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At a Glance
Market Segments
Mid-Market (57.7% of reviews)
Small-Business (55.8% of reviews)
Entry-Level Pricing
Contact Us Per Year
Starting at €29.00 1 user Per Month
Kleene
Star Rating
(28)4.6 out of 5
Market Segments
Mid-Market (57.7% of reviews)
Pros & Cons
Entry-Level Pricing
Contact Us Per Year
Browse all 2 pricing plansSupermetrics
Star Rating
(816)4.4 out of 5
Market Segments
Small-Business (55.8% of reviews)
Pros & Cons
Entry-Level Pricing
Starting at €29.00 1 user Per Month
Free Trial is available
Browse all 4 pricing plansSummary
AI Generated Summary
AI-generated. Powered by real user reviews.
- G2 reviewers report that Supermetrics excels in its integration with Google Sheets, making it a favorite among users who appreciate the ability to quickly access and manipulate data without the hassle of logging into multiple platforms. Users highlight how it saves them time by efficiently managing over 100 KPIs from various clients.
- Users say that Kleene stands out for its rapid implementation and data access speed. Many reviewers noted that they were able to generate functional reports within just a week, showcasing the platform's efficiency in delivering results after a full data migration project.
- Reviewers mention that Supermetrics offers a straightforward user interface that simplifies the process of changing data sources. This intuitive design allows users to focus on their core tasks, enhancing productivity and making the tool easy to set up and use.
- According to verified reviews, Kleene provides exceptional support, with users praising the reliability and responsiveness of their analysts and account managers. This level of support is seen as a significant advantage, especially for businesses looking for ongoing assistance during their data projects.
- G2 reviewers highlight that while Supermetrics has a strong presence in the small business segment, Kleene's focus on the mid-market allows it to cater to more complex data needs, which can be beneficial for organizations requiring robust data solutions.
- Users express that Supermetrics has room for improvement in terms of overall satisfaction compared to Kleene, particularly in areas like support quality and product direction. While Supermetrics has a solid user base, Kleene's higher ratings in these areas suggest a more favorable experience for users seeking comprehensive support and guidance.
Pricing
Entry-Level Pricing
Kleene
Scale
Contact Us
Per Year
Best for growing teams building their first unified data foundation.
- 3 Standard Connectors
- Unlimited Data Rows
Supermetrics
Supermetrics for Looker Studio
Starting at €29.00
1 user Per Month
Create interactive cross-channel reports in Google Looker Studio (formerly Data Studio) by bringing in data from Facebook, HubSpot, Instagram, and more.
- Starting at 1 user
- Starting at 4 data sources
- Flexibly add data sources as you go
Free Trial
Kleene
No trial information availableSupermetrics
Free Trial is available
Ratings
Meets Requirements
8.9
19
8.5
617
Ease of Use
9.1
19
8.2
625
Ease of Setup
9.1
13
8.2
412
Ease of Admin
8.6
11
8.0
376
Quality of Support
9.8
19
7.8
559
Has the product been a good partner in doing business?
9.7
11
8.2
371
Product Direction (% positive)
8.6
17
7.9
576
Features by Category
Reports
Not enough data
Not enough data
Not enough data
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Not enough data
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Self Service
Not enough data
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Advanced Analytics
Not enough data
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Not enough data
Not enough data
Building Reports
Not enough data
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Platform
Not enough data
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Not enough data
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Reports
Not enough data
Not enough data
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Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Data Preparation
Not enough data
Not enough data
Not enough data
Not enough data
Data Modeling and Blending
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Generative AI
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Agentic AI - Analytics Platforms
Feature Not Available
Not enough data
Feature Not Available
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Feature Not Available
Not enough data
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Feature Not Available
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Self Service
Not enough data
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Deployment & Integration - Analytics Platforms
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Advanced Analytics
Not enough data
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Performance & Scalability - Analytics Platforms
Not enough data
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Not enough data
Advanced Analytics & Modeling - Analytics Platforms
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI Capabilities - Analytics Platforms
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Personalized Intelligence - Analytics Platforms
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Building Reports
Not enough data
Not enough data
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Not enough data
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Not enough data
Reports
Not enough data
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Self Service
Not enough data
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Building Reports
Not enough data
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Not enough data
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Not enough data
Not enough data
Metrics
Not enough data
8.6
310
Not enough data
8.3
291
Not enough data
8.1
262
Not enough data
8.4
291
Not enough data
8.0
280
Not enough data
7.9
250
Not enough data
8.0
250
Not enough data
8.6
322
Not enough data
7.8
269
Reporting
Not enough data
8.2
310
Not enough data
7.9
278
Not enough data
8.4
304
Not enough data
8.1
292
Not enough data
7.6
251
Not enough data
Feature Not Available
Not enough data
8.7
326
Other
Not enough data
8.2
271
Not enough data
7.9
241
Not enough data
7.2
218
Not enough data
8.6
317
Not enough data
8.4
267
Not enough data
7.2
207
Not enough data
7.4
215
Agentic AI - Digital Analytics
Not enough data
6.7
11
Not enough data
7.0
10
Not enough data
6.7
10
Not enough data
6.8
10
Administration
Not enough data
8.3
274
Not enough data
7.5
213
Not enough data
8.1
314
Not enough data
8.0
295
Management
8.5
8
8.6
67
8.8
8
8.1
57
Functionality
9.6
8
8.7
58
9.8
7
8.2
62
9.8
7
8.2
61
9.5
7
8.5
64
9.3
7
Feature Not Available
Data Science and Machine Learning PlatformsHide 25 FeaturesShow 25 Features
Not enough data
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System
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Model Development
Feature Not Available
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Model Development
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Machine/Deep Learning Services
Feature Not Available
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Feature Not Available
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Machine/Deep Learning Services
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Deployment
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Generative AI
Feature Not Available
Not enough data
Feature Not Available
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Feature Not Available
Not enough data
Agentic AI - Data Science and Machine Learning Platforms
Feature Not Available
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Feature Not Available
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Feature Not Available
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Feature Not Available
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Feature Not Available
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Feature Not Available
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Development
Not enough data
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Management
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Not enough data
Integration Options
Not enough data
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Not enough data
Not enough data
Data Management
Not enough data
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Agentic AI - DataOps Platforms
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Analytics
Not enough data
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Monitoring and Management
Not enough data
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Not enough data
Cloud Deployment
Not enough data
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Generative AI
Feature Not Available
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Feature Not Available
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Data Management
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Functionality
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Not enough data
Security
Not enough data
Not enough data
Feature Not Available
Not enough data
Generative AI
Feature Not Available
Not enough data
Agentic AI - Google Workspace for Marketing
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Statistical Tool
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Data Analysis
Not enough data
Not enough data
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Not enough data
Decision Making
Not enough data
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Not enough data
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Not enough data
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Not enough data
Generative AI
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Marketing Operations
Not enough data
8.2
312
|
Verified
Not enough data
8.7
355
|
Verified
Not enough data
7.8
281
|
Verified
Not enough data
7.9
298
|
Verified
Not enough data
8.0
161
Not enough data
Feature Not Available
Campaign Activity
Not enough data
8.6
348
|
Verified
Not enough data
8.9
379
|
Verified
Not enough data
8.0
273
|
Verified
Not enough data
8.3
324
|
Verified
Not enough data
7.9
273
|
Verified
Not enough data
Feature Not Available
Agentic AI - Marketing Analytics
Not enough data
6.5
12
Not enough data
7.0
14
Not enough data
6.3
12
Categories
Categories
Shared Categories
Kleene and Supermetrics are categorized as ETL Tools
Unique Categories
Supermetrics is categorized as Google Workspace for Marketing, Marketing Analytics, and Digital Analytics
Reviews
Reviewers' Company Size
Kleene
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Supermetrics
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Non-Profit Organization Management
11.5%
Health, Wellness and Fitness
11.5%
Financial Services
11.5%
Real Estate
7.7%
Primary/Secondary Education
7.7%
Other
50.0%
Marketing and Advertising
53.5%
Retail
5.1%
Computer Software
3.1%
Information Technology and Services
2.4%
Online Media
1.9%
Other
34.0%
Alternatives
Discussions
Kleene has no discussions with answers
Is there a way of speeding up Data Studio reports with large data volumes?
2 Comments
FB
Hi,
If you use Supermetrics for google sheet, you may change your data granularity working with pivot table and use this pivot table as data sources. The...Read more
What is the cadence in which you add new connection types and is there a way to get notifications of when these happen in my industry?
2 Comments
AC
Hey Tyson,
We're constantly releasing new data source connectors. For example, during Q1 2022 we're releasing 14 new connectors. We typically inform about...Read more
Will organic Twitter ever be added to the plans?
1 Comment
AC
Hi there,
We currently offer two connectors providing access to organic data – Twitter Premium and Twitter Public Data.
The Twitter Premium connector...Read more
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