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Compare Klaviyo and Postscript

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At a Glance
Klaviyo
Klaviyo
Star Rating
(1,129)4.6 out of 5
Market Segments
Small-Business (81.3% of reviews)
Information
Pros & Cons
Entry-Level Pricing
No pricing available
Free Trial is available
Learn more about Klaviyo
Postscript
Postscript
Star Rating
(159)4.9 out of 5
Market Segments
Small-Business (92.7% of reviews)
Information
Pros & Cons
Not enough data
Entry-Level Pricing
$0.00 Per Month
Browse all 4 pricing plans
AI Generated Summary
AI-generated. Powered by real user reviews.
  • Users report that Klaviyo excels in email marketing features, particularly in "Building and Personalizing Emails" with a score of 9.0, while Postscript shines in "Bulk SMS" with a higher score of 9.5, indicating a stronger focus on text messaging capabilities.
  • Reviewers mention that Klaviyo's "Manage Email Deliverability" feature scores 8.9, which is crucial for ensuring emails reach their intended recipients, whereas Postscript's "Automatic URL Shortening" feature scores 9.4, highlighting its efficiency in optimizing SMS content.
  • G2 users note that Klaviyo has a solid "Segmentation" score of 9.0, allowing for targeted marketing campaigns, while Postscript's "Text Scheduler" feature scores 9.1, making it easier for users to plan and automate their SMS outreach.
  • Users on G2 report that Klaviyo's "Quality of Support" is rated at 8.4, which some find lacking compared to Postscript's impressive score of 9.9, suggesting that users may experience better assistance and guidance with Postscript.
  • Reviewers mention that Klaviyo's "Ease of Use" is rated at 8.7, which is decent, but Postscript's score of 9.4 indicates a more user-friendly interface, making it easier for new users to navigate and utilize the platform effectively.
  • Users say that Klaviyo's "Automated Email Responses" feature scores 8.9, which is beneficial for email marketing, while Postscript's "MMS Marketing" feature scores 9.3, showcasing its versatility in engaging customers through multimedia messaging.
Pricing
Entry-Level Pricing
Klaviyo
No pricing available
Postscript
Starter
$0.00
Per Month
Browse all 4 pricing plans
Free Trial
Klaviyo
Free Trial is available
Postscript
Free Trial is available
Ratings
Meets Requirements
9.1
861
9.5
94
Ease of Use
8.7
865
9.4
101
Ease of Setup
8.5
518
9.4
39
Ease of Admin
8.9
477
9.6
40
Quality of Support
8.4
823
9.9
100
Has the product been a good partner in doing business?
9.0
480
9.8
40
Product Direction (% positive)
9.0
809
9.7
91
Features by Category
8.2
547
Not enough data
Email Marketing
9.0
511
|
Verified
Not enough data
9.2
503
|
Verified
Not enough data
8.9
490
|
Verified
Not enough data
8.9
450
|
Verified
Not enough data
Online Marketing
7.8
370
|
Verified
Not enough data
8.3
395
|
Verified
Not enough data
8.7
421
|
Verified
Not enough data
8.7
440
Not enough data
8.2
247
Not enough data
Lead Management
8.5
341
Not enough data
8.4
269
Not enough data
9.0
457
|
Verified
Not enough data
7.8
216
Not enough data
8.5
348
|
Verified
Not enough data
8.5
391
|
Verified
Not enough data
8.4
330
|
Verified
Not enough data
8.2
280
|
Verified
Not enough data
Campaign Management
8.7
345
|
Verified
Not enough data
8.0
197
Not enough data
8.1
287
|
Verified
Not enough data
7.6
196
Not enough data
Social
Feature Not Available
Not enough data
7.8
194
Not enough data
7.8
187
Not enough data
7.4
181
Not enough data
7.8
257
|
Verified
Not enough data
Reporting & Analytics
8.5
462
|
Verified
Not enough data
8.3
413
|
Verified
Not enough data
8.4
422
|
Verified
Not enough data
8.4
433
|
Verified
Not enough data
7.6
199
Not enough data
Platform
8.5
320
|
Verified
Not enough data
8.7
300
|
Verified
Not enough data
8.9
311
|
Verified
Not enough data
8.3
205
|
Verified
Not enough data
7.8
192
|
Verified
Not enough data
8.9
312
|
Verified
Not enough data
8.0
158
Not enough data
Agentic AI - Marketing Automation
6.9
25
Not enough data
6.9
24
Not enough data
7.3
23
Not enough data
7.1
23
Not enough data
7.0
24
Not enough data
7.5
25
Not enough data
Integration
8.4
314
|
Verified
Not enough data
8.5
307
|
Verified
Not enough data
8.4
258
|
Verified
Not enough data
Conversational MarketingHide 21 FeaturesShow 21 Features
7.2
13
Not enough data
Messenger
7.4
13
Not enough data
6.4
13
Not enough data
6.3
13
Not enough data
6.0
12
Not enough data
Channels
6.1
12
Not enough data
7.2
13
Not enough data
6.3
13
Not enough data
6.0
12
Not enough data
6.7
12
Not enough data
Customers
8.2
13
Not enough data
7.6
13
Not enough data
7.1
12
Not enough data
6.7
12
Not enough data
7.1
12
Not enough data
Agentic AI - Conversational Marketing
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
8.3
33
Not enough data
Diagnosis
8.2
28
Not enough data
8.5
28
Not enough data
8.2
29
Not enough data
8.4
29
Not enough data
Tracking
8.2
26
Not enough data
7.8
27
Not enough data
8.8
30
Not enough data
8.6
28
Not enough data
8.5
27
Not enough data
Reporting
9.0
29
Not enough data
8.7
28
Not enough data
8.6
28
Not enough data
8.4
27
Not enough data
Agentic AI - Email Deliverability
8.2
14
Not enough data
8.1
15
Not enough data
8.0
14
Not enough data
7.3
14
Not enough data
8.0
14
Not enough data
Email Template BuilderHide 15 FeaturesShow 15 Features
8.2
477
Not enough data
Templates
8.5
424
|
Verified
Not enough data
Feature Not Available
Not enough data
8.4
347
|
Verified
Not enough data
8.8
255
Not enough data
Edit
8.4
352
|
Verified
Not enough data
8.8
415
|
Verified
Not enough data
8.3
331
|
Verified
Not enough data
Logistics
8.7
418
|
Verified
Not enough data
7.9
339
|
Verified
Not enough data
8.8
393
|
Verified
Not enough data
8.4
194
Not enough data
Generative AI
7.5
64
Not enough data
7.4
51
Not enough data
Agentic AI - Email Template Builder
6.4
19
Not enough data
7.0
19
Not enough data
8.1
153
9.0
82
Text Messaging
8.6
136
9.5
76
8.0
100
8.4
73
8.8
133
|
Verified
9.1
73
8.3
116
|
Verified
8.9
66
8.7
125
|
Verified
9.4
78
8.5
107
9.3
78
8.8
130
|
Verified
9.1
77
8.6
53
9.0
65
SMS Platform
8.6
135
|
Verified
8.4
74
8.9
133
|
Verified
9.3
76
Feature Not Available
Feature Not Available
Feature Not Available
Feature Not Available
8.2
62
8.8
58
8.8
112
|
Verified
8.8
59
Agentic AI - SMS Marketing
6.8
11
Not enough data
6.7
10
Not enough data
6.8
10
Not enough data
6.7
10
Not enough data
6.8
10
Not enough data
7.0
10
Not enough data
Customer Data Platform (CDP)Hide 7 FeaturesShow 7 Features
8.3
130
Not enough data
Data Sourcing
8.4
74
Not enough data
8.3
66
Not enough data
8.5
94
Not enough data
8.5
89
Not enough data
Intelligence
8.6
103
Not enough data
8.1
71
Not enough data
8.0
66
Not enough data
8.4
25
Not enough data
Design and Customization
8.8
20
Not enough data
8.7
21
Not enough data
9.0
21
Not enough data
8.9
21
Not enough data
Campaigns
8.7
22
Not enough data
8.8
20
Not enough data
8.6
22
Not enough data
8.6
22
Not enough data
Integrations
9.0
21
Not enough data
8.0
18
Not enough data
8.9
21
Not enough data
8.4
19
Not enough data
Generative AI
7.5
20
Not enough data
Agentic AI - Vulnerability Scanner
6.8
10
Not enough data
7.5
10
Not enough data
Customer Journey AnalyticsHide 13 FeaturesShow 13 Features
8.0
17
Not enough data
Platform Basics
9.2
14
Not enough data
8.8
14
Not enough data
Platform Data
8.4
15
Not enough data
8.2
14
Not enough data
8.7
14
Not enough data
8.3
13
Not enough data
Platform Additional Functionality
8.3
15
Not enough data
9.1
13
Not enough data
8.3
14
Not enough data
Agentic AI - Customer Journey Analytics
6.0
5
Not enough data
7.0
5
Not enough data
6.3
5
Not enough data
6.9
6
Not enough data
8.5
7
Not enough data
Collection
6.9
6
Not enough data
8.6
6
Not enough data
8.6
6
Not enough data
8.6
6
Not enough data
7.2
6
Not enough data
Agentic AI - Review Management
Not enough data
Not enough data
Not enough data
Not enough data
Moderation
9.4
6
Not enough data
9.0
5
Not enough data
9.3
5
Not enough data
Use Cases
9.8
7
Not enough data
8.9
6
Not enough data
9.7
5
Not enough data
Administration
9.3
7
Not enough data
8.6
6
Not enough data
8.0
5
Not enough data
8.0
5
Not enough data
8.0
5
Not enough data
Display Options
8.6
6
Not enough data
8.1
6
Not enough data
8.3
6
Not enough data
7.7
5
Not enough data
Generative AI
7.8
6
Not enough data
8.0
5
Not enough data
Customization
Not enough data
Not enough data
8.3
5
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Additional Functionality
Not enough data
Not enough data
7.7
5
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
WhatsApp Messaging - WhatsApp Marketing
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
WhatsApp Business Platform - WhatsApp Marketing
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
6.8
16
Not enough data
Agentic AI - Personalization
6.9
14
Not enough data
7.0
14
Not enough data
6.9
15
Not enough data
6.8
14
Not enough data
6.3
14
Not enough data
7.2
15
Not enough data
RCS Business MessagingHide 15 FeaturesShow 15 Features
Not enough data
Not enough data
Messaging - RCS Business Messaging
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Security / Verification - RCS Business Messaging
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Analytics / Deliverability - RCS Business Messaging
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
AI - RCS Business Messaging
Not enough data
Not enough data
7.9
22
Not enough data
Marketing Operations
8.2
16
Not enough data
8.3
17
Not enough data
8.5
17
Not enough data
8.8
16
Not enough data
7.1
15
Not enough data
7.4
14
Not enough data
Campaign Activity
7.9
17
Not enough data
8.3
18
Not enough data
8.0
16
Not enough data
7.3
16
Not enough data
8.0
16
Not enough data
8.0
15
Not enough data
Agentic AI - Marketing Analytics
7.6
7
Not enough data
7.6
7
Not enough data
7.9
8
Not enough data
Categories
Categories
Shared Categories
Klaviyo
Klaviyo
Postscript
Postscript
Klaviyo and Postscript are categorized as SMS Marketing
Reviews
Reviewers' Company Size
Klaviyo
Klaviyo
Small-Business(50 or fewer emp.)
81.3%
Mid-Market(51-1000 emp.)
17.0%
Enterprise(> 1000 emp.)
1.8%
Postscript
Postscript
Small-Business(50 or fewer emp.)
92.7%
Mid-Market(51-1000 emp.)
7.3%
Enterprise(> 1000 emp.)
0%
Reviewers' Industry
Klaviyo
Klaviyo
Retail
19.2%
Marketing and Advertising
12.7%
Apparel & Fashion
12.7%
Consumer Goods
12.1%
Health, Wellness and Fitness
7.4%
Other
35.9%
Postscript
Postscript
Retail
24.0%
Apparel & Fashion
21.3%
Consumer Goods
12.7%
Health, Wellness and Fitness
8.7%
Food & Beverages
8.7%
Other
24.7%
Alternatives
Klaviyo
Klaviyo Alternatives
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Postscript
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Discussions
Klaviyo
Klaviyo Discussions
how can i know the language for my clients
3 Comments
Andrew J.
AJ
You need to add a dynamic in your website when collecting data then use a segmentatino of your data into language preferences based on the tick...Read more
What is UTM tracking Klaviyo?
3 Comments
Chris C.
CC
You can add Google Analytics utm tracking data to your emails sent in Klayvio. This can be automated.Read more
Are their pre-built flows available?
2 Comments
Andrew J.
AJ
You can set up any combination of new flows and even run split tests on those in a flow. They also have video tutorials to do this.Read more
Postscript
Postscript Discussions
Monty the Mongoose crying
Postscript has no discussions with answers