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Compare Linktree and Sprout Social 
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At a Glance
Market Segments
Small-Business (83.1% of reviews)
Small-Business (45.0% of reviews)
Entry-Level Pricing
No pricing available
Starting at $199.00 1 user/per month (billed annually)
Linktree
Star Rating
(90)4.6 out of 5
Market Segments
Small-Business (83.1% of reviews)
Entry-Level Pricing
No pricing available
Learn more about LinktreeSprout Social
Star Rating
(5,745)4.4 out of 5
Market Segments
Small-Business (45.0% of reviews)
Entry-Level Pricing
Starting at $199.00 1 user/per month (billed annually)
Free Trial is available
Browse all 4 pricing plansSummary
AI Generated Summary
AI-generated. Powered by real user reviews.
- Users report that Sprout Social excels in its Content Calendar feature, with a score of 9.1, allowing for effective planning and scheduling of posts, while Linktree lacks a comparable content management system, focusing instead on link aggregation.
- Reviewers mention that Linktree shines in its White Label capabilities, scoring 8.8, which is particularly beneficial for brands looking to maintain a consistent identity across their links, whereas Sprout Social's score of 6.9 indicates a less robust offering in this area.
- G2 users highlight that Sprout Social's Social Publishing feature is rated at 8.9, providing a seamless experience for managing multiple social media accounts, while Linktree's functionality is more limited to link management without comprehensive publishing tools.
- Users on G2 report that Linktree's Report Customizability is rated at 8.5, allowing users to tailor their analytics to specific needs, whereas Sprout Social's score of 8.1 indicates less flexibility in report generation.
- Reviewers say that Sprout Social's Social Analytics capabilities, with a score of 8.7, provide in-depth insights into post performance and audience engagement, while Linktree's analytics are more basic, focusing primarily on link clicks and traffic sources.
- Users say that while both platforms offer social media management features, Sprout Social's overall ease of use (8.8) and setup (8.7) are rated higher than Linktree's (9.5 and 9.7 respectively), indicating that Linktree may be more user-friendly for those seeking a straightforward link management solution.
Pricing
Entry-Level Pricing
Linktree
No pricing availableSprout Social
Standard
Starting at $199.00
1 user/per month (billed annually)
- 5 social profiles
- All-in-one social inbox
- Social content calendar
Free Trial
Linktree
No trial information availableSprout Social
Free Trial is available
Ratings
Meets Requirements
9.2
65
8.5
5,005
Ease of Use
9.4
66
8.8
5,058
Ease of Setup
9.3
28
8.7
3,445
Ease of Admin
9.7
16
8.8
2,157
Quality of Support
8.7
42
8.6
4,476
Has the product been a good partner in doing business?
8.8
15
8.7
2,124
Product Direction (% positive)
8.9
63
8.9
4,930
Features by Category
Social Analytics
7.9(won by 0.2)
34
7.7
2936
8.1(won by 0.3)
38
7.8
3120
8.1
43
8.7(won by 0.6)
3284
7.4(won by 0.2)
29
7.2
2575
7.9(won by 0.9)
38
7.0
2583
7.7(won by 0.5)
26
7.2
2342
6.9
25
7.1(won by 0.2)
2279
Reports & Dashboards
8.2(won by 0.1)
38
8.1
3157
8.0
34
8.5(won by 0.5)
3222
8.8(won by 0.3)
42
8.5
3063
8.0(won by default)
24
Feature Not Available
Agentic AI - Social Media Analytics
5.8
6
6.2(won by 0.4)
876
7.8(won by 1.6)
6
6.2
869
5.8
6
6.2(won by 0.4)
861
6.4(won by 0.2)
6
6.2
867
7.5(won by 1.3)
6
6.2
867
Content & Collaboration
Not enough data
8.9
3103
Not enough data
7.9
2893
Not enough data
8.2
2947
Not enough data
8.0
2841
Not enough data
8.3
2954
Not enough data
Feature Not Available
Social Management
Not enough data
8.6
4126
Not enough data
8.9
4117
Not enough data
8.1
3765
Not enough data
8.5
4068
Not enough data
Feature Not Available
Not enough data
7.9
2856
Not enough data
7.5
2454
Agentic AI - Social Media Management
Not enough data
6.2
1044
Not enough data
6.4
1035
Not enough data
6.5
1031
Not enough data
6.5
1027
Not enough data
6.4
1019
Not enough data
6.4
1020
Not enough data
6.4
1016
Monitoring & Listening
Not enough data
8.5
1882
Not enough data
7.0
1421
Not enough data
8.0
1185
Not enough data
7.9
1172
Not enough data
7.7
1143
Not enough data
7.8
1171
Agentic AI - Social Media Listening Tools
Not enough data
6.4
377
Not enough data
6.4
375
Not enough data
6.4
378
Not enough data
6.4
376
Not enough data
6.5
376
Data Management & Analysis
Not enough data
7.5
1189
Not enough data
8.6
1942
Not enough data
8.1
1208
Not enough data
7.8
1112
Generative AI
Not enough data
7.1
851
Not enough data
6.9
840
Process
Not enough data
8.4
1440
Not enough data
7.9
1228
Not enough data
7.7
994
Channels
Not enough data
Feature Not Available
Not enough data
8.8
1488
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Insight
Not enough data
7.4
1116
Not enough data
8.4
1411
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Categories
Categories
Shared Categories
Linktree and Sprout Social are categorized as Social Media Analytics
Unique Categories
Linktree has no unique categories
Sprout Social is categorized as Social Media Suites, Social Media Listening Tools, Social Media Management, and Social Customer Service
Reviews
Reviewers' Company Size
Linktree
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Sprout Social
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Real Estate
9.0%
Non-Profit Organization Management
7.9%
Health, Wellness and Fitness
6.7%
Information Technology and Services
5.6%
Marketing and Advertising
4.5%
Other
66.3%
Marketing and Advertising
20.8%
Non-Profit Organization Management
6.1%
Higher Education
5.5%
Information Technology and Services
3.6%
Financial Services
3.2%
Other
60.8%
Discussions
What is the function of Linktree?
1 Comment
KJ
Linktree helps to increase the functionality of "link in bio" and then cut back on additional navigation.
Guide people directly to the page you are speaking...Read more
Linktree has no more discussions with answers
Is there a place of education for users?
6 Comments
EC
https://support.sproutsocial.com/hc/en-usRead more
How can I access a more affordable reasonably priced membership with Sprout Social
3 Comments
RS
Feel free to chat us directly at Sprout and we can get you in touch with a team member who can walk through your specific use case for you and the best...Read more
Is Sprout Social legit?
3 Comments
JG
Definitely! Very useful and intuitive platform to manage and analyze social media.Read more
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