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Compare Lead Liaison and Sailthru

See this
side-by-side comparison of Lead Liaison vs. Sailthru
based on preference data from user reviews. Lead Liaison rates 4.7/5 stars with 53 reviews. By contrast, Sailthru rates 4.2/5 stars with 134 reviews. Each product's score is calculated with real-time data from verified user reviews, to help you make the best choice between these two options, and decide which one is best for your business needs.
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Lead Liaison
Lead Liaison
(53)
4.7 out of 5
Lead Liaison
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Yes
Sailthru
Sailthru
(134)
4.2 out of 5
Sailthru
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Star Rating
Lead Liaison
Lead Liaison
Sailthru
Sailthru
Market Segments
Lead Liaison
Lead Liaison
Small-Business (52.9% of reviews)
Sailthru
Sailthru
Mid-Market (62.4% of reviews)
Entry Level Price
Lead Liaison
Lead Liaison
$250 per month
Sailthru
Sailthru
No pricing information available

Lead Liaison vs Sailthru

When assessing the two solutions, reviewers found Lead Liaison easier to use, set up, and administer. Reviewers also preferred doing business with Lead Liaison overall.

  • Reviewers felt that Lead Liaison meets the needs of their business better than Sailthru.
  • When comparing quality of ongoing product support, reviewers felt that Lead Liaison is the preferred option.
  • For feature updates and roadmaps, our reviewers preferred the direction of Lead Liaison over Sailthru.
Categories
Shared Categories
Lead Liaison
Lead Liaison
Sailthru
Sailthru
Lead Liaison and Sailthru are categorized as Marketing Automation
Unique Categories
Lead Liaison
Lead Liaison has no unique categories
Sailthru
Sailthru is categorized as Personalization and Mobile Marketing
Pricing
Lead Liaison
Lead Liaison Pricing
Website Visitor Tracking w/ ProspectVision
$250per month
Add Marketing Automation w/ LMA
$650per month
Add Lifecycle Management
$1,250per month
Free Trial Unavailable
Sailthru
Sailthru Pricing
Free Trial Unavailable
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Ratings
Meets Requirements
Lead Liaison
Lead Liaison
8.9
Responses: 47
Sailthru
Sailthru
8.7
Responses: 122
Ease of Use
Lead Liaison
Lead Liaison
8.5
Responses: 47
Sailthru
Sailthru
8.2
Responses: 122
Ease of Setup
Lead Liaison
Lead Liaison
8.2
Responses: 31
Sailthru
Sailthru
8.0
Responses: 46
Ease of Admin
Lead Liaison
Lead Liaison
8.8
Responses: 32
Sailthru
Sailthru
8.5
Responses: 49
Quality of Support
Lead Liaison
Lead Liaison
9.7
Responses: 47
Sailthru
Sailthru
8.4
Responses: 114
Ease of Doing Business With
Lead Liaison
Lead Liaison
9.1
Responses: 32
Sailthru
Sailthru
8.7
Responses: 46
Product Direction (% positive)
Lead Liaison
Lead Liaison
9.2
Responses: 46
Sailthru
Sailthru
7.4
Responses: 120
Features
Email Marketing
Building and Personalizing Emails
Lead Liaison
Lead Liaison
8.5
Responses: 32
Verified Feature
Sailthru
Sailthru
8.6
Responses: 87
Verified Feature
Sending Outbound Emails
Lead Liaison
Lead Liaison
8.8
Responses: 33
Verified Feature
Sailthru
Sailthru
9.0
Responses: 87
Verified Feature
Manage Email Deliverability
Lead Liaison
Lead Liaison
8.6
Responses: 31
Verified Feature
Sailthru
Sailthru
8.6
Responses: 88
Verified Feature
Automated Email Responses
Lead Liaison
Lead Liaison
8.7
Responses: 29
Verified Feature
Sailthru
Sailthru
8.6
Responses: 70
Verified Feature
Online Marketing
Landing Pages and Forms
Lead Liaison
Lead Liaison
8.5
Responses: 25
Verified Feature
Sailthru
Sailthru
7.8
Responses: 51
Verified Feature
Dynamic Content
Lead Liaison
Lead Liaison
8.4
Responses: 18
Verified Feature
Sailthru
Sailthru
8.3
Responses: 65
Verified Feature
A/B Testing
Lead Liaison
Lead Liaison
8.2
Responses: 12
Verified Feature
Sailthru
Sailthru
8.6
Responses: 76
Verified Feature
Mobile Optimized
Lead Liaison
Lead Liaison
9.3
Responses: 19
Verified Feature
Sailthru
Sailthru
8.8
Responses: 67
Verified Feature
Search Tracking and Optimization
Lead Liaison
Lead Liaison
8.6
Responses: 22
Verified Feature
Sailthru
Sailthru
7.9
Responses: 7
Lead Management
Marketing Lead Database
Lead Liaison
Lead Liaison
9.1
Responses: 30
Verified Feature
Sailthru
Sailthru
7.5
Responses: 16
Verified Feature
Data Quality Management
Lead Liaison
Lead Liaison
8.7
Responses: 29
Verified Feature
Sailthru
Sailthru
7.5
Responses: 31
Verified Feature
Segmentation
Lead Liaison
Lead Liaison
9.1
Responses: 27
Verified Feature
Sailthru
Sailthru
8.0
Responses: 34
Verified Feature
Lead Scoring and Grading
Lead Liaison
Lead Liaison
8.9
Responses: 33
Verified Feature
Sailthru
Sailthru
7.3
Responses: 19
Verified Feature
Lead Nurturing
Lead Liaison
Lead Liaison
8.8
Responses: 31
Verified Feature
Sailthru
Sailthru
7.6
Responses: 24
Verified Feature
Online Behavior Tracking
Lead Liaison
Lead Liaison
9.4
Responses: 32
Verified Feature
Sailthru
Sailthru
7.5
Responses: 28
Verified Feature
Automated Alerts and Tasks
Lead Liaison
Lead Liaison
8.9
Responses: 32
Verified Feature
Sailthru
Sailthru
8.0
Responses: 20
Verified Feature
CRM Lead Integration
Lead Liaison
Lead Liaison
8.5
Responses: 24
Verified Feature
Sailthru
Sailthru
7.2
Responses: 21
Verified Feature
Campaign Management
Program Management
Lead Liaison
Lead Liaison
8.8
Responses: 22
Verified Feature
Sailthru
Sailthru
8.5
Responses: 61
Verified Feature
Event / Webinar Marketing
Lead Liaison
Lead Liaison
9.0
Responses: 12
Verified Feature
Sailthru
Sailthru
7.3
Responses: 5
Calendaring
Lead Liaison
Lead Liaison
Not enough data available
Sailthru
Sailthru
9.3
Responses: 5
Budgeting
Lead Liaison
Lead Liaison
Not enough data available
Sailthru
Sailthru
Not enough data available
Social
Social Listening
Lead Liaison
Lead Liaison
Not enough data available
Sailthru
Sailthru
8.0
Responses: 5
Social Sharing
Lead Liaison
Lead Liaison
8.3
Responses: 13
Verified Feature
Sailthru
Sailthru
8.2
Responses: 41
Verified Feature
Social Campaigns
Lead Liaison
Lead Liaison
8.2
Responses: 13
Verified Feature
Sailthru
Sailthru
6.4
Responses: 6
Social Engagement
Lead Liaison
Lead Liaison
8.3
Responses: 14
Verified Feature
Sailthru
Sailthru
7.7
Responses: 5
Social Ads
Lead Liaison
Lead Liaison
Not enough data available
Sailthru
Sailthru
6.7
Responses: 7
Reporting & Analytics
Basic Reporting
Lead Liaison
Lead Liaison
8.7
Responses: 34
Verified Feature
Sailthru
Sailthru
7.9
Responses: 88
Verified Feature
Web Analytics
Lead Liaison
Lead Liaison
8.6
Responses: 28
Verified Feature
Sailthru
Sailthru
7.7
Responses: 69
Verified Feature
ROI Analytics
Lead Liaison
Lead Liaison
8.6
Responses: 18
Verified Feature
Sailthru
Sailthru
7.8
Responses: 52
Verified Feature
Revenue Analytics
Lead Liaison
Lead Liaison
8.4
Responses: 15
Verified Feature
Sailthru
Sailthru
7.6
Responses: 57
Verified Feature
SEO / Keyword Analytics
Lead Liaison
Lead Liaison
Not enough data available
Sailthru
Sailthru
7.1
Responses: 8
Platform
Customization
Lead Liaison
Lead Liaison
8.9
Responses: 24
Verified Feature
Sailthru
Sailthru
8.0
Responses: 30
Verified Feature
Workflow Capability
Lead Liaison
Lead Liaison
8.7
Responses: 21
Verified Feature
Sailthru
Sailthru
7.8
Responses: 26
Verified Feature
User, Role, and Access Management
Lead Liaison
Lead Liaison
9.3
Responses: 23
Verified Feature
Sailthru
Sailthru
8.7
Responses: 29
Verified Feature
Internationalization
Lead Liaison
Lead Liaison
8.7
Responses: 9
Verified Feature
Sailthru
Sailthru
Not enough data available
Sandbox / Test Environments
Lead Liaison
Lead Liaison
Not enough data available
Sailthru
Sailthru
Not enough data available
Performance and Reliability
Lead Liaison
Lead Liaison
9.1
Responses: 23
Verified Feature
Sailthru
Sailthru
8.7
Responses: 29
Verified Feature
Output Document Generation
Lead Liaison
Lead Liaison
8.2
Responses: 13
Verified Feature
Sailthru
Sailthru
8.3
Responses: 20
Verified Feature
Integration
Data Import & Export Tools
Lead Liaison
Lead Liaison
8.9
Responses: 20
Verified Feature
Sailthru
Sailthru
8.5
Responses: 27
Verified Feature
Integration APIs
Lead Liaison
Lead Liaison
8.6
Responses: 17
Verified Feature
Sailthru
Sailthru
8.6
Responses: 27
Verified Feature
Breadth of Partner Applications
Lead Liaison
Lead Liaison
7.9
Responses: 12
Verified Feature
Sailthru
Sailthru
7.9
Responses: 21
Verified Feature
Reviewers' Company Size
Reviewers of Lead Liaison were most often representing companies in the Small-Business segment, while reviewers for Sailthru were more commonly in the Mid-Market segment.
Small-Business
(50 or fewer emp.)
Lead Liaison
Lead Liaison
52.9%
Sailthru
Sailthru
21.1%
Mid-Market
(51-1000 emp.)
Lead Liaison
Lead Liaison
35.3%
Sailthru
Sailthru
62.4%
Enterprise
(> 1000 emp.)
Lead Liaison
Lead Liaison
11.8%
Sailthru
Sailthru
16.5%
Reviewers' Industry
Lead Liaison
Lead Liaison Industry
Marketing and Advertising
19.6%
Computer Software
13.7%
Information Technology and Services
9.8%
Hospital & Health Care
5.9%
Higher Education
5.9%
Other
45.1%
Sailthru
Sailthru Industry
Publishing
14.3%
Retail
12.0%
Media Production
9.0%
Marketing and Advertising
8.3%
Internet
7.5%
Other
48.9%
Reviews
Most Helpful Favorable Review
Lead Liaison
Stacy J.
Agency in Marketing and Advertising

I love the ability to set up and monitor marketing content tracking from one central location. Additionally, the ability to track prospects (actual individuals -- and know who they are) and their activities on my website. Lead Liaison provides powerful...

Sailthru
Lemuel C.
User in Retail

Their deliverability services. A client have deliverability issues on their previous esp...and when we move to sailthru, they help us solve/fix the issue. Plus, features...send time Optimization, product recommendations, predictions, overlays, coupon...

Most Helpful Critical Review
Lead Liaison
James S.
Administrator in Information Technology and Services

Sadly the data is bad. Real bad. We were poached from a competitor where we were getting 2600% ROI. This was a bad business decision on our part. Lead Liaison promised the same level of visitor identification with many more extra features but it never...

Sailthru
GC
User in Consumer Goods

Ran into issues with capacity, speed, and reliability

Discussions
Lead Liaison
Lead Liaison Discussions
Monty the Mongoose crying
Lead Liaison has no discussions with answers
Sailthru
Sailthru Discussions
Monty the Mongoose crying
Sailthru has no discussions with answers
Screenshots
Lead Liaison
Lead Liaison Screenshots
Sailthru
Sailthru Screenshots
No screenshots provided
Downloads
Lead Liaison
Lead Liaison Downloads
No downloads provided
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