and scheduling property tours. Besides industry-specific benefits, a real estate CRM platform can allow for better organization, quicker response rates in speaking to clients, improve client satisfaction, and promptly respond to new leads to generate more business for the agency. These systems can benefit both brokers and real estate agents, as real estate CRMs can allow them to manage clients and prospects that want to rent or purchase a home through their office or agency. While most real estate CRMs focus on helping realtors manage their relationships with buyers and renters, some products are designed for real estate development companies as opposed to traditional agencies. Additionally, there are several common integrations that help expand a real estate CRM’s product functionality. By connecting real estate CRM software to [multiple listing services software](https://www.g2.com/categories/multiple-listing-service-mls), real estate agents can receive alerts when prospects are looking at listed properties. [Real estate marketing software](https://www.g2.com/categories/real-estate-marketing) and [real estate activities management software](https://www.g2.com/categories/real-estate-activities-management) can also work with a CRM product to manage financial records, administrative files, internal communications, websites, and branding for a real estate agency. To qualify for inclusion in the Real Estate CRM category, a product must: - Enable real estate professionals to communicate with buyers or renters via business instant messaging, text, email, or call - Track, capture, and manage client leads in an organized database - Import real estate leads from internet data exchange (IDX) sites or internet listing services - Provide or integrate with a real estate marketing platform ## Top Real Estate CRM Software at a Glance | # | Product | Rating | Best For | What Users Say | |---|---------|--------|----------|----------------| | 1 | [REsimpli](https://www.g2.com/products/resimpli/reviews) | 4.9/5.0 (381 reviews) | Investor lead pipelines with built-in drip automation | "[Comprehensive CRM Solution with Instant Results](https://www.g2.com/survey_responses/resimpli-review-12811973)" | | 2 | [Zillow Premier Agent](https://www.g2.com/products/zillow-premier-agent/reviews) | 2.2/5.0 (55 reviews) | Zillow-native lead capture with visibility costs | "[Great exposure and client leads for real estate professionals](https://www.g2.com/survey_responses/zillow-premier-agent-review-11793748)" | | 3 | [BoldTrail](https://www.g2.com/products/boldtrail/reviews) | 4.5/5.0 (1,480 reviews) | Agent database automation with integrated back office | "[Effortless Lead Management with BoldTrail](https://www.g2.com/survey_responses/boldtrail-review-12913989)" | | 4 | [Luxury Presence](https://www.g2.com/products/luxury-presence/reviews) | 4.3/5.0 (24 reviews) | Luxury-branded websites with SEO-driven lead generation | "[A Beautiful, High-Performing Real Estate Website Platform](https://www.g2.com/survey_responses/luxury-presence-review-12007999)" | | 5 | [Contactually by Compass](https://www.g2.com/products/contactually-by-compass/reviews) | 4.2/5.0 (115 reviews) | Relationship follow-up reminders with contact bucketing | "[Powerful CRM ](https://www.g2.com/survey_responses/contactually-by-compass-review-1445833)" | | 6 | [Rechat](https://www.g2.com/products/rechat/reviews) | 4.7/5.0 (73 reviews) | All-in-one CRM, marketing, and listing workflows | "[Rechat | User-Friendly with Powerful Email Automation, Branding Control, and Great Support](https://www.g2.com/survey_responses/rechat-review-12799993)" | | 7 | [Follow Up Boss](https://www.g2.com/products/follow-up-boss/reviews) | 4.6/5.0 (114 reviews) | Real estate lead distribution and follow-up automation | "[Efficient CRM with Seamless Integration](https://www.g2.com/survey_responses/follow-up-boss-review-12709107)" | | 8 | [ResMan](https://www.g2.com/products/resman/reviews) | 4.8/5.0 (417 reviews) | — | "[Effortless Management with Stellar Support](https://www.g2.com/survey_responses/resman-review-12873879)" | | 9 | [BoomTown](https://www.g2.com/products/boomtown/reviews) | 4.7/5.0 (564 reviews) | Automated buyer lead nurture with website activity tracking | "[User-Friendly that keeps clients engaged](https://www.g2.com/survey_responses/boomtown-review-7955665)" | | 10 | [BoldTrail BackOffice](https://www.g2.com/products/boldtrail-backoffice/reviews) | 4.3/5.0 (162 reviews) | — | "[Organized and Efficient, Yet Needs Customization](https://www.g2.com/survey_responses/boldtrail-backoffice-review-12586000)" | ## How Many Real Estate CRM Software Products Does G2 Track? **Total Products under this Category:** 293 ### Category Stats (Jul 2026) - **Average Rating**: 4.3/5 (↓0.01 vs Jun 2026) The average rating of products in this category, based on all submitted ratings - **Top Trending Product**: Asan Crm (+5.56%) - Among all products in this category, Asan Crm recorded the largest rating increase compared to last month *Last updated: July 03, 2026* ## How Does G2 Rank Real Estate CRM Software Products? **Why You Can Trust G2's Software Rankings:** - 30 Analysts and Data Experts - 6,600+ Authentic Reviews - 293+ Products - Unbiased Rankings G2's software rankings are built on verified user reviews, rigorous moderation, and a consistent research methodology maintained by a team of analysts and data experts. Each product is measured using the same transparent criteria, with no paid placement or vendor influence. While reviews reflect real user experiences, which can be subjective, they offer valuable insight into how software performs in the hands of professionals. Together, these inputs power the G2 Score, a standardized way to compare tools within every category. ## Which Real Estate CRM Software Is Best for Your Use Case? - **Leader:** [REsimpli](https://www.g2.com/products/resimpli/reviews) - **Highest Performer:** [Rechat](https://www.g2.com/products/rechat/reviews) - **Easiest to Use:** [REsimpli](https://www.g2.com/products/resimpli/reviews) - **Top Trending:** [REsimpli](https://www.g2.com/products/resimpli/reviews) - **Best Free Software:** [IXACT Contact Real Estate CRM](https://www.g2.com/products/ixact-contact-real-estate-crm/reviews) --- **Sponsored** ### Lofty Lofty is an award-winning, all-in-one marketing, lead generation, and customer relationship management (CRM) platform built specifically for real estate professionals — from solo agents and growing teams to large brokerages. Designed to automate marketing, boost productivity, and streamline sales workflows, Lofty empowers users to capture, nurture, and convert leads into closed transactions more efficiently. Powered by advanced AI, Lofty's AI Workforce delivers intelligent automation, predictive insights, and virtual assistant capabilities, ensuring that agents never miss an opportunity. With more than 33 built-in lead generation methods, cross-platform 360° marketing, brand advertising, and hyper-local automation tools like Lofty Bloom, the platform helps real estate businesses scale their client base and maximize ROI. A key differentiator is Lofty’s IDX-integrated, SEO-optimized websites, which seamlessly sync with the CRM. This integration ensures that lead data flows directly into your pipeline, enabling personalized follow-ups, automated nurturing, and real-time engagement tracking — all from one central platform. Combined with tools like AI Copilot, social media automation, Dynamic CMA presentations, a power dialer, and complete transaction management, Lofty simplifies every step of the sales cycle. Trusted by top agents, teams, and brokerages nationwide, Lofty brings marketing, lead generation, client engagement, and deal management together in a single, mobile-friendly solution built to accelerate growth and close more transactions. [Visit website](https://www.g2.com/external_clickthroughs/record?secure%5Bad_program%5D=ppc&secure%5Bad_slot%5D=category_product_list&secure%5Bcategory_id%5D=339&secure%5Bchosen_at%5D=2026-07-05T07%3A48%3A09Z&secure%5Bdisplayable_resource_id%5D=339&secure%5Bdisplayable_resource_type%5D=Category&secure%5Bmedium%5D=sponsored&secure%5Bplacement_reason%5D=page_category&secure%5Bplacement_resource_ids%5D%5B%5D=339&secure%5Bprioritized%5D=false&secure%5Bproduct_id%5D=46501&secure%5Bresource_id%5D=339&secure%5Bresource_type%5D=Category&secure%5Bsource_type%5D=category_page&secure%5Bsource_url%5D=https%3A%2F%2Fwww.g2.com%2Fcategories%2Freal-estate-crm&secure%5Btoken%5D=f2556b21eeb96af72f85a9f6bab55b6f463156d2fecf58f7032723f5fd305801&secure%5Burl%5D=https%3A%2F%2Flofty.com%2F%3FfromEmail%3Dtrue%26utm_source%3DG2&secure%5Burl_type%5D=book_demo) --- ## What Are the Top-Rated Real Estate CRM Software Products in 2026? ### 1. [REsimpli](https://www.g2.com/products/resimpli/reviews) REsimpli (#1 AI-powered CRM for Real Estate Investors) is an all-in-one software for real estate investors that requires little to no customization. Just a few clicks and you’re on your way to maximizing your profits while keeping your back-end costs low, in under one minute or less. **Average Rating:** 4.9/5.0 **Total Reviews:** 381 **How Do G2 Users Rate REsimpli?** - **Has the product been a good partner in doing business?:** 9.7/10 (Category avg: 8.7/10) - **Lead Management:** 9.5/10 (Category avg: 8.5/10) - **Contact & Account Management:** 9.4/10 (Category avg: 8.5/10) - **What is your organization's estimated ROI on the product (payback period in months)?:** 4.4/10 (Category avg: 10/10) **Who Is the Company Behind REsimpli?** - **Seller:** [REsimpli](https://www.g2.com/sellers/resimpli) - **Year Founded:** 2016 - **HQ Location:** Highland, Indiana - **Twitter:** @resimpli_ (127 Twitter followers) - **LinkedIn® Page:** https://www.linkedin.com/company/resimpli (33 employees on LinkedIn®) **Who Uses This Product?** - **Who Uses This:** Owner, CEO - **Top Industries:** Real Estate, Wholesale - **Company Size:** 93% Small-Business #### What Are REsimpli's Pros and Cons? **Pros:** - Customer Support (76 reviews) - Ease of Use (71 reviews) - CRM (33 reviews) - All-in-one Solution (32 reviews) - Easy Setup (30 reviews) **Cons:** - Learning Curve (10 reviews) - Expensive (9 reviews) - Lack of Customization (8 reviews) - Limited Customization (8 reviews) - Limited Features (7 reviews) ### What Do G2 Reviewers Say About REsimpli? *AI-generated summary from verified user reviews* **Pros:** - Users praise the **incredible customer support** at REsimpli, enhancing their experience with practical tools and ease of use. - Users value the **ease of use** of REsimpli, praising its customization and intuitive integration for organizing tasks effectively. - Users appreciate the **robust support and features** of REsimpli, making it ideal for real estate investments. - Users love the **all-in-one solution** of REsimpli, eliminating the need for multiple software to run their business. - Users praise the **easy setup** of RESimpli, facilitating quick onboarding and efficient daily use for teams. **Cons:** - Users note a **steep learning curve** initially when navigating REsimpli's features and setup processes, especially for beginners. - Users find REsimpli **expensive** due to multiple setup costs and additional phone number requirements, impacting budget management. - Users find a **lack of customization** limiting, but hope for improvements in upcoming updates. - Users feel that the **limited customization** in REsimpli restricts tailoring lead stages to specific business needs. - Users note **limited features** for land investing, impacting functionality and support availability on weekends. #### What Are Recent G2 Reviews of REsimpli? **"[Comprehensive UI, Strong Integrations, and Helpful AI for Lead Qualification](https://www.g2.com/survey_responses/resimpli-review-12815731)"** **Rating:** 4.5/5.0 stars *— Keonte D.* [Read full review](https://www.g2.com/survey_responses/resimpli-review-12815731) --- **"[Comprehensive CRM Solution with Instant Results](https://www.g2.com/survey_responses/resimpli-review-12811973)"** **Rating:** 5.0/5.0 stars *— Heath M.* [Read full review](https://www.g2.com/survey_responses/resimpli-review-12811973) --- ### 2. [Zillow Premier Agent](https://www.g2.com/products/zillow-premier-agent/reviews) Zillow Premier Agent is a comprehensive platform designed to empower real estate professionals by connecting them with active home buyers and sellers. By leveraging Zillow's extensive network, agents can enhance their online presence, manage client relationships effectively, and close more transactions. Key Features and Functionality: - Lead Generation: Receive live connections with motivated buyers through phone calls, emails, and tour requests. Zillow verifies buyer intent, ensuring high-quality leads. - Client Management Tools: Utilize the Zillow Premier Agent CRM to track lead sources, engagement history, and communications. The mobile-optimized app allows agents to respond promptly to leads, manage tasks, and set reminders on the go. - Brand Building: Enhance your professional profile with My Agent, which provides exclusive branding across Zillow and Trulia listings. This feature ensures that your clients see you as their primary point of contact throughout their home search. - Training and Development: Access resources and support to improve your skills and stay updated with industry trends. Primary Value and Solutions Provided: Zillow Premier Agent addresses the challenge of connecting real estate professionals with serious buyers and sellers. By offering targeted advertising, verified leads, and robust client management tools, the platform enables agents to streamline their workflow, enhance client relationships, and increase transaction volume. The integration of mobile capabilities ensures that agents can manage their business efficiently, regardless of location. **Average Rating:** 2.2/5.0 **Total Reviews:** 55 **How Do G2 Users Rate Zillow Premier Agent?** - **Has the product been a good partner in doing business?:** 4.4/10 (Category avg: 8.7/10) - **Lead Management:** 5.4/10 (Category avg: 8.5/10) - **Contact & Account Management:** 6.3/10 (Category avg: 8.5/10) - **What is your organization's estimated ROI on the product (payback period in months)?:** 8.3/10 (Category avg: 10/10) **Who Is the Company Behind Zillow Premier Agent?** - **Seller:** [Zillow](https://www.g2.com/sellers/zillow) - **Year Founded:** 2006 - **HQ Location:** Seattle, WA - **Twitter:** @zillow (346,354 Twitter followers) - **LinkedIn® Page:** https://www.linkedin.com/company/13990/ (10,254 employees on LinkedIn®) - **Ownership:** NASDAQ **Who Uses This Product?** - **Who Uses This:** Realtor, Real Estate Agent - **Top Industries:** Real Estate - **Company Size:** 67% Small-Business, 16% Mid-Market #### What Are Zillow Premier Agent's Pros and Cons? **Pros:** - Ease of Use (1 reviews) - Lead Generation (1 reviews) **Cons:** - Poor Lead Quality (2 reviews) - Expensive (1 reviews) ### What Do G2 Reviewers Say About Zillow Premier Agent? *AI-generated summary from verified user reviews* **Pros:** - Users find Zillow Premier Agent to be **easy to use** , greatly enhancing visibility and lead generation for their business. - Users value the **lead generation capabilities** of Zillow Premier Agent, effectively connecting them with motivated buyers. **Cons:** - Users report **poor lead quality** with Zillow Premier Agent, indicating a need for better screening and qualification. - Users find Zillow Premier Agent to be **expensive** , especially due to high lead costs in competitive markets. #### What Are Recent G2 Reviews of Zillow Premier Agent? **"[Zillow Premier Agent Review](https://www.g2.com/survey_responses/zillow-premier-agent-review-7892704)"** **Rating:** 4.0/5.0 stars *— Verified User in Real Estate* [Read full review](https://www.g2.com/survey_responses/zillow-premier-agent-review-7892704) --- **"[Great exposure and client leads for real estate professionals](https://www.g2.com/survey_responses/zillow-premier-agent-review-11793748)"** **Rating:** 5.0/5.0 stars *— Erika R.* [Read full review](https://www.g2.com/survey_responses/zillow-premier-agent-review-11793748) --- #### What Are G2 Users Discussing About Zillow Premier Agent? - [What is Zillow Premier Agent used for?](https://www.g2.com/discussions/what-is-zillow-premier-agent-used-for) - [Is Zillow free for agents?](https://www.g2.com/discussions/is-zillow-free-for-agents) - [Do Zillow leads work?](https://www.g2.com/discussions/do-zillow-leads-work) - 2 comments - [What is a Zillow Premier Agent?](https://www.g2.com/discussions/what-is-a-zillow-premier-agent) - [Is Zillow Premier Agent worth it?](https://www.g2.com/discussions/is-zillow-premier-agent-worth-it) - 1 comment ### 3. [BoldTrail](https://www.g2.com/products/boldtrail/reviews) BoldTrail combines the Inside Real Estate portfolio of solutions into one cohesive ecosystem, powering and streamlining your workflow to drive maximum productivity. It’s the next generation platform, built to fuel your entire business with powerful technology plus the consultative service, support and community you need to thrive. BoldTrail is not only our new brand, but a new vehicle for Inside Real Estate to combine capabilities, including front office, back office, business intelligence and recruiting, to better serve you, the real estate professional. **Average Rating:** 4.5/5.0 **Total Reviews:** 1,480 **How Do G2 Users Rate BoldTrail?** - **Has the product been a good partner in doing business?:** 8.1/10 (Category avg: 8.7/10) - **Lead Management:** 8.8/10 (Category avg: 8.5/10) - **Contact & Account Management:** 8.7/10 (Category avg: 8.5/10) - **What is your organization's estimated ROI on the product (payback period in months)?:** 10/10 (Category avg: 10/10) **Who Is the Company Behind BoldTrail?** - **Seller:** [Inside Real Estate](https://www.g2.com/sellers/inside-real-estate) - **Company Website:** https://insiderealestate.com - **Year Founded:** 2015 - **HQ Location:** Murray, Utah - **Twitter:** @IRE_Blogs (4,863 Twitter followers) - **LinkedIn® Page:** https://www.linkedin.com/company/651176/ (455 employees on LinkedIn®) **Who Uses This Product?** - **Who Uses This:** Realtor, Real Estate Agent - **Top Industries:** Real Estate, Commercial Real Estate - **Company Size:** 54% Small-Business, 25% Enterprise #### What Are BoldTrail's Pros and Cons? **Pros:** - Centralization (18 reviews) - Features (15 reviews) - Automation (13 reviews) - Ease of Use (13 reviews) - Lead Generation (12 reviews) **Cons:** - Difficult Usability (10 reviews) - Learning Curve (9 reviews) - Difficult Learning (5 reviews) - Expensive (5 reviews) - Difficult Learning Curve (4 reviews) ### What Do G2 Reviewers Say About BoldTrail? *AI-generated summary from verified user reviews* **Pros:** - Users value the **centralized dashboard** of BoldTrail, facilitating efficient business management and daily planning. - Users commend BoldTrail's **user-friendly features** , robust lead capture, and excellent customer service for seamless integration. - Users value the **near-total automation** of BoldTrail, simplifying lead generation and enhancing productivity. - Users appreciate the **ease of use** with BoldTrail, citing its user-friendly interface and improved features for management. - Users love the **lead capture function** of BoldTrail, finding it efficient and integral for streamlined lead generation. **Cons:** - Users find BoldTrail's **difficult usability** challenging, impacting productivity and causing confusion with its many tools. - Users find the **learning curve steep** due to the overwhelming number of features and complexities to master. - Users find the platform **difficult to learn** , noting its clunky interface hampers high productivity and user-friendliness. - Users find BoldTrail to be **expensive** , seeking more affordable options for lead generation and flexible agent additions. - Users find the **difficult learning curve** hinders productivity and makes mastering BoldTrail's features overwhelming. #### What Are Recent G2 Reviews of BoldTrail? **"[The site is east to navigate. It surprises me all the time with new functions. ](https://www.g2.com/survey_responses/boldtrail-review-6870651)"** **Rating:** 4.5/5.0 stars *— ellen a.* [Read full review](https://www.g2.com/survey_responses/boldtrail-review-6870651) --- **"[Effortless Lead Management with BoldTrail](https://www.g2.com/survey_responses/boldtrail-review-12913989)"** **Rating:** 5.0/5.0 stars *— Denise H.* [Read full review](https://www.g2.com/survey_responses/boldtrail-review-12913989) --- #### What Are G2 Users Discussing About BoldTrail? - [I'm struggling to understand kvCORE's lead generation and nurturing tools. Can someone explain them to me?](https://www.g2.com/discussions/i-m-struggling-to-understand-kvcore-s-lead-generation-and-nurturing-tools-can-someone-explain-them-to-me) - [What is kvCORE used for?](https://www.g2.com/discussions/what-is-kvcore-used-for) - 1 comment - [What is BoomTown used for?](https://www.g2.com/discussions/what-is-boomtown-used-for) - [What is CORE ListingMachine used for?](https://www.g2.com/discussions/what-is-core-listingmachine-used-for) - [What is the meaning of BoomTown?](https://www.g2.com/discussions/what-is-the-meaning-of-boomtown) ### 4. [Luxury Presence](https://www.g2.com/products/luxury-presence/reviews) Luxury Presence is the growth platform for real estate's top performers. The company helps agents, teams, and brokerages attract more clients, turn their database into deals, and create relationships for life, all driven by Presence® AI. The Presence® Platform combines a full marketing team and intelligent technology for a fraction of what a traditional agency costs. More than 87,000 agents and brands across 18,000 real estate businesses rely on Luxury Presence, including 30% of the WSJ RealTrends top agents and teams. The Presence® Platform powers over $450 billion in annual transaction volume and helps agents grow six times faster and close nearly three times more transaction volume than peers in the same markets. **Average Rating:** 4.3/5.0 **Total Reviews:** 24 **How Do G2 Users Rate Luxury Presence?** - **Has the product been a good partner in doing business?:** 9.6/10 (Category avg: 8.7/10) - **Lead Management:** 8.2/10 (Category avg: 8.5/10) - **Contact & Account Management:** 8.3/10 (Category avg: 8.5/10) - **What is your organization's estimated ROI on the product (payback period in months)?:** 10/10 (Category avg: 10/10) **Who Is the Company Behind Luxury Presence?** - **Seller:** [Luxury Presence](https://www.g2.com/sellers/luxury-presence) - **Company Website:** https://www.luxurypresence.com - **Year Founded:** 2016 - **HQ Location:** Austin, US - **LinkedIn® Page:** https://www.linkedin.com/company/luxurypresence (853 employees on LinkedIn®) **Who Uses This Product?** - **Top Industries:** Real Estate - **Company Size:** 63% Small-Business #### What Are Luxury Presence's Pros and Cons? **Pros:** - Customer Support (12 reviews) - Helpful (11 reviews) - Ease of Use (10 reviews) - Design (8 reviews) - Website Development (7 reviews) **Cons:** - Expensive (3 reviews) - Limited Customization (3 reviews) - Missing Features (3 reviews) - Inaccurate Data (2 reviews) - Integration Issues (2 reviews) ### What Do G2 Reviewers Say About Luxury Presence? *AI-generated summary from verified user reviews* **Pros:** - Users commend the **fantastic customer support** from Luxury Presence, praising their responsiveness and professional technical guidance. - Users commend the **exceptional support** from Luxury Presence, highlighting quick responses and efficient problem-solving from the team. - Users find Luxury Presence's **user-friendly interface** and timely support make website management efficient and stress-free. - Users commend the **top-tier design quality** of Luxury Presence, ensuring a polished and modern online presence effortlessly. - Users value the **ease of the website development process** and exceptional support from Luxury Presence's team. **Cons:** - Users find Luxury Presence to be **expensive** , though they appreciate the value that comes with the cost. - Users find the **limited customization options** of Luxury Presence frustrating, particularly for advanced web design needs. - Users express frustration over **missing features** , limiting customization and hindering effective use of analytics and AI tools. - Users express frustration over **inaccurate data** and inconsistent formatting options in Luxury Presence, complicating their design process. - Users experience **integration issues** with Luxury Presence, causing initial workflow hiccups despite effective team support to resolve them. #### What Are Recent G2 Reviews of Luxury Presence? **"[A Beautiful, High-Performing Real Estate Website Platform](https://www.g2.com/survey_responses/luxury-presence-review-12007999)"** **Rating:** 5.0/5.0 stars *— Samantha L.* [Read full review](https://www.g2.com/survey_responses/luxury-presence-review-12007999) --- **"[Absolutely Love The Team and Platform!](https://www.g2.com/survey_responses/luxury-presence-review-12191937)"** **Rating:** 5.0/5.0 stars *— Ashton S.* [Read full review](https://www.g2.com/survey_responses/luxury-presence-review-12191937) --- ### 5. [Contactually by Compass](https://www.g2.com/products/contactually-by-compass/reviews) Contactually is a SaaS-based intelligent customer relationship management (CRM) platform for real estate professionals and their teams that helps users develop and strengthen authentic, long-lasting relationships. The heart of Contactually is centralizing contacts and automatically documenting the relationship touchpoints. With a layer of intelligence over everything, and the ability to fit into your brokerage’s tech stack, Contactually scales actionable follow-up plans and automates relationship workflows, leaving agents free to do what they do best — build the kind of personal relationships that grow the business. - Get smarter about messaging with automated relationship-nurturing programs, shared templated content, and open, click, and response tracking - Bucket contacts by the kind of relationship you want to cultivate — new leads, current clients, past clients, sphere of influence, etc. — and set-up a personalized plan of action for each bucket - Prioritize the day’s efforts with a daily dashboard and to-do email to prompt engagement and identify relationships that need attention - Take advantage of growing AI features to optimize agent workflow — and their time. For example, our Best Time to Send identifies when to send an email to a specific contact to increase the likelihood of response, and allows the user to schedule it in advance - Distribute best practices at the brokerage or team level, with options to allow agents to individualize based on their own personal success - Access broker-level administration and reporting to drive adoption, increase agent productivity, and identify opportunities for recruiting, as well as retention risks Contactually meets the needs of both brokers and agents, achieving higher-than-average adoption rates and contributing to recruitment, retention, and revenue growth throughout the brokerage. 75% of agents on brokerage accounts have logged in during the last 30 days, building stronger relationships and increased opportunities. **Average Rating:** 4.2/5.0 **Total Reviews:** 115 **How Do G2 Users Rate Contactually by Compass?** - **Has the product been a good partner in doing business?:** 8.1/10 (Category avg: 8.7/10) - **What is your organization's estimated ROI on the product (payback period in months)?:** 10/10 (Category avg: 10/10) **Who Is the Company Behind Contactually by Compass?** - **Seller:** [Compass](https://www.g2.com/sellers/compass-a6e45e71-8df1-4aa7-8c2e-17ce4aa6f608) - **Year Founded:** 2012 - **HQ Location:** New York, Ny - **Twitter:** @Compass (20,091 Twitter followers) - **LinkedIn® Page:** https://www.linkedin.com/company/compassinc (34,905 employees on LinkedIn®) - **Ownership:** NYSE: COMP **Who Uses This Product?** - **Who Uses This:** Realtor, Owner - **Top Industries:** Real Estate, Marketing and Advertising - **Company Size:** 77% Small-Business, 12% Mid-Market #### What Are Recent G2 Reviews of Contactually by Compass? **"[Powerful CRM ](https://www.g2.com/survey_responses/contactually-by-compass-review-1445833)"** **Rating:** 4.5/5.0 stars *— Joel B.* [Read full review](https://www.g2.com/survey_responses/contactually-by-compass-review-1445833) --- **"[One of the best softwares on the market, contactually](https://www.g2.com/survey_responses/contactually-by-compass-review-1599581)"** **Rating:** 5.0/5.0 stars *— Dayana P.* [Read full review](https://www.g2.com/survey_responses/contactually-by-compass-review-1599581) --- #### What Are G2 Users Discussing About Contactually by Compass? - [What is Contactually by Compass used for?](https://www.g2.com/discussions/what-is-contactually-by-compass-used-for) - [Does compass hire new agents?](https://www.g2.com/discussions/does-compass-hire-new-agents) - [What is the best CRM for real estate?](https://www.g2.com/discussions/contactually-by-compass-what-is-the-best-crm-for-real-estate) - [What is Compass CRM?](https://www.g2.com/discussions/what-is-compass-crm) - [What CRM does compass use?](https://www.g2.com/discussions/what-crm-does-compass-use) ### 6. [Rechat](https://www.g2.com/products/rechat/reviews) Rechat is the AI Operating System for Real Estate with a Super App for Agents. One connected platform where relationships, marketing, and transactions work together, and AI works across all of it. Built to solve a persistent industry problem — agents toggling between 18 disconnected apps — Rechat's platform includes a fully integrated Marketing Studio, People Center, Deals Center, and an entire workforce of AI agents that work as teammates, not tools. The brokerages that run on Rechat see 75%+ agent adoption, replacing fragmented vendor stacks with a single, intelligent operating system. Learn more at rechat.ai. **Average Rating:** 4.7/5.0 **Total Reviews:** 73 **How Do G2 Users Rate Rechat?** - **Has the product been a good partner in doing business?:** 9.5/10 (Category avg: 8.7/10) - **Lead Management:** 7.8/10 (Category avg: 8.5/10) - **Contact & Account Management:** 9.2/10 (Category avg: 8.5/10) - **What is your organization's estimated ROI on the product (payback period in months)?:** 10/10 (Category avg: 10/10) **Who Is the Company Behind Rechat?** - **Seller:** [Rechat](https://www.g2.com/sellers/rechat) - **Company Website:** https://rechat.ai/ - **Year Founded:** 2016 - **HQ Location:** Dallas, TX - **LinkedIn® Page:** https://www.linkedin.com/company/rechat/ (71 employees on LinkedIn®) **Who Uses This Product?** - **Who Uses This:** Realtor - **Top Industries:** Real Estate - **Company Size:** 42% Mid-Market, 42% Small-Business #### What Are Rechat's Pros and Cons? **Pros:** - Ease of Use (27 reviews) - Features (19 reviews) - Automation (15 reviews) - Contact Management (15 reviews) - Customer Support (15 reviews) **Cons:** - Learning Curve (4 reviews) - Limited Customization (4 reviews) - Missing Features (4 reviews) - Email Issues (3 reviews) - Limited Options (3 reviews) ### What Do G2 Reviewers Say About Rechat? *AI-generated summary from verified user reviews* **Pros:** - Users find Rechat's interface **super easy to use** , greatly simplifying daily marketing and business tasks. - Users value the **intuitive interface** and **powerful mobile app** that simplifies administration and enhances productivity. - Users love the **automation features** of Rechat, simplifying email blasts and enhancing real estate management effortlessly. - Users appreciate the **ease of use in contact management** with Rechat, finding it essential for client engagement and organization. - Users praise the **excellent customer support** from Rechat, highlighting its readiness to assist whenever needed. **Cons:** - Users find the **learning curve challenging** , noting the need for clearer guidance and training for effective setup. - Users point out **limited customization** options in Rechat, noting inflexible templates and restricted design features. - Users are frustrated with **missing features** like poor email formatting and lack of creativity in social graphics. - Users are frustrated by **email limitations** and poor template formatting when using Rechat for outreach. - Users find **limited options** in Rechat, struggling with feature visibility and management challenges across the platform. #### What Are Recent G2 Reviews of Rechat? **"[Rechat | User-Friendly with Powerful Email Automation, Branding Control, and Great Support](https://www.g2.com/survey_responses/rechat-review-12799993)"** **Rating:** 5.0/5.0 stars *— Evelyn L.* [Read full review](https://www.g2.com/survey_responses/rechat-review-12799993) --- **"[Rechat, The Ultimate Real Estate Ecosystem + A Support Team That Moves at Lightning Speed](https://www.g2.com/survey_responses/rechat-review-12880273)"** **Rating:** 5.0/5.0 stars *— Alicia M.* [Read full review](https://www.g2.com/survey_responses/rechat-review-12880273) --- #### What Are G2 Users Discussing About Rechat? - [What is Rechat used for?](https://www.g2.com/discussions/what-is-rechat-used-for) ### 7. [Follow Up Boss](https://www.g2.com/products/follow-up-boss/reviews) Follow Up Boss is simple sales software for real estate teams. We help you follow up faster, more often, and with the leads and clients most likely to convert into sales and revenue. Our clients range from solo agents through to some of the top performing teams in the country, as well as e-leads teams within larger brokerages. Our system is designed to manage the entire lifecycle of your relationship from new lead through to past clients and sphere. **Average Rating:** 4.6/5.0 **Total Reviews:** 114 **How Do G2 Users Rate Follow Up Boss?** - **Has the product been a good partner in doing business?:** 9.1/10 (Category avg: 8.7/10) - **Lead Management:** 9.2/10 (Category avg: 8.5/10) - **Contact & Account Management:** 8.8/10 (Category avg: 8.5/10) - **What is your organization's estimated ROI on the product (payback period in months)?:** 8.7/10 (Category avg: 10/10) **Who Is the Company Behind Follow Up Boss?** - **Seller:** [Follow up Boss](https://www.g2.com/sellers/follow-up-boss) - **Year Founded:** 2011 - **HQ Location:** San Francisco, CA - **Twitter:** @FollowUpBoss (1,550 Twitter followers) - **LinkedIn® Page:** https://www.linkedin.com/company/24780438/ (103 employees on LinkedIn®) **Who Uses This Product?** - **Who Uses This:** Realtor - **Top Industries:** Real Estate - **Company Size:** 77% Small-Business, 15% Mid-Market #### What Are Follow Up Boss's Pros and Cons? **Pros:** - Ease of Use (6 reviews) - Customer Support (5 reviews) - Integrations (5 reviews) - Automation (3 reviews) - Easy Setup (3 reviews) **Cons:** - Learning Difficulty (1 reviews) - Search Functionality (1 reviews) - Slow Speed (1 reviews) - Software Bugs (1 reviews) ### What Do G2 Reviewers Say About Follow Up Boss? *AI-generated summary from verified user reviews* **Pros:** - Users appreciate the **ease of use** of Follow Up Boss, enjoying its intuitive design and effective automation features. - Users appreciate the **responsive customer support** of Follow Up Boss, enhancing their experience with timely assistance and onboarding. - Users value the **seamless integrations** of Follow Up Boss, enhancing communication and overall productivity effortlessly. - Users value the **automation capabilities** of Follow Up Boss, streamlining tasks and enhancing overall productivity. - Users love the **easy setup** of Follow Up Boss, making transitions and integrations seamless and efficient. **Cons:** - Users find the initial learning curve to be **challenging** , but worth it as they become familiar with the system. - Users experience occasional **slow search functionality** in Follow Up Boss, leading to frustration and inefficiency. - Users experience **occasional slow speeds** with the mobile app, leading to frustrations in usability and contact searches. - Users report encountering **phone bugs** in Follow Up Boss, which are seen as a common software issue. #### What Are Recent G2 Reviews of Follow Up Boss? **"[Efficient CRM with Seamless Integration](https://www.g2.com/survey_responses/follow-up-boss-review-12709107)"** **Rating:** 5.0/5.0 stars *— Lilly S.* [Read full review](https://www.g2.com/survey_responses/follow-up-boss-review-12709107) --- **"[A CRM Lifesaver for Real Estate Teams](https://www.g2.com/survey_responses/follow-up-boss-review-9112857)"** **Rating:** 5.0/5.0 stars *— Yola S.* [Read full review](https://www.g2.com/survey_responses/follow-up-boss-review-9112857) --- #### What Are G2 Users Discussing About Follow Up Boss? - [Do you recommend Follow Up Boss for real estate CRM, and what features are most valuable?](https://www.g2.com/discussions/do-you-recommend-follow-up-boss-for-real-estate-crm-and-what-features-are-most-valuable) - [Does follow up boss have a dialer?](https://www.g2.com/discussions/does-follow-up-boss-have-a-dialer) - [What is Fub CRM?](https://www.g2.com/discussions/what-is-fub-crm) - [How do you follow up with your boss?](https://www.g2.com/discussions/how-do-you-follow-up-with-your-boss) - [What is the use of follow up boss?](https://www.g2.com/discussions/what-is-the-use-of-follow-up-boss) ### 8. [ResMan](https://www.g2.com/products/resman/reviews) ResMan stands as the unrivaled choice in the multifamily and affordable housing real estate marketplace, embraced by owners, operators, and investors. Our platform is thoughtfully designed to provide tailored and seamless solutions that match your specific needs. With ResMan, you enjoy open, scalable architecture and freedom through our expanded product suite, including budgeting, fraud detection, utilities management, and the innovative AI chatbot "Leasing Assistant." Discover the simplicity of managing your property with our intuitive platform, integrating a comprehensive marketing suite, advanced accounting, reporting, and property management capabilities. ResMan's Marketing Suite includes Websites, CRM, Contact Center, and the AI-powered Leasing Assistant chatbot, providing a complete solution to attract and retain tenants while improving communication and lead conversion. Our leading-edge UI/UX transforms complexity into clarity, saving valuable time and boosting efficiencies. ResMan’s platform also includes powerful tools for applicant screening, maintenance optimization, and real-time analytics, ensuring every aspect of property management is covered. Our dedicated customer support and seamless implementation ensure a hassle-free experience. The benefits of ResMan extend further with features designed to address the needs of multifamily and affordable housing properties. ResMan makes property management easier by integrating solutions such as budgeting, fraud detection, and utility management, ensuring comprehensive operational control. One of ResMan's standout features is its open integration partner network, allowing organizations to build their product suite the way they want. This flexibility ensures that you can tailor the platform to meet your specific needs, leveraging partnerships that enhance and expand the functionality of ResMan. Elevate your property management with ResMan, where innovation meets practicality, empowering your success in today's competitive real estate landscape. With ResMan, property management becomes more than just a task—it’s a seamless, efficient experience that transforms operations and drives growth. Discover why ResMan is ahead of the competition and take your property management to new heights. **Average Rating:** 4.8/5.0 **Total Reviews:** 417 **How Do G2 Users Rate ResMan?** - **Has the product been a good partner in doing business?:** 9.6/10 (Category avg: 8.7/10) - **Lead Management:** 9.4/10 (Category avg: 8.5/10) - **Contact & Account Management:** 9.6/10 (Category avg: 8.5/10) - **What is your organization's estimated ROI on the product (payback period in months)?:** 10/10 (Category avg: 10/10) **Who Is the Company Behind ResMan?** - **Seller:** [Inhabit IQ](https://www.g2.com/sellers/inhabit-iq) - **Company Website:** https://inhabit.com/ - **Year Founded:** 2016 - **HQ Location:** Knoxville, US - **LinkedIn® Page:** https://www.linkedin.com/company/inhabit-iq (2,600 employees on LinkedIn®) **Who Uses This Product?** - **Who Uses This:** Property Manager, Assistant Manager - **Top Industries:** Real Estate, Commercial Real Estate - **Company Size:** 47% Small-Business, 43% Mid-Market #### What Are ResMan's Pros and Cons? **Pros:** - Ease of Use (112 reviews) - User-Friendly (59 reviews) - Ease of Learning (40 reviews) - Customer Support (37 reviews) - Features (32 reviews) **Cons:** - Missing Features (17 reviews) - Slow Performance (15 reviews) - Poor Usability (14 reviews) - Slow Speed (13 reviews) - Not User-Friendly (11 reviews) ### What Do G2 Reviewers Say About ResMan? *AI-generated summary from verified user reviews* **Pros:** - Users value the **ease of use** of ResMan, enhancing their workflow and making it their preferred software. - Users appreciate the **user-friendly interface** of ResMan, making it easy for anyone to learn and navigate. - Users find ResMan's **ease of learning** exceptional, with intuitive design and helpful resources for beginners. - Users praise the **outstanding customer support** of ResMan, ensuring assistance whenever needed for a seamless experience. - Users appreciate the **efficient and user-friendly features** of ResMan, enhancing productivity in property management. **Cons:** - Users find the **lack of export options and missing features** in ResMan limits their functionality and convenience. - Users often experience **slow performance** with ResMan, especially during peak times like the start of the month. - Users express frustration over the **poor usability** of ResMan, citing a bulky layout and difficult navigation. - Users frequently experience **slow speed** , leading to delays when searching for residents and pulling reports. - Users find the **interface challenging** , with accessibility issues in the layout making daily tasks more complicated. #### What Are Recent G2 Reviews of ResMan? **"[ResMan: Reliable, Organized Property Management with Powerful Integrations](https://www.g2.com/survey_responses/resman-review-13000353)"** **Rating:** 5.0/5.0 stars *— Jazmyn C.* [Read full review](https://www.g2.com/survey_responses/resman-review-13000353) --- **"[Effortless Management with Stellar Support](https://www.g2.com/survey_responses/resman-review-12873879)"** **Rating:** 5.0/5.0 stars *— Kelly B.* [Read full review](https://www.g2.com/survey_responses/resman-review-12873879) --- #### What Are G2 Users Discussing About ResMan? - [What is ResMan used for?](https://www.g2.com/discussions/what-is-resman-used-for) ### 9. [BoomTown](https://www.g2.com/products/boomtown/reviews) BoomTown, the only solution that generates and manages leads. Expert lead generation, consumer websites, CRM, in-house lead qualification services, and more, in flexible packages that scale. **Average Rating:** 4.7/5.0 **Total Reviews:** 564 **How Do G2 Users Rate BoomTown?** - **Has the product been a good partner in doing business?:** 9.3/10 (Category avg: 8.7/10) - **Lead Management:** 9.2/10 (Category avg: 8.5/10) - **Contact & Account Management:** 9.0/10 (Category avg: 8.5/10) - **What is your organization's estimated ROI on the product (payback period in months)?:** 10/10 (Category avg: 10/10) **Who Is the Company Behind BoomTown?** - **Seller:** [Inside Real Estate](https://www.g2.com/sellers/inside-real-estate) - **Company Website:** https://insiderealestate.com - **Year Founded:** 2015 - **HQ Location:** Murray, Utah - **Twitter:** @IRE_Blogs (4,863 Twitter followers) - **LinkedIn® Page:** https://www.linkedin.com/company/651176/ (455 employees on LinkedIn®) **Who Uses This Product?** - **Who Uses This:** Realtor, Real Estate Agent - **Top Industries:** Real Estate - **Company Size:** 78% Small-Business, 19% Mid-Market #### What Are BoomTown's Pros and Cons? **Pros:** - Ease of Use (8 reviews) - Lead Generation (4 reviews) - Lead Management (4 reviews) - Contact Management (3 reviews) - Organization (3 reviews) **Cons:** - Update Issues (3 reviews) - Email Issues (2 reviews) - Outdated Design (2 reviews) - Outdated Technology (2 reviews) - Poor Lead Quality (2 reviews) ### What Do G2 Reviewers Say About BoomTown? *AI-generated summary from verified user reviews* **Pros:** - Users find BoomTown's **ease of use** exceptional, simplifying lead conversion for non-tech agents and enhancing client engagement. - Users appreciate the **lead generation capabilities** of BoomTown, especially for easy access to leads and their information. - Users appreciate the **user-friendly lead management** of BoomTown, noting its effectiveness in converting and managing leads. - Users love the **effective organization and management** of their contacts in BoomTown, enhancing lead tracking and workflow. - Users love the **organization features** of BoomTown, finding it easy to manage leads and enhance communication. **Cons:** - Users express concerns about **update issues** , feeling the platform lacks innovation and has outdated functionalities. - Users find it challenging due to **email issues** , including difficulty adding graphics and outdated technology. - Users find the **outdated design** of BoomTown limiting, wishing for a more modern and user-friendly interface. - Users find the **functionality outdated** , expressing a desire for a more modern design and improved dashboard features. - Users report encountering **poor lead quality** with BoomTown, facing issues with fake client leads that cannot be deleted. #### What Are Recent G2 Reviews of BoomTown? **"[User-Friendly that keeps clients engaged](https://www.g2.com/survey_responses/boomtown-review-7955665)"** **Rating:** 5.0/5.0 stars *— Megan S.* [Read full review](https://www.g2.com/survey_responses/boomtown-review-7955665) --- **"[The Best CRM and website I have ever seen](https://www.g2.com/survey_responses/boomtown-review-6485921)"** **Rating:** 5.0/5.0 stars *— Laura H.* [Read full review](https://www.g2.com/survey_responses/boomtown-review-6485921) --- ### 10. [BoldTrail BackOffice](https://www.g2.com/products/boldtrail-backoffice/reviews) BoldTrail BackOffice is the next generation of Brokermint and brings your entire business together. This powerful set of products and thriving community provides all the insights, tools, and innovations you need to streamline transaction operations, enhance your brand, and drive business growth. Everything you need is all in one place in the most user-friendly, and supportive system. It’s modern, it’s automated, it’s built for the cloud, and it comes in flexible packages to fit your unique business needs. BoldTrail BackOffice has it all: - Forms and e-sign - Transaction management - Commissions - Accounting/Reporting - Retention/Coaching - Recruiting - Analytics **Average Rating:** 4.3/5.0 **Total Reviews:** 162 **How Do G2 Users Rate BoldTrail BackOffice?** - **Has the product been a good partner in doing business?:** 8.4/10 (Category avg: 8.7/10) - **Lead Management:** 9.2/10 (Category avg: 8.5/10) - **Contact & Account Management:** 9.6/10 (Category avg: 8.5/10) - **What is your organization's estimated ROI on the product (payback period in months)?:** 10/10 (Category avg: 10/10) **Who Is the Company Behind BoldTrail BackOffice?** - **Seller:** [Inside Real Estate](https://www.g2.com/sellers/inside-real-estate) - **Company Website:** https://insiderealestate.com - **Year Founded:** 2015 - **HQ Location:** Murray, Utah - **Twitter:** @IRE_Blogs (4,863 Twitter followers) - **LinkedIn® Page:** https://www.linkedin.com/company/651176/ (455 employees on LinkedIn®) **Who Uses This Product?** - **Who Uses This:** Broker/Owner, Broker - **Top Industries:** Real Estate, Accounting - **Company Size:** 81% Small-Business, 16% Mid-Market #### What Are BoldTrail BackOffice's Pros and Cons? **Pros:** - Ease of Use (10 reviews) - Organization (10 reviews) - Efficiency (6 reviews) - Contact Management (5 reviews) - Features (5 reviews) **Cons:** - Poor Customer Support (5 reviews) - Limited Customization (4 reviews) - Missing Features (4 reviews) - Email Issues (3 reviews) - Difficult Usability (2 reviews) ### What Do G2 Reviewers Say About BoldTrail BackOffice? *AI-generated summary from verified user reviews* **Pros:** - Users find BoldTrail BackOffice to be **user-friendly** , making document management and task tracking effortless and efficient. - Users commend the **organization system** of BoldTrail BackOffice, enhancing transaction management and overall efficiency. - Users value the **exceptional efficiency** of BoldTrail BackOffice, transforming transaction management with its organized and user-friendly system. - Users value the **effective contact management** system in BoldTrail BackOffice for its detailed features and automation. - Users love the **robust features** of BoldTrail BackOffice, enhancing transactions and streamlining agent management significantly. **Cons:** - Users express frustration with **poor customer support** , particularly regarding response times and cancellation issues. - Users desire more **customization options** in BoldTrail BackOffice to enhance organization and improve specific functionalities. - Users feel that BoldTrail BackOffice lacks **organizational features** and customization options, hindering their overall efficiency. - Users face **email issues** with BoldTrail BackOffice, noting frequent delivery to junk mail and lack of organization. - Users note the **difficult usability** of BoldTrail BackOffice, particularly due to clunky forms and challenging onboarding processes. #### What Are Recent G2 Reviews of BoldTrail BackOffice? **"[Organized and Efficient, Yet Needs Customization](https://www.g2.com/survey_responses/boldtrail-backoffice-review-12586000)"** **Rating:** 5.0/5.0 stars *— Jaden U.* [Read full review](https://www.g2.com/survey_responses/boldtrail-backoffice-review-12586000) --- **"[Super Intuitive and Easy to Navigate—Our Best Move to BoldTrail](https://www.g2.com/survey_responses/boldtrail-backoffice-review-12580482)"** **Rating:** 5.0/5.0 stars *— Todd J.* [Read full review](https://www.g2.com/survey_responses/boldtrail-backoffice-review-12580482) --- #### What Are G2 Users Discussing About BoldTrail BackOffice? - [What is a real estate transaction coordinator?](https://www.g2.com/discussions/what-is-a-real-estate-transaction-coordinator) - [What is transaction management real estate?](https://www.g2.com/discussions/what-is-transaction-management-real-estate) - [How much is Brokermint monthly?](https://www.g2.com/discussions/how-much-is-brokermint-monthly) - 1 comment - [Does Brokermint have an app?](https://www.g2.com/discussions/does-brokermint-have-an-app) - 6 comments ### 11. [CINC](https://www.g2.com/products/cinc/reviews) Turn your database into a databank. CINC is the premier lead generation and conversion engine helping real estate agents increase their ROI and develop a valuable asset. CINC‘s 50,000+ top producers power their teams to drive bigger business and a better life. Now is the time to increase the value of your business. CINC allows you to: --Capture New Leads with Paid Search & Paid Social --Identify Now & Future Business --Nurture Leads in Your Database --Convert Leads into Homebuyers & Repeat Business **Average Rating:** 4.4/5.0 **Total Reviews:** 193 **How Do G2 Users Rate CINC?** - **Has the product been a good partner in doing business?:** 8.7/10 (Category avg: 8.7/10) - **Lead Management:** 8.6/10 (Category avg: 8.5/10) - **Contact & Account Management:** 8.6/10 (Category avg: 8.5/10) - **What is your organization's estimated ROI on the product (payback period in months)?:** 10/10 (Category avg: 10/10) **Who Is the Company Behind CINC?** - **Seller:** [Comissions Inc.](https://www.g2.com/sellers/comissions-inc) - **Company Website:** https://www.commissionsinc.com - **Year Founded:** 2011 - **HQ Location:** Marietta, Georgia - **Twitter:** @CINCPro (810 Twitter followers) - **LinkedIn® Page:** https://www.linkedin.com/company/3012495/ (77 employees on LinkedIn®) **Who Uses This Product?** - **Who Uses This:** Realtor, Real Estate Agent - **Top Industries:** Real Estate - **Company Size:** 87% Small-Business, 9% Mid-Market #### What Are CINC's Pros and Cons? **Pros:** - Ease of Use (12 reviews) - Lead Generation (9 reviews) - Customer Support (7 reviews) - Features (7 reviews) - AI Integration (6 reviews) **Cons:** - Poor Lead Quality (5 reviews) - AI Inefficiency (4 reviews) - Learning Curve (3 reviews) - Missing Features (3 reviews) - Search Functionality (3 reviews) ### What Do G2 Reviewers Say About CINC? *AI-generated summary from verified user reviews* **Pros:** - Users appreciate the **ease of use** of CINC, enabling seamless integration and enhanced productivity in their workflows. - Users commend CINC for its **effortless lead generation** , enhancing efficiency and delivering high-quality leads consistently. - Users praise CINC for its **excellent customer support** , with prompt issue resolution and valuable monthly meetings. - Users value CINC for its **robust features** , seamless integration, and ongoing updates that enhance their business growth. - Users value the **AI integration** of CINC, enhancing lead tracking and maintaining connections effortlessly. **Cons:** - Users are frustrated with the **poor lead quality** , often receiving inaccurate contact information and unqualified prospects. - Users report **AI inefficiency** causing mismatched contacts and ineffective communication, leading to frustration and inefficient lead management. - Users find the **learning curve steep** , requiring time and tech-savviness for effective onboarding and usage. - Users are frustrated by the **missing features** in CINC, including inadequate training and poor lead generation. - Users desire a **more comprehensive search functionality** that pulls all MLS listings and includes better filtering options. #### What Are Recent G2 Reviews of CINC? **"[Intuitive and Powerful—CINC Made Lead Management Easy from Day One](https://www.g2.com/survey_responses/cinc-review-12311648)"** **Rating:** 5.0/5.0 stars *— Jan R.* [Read full review](https://www.g2.com/survey_responses/cinc-review-12311648) --- **"[Effortless CRM with Auto-Tracking Excellence](https://www.g2.com/survey_responses/cinc-review-11449988)"** **Rating:** 5.0/5.0 stars *— Frankie P.* [Read full review](https://www.g2.com/survey_responses/cinc-review-11449988) --- #### What Are G2 Users Discussing About CINC? - [What is CINC used for?](https://www.g2.com/discussions/what-is-cinc-used-for) ### 12. [Brivity](https://www.g2.com/products/brivity/reviews) Brivity Platform isn’t just real estate software—it’s a complete ecosystem designed to help you capture, nurture, and close leads while building lasting client relationships. From stunning IDX websites and a world-class CRM to powerful nurturing tools, transaction management, lead generation, marketing suite, recruiting solution, and a reporting center to track your business performance against your goals, Brivity provides everything you need. Empowering agents and teams to streamline processes, save time, and achieve measurable results, Brivity is the ultimate platform for real estate success. Brivity Platform consolidates your entire business workflow from lead generation to closing into one streamlined, intelligent technology platform. Whether you're a solo agent or a large team, Brivity helps you generate and convert more leads, stay accountable, scale your systems, and close more deals, all from one login. **Average Rating:** 4.2/5.0 **Total Reviews:** 43 **How Do G2 Users Rate Brivity?** - **Has the product been a good partner in doing business?:** 7.0/10 (Category avg: 8.7/10) - **Lead Management:** 8.9/10 (Category avg: 8.5/10) - **Contact & Account Management:** 8.7/10 (Category avg: 8.5/10) - **What is your organization's estimated ROI on the product (payback period in months)?:** 10/10 (Category avg: 10/10) **Who Is the Company Behind Brivity?** - **Seller:** [Brivity](https://www.g2.com/sellers/brivity) - **Year Founded:** 2012 - **HQ Location:** Bellingham, WA - **Twitter:** @Brivity (2,478 Twitter followers) - **LinkedIn® Page:** https://www.linkedin.com/company/3122486/ (143 employees on LinkedIn®) **Who Uses This Product?** - **Top Industries:** Real Estate - **Company Size:** 93% Small-Business, 5% Enterprise #### What Are Brivity's Pros and Cons? **Pros:** - All-in-one Solution (2 reviews) - Features (2 reviews) - Updates (2 reviews) - Business Growth (1 reviews) - Centralization (1 reviews) **Cons:** - Limited Features (1 reviews) - Limited Templates (1 reviews) - Limited Upload Features (1 reviews) - Poor Reporting (1 reviews) ### What Do G2 Reviewers Say About Brivity? *AI-generated summary from verified user reviews* **Pros:** - Users value Brivity as a **robust all-in-one solution** that continuously improves and enhances their business operations. - Users praise Brivity for its **robust all-in-one system** , consistently improving with new tools and excellent training. - Users appreciate the **continuous updates and improvements** of Brivity, enhancing its robust all-in-one system. - Users appreciate the **all-in-one solution** of Brivity, noting its continuous improvement and support for business growth. - Users value the **centralization** of Brivity, finding it a powerful all-in-one solution that enhances their business efficiency. **Cons:** - Users desire a **forms library** in Brivity for easier document management instead of relying on external platforms. - Users wish for a **forms library** feature in Brivity to better manage documents over external storage solutions. - Users wish for **a forms library** , expressing frustration over limited upload features for office documents and disclosures. - Users find the **reporting side lacking** compared to other tools, hoping for improvements over time. #### What Are Recent G2 Reviews of Brivity? **"[A true one-stop shop for Real Estate teams and solo agents](https://www.g2.com/survey_responses/brivity-review-11818917)"** **Rating:** 5.0/5.0 stars *— Victoria W.* [Read full review](https://www.g2.com/survey_responses/brivity-review-11818917) --- **"[BRIVITY is THE BEST CRM that I have ever used PERIOD!!!!!](https://www.g2.com/survey_responses/brivity-review-4562239)"** **Rating:** 5.0/5.0 stars *— Bob W.* [Read full review](https://www.g2.com/survey_responses/brivity-review-4562239) --- ### 13. [SellDo](https://www.g2.com/products/selldo/reviews) Sell.Do is an end-to-end real estate CRM that empowers real estate businesses to automate their marketing & sales cycle, optimize operations, and attain maximum ROI. The unique software solution has been built exclusively by real estate experts and industry veterans to enhance the overall client relationship experience of the real estate ecosystem. With Sell.Do, real estate builders, developers, agents, and brokers can effectively manage sales & marketing cycles, lead management, inventory management, digital payments, channel partner management, performance management, reports & dashboards, and analytics. Such customers of Sell.Do have witnessed increased sales, improved customer retention, informed decision making, and unmatched productivity among the teams. Since its inception in 2011, Sell.Do has contributed to the growth of more than 1000 real estate companies. In just over a decade, Sell.Do has bagged six awards and recognitions, making it one of the best real estate CRM software in India. Sell.Do’s Ask Jarvis feature uses advanced AI sentiment analysis to instantly interpret buyer intent — helping sales teams decide the right moment to engage, pause, or follow up. With AI Calling, Sell.Do eliminates the need for temporary calling staff by managing thousands of buyer conversations round the clock, ensuring every inquiry gets answered without delay or fatigue. Plus, with native in-built WhatsApp, teams can connect, nurture, and convert leads seamlessly within the same platform — no integrations needed. **Average Rating:** 4.8/5.0 **Total Reviews:** 127 **How Do G2 Users Rate SellDo?** - **Has the product been a good partner in doing business?:** 9.5/10 (Category avg: 8.7/10) - **Lead Management:** 9.8/10 (Category avg: 8.5/10) - **Contact & Account Management:** 9.4/10 (Category avg: 8.5/10) - **What is your organization's estimated ROI on the product (payback period in months)?:** 10/10 (Category avg: 10/10) **Who Is the Company Behind SellDo?** - **Seller:** [Sell.Do](https://www.g2.com/sellers/sell-do-5953e727-c147-4e55-8697-7d82d94926d3) - **Year Founded:** 2011 - **HQ Location:** Pune, Maharashtra - **LinkedIn® Page:** https://www.linkedin.com/company/sell-do/ (139 employees on LinkedIn®) **Who Uses This Product?** - **Top Industries:** Real Estate, Construction - **Company Size:** 59% Small-Business, 41% Mid-Market #### What Are SellDo's Pros and Cons? **Pros:** - Ease of Use (3 reviews) - Customer Support (2 reviews) - Reporting (2 reviews) - User Interface (2 reviews) - All-in-one Solution (1 reviews) **Cons:** - Learning Difficulty (2 reviews) - Learning Curve (1 reviews) - Update Issues (1 reviews) ### What Do G2 Reviewers Say About SellDo? *AI-generated summary from verified user reviews* **Pros:** - Users appreciate SellDo's **ease of use** , enjoying a user-friendly interface and seamless integration with lead sources. - Users value the **excellent customer support** of SellDo, praising its live chat, email help, and comprehensive knowledge base. - Users appreciate the **effective reporting** capabilities of SellDo, facilitating lead management and follow-up. - Users appreciate the **user-friendly interface** of SellDo, finding it easy to use and integrate seamlessly. - Users value the **all-in-one solution** of SellDo, appreciating its ease of use and centralized data management. **Cons:** - Users find the **learning difficulty** challenging due to steep learning curves and confusing setup processes. - Users find the **steep learning curve** challenging, as the setup process can be confusing for newcomers. - Users report that **update issues** arise from lack of communication, making it hard for field sales employees. #### What Are Recent G2 Reviews of SellDo? **"[One stop solution for Realestate Companies](https://www.g2.com/survey_responses/selldo-review-10602208)"** **Rating:** 4.0/5.0 stars *— Manvi S.* [Read full review](https://www.g2.com/survey_responses/selldo-review-10602208) --- **"[Sell.Do – An Affordable and User-Friendly CRM Tailored for Real Estate Success](https://www.g2.com/survey_responses/selldo-review-11419202)"** **Rating:** 4.0/5.0 stars *— Soumen K.* [Read full review](https://www.g2.com/survey_responses/selldo-review-11419202) --- ### 14. [RealNex CRM](https://www.g2.com/products/realnex-crm/reviews) The most complete solution for commercial real estate professionals. RealNex Navigator includes a robust, market-leading CRM, an authoritative investment and lease analysis engine, an elegant presentation builder, a collaborative transaction management app, and a dynamic marketplace, all working together to drive transaction efficiency. **Average Rating:** 4.1/5.0 **Total Reviews:** 14 **How Do G2 Users Rate RealNex CRM?** - **Has the product been a good partner in doing business?:** 8.9/10 (Category avg: 8.7/10) - **Lead Management:** 8.3/10 (Category avg: 8.5/10) - **Contact & Account Management:** 8.1/10 (Category avg: 8.5/10) - **What is your organization's estimated ROI on the product (payback period in months)?:** 10/10 (Category avg: 10/10) **Who Is the Company Behind RealNex CRM?** - **Seller:** [RealNex](https://www.g2.com/sellers/realnex) - **Year Founded:** 2014 - **HQ Location:** Stafford, US - **Twitter:** @RealNex (21,051 Twitter followers) - **LinkedIn® Page:** https://www.linkedin.com/company/3724026/ (40 employees on LinkedIn®) **Who Uses This Product?** - **Top Industries:** Commercial Real Estate, Real Estate - **Company Size:** 93% Small-Business, 7% Mid-Market #### What Are RealNex CRM's Pros and Cons? **Pros:** - Ease of Use (5 reviews) - Customer Support (4 reviews) - CRM (3 reviews) - All-in-one Solution (2 reviews) - CRM Integration (2 reviews) **Cons:** - App Functionality Issues (1 reviews) - Software Bugs (1 reviews) ### What Do G2 Reviewers Say About RealNex CRM? *AI-generated summary from verified user reviews* **Pros:** - Users highlight the **ease of use** of RealNex CRM, making it a user-friendly tool for brokers. - Users value the **excellent customer support** from RealNex, always ready to assist with their needs. - Users appreciate the **reliable and user-friendly design** of RealNex CRM, complemented by exceptional customer support. - Users value the **all-in-one solution** of RealNex CRM for its ease of use and comprehensive support. - Users value the **seamless CRM integration** of RealNex, enhancing their ability to manage prospects and close deals effectively. **Cons:** - Users often face **Google Calendar sync issues** , resulting in duplicate entries that hinder usability until resolved. - Users often face **duplicate errors** during Google Calendar sync, complicating the overall user experience. #### What Are Recent G2 Reviews of RealNex CRM? **"[Streamlined CRM with Room for Improvement](https://www.g2.com/survey_responses/realnex-crm-review-12389543)"** **Rating:** 5.0/5.0 stars *— Alex Z.* [Read full review](https://www.g2.com/survey_responses/realnex-crm-review-12389543) --- **"[RealNex is a Game Changer](https://www.g2.com/survey_responses/realnex-crm-review-11372302)"** **Rating:** 5.0/5.0 stars *— Kirra K.* [Read full review](https://www.g2.com/survey_responses/realnex-crm-review-11372302) --- ### 15. [Lofty](https://www.g2.com/products/lofty-lofty/reviews) Lofty is an award-winning, all-in-one marketing, lead generation, and customer relationship management (CRM) platform built specifically for real estate professionals — from solo agents and growing teams to large brokerages. Designed to automate marketing, boost productivity, and streamline sales workflows, Lofty empowers users to capture, nurture, and convert leads into closed transactions more efficiently. Powered by advanced AI, Lofty's AI Workforce delivers intelligent automation, predictive insights, and virtual assistant capabilities, ensuring that agents never miss an opportunity. With more than 33 built-in lead generation methods, cross-platform 360° marketing, brand advertising, and hyper-local automation tools like Lofty Bloom, the platform helps real estate businesses scale their client base and maximize ROI. A key differentiator is Lofty’s IDX-integrated, SEO-optimized websites, which seamlessly sync with the CRM. This integration ensures that lead data flows directly into your pipeline, enabling personalized follow-ups, automated nurturing, and real-time engagement tracking — all from one central platform. Combined with tools like AI Copilot, social media automation, Dynamic CMA presentations, a power dialer, and complete transaction management, Lofty simplifies every step of the sales cycle. Trusted by top agents, teams, and brokerages nationwide, Lofty brings marketing, lead generation, client engagement, and deal management together in a single, mobile-friendly solution built to accelerate growth and close more transactions. **Average Rating:** 4.3/5.0 **Total Reviews:** 398 **How Do G2 Users Rate Lofty?** - **Has the product been a good partner in doing business?:** 8.1/10 (Category avg: 8.7/10) - **Lead Management:** 8.6/10 (Category avg: 8.5/10) - **Contact & Account Management:** 8.4/10 (Category avg: 8.5/10) - **What is your organization's estimated ROI on the product (payback period in months)?:** 10/10 (Category avg: 10/10) **Who Is the Company Behind Lofty?** - **Seller:** [Lofty](https://www.g2.com/sellers/lofty) - **Company Website:** https://www.lofty.com/ - **Year Founded:** 2016 - **HQ Location:** Phoenix, Arizona - **LinkedIn® Page:** https://linkedin.com/company/loftyplatform (138 employees on LinkedIn®) **Who Uses This Product?** - **Who Uses This:** Realtor, Real Estate Agent - **Top Industries:** Real Estate, Commercial Real Estate - **Company Size:** 83% Small-Business, 10% Mid-Market #### What Are Lofty's Pros and Cons? **Pros:** - Ease of Use (19 reviews) - Features (16 reviews) - Integrations (10 reviews) - Customization (9 reviews) - Lead Generation (9 reviews) **Cons:** - Poor Customer Support (11 reviews) - Missing Features (9 reviews) - Learning Curve (8 reviews) - AI Inefficiency (6 reviews) - Not User-Friendly (6 reviews) ### What Do G2 Reviewers Say About Lofty? *AI-generated summary from verified user reviews* **Pros:** - Users commend Lofty for its **user-friendly design** and seamless integrations, making CRM tasks effortless and efficient. - Users commend the **ease of use and extensive built-in features** that enhance their overall experience with Lofty. - Users appreciate the **seamless integrations** of Lofty, enhancing their ability to manage everything on one platform. - Users love Lofty's **customization options** , allowing seamless integration and management of multiple tools in one place. - Users value the **effective lead generation** capabilities of Lofty, enhancing client relationships and improving workflow efficiency. **Cons:** - Users highlight **poor customer support** from Lofty, often experiencing long response times and unhelpful assistance. - Users report **missing critical features** in Lofty, which limits functionality and impacts overall user experience negatively. - Users find the **steep learning curve** of Lofty challenging, requiring time and training to master its features. - Users criticize the **inefficiency of AI functionality** , citing slow performance and unresponsive support as significant issues. - Users find Lofty **not user-friendly** , citing a challenging interface and complicated navigation between features. #### What Are Recent G2 Reviews of Lofty? **"[Smart CRM Features Boost Consistency but Need Refinement](https://www.g2.com/survey_responses/lofty-review-12640627)"** **Rating:** 4.5/5.0 stars *— Linda M.* [Read full review](https://www.g2.com/survey_responses/lofty-review-12640627) --- **"[User-Friendly Platform with Strong Customer Service](https://www.g2.com/survey_responses/lofty-review-12941579)"** **Rating:** 5.0/5.0 stars *— Jyoti G.* [Read full review](https://www.g2.com/survey_responses/lofty-review-12941579) --- ### 16. [ActivePipe](https://www.g2.com/products/activepipe/reviews) ActivePipe is a specialized marketing automation platform designed to assist real estate agents, agencies, and mortgage brokers in Australia and New Zealand in transforming their contact databases into revenue-generating assets. By leveraging behavioral intelligence, automated nurturing campaigns, and real-time lead scoring, ActivePipe enables users to systematically identify prospects ready to engage, maintain consistent client interactions, and capture listing opportunities ahead of competitors. The platform primarily targets brokerages, team leaders, independent agents, and franchise networks looking to optimize their marketing efforts. ActivePipe addresses the challenge of underutilized databases, which often contain valuable contacts that can lead to significant business opportunities. For instance, an average agent's database of 3,000 contacts can represent around 150 potential annual listings, but without systematic nurturing, many of these opportunities may go unnoticed. By providing tools that enhance engagement and streamline communication, ActivePipe empowers users to maximize their outreach and conversion potential. Key features of ActivePipe include its Intent Engine and Behavioral Intelligence capabilities, which automatically identify buyer and seller personas through interactive surveys and engagement analysis. The platform tracks behavioral signals that indicate purchase or sale intent, such as property research patterns and home valuation clicks. This functionality allows agents to prioritize their follow-up efforts effectively, focusing on "Up & Coming" contacts who have recently re-engaged and "Highly Interactive" prospects who require immediate attention. Additionally, Smart Property Matching delivers personalized property recommendations based on user preferences and observed behavior, ensuring that communications remain relevant and engaging. ActivePipe also offers pre-built real estate campaigns that are ready to deploy, significantly reducing the time required to launch marketing initiatives compared to generic platforms. These campaigns are compliant with local regulations, including the Spam Act 2003 and Privacy Act, ensuring that users can engage their contacts without legal concerns. Furthermore, the platform automates the generation and distribution of monthly branded local market reports, positioning agents as trusted experts in their communities while providing valuable insights into market trends. The platform's multi-agent management capabilities allow single administrators to oversee campaigns for numerous agents, maintaining brand consistency while personalizing communications. ActivePipe integrates seamlessly with leading real estate CRMs in the ANZ region, ensuring that users can maintain their CRM as the source of truth while adding an intelligence layer for enhanced marketing automation. With dedicated training and implementation support, ActivePipe helps users navigate the complexities of automation, ensuring that they can leverage the platform's full potential to drive business growth. **Average Rating:** 4.6/5.0 **Total Reviews:** 22 **How Do G2 Users Rate ActivePipe?** - **Has the product been a good partner in doing business?:** 9.4/10 (Category avg: 8.7/10) - **Contact & Account Management:** 10.0/10 (Category avg: 8.5/10) - **What is your organization's estimated ROI on the product (payback period in months)?:** 10/10 (Category avg: 10/10) **Who Is the Company Behind ActivePipe?** - **Seller:** [MoxiWorks](https://www.g2.com/sellers/moxiworks) - **Company Website:** https://moxiworks.com - **Year Founded:** 2010 - **HQ Location:** Bellevue, Washington - **Twitter:** @MoxiWorks (1,325 Twitter followers) - **LinkedIn® Page:** https://www.linkedin.com/company/moxi-works/ (148 employees on LinkedIn®) **Who Uses This Product?** - **Top Industries:** Real Estate - **Company Size:** 61% Mid-Market, 39% Small-Business #### What Are ActivePipe's Pros and Cons? **Pros:** - Ease of Use (3 reviews) - Automation (2 reviews) - Business Growth (2 reviews) - Customer Support (2 reviews) - Customization (2 reviews) **Cons:** - Integration Issues (1 reviews) - Limited Customization (1 reviews) ### What Do G2 Reviewers Say About ActivePipe? *AI-generated summary from verified user reviews* **Pros:** - Users highlight the **ease of use** of ActivePipe, making email marketing efficient and accessible for everyone involved. - Users love the **automation features** of ActivePipe, streamlining campaigns and enhancing lead generation effortlessly. - Users appreciate the **business growth capabilities** of ActivePipe, enhancing lead generation and marketing insights effortlessly. - Users commend ActivePipe for its **responsive customer support** , enhancing their overall experience and satisfaction with the platform. - Users love the **customization capabilities** of ActivePipe, enhancing email design and integration with essential tools. **Cons:** - Users face **integration issues** with ActivePipe, but support is responsive and works on long-term solutions. - Users feel the need for more **design customization** , as current options are often restrictive and inconvenient. #### What Are Recent G2 Reviews of ActivePipe? **"[Intuitive Platform & Outstanding Customer Support](https://www.g2.com/survey_responses/activepipe-review-12972604)"** **Rating:** 5.0/5.0 stars *— Natalie G.* [Read full review](https://www.g2.com/survey_responses/activepipe-review-12972604) --- **"[Automated Lead Nurturing with Valuable Behavioural Insights](https://www.g2.com/survey_responses/activepipe-review-13034510)"** **Rating:** 4.0/5.0 stars *— Bec R.* [Read full review](https://www.g2.com/survey_responses/activepipe-review-13034510) --- #### What Are G2 Users Discussing About ActivePipe? - [Who owns ActivePipe?](https://www.g2.com/discussions/who-owns-activepipe) - [How do you use ActivePipe?](https://www.g2.com/discussions/how-do-you-use-activepipe) - [Is ActivePipe a CRM?](https://www.g2.com/discussions/is-activepipe-a-crm) ### 17. [CoStar Brokerage Applications](https://www.g2.com/products/costar-brokerage-applications/reviews) CoStar Brokerage Applications is a suite of real estate applications that help manage brokerage applications, property CRM, and marketing functions. **Average Rating:** 3.7/5.0 **Total Reviews:** 27 **How Do G2 Users Rate CoStar Brokerage Applications?** - **Has the product been a good partner in doing business?:** 6.5/10 (Category avg: 8.7/10) - **Lead Management:** 5.0/10 (Category avg: 8.5/10) - **Contact & Account Management:** 7.5/10 (Category avg: 8.5/10) - **What is your organization's estimated ROI on the product (payback period in months)?:** 10/10 (Category avg: 10/10) **Who Is the Company Behind CoStar Brokerage Applications?** - **Seller:** [CoStar Group](https://www.g2.com/sellers/costar-group) - **Year Founded:** 1986 - **HQ Location:** Atlanta, US - **Twitter:** @CoStarManager (214 Twitter followers) - **LinkedIn® Page:** https://www.linkedin.com/company/costar-group/ (11,714 employees on LinkedIn®) - **Ownership:** NASDAQ:CSGP **Who Uses This Product?** - **Top Industries:** Commercial Real Estate, Real Estate - **Company Size:** 44% Mid-Market, 33% Small-Business #### What Are Recent G2 Reviews of CoStar Brokerage Applications? **"[CoStar is the Ultimate Brokerage Applications Software](https://www.g2.com/survey_responses/costar-brokerage-applications-review-5197041)"** **Rating:** 5.0/5.0 stars *— Joel T.* [Read full review](https://www.g2.com/survey_responses/costar-brokerage-applications-review-5197041) --- **"[Top Notch Information](https://www.g2.com/survey_responses/costar-brokerage-applications-review-2782632)"** **Rating:** 4.5/5.0 stars *— Verified User in Real Estate* [Read full review](https://www.g2.com/survey_responses/costar-brokerage-applications-review-2782632) --- #### What Are G2 Users Discussing About CoStar Brokerage Applications? - [What is CoStar Brokerage Applications used for?](https://www.g2.com/discussions/what-is-costar-brokerage-applications-used-for) ### 18. [DealNav](https://www.g2.com/products/dealnav/reviews) DealNav: The Map-First CRM for High-Value Real Estate Deals & Contacts DealNav is a purpose-built CRM and deal management platform for real estate professionals, especially acquisition teams, off-market brokers, and CRE investors. It combines deal tracking, contact management, mapping, and reminders in one lightweight, intuitive interface. Key Features & Value • Map-centric, interactive deal visualization - drop a pin and track all of your data on an embedded map • Unified relationship tracking - attach multiple brokers, owners, lenders, partners to deals; central contact database • Smart search, filters & tags - find deals or contacts by keywords, tag types (e.g. “value-add”) • Notes, reminders & follow-up alerts - record interactions and schedule next steps to keep deals moving • Link & resource attachment - store external links (assessor pages, Dropbox, underwriting models) with no limits • Data ownership & exports - full export of your data; no data resale or vendor lock-in • Transparent pricing Why Use DealNav vs Generic CRMs Generic CRMs force you to contort your real estate workflow into sales pipelines. DealNav is built from the ground up for real estate deals. It surfaces location intelligence, deal context, and network relationships - all in a compact, easy user interface. It’s ideal for individuals or teams who want organization without the overhead. Target Users • CRE acquisition teams • Off-market deal brokers • Real estate investors • Developers managing pipelines • Teams needing map-based CRM without complexity **Average Rating:** 4.7/5.0 **Total Reviews:** 19 **How Do G2 Users Rate DealNav?** - **Has the product been a good partner in doing business?:** 10.0/10 (Category avg: 8.7/10) - **Lead Management:** 9.8/10 (Category avg: 8.5/10) - **Contact & Account Management:** 10.0/10 (Category avg: 8.5/10) **Who Is the Company Behind DealNav?** - **Seller:** [DealNav](https://www.g2.com/sellers/dealnav) - **HQ Location:** Cos Cob, US - **LinkedIn® Page:** https://www.linkedin.com/company/deal-nav/ (3 employees on LinkedIn®) **Who Uses This Product?** - **Top Industries:** Commercial Real Estate - **Company Size:** 100% Small-Business #### What Are DealNav's Pros and Cons? **Pros:** - Ease of Use (15 reviews) - Contact Management (5 reviews) - Customer Support (5 reviews) - CRM (4 reviews) - Easy Setup (4 reviews) **Cons:** - Limited Customization (3 reviews) - Integration Issues (2 reviews) - App Issues (1 reviews) - Inaccurate Data (1 reviews) - Interface Issues (1 reviews) ### What Do G2 Reviewers Say About DealNav? *AI-generated summary from verified user reviews* **Pros:** - Users find DealNav to be **simple and intuitive** , making it a daily essential for real estate deal management. - Users find the **contact and lead management** in DealNav excellent, streamlining data organization and enhancing productivity. - Users commend DealNav's **outstanding customer support** , highlighting its responsiveness and ease of collaboration as exceptional. - Users rave about the **user-friendly interface and property-focused features** of DealNav, making real estate management effortless. - Users love the **easy setup** of DealNav, enjoying a fast ramp-up and intuitive interface for efficient deal tracking. **Cons:** - Users note the **limited customization** options in DealNav, wishing for more flexibility in reporting and interface features. - Users often face **integration issues** with DealNav, limiting its compatibility with essential tools like Outlook and OneDrive. - Users note a **lack of a dedicated mobile app** , which can impact usability on mobile devices. - Users desire **inaccurate data** to be addressed, wishing for basic property information readily available on the map. - Users find **customization difficult** within the DealNav interface, often needing to contact support for assistance. #### What Are Recent G2 Reviews of DealNav? **"[Simple, Powerful Tools for Prospecting and Easy to Immediately Implement](https://www.g2.com/survey_responses/dealnav-review-12259460)"** **Rating:** 5.0/5.0 stars *— Chris W.* [Read full review](https://www.g2.com/survey_responses/dealnav-review-12259460) --- **"[DealNav is Simple, Intuitive, and Keeps Our Team On-Track](https://www.g2.com/survey_responses/dealnav-review-12264000)"** **Rating:** 5.0/5.0 stars *— Carson C.* [Read full review](https://www.g2.com/survey_responses/dealnav-review-12264000) --- ### 19. [IXACT Contact Real Estate CRM](https://www.g2.com/products/ixact-contact-real-estate-crm/reviews) IXACT Contact is an easy-to-use real estate CRM that gives you all the tools you need to manage your contact information, keep in touch communications, active business, and online presence. All in a single, easy-to-use solution. With our unique marketing automation and content, IXACT Contact helps you become the real estate professional that past clients never forget and prospects choose to work with. Agents who use IXACT Contact see an average increase in their GCI of 55%. **Average Rating:** 4.5/5.0 **Total Reviews:** 260 **How Do G2 Users Rate IXACT Contact Real Estate CRM?** - **Has the product been a good partner in doing business?:** 9.0/10 (Category avg: 8.7/10) - **Lead Management:** 7.9/10 (Category avg: 8.5/10) - **Contact & Account Management:** 8.4/10 (Category avg: 8.5/10) - **What is your organization's estimated ROI on the product (payback period in months)?:** 10/10 (Category avg: 10/10) **Who Is the Company Behind IXACT Contact Real Estate CRM?** - **Seller:** [IXACT Contact Solutions](https://www.g2.com/sellers/ixact-contact-solutions) - **HQ Location:** Toronto, Canada - **LinkedIn® Page:** https://www.linkedin.com/company/464865/ (6 employees on LinkedIn®) **Who Uses This Product?** - **Who Uses This:** Realtor, Real Estate Agent - **Top Industries:** Real Estate - **Company Size:** 77% Small-Business, 18% Mid-Market #### What Are IXACT Contact Real Estate CRM's Pros and Cons? **Pros:** - AI Integration (1 reviews) - Client Communication (1 reviews) - Contact Management (1 reviews) - CRM Quality (1 reviews) - Customer Support (1 reviews) ### What Do G2 Reviewers Say About IXACT Contact Real Estate CRM? *AI-generated summary from verified user reviews* **Pros:** - Users love the **seamless AI integration** of IXACT Contact, enhancing daily tasks and improving client management efficiency. - Users appreciate the **effective client communication** tools in IXACT Contact, enhancing accountability and engagement with clients. - Users appreciate the **ease of contact management** in IXACT Contact, enhancing organization and accountability in their daily tasks. - Users appreciate the **ease of use and comprehensive tools** in IXACT Contact, enhancing their daily client interactions. - Users value the **responsive customer support** of IXACT Contact, enhancing their daily tasks and overall CRM experience. #### What Are Recent G2 Reviews of IXACT Contact Real Estate CRM? **"[Great CRM for Beginers and Pros!Great CRM for Beginers and Pros!"](https://www.g2.com/survey_responses/ixact-contact-review-941056)"** **Rating:** 5.0/5.0 stars *— Hugo S.* [Read full review](https://www.g2.com/survey_responses/ixact-contact-review-941056) --- **"[Fantastic all in one CRM](https://www.g2.com/survey_responses/ixact-contact-real-estate-crm-review-8931619)"** **Rating:** 5.0/5.0 stars *— Verified User in Real Estate* [Read full review](https://www.g2.com/survey_responses/ixact-contact-real-estate-crm-review-8931619) --- #### What Are G2 Users Discussing About IXACT Contact Real Estate CRM? - [What is IXACT Contact Real Estate CRM used for?](https://www.g2.com/discussions/what-is-ixact-contact-real-estate-crm-used-for) - [What is the best CRM system for real estate?](https://www.g2.com/discussions/what-is-the-best-crm-system-for-real-estate) - [How do I cancel my subscription to Ixact?](https://www.g2.com/discussions/how-do-i-cancel-my-subscription-to-ixact) - [What is CRM software in real estate?](https://www.g2.com/discussions/what-is-crm-software-in-real-estate) - 1 comment - [What is Ixact contact?](https://www.g2.com/discussions/what-is-ixact-contact) - 1 comment ### 20. [ReferralMaker](https://www.g2.com/products/referralmaker/reviews) Lead Generation in the Palm of Your Hand! Get organized once and for all, stay on top of admin and marketing. Referral Maker® CRM is your partner in business and productivity. All you have to do to reach your financial and business goals is: - Input your business and income goals. - Add your contacts and rank your relationships. - Get a personalized activity plan that is based on your input and goals. - Follow your daily activity plan to win the day. Our intuitive app puts your entire database on your mobile device, so you stay connected to the people who want to refer to you: - Access your contacts, calendar and daily action plan on the go. - Integrates with your phone's contact list so that you can make calls and send messages or videos\* right from the app. - Mapping technology lets you know who’s around so that you can Pop-By clients in the area. **Average Rating:** 4.7/5.0 **Total Reviews:** 35 **How Do G2 Users Rate ReferralMaker?** - **Has the product been a good partner in doing business?:** 10.0/10 (Category avg: 8.7/10) - **Lead Management:** 8.8/10 (Category avg: 8.5/10) - **Contact & Account Management:** 9.5/10 (Category avg: 8.5/10) - **What is your organization's estimated ROI on the product (payback period in months)?:** 10/10 (Category avg: 10/10) **Who Is the Company Behind ReferralMaker?** - **Seller:** [Buffini & Company](https://www.g2.com/sellers/buffini-company) - **Year Founded:** 1996 - **HQ Location:** Carlsbad, CA - **Twitter:** @buffiniandco (8,944 Twitter followers) - **LinkedIn® Page:** https://www.linkedin.com/company/162826/ (356 employees on LinkedIn®) **Who Uses This Product?** - **Top Industries:** Real Estate - **Company Size:** 60% Small-Business, 17% Mid-Market #### What Are Recent G2 Reviews of ReferralMaker? **"[My Personal Experience with Referral Maker Pro](https://www.g2.com/survey_responses/referralmaker-review-4981281)"** **Rating:** 5.0/5.0 stars *— Thomas G.* [Read full review](https://www.g2.com/survey_responses/referralmaker-review-4981281) --- **"[Best software for the realtors on a go!](https://www.g2.com/survey_responses/referralmaker-review-6675982)"** **Rating:** 5.0/5.0 stars *— Alia S.* [Read full review](https://www.g2.com/survey_responses/referralmaker-review-6675982) --- #### What Are G2 Users Discussing About ReferralMaker? - [How much does Referral Maker cost?](https://www.g2.com/discussions/how-much-does-referral-maker-cost) - 1 comment - [Is buffini CRM worth?](https://www.g2.com/discussions/is-buffini-crm-worth) - 1 comment - [What CRM does Brian Buffini use?](https://www.g2.com/discussions/what-crm-does-brian-buffini-use) - 1 comment - [How do you use a referral maker?](https://www.g2.com/discussions/how-do-you-use-a-referral-maker) - 2 comments ### 21. [PropFlo](https://www.g2.com/products/propflo/reviews) PropFlo is an artificial intelligence-based Real Estate Customer Relationship Management Software. It provides real estate professionals with tools that help them to manage their business smoothly, enhance customer relationships tasks and manage sales activities. It ensures a smooth relationship with customers even after buying a property with the help of its post-sales feature that provides extended convenience and support. It provides tools for intelligent lead management, customer profiling, personalized customer conversations, and marketing automation. PropFlo uses AI capabilities to gather customer knowledge, understand them to generate conversation starters via appealing messages and provide engagement scores based on interaction timelines. It helps better understand customers, ensuring personalized messages and timely buyer interactions. Customer data can be imported via CSV file. Additional details like tags and comments can be added as filters for sorting and search functionalities for exploring customer data. It also enables customer communication through Email, SMS, and WhatsApp channels. PropFlo provides a transparent look into the real estate process and ensures property security until handover. It allows the creation of automated presales processes and market automation tasks like setting up integrated call centers, lead nurturing, and social integrations. It also comes with a reporting functionality that allows detailed report generation and access to informative dashboards. **Average Rating:** 4.8/5.0 **Total Reviews:** 23 **How Do G2 Users Rate PropFlo?** - **Has the product been a good partner in doing business?:** 10.0/10 (Category avg: 8.7/10) - **Lead Management:** 9.4/10 (Category avg: 8.5/10) - **Contact & Account Management:** 9.1/10 (Category avg: 8.5/10) - **What is your organization's estimated ROI on the product (payback period in months)?:** 10/10 (Category avg: 10/10) **Who Is the Company Behind PropFlo?** - **Seller:** [PropFlo](https://www.g2.com/sellers/propflo) - **Year Founded:** 2021 - **HQ Location:** Hyderabad, India - **LinkedIn® Page:** https://www.linkedin.com/company/propflo-crm/ (18 employees on LinkedIn®) **Who Uses This Product?** - **Top Industries:** Real Estate - **Company Size:** 74% Small-Business, 26% Mid-Market #### What Are PropFlo's Pros and Cons? **Pros:** - AI Integration (2 reviews) - Easy Setup (2 reviews) - Integrations (2 reviews) - Text Messaging (2 reviews) - Customer Support (1 reviews) **Cons:** - Learning Curve (1 reviews) - Technical Glitches (1 reviews) ### What Do G2 Reviewers Say About PropFlo? *AI-generated summary from verified user reviews* **Pros:** - Users value the **effortless AI integration** of PropFlo, enhancing lead management and communication efficiency. - Users value the **easy setup** of PropFlo, making integration and implementation a breeze for managing leads. - Users find the **easy integration** of PropFlo with platforms like Facebook and WhatsApp highly beneficial for managing leads. - Users find the **ease of managing leads** through PropFlo's text messaging feature extremely beneficial for their operations. - Users praise the **excellent customer support** of PropFlo, making lead management straightforward and efficient. **Cons:** - Users experience a **confusing learning curve** due to frequent changes in the platform that hinder smooth usage. - Users face **inconsistent platform performance** that disrupts their overall experience with PropFlo. #### What Are Recent G2 Reviews of PropFlo? **"[Experience with PropFlo](https://www.g2.com/survey_responses/propflo-review-10054822)"** **Rating:** 5.0/5.0 stars *— Vishnuvardhan Reddy M.* [Read full review](https://www.g2.com/survey_responses/propflo-review-10054822) --- **"[Helpful CRM to manage Leads](https://www.g2.com/survey_responses/propflo-review-11217352)"** **Rating:** 5.0/5.0 stars *— Verified User in Real Estate* [Read full review](https://www.g2.com/survey_responses/propflo-review-11217352) --- ### 22. [Real Estate 7](https://www.g2.com/products/real-estate-7/reviews) Contempo Themes creates innovative, responsive tools to help real estate professionals attract leads, automate workflows, and deliver exceptional user experiences. Based in San Diego, California, we empower agents and brokers with comprehensive solutions that drive success in today’s competitive digital landscape. Learn more at https://ContempoThemes.com Build Stunning Real Estate Websites - Real Estate 7 WordPress Theme: Our flagship product combines beautiful design, advanced functionality, and ease of use. Choose from 12 professionally designed templates for Elementor and customize effortlessly with 200+ Elementor blocks and pages. - Real Estate IDX Plugin: Covering 99% of all homes for sale, our IDX plugin offers MLS data from over 650 markets across all 50 states. With direct API integration, it delivers blazing-fast performance, seamless setup, and cohesively branded, dynamic listing pages that are fully SEO-indexable for better visibility and more leads. Compatible with any WordPress website. - Automated Home Valuations Plugin: Capture seller leads with our AI-powered valuation tool, which instantly generates property value estimates to position your business as a trusted resource. Compatible with any WordPress website. Automate Engagement and Lead Management - Conversational AI Chatbot: Engage customers 24/7 with an AI-powered chatbot. Trained on your business data, it answers questions, captures leads, and provides personalized support without manual effort. Compatible with any website platform. - Intuitive CRM: Simplify lead capture, qualification, and follow-ups with a CRM designed for ease of use, helping you close deals faster. Real Support. Real Experts. Our legendary support team, comprehensive documentation, and HD video tutorials ensure you have everything you need to succeed. Why Choose Contempo Themes? Whether building your first website or upgrading your digital presence, Contempo Themes is your partner in creating a thriving real estate business. From cutting-edge design to powerful automation tools, we provide the solutions you need to stay competitive, save time, and grow your business. You rely on technology to give you an edge in a competitive market, and we’re here to keep you ahead of the pack. **Average Rating:** 5.0/5.0 **Total Reviews:** 42 **How Do G2 Users Rate Real Estate 7?** - **Has the product been a good partner in doing business?:** 9.9/10 (Category avg: 8.7/10) - **Lead Management:** 9.6/10 (Category avg: 8.5/10) - **Contact & Account Management:** 8.9/10 (Category avg: 8.5/10) - **What is your organization's estimated ROI on the product (payback period in months)?:** 8.8/10 (Category avg: 10/10) **Who Is the Company Behind Real Estate 7?** - **Seller:** [Contempo Themes](https://www.g2.com/sellers/contempo-themes) - **Year Founded:** 2001 - **HQ Location:** San Diego, US - **Twitter:** @contempoinc (1,744 Twitter followers) - **LinkedIn® Page:** https://www.linkedin.com/company/contempo-creative/about **Who Uses This Product?** - **Top Industries:** Real Estate - **Company Size:** 98% Small-Business, 2% Mid-Market #### What Are Real Estate 7's Pros and Cons? **Pros:** - Customer Support (6 reviews) - Ease of Use (5 reviews) - Design Aesthetics (3 reviews) - Helpful (3 reviews) - Features (2 reviews) **Cons:** - Learning Curve (2 reviews) - Steep Learning Curve (1 reviews) ### What Do G2 Reviewers Say About Real Estate 7? *AI-generated summary from verified user reviews* **Pros:** - Users value the **incredible customer support** of Real Estate 7, enhancing their overall experience with the product. - Users find Real Estate 7 to be **easy to use** , making website creation accessible for beginners and small businesses. - Users love the **beautiful design and user-friendliness** of Real Estate 7, enhancing their website experience significantly. - Users find Real Estate 7 to be **user-friendly and supportive** , with excellent customer service saving them time and money. - Users commend the **fast loading times and easy administration** of Real Estate 7, along with excellent support. **Cons:** - Users note a **steep learning curve** with Real Estate 7, especially for those lacking prior WordPress experience. - Users face a **steep learning curve** with Real Estate 7, especially without prior WordPress knowledge. #### What Are Recent G2 Reviews of Real Estate 7? **"[Great All-in-One Solution with Outstanding Support at a Reasonable Price](https://www.g2.com/survey_responses/real-estate-7-review-12500642)"** **Rating:** 4.5/5.0 stars *— Scott Jackson - 43Elegance J.* [Read full review](https://www.g2.com/survey_responses/real-estate-7-review-12500642) --- **"[Great Support and a Clean, Modern UI That’s Easy to Start With](https://www.g2.com/survey_responses/real-estate-7-review-12473427)"** **Rating:** 5.0/5.0 stars *— Mikayla V.* [Read full review](https://www.g2.com/survey_responses/real-estate-7-review-12473427) --- #### What Are G2 Users Discussing About Real Estate 7? - [Is Innago really free?](https://www.g2.com/discussions/real-estate-7-is-innago-really-free) - [How much does monster GCI cost?](https://www.g2.com/discussions/how-much-does-monster-gci-cost) - [What software do real estate companies use?](https://www.g2.com/discussions/what-software-do-real-estate-companies-use) - [Which software is best for real estate?](https://www.g2.com/discussions/which-software-is-best-for-real-estate) ### 23. [MRI Property Management](https://www.g2.com/products/mri-property-management/reviews) Unify all your leasing, property management, facilities, and finance operations with MRI’s AI-powered property management software. More than 45,000 clients worldwide trust MRI Software’s solutions – including our property management software - to run their properties and manage tenants, residents, and finances. Built for scale, layered with AI, and designed to give you complete control as your needs evolve, MRI’s flexible and adaptable platform meets the unique requirements of real estate business owners, operators, investors, and occupiers. MRI’s configurable property management software integrates with your other proptech solutions and simplifies workflows, data management, and operations, providing you the insights required to maximize revenue and innovate for the future. Unleash your data. Uncover insights. Unlimit your potential. **Average Rating:** 4.1/5.0 **Total Reviews:** 178 **How Do G2 Users Rate MRI Property Management?** - **Has the product been a good partner in doing business?:** 8.5/10 (Category avg: 8.7/10) - **Lead Management:** 4.6/10 (Category avg: 8.5/10) - **Contact & Account Management:** 5.8/10 (Category avg: 8.5/10) - **What is your organization's estimated ROI on the product (payback period in months)?:** 10/10 (Category avg: 10/10) **Who Is the Company Behind MRI Property Management?** - **Seller:** [MRI Software](https://www.g2.com/sellers/mri-software) - **Company Website:** https://www.mrisoftware.com/ - **Year Founded:** 1971 - **HQ Location:** Solon, OH - **Twitter:** @mrisoftware (2,773 Twitter followers) - **LinkedIn® Page:** https://www.linkedin.com/company/751259/ (4,450 employees on LinkedIn®) **Who Uses This Product?** - **Who Uses This:** Controller, Property Administrator - **Top Industries:** Real Estate, Commercial Real Estate - **Company Size:** 41% Small-Business, 39% Mid-Market #### What Are MRI Property Management's Pros and Cons? **Pros:** - Ease of Use (42 reviews) - Property Management (30 reviews) - Reporting Features (24 reviews) - Customer Support (23 reviews) - Efficiency (22 reviews) **Cons:** - Missing Features (16 reviews) - Poor Reporting (14 reviews) - Poor Usability (14 reviews) - Reporting Issues (12 reviews) - Inadequate Reporting (10 reviews) ### What Do G2 Reviewers Say About MRI Property Management? *AI-generated summary from verified user reviews* **Pros:** - Users appreciate the **ease of use** in MRI Property Management, enabling efficient data organization and report generation. - Users appreciate the **centralized tracking** of MRI Property Management, simplifying commercial real estate management effectively. - Users appreciate the **powerful reporting features** of MRI Property Management, enabling effective data organization and analysis. - Users value the **excellent customer support** of MRI Property Management, appreciating timely responses and thorough assistance. - Users value the **efficiency** of MRI Property Management, benefiting from its streamlined processes and ease of use. **Cons:** - Users express frustration with **missing features** , highlighting limitations in invoice handling and property management efficiency. - Users struggle with **poor reporting** , finding it difficult to generate and manage reports without adequate training and documentation. - Users find the **poor usability** of MRI Property Management challenging, requiring numerous customizations and complicated settings adjustments. - Users find the **reporting process challenging** , often struggling to create reports or access multiple reports simultaneously. - Users express frustration with **inadequate reporting** capabilities, impacting efficiency and user experience significantly. #### What Are Recent G2 Reviews of MRI Property Management? **"[Adaptable and Highly Customisable for a Variety of Setups](https://www.g2.com/survey_responses/mri-property-management-review-13035646)"** **Rating:** 4.0/5.0 stars *— Alex N.* [Read full review](https://www.g2.com/survey_responses/mri-property-management-review-13035646) --- **"[All in one solution, Versatile & Reliable](https://www.g2.com/survey_responses/mri-property-management-review-12729647)"** **Rating:** 5.0/5.0 stars *— Verified User in Real Estate* [Read full review](https://www.g2.com/survey_responses/mri-property-management-review-12729647) --- #### What Are G2 Users Discussing About MRI Property Management? - [What is MDA property management System?](https://www.g2.com/discussions/what-is-mda-property-management-system) - [How many customers does MRI software have?](https://www.g2.com/discussions/how-many-customers-does-mri-software-have) - [What does property management software do?](https://www.g2.com/discussions/what-does-property-management-software-do) - [What is MRI used for in property management?](https://www.g2.com/discussions/what-is-mri-used-for-in-property-management) - 1 comment ### 24. [Placester](https://www.g2.com/products/placester/reviews) A real estate website you'll love creating. No code is necessary. On-demand assistants. Free 30-day Trial. Modern designs & world-class support. US market only. Types: Broker websites, team websites, agent websites, REALTOR® websites. **Average Rating:** 3.5/5.0 **Total Reviews:** 82 **How Do G2 Users Rate Placester?** - **Has the product been a good partner in doing business?:** 7.8/10 (Category avg: 8.7/10) - **Lead Management:** 6.6/10 (Category avg: 8.5/10) - **Contact & Account Management:** 6.5/10 (Category avg: 8.5/10) - **What is your organization's estimated ROI on the product (payback period in months)?:** 10/10 (Category avg: 10/10) **Who Is the Company Behind Placester?** - **Seller:** [Placester](https://www.g2.com/sellers/placester) - **Year Founded:** 2011 - **HQ Location:** Boston, MA - **Twitter:** @placester (8,534 Twitter followers) - **LinkedIn® Page:** https://www.linkedin.com/company/556073/ (26 employees on LinkedIn®) **Who Uses This Product?** - **Who Uses This:** Realtor, Real Estate Agent - **Top Industries:** Real Estate - **Company Size:** 79% Small-Business, 14% Mid-Market #### What Are Recent G2 Reviews of Placester? **"[5-Star professionals and 5-Star service!!](https://www.g2.com/survey_responses/placester-review-7340663)"** **Rating:** 5.0/5.0 stars *— Gary S.* [Read full review](https://www.g2.com/survey_responses/placester-review-7340663) --- **"[Great Real Estate Website without the hassle](https://www.g2.com/survey_responses/placester-review-4655127)"** **Rating:** 5.0/5.0 stars *— Michelle R.* [Read full review](https://www.g2.com/survey_responses/placester-review-4655127) --- #### What Are G2 Users Discussing About Placester? - [How has Placester supported your real estate marketing efforts, and what do you recommend for improvement?](https://www.g2.com/discussions/how-has-placester-supported-your-real-estate-marketing-efforts-and-what-do-you-recommend-for-improvement) - [What is Placester used for?](https://www.g2.com/discussions/what-is-placester-used-for) - 1 comment ### 25. [Knock CRM](https://www.g2.com/products/knock-crm/reviews) Knock is a CRM and performance management platform for residential property management leasing teams, marketers, regional managers, and leadership that harnesses best-in-class automation, integration, and data transparency tools to improve occupancy and drive renewal rates. A trusted and proven technology leader in the multifamily space, Knock is used by hundreds of the largest property management companies across the U.S. and Canada. **Average Rating:** 4.9/5.0 **Total Reviews:** 47 **How Do G2 Users Rate Knock CRM?** - **Has the product been a good partner in doing business?:** 9.8/10 (Category avg: 8.7/10) - **Lead Management:** 9.4/10 (Category avg: 8.5/10) - **Contact & Account Management:** 9.7/10 (Category avg: 8.5/10) - **What is your organization's estimated ROI on the product (payback period in months)?:** 10/10 (Category avg: 10/10) **Who Is the Company Behind Knock CRM?** - **Seller:** [Knock](https://www.g2.com/sellers/knock-17455ea1-4046-46b4-9bcc-cda451619c4a) - **Year Founded:** 2001 - **HQ Location:** Minneapolis, US - **Twitter:** @RealPage (9,148 Twitter followers) - **LinkedIn® Page:** https://www.linkedin.com/company/knock/ (133 employees on LinkedIn®) **Who Uses This Product?** - **Top Industries:** Real Estate, Marketing and Advertising - **Company Size:** 52% Mid-Market, 29% Small-Business #### What Are Recent G2 Reviews of Knock CRM? **"[Knock has been a game changer for our sites, we have seen a lot more conversions since implementing.](https://www.g2.com/survey_responses/knock-crm-review-6747346)"** **Rating:** 5.0/5.0 stars *— Shelby M.* [Read full review](https://www.g2.com/survey_responses/knock-crm-review-6747346) --- **"[User friendly with easy to access data](https://www.g2.com/survey_responses/knock-crm-review-8460537)"** **Rating:** 5.0/5.0 stars *— Verified User in Real Estate* [Read full review](https://www.g2.com/survey_responses/knock-crm-review-8460537) --- #### What Are G2 Users Discussing About Knock CRM? - [What is Knock CRM used for?](https://www.g2.com/discussions/what-is-knock-crm-used-for) ## What Is Real Estate CRM Software? [Real Estate Software](https://www.g2.com/categories/real-estate) ## What Software Categories Are Similar to Real Estate CRM Software? - [Real Estate Activities Management Software](https://www.g2.com/categories/real-estate-activities-management) - [Property Management Software](https://www.g2.com/categories/property-management) - [Real Estate Marketing Software](https://www.g2.com/categories/real-estate-marketing) --- ## How Do You Choose the Right Real Estate CRM Software? ### What You Should Know About Real Estate CRM Software ### What is Real Estate CRM Software? Real estate agents are constantly on the go and are always “on." They must attract new clients, maintain communication with existing clients, keep up to date on listings, track contracts and the existing sales pipeline, advertise their personal brand, maintain an active social media presence, and know how to leverage tech to keep in front of their competition and prospective clients. Real estate CRM software helps unify priorities and tasks, working in the best interest of the agent that uses the software. Real estate CRM software is more than a glorified lead capturing, generating, and tracking tool. Real estate CRM software is a client, contract, and agent database specifically designed for the real estate industry. Real estate CRM software helps agents and businesses serve their clients better by centralizing and integrating all agent activities into a consolidated system. Real estate CRM software has the capability to automate workflows, analyze agent interactions and sales cycles, and optimize and track client correspondence. With a real estate CRM, real estate agents and brokers can be more efficient and productive with their time, as well as ensure improved, engaging personalization. Key Benefits of Real Estate CRM Software - Consolidates and organizes lead and contact information into a searchable database - Automates workflows and time-consuming tasks - Optimizes marketing automation efforts - Tracks and reports on agent performance and business operations data - Integrates with MLS systems and other relevant third-party software ### Why Use Real Estate CRM Software? Aside from data centralization and workflow automation, real estate professionals leverage real estate CRM software for two significant reasons: to increase efficiency and improve client relationships. **Efficiency —** Because real estate CRM software automatically collects client information and sets up reminders and notifications about milestones and notable events, real estate agents do not need to chase down that information. That kind of information is crucial to accurately personalize client correspondence, but it takes time to gather and analyze. Real estate CRM software automates menial, time-consuming tasks, allowing agents to respond quickly and deliberately. **Strengthens client relationships —** Real estate CRM software allows agents to minimize unnecessary back and forth with a client about housing requirements by collecting and processing preferences and the like. During and after a closed deal, real estate CRM software tracks the behaviors and interactions of clients with agents, which help in predicting the feedback that an agent may receive from a satisfied or unsatisfied customer. Real estate CRM software also helps agents maintain a light, not bombarding, touch with follow-ups and can set referrals in motion. ### Who Uses Real Estate CRM Software? **Real estate agents —** Real estate agents use real estate CRM software to better track their sales pipeline, contracts, and client correspondence. Agents benefit from the one-stop shop that a real estate CRM offers, reducing the myriad different software systems, physical repositories, and applications that they might previously have used to keep track of their activities and clients. **Real estate investors —** Real estate investors can leverage real estate CRM’s data reporting and visualization functionality to present and model business data. Real estate CRM’s data consolidation capability helps investors see the number of deals won in a specific time period and the total value of all deals currently in the pipeline, while supporting the creation of long-term portfolio strategies. **Mortgage lenders —** While [mortgage CRM software](https://www.g2.com/categories/mortgage-crm) does exist as a tailored solution for the lending industry, lenders can still leverage real estate CRM to manage contacts, aggregate documents, and prioritize tasks. While a real estate CRM cannot integrate as neatly with a loan origination system (LOS) like a mortgage CRM can, it is still a useful tool that can help consolidate information to improve client relationships and loan cycles. ### Kinds of Real Estate CRM Software Real estate CRM software is further segmented into commercial, residential, rental, and condominium, as well as by price points. The needs and requirements of each type of real estate focus varies, as will the CRM solution that can best serve or adapt to business operations. However, the following segment will discuss the two different ways to deploy real estate CRM into a business. **Cloud-based —** Web- or cloud-based real estate CRM software can either be bought on a subscription basis or as a one-time download. A cloud-based real estate CRM is helpful for real estate agents that are always on-the-go, enabling them to access or update listings or client information in real time. Cloud-based solutions can be more cost-effective than on-premises deployed CRMs. **On-premises —** While on-premises real estate CRM software may be more expensive and require extra hardware or infrastructure updates, on-premises deployment promises security of client and business data. ### Real Estate CRM Software Features Not all real estate CRMs are alike, considering that some are designed for residential versus commercial real estate and ownership versus rental real estate properties. However, some features are standard across all real estate CRMs. **Contact management —** Contact management functionality offers the ability to segment and categorize contacts and leads by type of lead, referral status, history, and preferences. Usually these kinds of categorizations appear as filter fields or tags. The more flexible or customizable the fields are, the better for ease of use. A real estate CRM’s contact database should also be navigable, since the database will be the repository of any future interaction or communication. **Listing management —** Whether a real estate CRM’s listing management means a seamless MLS synchronization or a customizable listing database, this is a crucial feature. What use is a centralized system of client, listing, and agent personas if it cannot provide a 360-degree overview of the prospective client? Listing management also touches upon document storage and management, as well as event or transaction tracking. **Email management —** Email and e-newsletter templates help real estate agents send off to-the-point emails that still exude friendliness and thoughtfulness. A robust email management feature helps agents put together and send off proposals, participate in drip email campaigns, and take advantage of any extra features, like multiple language support. **Mobile solution —** Specific to cloud- or web-based solutions, real estate CRMs that provide a mobile application or support mobile devices better suit the traveling lifestyle of a field agent. ### Trends Related to Real Estate CRM Software Technology has disrupted the real estate sector, and businesses must keep up with the convenience factor of completely online real estate transactions. **Emphasis on consumer experience —** Online listing marketplaces have changed the real estate experience. Now, prospective homeowners have already most likely begun their search online. It is up to real estate agents to provide a personalized, stellar consumer experience that rivals the convenience factor of shopping online. Nurturing relationships are key, and real estate CRM software makes that easier for real estate agents. Automated follow-ups, listing matches, SEO, and referral management help build the agent’s brand but also facilitate numerous consumer touch points that can turn into a closed deal. **Data aggregation —** Data is crucial to the success of a real estate agency. Data about listings, client preferences, and the market all need to be collected and digested before being leveraged. Real estate CRM software has already allowed agents and brokers to better spend their time wielding such data, but now it looks like real-time interaction with the data is on the rise. Simply using a real estate CRM doesn’t wipe out the competition when it comes to better listings, but real-time data management can give agents a leg up regarding the management of client relationships. **Automation —** Real estate CRM frees up agents’ time by automating menial tasks. That automation also reduces wasted time, working hard to deduplicate entered data and keeping listings and client information as up to date as possible. Real estate CRM is also good for tracking overall operations to identify any inefficiencies that keep agents from performing well. Now, artificial intelligence-powered automation can further optimize tasks like accurate segmentation, personalization, and organizational efficiency. ### Potential Issues with Real Estate CRM Software **Inflexibility —** A solution that either lacks in customization options or flexibility to adapt to a business’ requirements will fail. The buyer should research just how customizable a set of features or dashboards are and try out the solution in a free trial to discover whether fields and displays can be easily edited, deleted, or added to. **Lack of integration —** Investing in a single real estate CRM does not equal a dramatic overhaul of a real estate agency. The CRM will help, but simple integration to other real estate solutions is necessary for the business to succeed. No solution will integrate with every piece of real estate tech out there, so the buyer should keep in mind the generic and industry-specific systems that are already in place. **Difficult learning curve —** Complete adoption of any software is desired, but that can only happen if the learning curve isn’t too steep or cumbersome. Humans are creatures of habit, and real estate agents are already stretched thin due to the enormous amount of multitasking that is expected of them. Software that isn’t intuitive, requires exhaustive training, or doesn’t come with easy-to-reach vendor support will fail. **Expensive —**"You get what you pay for" is an adage that applies to real estate CRM software. The cheapest solution won’t be as effective in optimizing the duties and responsibilities of a real estate agent, but buyers must ask a vendor’s sales reps what is included in the price of the solution. Is vendor support an additional charge? What kind of infrastructure or hardware requirements does a solution require in order to work well? ### Software and Services Related to Real Estate CRM Software Below are several solutions that can be used in conjunction with real estate CRM software or as alternatives to real estate CRM software, based on user needs: **Mortgage CRM —** Mortgage lenders and brokers can use real estate CRM software to keep track of their clients and important documents. However, they are better served by turning to industry-specific [mortgage CRM software](https://www.g2.com/categories/mortgage-crm) to optimize business operations, since the latter understands the ins and outs of the lending industry. **Real estate marketing —** [Real estate marketing software](https://www.g2.com/categories/real-estate-marketing) streamlines the advertising of a real estate professional’s services and properties, taking into consideration different channels and SEO strategies. Most real estate marketing software integrates neatly with real estate CRM software to better generate and capture leads from websites and other forms of digital presence. **Brokerage management —** Any real estate professional can use real estate CRM, including brokers. A real estate CRM allows real estate agents and brokers to perform better and close deals more effectively by freeing up manual time spent on necessary but time-consuming tasks like sending follow-up emails and sifting through listings. Real estate CRM software usually integrates easily with [brokerage management software](https://www.g2.com/categories/brokerage-management) for a comprehensive real estate agency management solution. **Real estate activities management —** [Real estate activities managment software](https://www.g2.com/categories/real-estate-activities-management) eases the tracking of a real estate professional’s sales, transactions, and other relevant performance metrics. Transaction management and contract management are common features of real estate activities management software, which can be made even more simple and streamlined via integration with a real estate CRM. **Multiple listing service (MLS) listing —** Unlike generic CRMs, real estate CRMs are designed to parse through and collect listing information from [multiple listing service (MLS) listings](https://www.g2.com/categories/multiple-listing-service-mls-listing) to better match clients with their dream homes. **Real estate investment management —** Real estate investors can use real estate CRM software to keep track of their clients and sync with any listing system. However, [real estate investment management software](https://www.g2.com/categories/real-estate-investment-management) goes one step further because it is designed to handle real estate investment-specific activities. **CRM —** Real estate CRM is just one example of industry-specific [CRM software](https://www.g2.com/categories/crm). A real estate agency or business can use a general CRM to organize their contact databases and keep track of their sales cycles and transactions. Additionally, some general-purpose CRM vendors have begun to roll out industry-specific customizations. **CRM all-in-one —** [CRM all-in-one software](https://www.g2.com/categories/crm-all-in-one) bundles together CRM and marketing automation functionality to fulfill the needs of small businesses. Real estate CRM goes beyond simple lead tracking and nurturing and focuses on optimizing and nurturing client relationships, and that includes providing marketing automation functionality for real estate professionals.