Compare Lately and Sprout Social
At a Glance
Market Segments
Small-Business (80.0% of reviews)
Small-Business (44.7% of reviews)
Entry-Level Pricing
No pricing available
Starting at $79.00 1 user/per month (billed annually)
Lately
Star Rating
(15)4.5 out of 5
Market Segments
Small-Business (80.0% of reviews)
Pros & Cons
Not enough data
Entry-Level Pricing
No pricing available
Learn more about Lately
Sprout Social
Star Rating
(6,415)4.4 out of 5
Market Segments
Small-Business (44.7% of reviews)
Pros & Cons
Entry-Level Pricing
Starting at $79.00 1 user/per month (billed annually)
Free Trial is available
Browse all 5 pricing plans
Summary
AI Generated Summary
AI-generated. Powered by real user reviews.
- G2 reviewers report that Sprout Social excels in overall user satisfaction, boasting a significantly higher G2 Score compared to Lately. Users appreciate its robust features, such as native social listening capabilities that help identify trends and potential crises before they escalate.
- Users say that Lately shines in its user-friendliness, making scheduling social posts a breeze. Reviewers highlight the platform's ability to quickly generate posts from existing content, allowing them to schedule hundreds of posts in just a few hours, a task that would typically take days.
- Reviewers mention that Sprout Social offers a comprehensive reporting system, with helpful graphs and analytics that make presenting data straightforward. This feature is particularly valued by users who need to demonstrate social media performance to stakeholders.
- According to verified reviews, Lately's ease of setup and administration is a standout feature, with users noting that the onboarding process is intuitive and quick. This allows new users to get up and running without a steep learning curve.
- Users highlight that Sprout Social's customer support is highly regarded, with many praising the responsiveness and helpfulness of the support team. This level of service is crucial for users who may encounter challenges while navigating the platform.
- G2 reviewers indicate that while both platforms have similar ease of use ratings, Sprout Social's extensive feature set and integrations provide a more comprehensive solution for businesses looking to manage their social media presence effectively.
Pricing
Entry-Level Pricing
Lately
No pricing availableSprout Social
Essentials
Starting at $79.00
1 user/per month (billed annually)
Created for social media professionals focused on simplifying publishing workflows.
- Connect up to 5 social profiles
- Increase your visibility with optimal send times
- Track performance with profile and post-level reporting
Free Trial
Lately
No trial information availableSprout Social
Free Trial is available
Ratings
Meets Requirements
8.8
11
8.5
5,430
Ease of Use
8.8
12
8.8
5,490
Ease of Setup
9.7
6
8.7
3,845
Ease of Admin
9.7
6
8.8
2,245
Quality of Support
9.4
11
8.6
4,846
Has the product been a good partner in doing business?
9.4
6
8.7
2,211
Product Direction (% positive)
8.9
11
8.9
5,314
Features by Category
Social Analytics
Not enough data
7.7(won by default)
2977
Not enough data
7.8(won by default)
3155
Not enough data
8.8(won by default)
3377
Not enough data
7.2(won by default)
2600
Not enough data
7.0(won by default)
2606
Not enough data
7.3(won by default)
2369
Not enough data
7.1(won by default)
2307
Reports & Dashboards
Not enough data
8.1(won by default)
3227
Not enough data
8.5(won by default)
3270
Not enough data
8.5(won by default)
3126
Not enough data
Feature Not Available
Agentic AI - Social Media Analytics
Not enough data
6.2(won by default)
893
Not enough data
6.3(won by default)
890
Not enough data
6.2(won by default)
879
Not enough data
6.3(won by default)
887
Not enough data
6.3(won by default)
892
Content & Collaboration
Not enough data
8.9
3215
Not enough data
7.9
2925
Feature Not Available
8.2
3024
Not enough data
8.0
2909
Not enough data
8.3
3011
Not enough data
Feature Not Available
Social Management
Not enough data
8.6
4376
Not enough data
8.9
4412
Not enough data
8.1
3824
Not enough data
8.5
4238
Feature Not Available
Feature Not Available
Not enough data
7.9
2911
Not enough data
7.5
2493
Agentic AI - Social Media Management
Not enough data
6.2
1064
Not enough data
6.4
1054
Not enough data
6.6
1070
Not enough data
6.5
1046
Not enough data
6.4
1037
Not enough data
6.4
1038
Not enough data
6.5
1038
Monitoring & Listening
Not enough data
8.5
1907
Not enough data
7.0
1432
Not enough data
8.1
1230
Not enough data
7.9
1196
Not enough data
7.7
1168
Not enough data
7.8
1193
Agentic AI - Social Media Listening Tools
Not enough data
6.4
386
Not enough data
6.5
396
Not enough data
6.4
386
Not enough data
6.4
387
Not enough data
6.5
387
Data Management & Analysis
Not enough data
7.5
1212
Not enough data
8.6
1996
Not enough data
8.1
1230
Not enough data
7.8
1128
Generative AI
Not enough data
7.1
865
Not enough data
7.0
850
Process
Not enough data
8.4
1468
Not enough data
7.9
1247
Not enough data
7.7
1008
Channels
Not enough data
Feature Not Available
Not enough data
8.9
1522
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Insight
Not enough data
7.4
1125
Not enough data
8.4
1433
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Categories
Categories
Shared Categories
Lately and Sprout Social are categorized as Social Media Management
Unique Categories
Lately has no unique categories
Sprout Social is categorized as Social Media Suites, Social Media Listening Tools, Social Media Analytics, and Social Customer Service
Reviews
Reviewers' Company Size
Lately
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Sprout Social
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Marketing and Advertising
20.0%
Management Consulting
20.0%
Retail
6.7%
Professional Training & Coaching
6.7%
Online Media
6.7%
Other
40.0%
Marketing and Advertising
20.4%
Non-Profit Organization Management
6.2%
Higher Education
5.5%
Information Technology and Services
3.7%
Financial Services
3.2%
Other
60.9%
Alternatives
Discussions
Lately has no discussions with answers
Is there a place of education for users?
7 Comments
BR
General education: https://sproutsocial.com/insights/webinars/ and overall intro webinar:...Read more
