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At a Glance
Later Social
Later Social
Star Rating
(368)4.5 out of 5
Market Segments
Small-Business (83.0% of reviews)
Information
Pros & Cons
Entry-Level Pricing
$25.00 1 Social Set & User Per Month
Browse all 3 pricing plans
SocialPilot
SocialPilot
Star Rating
(840)4.5 out of 5
Market Segments
Small-Business (87.0% of reviews)
Information
Pros & Cons
Entry-Level Pricing
$30.00 Per Month
Free Trial is available
Browse all 4 pricing plans
AI Generated Summary
AI-generated. Powered by real user reviews.
  • G2 reviewers report that SocialPilot excels in providing a comprehensive dashboard that consolidates multiple social media accounts, making it easier for users to manage their content scheduling efficiently. Users appreciate the tool's ability to save time and streamline the posting process across various platforms.
  • Users say Later Social shines in its visual scheduling capabilities, which allow for easy planning and coordination of posts. Reviewers highlight the platform's user-friendly interface and the ability to share posts externally for review, making it a great choice for teams managing multiple accounts.
  • According to verified reviews, both products receive high marks for ease of use, but SocialPilot stands out with its robust features that simplify the planning, drafting, and scheduling of posts. Users find it particularly beneficial for managing social media across different channels from a single location.
  • Reviewers mention that Later Social's analytics tools are particularly strong, providing in-depth insights that help users track content performance and trends. This feature has been noted as a significant time-saver for users looking to automate and maintain consistency in their posting schedules.
  • G2 reviewers highlight that while SocialPilot has a slightly higher entry-level price, users feel that the investment is justified due to the extensive features and support it offers. The platform's quality of support is also praised, with users noting that it has been a reliable partner in their social media management efforts.
  • Users report that Later Social, while slightly less comprehensive in some areas, offers a simple and effective solution for content scheduling and analytics. Its ease of setup and ability to manage multiple accounts seamlessly make it a solid choice for small businesses looking for a straightforward tool.
Pricing
Entry-Level Pricing
Later Social
Starter
$25.00
1 Social Set & User Per Month
Browse all 3 pricing plans
SocialPilot
Essentials
$30.00
Per Month
Browse all 4 pricing plans
Free Trial
Later Social
Free Trial is available
SocialPilot
Free Trial is available
Ratings
Meets Requirements
8.6
247
8.8
651
Ease of Use
9.1
242
9.1
661
Ease of Setup
9.1
113
9.1
464
Ease of Admin
9.3
86
9.1
424
Quality of Support
8.8
175
8.9
532
Has the product been a good partner in doing business?
9.0
77
9.2
411
Product Direction (% positive)
8.6
224
9.3
643
Features by Category
Social Media AnalyticsHide 16 FeaturesShow 16 Features
7.9
95
8.3
224
Social Analytics
8.2
55
Feature Not Available
8.8
74
8.1
167
9.0
82
8.5
199
8.4
41
Feature Not Available
8.3
49
Feature Not Available
8.7
34
7.8
149
8.7
25
Feature Not Available
Reports & Dashboards
8.5
55
Feature Not Available
8.6
59
8.2
170
8.9
68
8.7
159
8.0
26
8.3
130
Agentic AI - Social Media Analytics
5.7
9
Not enough data
6.5
9
Not enough data
6.7
9
Not enough data
6.5
9
Not enough data
6.7
9
Not enough data
Not enough data
Not enough data
Content Creation
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Optimization
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Logistics
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
8.1
168
Platform Basics
Not enough data
8.8
155
Not enough data
7.7
130
Not enough data
6.9
117
Not enough data
Feature Not Available
Not enough data
8.3
139
Not enough data
7.9
136
Content Planning
Not enough data
8.6
153
Not enough data
7.6
117
Not enough data
9.3
157
Marketing Campaign Performance
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Agentic AI - Marketing Calendar
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Other Features
Not enough data
7.8
122
Not enough data
7.8
141
Social Media ManagementHide 20 FeaturesShow 20 Features
7.7
174
8.2
558
Content & Collaboration
9.3
143
8.9
439
9.0
142
8.0
248
7.7
86
7.6
311
7.4
46
7.9
309
8.6
102
8.6
377
7.5
63
8.3
388
Social Management
8.2
135
8.0
476
9.1
161
9.2
533
8.1
56
7.9
290
8.4
131
8.0
336
Feature Not Available
7.1
294
8.1
59
8.4
327
8.0
29
8.3
128
Agentic AI - Social Media Management
6.7
24
Not enough data
6.9
24
Not enough data
6.7
24
Not enough data
6.9
23
Not enough data
6.9
24
Not enough data
6.7
24
Not enough data
6.7
24
Not enough data
Social Media Listening ToolsHide 15 FeaturesShow 15 Features
Not enough data
Not enough data
Monitoring & Listening
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - Social Media Listening Tools
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Data Management & Analysis
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Social Commerce PlatformsHide 16 FeaturesShow 16 Features
9.0
14
Not enough data
Content
9.1
11
Not enough data
9.1
9
Not enough data
9.3
12
Not enough data
8.9
9
Not enough data
Engagement
8.5
10
Not enough data
8.5
11
Not enough data
8.8
11
Not enough data
8.7
9
Not enough data
9.1
9
Not enough data
Social Shopping
9.3
9
Not enough data
8.9
9
Not enough data
8.7
9
Not enough data
8.8
10
Not enough data
Analytics
8.6
11
Not enough data
9.5
10
Not enough data
9.0
12
Not enough data
Content DistributionHide 7 FeaturesShow 7 Features
Not enough data
8.6
250
Agentic AI - Content Distribution
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Planning
Not enough data
8.6
232
Online Reputation ManagementHide 18 FeaturesShow 18 Features
Not enough data
Not enough data
Consumer Intelligence
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Reporting
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Media Monitoring
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
In-House Management
Not enough data
Not enough data
Not enough data
Not enough data
Generative AI
Not enough data
Not enough data
Agentic AI - Online Reputation Management
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Categories
Categories
Shared Categories
Later Social
Later Social
SocialPilot
SocialPilot
Later Social and SocialPilot are categorized as Social Media Analytics, Social Media Suites, and Social Media Management
Unique Categories
Later Social
Later Social is categorized as Social Commerce Platforms and Social Media Listening Tools
Reviews
Reviewers' Company Size
Later Social
Later Social
Small-Business(50 or fewer emp.)
83.0%
Mid-Market(51-1000 emp.)
14.0%
Enterprise(> 1000 emp.)
2.9%
SocialPilot
SocialPilot
Small-Business(50 or fewer emp.)
87.0%
Mid-Market(51-1000 emp.)
11.7%
Enterprise(> 1000 emp.)
1.3%
Reviewers' Industry
Later Social
Later Social
Marketing and Advertising
16.7%
Health, Wellness and Fitness
6.5%
Retail
5.9%
Photography
4.4%
Apparel & Fashion
4.4%
Other
62.2%
SocialPilot
SocialPilot
Marketing and Advertising
38.2%
Information Technology and Services
4.0%
Non-Profit Organization Management
3.9%
Real Estate
3.6%
Computer Software
2.2%
Other
48.1%
Alternatives
Later Social
Later Social Alternatives
Hootsuite
Hootsuite
Add Hootsuite
Sprout Social
Sprout Social
Add Sprout Social
Agorapulse
Agorapulse
Add Agorapulse
Sendible
Sendible
Add Sendible
SocialPilot
SocialPilot Alternatives
ContentStudio
ContentStudio
Add ContentStudio
Hootsuite
Hootsuite
Add Hootsuite
Sprout Social
Sprout Social
Add Sprout Social
Zoho Social
Zoho Social
Add Zoho Social
Discussions
Later Social
Later Social Discussions
How to connect Facebook Page With the Instagram and enabling Auto Post on iNstagram and facebook
1 Comment
MD
Are you looking to connect your Facebook and Instagram to Later? I believe when you create an account, it connects to your social media accounts then. Here...Read more
Is later free?
1 Comment
Rakesh R.
RR
Later.com's free limited version is an excellent option for those who are just starting with social media management or have basic social media needs, and...Read more
Is later a good app?
1 Comment
Weronika  S.
WS
SocialPilot
SocialPilot Discussions
Can I use it to schedule Facebook page posts?
5 Comments
Official Response from SocialPilot
Hi Scott, SocialPilot is an excellent tool for you to schedule posts on all your Facebook Pages and also Facebook Groups. Here is some useful information...Read more
Anyone tried their management tools for running Facebook Ads yet?
3 Comments
Nehal P.
NP
Hi Adam, I am glad you are using SocialPilot. It's super easy to create and schedule Lead Ads as well as Boost post for Facebook using SocialPilot Ads...Read more
Is there a way to schedule Instagram / Facebook stories with this platform?
3 Comments
Official Response from SocialPilot
Hello Alexandra, While you cannot schedule Facebook stories, SocialPilot helps you schedule Instagram Stories easily with the help of mobile reminders....Read more