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At a Glance
Market Segments
Small-Business (80.0% of reviews)
Small-Business (91.2% of reviews)
Entry-Level Pricing
No pricing available
9.99 per month
Lately
Star Rating
(15)4.5 out of 5
Market Segments
Small-Business (80.0% of reviews)
Pros & Cons
Not enough data
Entry-Level Pricing
No pricing available
Learn more about LatelyTailwind
Star Rating
(140)4.3 out of 5
Market Segments
Small-Business (91.2% of reviews)
Pros & Cons
Entry-Level Pricing
9.99 per month
Learn more about TailwindSummary
AI Generated Summary
AI-generated. Powered by real user reviews.
- Users report that Tailwind excels in its "Content Calendar" feature, providing a user-friendly interface that allows for easy scheduling and organization of posts, while Lately's calendar functionality is noted to be less intuitive, making it harder for users to manage their content effectively.
- Reviewers mention that Lately's "Quality of Support" is significantly higher, with a score of 9.4 compared to Tailwind's 8.6, indicating that users feel more supported and valued when they encounter issues or need assistance.
- G2 users highlight Tailwind's "Ease of Setup" as a strong point, scoring 8.8, while Lately shines even brighter with a score of 9.7, suggesting that Lately offers a more streamlined onboarding process that helps users get started quickly.
- Users on G2 report that Tailwind's "Social Engagement" capabilities are robust, scoring 8.0, but Lately outperforms with a score of 8.8, indicating that Lately provides more effective tools for interacting with audiences across social platforms.
- Reviewers say that Tailwind's "Content Library" feature, with a score of 7.8, is functional but lacks some advanced capabilities, whereas Lately's offerings in this area are perceived as more comprehensive, allowing for better content management and retrieval.
- Users report that while both products offer "Social Analytics," Lately's tools for "Competitor Analysis" and "Post Performance" are rated higher, suggesting that Lately provides deeper insights into social media performance and competitive positioning.
Pricing
Entry-Level Pricing
Lately
No pricing availableTailwind
Plus
9.99
per month
- Smart Pin Scheduling
- Measure Pin Success
- Unlimited Pin Scheduling
Free Trial
Lately
No trial information availableTailwind
Free Trial is available
Ratings
Meets Requirements
8.8
11
8.8
115
Ease of Use
8.8
12
8.6
116
Ease of Setup
9.7
6
8.8
28
Ease of Admin
9.7
6
9.0
27
Quality of Support
9.4
11
8.6
87
Has the product been a good partner in doing business?
9.4
6
9.6
21
Product Direction (% positive)
8.9
11
8.0
112
Features by Category
Social Analytics
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
8.8(won by default)
53
Not enough data
Feature Not Available
Not enough data
8.1(won by default)
41
Not enough data
Not enough data
Not enough data
Not enough data
Reports & Dashboards
Not enough data
Feature Not Available
Not enough data
7.7(won by default)
36
Not enough data
8.4(won by default)
43
Not enough data
Not enough data
Agentic AI - Social Media Analytics
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Content & Collaboration
Not enough data
8.3
24
Not enough data
7.8
21
Feature Not Available
6.6
15
Not enough data
6.9
15
Not enough data
6.7
14
Not enough data
7.6
13
Social Management
Not enough data
8.1
69
Not enough data
8.8
76
Not enough data
Feature Not Available
Not enough data
8.1
69
Feature Not Available
Feature Not Available
Not enough data
6.8
13
Not enough data
Not enough data
Agentic AI - Social Media Management
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Monitoring & Listening
Not enough data
8.8
39
Not enough data
Feature Not Available
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - Social Media Listening Tools
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Data Management & Analysis
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Not enough data
Not enough data
Not enough data
Categories
Categories
Shared Categories
Lately and Tailwind are categorized as Social Media Management
Unique Categories
Lately has no unique categories
Tailwind is categorized as Social Media Analytics, Social Media Listening Tools, and Social Media Suites
Reviews
Reviewers' Company Size
Lately
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Tailwind
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Marketing and Advertising
20.0%
Management Consulting
20.0%
Retail
6.7%
Professional Training & Coaching
6.7%
Online Media
6.7%
Other
40.0%
Marketing and Advertising
16.9%
Writing and Editing
9.6%
Health, Wellness and Fitness
6.6%
Online Media
5.1%
Information Technology and Services
4.4%
Other
57.4%
Discussions
Lately has no discussions with answers
Can I use this for Pinterest and
4 Comments
KT
It was designed primarily for Pinterest scheduling but you can use it for Instagram as well. Read more
Pricing for the Paid Version
3 Comments
MJ
I started with the free version to test it out and have never looked back. As my understanding of the program has grown along with the incredible growth of...Read more
Tailwind has no more discussions with answers
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