# Kommo, Maximizer vs Sugar Sell Comparison

| | Kommo | Maximizer | Sugar Sell | 
|---|---|---|---|
| **Star Rating** | 4.2 out of 5 | 4.0 out of 5 | 3.8 out of 5 | 
| **Total Reviews** | 57 | 673 | 776 | 
| **Largest Market Segment** | Small-Business (80.0% of reviews) | Small-Business (74.8% of reviews) | Mid-Market (48.4% of reviews) | 
| **Entry Level Price** | $15.00 | $90.00 3 User Per Year | $19.00 Per Month | 

---
## Top Pros & Cons

### Kommo

Pros:
- Integration (4 reviews)
- Ease of Use (3 reviews)

Cons:
- Expertise Required (2 reviews)
- Integration Issues (2 reviews)

### Maximizer

Pros:
- Ease of Use (51 reviews)
- Lead Management (38 reviews)

Cons:
- Learning Curve (27 reviews)
- Integration Issues (21 reviews)

### Sugar Sell

Pros:
- Ease of Use (15 reviews)
- Easy Customization (12 reviews)

Cons:
- Integration Issues (9 reviews)
- Bugs (6 reviews)

---
## Ratings Comparison
| Rating | Kommo | Maximizer | Sugar Sell | 
|---|---|---|---|
  | **Meets Requirements** | 8.3 (37 reviews) | 8.3 (582 reviews) | 8.0 (613 reviews) | 
  | **Ease of Use** | 8.3 (39 reviews) | 8.0 (588 reviews) | 7.6 (649 reviews) | 
  | **Ease of Setup** | 7.9 (26 reviews) | 7.8 (327 reviews) | 7.2 (346 reviews) | 
  | **Ease of Admin** | 8.8 (18 reviews) | 7.9 (195 reviews) | 7.6 (319 reviews) | 
  | **Quality of Support** | 8.2 (36 reviews) | 8.2 (560 reviews) | 7.7 (556 reviews) | 
  | **Has the product been a good partner in doing business?** | 8.2 (18 reviews) | 8.1 (193 reviews) | 7.8 (303 reviews) | 
  | **Product Direction (% positive)** | 8.4 (37 reviews) | 7.8 (580 reviews) | 7.0 (600 reviews) | 

---
## Pricing

### Kommo

#### Entry-Level Pricing

Plan: Basic

Price: $15.00

Description: Designed to boost the effectiveness of small sales teams 

Key Features:
- Lead &amp; Contact Management
- Custom sales pipeline(s)
- Lists &amp; product catalogs

[Browse all 3 editions](https://www.g2.com/products/kommo/pricing)

#### Free Trial

Yes

### Maximizer

#### Entry-Level Pricing

Plan: Core

Price: $90.00 3 User Per Year

Description: Organizations that need deeper customization, marketing tools, and pipeline monitoring to close more deals.

Key Features:
- Advanced Contact Management
- Lead &amp; Opportunity Handling
- Task Management

[Browse all 4 editions](https://www.g2.com/products/maximizer/pricing)

#### Free Trial

No

### Sugar Sell

#### Entry-Level Pricing

Plan: Sell Essentials

Price: $19.00 Per Month

Description: 3 Users Minimum. Sales force automation for growing teams needing 3-5 seats with basic support and ease of upgrade.

Key Features:
- Account Management 
- Contact Management
- Lead Management

[Browse all 6 editions](https://www.g2.com/products/sugar-sell/pricing)

#### Free Trial

No

---
## Features Comparison By Category

### CRM

| Product | Score | Reviews |
|---|---|---|
| **Kommo** | 7.5/10 | 39 |
| **Maximizer** | 6.9/10 | 501 |
| **Sugar Sell** | 7.6/10 | 598 |

#### Sales Force Automation

| Feature | Kommo | Maximizer | Sugar Sell | 
|---|---|---|---|
| **Contact &amp; Account Management** | 8.5 (28 reviews) ✓ Verified | 8.3 (425 reviews) ✓ Verified | 8.2 (502 reviews) ✓ Verified | 
| **Partner Relationship Mgmt. (PRM)** | Feature Not Available | 6.9 (219 reviews) | 7.6 (322 reviews) | 
| **Opportunity &amp; Pipeline Mgmt.** | 8.4 (32 reviews) ✓ Verified | 7.4 (324 reviews) ✓ Verified | 7.8 (469 reviews) ✓ Verified | 
| **Task / Activity Management** | 8.1 (30 reviews) ✓ Verified | 7.9 (400 reviews) ✓ Verified | 7.7 (487 reviews) ✓ Verified | 
| **Territory &amp; Quota Management** | 7.5 (22 reviews) | 6.4 (213 reviews) ✓ Verified | 7.2 (358 reviews) ✓ Verified | 
| **Desktop Integration** | 8.1 (25 reviews) ✓ Verified | 7.7 (356 reviews) ✓ Verified | 7.4 (412 reviews) ✓ Verified | 
| **Product &amp; Price List Management** | 6.7 (22 reviews) ✓ Verified | Feature Not Available | 7.3 (346 reviews) ✓ Verified | 
| **Quote &amp; Order Management** | 6.6 (21 reviews) | Feature Not Available | 7.4 (348 reviews) ✓ Verified | 
| **Customer Contract Management** | 7.9 (21 reviews) ✓ Verified | 7.5 (275 reviews) | 7.7 (376 reviews) ✓ Verified | 

#### Marketing Automation

| Feature | Kommo | Maximizer | Sugar Sell | 
|---|---|---|---|
| **Email Marketing** | 8.0 (21 reviews) ✓ Verified | 6.9 (289 reviews) | 7.1 (354 reviews) ✓ Verified | 
| **Campaign Management** | 7.9 (21 reviews) | 6.7 (241 reviews) | 7.2 (361 reviews) ✓ Verified | 
| **Lead Management** | 9.0 (31 reviews) ✓ Verified | 7.2 (269 reviews) | 7.9 (427 reviews) ✓ Verified | 
| **Marketing ROI Analytics** | Feature Not Available | 6.3 (188 reviews) | 7.0 (312 reviews) ✓ Verified | 

#### Customer Support

| Feature | Kommo | Maximizer | Sugar Sell | 
|---|---|---|---|
| **Case Management** | 7.5 (22 reviews) | 7.5 (262 reviews) | 7.9 (386 reviews) ✓ Verified | 
| **Customer Support Portal** | 7.4 (21 reviews) | Feature Not Available | 7.6 (348 reviews) ✓ Verified | 
| **Knowledge Base** | 6.9 (18 reviews) | 7.2 (274 reviews) | 7.7 (358 reviews) ✓ Verified | 
| **Call Center Features** | 7.0 (16 reviews) | Feature Not Available | 7.4 (292 reviews) | 
| **Support Analytics** | 6.9 (18 reviews) | 7.2 (219 reviews) | 7.7 (313 reviews) ✓ Verified | 

#### Reporting &amp; Analytics

| Feature | Kommo | Maximizer | Sugar Sell | 
|---|---|---|---|
| **Reporting** | 7.4 (26 reviews) ✓ Verified | 7.2 (310 reviews) ✓ Verified | 7.7 (470 reviews) ✓ Verified | 
| **Dashboards** | 7.6 (25 reviews) ✓ Verified | 7.6 (311 reviews) ✓ Verified | 8.0 (476 reviews) ✓ Verified | 
| **Forecasting** | 7.2 (20 reviews) ✓ Verified | 6.7 (208 reviews) ✓ Verified | 7.4 (367 reviews) ✓ Verified | 

#### Mobile &amp; Social

| Feature | Kommo | Maximizer | Sugar Sell | 
|---|---|---|---|
| **Social Collaboration Features** | 6.7 (17 reviews) ✓ Verified | 6.2 (110 reviews) | 7.2 (269 reviews) ✓ Verified | 
| **Social Network Integration** | 7.5 (19 reviews) ✓ Verified | 5.6 (106 reviews) | 7.2 (267 reviews) ✓ Verified | 
| **Mobile User Support** | 7.1 (21 reviews) ✓ Verified | 6.6 (265 reviews) ✓ Verified | 7.4 (331 reviews) ✓ Verified | 

#### Platform

| Feature | Kommo | Maximizer | Sugar Sell | 
|---|---|---|---|
| **Customization** | 7.8 (17 reviews) ✓ Verified | 8.0 (242 reviews) ✓ Verified | 8.2 (260 reviews) ✓ Verified | 
| **Workflow Capability** | 7.9 (15 reviews) ✓ Verified | 7.6 (230 reviews) | 7.8 (255 reviews) ✓ Verified | 
| **User, Role, and Access Management** | 7.6 (15 reviews) ✓ Verified | 8.1 (237 reviews) ✓ Verified | 8.1 (268 reviews) ✓ Verified | 
| **Internationalization** | 8.2 (11 reviews) ✓ Verified | 6.9 (158 reviews) | 7.9 (168 reviews) ✓ Verified | 
| **Sandbox / Test Environments** | 6.8 (11 reviews) | 6.7 (137 reviews) | 8.2 (214 reviews) ✓ Verified | 
| **Document &amp; Content Mgmt.** | 6.8 (10 reviews) | 7.6 (198 reviews) | 7.5 (216 reviews) ✓ Verified | 
| **Performance and Reliability** | 8.1 (14 reviews) ✓ Verified | 8.0 (226 reviews) ✓ Verified | 7.6 (257 reviews) ✓ Verified | 
| **Output Document Generation** | 6.8 (10 reviews) | 6.9 (129 reviews) | 7.2 (199 reviews) ✓ Verified | 

#### Integration

| Feature | Kommo | Maximizer | Sugar Sell | 
|---|---|---|---|
| **Data Import &amp; Export Tools** | 7.3 (14 reviews) ✓ Verified | 7.4 (220 reviews) ✓ Verified | 7.6 (260 reviews) ✓ Verified | 
| **Integration APIs** | 7.4 (13 reviews) ✓ Verified | 6.5 (158 reviews) ✓ Verified | 7.7 (202 reviews) ✓ Verified | 
| **Breadth of Partner Applications** | 7.7 (10 reviews) ✓ Verified | 6.6 (150 reviews) ✓ Verified | 7.3 (198 reviews) ✓ Verified | 

#### Generative AI

| Feature | Kommo | Maximizer | Sugar Sell | 
|---|---|---|---|
| **AI Text Generation** | 6.3 (5 reviews) | 5.6 (93 reviews) | 6.3 (28 reviews) | 

#### Agentic AI - CRM

| Feature | Kommo | Maximizer | Sugar Sell | 
|---|---|---|---|
| **Autonomous Task Execution** | Not enough data | 5.6 (13 reviews) | Not enough data | 
| **Multi-step Planning** | Not enough data | 5.9 (13 reviews) | Not enough data | 
| **Cross-system Integration** | 8.0 (5 reviews) | 5.7 (14 reviews) | Not enough data | 
| **Adaptive Learning** | Not enough data | 6.2 (13 reviews) | Not enough data | 
| **Natural Language Interaction** | Not enough data | 5.8 (12 reviews) | Not enough data | 
| **Proactive Assistance** | Not enough data | 6.0 (13 reviews) | Not enough data | 
| **Decision Making** | 8.6 (7 reviews) | 6.3 (14 reviews) | Not enough data | 

### Financial Services CRM

| Product | Score | Reviews |
|---|---|---|
| **Kommo** | N/A | N/A |
| **Maximizer** | 6.2/10 | 72 |
| **Sugar Sell** | N/A | N/A |

#### Content

| Feature | Kommo | Maximizer | Sugar Sell | 
|---|---|---|---|
| **Automation** | Not enough data | 6.0 (67 reviews) | Not enough data | 

#### Platform Additional Functionality

| Feature | Kommo | Maximizer | Sugar Sell | 
|---|---|---|---|
| **Pre-Built Connectors** | Not enough data | Feature Not Available | Not enough data | 
| **Dashboard** | Not enough data | 7.2 (68 reviews) | Not enough data | 
| **Cloud** | Not enough data | 6.7 (68 reviews) | Not enough data | 
| **Mobility** | Not enough data | 6.5 (67 reviews) | Not enough data | 
| **Messaging** | Not enough data | 5.5 (68 reviews) | Not enough data | 

#### Platform Reporting and Analytics

| Feature | Kommo | Maximizer | Sugar Sell | 
|---|---|---|---|
| **Reporting** | Not enough data | 6.5 (67 reviews) | Not enough data | 
| **Forecasting** | Not enough data | 5.2 (66 reviews) | Not enough data | 

#### Customer Support

| Feature | Kommo | Maximizer | Sugar Sell | 
|---|---|---|---|
| **Case Management** | Not enough data | 6.6 (65 reviews) | Not enough data | 
| **Customer Support Portal** | Not enough data | Feature Not Available | Not enough data | 
| **Knowledge Base** | Not enough data | 6.8 (65 reviews) | Not enough data | 
| **Support Analytics** | Not enough data | 6.4 (65 reviews) | Not enough data | 

#### Marketing Automation

| Feature | Kommo | Maximizer | Sugar Sell | 
|---|---|---|---|
| **Campaign Management** | Not enough data | 6.3 (64 reviews) | Not enough data | 
| **Lead Management** | Not enough data | 6.5 (64 reviews) | Not enough data | 
| **Marketing Analytics** | Not enough data | 5.5 (64 reviews) | Not enough data | 

#### Sales Force Automation

| Feature | Kommo | Maximizer | Sugar Sell | 
|---|---|---|---|
| **Pipeline Management** | Not enough data | 6.3 (64 reviews) | Not enough data | 
| **Task Management** | Not enough data | 7.7 (66 reviews) | Not enough data | 
| **Product and Price List Management** | Not enough data | Feature Not Available | Not enough data | 
| **Quote and Order Management** | Not enough data | 5.5 (64 reviews) | Not enough data | 
| **Contract Management** | Not enough data | 5.8 (62 reviews) | Not enough data | 

#### Agentic AI - Financial Services CRM

| Feature | Kommo | Maximizer | Sugar Sell | 
|---|---|---|---|
| **Decision Making** | Not enough data | 4.7 (6 reviews) | Not enough data | 

---
## Categories
**Shared Categories (1):** [CRM Software](https://www.g2.com/categories/crm)


**Unique to Maximizer (1):** [Financial Services CRM Software](https://www.g2.com/categories/financial-services-crm)



---
## Reviewer Demographics

### By Company Size

| Segment | Kommo | Maximizer | Sugar Sell | 
|---|---|---|---|
| **Small-Business** | 80.0% | 74.8% | 35.1% | 
| **Mid-Market** | 8.9% | 19.0% | 48.4% | 
| **Enterprise** | 11.1% | 6.2% | 16.4% | 

### By Industry

#### Kommo

- **Marketing and Advertising:** 23.8%
- **Information Technology and Services:** 11.9%
- **Computer &amp; Network Security:** 4.8%
- **Computer Software:** 4.8%
- **Education Management:** 4.8%
- **Financial Services:** 4.8%
- **Internet:** 4.8%
- **Music:** 4.8%
- **Retail:** 4.8%
- **Telecommunications:** 4.8%
- **Other:** 26.2%

#### Maximizer

- **Financial Services:** 35.6%
- **Investment Management:** 4.1%
- **Insurance:** 3.3%
- **Marketing and Advertising:** 3.0%
- **Information Technology and Services:** 2.8%
- **Construction:** 2.7%
- **Publishing:** 2.4%
- **Real Estate:** 2.2%
- **Computer Software:** 1.6%
- **Transportation/Trucking/Railroad:** 1.6%
- **Other:** 40.7%

#### Sugar Sell

- **Information Technology and Services:** 13.2%
- **Computer Software:** 10.5%
- **Marketing and Advertising:** 5.8%
- **Financial Services:** 5.6%
- **Construction:** 2.7%
- **Telecommunications:** 2.5%
- **Internet:** 2.3%
- **Retail:** 2.1%
- **Manufacturing:** 2.1%
- **Real Estate:** 2.0%
- **Other:** 51.2%

---
## Alternatives

### Alternatives to Kommo

- [Agentforce Sales (formerly Salesforce Sales Cloud)](https://www.g2.com/products/agentforce-sales-formerly-salesforce-sales-cloud/reviews) — 4.4/5 stars (25784 reviews)
- [HubSpot Sales Hub](https://www.g2.com/products/hubspot-sales-hub/reviews) — 4.4/5 stars (13797 reviews)
- [Pipedrive](https://www.g2.com/products/pipedrive/reviews) — 4.3/5 stars (3043 reviews)
- [Zoho CRM](https://www.g2.com/products/zoho-crm/reviews) — 4.1/5 stars (2927 reviews)
- [Creatio](https://www.g2.com/products/creatio/reviews) — 4.6/5 stars (313 reviews)
- [Nimble CRM](https://www.g2.com/products/nimble/reviews) — 4.5/5 stars (1112 reviews)
- [Workbooks](https://www.g2.com/products/workbooks/reviews) — 4.2/5 stars (573 reviews)
- [Insightly CRM](https://www.g2.com/products/insightly-crm/reviews) — 4.2/5 stars (941 reviews)
- [Dynamics 365 Sales](https://www.g2.com/products/dynamics-365-sales/reviews) — 3.8/5 stars (1618 reviews)
- [Coevera](https://www.g2.com/products/coevera/reviews) — 4.6/5 stars (477 reviews)

### Alternatives to Maximizer

- [Agentforce Sales (formerly Salesforce Sales Cloud)](https://www.g2.com/products/agentforce-sales-formerly-salesforce-sales-cloud/reviews) — 4.4/5 stars (25784 reviews)
- [HubSpot Sales Hub](https://www.g2.com/products/hubspot-sales-hub/reviews) — 4.4/5 stars (13797 reviews)
- [Pipedrive](https://www.g2.com/products/pipedrive/reviews) — 4.3/5 stars (3043 reviews)
- [Zoho CRM](https://www.g2.com/products/zoho-crm/reviews) — 4.1/5 stars (2927 reviews)
- [Dynamics 365 Sales](https://www.g2.com/products/dynamics-365-sales/reviews) — 3.8/5 stars (1618 reviews)
- [Nutshell](https://www.g2.com/products/nutshell/reviews) — 4.3/5 stars (1426 reviews)
- [Nimble CRM](https://www.g2.com/products/nimble/reviews) — 4.5/5 stars (1112 reviews)
- [SAP Sales Cloud](https://www.g2.com/products/sap-sap-sales-cloud/reviews) — 4.2/5 stars (998 reviews)
- [Pipeline CRM](https://www.g2.com/products/pipeline-crm/reviews) — 4.3/5 stars (951 reviews)
- [Workbooks](https://www.g2.com/products/workbooks/reviews) — 4.2/5 stars (573 reviews)

### Alternatives to Sugar Sell

- [Agentforce Sales (formerly Salesforce Sales Cloud)](https://www.g2.com/products/agentforce-sales-formerly-salesforce-sales-cloud/reviews) — 4.4/5 stars (25784 reviews)
- [HubSpot Sales Hub](https://www.g2.com/products/hubspot-sales-hub/reviews) — 4.4/5 stars (13797 reviews)
- [Pipedrive](https://www.g2.com/products/pipedrive/reviews) — 4.3/5 stars (3043 reviews)
- [Zoho CRM](https://www.g2.com/products/zoho-crm/reviews) — 4.1/5 stars (2927 reviews)
- [Dynamics 365 Sales](https://www.g2.com/products/dynamics-365-sales/reviews) — 3.8/5 stars (1618 reviews)
- [Nutshell](https://www.g2.com/products/nutshell/reviews) — 4.3/5 stars (1426 reviews)
- [Freshsales](https://www.g2.com/products/freshsales/reviews) — 4.5/5 stars (1232 reviews)
- [Copper](https://www.g2.com/products/copper/reviews) — 4.5/5 stars (1157 reviews)
- [Nimble CRM](https://www.g2.com/products/nimble/reviews) — 4.5/5 stars (1112 reviews)
- [SAP Sales Cloud](https://www.g2.com/products/sap-sap-sales-cloud/reviews) — 4.2/5 stars (998 reviews)

---
## Top Discussions

### Kommo

- Title: [I&#39;ve noticed some affordable/low budget CRM solutions have start up costs associated with  their service.  Does amoCRM have any startup fees, or any contracts?](https://www.g2.com/discussions/237-are-there-any-set-up-fees-associated-with-amocrm) — 1 comment, 1 upvote
  > **Top comment:** "According to their website (http://www.amocrm.com/shop/), there is a free tier of their product. They also offer tiers at $10, $19, $49, $99/month with..."

### Maximizer

- Title: [What is Maximizer CRM used for?](https://www.g2.com/discussions/what-is-maximizer-crm-used-for) — 3 comments
  > **Top comment:** "Maximizer CRM is solving several problems related to secure and reliable communication and collaboration for various use cases.
"
- Title: [Do you integrate with any marketing automations platforms like Marketo?](https://www.g2.com/discussions/integrations-with-marketing-automation) — 1 comment, 1 upvote
  > **Top comment:** "Maximizer neglected to future-proof Maximizer CRM Live and their self-hosted CRM by not providing any open keys for self serve integration with powerful..."
- Title: [INTEGRATION](https://www.g2.com/discussions/4388-integration) — 1 comment, 1 upvote
  > **Top comment:** "Maximizer CRM 2017 has integrations for MS Office products (Outlook, Word, Excel) these are included as add-ons with the product. The Web APIs for Maximizer..."
- Title: [INPUT CSV  LEAD FILES](https://www.g2.com/discussions/4387-input-csv-lead-files) — 1 comment, 1 upvote
  > **Top comment:** "Lead sheets in the form of a web inquiry page can be integrated into Maximizer using the &#39;web to lead&#39; technology provided in the product as standard. It is..."

### Sugar Sell

- Title: [Why did you choose Sugar over something like Salesforce? what benefits do you see?](https://www.g2.com/discussions/why-did-you-choose-sugar-over-something-like-salesforce-what-benefits-do-you-see) — 2 comments, 1 upvote
  > **Top comment:** "I feel that it&#39;s easier to use than SalesForce and still offers a lot of power."
- Title: [Why is sugar a CRM?](https://www.g2.com/discussions/why-is-sugar-a-crm) — 1 comment
  > **Top comment:** "Because it&#39;s a specialized software that allows an organization to manage communication and other matters with their clients"
- Title: [What is sugar sell?](https://www.g2.com/discussions/what-is-sugar-sell) — 1 comment
  > **Top comment:** "Sugar Sell is a customer relationship management (CRM) system of software."
- Title: [What is the best way to integrate Sugar into other CRM Softwares?](https://www.g2.com/discussions/what-is-the-best-way-to-integrate-sugar-into-other-crm-softwares) — 1 comment, 1 upvote
  > **Top comment:** "Dennis, 

Are you asking how to integrate or whats the best method for integrating?

Or are you asking how to solve your Sugar to MAS integration?"
- Title: [What makes Sugar different from other CRM solutions?](https://www.g2.com/discussions/crm-differentiators) — 1 comment, 1 upvote *(includes official response)*
  > **Top comment:** "Sugar is a far more cost effective platform for creating more engaging and extraordinary customer relationships. Sugar offers unparalleled flexibility in..."

---
**Source:** [G2.com](https://www.g2.com) | [Comparison Page](https://www.g2.com/compare/kommo-vs-maximizer-vs-sugar-sell)

