Compare Keyhole and Meltwater 
Featured Products
At a Glance
Market Segments
Small-Business (59.7% of reviews)
Small-Business (41.2% of reviews)
Entry-Level Pricing
No pricing available
No pricing available
Keyhole
Star Rating
(70)4.3 out of 5
Market Segments
Small-Business (59.7% of reviews)
Pros & Cons
Entry-Level Pricing
No pricing available
Learn more about KeyholeMeltwater
Star Rating
(2,628)4.1 out of 5
Market Segments
Small-Business (41.2% of reviews)
Pros & Cons
Entry-Level Pricing
No pricing available
Learn more about MeltwaterSummary
AI Generated Summary
AI-generated. Powered by real user reviews.
- G2 reviewers report that Meltwater excels in providing a comprehensive media intelligence system, offering robust social media listening and monitoring capabilities. Users appreciate its global coverage, which helps in gaining a broad perspective of brand presence.
- Users say that Keyhole stands out for its user-friendly interface, making it easy to train staff on its features. Reviewers specifically highlight the effectiveness of its social media analytics, particularly for hashtag tracking, which was a key reason for their switch to the platform.
- According to verified reviews, Meltwater's customizable dashboard and automated analytics are frequently praised, with users noting that it simplifies the process of generating daily reports and insights, enhancing overall usability.
- Reviewers mention that while Meltwater has a strong support system, Keyhole's ease of use and setup is particularly noteworthy, with many users finding it intuitive and straightforward to integrate into their existing workflows.
- G2 reviewers highlight that Meltwater's quality of support is commendable, with responsive customer service being a recurring theme in positive feedback, ensuring users feel supported throughout their experience.
- Users report that Keyhole provides valuable insights in its reports, with a clean and visual interface that enhances the overall user experience, making it a strong contender for those focused on analytics and reporting.
Pricing
Entry-Level Pricing
Keyhole
No pricing availableMeltwater
No pricing availableFree Trial
Keyhole
No trial information availableMeltwater
No trial information availableRatings
Meets Requirements
8.5
58
7.9
2,153
Ease of Use
9.0
59
7.9
2,254
Ease of Setup
8.8
47
7.9
1,222
Ease of Admin
8.7
46
8.1
932
Quality of Support
8.2
52
8.6
2,078
Has the product been a good partner in doing business?
8.5
45
8.4
938
Product Direction (% positive)
7.1
57
8.0
2,133
Features by Category
Social Analytics
8.0(won by 0.2)
17
7.8
528
8.3(won by 0.6)
20
7.7
513
8.8(won by 0.8)
23
8.0
518
7.8(won by 1.0)
9
6.8
377
Feature Not Available
Feature Not Available
9.3(won by 1.8)
7
7.5
394
8.8(won by 1.7)
7
7.1
428
Reports & Dashboards
Feature Not Available
7.7(won by default)
549
8.9(won by 0.9)
21
8.0
567
8.2(won by 0.3)
16
7.9
483
8.3(won by default)
5
Feature Not Available
Agentic AI - Social Media Analytics
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Content & Collaboration
Not enough data
8.1
238
Not enough data
7.4
212
Not enough data
7.3
202
Not enough data
7.5
204
Not enough data
8.0
229
Not enough data
7.6
212
Social Management
Not enough data
8.3
285
Not enough data
7.8
272
Not enough data
7.4
238
Not enough data
7.9
277
Not enough data
6.5
209
Not enough data
7.1
209
Not enough data
7.3
100
Agentic AI - Social Media Management
Not enough data
5.8
24
Not enough data
6.0
24
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
6.2
23
Media Channels
Not enough data
7.3
640
Not enough data
7.2
661
Not enough data
8.5
741
Geographic Coverage
Not enough data
7.8
707
Not enough data
8.3
717
Not enough data
7.6
641
Reporting
Not enough data
8.2
719
Not enough data
8.1
701
Not enough data
7.9
707
Not enough data
8.0
734
Agentic AI - Media Monitoring
Not enough data
6.3
83
Not enough data
6.3
82
Not enough data
6.2
80
Not enough data
6.3
81
Not enough data
Feature Not Available
Generative AI
Not enough data
6.6
290
Not enough data
6.6
283
Audiences
Not enough data
8.0
46
Not enough data
7.3
44
Not enough data
7.0
42
Not enough data
7.4
42
Data Analysis
Not enough data
7.5
42
Not enough data
8.2
47
Not enough data
8.1
43
Not enough data
7.9
44
Administration
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
7.9
44
Agentic AI - Audience Intelligence Platforms
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Monitoring & Listening
8.3
33
8.1
813
8.3
26
7.3
707
9.3
5
8.2
537
9.7
5
8.3
529
Not enough data
7.8
494
9.3
5
7.9
482
Agentic AI - Social Media Listening Tools
Not enough data
6.5
84
Not enough data
6.5
86
Not enough data
6.2
82
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Data Management & Analysis
7.9
25
6.9
785
8.3
32
8.0
803
Not enough data
8.1
487
Not enough data
7.9
475
Influencer Marketing
Not enough data
7.8
206
8.3
6
|
Verified
7.8
206
8.3
8
|
Verified
8.0
211
Not enough data
7.7
199
Not enough data
7.4
197
Not enough data
6.9
162
Not enough data
7.4
170
7.7
8
|
Verified
8.0
199
8.8
8
|
Verified
7.9
200
8.6
7
|
Verified
7.7
185
Not enough data
Feature Not Available
Feature Not Available
6.7
148
Feature Not Available
6.7
135
Feature Not Available
6.3
115
Agentic AI - Influencer Marketing Platforms
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
5.5
7
Not enough data
Feature Not Available
Not enough data
6.0
7
Not enough data
Feature Not Available
Generative AI
Not enough data
6.6
155
Not enough data
6.7
152
AI Visibility & Tracking
Not enough data
Not enough data
Not enough data
Not enough data
Sentiment & Brand Analysis
Not enough data
Not enough data
Not enough data
Not enough data
Competitive Benchmarking
Not enough data
Not enough data
Not enough data
Not enough data
AI Content Optimization
Not enough data
Not enough data
Not enough data
Not enough data
Reporting & Alerts
Not enough data
Not enough data
Not enough data
Not enough data
Database
Not enough data
7.9
490
Not enough data
7.9
415
Not enough data
8.0
389
Outreach
Not enough data
8.1
433
Not enough data
7.5
146
Not enough data
7.7
349
Reporting
Not enough data
8.5
485
Not enough data
8.3
361
Not enough data
8.1
413
Agentic AI - Media and Influencer Targeting
Not enough data
5.8
20
Not enough data
6.0
19
Not enough data
6.0
19
Not enough data
6.0
19
Not enough data
6.0
19
User Rights/Roles
Not enough data
7.7
305
Not enough data
8.0
326
Categories
Categories
Shared Categories
Keyhole and Meltwater are categorized as Influencer Marketing Platforms, Social Media Analytics, and Social Media Listening Tools
Unique Categories
Keyhole has no unique categories
Meltwater is categorized as Audience Intelligence Platforms, Social Media Suites, Social Media Management, Answer Engine Optimization (AEO), Media Monitoring, Media and Influencer Targeting, and PR Analytics
Reviews
Reviewers' Company Size
Keyhole
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Meltwater
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Marketing and Advertising
29.9%
Entertainment
10.4%
Non-Profit Organization Management
10.4%
Public Relations and Communications
7.5%
Media Production
4.5%
Other
37.3%
Marketing and Advertising
15.3%
Public Relations and Communications
14.6%
Non-Profit Organization Management
6.9%
Higher Education
5.4%
Information Technology and Services
3.1%
Other
54.7%
Discussions
Speed of hashtag monitoring?
1 Comment
DB
In few second for a refresh. Keyhole is abble to monitore quickly hasthag.
But it's important to know exactly that you want monirore to build the right...Read more
Keyhole has no more discussions with answers
How do I make Meltwater work for our organization?
3 Comments
AS
I find it helpful to make customized reporter/influencer lists (based on geography, issue, etc). Makes it easy to do rapid-response outreach.Read more
How much does meltwater cost?
2 Comments
CS
Depends on the exact tools within the platform you want to use and size of organization. We are a very small marketing team of a public library, so our cost...Read more
How soon will sysomos and meltwater fully be integrated?
2 Comments
FA
Hi Janay. Sorry I don't know the answer to that question. Hopefully a Meltwater rep or someone else can answer it. I suggest simply contacting Meltwater...Read more
Hunting for software insights?
With over 3 million reviews, we can provide the specific details that help you make an informed software buying decision for your business. Finding the right product is important, let us help.
Your software and services insights are valuable.
Your peers come to G2 to get an inside look at and other business solutions. Adding perspective on will help others pick the right solution based on real user experience.
