# Klaviyo vs WebEngage Comparison
---
## AI Generated Summary
- **G2 reviewers report** that Klaviyo excels in user-friendliness, making it accessible for teams without dedicated email marketing specialists. Users appreciate its intuitive design, which allows social media managers to effectively manage email campaigns alongside SMS marketing, all under one platform.
- **According to verified reviews** , WebEngage stands out for its robust segmentation capabilities, enabling users to efficiently target specific audiences during campaigns. Reviewers highlight the platform's journey flows that integrate multiple channels like push notifications and WhatsApp, enhancing engagement strategies.
- **Users say** that Klaviyo's comprehensive features for email and SMS marketing provide a seamless experience, with many noting the convenience of having both functionalities in one place. This integration is particularly beneficial for eCommerce businesses looking to streamline their marketing efforts.
- **Reviewers mention** that WebEngage's user interface is praised for its clarity and ease of use, especially in data analysis and lifecycle management. Users find the dashboards helpful for tracking events and cohort analysis, which supports their retention marketing strategies.
- **G2 reviewers highlight** that while Klaviyo has a slight edge in overall satisfaction, WebEngage's AI features for personalized messaging are noteworthy. Users appreciate how these features can enhance user intent and align with business objectives, making campaigns more effective.
- **According to recent feedback** , both platforms have their strengths, but Klaviyo's higher volume of recent reviews suggests a more active user base, which may indicate ongoing improvements and support. Users feel that Klaviyo anticipates their needs, providing solutions proactively, which enhances their overall experience.



| | Klaviyo | WebEngage | 
|---|---|---|
| **Star Rating** | 4.6 out of 5 | 4.5 out of 5 | 
| **Total Reviews** | 1,349 | 750 | 
| **Largest Market Segment** | Small-Business (82.2% of reviews) | Mid-Market (54.9% of reviews) | 
| **Entry Level Price** | No pricing available | Talk To Us Up To 10K Monthly Active Users (MAU) | 

---
## Top Pros & Cons

### Klaviyo

Pros:
- Ease of Use (160 reviews)
- Email Marketing (123 reviews)

Cons:
- Expensive (69 reviews)
- Missing Features (56 reviews)

### WebEngage

Pros:
- Ease of Use (101 reviews)
- Helpful (71 reviews)

Cons:
- Learning Curve (33 reviews)
- Slow Performance (30 reviews)

---
## Ratings Comparison
| Rating | Klaviyo | WebEngage | 
|---|---|---|
  | **Meets Requirements** | 9.0 (984 reviews) | 8.5 (633 reviews) | 
  | **Ease of Use** | 8.6 (993 reviews) | 8.8 (638 reviews) | 
  | **Ease of Setup** | 8.5 (641 reviews) | 8.3 (411 reviews) | 
  | **Ease of Admin** | 8.9 (522 reviews) | 8.7 (265 reviews) | 
  | **Quality of Support** | 8.4 (936 reviews) | 8.6 (625 reviews) | 
  | **Has the product been a good partner in doing business?** | 8.9 (526 reviews) | 8.8 (265 reviews) | 
  | **Product Direction (% positive)** | 8.9 (932 reviews) | 9.6 (612 reviews) | 

---
## Pricing

### Klaviyo

#### Entry-Level Pricing

No pricing available

#### Free Trial

Yes

### WebEngage

#### Entry-Level Pricing

Plan: Solo Plan

Price: Talk To Us Up To 10K Monthly Active Users (MAU)

Description: For businesses with up to 10k Monthly Active Users (MAU)

This plan provides you with Basic Analytics, Basic Segmentation, Engagement across all channels, Personalisation using user and events, 5 user journeys, Limited Third part integrations and Email only support.

If you have just acquired your customers, it’s time to retain them with Solo Plan exclusive to you!

Key Features:
- Basic analytics
- Basic segmentation
- Engage across all channels

[Browse all 4 editions](https://www.g2.com/products/webengage/pricing)

#### Free Trial

No

---
## Features Comparison By Category

### Marketing Automation

| Product | Score | Reviews |
|---|---|---|
| **Klaviyo** | 8.2/10 | 675 |
| **WebEngage** | 8.3/10 | 420 |

#### Email Marketing

| Feature | Klaviyo | WebEngage | 
|---|---|---|
| **Building and Personalizing Emails** | 9.0 (569 reviews) ✓ Verified | 8.7 (343 reviews) ✓ Verified | 
| **Sending Outbound Emails** | 9.3 (558 reviews) ✓ Verified | 8.8 (333 reviews) ✓ Verified | 
| **Manage Email Deliverability** | 8.9 (504 reviews) ✓ Verified | 8.6 (330 reviews) ✓ Verified | 
| **Automated Email Responses** | 9.0 (494 reviews) ✓ Verified | 8.5 (306 reviews) ✓ Verified | 

#### Online Marketing

| Feature | Klaviyo | WebEngage | 
|---|---|---|
| **Landing Pages and Forms** | 7.9 (382 reviews) ✓ Verified | 8.1 (260 reviews) | 
| **Dynamic Content** | 8.3 (406 reviews) ✓ Verified | 8.3 (310 reviews) ✓ Verified | 
| **A/B Testing** | 8.7 (439 reviews) ✓ Verified | 8.6 (310 reviews) ✓ Verified | 
| **Mobile Optimized** | 8.7 (454 reviews) | 8.3 (308 reviews) ✓ Verified | 
| **Search Tracking and Optimization** | 8.2 (253 reviews) | Feature Not Available | 

#### Lead Management

| Feature | Klaviyo | WebEngage | 
|---|---|---|
| **Marketing Lead Database** | 8.5 (356 reviews) | 8.3 (299 reviews) ✓ Verified | 
| **Data Quality Management** | 8.4 (273 reviews) | 8.4 (296 reviews) ✓ Verified | 
| **Segmentation** | 9.0 (521 reviews) ✓ Verified | 8.7 (331 reviews) ✓ Verified | 
| **Lead Scoring and Grading** | 7.8 (221 reviews) | 8.2 (272 reviews) ✓ Verified | 
| **Lead Nurturing** | 8.5 (359 reviews) ✓ Verified | 8.5 (283 reviews) ✓ Verified | 
| **Online Behavior Tracking** | 8.5 (401 reviews) ✓ Verified | 8.6 (304 reviews) ✓ Verified | 
| **Automated Alerts and Tasks** | 8.4 (333 reviews) ✓ Verified | 8.4 (289 reviews) ✓ Verified | 
| **CRM Lead Integration** | 8.2 (288 reviews) ✓ Verified | 8.4 (281 reviews) ✓ Verified | 

#### Campaign Management

| Feature | Klaviyo | WebEngage | 
|---|---|---|
| **Program Management** | 8.7 (348 reviews) ✓ Verified | 8.4 (301 reviews) ✓ Verified | 
| **Event / Webinar Marketing** | 8.0 (199 reviews) | Feature Not Available | 
| **Calendaring** | 8.1 (288 reviews) ✓ Verified | Feature Not Available | 
| **Budgeting** | 7.6 (198 reviews) | Feature Not Available | 

#### Social

| Feature | Klaviyo | WebEngage | 
|---|---|---|
| **Social Sharing** | 7.8 (196 reviews) | 7.8 (243 reviews) | 
| **Social Campaigns** | 7.8 (189 reviews) | Feature Not Available | 
| **Social Media Engagement** | 7.5 (184 reviews) | 7.7 (248 reviews) | 
| **Social Media Advertising** | 7.8 (258 reviews) ✓ Verified | 7.7 (246 reviews) | 

#### Reporting & Analytics

| Feature | Klaviyo | WebEngage | 
|---|---|---|
| **Basic Reporting** | 8.5 (495 reviews) ✓ Verified | 8.4 (339 reviews) ✓ Verified | 
| **Web Analytics** | 8.3 (416 reviews) ✓ Verified | 8.4 (323 reviews) ✓ Verified | 
| **ROI Analytics** | 8.4 (429 reviews) ✓ Verified | 8.0 (308 reviews) ✓ Verified | 
| **Revenue Analytics** | 8.4 (443 reviews) ✓ Verified | 8.0 (302 reviews) ✓ Verified | 
| **SEO / Keyword Analytics** | 7.6 (200 reviews) | 7.5 (243 reviews) | 

#### Platform

| Feature | Klaviyo | WebEngage | 
|---|---|---|
| **Customization ** | 8.5 (337 reviews) ✓ Verified | 8.5 (304 reviews) ✓ Verified | 
| **Workflow Capability** | 8.7 (327 reviews) ✓ Verified | 8.6 (297 reviews) ✓ Verified | 
| **User, Role, and Access Management** | 8.9 (318 reviews) ✓ Verified | 8.9 (303 reviews) ✓ Verified | 
| **Internationalization** | 8.3 (208 reviews) ✓ Verified | 8.1 (257 reviews) ✓ Verified | 
| **Sandbox / Test Environments** | 7.8 (194 reviews) ✓ Verified | 8.2 (273 reviews) ✓ Verified | 
| **Performance and Reliability** | 8.9 (325 reviews) ✓ Verified | 8.6 (294 reviews) ✓ Verified | 
| **Output Document Generation** | 8.0 (161 reviews) | Feature Not Available | 

#### Agentic AI - Marketing Automation

| Feature | Klaviyo | WebEngage | 
|---|---|---|
| **Autonomous Task Execution** | 6.8 (27 reviews) | 8.1 (19 reviews) | 
| **Multi-step Planning** | 7.0 (25 reviews) | 8.4 (18 reviews) | 
| **Cross-system Integration** | 7.5 (25 reviews) | 8.2 (17 reviews) | 
| **Adaptive Learning** | 7.0 (23 reviews) | 8.4 (17 reviews) | 
| **Proactive Assistance** | 6.9 (26 reviews) | 8.5 (18 reviews) | 
| **Decision Making** | 7.3 (25 reviews) | 8.4 (18 reviews) | 

#### Integration

| Feature | Klaviyo | WebEngage | 
|---|---|---|
| **Data Import & Export Tools** | 8.5 (324 reviews) ✓ Verified | 8.5 (304 reviews) ✓ Verified | 
| **Integration APIs** | 8.6 (323 reviews) ✓ Verified | 8.5 (309 reviews) ✓ Verified | 
| **Breadth of Partner Applications** | 8.5 (271 reviews) ✓ Verified | 8.2 (281 reviews) ✓ Verified | 

### Transactional Email

| Product | Score | Reviews |
|---|---|---|
| **Klaviyo** | N/A | N/A |
| **WebEngage** | 8.4/10 | 198 |

#### Administration

| Feature | Klaviyo | WebEngage | 
|---|---|---|
| **Template Creation** | Not enough data | 8.6 (179 reviews) | 
| **Preset Template Availability** | Not enough data | 8.1 (176 reviews) | 
| **Custom Unsubscribe** | Not enough data | 8.2 (166 reviews) | 
| **Email Segmentation** | Not enough data | 8.7 (181 reviews) | 
| **Detailed Server Logs** | Not enough data | 7.9 (154 reviews) | 
| **Notifications** | Not enough data | 8.4 (174 reviews) | 

#### Integrations

| Feature | Klaviyo | WebEngage | 
|---|---|---|
| **Webhooks** | Not enough data | 8.4 (156 reviews) | 
| **Event Tracking API** | Not enough data | 8.6 (161 reviews) | 
| **Mail Send API** | Not enough data | 8.6 (167 reviews) | 
| **Spam Filter Testing** | Not enough data | 8.1 (143 reviews) | 

#### Platform

| Feature | Klaviyo | WebEngage | 
|---|---|---|
| **Custom Tracking Domain** | Not enough data | 8.3 (141 reviews) | 
| **Multiple Domains** | Not enough data | 8.3 (144 reviews) | 
| **Dedicated IP** | Not enough data | 8.2 (142 reviews) | 
| **Documentation** | Not enough data | 8.3 (158 reviews) | 
| **Sender Reputation Management** | Not enough data | 8.2 (144 reviews) | 
| **Tracking & Reporting** | Not enough data | 8.5 (160 reviews) | 
| **Enterprise Scalability** | Not enough data | 8.3 (148 reviews) | 
| **Performance and Reliability** | Not enough data | 8.5 (164 reviews) | 

### Conversational Marketing

| Product | Score | Reviews |
|---|---|---|
| **Klaviyo** | 7.0/10 | 17 |
| **WebEngage** | N/A | N/A |

#### Messenger

| Feature | Klaviyo | WebEngage | 
|---|---|---|
| **Sequencing** | 7.6 (14 reviews) | Not enough data | 
| **AI** | 6.4 (14 reviews) | Not enough data | 
| **Live Chat** | 6.5 (14 reviews) | Not enough data | 
| **Customization Interface** | 6.3 (13 reviews) | Not enough data | 

#### Channels

| Feature | Klaviyo | WebEngage | 
|---|---|---|
| **Social Media** | 6.4 (13 reviews) | Not enough data | 
| **Website** | 7.4 (14 reviews) | Not enough data | 
| **Text Message (SMS)** | 6.5 (14 reviews) | Not enough data | 
| **Voice Assistants** | 6.3 (13 reviews) | Not enough data | 
| **Other** | 6.9 (13 reviews) | Not enough data | 

#### Customers

| Feature | Klaviyo | WebEngage | 
|---|---|---|
| **Targeting** | 8.3 (14 reviews) | Not enough data | 
| **Profiles** | 7.7 (14 reviews) | Not enough data | 
| **Analytics** | 7.3 (13 reviews) | Not enough data | 
| **Lead Gathering** | 6.9 (13 reviews) | Not enough data | 
| **Sales Conversion** | 6.9 (14 reviews) | Not enough data | 

#### Agentic AI - Conversational Marketing

| Feature | Klaviyo | WebEngage | 
|---|---|---|
| **Autonomous Task Execution** | Not enough data | Not enough data | 
| **Multi-step Planning** | Not enough data | Not enough data | 
| **Cross-system Integration** | Not enough data | Not enough data | 
| **Adaptive Learning** | Not enough data | Not enough data | 
| **Natural Language Interaction** | Not enough data | Not enough data | 
| **Proactive Assistance** | Not enough data | Not enough data | 
| **Decision Making** | Not enough data | Not enough data | 

### Email Deliverability

| Product | Score | Reviews |
|---|---|---|
| **Klaviyo** | 8.3/10 | 40 |
| **WebEngage** | N/A | N/A |

#### Diagnosis

| Feature | Klaviyo | WebEngage | 
|---|---|---|
| **IP Address ** | 8.2 (29 reviews) | Not enough data | 
| **Domains** | 8.6 (30 reviews) | Not enough data | 
| **Content ** | 8.4 (33 reviews) | Not enough data | 
| **Policy Compliance** | 8.5 (31 reviews) | Not enough data | 

#### Tracking

| Feature | Klaviyo | WebEngage | 
|---|---|---|
| **Processing Time** | 8.3 (28 reviews) | Not enough data | 
| **Placement ** | 7.9 (28 reviews) | Not enough data | 
| **Open Rate** | 9.0 (35 reviews) | Not enough data | 
| **Time to Open** | 8.7 (31 reviews) | Not enough data | 
| **Alerts** | 8.6 (28 reviews) | Not enough data | 

#### Reporting

| Feature | Klaviyo | WebEngage | 
|---|---|---|
| **Campaign Performance** | 9.1 (33 reviews) | Not enough data | 
| **Domain Reputation** | 8.7 (29 reviews) | Not enough data | 
| **Brand Reputation** | 8.7 (29 reviews) | Not enough data | 
| **Blacklist and Whitelist** | 8.4 (27 reviews) | Not enough data | 

#### Agentic AI - Email Deliverability

| Feature | Klaviyo | WebEngage | 
|---|---|---|
| **Autonomous Task Execution** | 8.2 (14 reviews) | Not enough data | 
| **Cross-system Integration** | 8.1 (15 reviews) | Not enough data | 
| **Adaptive Learning** | 8.0 (14 reviews) | Not enough data | 
| **Proactive Assistance** | 7.3 (14 reviews) | Not enough data | 
| **Decision Making** | 8.0 (14 reviews) | Not enough data | 

### E-Commerce Personalization

| Product | Score | Reviews |
|---|---|---|
| **Klaviyo** | N/A | N/A |
| **WebEngage** | 8.5/10 | 147 |

#### Visitor Behavior

| Feature | Klaviyo | WebEngage | 
|---|---|---|
| **Monitoring** | Not enough data | 8.4 (130 reviews) ✓ Verified | 
| **Targeting** | Not enough data | 8.7 (133 reviews) ✓ Verified | 
| **Guided Selling** | Not enough data | 7.9 (123 reviews) ✓ Verified | 

#### Templates

| Feature | Klaviyo | WebEngage | 
|---|---|---|
| **Library** | Not enough data | 8.2 (120 reviews) ✓ Verified | 
| **Customization** | Not enough data | 8.6 (126 reviews) ✓ Verified | 
| **Optimization** | Not enough data | 8.5 (128 reviews) ✓ Verified | 

#### Personalization

| Feature | Klaviyo | WebEngage | 
|---|---|---|
| **Recommendation** | Not enough data | 8.3 (128 reviews) ✓ Verified | 
| **Content** | Not enough data | 8.2 (133 reviews) ✓ Verified | 
| **Cart Abandonment** | Not enough data | 8.6 (131 reviews) ✓ Verified | 
| **Search** | Not enough data | Feature Not Available | 
| **Personalization Engine** | Not enough data | 8.5 (127 reviews) ✓ Verified | 
| **Product Recommendations** | Not enough data | 8.3 (121 reviews) ✓ Verified | 
| **A/B Testing** | Not enough data | 8.7 (125 reviews) ✓ Verified | 
| **Personalized Messaging** | Not enough data | 8.8 (130 reviews) ✓ Verified | 

#### Multichannel

| Feature | Klaviyo | WebEngage | 
|---|---|---|
| **Web** | Not enough data | 8.7 (126 reviews) | 
| **Email** | Not enough data | 8.8 (127 reviews) ✓ Verified | 
| **Mobile** | Not enough data | 8.5 (128 reviews) ✓ Verified | 

#### Administration 

| Feature | Klaviyo | WebEngage | 
|---|---|---|
| **Marketing Campaigns** | Not enough data | 8.9 (127 reviews) ✓ Verified | 
| **Reports & Analytics** | Not enough data | 8.5 (129 reviews) ✓ Verified | 
| **User Data** | Not enough data | 8.7 (128 reviews) ✓ Verified | 
| **Integrations** | Not enough data | 8.6 (128 reviews) ✓ Verified | 

#### Agentic AI - E-Commerce Personalization

| Feature | Klaviyo | WebEngage | 
|---|---|---|
| **Natural Language Interaction** | Not enough data | Not enough data | 
| **Proactive Assistance** | Not enough data | Not enough data | 

### Push Notification

| Product | Score | Reviews |
|---|---|---|
| **Klaviyo** | N/A | N/A |
| **WebEngage** | 8.4/10 | 291 |

#### Campaigns

| Feature | Klaviyo | WebEngage | 
|---|---|---|
| **Customize** | Not enough data | 8.7 (258 reviews) | 
| **Scheduling** | Not enough data | 9.0 (260 reviews) | 
| **Retarget** | Not enough data | 8.8 (261 reviews) | 
| **Segmentation** | Not enough data | 8.8 (268 reviews) | 
| **Triggered Notifications** | Not enough data | 8.9 (260 reviews) | 

#### Analytics

| Feature | Klaviyo | WebEngage | 
|---|---|---|
| **Campaign Performance** | Not enough data | 8.5 (273 reviews) | 
| **Audience Insights** | Not enough data | 8.4 (257 reviews) | 

#### Optimization

| Feature | Klaviyo | WebEngage | 
|---|---|---|
| **A/B Testing** | Not enough data | 8.6 (235 reviews) | 
| **Personalization** | Not enough data | 8.9 (263 reviews) | 
| **Rich Notifications** | Not enough data | 8.3 (239 reviews) | 
| **Integrations** | Not enough data | 8.4 (232 reviews) | 

#### Agentic AI - Push Notification

| Feature | Klaviyo | WebEngage | 
|---|---|---|
| **Autonomous Task Execution** | Not enough data | 7.6 (11 reviews) | 
| **Adaptive Learning** | Not enough data | 7.3 (11 reviews) | 
| **Proactive Assistance** | Not enough data | 7.3 (11 reviews) | 

### Email Template Builder

| Product | Score | Reviews |
|---|---|---|
| **Klaviyo** | 8.1/10 | 501 |
| **WebEngage** | N/A | N/A |

#### Templates

| Feature | Klaviyo | WebEngage | 
|---|---|---|
| **Text and Themes** | 8.6 (427 reviews) ✓ Verified | Not enough data | 
| **Stock Images** | Feature Not Available | Not enough data | 
| **Proofing** | 8.4 (348 reviews) ✓ Verified | Not enough data | 
| **Mobile Responsive** | 8.8 (259 reviews) | Not enough data | 

#### Edit

| Feature | Klaviyo | WebEngage | 
|---|---|---|
| **Pre-Made** | 8.4 (359 reviews) ✓ Verified | Not enough data | 
| **Build** | 8.8 (422 reviews) ✓ Verified | Not enough data | 
| **HTML** | 8.3 (334 reviews) ✓ Verified | Not enough data | 

#### Logistics

| Feature | Klaviyo | WebEngage | 
|---|---|---|
| **Analytics** | 8.7 (428 reviews) ✓ Verified | Not enough data | 
| **Issues** | 7.9 (340 reviews) ✓ Verified | Not enough data | 
| **Integrations** | 8.8 (402 reviews) ✓ Verified | Not enough data | 
| **Shareable Link** | 8.4 (198 reviews) | Not enough data | 

#### Generative AI

| Feature | Klaviyo | WebEngage | 
|---|---|---|
| **AI Text Generation** | 7.5 (66 reviews) | Not enough data | 
| **AI Text Summarization** | 7.4 (52 reviews) | Not enough data | 

#### Agentic AI - Email Template Builder

| Feature | Klaviyo | WebEngage | 
|---|---|---|
| **Autonomous Task Execution** | 6.4 (19 reviews) | Not enough data | 
| **Cross-system Integration** | 7.0 (19 reviews) | Not enough data | 

### SMS Marketing

| Product | Score | Reviews |
|---|---|---|
| **Klaviyo** | 8.0/10 | 172 |
| **WebEngage** | 8.2/10 | 254 |

#### Text Messaging

| Feature | Klaviyo | WebEngage | 
|---|---|---|
| **Bulk SMS** | 8.6 (151 reviews) | 8.8 (224 reviews) ✓ Verified | 
| **Two-Way Text Messaging** | 8.1 (101 reviews) | Feature Not Available | 
| **Text Scheduler** | 8.8 (133 reviews) ✓ Verified | 8.6 (211 reviews) ✓ Verified | 
| **Automatic Replies** | 8.3 (115 reviews) ✓ Verified | 8.0 (180 reviews) | 
| **Automatic URL Shortening** | 8.7 (126 reviews) ✓ Verified | 8.5 (213 reviews) ✓ Verified | 
| **MMS Marketing** | 8.5 (107 reviews) | 7.5 (163 reviews) | 
| **Personalization** | 8.9 (135 reviews) ✓ Verified | 8.9 (204 reviews) ✓ Verified | 
| **Transactional SMS** | 8.7 (55 reviews) | 8.8 (200 reviews) ✓ Verified | 

#### SMS Platform

| Feature | Klaviyo | WebEngage | 
|---|---|---|
| **Reporting** | 8.6 (135 reviews) ✓ Verified | 8.3 (224 reviews) ✓ Verified | 
| **Automation** | 8.9 (135 reviews) ✓ Verified | 8.8 (225 reviews) ✓ Verified | 
| **White Label** | Feature Not Available | 7.9 (151 reviews) | 
| **Short Codes** | 8.3 (63 reviews) | 7.9 (171 reviews) | 
| **API Integration** | 8.8 (111 reviews) ✓ Verified | 8.7 (205 reviews) ✓ Verified | 

#### Agentic AI - SMS Marketing

| Feature | Klaviyo | WebEngage | 
|---|---|---|
| **Autonomous Task Execution** | 6.8 (11 reviews) | 7.8 (9 reviews) | 
| **Multi-step Planning** | 6.7 (10 reviews) | 7.8 (9 reviews) | 
| **Cross-system Integration** | 6.8 (10 reviews) | 8.0 (9 reviews) | 
| **Natural Language Interaction** | 6.7 (10 reviews) | 7.9 (8 reviews) | 
| **Proactive Assistance** | 6.8 (10 reviews) | 7.7 (8 reviews) | 
| **Decision Making** | 7.0 (10 reviews) | 7.3 (8 reviews) | 

### Customer Data Platform (CDP)

| Product | Score | Reviews |
|---|---|---|
| **Klaviyo** | 8.4/10 | 131 |
| **WebEngage** | 8.3/10 | 131 |

#### Data Sourcing

| Feature | Klaviyo | WebEngage | 
|---|---|---|
| **Data Enrichment** | 8.4 (76 reviews) | 8.3 (120 reviews) | 
| **Expandability** | 8.3 (68 reviews) | 8.2 (119 reviews) | 
| **Content Marketing** | 8.5 (96 reviews) | 8.4 (118 reviews) | 
| **Multiple Devices** | 8.5 (91 reviews) | 8.5 (123 reviews) | 

#### Intelligence

| Feature | Klaviyo | WebEngage | 
|---|---|---|
| **Marketing Metrics** | 8.6 (105 reviews) | 8.6 (122 reviews) | 
| **Predictive Modeling** | 8.1 (73 reviews) | 7.8 (123 reviews) | 
| **Recommendation Engine** | 8.0 (68 reviews) | 7.9 (117 reviews) | 

### Customer Journey Mapping

| Product | Score | Reviews |
|---|---|---|
| **Klaviyo** | N/A | N/A |
| **WebEngage** | 8.0/10 | 275 |

#### Platform Basics

| Feature | Klaviyo | WebEngage | 
|---|---|---|
| **Templates** | Not enough data | 8.0 (266 reviews) | 
| **Exporting** | Not enough data | 8.2 (256 reviews) | 
| **Multi-user Access and Collaboration** | Not enough data | 8.6 (252 reviews) | 
| **Multiple Personas** | Not enough data | 8.2 (244 reviews) | 
| **Data Analytics ** | Not enough data | 8.3 (183 reviews) | 

#### Agentic AI - Customer Journey Mapping

| Feature | Klaviyo | WebEngage | 
|---|---|---|
| **Autonomous Task Execution** | Not enough data | 6.7 (5 reviews) | 

### Pop-Up Builder

| Product | Score | Reviews |
|---|---|---|
| **Klaviyo** | 8.5/10 | 31 |
| **WebEngage** | N/A | N/A |

#### Design and Customization

| Feature | Klaviyo | WebEngage | 
|---|---|---|
| **Pre-Designed Templates** | 9.0 (24 reviews) | Not enough data | 
| **Pop-Up Types** | 8.9 (25 reviews) | Not enough data | 
| **No-Code Customization** | 9.1 (24 reviews) | Not enough data | 
| **Mobile Optimized** | 8.9 (22 reviews) | Not enough data | 

#### Campaigns

| Feature | Klaviyo | WebEngage | 
|---|---|---|
| **Targeting** | 8.8 (24 reviews) | Not enough data | 
| **Triggered Campaigns** | 8.9 (22 reviews) | Not enough data | 
| **A/B Testing** | 8.8 (24 reviews) | Not enough data | 
| **Analytics** | 8.8 (25 reviews) | Not enough data | 

#### Integrations

| Feature | Klaviyo | WebEngage | 
|---|---|---|
| **CRM/Email Integrations** | 9.1 (23 reviews) | Not enough data | 
| **WCM Integrations** | 8.1 (19 reviews) | Not enough data | 
| **E-Commerce Integrations** | 9.1 (25 reviews) | Not enough data | 
| **Social Media Integrations** | 8.5 (20 reviews) | Not enough data | 

#### Generative AI

| Feature | Klaviyo | WebEngage | 
|---|---|---|
| **AI Text Generation** | 7.5 (20 reviews) | Not enough data | 

#### Agentic AI - Vulnerability Scanner

| Feature | Klaviyo | WebEngage | 
|---|---|---|
| **Autonomous Task Execution** | 6.8 (10 reviews) | Not enough data | 
| **Proactive Assistance** | 7.5 (10 reviews) | Not enough data | 

### Customer Journey Analytics

| Product | Score | Reviews |
|---|---|---|
| **Klaviyo** | 7.9/10 | 21 |
| **WebEngage** | 8.4/10 | 302 |

#### Platform Basics

| Feature | Klaviyo | WebEngage | 
|---|---|---|
| **Dynamic Segmentation** | 9.0 (17 reviews) | 8.6 (274 reviews) ✓ Verified | 
| **Journey Optimization** | 9.0 (16 reviews) | 8.9 (275 reviews) ✓ Verified | 

#### Platform Data

| Feature | Klaviyo | WebEngage | 
|---|---|---|
| **Journey Reporting** | 8.5 (16 reviews) | 8.7 (282 reviews) ✓ Verified | 
| **Trends Reporting** | 8.3 (15 reviews) | 8.4 (264 reviews) ✓ Verified | 
| **Dashboards** | 8.8 (15 reviews) | 8.7 (276 reviews) ✓ Verified | 
| **Advanced Data Filtering** | 8.2 (15 reviews) | Feature Not Available | 

#### Platform Additional Functionality

| Feature | Klaviyo | WebEngage | 
|---|---|---|
| **Journey Mapping** | 8.4 (16 reviews) | 8.8 (272 reviews) ✓ Verified | 
| **Integrations** | 9.2 (14 reviews) | 8.7 (271 reviews) ✓ Verified | 
| **Automated Alerts** | 8.3 (14 reviews) | 8.4 (266 reviews) | 

#### Agentic AI - Customer Journey Analytics

| Feature | Klaviyo | WebEngage | 
|---|---|---|
| **Autonomous Task Execution** | 6.0 (5 reviews) | 8.2 (12 reviews) | 
| **Cross-system Integration** | 7.0 (5 reviews) | 7.1 (11 reviews) | 
| **Adaptive Learning** | 6.3 (5 reviews) | 8.3 (12 reviews) | 
| **Proactive Assistance** | 6.9 (6 reviews) | 8.1 (12 reviews) | 

### Review Management

| Product | Score | Reviews |
|---|---|---|
| **Klaviyo** | 8.6/10 | 10 |
| **WebEngage** | N/A | N/A |

#### Collection

| Feature | Klaviyo | WebEngage | 
|---|---|---|
| **Authentification** | 7.4 (7 reviews) | Not enough data | 
| **Review Forms** | 8.8 (7 reviews) | Not enough data | 
| **Personalization** | 8.6 (6 reviews) | Not enough data | 
| **Engagement** | 8.6 (6 reviews) | Not enough data | 
| **Community Q&A** | 7.2 (6 reviews) | Not enough data | 

#### Agentic AI - Review Management

| Feature | Klaviyo | WebEngage | 
|---|---|---|
| **Adaptive Learning** | Not enough data | Not enough data | 
| **Natural Language Interaction** | Not enough data | Not enough data | 

#### Moderation

| Feature | Klaviyo | WebEngage | 
|---|---|---|
| **Reviewer Validation** | 9.5 (7 reviews) | Not enough data | 
| **Response Types** | 9.0 (5 reviews) | Not enough data | 
| **Legal Agreements** | 9.3 (5 reviews) | Not enough data | 

#### Use Cases

| Feature | Klaviyo | WebEngage | 
|---|---|---|
| **E-commerce** | 9.8 (9 reviews) | Not enough data | 
| **Retail** | 8.9 (6 reviews) | Not enough data | 
| **Customer Service** | 9.7 (5 reviews) | Not enough data | 

#### Administration

| Feature | Klaviyo | WebEngage | 
|---|---|---|
| **Incentives** | 9.3 (7 reviews) | Not enough data | 
| **Syndication** | 8.6 (6 reviews) | Not enough data | 
| **Insights** | 8.0 (5 reviews) | Not enough data | 
| **Content** | 8.0 (5 reviews) | Not enough data | 
| **Sampling** | 8.0 (5 reviews) | Not enough data | 

#### Display Options

| Feature | Klaviyo | WebEngage | 
|---|---|---|
| **Badges** | 8.6 (6 reviews) | Not enough data | 
| **Widgets** | 8.3 (7 reviews) | Not enough data | 
| **Integration & APIs** | 8.3 (6 reviews) | Not enough data | 
| **Marketing** | 8.1 (6 reviews) | Not enough data | 

#### Generative AI

| Feature | Klaviyo | WebEngage | 
|---|---|---|
| **AI Text Generation** | 7.8 (6 reviews) | Not enough data | 

### Online Form Builder

| Product | Score | Reviews |
|---|---|---|
| **Klaviyo** | 7.4/10 | 6 |
| **WebEngage** | N/A | N/A |

#### Customization

| Feature | Klaviyo | WebEngage | 
|---|---|---|
| **Custom Fields** | Not enough data | Not enough data | 
| **Conditional Logic** | 8.6 (6 reviews) | Not enough data | 
| **Multi-page Forms** | 7.0 (5 reviews) | Not enough data | 
| **Design** | 6.7 (5 reviews) | Not enough data | 

#### Additional Functionality

| Feature | Klaviyo | WebEngage | 
|---|---|---|
| **Embedded Forms** | 7.0 (5 reviews) | Not enough data | 
| **Offline Capability** | 7.7 (5 reviews) | Not enough data | 
| **Notifications** | Not enough data | Not enough data | 
| **Payments** | Not enough data | Not enough data | 
| **Mobile Forms** | Not enough data | Not enough data | 

### WhatsApp Marketing

| Product | Score | Reviews |
|---|---|---|
| **Klaviyo** | N/A | N/A |
| **WebEngage** | 8.7/10 | 53 |

#### WhatsApp Messaging - WhatsApp Marketing

| Feature | Klaviyo | WebEngage | 
|---|---|---|
| **Transactional Messages** | Not enough data | 9.1 (50 reviews) | 
| **Bulk WhatsApp Messaging** | Not enough data | 8.9 (51 reviews) | 
| **Conversational Messaging** | Not enough data | 8.4 (50 reviews) | 
| **Personalization** | Not enough data | 9.0 (49 reviews) | 
| **Promotional Messages** | Not enough data | 9.1 (50 reviews) | 
| **Automated Replies** | Not enough data | 8.2 (50 reviews) | 

#### WhatsApp Business Platform - WhatsApp Marketing

| Feature | Klaviyo | WebEngage | 
|---|---|---|
| **Segmentation** | Not enough data | 8.9 (49 reviews) | 
| **API Integration** | Not enough data | 8.8 (50 reviews) | 
| **WhatsApp Commerce** | Not enough data | 8.2 (48 reviews) | 
| **Analytics** | Not enough data | 8.6 (51 reviews) | 

### Personalization

| Product | Score | Reviews |
|---|---|---|
| **Klaviyo** | 6.9/10 | 17 |
| **WebEngage** | 8.8/10 | 5 |

#### Agentic AI - Personalization

| Feature | Klaviyo | WebEngage | 
|---|---|---|
| **Autonomous Task Execution** | 6.9 (14 reviews) | 8.7 (5 reviews) | 
| **Cross-system Integration** | 7.0 (14 reviews) | 8.3 (5 reviews) | 
| **Adaptive Learning** | 6.9 (15 reviews) | 8.7 (5 reviews) | 
| **Natural Language Interaction** | 6.8 (14 reviews) | 9.0 (5 reviews) | 
| **Proactive Assistance** | 6.3 (14 reviews) | 9.0 (5 reviews) | 
| **Decision Making** | 7.4 (16 reviews) | 9.3 (5 reviews) | 

### RCS Business Messaging

| Product | Score | Reviews |
|---|---|---|
| **Klaviyo** | N/A | N/A |
| **WebEngage** | N/A | N/A |

#### Messaging - RCS Business Messaging

| Feature | Klaviyo | WebEngage | 
|---|---|---|
| **Personalization** | Not enough data | Not enough data | 
| **Rich Media** | Not enough data | Not enough data | 
| **Interactive Messages** | Not enough data | Not enough data | 
| **Branded Templates** | Not enough data | Not enough data | 
| **Automation** | Not enough data | Not enough data | 
| **Conversational RCS** | Not enough data | Not enough data | 
| **Transactional RCS** | Not enough data | Not enough data | 
| **Promotional RCS** | Not enough data | Not enough data | 

#### Security / Verification - RCS Business Messaging

| Feature | Klaviyo | WebEngage | 
|---|---|---|
| **Verified Sender** | Not enough data | Not enough data | 
| **Encryption** | Not enough data | Not enough data | 
| **Authentification** | Not enough data | Not enough data | 

#### Analytics / Deliverability - RCS Business Messaging

| Feature | Klaviyo | WebEngage | 
|---|---|---|
| **Read Receipts** | Not enough data | Not enough data | 
| **Analytics** | Not enough data | Not enough data | 
| **SMS Fallback** | Not enough data | Not enough data | 

#### AI - RCS Business Messaging

| Feature | Klaviyo | WebEngage | 
|---|---|---|
| **AI** | Not enough data | Not enough data | 

### AI Marketing Agents

| Product | Score | Reviews |
|---|---|---|
| **Klaviyo** | N/A | N/A |
| **WebEngage** | N/A | N/A |

#### Performance Optimization & Learning - AI Marketing Agents

| Feature | Klaviyo | WebEngage | 
|---|---|---|
| **Send-Time Optimization** | Not enough data | Not enough data | 
| **Autonomous A/B Testing** | Not enough data | Not enough data | 

#### Autonomous Campaign Orchestration - AI Marketing Agents 

| Feature | Klaviyo | WebEngage | 
|---|---|---|
| **End-to-End Campaign Execution** | Not enough data | Not enough data | 
| **Goal-Based Campaign Planning** | Not enough data | Not enough data | 
| **Cross-Channel Orchestration** | Not enough data | Not enough data | 
| **Conversational Campaign Setup** | Not enough data | Not enough data | 
| **Real-Time Campaign Adaptation** | Not enough data | Not enough data | 

#### AI Content Generation - AI Marketing Agents 

| Feature | Klaviyo | WebEngage | 
|---|---|---|
| **Dynamic Content Optimization** | Not enough data | Not enough data | 
| **AI Copy Generation** | Not enough data | Not enough data | 
| **Personalized Content Creation** | Not enough data | Not enough data | 

#### Audience Intelligence & Segmentation - AI Marketing Agents 

| Feature | Klaviyo | WebEngage | 
|---|---|---|
| **Lookalike Audience Modeling** | Not enough data | Not enough data | 
| **Behavioral Triggering** | Not enough data | Not enough data | 
| **Predictive Audience Segmentation** | Not enough data | Not enough data | 

#### Integrations & Data Connectivity - AI Marketing Agents 

| Feature | Klaviyo | WebEngage | 
|---|---|---|
| **Event & Data Ingestion** | Not enough data | Not enough data | 
| **CRM & CDP Integration** | Not enough data | Not enough data | 

### Mobile Marketing

| Product | Score | Reviews |
|---|---|---|
| **Klaviyo** | N/A | N/A |
| **WebEngage** | 8.7/10 | 142 |

#### Analysis

| Feature | Klaviyo | WebEngage | 
|---|---|---|
| **Application Attribution** | Not enough data | 8.4 (124 reviews) | 
| **Campaign Analysis** | Not enough data | 8.9 (133 reviews) ✓ Verified | 
| **Uninstall Tracking** | Not enough data | 8.2 (117 reviews) | 
| **Custom Dashboards** | Not enough data | 8.5 (121 reviews) | 

#### Campaigns

| Feature | Klaviyo | WebEngage | 
|---|---|---|
| **Proximity Marketing** | Not enough data | 8.3 (113 reviews) ✓ Verified | 
| **Push Notifications** | Not enough data | 9.1 (132 reviews) ✓ Verified | 
| **Bulk SMS** | Not enough data | 8.9 (122 reviews) ✓ Verified | 
| **Two-Way Text Messaging** | Not enough data | Feature Not Available | 
| **Email Campaigns** | Not enough data | 9.0 (123 reviews) | 
| **Audience Segmentation** | Not enough data | 8.9 (126 reviews) | 

#### Engagement

| Feature | Klaviyo | WebEngage | 
|---|---|---|
| **Coupons and Promotions** | Not enough data | 8.3 (113 reviews) | 

#### Platform

| Feature | Klaviyo | WebEngage | 
|---|---|---|
| **Optimization** | Not enough data | 8.8 (123 reviews) | 
| **Integrations - Mobile Marketing** | Not enough data | 8.7 (113 reviews) ✓ Verified | 
| **Internationalization** | Not enough data | 8.6 (107 reviews) | 

#### Agentic AI - Mobile Marketing

| Feature | Klaviyo | WebEngage | 
|---|---|---|
| **Autonomous Task Execution** | Not enough data | Not enough data | 
| **Multi-step Planning** | Not enough data | Not enough data | 
| **Cross-system Integration** | Not enough data | Not enough data | 
| **Adaptive Learning** | Not enough data | Not enough data | 
| **Proactive Assistance** | Not enough data | Not enough data | 
| **Decision Making** | Not enough data | 9.3 (5 reviews) | 

### Marketing Analytics

| Product | Score | Reviews |
|---|---|---|
| **Klaviyo** | 7.8/10 | 27 |
| **WebEngage** | 8.5/10 | 262 |

#### Marketing Operations

| Feature | Klaviyo | WebEngage | 
|---|---|---|
| **ROI Tracking** | 8.5 (19 reviews) | 8.3 (217 reviews) ✓ Verified | 
| **Data Collection** | 8.4 (18 reviews) | 8.6 (226 reviews) ✓ Verified | 
| **Customer Insights** | 8.8 (20 reviews) | 8.6 (236 reviews) ✓ Verified | 
| **Multi-User Access** | 8.8 (17 reviews) | 8.9 (232 reviews) ✓ Verified | 
| **Spend Management** | 7.3 (16 reviews) | Feature Not Available | 
| **White Label** | 7.6 (15 reviews) | Feature Not Available | 

#### Campaign Activity

| Feature | Klaviyo | WebEngage | 
|---|---|---|
| **Campaign Insights** | 8.1 (18 reviews) | 8.7 (233 reviews) ✓ Verified | 
| **Reports and Dashboards** | 8.5 (23 reviews) | 8.5 (239 reviews) ✓ Verified | 
| **Campaign Stickiness** | 8.1 (17 reviews) | 8.4 (230 reviews) ✓ Verified | 
| **Multichannel Tracking** | 7.5 (17 reviews) | 8.6 (231 reviews) ✓ Verified | 
| **Brand Optimization** | 8.1 (17 reviews) | 8.3 (223 reviews) ✓ Verified | 
| **Predictive Analytics** | 8.1 (16 reviews) | 8.0 (198 reviews) | 

#### Agentic AI - Marketing Analytics

| Feature | Klaviyo | WebEngage | 
|---|---|---|
| **Autonomous Task Execution** | 7.6 (7 reviews) | 8.5 (9 reviews) | 
| **Cross-system Integration** | 7.6 (7 reviews) | 8.3 (8 reviews) | 
| **Proactive Assistance** | 7.9 (8 reviews) | 8.3 (7 reviews) | 

### AI Agents

| Product | Score | Reviews |
|---|---|---|
| **Klaviyo** | N/A | N/A |
| **WebEngage** | N/A | N/A |

#### Agentic AI - AI Agents

| Feature | Klaviyo | WebEngage | 
|---|---|---|
| **Autonomous Task Execution** | Not enough data | Not enough data | 
| **Multi-step Planning** | Not enough data | Not enough data | 
| **Cross-system Integration** | Not enough data | Not enough data | 
| **Adaptive Learning** | Not enough data | Not enough data | 
| **Natural Language Interaction** | Not enough data | Not enough data | 
| **Proactive Assistance** | Not enough data | Not enough data | 
| **Decision Making** | Not enough data | Not enough data | 

---
## Categories
**Shared Categories (7):** [SMS Marketing Software](https://www.g2.com/categories/sms-marketing), [Personalization Software](https://www.g2.com/categories/personalization), [Customer Journey Analytics Software](https://www.g2.com/categories/customer-journey-analytics), [Customer Data Platforms (CDP)](https://www.g2.com/categories/customer-data-platform-cdp), [Marketing Analytics Software](https://www.g2.com/categories/marketing-analytics), [Marketing Automation Software](https://www.g2.com/categories/marketing-automation), [WhatsApp Marketing Software](https://www.g2.com/categories/whatsapp-marketing)

**Unique to Klaviyo (8):** [AI Marketing Agents Software](https://www.g2.com/categories/ai-marketing-agents), [Pop-Up Builder Software](https://www.g2.com/categories/pop-up-builder), [Email Template Builder Software](https://www.g2.com/categories/email-template-builder), [Email Deliverability Tools](https://www.g2.com/categories/email-deliverability), [Conversational Marketing Software](https://www.g2.com/categories/conversational-marketing), [Review Management Software](https://www.g2.com/categories/review-management-software), [Online Form Builder Software](https://www.g2.com/categories/online-form-builder), [ RCS Business Messaging Software](https://www.g2.com/categories/rcs-business-messaging)

**Unique to WebEngage (5):** [Customer Journey Mapping Tools](https://www.g2.com/categories/customer-journey-mapping), [Push Notification Software](https://www.g2.com/categories/push-notification), [E-Commerce Personalization Software](https://www.g2.com/categories/e-commerce-personalization), [Transactional Email Software](https://www.g2.com/categories/transactional-email), [Mobile Marketing Software](https://www.g2.com/categories/mobile-marketing)


---
## Reviewer Demographics

### By Company Size

| Segment | Klaviyo | WebEngage | 
|---|---|---|
| **Small-Business** | 82.2% | 27.5% | 
| **Mid-Market** | 16.0% | 54.9% | 
| **Enterprise** | 1.7% | 17.5% | 

### By Industry

#### Klaviyo

- **Retail:** 19.4%
- **Marketing and Advertising:** 12.6%
- **Apparel & Fashion:** 12.6%
- **Consumer Goods:** 11.6%
- **Health, Wellness and Fitness:** 7.2%
- **Food & Beverages:** 4.7%
- **Cosmetics:** 2.8%
- **Luxury Goods & Jewelry:** 2.2%
- **Sporting Goods:** 1.6%
- **Consumer Electronics:** 1.5%
- **Other:** 23.9%

#### WebEngage

- **Financial Services:** 11.5%
- **Education Management:** 11.3%
- **Marketing and Advertising:** 7.1%
- **Information Technology and Services:** 5.5%
- **E-Learning:** 5.4%
- **Apparel & Fashion:** 4.9%
- **Health, Wellness and Fitness:** 4.5%
- **Retail:** 4.5%
- **Leisure, Travel & Tourism:** 4.1%
- **Insurance:** 3.8%
- **Other:** 37.2%

---
## Alternatives

### Alternatives to Klaviyo

- [ActiveCampaign](https://www.g2.com/products/activecampaign/reviews) — 4.4/5 stars (14682 reviews)
- [Dotdigital](https://www.g2.com/products/dotdigital/reviews) — 4.4/5 stars (1199 reviews)
- [Braze](https://www.g2.com/products/braze/reviews) — 4.5/5 stars (1680 reviews)
- [Iterable](https://www.g2.com/products/iterable/reviews) — 4.4/5 stars (824 reviews)
- [Ortto](https://www.g2.com/products/ortto/reviews) — 4.4/5 stars (622 reviews)
- [Agentforce Marketing (formerly Salesforce Marketing Cloud)](https://www.g2.com/products/agentforce-marketing-formerly-salesforce-marketing-cloud/reviews) — 4.0/5 stars (4460 reviews)
- [Insider One](https://www.g2.com/products/insider-one/reviews) — 4.8/5 stars (1354 reviews)
- [Bloomreach](https://www.g2.com/products/bloomreach-bloomreach/reviews) — 4.6/5 stars (765 reviews)
- [HubSpot Marketing Hub](https://www.g2.com/products/hubspot-marketing-hub/reviews) — 4.4/5 stars (14732 reviews)
- [Brevo Marketing Platform](https://www.g2.com/products/brevo-marketing-platform/reviews) — 4.5/5 stars (2561 reviews)

### Alternatives to WebEngage

- [Netcore Customer Engagement Platform](https://www.g2.com/products/netcore-customer-engagement-platform/reviews) — 4.5/5 stars (566 reviews)
- [MoEngage](https://www.g2.com/products/moengage/reviews) — 4.5/5 stars (523 reviews)
- [Insider One](https://www.g2.com/products/insider-one/reviews) — 4.8/5 stars (1354 reviews)
- [Braze](https://www.g2.com/products/braze/reviews) — 4.5/5 stars (1680 reviews)
- [CleverTap](https://www.g2.com/products/clevertap/reviews) — 4.6/5 stars (651 reviews)
- [HubSpot Marketing Hub](https://www.g2.com/products/hubspot-marketing-hub/reviews) — 4.4/5 stars (14732 reviews)
- [OneSignal](https://www.g2.com/products/onesignal/reviews) — 4.7/5 stars (1182 reviews)
- [Bloomreach](https://www.g2.com/products/bloomreach-bloomreach/reviews) — 4.6/5 stars (765 reviews)
- [Customer.io](https://www.g2.com/products/customer-io/reviews) — 4.4/5 stars (826 reviews)
- [ActiveCampaign](https://www.g2.com/products/activecampaign/reviews) — 4.4/5 stars (14682 reviews)

---
## Top Discussions

### Klaviyo

- Title: [What is UTM tracking Klaviyo?](https://www.g2.com/discussions/what-is-utm-tracking-klaviyo) — 3 comments
  > **Top comment:** "You can add Google Analytics utm tracking data to your emails sent in Klayvio. This can be automated."
- Title: [how can i know the language for my clients](https://www.g2.com/discussions/13491-how-can-i-know-the-language-for-my-clients) — 3 comments, 1 upvote
  > **Top comment:** "You need to add a dynamic in your website when collecting data then use a segmentatino of your data into language preferences based on the tick..."
- Title: [What is Klaviyo used for?](https://www.g2.com/discussions/what-is-klaviyo-used-for) — 2 comments
  > **Top comment:** "It is a tool for email  marketing."
- Title: [Does Klaviyo integrate with Shopify?](https://www.g2.com/discussions/does-klaviyo-integrate-with-shopify) — 2 comments
  > **Top comment:** "Yes"
- Title: [Are their pre-built flows available?](https://www.g2.com/discussions/13499-are-their-pre-built-flows-available) — 2 comments, 1 upvote
  > **Top comment:** "You can set up any combination of new flows and even run split tests on  those in a flow. They also have video tutorials to do this."

### WebEngage

- Title: [Can we get a detailed day to day report of a journey?](https://www.g2.com/discussions/webengage-can-we-get-a-detailed-day-to-day-report-of-a-journey) — 2 comments, 1 upvote
  > **Top comment:** "YES"
- Title: [Can we get a detailed day to day report of a journey?](https://www.g2.com/discussions/can-we-get-a-detailed-day-to-day-report-of-a-journey) — 1 comment
  > **Top comment:** "Yes"
- Title: [How can I keep track my mobile app activities like uninstalling it](https://www.g2.com/discussions/35421-how-can-i-keep-track-my-mobile-app-activities-like-uninstalling-it) — 1 comment, 1 upvote
  > **Top comment:** "Yes"
- Title: [What are the unique journeys have you executed which resulted](https://www.g2.com/discussions/25199-what-are-the-unique-journeys-have-you-executed-which-resulted) — 1 comment, 1 upvote
  > **Top comment:** "Hi Atul,

Here are a few examples of unique journeys executed on the WebEngage dashboard that drove significant results for some clients : 

Targeted,..."

---
**Source:** [G2.com](https://www.g2.com) | [Comparison Page](https://www.g2.com/compare/klaviyo-vs-webengage)