# Kount vs Mastercard Identity Review 360 Comparison | | Kount | Mastercard Identity Review 360 | |---|---|---| | **Star Rating** | 4.8 out of 5 | 4.6 out of 5 | | **Total Reviews** | 116 | 70 | | **Largest Market Segment** | Mid-Market (46.8% of reviews) | Mid-Market (52.2% of reviews) | | **Entry Level Price** | No pricing available | No pricing available | --- ## Top Pros & Cons ### Kount Pros: - Fraud Prevention (8 reviews) - Detection Efficiency (7 reviews) Cons: - Inaccuracy (6 reviews) - False Positives (5 reviews) ### Mastercard Identity Review 360 Pros: - Ease of Use (17 reviews) - Accuracy (15 reviews) Cons: - Inaccuracy (6 reviews) - Search Functionality (5 reviews) --- ## Ratings Comparison | Rating | Kount | Mastercard Identity Review 360 | |---|---|---| | **Meets Requirements** | 9.4 (94 reviews) | 9.1 (67 reviews) | | **Ease of Use** | 9.2 (97 reviews) | 9.2 (68 reviews) | | **Ease of Setup** | 9.1 (66 reviews) | 9.1 (31 reviews) | | **Ease of Admin** | 9.5 (62 reviews) | 8.8 (18 reviews) | | **Quality of Support** | 9.5 (93 reviews) | 8.9 (65 reviews) | | **Has the product been a good partner in doing business?** | 9.8 (62 reviews) | 9.2 (18 reviews) | | **Product Direction (% positive)** | 9.5 (95 reviews) | 8.9 (63 reviews) | --- ## Pricing ### Kount #### Entry-Level Pricing No pricing available #### Free Trial No information available ### Mastercard Identity Review 360 #### Entry-Level Pricing No pricing available #### Free Trial No information available --- ## Features Comparison By Category ### Fraud Detection | Product | Score | Reviews | |---|---|---| | **Kount** | 9.3/10 | 80 | | **Mastercard Identity Review 360** | 8.4/10 | 11 | #### Detection | Feature | Kount | Mastercard Identity Review 360 | |---|---|---| | **Payment Verification** | 9.2 (65 reviews) | 9.6 (8 reviews) | | **Real-Time Monitoring** | 9.3 (70 reviews) | 8.7 (10 reviews) | | **Alerts** | 9.2 (66 reviews) | 8.3 (9 reviews) | #### Analysis | Feature | Kount | Mastercard Identity Review 360 | |---|---|---| | **ID Analytics** | 9.2 (64 reviews) | 8.9 (9 reviews) | | **Intelligence Reporting** | 9.3 (64 reviews) | 8.3 (9 reviews) | | **Incident Reports** | 9.4 (60 reviews) | 8.5 (8 reviews) | #### Administration | Feature | Kount | Mastercard Identity Review 360 | |---|---|---| | **Fraud Markers** | 9.4 (68 reviews) | 8.7 (9 reviews) | | **Transaction Scoring** | 9.2 (69 reviews) | 8.8 (10 reviews) | | **Blacklisting** | 9.5 (70 reviews) | 7.8 (9 reviews) | #### Agentic AI - Fraud Detection | Feature | Kount | Mastercard Identity Review 360 | |---|---|---| | **Cross-system Integration** | Not enough data | 7.6 (7 reviews) | | **Adaptive Learning** | Not enough data | 8.3 (8 reviews) | | **Decision Making** | Not enough data | 8.1 (7 reviews) | ### Risk-Based Authentication (RBA) | Product | Score | Reviews | |---|---|---| | **Kount** | 9.2/10 | 31 | | **Mastercard Identity Review 360** | N/A | N/A | #### Administration | Feature | Kount | Mastercard Identity Review 360 | |---|---|---| | **Bi-Directional Identity Synchronization** | 9.2 (15 reviews) | Not enough data | | **Policy Management** | 9.3 (19 reviews) | Not enough data | | **Cloud Directory** | 9.2 (13 reviews) | Not enough data | | **Application Integrations** | Not enough data | Not enough data | ### Deduction Management | Product | Score | Reviews | |---|---|---| | **Kount** | N/A | N/A | | **Mastercard Identity Review 360** | N/A | N/A | #### Document Management - Deduction Management | Feature | Kount | Mastercard Identity Review 360 | |---|---|---| | **Analysis** | Not enough data | Not enough data | | **Repository** | Not enough data | Not enough data | ### Accounting & Finance | Product | Score | Reviews | |---|---|---| | **Kount** | N/A | N/A | | **Mastercard Identity Review 360** | N/A | N/A | #### Agentic AI - Accounting & Finance | Feature | Kount | Mastercard Identity Review 360 | |---|---|---| | **Autonomous Task Execution** | Not enough data | Not enough data | ### Financial Fraud Prevention | Product | Score | Reviews | |---|---|---| | **Kount** | N/A | N/A | | **Mastercard Identity Review 360** | N/A | N/A | #### Transaction Monitoring - Financial Fraud Prevention | Feature | Kount | Mastercard Identity Review 360 | |---|---|---| | **Payment monitoring** | Not enough data | Not enough data | | **Real-time risk monitoring** | Not enough data | Not enough data | | **Threshold Management** | Not enough data | Not enough data | #### Identity & Authentication - Financial Fraud Prevention | Feature | Kount | Mastercard Identity Review 360 | |---|---|---| | **Identity Verification** | Not enough data | Not enough data | | **MFA** | Not enough data | Not enough data | #### Behavioral & Analytics Detection - Financial Fraud Prevention | Feature | Kount | Mastercard Identity Review 360 | |---|---|---| | **Behavioral Analytics** | Not enough data | Not enough data | | **Bot Detection** | Not enough data | Not enough data | #### Audit & Compliance - Financial Fraud Prevention | Feature | Kount | Mastercard Identity Review 360 | |---|---|---| | **Audit Trail** | Not enough data | Not enough data | | **Reporting** | Not enough data | Not enough data | ### E-commerce Fraud Protection | Product | Score | Reviews | |---|---|---| | **Kount** | 9.2/10 | 86 | | **Mastercard Identity Review 360** | 9.3/10 | 57 | #### Intelligence | Feature | Kount | Mastercard Identity Review 360 | |---|---|---| | **Transaction Scoring** | 9.3 (77 reviews) ✓ Verified | 9.4 (50 reviews) ✓ Verified | | **Risk Assessment** | 9.3 (76 reviews) ✓ Verified | 9.4 (53 reviews) ✓ Verified | | **Intelligence Reporting** | 9.2 (75 reviews) ✓ Verified | 9.0 (49 reviews) ✓ Verified | | **ID Analytics** | 9.2 (72 reviews) ✓ Verified | 9.1 (52 reviews) ✓ Verified | #### Detection | Feature | Kount | Mastercard Identity Review 360 | |---|---|---| | **Fraud Detection** | 9.6 (79 reviews) ✓ Verified | 9.5 (49 reviews) ✓ Verified | | **Alerts** | 9.0 (73 reviews) ✓ Verified | 9.3 (41 reviews) ✓ Verified | | **Real-Time Monitoring** | 9.2 (73 reviews) ✓ Verified | 9.0 (41 reviews) | #### Response | Feature | Kount | Mastercard Identity Review 360 | |---|---|---| | **Device Tracking** | 9.2 (80 reviews) ✓ Verified | 9.4 (44 reviews) ✓ Verified | | **Fraud Markers** | 9.4 (77 reviews) ✓ Verified | 9.3 (44 reviews) ✓ Verified | | **Blacklisting** | 9.5 (80 reviews) ✓ Verified | Feature Not Available | | **Bot Mitigation** | 8.8 (32 reviews) | 9.1 (41 reviews) ✓ Verified | --- ## Categories **Shared Categories (2):** [E-commerce Fraud Protection Software](https://www.g2.com/categories/e-commerce-fraud-protection), [Fraud Detection Software](https://www.g2.com/categories/fraud-detection) **Unique to Kount (3):** [Risk-Based Authentication Software](https://www.g2.com/categories/risk-based-authentication-rba), [Deduction Management Software](https://www.g2.com/categories/deduction-management), [Financial Fraud Prevention](https://www.g2.com/categories/financial-fraud-prevention) --- ## Reviewer Demographics ### By Company Size | Segment | Kount | Mastercard Identity Review 360 | |---|---|---| | **Small-Business** | 33.3% | 20.3% | | **Mid-Market** | 46.8% | 52.2% | | **Enterprise** | 19.8% | 27.5% | ### By Industry #### Kount - **Retail:** 16.2% - **Apparel & Fashion:** 5.4% - **Internet:** 5.4% - **Accounting:** 3.6% - **Consumer Goods:** 3.6% - **Entertainment:** 3.6% - **Financial Services:** 3.6% - **Health, Wellness and Fitness:** 3.6% - **Information Technology and Services:** 3.6% - **Marketing and Advertising:** 3.6% - **Other:** 47.7% #### Mastercard Identity Review 360 - **Financial Services:** 56.5% - **Retail:** 14.5% - **Computer Software:** 2.9% - **Consumer Services:** 2.9% - **Furniture:** 2.9% - **Accounting:** 1.4% - **Apparel & Fashion:** 1.4% - **Arts and Crafts:** 1.4% - **Banking:** 1.4% - **Computer & Network Security:** 1.4% - **Other:** 13.0% --- ## Alternatives ### Alternatives to Kount - [Sift](https://www.g2.com/products/sift-s-ai-powered-fraud-decisioning-platform-sift/reviews) — 4.6/5 stars (610 reviews) - [Signifyd](https://www.g2.com/products/signifyd/reviews) — 4.6/5 stars (352 reviews) - [Riskified](https://www.g2.com/products/riskified/reviews) — 4.4/5 stars (227 reviews) - [SEON](https://www.g2.com/products/seon/reviews) — 4.6/5 stars (382 reviews) - [ClearSale](https://www.g2.com/products/clearsale/reviews) — 4.7/5 stars (206 reviews) - [Fingerprint](https://www.g2.com/products/fingerprintjs-fingerprint/reviews) — 4.7/5 stars (423 reviews) - [Cisco Duo](https://www.g2.com/products/cisco-duo/reviews) — 4.5/5 stars (517 reviews) - [Wyllo](https://www.g2.com/products/wyllo/reviews) — 4.7/5 stars (260 reviews) - [LastPass](https://www.g2.com/products/lastpass/reviews) — 4.5/5 stars (2055 reviews) - [1Password](https://www.g2.com/products/1password/reviews) — 4.6/5 stars (1808 reviews) ### Alternatives to Mastercard Identity Review 360 - [SEON](https://www.g2.com/products/seon/reviews) — 4.6/5 stars (382 reviews) - [Signifyd](https://www.g2.com/products/signifyd/reviews) — 4.6/5 stars (352 reviews) - [Sift](https://www.g2.com/products/sift-s-ai-powered-fraud-decisioning-platform-sift/reviews) — 4.6/5 stars (610 reviews) - [Riskified](https://www.g2.com/products/riskified/reviews) — 4.4/5 stars (227 reviews) - [Pipl](https://www.g2.com/products/pipl/reviews) — 4.4/5 stars (44 reviews) - [Fingerprint](https://www.g2.com/products/fingerprintjs-fingerprint/reviews) — 4.7/5 stars (423 reviews) - [Chargeflow](https://www.g2.com/products/chargeflow-inc-chargeflow/reviews) — 4.7/5 stars (276 reviews) - [Wyllo](https://www.g2.com/products/wyllo/reviews) — 4.7/5 stars (260 reviews) - [ClearSale](https://www.g2.com/products/clearsale/reviews) — 4.7/5 stars (206 reviews) - [DataDome](https://www.g2.com/products/datadome/reviews) — 4.7/5 stars (232 reviews) --- ## Top Discussions ### Kount - Title: [Why the system still requires us to do Statement Verification after approving the transaction?](https://www.g2.com/discussions/why-the-system-still-requires-us-to-do-statement-verification-after-approving-the-transaction) — 2 comments, 1 upvote > **Top comment:** "Hi Franvic, Your CSM will be in touch shortly. Thanks, Hannah" - Title: [Can I get any additional training?](https://www.g2.com/discussions/14514-can-i-get-any-additional-training) — 2 comments, 1 upvote > **Top comment:** "Hi Delia, Your client services manager will be reaching out to you shortly. Thanks, Hannah " ### Mastercard Identity Review 360 No discussions available for this product. --- **Source:** [G2.com](https://www.g2.com) | [Comparison Page](https://www.g2.com/compare/kount-vs-mastercard-identity-review-360)