Compare Klaviyo and Synerise

At a Glance
Klaviyo
Klaviyo
Star Rating
(1,314)4.6 out of 5
Market Segments
Small-Business (82.1% of reviews)
Information
Pros & Cons
Entry-Level Pricing
No pricing available
Free Trial is available
Learn more about Klaviyo
Synerise
Synerise
Star Rating
(12)4.5 out of 5
Market Segments
Small-Business (50.0% of reviews)
Information
Pros & Cons
Not enough data
Entry-Level Pricing
No pricing available
Learn more about Synerise
AI Generated Summary
AI-generated. Powered by real user reviews.
  • G2 reviewers report that Klaviyo excels in user-friendliness, with many users appreciating its intuitive design that allows even non-specialists to manage email marketing campaigns effectively. One user noted, "I find Klaviyo easy to use, which is great because our social media managers have been able to use it for email marketing without needing a dedicated email marketing specialist."
  • Users say that Synerise offers strong personalization capabilities, particularly for businesses looking to reach specific target markets. Reviewers highlighted its affordability and effective AI integration, stating, "It is a friendly personalization software that helps us reach our target market."
  • Reviewers mention that Klaviyo provides a comprehensive solution by integrating both email and SMS marketing under one platform, which many find beneficial for managing their marketing efforts. A user remarked, "It's very helpful to have email & SMS under one umbrella."
  • According to verified reviews, Synerise stands out for its speed and efficiency in delivering accurate results, with users noting that it can quickly analyze customer behavioral data. One user commented, "The platform provides accurate results as AI is greatly used... and responds faster, saving time."
  • G2 reviewers highlight that Klaviyo's implementation process is quick and straightforward, with users appreciating the proactive solutions it offers. A recent user stated, "Klaviyo provides solutions before there is even a problem, which is incredible."
  • Users report that while Synerise has strong features for data collection and analysis, Klaviyo's overall performance and satisfaction ratings are significantly higher, indicating a more robust user experience. Reviewers have noted that Klaviyo's functionality is highly regarded, making it a preferred choice for many businesses.
Pricing
Entry-Level Pricing
Klaviyo
No pricing available
Synerise
No pricing available
Free Trial
Klaviyo
Free Trial is available
Synerise
No trial information available
Ratings
Meets Requirements
9.0
960
9.4
12
Ease of Use
8.6
967
7.7
11
Ease of Setup
8.5
615
8.3
6
Ease of Admin
8.9
522
8.6
6
Quality of Support
8.4
914
9.2
11
Has the product been a good partner in doing business?
8.9
526
9.3
5
Product Direction (% positive)
8.9
911
8.9
11
Features by Category
8.2
650
9.8
5
Email Marketing
9.0
558
|
Verified
10.0
5
9.3
547
|
Verified
10.0
5
8.9
502
|
Verified
10.0
5
8.9
484
|
Verified
10.0
5
Online Marketing
7.8
380
|
Verified
9.3
5
8.3
403
|
Verified
10.0
5
8.7
436
|
Verified
9.7
5
8.7
452
9.7
5
8.2
252
10.0
5
Lead Management
8.5
354
9.7
5
8.4
273
9.7
5
9.0
514
|
Verified
10.0
5
7.8
221
Not enough data
8.5
358
|
Verified
Not enough data
8.5
399
|
Verified
9.7
5
8.4
333
|
Verified
10.0
5
8.2
287
|
Verified
10.0
5
Campaign Management
8.7
348
|
Verified
Not enough data
8.0
199
Not enough data
8.1
288
|
Verified
Not enough data
7.6
198
Not enough data
Social
Feature Not Available
Feature Not Available
7.8
196
Not enough data
7.8
189
Not enough data
7.5
184
Not enough data
7.8
258
|
Verified
Not enough data
Reporting & Analytics
8.5
487
|
Verified
9.7
5
8.3
416
|
Verified
9.3
5
8.4
427
|
Verified
9.7
5
8.4
442
|
Verified
9.7
5
7.6
200
Feature Not Available
Platform
8.5
334
|
Verified
10.0
5
8.7
317
|
Verified
9.7
5
8.9
317
|
Verified
10.0
5
8.3
208
|
Verified
9.7
5
7.8
194
|
Verified
Not enough data
8.9
320
|
Verified
10.0
5
8.0
160
9.3
5
Agentic AI - Marketing Automation
6.9
26
Not enough data
7.0
25
Not enough data
7.5
25
Not enough data
7.0
23
Not enough data
6.7
25
Not enough data
7.3
25
Not enough data
Integration
8.5
323
|
Verified
10.0
5
8.6
318
|
Verified
10.0
5
8.4
265
|
Verified
Not enough data
Conversational MarketingHide 21 FeaturesShow 21 Features
7.0
17
Not enough data
Messenger
7.6
14
Not enough data
6.4
14
Not enough data
6.5
14
Not enough data
6.3
13
Not enough data
Channels
6.4
13
Not enough data
7.4
14
Not enough data
6.5
14
Not enough data
6.3
13
Not enough data
6.9
13
Not enough data
Customers
8.3
14
Not enough data
7.7
14
Not enough data
7.3
13
Not enough data
6.9
13
Not enough data
6.9
14
Not enough data
Agentic AI - Conversational Marketing
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
8.3
39
Not enough data
Diagnosis
8.2
29
Not enough data
8.6
30
Not enough data
8.4
32
Not enough data
8.5
31
Not enough data
Tracking
8.3
28
Not enough data
7.9
28
Not enough data
9.0
35
Not enough data
8.7
31
Not enough data
8.6
28
Not enough data
Reporting
9.1
33
Not enough data
8.7
29
Not enough data
8.7
29
Not enough data
8.4
27
Not enough data
Agentic AI - Email Deliverability
8.2
14
Not enough data
8.1
15
Not enough data
8.0
14
Not enough data
7.3
14
Not enough data
8.0
14
Not enough data
Email Template BuilderHide 15 FeaturesShow 15 Features
8.1
501
Not enough data
Templates
8.6
427
|
Verified
Not enough data
Feature Not Available
Not enough data
8.4
348
|
Verified
Not enough data
8.8
259
Not enough data
Edit
8.4
359
|
Verified
Not enough data
8.8
422
|
Verified
Not enough data
8.3
334
|
Verified
Not enough data
Logistics
8.7
428
|
Verified
Not enough data
7.9
340
|
Verified
Not enough data
8.8
402
|
Verified
Not enough data
8.4
198
Not enough data
Generative AI
7.5
66
Not enough data
7.4
52
Not enough data
Agentic AI - Email Template Builder
6.4
19
Not enough data
7.0
19
Not enough data
8.0
172
Not enough data
Text Messaging
8.6
151
Not enough data
8.1
101
Not enough data
8.8
133
|
Verified
Not enough data
8.3
115
|
Verified
Not enough data
8.7
126
|
Verified
Not enough data
8.5
107
Not enough data
8.9
135
|
Verified
Not enough data
8.7
55
Not enough data
SMS Platform
8.6
135
|
Verified
Not enough data
8.9
135
|
Verified
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
8.3
63
Not enough data
8.8
111
|
Verified
Not enough data
Agentic AI - SMS Marketing
6.8
11
Not enough data
6.7
10
Not enough data
6.8
10
Not enough data
6.7
10
Not enough data
6.8
10
Not enough data
7.0
10
Not enough data
Customer Data Platform (CDP)Hide 7 FeaturesShow 7 Features
8.4
131
9.7
5
Data Sourcing
8.4
76
9.3
5
8.3
68
9.7
5
8.5
96
Not enough data
8.5
91
9.0
5
Intelligence
8.6
105
10.0
5
8.1
73
10.0
5
8.0
68
10.0
5
8.5
31
Not enough data
Design and Customization
9.0
24
Not enough data
8.9
25
Not enough data
9.1
24
Not enough data
8.9
22
Not enough data
Campaigns
8.8
24
Not enough data
8.9
22
Not enough data
8.8
24
Not enough data
8.8
25
Not enough data
Integrations
9.1
23
Not enough data
8.1
19
Not enough data
9.1
25
Not enough data
8.5
20
Not enough data
Generative AI
7.5
20
Not enough data
Agentic AI - Vulnerability Scanner
6.8
10
Not enough data
7.5
10
Not enough data
Customer Journey AnalyticsHide 13 FeaturesShow 13 Features
7.9
21
Not enough data
Platform Basics
9.0
17
Not enough data
9.0
16
Not enough data
Platform Data
8.5
16
Not enough data
8.3
15
Not enough data
8.8
15
Not enough data
8.2
15
Not enough data
Platform Additional Functionality
8.4
16
Not enough data
9.2
14
Not enough data
8.3
14
Not enough data
Agentic AI - Customer Journey Analytics
6.0
5
Not enough data
7.0
5
Not enough data
6.3
5
Not enough data
6.9
6
Not enough data
8.6
10
Not enough data
Collection
7.4
7
Not enough data
8.8
7
Not enough data
8.6
6
Not enough data
8.6
6
Not enough data
7.2
6
Not enough data
Agentic AI - Review Management
Not enough data
Not enough data
Not enough data
Not enough data
Moderation
9.5
7
Not enough data
9.0
5
Not enough data
9.3
5
Not enough data
Use Cases
9.8
9
Not enough data
8.9
6
Not enough data
9.7
5
Not enough data
Administration
9.3
7
Not enough data
8.6
6
Not enough data
8.0
5
Not enough data
8.0
5
Not enough data
8.0
5
Not enough data
Display Options
8.6
6
Not enough data
8.3
7
Not enough data
8.3
6
Not enough data
8.1
6
Not enough data
Generative AI
7.8
6
Not enough data
7.4
6
Not enough data
Customization
Not enough data
Not enough data
8.6
6
Not enough data
7.0
5
Not enough data
6.7
5
Not enough data
Additional Functionality
7.0
5
Not enough data
7.7
5
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
WhatsApp Messaging - WhatsApp Marketing
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
WhatsApp Business Platform - WhatsApp Marketing
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
6.9
17
Not enough data
Agentic AI - Personalization
6.9
14
Not enough data
7.0
14
Not enough data
6.9
15
Not enough data
6.8
14
Not enough data
6.3
14
Not enough data
7.4
16
Not enough data
RCS Business MessagingHide 15 FeaturesShow 15 Features
Not enough data
Not enough data
Messaging - RCS Business Messaging
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Security / Verification - RCS Business Messaging
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Analytics / Deliverability - RCS Business Messaging
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
AI - RCS Business Messaging
Not enough data
Not enough data
8.0
27
Not enough data
Marketing Operations
8.5
19
Not enough data
8.4
18
Not enough data
8.8
20
Not enough data
8.8
17
Not enough data
7.3
16
Not enough data
7.6
15
Not enough data
Campaign Activity
8.1
18
Not enough data
8.5
23
Not enough data
8.1
17
Not enough data
7.5
17
Not enough data
8.1
17
Not enough data
8.1
16
Not enough data
Agentic AI - Marketing Analytics
7.6
7
Not enough data
7.6
7
Not enough data
7.9
8
Not enough data
Categories
Categories
Shared Categories
Klaviyo
Klaviyo
Synerise
Synerise
Klaviyo and Synerise are categorized as Personalization, Customer Data Platform (CDP), and Marketing Automation
Reviews
Reviewers' Company Size
Klaviyo
Klaviyo
Small-Business(50 or fewer emp.)
82.1%
Mid-Market(51-1000 emp.)
16.2%
Enterprise(> 1000 emp.)
1.7%
Synerise
Synerise
Small-Business(50 or fewer emp.)
50.0%
Mid-Market(51-1000 emp.)
33.3%
Enterprise(> 1000 emp.)
16.7%
Reviewers' Industry
Klaviyo
Klaviyo
Retail
19.4%
Apparel & Fashion
12.6%
Marketing and Advertising
12.4%
Consumer Goods
11.7%
Health, Wellness and Fitness
7.4%
Other
36.5%
Synerise
Synerise
Marketing and Advertising
16.7%
Banking
16.7%
Retail
8.3%
Logistics and Supply Chain
8.3%
Information Technology and Services
8.3%
Other
41.7%
Alternatives
Klaviyo
Klaviyo Alternatives
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ActiveCampaign
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Dotdigital
Dotdigital
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Braze
Braze
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Iterable
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Synerise
Synerise Alternatives
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Insider One
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SALESmanago
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Discussions
Klaviyo
Klaviyo Discussions
how can i know the language for my clients
3 Comments
Andrew J.
AJ
You need to add a dynamic in your website when collecting data then use a segmentatino of your data into language preferences based on the tick...Read more
What is UTM tracking Klaviyo?
3 Comments
Chris C.
CC
You can add Google Analytics utm tracking data to your emails sent in Klayvio. This can be automated.Read more
Are their pre-built flows available?
2 Comments
Andrew J.
AJ
You can set up any combination of new flows and even run split tests on those in a flow. They also have video tutorials to do this.Read more
Synerise
Synerise Discussions
Monty the Mongoose crying
Synerise has no discussions with answers