Compare Klaviyo and Manychat 
At a Glance
Market Segments
Small-Business (82.0% of reviews)
Small-Business (89.4% of reviews)
Entry-Level Pricing
No pricing available
Free Trial Per Month
Klaviyo
Star Rating
(1,306)4.6 out of 5
Market Segments
Small-Business (82.0% of reviews)
Pros & Cons
Entry-Level Pricing
No pricing available
Free Trial is available
Learn more about KlaviyoManychat
Star Rating
(159)4.5 out of 5
Market Segments
Small-Business (89.4% of reviews)
Pros & Cons
Entry-Level Pricing
Free Trial Per Month
Browse all 2 pricing plansSummary
AI Generated Summary
AI-generated. Powered by real user reviews.
- G2 reviewers report that Klaviyo excels in providing a user-friendly interface, making it easy for businesses to manage customer profiles and marketing campaigns. Users appreciate features like organized customer profiles and attractive email templates, which enhance their marketing efforts.
- Users say Manychat stands out for its simplicity in building and managing automation across multiple social platforms. Reviewers highlight its ability to scale conversations quickly and maintain personalized messaging, which is particularly beneficial for businesses looking to engage customers on channels like Instagram and Facebook Messenger.
- According to verified reviews, Klaviyo's robust marketing analytics tools are a significant advantage, helping businesses track performance and optimize campaigns effectively. Users have noted that these analytics features are crucial for increasing sales and reaching a broader audience.
- Reviewers mention that Manychat's automation capabilities are intuitive and require minimal technical effort, making it accessible for users without a development background. This ease of setup is frequently praised, allowing businesses to implement automation quickly and efficiently.
- G2 reviewers highlight that while Klaviyo has a higher overall satisfaction score, Manychat's focus on conversational marketing and engagement tools is particularly effective for small businesses looking to enhance customer interaction and drive conversions.
- Users report that Klaviyo's email marketing features, such as sending outbound emails and managing deliverability, are highly rated, making it a strong choice for businesses focused on email campaigns. In contrast, Manychat's strengths lie in its social media engagement and automation, appealing to those prioritizing multi-channel communication.
Pricing
Entry-Level Pricing
Klaviyo
No pricing availableManychat
Free
Free Trial
Per Month
Our free plan includes:
- Unlimited custom flows
- Up to 1,000 contacts
- 10 customer Tags
Free Trial
Klaviyo
Free Trial is available
Manychat
Free Trial is available
Ratings
Meets Requirements
9.0
953
9.0
110
Ease of Use
8.6
960
8.8
114
Ease of Setup
8.5
608
8.9
76
Ease of Admin
8.9
521
9.1
64
Quality of Support
8.4
908
8.3
101
Has the product been a good partner in doing business?
8.9
525
8.9
62
Product Direction (% positive)
8.9
904
9.1
103
Features by Category
Email Marketing
9.0
556
|
Verified
8.5
33
|
Verified
9.3
543
|
Verified
8.8
32
|
Verified
8.9
501
|
Verified
8.9
14
8.9
482
|
Verified
8.8
30
|
Verified
Online Marketing
7.8
380
|
Verified
8.0
36
|
Verified
8.3
402
|
Verified
8.6
38
|
Verified
8.7
435
|
Verified
8.3
28
|
Verified
8.7
451
9.1
41
|
Verified
8.2
252
8.7
15
Lead Management
8.5
354
9.1
40
|
Verified
8.4
273
8.6
16
9.0
508
|
Verified
9.1
37
|
Verified
7.8
220
8.8
33
|
Verified
8.5
358
|
Verified
9.1
35
|
Verified
8.5
399
|
Verified
8.6
33
|
Verified
8.4
332
|
Verified
9.1
36
|
Verified
8.2
285
|
Verified
8.7
34
|
Verified
Campaign Management
8.7
348
|
Verified
8.4
15
8.0
199
8.8
33
|
Verified
8.1
288
|
Verified
8.8
31
|
Verified
7.6
198
8.1
13
Social
Feature Not Available
8.7
14
7.8
196
9.0
14
7.8
188
9.4
13
7.4
183
9.3
40
|
Verified
7.8
258
|
Verified
9.5
38
|
Verified
Reporting & Analytics
8.5
487
|
Verified
8.7
39
|
Verified
8.3
416
|
Verified
8.0
16
8.4
426
|
Verified
8.3
34
|
Verified
8.4
441
|
Verified
8.3
32
|
Verified
7.6
200
8.8
12
Platform
8.5
334
|
Verified
9.2
10
8.7
315
|
Verified
9.0
13
8.9
317
|
Verified
8.8
34
|
Verified
8.3
208
|
Verified
8.9
11
7.8
194
|
Verified
8.5
24
|
Verified
8.9
320
|
Verified
9.2
30
|
Verified
8.0
160
9.1
27
|
Verified
Agentic AI - Marketing Automation
6.9
26
Not enough data
6.9
24
Not enough data
7.5
25
Not enough data
7.0
23
Not enough data
6.7
25
Not enough data
7.3
25
Not enough data
Integration
8.5
323
|
Verified
9.0
31
|
Verified
8.6
318
|
Verified
8.9
30
|
Verified
8.4
264
|
Verified
8.9
27
|
Verified
User Provisioning and Governance ToolsHide 15 FeaturesShow 15 Features
Not enough data
Not enough data
User on/off Boarding
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
User Maintenance
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Governance
Not enough data
Not enough data
Not enough data
Not enough data
Administration
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Messenger
7.6
14
9.0
57
|
Verified
6.4
14
7.8
55
|
Verified
6.5
14
8.7
63
|
Verified
6.3
13
8.9
55
|
Verified
Channels
6.4
13
9.2
63
|
Verified
7.4
14
8.8
52
|
Verified
6.5
14
7.3
34
|
Verified
6.3
13
7.1
14
6.9
13
7.4
28
|
Verified
Customers
8.3
14
8.6
54
|
Verified
7.7
14
8.5
53
|
Verified
7.3
13
7.9
56
|
Verified
6.9
13
9.2
55
|
Verified
6.9
14
8.7
59
|
Verified
Agentic AI - Conversational Marketing
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Diagnosis
8.2
29
Not enough data
8.6
30
Not enough data
8.3
31
Not enough data
8.5
31
Not enough data
Tracking
8.3
28
Not enough data
7.9
28
Not enough data
9.0
34
Not enough data
8.7
30
Not enough data
8.5
27
Not enough data
Reporting
9.1
32
Not enough data
8.7
29
Not enough data
8.7
29
Not enough data
8.4
27
Not enough data
Agentic AI - Email Deliverability
8.2
14
Not enough data
8.1
15
Not enough data
8.0
14
Not enough data
7.3
14
Not enough data
8.0
14
Not enough data
Templates
8.6
427
|
Verified
Not enough data
Feature Not Available
Not enough data
8.4
348
|
Verified
Not enough data
8.8
259
Not enough data
Edit
8.4
359
|
Verified
Not enough data
8.8
422
|
Verified
Not enough data
8.3
333
|
Verified
Not enough data
Logistics
8.7
428
|
Verified
Not enough data
7.9
340
|
Verified
Not enough data
8.8
402
|
Verified
Not enough data
8.4
198
Not enough data
Generative AI
7.5
65
Not enough data
7.4
51
Not enough data
Agentic AI - Email Template Builder
6.4
19
Not enough data
7.0
19
Not enough data
Text Messaging
8.6
151
8.8
11
|
Verified
8.1
101
9.1
9
|
Verified
8.8
133
|
Verified
9.5
11
|
Verified
8.3
115
|
Verified
10.0
13
|
Verified
8.7
126
|
Verified
Not enough data
8.5
107
Not enough data
8.9
135
|
Verified
Not enough data
8.7
55
Feature Not Available
SMS Platform
8.6
135
|
Verified
8.9
11
|
Verified
8.9
135
|
Verified
9.9
13
|
Verified
Feature Not Available
Feature Not Available
Feature Not Available
Feature Not Available
8.3
63
Feature Not Available
8.8
111
|
Verified
Not enough data
Agentic AI - SMS Marketing
6.8
11
Not enough data
6.7
10
Not enough data
6.8
10
Not enough data
6.7
10
Not enough data
6.8
10
Not enough data
7.0
10
Not enough data
Data Sourcing
8.4
76
Not enough data
8.3
68
Not enough data
8.5
96
Not enough data
8.5
91
Not enough data
Intelligence
8.6
105
Not enough data
8.1
73
Not enough data
8.0
68
Not enough data
Design and Customization
9.0
24
Not enough data
8.9
25
Not enough data
9.1
24
Not enough data
8.9
22
Not enough data
Campaigns
8.8
24
Not enough data
8.9
22
Not enough data
8.8
24
Not enough data
8.8
25
Not enough data
Integrations
9.1
23
Not enough data
8.1
19
Not enough data
9.1
25
Not enough data
8.5
20
Not enough data
Generative AI
7.5
20
Not enough data
Agentic AI - Vulnerability Scanner
6.8
10
Not enough data
7.5
10
Not enough data
Platform Basics
9.0
17
Not enough data
9.0
16
Not enough data
Platform Data
8.5
16
Not enough data
8.3
15
Not enough data
8.8
15
Not enough data
8.2
15
Not enough data
Platform Additional Functionality
8.4
16
Not enough data
9.2
14
Not enough data
8.3
14
Not enough data
Agentic AI - Customer Journey Analytics
6.0
5
Not enough data
7.0
5
Not enough data
6.3
5
Not enough data
6.9
6
Not enough data
Collection
7.4
7
Not enough data
8.8
7
Not enough data
8.6
6
Not enough data
8.6
6
Not enough data
7.2
6
Not enough data
Agentic AI - Review Management
Not enough data
Not enough data
Not enough data
Not enough data
Moderation
9.5
7
Not enough data
9.0
5
Not enough data
9.3
5
Not enough data
Use Cases
9.8
9
Not enough data
8.9
6
Not enough data
9.7
5
Not enough data
Administration
9.3
7
Not enough data
8.6
6
Not enough data
8.0
5
Not enough data
8.0
5
Not enough data
8.0
5
Not enough data
Display Options
8.6
6
Not enough data
8.3
7
Not enough data
8.3
6
Not enough data
8.1
6
Not enough data
Generative AI
7.8
6
Not enough data
Customization
Not enough data
Not enough data
8.6
6
Not enough data
7.0
5
Not enough data
6.7
5
Not enough data
Additional Functionality
7.0
5
Not enough data
7.7
5
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Content
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Engagement
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Social Shopping
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Analytics
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
WhatsApp Messaging - WhatsApp Marketing
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
WhatsApp Business Platform - WhatsApp Marketing
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - Personalization
6.9
14
Not enough data
7.0
14
Not enough data
6.9
15
Not enough data
6.8
14
Not enough data
6.3
14
Not enough data
7.2
15
Not enough data
Messaging - RCS Business Messaging
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Security / Verification - RCS Business Messaging
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Analytics / Deliverability - RCS Business Messaging
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
AI - RCS Business Messaging
Not enough data
Not enough data
Marketing Operations
8.5
19
Not enough data
8.4
18
Not enough data
8.8
20
Not enough data
8.8
17
Not enough data
7.3
16
Not enough data
7.6
15
Not enough data
Campaign Activity
8.1
18
Not enough data
8.5
23
Not enough data
8.1
17
Not enough data
7.5
17
Not enough data
8.1
17
Not enough data
8.1
16
Not enough data
Agentic AI - Marketing Analytics
7.6
7
Not enough data
7.6
7
Not enough data
7.9
8
Not enough data
Categories
Categories
Shared Categories
Klaviyo and Manychat are categorized as SMS Marketing, Conversational Marketing, and Marketing Automation
Unique Categories
Manychat is categorized as Social Commerce Platforms and User Provisioning and Governance Tools
Reviews
Reviewers' Company Size
Klaviyo
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Manychat
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Retail
19.2%
Apparel & Fashion
12.7%
Marketing and Advertising
12.5%
Consumer Goods
11.8%
Health, Wellness and Fitness
7.3%
Other
36.5%
Marketing and Advertising
36.4%
Real Estate
5.6%
Health, Wellness and Fitness
4.9%
Education Management
3.5%
Information Technology and Services
3.5%
Other
46.2%
Alternatives
Discussions
how can i know the language for my clients
3 Comments
AJ
You need to add a dynamic in your website when collecting data then use a segmentatino of your data into language preferences based on the tick...Read more
What is UTM tracking Klaviyo?
3 Comments
CC
You can add Google Analytics utm tracking data to your emails sent in Klayvio. This can be automated.Read more
Are their pre-built flows available?
2 Comments
AJ
You can set up any combination of new flows and even run split tests on those in a flow. They also have video tutorials to do this.Read more
My broadcast delivery percentage keeps getting low, how do I maintain it to be at 100%?
1 Comment
BA
Agree if I'm in already then I might see the the performance.Read more
When will it be possible to connect the bot to Telegram or deploy it on the website?
1 Comment
DM
Inside the flow itself, create a button for transferring people to Telegram (group, channel, etc.).Read more
Is there a possibility that ManyChat will be banned by FB using their (FB) own chatbot?
1 Comment
Official Response from Manychat
Hi Eric,
ManyChat itself can't get your FB page or Messenger banned but if you don't follow Facebook's rules, then you could get in trouble.Read more
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