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Compare LinkedIn Marketing Solutions and Skai 
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At a Glance
Market Segments
Small-Business (44.5% of reviews)
Mid-Market (44.6% of reviews)
Entry-Level Pricing
No pricing available
No pricing available
LinkedIn Marketing Solutions
Star Rating
(264)4.0 out of 5
Market Segments
Small-Business (44.5% of reviews)
Pros & Cons
Entry-Level Pricing
No pricing available
Learn more about LinkedIn Marketing SolutionsSkai
Star Rating
(296)4.1 out of 5
Market Segments
Mid-Market (44.6% of reviews)
Pros & Cons
Entry-Level Pricing
No pricing available
Learn more about SkaiLinkedIn Marketing Solutions vs Skai
When assessing the two solutions, reviewers found LinkedIn Marketing Solutions easier to use, set up, and administer. However, reviewers preferred doing business with Skai overall.
- Reviewers felt that LinkedIn Marketing Solutions meets the needs of their business better than Skai.
- When comparing quality of ongoing product support, reviewers felt that Skai is the preferred option.
- For feature updates and roadmaps, our reviewers preferred the direction of Skai over LinkedIn Marketing Solutions.
Pricing
Entry-Level Pricing
LinkedIn Marketing Solutions
No pricing availableSkai
No pricing availableFree Trial
LinkedIn Marketing Solutions
No trial information availableSkai
No trial information availableRatings
Meets Requirements
8.2
215
8.0
259
Ease of Use
8.0
220
7.6
258
Ease of Setup
7.8
105
7.4
153
Ease of Admin
7.9
95
7.7
157
Quality of Support
7.5
189
8.3
253
Has the product been a good partner in doing business?
7.8
91
8.3
155
Product Direction (% positive)
6.7
212
8.0
250
Features by Category
Campaign Management & Optimization
Not enough data
8.5
177
Not enough data
8.2
176
Not enough data
7.6
166
Not enough data
7.7
148
Not enough data
7.1
122
Not enough data
8.2
150
Not enough data
7.5
147
Not enough data
6.9
124
Not enough data
6.5
149
Not enough data
7.3
103
Not enough data
8.1
161
Analytics & Administration
Not enough data
8.6
177
Not enough data
8.2
156
Not enough data
8.0
167
Platform
Not enough data
7.6
127
Not enough data
7.8
148
Not enough data
7.7
154
Not enough data
8.2
154
Not enough data
8.0
166
Not enough data
8.2
151
Not enough data
7.8
147
Not enough data
Feature Not Available
Lead Generation
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Platform Interoperability
Not enough data
Not enough data
Mobile Functionality
Not enough data
7.8
41
Agentic AI - Mobile Advertising
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Campaign Management
7.5
160
7.8
92
7.0
155
8.0
90
Feature Not Available
8.0
82
5.6
122
8.3
84
6.0
115
7.9
79
Feature Not Available
Feature Not Available
7.6
113
Feature Not Available
Feature Not Available
8.0
62
Feature Not Available
8.2
77
7.1
139
7.6
71
6.8
124
Feature Not Available
7.1
64
8.0
29
6.8
65
Feature Not Available
Targeting
8.6
165
8.3
82
7.8
136
8.0
74
8.4
158
8.3
83
7.9
134
7.9
60
Mobile
Not enough data
8.2
41
7.1
64
8.0
29
6.8
65
Feature Not Available
Platform
7.4
106
7.6
65
Feature Not Available
7.6
70
7.8
143
8.2
79
7.8
159
7.6
86
7.7
137
8.2
73
7.0
141
7.9
80
7.4
126
7.8
83
8.1
110
Feature Not Available
7.4
147
7.6
77
Platform Interoperability
7.8(won by 0.3)
23
7.5
6
Agentic AI - Social Media Advertising
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Social Functionality
Feature Not Available
7.9(won by default)
57
Campaign Management
7.5
160
7.8(won by 0.3)
92
7.0
155
8.0(won by 1.0)
90
Feature Not Available
8.0(won by default)
82
5.6
122
8.3(won by 2.7)
84
6.0
115
7.9(won by 1.9)
79
Feature Not Available
Feature Not Available
7.6(won by default)
113
Feature Not Available
Feature Not Available
8.0(won by default)
62
Feature Not Available
8.2(won by default)
77
7.1
139
7.6(won by 0.5)
71
6.8(won by default)
124
Feature Not Available
7.1
64
8.0(won by 0.9)
29
6.8(won by default)
65
Feature Not Available
Targeting
8.6(won by 0.3)
165
8.3
82
7.8
136
8.0(won by 0.2)
74
8.4(won by 0.1)
158
8.3
83
7.9(tied score)
134
7.9(tied score)
60
Platform
7.4
106
7.6(won by 0.2)
65
Feature Not Available
7.6(won by default)
70
7.8
143
8.2(won by 0.4)
79
7.8(won by 0.2)
159
7.6
86
7.7
137
8.2(won by 0.5)
73
7.0
141
7.9(won by 0.9)
80
7.4
126
7.8(won by 0.4)
83
8.1(won by default)
110
Feature Not Available
7.4
147
7.6(won by 0.2)
77
Platform Basics
Not enough data
8.6
6
Not enough data
8.7
5
Not enough data
8.7
5
Not enough data
Not enough data
Platform Data
Not enough data
9.0
7
Not enough data
9.5
7
Not enough data
8.6
7
Platform Additional Functionality
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
7.5
6
Not enough data
7.9
7
Agentic AI - Retail Media Advertising Platforms
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - Visitor Identification
Not enough data
Not enough data
Agentic AI - Cross-Channel Advertising
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Categories
Categories
Shared Categories
LinkedIn Marketing Solutions and Skai are categorized as Social Media Advertising
Unique Categories
LinkedIn Marketing Solutions is categorized as Visitor Identification
Skai is categorized as Cross-Channel Advertising, Mobile Advertising, Paid Search Advertising, and Retail Media Advertising Platforms
Reviews
Reviewers' Company Size
LinkedIn Marketing Solutions
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Skai
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Marketing and Advertising
19.3%
Computer Software
13.8%
Information Technology and Services
11.0%
Internet
5.1%
Management Consulting
3.9%
Other
46.9%
Marketing and Advertising
56.1%
Internet
11.1%
Retail
7.9%
Consumer Goods
2.1%
Financial Services
1.4%
Other
21.4%
Discussions
What other ways are there to track the success of a campaign if not down to the individual?
2 Comments
GK
Hi Nadia, I first used LinkedIn for marketing four years ago. My question involved a very specific area - the source of business, down to the transaction or...Read more
How can LinkedIn be used for marketing?
1 Comment
MM
By building a strong profile related to your business.Read more
What are marketing solutions?
1 Comment
IO
LinkedIn offers various marketing solutions to help companies achieve their marketing goals. Some of the marketing solutions offered by LinkedIn include:
1....Read more
Skai has no discussions with answers
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