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Compare Klaviyo and Postscript

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At a Glance
Klaviyo
Klaviyo
Star Rating
(1,178)4.6 out of 5
Market Segments
Small-Business (81.2% of reviews)
Information
Pros & Cons
Entry-Level Pricing
No pricing available
Free Trial is available
Learn more about Klaviyo
Postscript
Postscript
Star Rating
(159)4.9 out of 5
Market Segments
Small-Business (92.7% of reviews)
Information
Pros & Cons
Not enough data
Entry-Level Pricing
$0.00 Per Month
Browse all 4 pricing plans
AI Generated Summary
AI-generated. Powered by real user reviews.
  • G2 reviewers report that Klaviyo excels in providing a user-friendly interface, making it easy for businesses to manage customer profiles and send marketing campaigns. Users appreciate features like organized customer profiles and attractive email templates, which enhance their marketing efforts.
  • Users say that Postscript stands out for its exceptional customer support, with many praising the responsiveness and helpfulness of the support team. One user highlighted a specific team member's patience and ability to make the learning process enjoyable, which can be crucial for new users.
  • According to verified reviews, Klaviyo has a higher overall satisfaction score, indicating that users feel more positively about their experience with the platform. Reviewers mention that Klaviyo has been a game-changer for increasing sales and reaching a larger audience, showcasing its effectiveness in driving business growth.
  • Reviewers mention that Postscript's integrations with other platforms, like Zipify OCU and Klaviyo, are significant advantages, allowing users to perform many tasks within the app without needing external assistance. This seamless integration can streamline workflows for businesses.
  • G2 reviewers report that while Klaviyo has a wealth of features, some users find it challenging to configure the platform to match their specific workflows. This can lead to a steeper learning curve compared to Postscript, which is noted for its ease of use.
  • Users say that both platforms offer strong automation capabilities, but Postscript receives higher marks for its bulk SMS and personalization features. Reviewers appreciate how Postscript allows for tailored messaging, which can significantly enhance customer engagement.
Pricing
Entry-Level Pricing
Klaviyo
No pricing available
Postscript
Starter
$0.00
Per Month
Browse all 4 pricing plans
Free Trial
Klaviyo
Free Trial is available
Postscript
Free Trial is available
Ratings
Meets Requirements
9.0
891
9.5
94
Ease of Use
8.6
896
9.4
101
Ease of Setup
8.5
548
9.4
39
Ease of Admin
8.9
492
9.6
40
Quality of Support
8.4
848
9.9
100
Has the product been a good partner in doing business?
9.0
495
9.8
40
Product Direction (% positive)
9.0
840
9.7
91
Features by Category
8.2
576
Not enough data
Email Marketing
9.0
525
|
Verified
Not enough data
9.2
520
|
Verified
Not enough data
8.9
495
|
Verified
Not enough data
8.9
462
|
Verified
Not enough data
Online Marketing
7.8
375
|
Verified
Not enough data
8.3
400
|
Verified
Not enough data
8.7
429
|
Verified
Not enough data
8.6
446
Not enough data
8.2
252
Not enough data
Lead Management
8.5
347
Not enough data
8.4
273
Not enough data
9.0
474
|
Verified
Not enough data
7.8
219
Not enough data
8.5
354
|
Verified
Not enough data
8.5
395
|
Verified
Not enough data
8.4
333
|
Verified
Not enough data
8.2
283
|
Verified
Not enough data
Campaign Management
8.7
348
|
Verified
Not enough data
8.0
200
Not enough data
8.1
290
|
Verified
Not enough data
7.6
200
Not enough data
Social
Feature Not Available
Not enough data
7.8
197
Not enough data
7.7
190
Not enough data
7.4
185
Not enough data
7.8
260
|
Verified
Not enough data
Reporting & Analytics
8.5
468
|
Verified
Not enough data
8.3
416
|
Verified
Not enough data
8.3
425
|
Verified
Not enough data
8.4
438
|
Verified
Not enough data
7.5
202
Not enough data
Platform
8.5
325
|
Verified
Not enough data
8.7
309
|
Verified
Not enough data
8.9
315
|
Verified
Not enough data
8.3
208
|
Verified
Not enough data
7.8
194
|
Verified
Not enough data
8.9
316
|
Verified
Not enough data
8.0
160
Not enough data
Agentic AI - Marketing Automation
7.0
27
Not enough data
7.0
26
Not enough data
7.1
25
Not enough data
7.1
25
Not enough data
6.9
26
Not enough data
7.3
27
Not enough data
Integration
8.4
317
|
Verified
Not enough data
8.6
312
|
Verified
Not enough data
8.4
261
|
Verified
Not enough data
Conversational MarketingHide 21 FeaturesShow 21 Features
6.8
15
Not enough data
Messenger
7.4
13
Not enough data
6.4
14
Not enough data
6.3
13
Not enough data
6.0
12
Not enough data
Channels
6.1
12
Not enough data
7.2
13
Not enough data
6.3
13
Not enough data
6.0
12
Not enough data
6.7
12
Not enough data
Customers
8.2
13
Not enough data
7.6
13
Not enough data
7.1
12
Not enough data
6.7
12
Not enough data
7.1
12
Not enough data
Agentic AI - Conversational Marketing
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
8.3
34
Not enough data
Diagnosis
8.2
29
Not enough data
8.4
29
Not enough data
8.2
30
Not enough data
8.4
30
Not enough data
Tracking
8.1
27
Not enough data
7.9
28
Not enough data
8.9
31
Not enough data
8.5
29
Not enough data
8.5
28
Not enough data
Reporting
9.1
30
Not enough data
8.6
29
Not enough data
8.6
29
Not enough data
8.3
28
Not enough data
Agentic AI - Email Deliverability
8.2
15
Not enough data
8.0
16
Not enough data
7.9
15
Not enough data
7.2
15
Not enough data
8.1
15
Not enough data
Email Template BuilderHide 15 FeaturesShow 15 Features
8.1
480
Not enough data
Templates
8.5
425
|
Verified
Not enough data
Feature Not Available
Not enough data
8.4
348
|
Verified
Not enough data
8.8
256
Not enough data
Edit
8.4
354
|
Verified
Not enough data
8.8
416
|
Verified
Not enough data
8.3
332
|
Verified
Not enough data
Logistics
8.7
419
|
Verified
Not enough data
7.9
340
|
Verified
Not enough data
8.8
394
|
Verified
Not enough data
8.4
195
Not enough data
Generative AI
7.5
64
Not enough data
7.4
51
Not enough data
Agentic AI - Email Template Builder
6.4
19
Not enough data
7.0
19
Not enough data
8.0
160
9.0
82
Text Messaging
8.6
142
9.5
76
8.0
100
8.4
73
8.8
133
|
Verified
9.1
73
8.3
116
|
Verified
8.9
66
8.7
125
|
Verified
9.4
78
8.5
107
9.3
78
8.8
131
|
Verified
9.1
77
8.6
53
9.0
65
SMS Platform
8.6
135
|
Verified
8.4
74
8.9
133
|
Verified
9.3
76
Feature Not Available
Feature Not Available
Feature Not Available
Feature Not Available
8.2
62
8.8
58
8.8
112
|
Verified
8.8
59
Agentic AI - SMS Marketing
6.8
11
Not enough data
6.7
10
Not enough data
6.8
10
Not enough data
6.7
10
Not enough data
6.8
10
Not enough data
7.0
10
Not enough data
Customer Data Platform (CDP)Hide 7 FeaturesShow 7 Features
8.3
131
Not enough data
Data Sourcing
8.4
76
Not enough data
8.3
68
Not enough data
8.5
96
Not enough data
8.5
91
Not enough data
Intelligence
8.6
105
Not enough data
8.1
73
Not enough data
8.0
68
Not enough data
8.4
26
Not enough data
Design and Customization
8.8
20
Not enough data
8.7
21
Not enough data
9.0
21
Not enough data
8.9
21
Not enough data
Campaigns
8.7
22
Not enough data
8.8
20
Not enough data
8.6
22
Not enough data
8.6
22
Not enough data
Integrations
9.0
21
Not enough data
8.0
18
Not enough data
8.9
22
Not enough data
8.4
19
Not enough data
Generative AI
7.5
20
Not enough data
Agentic AI - Vulnerability Scanner
6.8
10
Not enough data
7.5
10
Not enough data
Customer Journey AnalyticsHide 13 FeaturesShow 13 Features
7.9
19
Not enough data
Platform Basics
9.0
16
Not enough data
8.8
14
Not enough data
Platform Data
8.4
15
Not enough data
8.2
14
Not enough data
8.7
14
Not enough data
8.1
14
Not enough data
Platform Additional Functionality
8.3
15
Not enough data
9.1
13
Not enough data
8.3
14
Not enough data
Agentic AI - Customer Journey Analytics
6.0
5
Not enough data
7.0
5
Not enough data
6.3
5
Not enough data
6.9
6
Not enough data
8.5
7
Not enough data
Collection
6.9
6
Not enough data
8.6
6
Not enough data
8.6
6
Not enough data
8.6
6
Not enough data
7.2
6
Not enough data
Agentic AI - Review Management
Not enough data
Not enough data
Not enough data
Not enough data
Moderation
9.4
6
Not enough data
9.0
5
Not enough data
9.3
5
Not enough data
Use Cases
9.8
7
Not enough data
8.9
6
Not enough data
9.7
5
Not enough data
Administration
9.3
7
Not enough data
8.6
6
Not enough data
8.0
5
Not enough data
8.0
5
Not enough data
8.0
5
Not enough data
Display Options
8.6
6
Not enough data
8.1
6
Not enough data
8.3
6
Not enough data
7.7
5
Not enough data
Generative AI
7.8
6
Not enough data
8.0
5
Not enough data
Customization
Not enough data
Not enough data
8.3
5
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Additional Functionality
Not enough data
Not enough data
7.7
5
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
WhatsApp Messaging - WhatsApp Marketing
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
WhatsApp Business Platform - WhatsApp Marketing
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
6.9
16
Not enough data
Agentic AI - Personalization
6.9
14
Not enough data
7.0
14
Not enough data
6.9
15
Not enough data
6.8
14
Not enough data
6.3
14
Not enough data
7.2
15
Not enough data
RCS Business MessagingHide 15 FeaturesShow 15 Features
Not enough data
Not enough data
Messaging - RCS Business Messaging
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Security / Verification - RCS Business Messaging
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Analytics / Deliverability - RCS Business Messaging
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
AI - RCS Business Messaging
Not enough data
Not enough data
7.9
23
Not enough data
Marketing Operations
8.2
16
Not enough data
8.3
17
Not enough data
8.6
18
Not enough data
8.8
16
Not enough data
7.1
15
Not enough data
7.4
14
Not enough data
Campaign Activity
7.9
17
Not enough data
8.4
19
Not enough data
8.0
16
Not enough data
7.3
16
Not enough data
8.0
16
Not enough data
8.0
15
Not enough data
Agentic AI - Marketing Analytics
7.6
7
Not enough data
7.6
7
Not enough data
7.9
8
Not enough data
Categories
Categories
Shared Categories
Klaviyo
Klaviyo
Postscript
Postscript
Klaviyo and Postscript are categorized as SMS Marketing
Reviews
Reviewers' Company Size
Klaviyo
Klaviyo
Small-Business(50 or fewer emp.)
81.2%
Mid-Market(51-1000 emp.)
17.0%
Enterprise(> 1000 emp.)
1.7%
Postscript
Postscript
Small-Business(50 or fewer emp.)
92.7%
Mid-Market(51-1000 emp.)
7.3%
Enterprise(> 1000 emp.)
0%
Reviewers' Industry
Klaviyo
Klaviyo
Retail
19.0%
Marketing and Advertising
12.9%
Apparel & Fashion
12.6%
Consumer Goods
12.2%
Health, Wellness and Fitness
7.2%
Other
36.0%
Postscript
Postscript
Retail
24.0%
Apparel & Fashion
21.3%
Consumer Goods
12.7%
Health, Wellness and Fitness
8.7%
Food & Beverages
8.7%
Other
24.7%
Alternatives
Klaviyo
Klaviyo Alternatives
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Dotdigital
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ActiveCampaign
ActiveCampaign
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Braze
Braze
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Iterable
Iterable
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Postscript
Postscript Alternatives
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Podium
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Discussions
Klaviyo
Klaviyo Discussions
how can i know the language for my clients
3 Comments
Andrew J.
AJ
You need to add a dynamic in your website when collecting data then use a segmentatino of your data into language preferences based on the tick...Read more
What is UTM tracking Klaviyo?
3 Comments
Chris C.
CC
You can add Google Analytics utm tracking data to your emails sent in Klayvio. This can be automated.Read more
Are their pre-built flows available?
2 Comments
Andrew J.
AJ
You can set up any combination of new flows and even run split tests on those in a flow. They also have video tutorials to do this.Read more
Postscript
Postscript Discussions
Monty the Mongoose crying
Postscript has no discussions with answers