# Lokalise vs WPML Comparison

| | Lokalise | WPML | 
|---|---|---|
| **Star Rating** | 4.7 out of 5 | 3.4 out of 5 | 
| **Total Reviews** | 758 | 24 | 
| **Largest Market Segment** | Mid-Market (46.1% of reviews) | Small-Business (86.4% of reviews) | 
| **Entry Level Price** | $0.00 Per Month | No pricing available | 

---
## Top Pros & Cons

### Lokalise

Pros:
- Ease of Use (74 reviews)
- Customer Support (63 reviews)

Cons:
- Usability Issues (74 reviews)
- Integration Issues (27 reviews)

### WPML

**Not enough data**

---
## Ratings Comparison
| Rating | Lokalise | WPML | 
|---|---|---|
  | **Meets Requirements** | 9.0 (620 reviews) | 6.9 (14 reviews) | 
  | **Ease of Use** | 8.9 (623 reviews) | 6.1 (15 reviews) | 
  | **Ease of Setup** | 8.7 (411 reviews) | 5.8 (8 reviews) | 
  | **Ease of Admin** | 8.9 (362 reviews) | 5.7 (7 reviews) | 
  | **Quality of Support** | 9.6 (563 reviews) | 6.7 (12 reviews) | 
  | **Has the product been a good partner in doing business?** | 9.3 (355 reviews) | 6.0 (7 reviews) | 
  | **Product Direction (% positive)** | 9.1 (593 reviews) | 6.7 (14 reviews) | 

---
## Pricing

### Lokalise

#### Entry-Level Pricing

Plan: Free

Price: $0.00 Per Month

Description: For teams exploring localization, quick trials, and first projects

Key Features:
- Unlimited Standard seats
- API, CLI, Webhooks
- Collaborative web-based editor

[Browse all 5 editions](https://www.g2.com/products/lokalise/pricing)

#### Free Trial

Yes

### WPML

#### Entry-Level Pricing

No pricing available

#### Free Trial

No information available

---
## Features Comparison By Category

### Software Localization Tools

| Product | Score | Reviews |
|---|---|---|
| **Lokalise** | 8.5/10 | 283 |
| **WPML** | N/A | N/A |

#### Collaboration

| Feature | Lokalise | WPML | 
|---|---|---|
| **Term Management** | 8.5 (225 reviews) | Not enough data | 
| **Translation Tracking** | 8.8 (255 reviews) | Not enough data | 
| **Workflow Management** | 8.6 (237 reviews) | Not enough data | 

#### Automation

| Feature | Lokalise | WPML | 
|---|---|---|
| **Translation Memory** | 8.6 (242 reviews) | Not enough data | 
| **Quality Checks** | 8.1 (233 reviews) | Not enough data | 
| **Continuous Translation** | 8.5 (205 reviews) | Not enough data | 

### Website Translation Tools

| Product | Score | Reviews |
|---|---|---|
| **Lokalise** | 7.7/10 | 89 |
| **WPML** | N/A | N/A |

#### Translation Support

| Feature | Lokalise | WPML | 
|---|---|---|
| **Automated Translation** | 8.0 (82 reviews) | Not enough data | 
| **Workflows** | 8.7 (83 reviews) | Not enough data | 
| **Glossary** | 8.3 (79 reviews) | Not enough data | 
| **Image Translation** | Feature Not Available | Not enough data | 
| **Traffic Analysis** | 6.6 (65 reviews) | Not enough data | 

#### Visitor Customization 

| Feature | Lokalise | WPML | 
|---|---|---|
| **Widgets** | 6.9 (64 reviews) | Not enough data | 
| **Language-Based Domains** | 7.6 (61 reviews) | Not enough data | 
| **Preferred Language Detection** | 7.7 (60 reviews) | Not enough data | 
| **Personalized Content** | 7.6 (60 reviews) | Not enough data | 

#### Generative AI

| Feature | Lokalise | WPML | 
|---|---|---|
| **AI Text Summarization** | Feature Not Available | Not enough data | 
| **AI Text-to-Speech** | Feature Not Available | Not enough data | 

### Translation Management

| Product | Score | Reviews |
|---|---|---|
| **Lokalise** | 7.9/10 | 306 |
| **WPML** | N/A | N/A |

#### Client Tools

| Feature | Lokalise | WPML | 
|---|---|---|
| **Billing and Invoicing** | 7.7 (198 reviews) | Not enough data | 
| **Client Portal** | 8.1 (198 reviews) ✓ Verified | Not enough data | 
| **Client Management** | 8.2 (194 reviews) ✓ Verified | Not enough data | 
| **Resource Management** | 8.3 (202 reviews) ✓ Verified | Not enough data | 

#### Translation Tools

| Feature | Lokalise | WPML | 
|---|---|---|
| **Computer-Assisted Translation** | 8.6 (251 reviews) ✓ Verified | Not enough data | 
| **Glossary** | 8.5 (229 reviews) ✓ Verified | Not enough data | 
| **User Permissions** | 8.5 (242 reviews) ✓ Verified | Not enough data | 
| **Task Delegation** | 8.6 (217 reviews) ✓ Verified | Not enough data | 
| **Comments and/or Mentions** | 8.1 (235 reviews) ✓ Verified | Not enough data | 
| **Quality Assurance** | 8.3 (217 reviews) ✓ Verified | Not enough data | 

#### Generative AI

| Feature | Lokalise | WPML | 
|---|---|---|
| **AI Text Generation** | 7.0 (126 reviews) | Not enough data | 

#### Agentic AI - Translation Management

| Feature | Lokalise | WPML | 
|---|---|---|
| **Multi-step Planning** | 6.2 (29 reviews) | Not enough data | 
| **Decision Making** | 6.0 (29 reviews) | Not enough data | 

### Computer-Assisted Translation

| Product | Score | Reviews |
|---|---|---|
| **Lokalise** | 8.3/10 | 144 |
| **WPML** | N/A | N/A |

#### Translation Memory

| Feature | Lokalise | WPML | 
|---|---|---|
| **Custom Translation Memory** | 8.8 (120 reviews) | Not enough data | 
| **Built-in Translation Memory** | 8.6 (124 reviews) | Not enough data | 

#### Machine Translation

| Feature | Lokalise | WPML | 
|---|---|---|
| **Neural Machine Translation** | 8.7 (113 reviews) | Not enough data | 
| **Statistical Machine Translation** | 8.4 (104 reviews) | Not enough data | 

#### Translation Options

| Feature | Lokalise | WPML | 
|---|---|---|
| **Image Translation** | 7.2 (85 reviews) | Not enough data | 
| **Collaborative Translation** | 9.1 (116 reviews) | Not enough data | 

#### Generative AI

| Feature | Lokalise | WPML | 
|---|---|---|
| **AI Text Generation** | 7.3 (67 reviews) | Not enough data | 
| **AI Text Summarization** | Feature Not Available | Not enough data | 

### Multilingual Customer Support

| Product | Score | Reviews |
|---|---|---|
| **Lokalise** | 8.0/10 | 41 |
| **WPML** | N/A | N/A |

#### Platform

| Feature | Lokalise | WPML | 
|---|---|---|
| **Multilingualism** | 8.8 (40 reviews) | Not enough data | 
| **Quality** | 8.5 (40 reviews) | Not enough data | 
| **Real-Time** | 8.9 (38 reviews) | Not enough data | 
| **Artificial Intelligence** | 7.4 (38 reviews) | Not enough data | 
| **Self-Improving** | 7.7 (37 reviews) | Not enough data | 
| **Volume** | 8.4 (36 reviews) | Not enough data | 

#### Channel

| Feature | Lokalise | WPML | 
|---|---|---|
| **Security** | 7.3 (32 reviews) | Not enough data | 
| **Omnichannel** | 7.3 (30 reviews) | Not enough data | 
| **Privacy** | 8.4 (33 reviews) | Not enough data | 
| **Anonymity** | 8.0 (30 reviews) | Not enough data | 

#### Generative AI

| Feature | Lokalise | WPML | 
|---|---|---|
| **AI Text Generation** | 6.8 (26 reviews) | Not enough data | 
| **AI Text Summarization** | Feature Not Available | Not enough data | 
| **AI Text-to-Speech** | Feature Not Available | Not enough data | 

---
## Categories

**Unique to Lokalise (5):** [Translation Management Software](https://www.g2.com/categories/translation-management), [Software Localization Tools](https://www.g2.com/categories/software-localization-tools), [Computer-Assisted Translation Software](https://www.g2.com/categories/computer-assisted-translation), [Website Translation Tools](https://www.g2.com/categories/website-translation-tools), [Multilingual Customer Support Software](https://www.g2.com/categories/multilingual-customer-support)

**Unique to WPML (1):** [Other Translation Software](https://www.g2.com/categories/other-translation)


---
## Reviewer Demographics

### By Company Size

| Segment | Lokalise | WPML | 
|---|---|---|
| **Small-Business** | 40.2% | 86.4% | 
| **Mid-Market** | 46.1% | 13.6% | 
| **Enterprise** | 13.7% | 0% | 

### By Industry

#### Lokalise

- **Computer Software:** 18.0%
- **Information Technology and Services:** 11.1%
- **Financial Services:** 10.3%
- **Translation and Localization:** 4.9%
- **Health, Wellness and Fitness:** 4.8%
- **Internet:** 3.7%
- **Computer Games:** 2.7%
- **Automotive:** 2.6%
- **Banking:** 2.2%
- **Hospital & Health Care:** 2.1%
- **Other:** 37.6%

#### WPML

- **Design:** 22.7%
- **Computer Software:** 13.6%
- **Retail:** 9.1%
- **Information Technology and Services:** 9.1%
- **Computer Networking:** 9.1%
- **Program Development:** 4.5%
- **Marketing and Advertising:** 4.5%
- **Leisure, Travel & Tourism:** 4.5%
- **Health, Wellness and Fitness:** 4.5%
- **E-Learning:** 4.5%
- **Other:** 13.6%

---
## Alternatives

### Alternatives to Lokalise

- [Crowdin](https://www.g2.com/products/crowdin/reviews) — 4.4/5 stars (696 reviews)
- [Phrase](https://www.g2.com/products/phrase-phrase/reviews) — 4.5/5 stars (1285 reviews)
- [Transifex](https://www.g2.com/products/transifex/reviews) — 4.2/5 stars (722 reviews)
- [Smartcat](https://www.g2.com/products/smartcat/reviews) — 4.6/5 stars (135 reviews)
- [Weglot](https://www.g2.com/products/weglot/reviews) — 4.7/5 stars (702 reviews)
- [POEditor](https://www.g2.com/products/poeditor/reviews) — 4.5/5 stars (91 reviews)
- [Smartling](https://www.g2.com/products/smartling/reviews) — 4.4/5 stars (703 reviews)
- [Localize](https://www.g2.com/products/localize/reviews) — 4.6/5 stars (109 reviews)
- [GlobalLink](https://www.g2.com/products/globallink/reviews) — 4.5/5 stars (186 reviews)
- [Unbabel](https://www.g2.com/products/unbabel/reviews) — 4.6/5 stars (198 reviews)

### Alternatives to WPML

- [Trados](https://www.g2.com/products/trados/reviews) — 4.0/5 stars (151 reviews)
- [Translate Voice](https://www.g2.com/products/translate-voice/reviews) — 3.5/5 stars (5 reviews)
- [iTranslate Voice](https://www.g2.com/products/itranslate-voice/reviews) — 4.8/5 stars (2 reviews)
- [RTranslator](https://www.g2.com/products/rtranslator/reviews) — 4.4/5 stars (6 reviews)
- [AceProof](https://www.g2.com/products/aceproof/reviews) — 3.8/5 stars (2 reviews)
- [Reverso](https://www.g2.com/products/reverso/reviews) — 4.3/5 stars (2 reviews)
- [ContentQuo](https://www.g2.com/products/contentquo/reviews) — 0.0/5 stars (0 reviews)
- [InnAIO](https://www.g2.com/products/innaio/reviews) — 4.5/5 stars (1 reviews)
- [Logrus IT](https://www.g2.com/products/logrus-it/reviews) — 5.0/5 stars (1 reviews)
- [AITranslator.com](https://www.g2.com/products/aitranslator-com/reviews) — 5.0/5 stars (1 reviews)

---
## Top Discussions

### Lokalise

- Title: [What is Lokalise used for?](https://www.g2.com/discussions/what-is-lokalise-used-for) — 1 comment
  > **Top comment:** "Lokalise is a localization and translation management platform used primarily for software and application localization. It helps businesses and development..."
- Title: [Design Integration](https://www.g2.com/discussions/14369-design-integration) — 1 comment, 1 upvote
  > **Top comment:** "Hi Alexandre! An update to the Sketch integration is coming soon."
- Title: [What are seats?](https://www.g2.com/discussions/lokalise-terminology) — 1 comment, 1 upvote *(includes official response)*
  > **Top comment:** "Seats are the number of people that can work in a Lokalise team e.g., admins, translators, copywriters, proofreaders that can be invited to work in Lokalise...."
- Title: [What does the SDK refer to?](https://www.g2.com/discussions/lokalise-terms) — 1 comment, 1 upvote *(includes official response)*
  > **Top comment:** "Our SDK (software development kit) is a tool that allows our clients to update the textual
elements of the UI of their app on the fly. Mainly used to..."
- Title: [What is a key?](https://www.g2.com/discussions/localisation-terms) — 1 comment, 1 upvote *(includes official response)*
  > **Top comment:** "They are also known as strings — a logical text variable in your code with an ID and values in different languages. One key may contain a word, a digit, a..."

### WPML

No discussions available for this product.

---
**Source:** [G2.com](https://www.g2.com) | [Comparison Page](https://www.g2.com/compare/lokalise-vs-wpml)