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Compare Klaviyo and Synerise

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At a Glance
Klaviyo
Klaviyo
Star Rating
(1,156)4.6 out of 5
Market Segments
Small-Business (81.2% of reviews)
Information
Pros & Cons
Entry-Level Pricing
No pricing available
Free Trial is available
Learn more about Klaviyo
Synerise
Synerise
Star Rating
(12)4.5 out of 5
Market Segments
Small-Business (50.0% of reviews)
Information
Pros & Cons
Not enough data
Entry-Level Pricing
No pricing available
Learn more about Synerise
AI Generated Summary
AI-generated. Powered by real user reviews.
  • G2 reviewers report that Klaviyo excels in user experience, with many praising its easy integration with various marketplaces and the intuitive design of its workflow features. Users appreciate how straightforward it is to schedule campaigns and conduct A/B testing, making it a compelling choice for teams.
  • Users say that Synerise offers a friendly interface for personalization, which helps businesses effectively reach their target markets. Its affordability is frequently highlighted, making it an attractive option for small businesses looking for cost-effective solutions.
  • According to verified reviews, Klaviyo stands out for its rich segmentation options and evolving platform capabilities. Reviewers note that the software is not stagnant and continues to improve, which enhances its effectiveness in marketing strategies.
  • Reviewers mention that while Synerise provides accurate results through its AI capabilities, it lacks the extensive user base and feedback that Klaviyo enjoys. With only 12 total reviews compared to Klaviyo's 1,091, users may find Klaviyo's insights more reliable and reflective of broader experiences.
  • Users highlight Klaviyo's strong customer support, which is often described as responsive and helpful. This support is crucial for users who may need assistance during the initial setup or when navigating the platform's features.
  • G2 reviewers note that Synerise's strengths lie in its data collection and analysis capabilities, particularly in behavioral data. However, some users feel that it may not match the overall satisfaction and usability that Klaviyo provides, especially in terms of ease of use and setup.
Pricing
Entry-Level Pricing
Klaviyo
No pricing available
Synerise
No pricing available
Free Trial
Klaviyo
Free Trial is available
Synerise
No trial information available
Ratings
Meets Requirements
9.0
877
9.4
12
Ease of Use
8.7
882
7.7
11
Ease of Setup
8.5
535
8.3
6
Ease of Admin
8.9
485
8.6
6
Quality of Support
8.4
837
9.2
11
Has the product been a good partner in doing business?
9.0
488
9.3
5
Product Direction (% positive)
9.0
826
8.9
11
Features by Category
8.2
557
9.8
5
Email Marketing
9.0
520
|
Verified
10.0
5
9.2
509
|
Verified
10.0
5
8.9
493
|
Verified
10.0
5
8.9
456
|
Verified
10.0
5
Online Marketing
7.8
372
|
Verified
9.3
5
8.3
397
|
Verified
10.0
5
8.7
427
|
Verified
9.7
5
8.7
443
9.7
5
8.2
250
10.0
5
Lead Management
8.5
344
9.7
5
8.4
272
9.7
5
9.0
465
|
Verified
10.0
5
7.8
218
Not enough data
8.5
352
|
Verified
Not enough data
8.5
394
|
Verified
9.7
5
8.4
332
|
Verified
10.0
5
8.2
282
|
Verified
10.0
5
Campaign Management
8.7
347
|
Verified
Not enough data
8.0
199
Not enough data
8.1
289
|
Verified
Not enough data
7.5
199
Not enough data
Social
Feature Not Available
Feature Not Available
7.8
196
Not enough data
7.8
189
Not enough data
7.4
184
Not enough data
7.8
259
|
Verified
Not enough data
Reporting & Analytics
8.5
466
|
Verified
9.7
5
8.3
415
|
Verified
9.3
5
8.3
424
|
Verified
9.7
5
8.4
437
|
Verified
9.7
5
7.5
201
Feature Not Available
Platform
8.5
323
|
Verified
10.0
5
8.7
304
|
Verified
9.7
5
8.9
313
|
Verified
10.0
5
8.3
207
|
Verified
9.7
5
7.8
193
|
Verified
Not enough data
8.8
314
|
Verified
10.0
5
8.0
159
9.3
5
Agentic AI - Marketing Automation
7.0
26
Not enough data
6.9
25
Not enough data
7.3
24
Not enough data
7.1
24
Not enough data
6.8
25
Not enough data
7.4
26
Not enough data
Integration
8.4
316
|
Verified
10.0
5
8.5
310
|
Verified
10.0
5
8.4
260
|
Verified
Not enough data
Conversational MarketingHide 21 FeaturesShow 21 Features
6.8
14
Not enough data
Messenger
7.4
13
Not enough data
6.4
14
Not enough data
6.3
13
Not enough data
6.0
12
Not enough data
Channels
6.1
12
Not enough data
7.2
13
Not enough data
6.3
13
Not enough data
6.0
12
Not enough data
6.7
12
Not enough data
Customers
8.2
13
Not enough data
7.6
13
Not enough data
7.1
12
Not enough data
6.7
12
Not enough data
7.1
12
Not enough data
Agentic AI - Conversational Marketing
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
8.3
33
Not enough data
Diagnosis
8.2
29
Not enough data
8.4
29
Not enough data
8.2
30
Not enough data
8.4
30
Not enough data
Tracking
8.1
27
Not enough data
7.9
28
Not enough data
8.9
31
Not enough data
8.5
29
Not enough data
8.5
28
Not enough data
Reporting
9.1
30
Not enough data
8.6
29
Not enough data
8.6
29
Not enough data
8.3
28
Not enough data
Agentic AI - Email Deliverability
8.2
15
Not enough data
8.0
16
Not enough data
7.9
15
Not enough data
7.2
15
Not enough data
8.1
15
Not enough data
Email Template BuilderHide 15 FeaturesShow 15 Features
8.1
480
Not enough data
Templates
8.5
425
|
Verified
Not enough data
Feature Not Available
Not enough data
8.4
348
|
Verified
Not enough data
8.8
256
Not enough data
Edit
8.4
354
|
Verified
Not enough data
8.8
416
|
Verified
Not enough data
8.3
332
|
Verified
Not enough data
Logistics
8.7
419
|
Verified
Not enough data
7.9
340
|
Verified
Not enough data
8.8
394
|
Verified
Not enough data
8.4
195
Not enough data
Generative AI
7.5
64
Not enough data
7.4
51
Not enough data
Agentic AI - Email Template Builder
6.4
19
Not enough data
7.0
19
Not enough data
8.0
156
Not enough data
Text Messaging
8.6
139
Not enough data
8.0
100
Not enough data
8.8
133
|
Verified
Not enough data
8.3
116
|
Verified
Not enough data
8.7
125
|
Verified
Not enough data
8.5
107
Not enough data
8.8
130
|
Verified
Not enough data
8.6
53
Not enough data
SMS Platform
8.6
135
|
Verified
Not enough data
8.9
133
|
Verified
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
8.2
62
Not enough data
8.8
112
|
Verified
Not enough data
Agentic AI - SMS Marketing
6.8
11
Not enough data
6.7
10
Not enough data
6.8
10
Not enough data
6.7
10
Not enough data
6.8
10
Not enough data
7.0
10
Not enough data
Customer Data Platform (CDP)Hide 7 FeaturesShow 7 Features
8.3
131
9.7
5
Data Sourcing
8.4
76
9.3
5
8.3
68
9.7
5
8.5
96
Not enough data
8.5
91
9.0
5
Intelligence
8.6
105
10.0
5
8.1
73
10.0
5
8.0
68
10.0
5
8.4
25
Not enough data
Design and Customization
8.8
20
Not enough data
8.7
21
Not enough data
9.0
21
Not enough data
8.9
21
Not enough data
Campaigns
8.7
22
Not enough data
8.8
20
Not enough data
8.6
22
Not enough data
8.6
22
Not enough data
Integrations
9.0
21
Not enough data
8.0
18
Not enough data
8.9
21
Not enough data
8.4
19
Not enough data
Generative AI
7.5
20
Not enough data
Agentic AI - Vulnerability Scanner
6.8
10
Not enough data
7.5
10
Not enough data
Customer Journey AnalyticsHide 13 FeaturesShow 13 Features
8.0
17
Not enough data
Platform Basics
9.0
15
Not enough data
8.8
14
Not enough data
Platform Data
8.4
15
Not enough data
8.2
14
Not enough data
8.7
14
Not enough data
8.1
14
Not enough data
Platform Additional Functionality
8.3
15
Not enough data
9.1
13
Not enough data
8.3
14
Not enough data
Agentic AI - Customer Journey Analytics
6.0
5
Not enough data
7.0
5
Not enough data
6.3
5
Not enough data
6.9
6
Not enough data
8.5
7
Not enough data
Collection
6.9
6
Not enough data
8.6
6
Not enough data
8.6
6
Not enough data
8.6
6
Not enough data
7.2
6
Not enough data
Agentic AI - Review Management
Not enough data
Not enough data
Not enough data
Not enough data
Moderation
9.4
6
Not enough data
9.0
5
Not enough data
9.3
5
Not enough data
Use Cases
9.8
7
Not enough data
8.9
6
Not enough data
9.7
5
Not enough data
Administration
9.3
7
Not enough data
8.6
6
Not enough data
8.0
5
Not enough data
8.0
5
Not enough data
8.0
5
Not enough data
Display Options
8.6
6
Not enough data
8.1
6
Not enough data
8.3
6
Not enough data
7.7
5
Not enough data
Generative AI
7.8
6
Not enough data
8.0
5
Not enough data
Customization
Not enough data
Not enough data
8.3
5
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Additional Functionality
Not enough data
Not enough data
7.7
5
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
WhatsApp Messaging - WhatsApp Marketing
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
WhatsApp Business Platform - WhatsApp Marketing
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
6.9
16
Not enough data
Agentic AI - Personalization
6.9
14
Not enough data
7.0
14
Not enough data
6.9
15
Not enough data
6.8
14
Not enough data
6.3
14
Not enough data
7.2
15
Not enough data
RCS Business MessagingHide 15 FeaturesShow 15 Features
Not enough data
Not enough data
Messaging - RCS Business Messaging
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Security / Verification - RCS Business Messaging
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Analytics / Deliverability - RCS Business Messaging
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
AI - RCS Business Messaging
Not enough data
Not enough data
7.9
22
Not enough data
Marketing Operations
8.2
16
Not enough data
8.3
17
Not enough data
8.5
17
Not enough data
8.8
16
Not enough data
7.1
15
Not enough data
7.4
14
Not enough data
Campaign Activity
7.9
17
Not enough data
8.3
18
Not enough data
8.0
16
Not enough data
7.3
16
Not enough data
8.0
16
Not enough data
8.0
15
Not enough data
Agentic AI - Marketing Analytics
7.6
7
Not enough data
7.6
7
Not enough data
7.9
8
Not enough data
Categories
Categories
Shared Categories
Klaviyo
Klaviyo
Synerise
Synerise
Klaviyo and Synerise are categorized as Personalization, Customer Data Platform (CDP), and Marketing Automation
Reviews
Reviewers' Company Size
Klaviyo
Klaviyo
Small-Business(50 or fewer emp.)
81.2%
Mid-Market(51-1000 emp.)
17.1%
Enterprise(> 1000 emp.)
1.7%
Synerise
Synerise
Small-Business(50 or fewer emp.)
50.0%
Mid-Market(51-1000 emp.)
33.3%
Enterprise(> 1000 emp.)
16.7%
Reviewers' Industry
Klaviyo
Klaviyo
Retail
19.2%
Marketing and Advertising
12.7%
Apparel & Fashion
12.6%
Consumer Goods
12.2%
Health, Wellness and Fitness
7.3%
Other
36.0%
Synerise
Synerise
Marketing and Advertising
16.7%
Banking
16.7%
Retail
8.3%
Logistics and Supply Chain
8.3%
Information Technology and Services
8.3%
Other
41.7%
Alternatives
Klaviyo
Klaviyo Alternatives
Dotdigital
Dotdigital
Add Dotdigital
ActiveCampaign
ActiveCampaign
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Braze
Braze
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Iterable
Iterable
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Synerise
Synerise Alternatives
Bloomreach
Bloomreach
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Insider One
Insider One
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SALESmanago
SALESmanago
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Braze
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Discussions
Klaviyo
Klaviyo Discussions
how can i know the language for my clients
3 Comments
Andrew J.
AJ
You need to add a dynamic in your website when collecting data then use a segmentatino of your data into language preferences based on the tick...Read more
What is UTM tracking Klaviyo?
3 Comments
Chris C.
CC
You can add Google Analytics utm tracking data to your emails sent in Klayvio. This can be automated.Read more
Are their pre-built flows available?
2 Comments
Andrew J.
AJ
You can set up any combination of new flows and even run split tests on those in a flow. They also have video tutorials to do this.Read more
Synerise
Synerise Discussions
Monty the Mongoose crying
Synerise has no discussions with answers