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Compare Klaviyo and Splio

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Klaviyo
Klaviyo
(1,180)
4.6 out of 5
Klaviyo
By Klaviyo
Optimized for quick response
Splio
Splio
(10)
4.3 out of 5
Splio
By Splio
At a Glance
Klaviyo
Klaviyo
Star Rating
(1,180)4.6 out of 5
Market Segments
Small-Business (81.2% of reviews)
Information
Pros & Cons
Entry-Level Pricing
No pricing available
Free Trial is available
Learn more about Klaviyo
Splio
Splio
Star Rating
(10)4.3 out of 5
Market Segments
Small-Business (55.6% of reviews)
Information
Pros & Cons
Entry-Level Pricing
No pricing available
Learn more about Splio
AI Generated Summary
AI-generated. Powered by real user reviews.
  • G2 reviewers report that Klaviyo excels in user experience, with many praising its intuitive interface and ease of use. Users appreciate how it helps keep customer profiles organized and simplifies the process of sending marketing campaigns, highlighting the beautiful and attractive email templates available.
  • According to verified reviews, Splio stands out for its strong customer support and AI-driven features. Users mention that the platform effectively segments audiences and tailors campaigns based on customer preferences, making it a solid choice for businesses focused on optimizing their customer relationship marketing.
  • Users say that Klaviyo's marketing analytics tool is a significant advantage, providing valuable insights that help increase sales and reach a larger audience. This feature, combined with its high ratings for building and personalizing emails, makes it a favorite among small businesses.
  • Reviewers mention that while Splio offers unique AI capabilities for automating campaign processes, it may not be as user-friendly as Klaviyo. Some users have noted challenges with the overall ease of use, which could impact day-to-day operations for teams looking for a straightforward solution.
  • G2 reviewers highlight that Klaviyo's strong performance in email automation and segmentation features is a key differentiator. Users appreciate the platform's ability to create automated email responses and dynamic content, which enhances engagement and personalization in marketing efforts.
  • According to recent feedback, while Splio has a solid program management score, Klaviyo's overall satisfaction ratings are higher, indicating that users feel more positively about their experience with Klaviyo. This could be a crucial factor for businesses looking for a reliable marketing automation solution.
Pricing
Entry-Level Pricing
Klaviyo
No pricing available
Splio
No pricing available
Free Trial
Klaviyo
Free Trial is available
Splio
No trial information available
Ratings
Meets Requirements
9.0
893
8.6
7
Ease of Use
8.6
898
7.8
6
Ease of Setup
8.5
551
Not enough data
Ease of Admin
8.9
494
Not enough data
Quality of Support
8.4
850
9.0
7
Has the product been a good partner in doing business?
8.9
497
Not enough data
Product Direction (% positive)
9.0
842
10.0
7
Features by Category
Marketing AutomationHide 47 FeaturesShow 47 Features
8.2
580
7.7
6
Email Marketing
9.0
525
|
Verified
8.0
5
9.2
519
|
Verified
8.3
5
8.9
494
|
Verified
Not enough data
8.9
462
|
Verified
7.3
5
Online Marketing
7.8
374
|
Verified
7.0
5
8.3
399
|
Verified
8.0
5
8.7
428
|
Verified
8.3
5
8.7
445
7.8
6
8.2
251
Not enough data
Lead Management
8.5
346
Not enough data
8.4
272
Not enough data
9.0
475
|
Verified
7.0
5
7.8
218
Not enough data
8.5
353
|
Verified
Not enough data
8.5
394
|
Verified
Not enough data
8.4
332
|
Verified
Not enough data
8.2
282
|
Verified
Not enough data
Campaign Management
8.7
348
|
Verified
9.0
5
7.9
199
Not enough data
8.1
289
|
Verified
Not enough data
7.6
199
7.0
5
Social
Feature Not Available
Not enough data
7.8
196
6.9
6
7.7
189
Not enough data
7.4
184
7.5
6
7.8
259
|
Verified
8.3
5
Reporting & Analytics
8.5
469
|
Verified
Not enough data
8.3
415
|
Verified
Not enough data
8.3
424
|
Verified
Not enough data
8.4
437
|
Verified
Not enough data
7.5
201
7.3
5
Platform
8.5
326
|
Verified
Not enough data
8.7
310
|
Verified
Not enough data
8.9
315
|
Verified
Not enough data
8.3
208
|
Verified
Not enough data
7.8
194
|
Verified
Not enough data
8.9
316
|
Verified
Not enough data
8.0
160
Not enough data
Agentic AI - Marketing Automation
7.0
27
Not enough data
7.0
26
Not enough data
7.1
25
Not enough data
7.1
25
Not enough data
6.9
26
Not enough data
7.3
27
Not enough data
Integration
8.4
317
|
Verified
Not enough data
8.6
312
|
Verified
Not enough data
8.4
261
|
Verified
Not enough data
Conversational MarketingHide 21 FeaturesShow 21 Features
6.8
15
Not enough data
Messenger
7.4
13
Not enough data
6.4
14
Not enough data
6.3
13
Not enough data
6.0
12
Not enough data
Channels
6.1
12
Not enough data
7.2
13
Not enough data
6.3
13
Not enough data
6.0
12
Not enough data
6.7
12
Not enough data
Customers
8.2
13
Not enough data
7.6
13
Not enough data
7.1
12
Not enough data
6.7
12
Not enough data
7.1
12
Not enough data
Agentic AI - Conversational Marketing
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Email DeliverabilityHide 18 FeaturesShow 18 Features
8.3
34
Not enough data
Diagnosis
8.2
29
Not enough data
8.4
29
Not enough data
8.2
30
Not enough data
8.4
30
Not enough data
Tracking
8.1
27
Not enough data
7.9
28
Not enough data
8.9
31
Not enough data
8.5
29
Not enough data
8.5
28
Not enough data
Reporting
9.1
30
Not enough data
8.6
29
Not enough data
8.6
29
Not enough data
8.3
28
Not enough data
Agentic AI - Email Deliverability
8.2
15
Not enough data
8.0
16
Not enough data
7.9
15
Not enough data
7.2
15
Not enough data
8.1
15
Not enough data
Email Template BuilderHide 15 FeaturesShow 15 Features
8.1
480
Not enough data
Templates
8.6
424
|
Verified
Not enough data
Feature Not Available
Not enough data
8.4
347
|
Verified
Not enough data
8.8
256
Not enough data
Edit
8.4
353
|
Verified
Not enough data
8.8
415
|
Verified
Not enough data
8.3
331
|
Verified
Not enough data
Logistics
8.7
418
|
Verified
Not enough data
7.9
339
|
Verified
Not enough data
8.8
393
|
Verified
Not enough data
8.4
195
Not enough data
Generative AI
7.5
64
Not enough data
7.4
51
Not enough data
Agentic AI - Email Template Builder
6.4
19
Not enough data
7.0
19
Not enough data
SMS MarketingHide 20 FeaturesShow 20 Features
8.0
160
Not enough data
Text Messaging
8.6
141
Not enough data
8.0
99
Not enough data
8.8
132
|
Verified
Not enough data
8.3
115
|
Verified
Not enough data
8.7
124
|
Verified
Not enough data
8.5
106
Not enough data
8.8
130
|
Verified
Not enough data
8.6
53
Not enough data
SMS Platform
8.6
134
|
Verified
Not enough data
8.9
132
|
Verified
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
8.2
62
Not enough data
8.8
111
|
Verified
Not enough data
Agentic AI - SMS Marketing
6.8
11
Not enough data
6.7
10
Not enough data
6.8
10
Not enough data
6.7
10
Not enough data
6.8
10
Not enough data
7.0
10
Not enough data
Customer Data Platform (CDP)Hide 7 FeaturesShow 7 Features
8.3
131
Not enough data
Data Sourcing
8.4
76
Not enough data
8.3
68
Not enough data
8.5
96
Not enough data
8.5
91
Not enough data
Intelligence
8.6
105
Not enough data
8.1
73
Not enough data
8.0
68
Not enough data
Pop-Up BuilderHide 15 FeaturesShow 15 Features
8.4
26
Not enough data
Design and Customization
8.8
20
Not enough data
8.7
21
Not enough data
9.0
21
Not enough data
8.9
21
Not enough data
Campaigns
8.7
22
Not enough data
8.8
20
Not enough data
8.6
22
Not enough data
8.6
22
Not enough data
Integrations
9.0
21
Not enough data
8.0
18
Not enough data
8.9
22
Not enough data
8.4
19
Not enough data
Generative AI
7.5
20
Not enough data
Agentic AI - Vulnerability Scanner
6.8
10
Not enough data
7.5
10
Not enough data
Customer Journey AnalyticsHide 13 FeaturesShow 13 Features
7.9
19
Not enough data
Platform Basics
9.0
16
Not enough data
8.8
14
Not enough data
Platform Data
8.4
15
Not enough data
8.2
14
Not enough data
8.7
14
Not enough data
8.1
14
Not enough data
Platform Additional Functionality
8.3
15
Not enough data
9.1
13
Not enough data
8.3
14
Not enough data
Agentic AI - Customer Journey Analytics
6.0
5
Not enough data
7.0
5
Not enough data
6.3
5
Not enough data
6.9
6
Not enough data
Review ManagementHide 23 FeaturesShow 23 Features
8.5
7
Not enough data
Collection
6.9
6
Not enough data
8.6
6
Not enough data
8.6
6
Not enough data
8.6
6
Not enough data
7.2
6
Not enough data
Agentic AI - Review Management
Not enough data
Not enough data
Not enough data
Not enough data
Moderation
9.4
6
Not enough data
9.0
5
Not enough data
9.3
5
Not enough data
Use Cases
9.8
7
Not enough data
8.9
6
Not enough data
9.7
5
Not enough data
Administration
9.3
7
Not enough data
8.6
6
Not enough data
8.0
5
Not enough data
8.0
5
Not enough data
8.0
5
Not enough data
Display Options
8.6
6
Not enough data
8.1
6
Not enough data
8.3
6
Not enough data
7.7
5
Not enough data
Generative AI
7.8
6
Not enough data
Loyalty ManagementHide 15 FeaturesShow 15 Features
Not enough data
Not enough data
Loyalty Experience
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Loyalty Platform
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - Loyalty Management
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Online Form BuilderHide 9 FeaturesShow 9 Features
8.0
5
Not enough data
Customization
Not enough data
Not enough data
8.3
5
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Additional Functionality
Not enough data
Not enough data
7.7
5
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
WhatsApp MarketingHide 10 FeaturesShow 10 Features
Not enough data
Not enough data
WhatsApp Messaging - WhatsApp Marketing
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
WhatsApp Business Platform - WhatsApp Marketing
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
PersonalizationHide 6 FeaturesShow 6 Features
6.8
16
Not enough data
Agentic AI - Personalization
6.9
14
Not enough data
7.0
14
Not enough data
6.9
15
Not enough data
6.8
14
Not enough data
6.3
14
Not enough data
7.2
15
Not enough data
RCS Business MessagingHide 15 FeaturesShow 15 Features
Not enough data
Not enough data
Messaging - RCS Business Messaging
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Security / Verification - RCS Business Messaging
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Analytics / Deliverability - RCS Business Messaging
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
AI - RCS Business Messaging
Not enough data
Not enough data
Marketing AnalyticsHide 15 FeaturesShow 15 Features
7.9
23
Not enough data
Marketing Operations
8.2
16
Not enough data
8.3
17
Not enough data
8.6
18
Not enough data
8.8
16
Not enough data
7.1
15
Not enough data
7.4
14
Not enough data
Campaign Activity
7.9
17
Not enough data
8.4
19
Not enough data
8.0
16
Not enough data
7.3
16
Not enough data
8.0
16
Not enough data
8.0
15
Not enough data
Agentic AI - Marketing Analytics
7.6
7
Not enough data
7.6
7
Not enough data
7.9
8
Not enough data
Categories
Categories
Shared Categories
Klaviyo
Klaviyo
Splio
Splio
Klaviyo and Splio are categorized as Customer Data Platform (CDP) and Marketing Automation
Unique Categories
Klaviyo
Splio
Splio is categorized as Loyalty Management
Reviews
Reviewers' Company Size
Klaviyo
Klaviyo
Small-Business(50 or fewer emp.)
81.2%
Mid-Market(51-1000 emp.)
17.0%
Enterprise(> 1000 emp.)
1.8%
Splio
Splio
Small-Business(50 or fewer emp.)
55.6%
Mid-Market(51-1000 emp.)
11.1%
Enterprise(> 1000 emp.)
33.3%
Reviewers' Industry
Klaviyo
Klaviyo
Retail
19.0%
Marketing and Advertising
13.0%
Apparel & Fashion
12.6%
Consumer Goods
12.2%
Health, Wellness and Fitness
7.3%
Other
36.0%
Splio
Splio
Marketing and Advertising
22.2%
Higher Education
11.1%
Health, Wellness and Fitness
11.1%
Food & Beverages
11.1%
Financial Services
11.1%
Other
33.3%
Alternatives
Klaviyo
Klaviyo Alternatives
Dotdigital
Dotdigital
Add Dotdigital
ActiveCampaign
ActiveCampaign
Add ActiveCampaign
Braze
Braze
Add Braze
Iterable
Iterable
Add Iterable
Splio
Splio Alternatives
Insider One
Insider One
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Bloomreach
Bloomreach
Add Bloomreach
HubSpot Marketing Hub
HubSpot Marketing Hub
Add HubSpot Marketing Hub
SAP Engagement Cloud (formerly SAP Emarsys)
SAP Engagement Cloud (formerly SAP Emarsys)
Add SAP Engagement Cloud (formerly SAP Emarsys)
Discussions
Klaviyo
Klaviyo Discussions
how can i know the language for my clients
3 Comments
Andrew J.
AJ
You need to add a dynamic in your website when collecting data then use a segmentatino of your data into language preferences based on the tick...Read more
What is UTM tracking Klaviyo?
3 Comments
Chris C.
CC
You can add Google Analytics utm tracking data to your emails sent in Klayvio. This can be automated.Read more
Are their pre-built flows available?
2 Comments
Andrew J.
AJ
You can set up any combination of new flows and even run split tests on those in a flow. They also have video tutorials to do this.Read more
See all discussions
Splio
Splio Discussions
Monty the Mongoose crying
Splio has no discussions with answers
See all discussions
Ask Klaviyo a QuestionContact Klaviyo
Ask Splio a QuestionContact Splio

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Add Product
Klaviyo
Klaviyo
Optimized for quick response
Splio
Splio