# Later Social vs Meltwater Comparison
---
## AI Generated Summary
- **G2 reviewers report** that Later Social excels in user-friendliness, with many users highlighting its intuitive design that makes it easy to stay organized. One user mentioned, "The platform is really intuitive, easy to use and helpful for staying organized!" This contrasts with Meltwater, which, while powerful, has received feedback indicating that it can be more complex to navigate.
- **Users say** that Meltwater offers robust reporting tools, with one reviewer praising its "outstanding reporting tools" and the training opportunities available through Meltwater Academy. However, some users feel that the platform could be overwhelming due to its extensive features, which may not be necessary for all users.
- **Reviewers mention** that Later Social's setup process is notably smooth, with many users appreciating how quickly they can get started. In contrast, Meltwater has received mixed feedback regarding its implementation, with some users noting challenges in configuration that could delay onboarding.
- **According to verified reviews** , Later Social shines in its content scheduling capabilities, with users enjoying the simplicity of its review system. One user stated, "It saves me time and I love how easy it is to use," highlighting its efficiency for social media managers. Meltwater, while offering powerful analytics, may not provide the same level of ease in content management.
- **G2 reviewers report** that Meltwater is particularly strong in social media analytics, with users appreciating its ability to track media mentions effectively. One user noted, "It helps me do my job better, tracking down media mentions for broadcast or news." However, Later Social also provides solid analytics, though users have indicated it may not be as comprehensive as Meltwater's offerings.
- **Users say** that Later Social's customer support is highly rated, with many finding it responsive and helpful. This is a slight edge over Meltwater, which, while also receiving positive feedback for support, has a slightly lower satisfaction score in this area. One user from Later Social mentioned the simplicity of the platform, making it easier for managers without extensive social media experience to navigate.



| | Later Social | Meltwater | 
|---|---|---|
| **Star Rating** | 4.5 out of 5 | 4.1 out of 5 | 
| **Total Reviews** | 380 | 2,645 | 
| **Largest Market Segment** | Small-Business (83.3% of reviews) | Small-Business (41.2% of reviews) | 
| **Entry Level Price** | $25.00 1 Social Set & User Per Month | No pricing available | 

---
## Top Pros & Cons

### Later Social

Pros:
- Ease of Use (47 reviews)
- Post Scheduling (43 reviews)

Cons:
- Publishing Limitations (14 reviews)
- Limited Features (12 reviews)

### Meltwater

Pros:
- Ease of Use (168 reviews)
- Features (137 reviews)

Cons:
- Improvement Needed (78 reviews)
- Learning Curve (56 reviews)

---
## Ratings Comparison
| Rating | Later Social | Meltwater | 
|---|---|---|
  | **Meets Requirements** | 8.6 (253 reviews) | 7.9 (2164 reviews) | 
  | **Ease of Use** | 9.1 (249 reviews) | 7.9 (2267 reviews) | 
  | **Ease of Setup** | 9.1 (120 reviews) | 7.9 (1233 reviews) | 
  | **Ease of Admin** | 9.3 (87 reviews) | 8.1 (933 reviews) | 
  | **Quality of Support** | 8.7 (178 reviews) | 8.6 (2089 reviews) | 
  | **Has the product been a good partner in doing business?** | 9.0 (78 reviews) | 8.4 (939 reviews) | 
  | **Product Direction (% positive)** | 8.5 (231 reviews) | 8.0 (2142 reviews) | 

---
## Pricing

### Later Social

#### Entry-Level Pricing

Plan: Starter

Price: $25.00 1 Social Set & User Per Month

Description: For individuals

Key Features:
- Schedule up to 30 posts per profile
- AI content tools (5 AI credits /month)
- Platform analytics (Up to 3 months)

[Browse all 3 editions](https://www.g2.com/products/later-social/pricing)

#### Free Trial

Yes

### Meltwater

#### Entry-Level Pricing

No pricing available

#### Free Trial

No information available

---
## Features Comparison By Category

### Social Media Analytics

| Product | Score | Reviews |
|---|---|---|
| **Later Social** | 7.9/10 | 98 |
| **Meltwater** | 7.6/10 | 656 |

#### Social Analytics

| Feature | Later Social | Meltwater | 
|---|---|---|
| **Competitor Analysis** | 8.2 (55 reviews) | 7.8 (528 reviews) | 
| **Follower Analysis** | 8.8 (74 reviews) | 7.7 (513 reviews) | 
| **Post Performance** | 9.1 (83 reviews) | 8.0 (519 reviews) | 
| **Paid Campaign Tracking** | 8.4 (41 reviews) | 6.8 (377 reviews) | 
| **Attribution** | 8.3 (49 reviews) | Feature Not Available | 
| **Hashtag Analytics** | 8.7 (34 reviews) | 7.5 (394 reviews) | 
| **Sentiment Analysis** | 8.7 (25 reviews) | 7.1 (428 reviews) | 

#### Reports & Dashboards

| Feature | Later Social | Meltwater | 
|---|---|---|
| **Report Customizability** | 8.5 (56 reviews) | 7.7 (549 reviews) | 
| **Report Exporting** | 8.6 (59 reviews) | 8.0 (567 reviews) | 
| **Scalability** | 8.9 (69 reviews) | 7.9 (483 reviews) | 
| **White Label** | 8.0 (26 reviews) | Feature Not Available | 

#### Agentic AI - Social Media Analytics

| Feature | Later Social | Meltwater | 
|---|---|---|
| **Autonomous Task Execution** | 5.7 (9 reviews) | Feature Not Available | 
| **Cross-system Integration** | 6.5 (9 reviews) | Feature Not Available | 
| **Adaptive Learning** | 6.7 (9 reviews) | Feature Not Available | 
| **Proactive Assistance** | 6.5 (9 reviews) | Feature Not Available | 
| **Decision Making** | 6.7 (9 reviews) | Feature Not Available | 

### Social Media Management

| Product | Score | Reviews |
|---|---|---|
| **Later Social** | 7.7/10 | 182 |
| **Meltwater** | 7.3/10 | 311 |

#### Content & Collaboration

| Feature | Later Social | Meltwater | 
|---|---|---|
| **Content Calendar** | 9.3 (149 reviews) | 8.1 (239 reviews) | 
| **Content Library** | 9.0 (144 reviews) | 7.4 (212 reviews) | 
| **Shared Inbox** | 7.7 (86 reviews) | 7.3 (202 reviews) | 
| **Approval Workflows** | 7.4 (46 reviews) | 7.5 (204 reviews) | 
| **Users and Permissions** | 8.6 (102 reviews) | 8.0 (229 reviews) | 
| **Content Creation** | 7.5 (63 reviews) | 7.6 (212 reviews) | 

#### Social Management

| Feature | Later Social | Meltwater | 
|---|---|---|
| **Social Analytics** | 8.2 (139 reviews) | 8.3 (286 reviews) | 
| **Social Publishing** | 9.1 (169 reviews) | 7.9 (273 reviews) | 
| **Campaign Optimization** | 8.1 (57 reviews) | 7.4 (238 reviews) | 
| **Social Engagement** | 8.4 (131 reviews) | 7.9 (277 reviews) | 
| **Social Ads** | Feature Not Available | 6.5 (209 reviews) | 
| **Campaign Planning** | 8.1 (59 reviews) | 7.1 (209 reviews) | 
| **Hashtag Capabilites** | 8.0 (29 reviews) | 7.3 (100 reviews) | 

#### Agentic AI - Social Media Management

| Feature | Later Social | Meltwater | 
|---|---|---|
| **Autonomous Task Execution** | 6.7 (24 reviews) | 5.8 (24 reviews) | 
| **Multi-step Planning** | 6.9 (24 reviews) | 6.0 (24 reviews) | 
| **Cross-system Integration** | 6.7 (24 reviews) | Feature Not Available | 
| **Adaptive Learning** | 6.9 (23 reviews) | Feature Not Available | 
| **Natural Language Interaction** | 6.9 (24 reviews) | Feature Not Available | 
| **Proactive Assistance** | 6.7 (24 reviews) | Feature Not Available | 
| **Decision Making** | 6.7 (24 reviews) | 6.2 (23 reviews) | 

### Media Monitoring

| Product | Score | Reviews |
|---|---|---|
| **Later Social** | N/A | N/A |
| **Meltwater** | 7.3/10 | 816 |

#### Media Channels

| Feature | Later Social | Meltwater | 
|---|---|---|
| **Broadcast Media** | Not enough data | 7.3 (643 reviews) | 
| **Print Media** | Not enough data | 7.2 (664 reviews) | 
| **Online Media** | Not enough data | 8.5 (744 reviews) | 

#### Geographic Coverage

| Feature | Later Social | Meltwater | 
|---|---|---|
| **Local Media** | Not enough data | 7.8 (709 reviews) | 
| **National Media** | Not enough data | 8.3 (718 reviews) | 
| **International Media** | Not enough data | 7.6 (642 reviews) | 

#### Reporting

| Feature | Later Social | Meltwater | 
|---|---|---|
| **Keyword Targeting** | Not enough data | 8.2 (721 reviews) | 
| **Custom Feeds and Alerts** | Not enough data | 8.1 (703 reviews) | 
| **Custom Reports** | Not enough data | 7.9 (709 reviews) | 
| **Dashboards** | Not enough data | 8.0 (737 reviews) | 

#### Agentic AI - Media Monitoring

| Feature | Later Social | Meltwater | 
|---|---|---|
| **Autonomous Task Execution** | Not enough data | 6.3 (83 reviews) | 
| **Cross-system Integration** | Not enough data | 6.3 (82 reviews) | 
| **Adaptive Learning** | Not enough data | 6.2 (80 reviews) | 
| **Natural Language Interaction** | Not enough data | 6.3 (81 reviews) | 
| **Proactive Assistance** | Not enough data | Feature Not Available | 

#### Generative AI

| Feature | Later Social | Meltwater | 
|---|---|---|
| **AI Text Generation** | Not enough data | 6.6 (290 reviews) | 
| **AI Text Summarization** | Not enough data | 6.6 (283 reviews) | 

### Audience Intelligence Platforms

| Product | Score | Reviews |
|---|---|---|
| **Later Social** | N/A | N/A |
| **Meltwater** | 7.7/10 | 52 |

#### Audiences

| Feature | Later Social | Meltwater | 
|---|---|---|
| **Audience Insights** | Not enough data | 8.0 (46 reviews) | 
| **Influencer Identification** | Not enough data | 7.3 (44 reviews) | 
| **Buyer Personas** | Not enough data | 7.0 (42 reviews) | 
| **Segmentation** | Not enough data | 7.4 (42 reviews) | 

#### Data Analysis

| Feature | Later Social | Meltwater | 
|---|---|---|
| **Network Analysis** | Not enough data | 7.5 (42 reviews) | 
| **Dashboards** | Not enough data | 8.2 (47 reviews) | 
| **Visualizations** | Not enough data | 8.1 (43 reviews) | 
| **Advanced Filtering** | Not enough data | 7.9 (44 reviews) | 

#### Administration

| Feature | Later Social | Meltwater | 
|---|---|---|
| **Marketing Integrations** | Not enough data | Feature Not Available | 
| **Ad Integrations** | Not enough data | Feature Not Available | 
| **Data Exporting** | Not enough data | 7.9 (44 reviews) | 

#### Agentic AI - Audience Intelligence Platforms

| Feature | Later Social | Meltwater | 
|---|---|---|
| **Autonomous Task Execution** | Not enough data | Feature Not Available | 
| **Cross-system Integration** | Not enough data | Feature Not Available | 
| **Adaptive Learning** | Not enough data | Feature Not Available | 
| **Proactive Assistance** | Not enough data | Feature Not Available | 

### Social Media Listening Tools

| Product | Score | Reviews |
|---|---|---|
| **Later Social** | N/A | N/A |
| **Meltwater** | 7.5/10 | 966 |

#### Monitoring & Listening

| Feature | Later Social | Meltwater | 
|---|---|---|
| **Social Measurement** | Not enough data | 8.1 (815 reviews) | 
| **Influencer Identification** | Not enough data | 7.3 (707 reviews) | 
| **Brand Monitoring** | Not enough data | 8.2 (542 reviews) | 
| **Keyword Tracking** | Not enough data | 8.3 (531 reviews) | 
| **Trend Analysis** | Not enough data | 7.8 (498 reviews) | 
| **Competitor Analysis** | Not enough data | 7.9 (484 reviews) | 

#### Agentic AI - Social Media Listening Tools

| Feature | Later Social | Meltwater | 
|---|---|---|
| **Autonomous Task Execution** | Not enough data | 6.6 (85 reviews) | 
| **Cross-system Integration** | Not enough data | 6.6 (88 reviews) | 
| **Adaptive Learning** | Not enough data | 6.2 (82 reviews) | 
| **Proactive Assistance** | Not enough data | Feature Not Available | 
| **Decision Making** | Not enough data | Feature Not Available | 

#### Data Management & Analysis

| Feature | Later Social | Meltwater | 
|---|---|---|
| **Sentiment Analysis** | Not enough data | 6.9 (787 reviews) | 
| **Social Reporting** | Not enough data | 8.0 (807 reviews) | 
| **Alerts and Notifications** | Not enough data | 8.1 (489 reviews) | 
| **Advanced Data Filtering** | Not enough data | 7.8 (479 reviews) | 

### Social Commerce Platforms

| Product | Score | Reviews |
|---|---|---|
| **Later Social** | 9.0/10 | 14 |
| **Meltwater** | N/A | N/A |

#### Content

| Feature | Later Social | Meltwater | 
|---|---|---|
| **Types** | 9.1 (11 reviews) | Not enough data | 
| **Migration** | 9.1 (9 reviews) | Not enough data | 
| **Publishing** | 9.3 (12 reviews) | Not enough data | 
| **UGC** | 8.9 (9 reviews) | Not enough data | 

#### Engagement

| Feature | Later Social | Meltwater | 
|---|---|---|
| **Live Streaming** | 8.5 (10 reviews) | Not enough data | 
| **Omnichannel** | 8.5 (11 reviews) | Not enough data | 
| **Personalization** | 8.8 (11 reviews) | Not enough data | 
| **Conversational Commerce** | 8.7 (9 reviews) | Not enough data | 
| **Moderation** | 9.1 (9 reviews) | Not enough data | 

#### Social Shopping

| Feature | Later Social | Meltwater | 
|---|---|---|
| **Promotions** | 9.3 (9 reviews) | Not enough data | 
| **Shoppable Media** | 8.9 (9 reviews) | Not enough data | 
| **AR/VR** | 8.7 (9 reviews) | Not enough data | 
| **Social Store** | 8.8 (10 reviews) | Not enough data | 

#### Analytics

| Feature | Later Social | Meltwater | 
|---|---|---|
| **Product Insights** | 8.6 (11 reviews) | Not enough data | 
| **Social Listening** | 9.5 (10 reviews) | Not enough data | 
| **Campaigns** | 9.0 (12 reviews) | Not enough data | 

### Influencer Marketing Platforms

| Product | Score | Reviews |
|---|---|---|
| **Later Social** | N/A | N/A |
| **Meltwater** | 7.2/10 | 222 |

#### Influencer Marketing

| Feature | Later Social | Meltwater | 
|---|---|---|
| **Influencer Recruitment** | Not enough data | 7.8 (206 reviews) | 
| **Influencer Scoring** | Not enough data | 7.8 (206 reviews) | 
| **Audience Analysis** | Not enough data | 8.0 (211 reviews) | 
| **Influencer Segmentation** | Not enough data | 7.7 (199 reviews) | 
| **Influencer Collaboration** | Not enough data | 7.4 (197 reviews) | 
| **User-Generated Content (UGC) Management** | Not enough data | 6.9 (162 reviews) | 
| **Content Approval** | Not enough data | 7.4 (170 reviews) | 
| **Campaign Analytics** | Not enough data | 8.0 (199 reviews) | 
| **Reporting and Dashboards** | Not enough data | 7.9 (200 reviews) | 
| **Data Importing and Exporting Tools** | Not enough data | 7.7 (185 reviews) | 
| **Influencer Whitelisting** | Not enough data | Feature Not Available | 
| **Influencer Compensation** | Not enough data | 6.7 (148 reviews) | 
| **Social Commerce** | Not enough data | 6.7 (135 reviews) | 
| **E-Commerce Integration** | Not enough data | 6.3 (115 reviews) | 

#### Agentic AI - Influencer Marketing Platforms

| Feature | Later Social | Meltwater | 
|---|---|---|
| **Autonomous Task Execution** | Not enough data | Feature Not Available | 
| **Multi-step Planning** | Not enough data | Feature Not Available | 
| **Cross-system Integration** | Not enough data | 5.5 (7 reviews) | 
| **Adaptive Learning** | Not enough data | Feature Not Available | 
| **Proactive Assistance** | Not enough data | 6.0 (7 reviews) | 
| **Decision Making** | Not enough data | Feature Not Available | 

### PR Analytics

| Product | Score | Reviews |
|---|---|---|
| **Later Social** | N/A | N/A |
| **Meltwater** | 6.7/10 | 159 |

#### Generative AI

| Feature | Later Social | Meltwater | 
|---|---|---|
| **AI Text Generation** | Not enough data | 6.6 (155 reviews) | 
| **AI Text Summarization** | Not enough data | 6.7 (154 reviews) | 

### Answer Engine Optimization (AEO)

| Product | Score | Reviews |
|---|---|---|
| **Later Social** | N/A | N/A |
| **Meltwater** | N/A | N/A |

#### AI Visibility & Tracking

| Feature | Later Social | Meltwater | 
|---|---|---|
| **AI Mention Tracking** | Not enough data | Not enough data | 
| **AI Search Ranking Insights** | Not enough data | Not enough data | 

#### Sentiment & Brand Analysis

| Feature | Later Social | Meltwater | 
|---|---|---|
| **AI Sentiment Monitoring** | Not enough data | Not enough data | 
| **AI Hallucination Detection** | Not enough data | Not enough data | 

#### Competitive Benchmarking

| Feature | Later Social | Meltwater | 
|---|---|---|
| **Industry AI Sentiment Benchmarking** | Not enough data | Not enough data | 
| **Competitor AI Presence Comparison** | Not enough data | Not enough data | 

#### AI Content Optimization

| Feature | Later Social | Meltwater | 
|---|---|---|
| **Semantic Optimization for AI Models** | Not enough data | Not enough data | 
| **AI-Driven Content Recommendations** | Not enough data | Not enough data | 

#### Reporting & Alerts

| Feature | Later Social | Meltwater | 
|---|---|---|
| **Real-Time AI Mention Alerts** | Not enough data | Not enough data | 
| **AI Visibility Reporting** | Not enough data | Not enough data | 

### Media and Influencer Targeting

| Product | Score | Reviews |
|---|---|---|
| **Later Social** | N/A | N/A |
| **Meltwater** | 7.4/10 | 529 |

#### Database

| Feature | Later Social | Meltwater | 
|---|---|---|
| **Media Database** | Not enough data | 7.9 (490 reviews) | 
| **Contact/Campaign Management** | Not enough data | 7.9 (415 reviews) | 
| **Newsroom** | Not enough data | 8.0 (389 reviews) | 

#### Outreach

| Feature | Later Social | Meltwater | 
|---|---|---|
| **Media Distribution** | Not enough data | 8.1 (433 reviews) | 
| **PR Planner** | Not enough data | 7.5 (146 reviews) | 
| **Social Media Services** | Not enough data | 7.7 (349 reviews) | 

#### Reporting

| Feature | Later Social | Meltwater | 
|---|---|---|
| **Monitoring** | Not enough data | 8.5 (485 reviews) | 
| **Response Desk** | Not enough data | 8.3 (361 reviews) | 
| **Impact Measurement** | Not enough data | 8.1 (413 reviews) | 

#### Agentic AI - Media and Influencer Targeting

| Feature | Later Social | Meltwater | 
|---|---|---|
| **Autonomous Task Execution** | Not enough data | 5.8 (20 reviews) | 
| **Cross-system Integration** | Not enough data | 6.0 (19 reviews) | 
| **Adaptive Learning** | Not enough data | 6.0 (19 reviews) | 
| **Natural Language Interaction** | Not enough data | 6.0 (19 reviews) | 
| **Proactive Assistance** | Not enough data | 6.0 (19 reviews) | 

#### User Rights/Roles

| Feature | Later Social | Meltwater | 
|---|---|---|
| **Version Control** | Not enough data | 7.7 (305 reviews) | 
| **Team Collaboration** | Not enough data | 8.0 (326 reviews) | 

---
## Categories
**Shared Categories (4):** [Social Media Analytics Software](https://www.g2.com/categories/social-media-analytics), [Social Media Suites](https://www.g2.com/categories/social-media-suites), [Social Media Management Tools](https://www.g2.com/categories/social-media-mgmt), [Social Media Listening Tools](https://www.g2.com/categories/social-media-listening-tools)

**Unique to Later Social (1):** [Social Commerce Platforms](https://www.g2.com/categories/social-commerce-platforms)

**Unique to Meltwater (6):** [Audience Intelligence Platforms ](https://www.g2.com/categories/audience-intelligence-platforms), [Answer Engine Optimization (AEO) Tools](https://www.g2.com/categories/answer-engine-optimization-aeo), [Influencer Marketing Platforms](https://www.g2.com/categories/influencer-marketing-platforms), [Media Monitoring Software](https://www.g2.com/categories/media-monitoring), [Media and Influencer Targeting Software](https://www.g2.com/categories/media-and-influencer-targeting), [PR Analytics Software](https://www.g2.com/categories/pr-analytics)


---
## Reviewer Demographics

### By Company Size

| Segment | Later Social | Meltwater | 
|---|---|---|
| **Small-Business** | 83.3% | 41.2% | 
| **Mid-Market** | 13.8% | 38.0% | 
| **Enterprise** | 2.8% | 20.8% | 

### By Industry

#### Later Social

- **Marketing and Advertising:** 16.4%
- **Health, Wellness and Fitness:** 6.6%
- **Retail:** 5.7%
- **Apparel & Fashion:** 4.3%
- **Consumer Goods:** 4.3%
- **Photography:** 4.3%
- **Non-Profit Organization Management:** 3.7%
- **Online Media:** 3.4%
- **Education Management:** 3.2%
- **Real Estate:** 3.2%
- **Other:** 44.8%

#### Meltwater

- **Marketing and Advertising:** 15.3%
- **Public Relations and Communications:** 14.6%
- **Non-Profit Organization Management:** 6.9%
- **Higher Education:** 5.5%
- **Information Technology and Services:** 3.1%
- **Financial Services:** 2.4%
- **Hospital & Health Care:** 2.3%
- **Consumer Goods:** 2.2%
- **Computer Software:** 2.0%
- **Education Management:** 1.7%
- **Other:** 44.2%

---
## Alternatives

### Alternatives to Later Social

- [Hootsuite](https://www.g2.com/products/hootsuite/reviews) — 4.3/5 stars (7184 reviews)
- [Sprout Social](https://www.g2.com/products/sprout-social/reviews) — 4.4/5 stars (6421 reviews)
- [Agorapulse](https://www.g2.com/products/agorapulse/reviews) — 4.5/5 stars (971 reviews)
- [Sendible](https://www.g2.com/products/sendible/reviews) — 4.5/5 stars (904 reviews)
- [Tailwind](https://www.g2.com/products/tailwind/reviews) — 4.3/5 stars (142 reviews)
- [Iconosquare](https://www.g2.com/products/iconosquare/reviews) — 4.5/5 stars (135 reviews)
- [Zoho Social](https://www.g2.com/products/zoho-social/reviews) — 4.6/5 stars (2915 reviews)
- [Loomly](https://www.g2.com/products/loomly/reviews) — 4.6/5 stars (1795 reviews)
- [SocialPilot](https://www.g2.com/products/socialpilot/reviews) — 4.5/5 stars (844 reviews)
- [Dash Social](https://www.g2.com/products/dash-social/reviews) — 4.7/5 stars (398 reviews)

### Alternatives to Meltwater

- [Semrush](https://www.g2.com/products/semrush/reviews) — 4.5/5 stars (3383 reviews)
- [CisionOne](https://www.g2.com/products/cisionone/reviews) — 3.9/5 stars (1317 reviews)
- [Muck Rack](https://www.g2.com/products/muck-rack/reviews) — 4.5/5 stars (431 reviews)
- [Emplifi](https://www.g2.com/products/emplifi-emplifi/reviews) — 4.4/5 stars (382 reviews)
- [Onclusive](https://www.g2.com/products/onclusive/reviews) — 4.3/5 stars (208 reviews)
- [Hootsuite](https://www.g2.com/products/hootsuite/reviews) — 4.3/5 stars (7184 reviews)
- [Sprout Social](https://www.g2.com/products/sprout-social/reviews) — 4.4/5 stars (6421 reviews)
- [Sprinklr Social](https://www.g2.com/products/sprinklr-social/reviews) — 4.1/5 stars (1207 reviews)
- [Brandwatch Social Media Management](https://www.g2.com/products/brandwatch-social-media-management/reviews) — 4.0/5 stars (983 reviews)
- [Agorapulse](https://www.g2.com/products/agorapulse/reviews) — 4.5/5 stars (971 reviews)

---
## Top Discussions

### Later Social

- Title: [What is later for Instagram?](https://www.g2.com/discussions/what-is-later-for-instagram) — 1 comment
  > **Top comment:** "it is used to schedule posts in advance."
- Title: [Is later a good app?](https://www.g2.com/discussions/is-later-a-good-app) — 1 comment
  > **Top comment:** "yes
"
- Title: [Is later free?](https://www.g2.com/discussions/is-later-free) — 1 comment
  > **Top comment:** " Later.com's free limited version is an excellent option for those who are just starting with social media management or have basic social media needs, and..."
- Title: [What is later software?](https://www.g2.com/discussions/what-is-later-software) — 1 comment
  > **Top comment:** "Later is a social media content management platform that can be used for multiple platforms but is specifically geared towards Instagram. "
- Title: [How to connect Facebook Page With the Instagram and enabling Auto Post on iNstagram and facebook](https://www.g2.com/discussions/how-to-connect-facebook-page-with-the-instagram-and-enabling-auto-post-on-instagram-and-facebook) — 1 comment, 1 upvote
  > **Top comment:** "Are you looking to connect your Facebook and Instagram to Later? I believe when you create an account, it connects to your social media accounts then. Here..."

### Meltwater

- Title: [How do I make Meltwater work for our organization?](https://www.g2.com/discussions/how-do-i-make-meltwater-work-for-our-organization) — 3 comments, 1 upvote
  > **Top comment:** "I find it helpful to make customized reporter/influencer lists (based on geography, issue, etc). Makes it easy to do rapid-response outreach."
- Title: [How much does meltwater cost?](https://www.g2.com/discussions/how-much-does-meltwater-cost) — 2 comments
  > **Top comment:** "Depends on the exact tools within the platform you want to use and size of organization.  We are a very small marketing team of a public library, so our cost..."
- Title: [How soon will sysomos and meltwater fully be integrated?](https://www.g2.com/discussions/how-soon-will-sysomos-and-meltwater-fully-be-integrated) — 2 comments, 1 upvote
  > **Top comment:** "Hi Janay. Sorry I don't know the answer to that question. Hopefully a Meltwater rep or someone else can answer it. I suggest simply contacting Meltwater..."
- Title: [How many influencers are on Klear?](https://www.g2.com/discussions/how-many-influencers-are-on-klear) — 1 comment, 1 upvote
  > **Top comment:** "Comment deleted by user."
- Title: [Who uses meltwater?](https://www.g2.com/discussions/who-uses-meltwater) — 1 comment
  > **Top comment:** "Those who have anything to do with social media. "

---
**Source:** [G2.com](https://www.g2.com) | [Comparison Page](https://www.g2.com/compare/later-social-vs-meltwater)