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Compare Kustomer and Sprinklr Social 
Featured Products
At a Glance
Market Segments
Mid-Market (65.8% of reviews)
Enterprise (49.1% of reviews)
Entry-Level Pricing
Starting at $89.00 1 User Per Month
$2,800.00 1 User Per Year
Kustomer
Star Rating
(513)4.5 out of 5
Market Segments
Mid-Market (65.8% of reviews)
Pros & Cons
Entry-Level Pricing
Starting at $89.00 1 User Per Month
Browse all 2 pricing plansSprinklr Social
Star Rating
(1,182)4.1 out of 5
Market Segments
Enterprise (49.1% of reviews)
Pros & Cons
Entry-Level Pricing
$2,800.00 1 User Per Year
Free Trial is available
Browse all 2 pricing plansSummary
AI Generated Summary
AI-generated. Powered by real user reviews.
- G2 reviewers report that Sprinklr Social excels in its reporting capabilities, with users highlighting the customizable dashboards and the effective listening module for tracking brand sentiment. This feature is particularly beneficial for teams looking to gain insights into their social media performance.
- Users say Kustomer stands out for its user-friendly interface and automation features, which help reduce manual work. Reviewers appreciate the unified view of customer interactions across channels, making it easier for agents to manage inquiries efficiently.
- According to verified reviews, Sprinklr Social is praised for its ease of use, even for newcomers. Users mention that they can navigate the platform confidently, which is a significant advantage for teams onboarding new members.
- Reviewers mention that Kustomer's strong reporting capabilities and the ability to edit custom fields enhance its usability. This flexibility allows businesses to tailor the software to their specific needs, which is a key factor for many users.
- G2 reviewers highlight that while Sprinklr Social has a higher overall satisfaction score, Kustomer's quality of support is notably superior. Users commend Kustomer for its responsive customer service, which can be crucial for businesses needing timely assistance.
- Users report that Sprinklr Social's higher entry-level price may be a barrier for smaller businesses, while Kustomer's more accessible pricing makes it a more attractive option for mid-market companies looking for robust customer support solutions.
Pricing
Entry-Level Pricing
Kustomer
Enterprise
Starting at $89.00
1 User Per Month
Essential CX tools for growing teams—
powerful, affordable, and built to scale
- Conversational Timeline
- Tasks and Automations
- Data & File Storage
Sprinklr Social
Essentials- Growth Package
$2,800.00
1 User Per Year
The Standard Plan offers essential social media management
features tailored for smaller teams, focusing on basic listening,
publishing, engagement, and reporting. Powered by AI-driven
capabilities, it enables teams to monitor online conversations,
schedule and distribute content, manage audience interactions,
and track performance efficiently. Designed for those handling
fundamental social media operations, this plan helps streamline
workflows and enhance strategy with simple yet effective tools.
Ideal for businesses seeking a solid foundation in scalable, AIenhanced social media management
- Cross Module
- Social Publishing and Engagement
- Social Listening
Free Trial
Kustomer
No trial information availableSprinklr Social
Free Trial is available
Ratings
Meets Requirements
8.9
388
8.1
972
Ease of Use
8.8
403
7.5
989
Ease of Setup
8.7
213
7.0
595
Ease of Admin
8.1
152
7.3
433
Quality of Support
9.0
370
7.7
913
Has the product been a good partner in doing business?
8.8
148
8.0
418
Product Direction (% positive)
8.8
378
7.9
952
Features by Category
Ticket and Case Management
9.2
184
|
Verified
Not enough data
9.1
188
|
Verified
Not enough data
8.9
192
|
Verified
Not enough data
8.9
184
|
Verified
Not enough data
8.9
163
|
Verified
Not enough data
8.9
182
|
Verified
Not enough data
9.2
182
|
Verified
Not enough data
9.1
183
|
Verified
Not enough data
Generative AI
7.9
49
Not enough data
8.4
49
Not enough data
Agentic AI - Help Desk
7.8
43
Not enough data
7.9
43
Not enough data
8.1
43
Not enough data
Communication Channels
8.9
165
|
Verified
Not enough data
9.3
190
|
Verified
Not enough data
9.1
165
|
Verified
Not enough data
8.5
163
|
Verified
Not enough data
8.7
152
Not enough data
Platform
8.0
82
Not enough data
8.7
169
|
Verified
Not enough data
9.2
124
|
Verified
Not enough data
8.9
120
|
Verified
Not enough data
8.4
157
|
Verified
Not enough data
8.5
156
|
Verified
Not enough data
Social Analytics
Not enough data
7.1(won by default)
363
Not enough data
Feature Not Available
Not enough data
8.2(won by default)
438
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
7.1(won by default)
223
Not enough data
7.1(won by default)
229
Reports & Dashboards
Not enough data
8.1(won by default)
443
Not enough data
8.0(won by default)
442
Not enough data
8.2(won by default)
434
Not enough data
Feature Not Available
Agentic AI - Social Media Analytics
Not enough data
6.4(won by default)
39
Not enough data
6.5(won by default)
39
Not enough data
6.2(won by default)
38
Not enough data
6.0(won by default)
38
Not enough data
6.5(won by default)
38
Content & Collaboration
Not enough data
8.5
344
Not enough data
8.0
331
Not enough data
7.6
310
Not enough data
7.9
332
Not enough data
7.9
344
Not enough data
7.3
236
Social Management
Not enough data
8.2
562
Not enough data
8.5
541
Not enough data
Feature Not Available
Not enough data
8.3
567
Not enough data
7.3
417
Not enough data
7.4
243
Not enough data
7.3
201
Agentic AI - Social Media Management
Not enough data
6.4
56
Not enough data
6.6
55
Not enough data
6.5
57
Not enough data
6.3
55
Not enough data
6.5
55
Not enough data
6.4
53
Not enough data
6.4
52
Responses
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Automation - AI Agents
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Platform
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Autonomy - AI Agents
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Generative AI
Not enough data
Not enough data
Not enough data
Not enough data
Collection
Not enough data
Feature Not Available
Not enough data
7.4
47
|
Verified
Not enough data
Feature Not Available
Not enough data
8.4
56
|
Verified
Not enough data
Feature Not Available
Agentic AI - Review Management
Not enough data
7.2
10
Not enough data
7.3
10
Moderation
Not enough data
7.8
48
|
Verified
Not enough data
Feature Not Available
Not enough data
8.2
46
|
Verified
Use Cases
Not enough data
7.5
46
|
Verified
Not enough data
7.6
45
|
Verified
Not enough data
8.1
52
|
Verified
Administration
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
8.2
54
|
Verified
Not enough data
8.3
54
|
Verified
Not enough data
7.3
45
|
Verified
Display Options
Not enough data
7.1
44
|
Verified
Not enough data
Feature Not Available
Not enough data
7.2
52
|
Verified
Not enough data
Feature Not Available
Generative AI
Not enough data
Feature Not Available
Content Sharing
Not enough data
7.4
30
Not enough data
7.9
30
Not enough data
7.5
29
Not enough data
Feature Not Available
Content Dashboard
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Analytics
Not enough data
7.8
29
Not enough data
Feature Not Available
Not enough data
6.9
28
Not enough data
Feature Not Available
Platform
Not enough data
6.6
27
Not enough data
6.3
29
Not enough data
7.3
28
Not enough data
7.2
27
Agentic AI - Employee Advocacy
Not enough data
6.3
5
Not enough data
7.0
5
Not enough data
7.7
5
Conversational Platform
9.0
185
Not enough data
9.1
180
Not enough data
9.1
166
Not enough data
8.9
86
Not enough data
Support Automation
9.0
162
Not enough data
9.0
177
Not enough data
9.3
156
Not enough data
8.6
89
Not enough data
Generative AI
8.3
54
Not enough data
8.4
54
Not enough data
Monitoring & Listening
Not enough data
8.2
405
Not enough data
7.0
334
Not enough data
8.3
157
Not enough data
8.2
159
Not enough data
7.5
156
Not enough data
7.5
147
Agentic AI - Social Media Listening Tools
Not enough data
6.9
30
Not enough data
6.7
30
Not enough data
6.7
30
Not enough data
6.6
31
Not enough data
7.2
32
Data Management & Analysis
Not enough data
7.1
365
Not enough data
8.3
406
Not enough data
7.9
158
Not enough data
7.7
149
Content
Not enough data
8.0
57
Not enough data
7.7
55
Not enough data
8.2
56
Not enough data
7.5
54
Engagement
Not enough data
6.9
53
Not enough data
7.2
52
Not enough data
7.9
53
Not enough data
7.1
50
Not enough data
7.8
52
Social Shopping
Not enough data
Feature Not Available
Not enough data
6.9
50
Not enough data
Feature Not Available
Not enough data
7.3
51
Analytics
Not enough data
Feature Not Available
Not enough data
8.3
52
Not enough data
7.9
51
Generative AI
7.3
43
Not enough data
7.5
43
Not enough data
6.9
42
Not enough data
Communication
8.9
156
|
Verified
Not enough data
8.9
174
|
Verified
Not enough data
9.0
144
|
Verified
Not enough data
8.8
134
|
Verified
Not enough data
8.1
84
Not enough data
Internal Use
8.7
169
|
Verified
Not enough data
9.1
153
|
Verified
Not enough data
8.2
90
Not enough data
8.8
152
|
Verified
Not enough data
9.0
157
|
Verified
Not enough data
9.0
174
|
Verified
Not enough data
Generative AI
8.4
34
Not enough data
Self-Service Experience
8.9
90
Not enough data
8.7
87
Not enough data
8.6
68
Not enough data
8.3
51
Not enough data
8.7
55
Not enough data
Self-Service Platform
9.0
59
Not enough data
8.9
59
Not enough data
8.5
53
Not enough data
9.0
57
Not enough data
Agentic AI - Customer Self-Service
7.9
21
Not enough data
8.4
21
Not enough data
8.5
21
Not enough data
8.3
21
Not enough data
8.4
21
Not enough data
8.5
21
Not enough data
8.4
20
Not enough data
Generative AI
8.2
23
6.9
133
8.3
23
Feature Not Available
Process
8.8
40
8.2
266
9.2
44
7.7
242
9.4
45
8.2
248
Channels
9.6
45
7.5
196
9.0
42
8.7
279
9.2
42
7.5
189
9.1
41
6.8
177
9.3
41
7.3
185
Insight
9.1
42
7.6
199
8.7
45
8.4
276
8.4
40
7.9
223
8.7
43
7.7
233
Generative AI
8.0
35
Not enough data
8.3
35
Not enough data
Customization - AI Agent Builders
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Functionality - AI Agent Builders
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Data and Analytics - AI Agent Builders
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Integration - AI Agent Builders
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Conversational AI - Conversational Commerce Platforms
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Platform integration - Conversational Commerce Platforms
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Analytics and Reporting - Conversational Commerce Platforms
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - SAP Store
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Discovery
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Insight
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Mobile
Not enough data
Not enough data
Platform
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Customer Query Resolution - AI Customer Support Agents
7.9
7
Not enough data
7.9
7
Not enough data
7.4
7
Not enough data
8.1
7
Not enough data
7.9
7
Not enough data
Customer Interaction Automation - AI Customer Support Agents
8.1
7
Not enough data
8.1
7
Not enough data
8.1
7
Not enough data
8.3
7
Not enough data
Automation
8.8
7
Not enough data
8.6
7
Not enough data
8.8
7
Not enough data
Autonomy
8.8
7
Not enough data
9.0
7
Not enough data
8.6
7
Not enough data
8.1
7
Not enough data
Agentic AI - AI Agents
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Categories
Categories
Shared Categories
Kustomer and Sprinklr Social are categorized as AI Customer Support Agents and Social Customer Service
Unique Categories
Kustomer is categorized as AI Agent Builders, Digital Customer Service Platforms, Conversational Support, Live Chat, Help Desk, Customer Self-Service, and AI Agents For Business Operations
Sprinklr Social is categorized as Conversational Commerce Platforms, Social Commerce Platforms, SAP Store, Employee Advocacy, Social Media Analytics, Social Media Suites, Social Media Management, Social Media Listening Tools, and Review Management
Reviews
Reviewers' Company Size
Kustomer
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Sprinklr Social
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Consumer Services
13.2%
Retail
11.5%
Health, Wellness and Fitness
6.1%
Apparel & Fashion
5.7%
Food & Beverages
5.5%
Other
58.1%
Marketing and Advertising
14.9%
Information Technology and Services
5.8%
Retail
4.7%
Financial Services
4.5%
Consumer Services
4.2%
Other
65.9%
Alternatives
Discussions
How can we get a ticket ID ?
1 Comment
HL
The ticket ID is the string of characters in the URL after the "events" portion. For example, if you have a ticket open, you will...Read more
Is there a way currently follow a customer in different ways such as a label so you can sort your follows by sales, shipping issues, parts replacement, follow up order. Not to be confused with the (labeling of a interaction) but current interactions that I need to go back to as a agent to check on my customer for a specific reason.
1 Comment
ED
All the conversations are in your search field and they are shown in the timeline. Read more
How can I post a note with out it closing
1 Comment
ED
You can add internal note by clicking on note and it will be visible only for the users of your company :) Read more
What is the best way to find hashtags that are getting traffic.
1 Comment
TS
semrush.com is Great!
You pay for what ya get if ya get meRead more
Sprinklr Social has no more discussions with answers
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