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Compare Kentico and Umbraco 
Featured Products
At a Glance
Market Segments
Mid-Market (38.3% of reviews)
Small-Business (52.9% of reviews)
Entry-Level Pricing
Starting at $12,500.00 1 License Per Year
Starting at $0.00 Per Month
Kentico
Star Rating
(362)4.4 out of 5
Market Segments
Mid-Market (38.3% of reviews)
Pros & Cons
Entry-Level Pricing
Starting at $12,500.00 1 License Per Year
Free Trial is available
Browse all 4 pricing plansUmbraco
Star Rating
(944)4.5 out of 5
Market Segments
Small-Business (52.9% of reviews)
Pros & Cons
Entry-Level Pricing
Starting at $0.00 Per Month
Free Trial is available
Browse all 3 pricing plansSummary
AI Generated Summary
AI-generated. Powered by real user reviews.
- G2 reviewers report that Umbraco excels in user-friendliness, with many users highlighting its intuitive dashboard and ease of use. One user mentioned, "Umbraco is very user-friendly for anyone, even those with minimal marketing and tech experience," making it a great choice for teams looking for a straightforward content management solution.
- Users say that Kentico offers impressive capabilities for digital experience management, particularly for non-technical teams. Reviewers appreciate the WYSIWYG editor, stating it allows them to "create, edit and update the content at will," which enhances their ability to engage with audiences effectively.
- According to verified reviews, Umbraco's implementation process is praised for its simplicity, with users noting that it is easy to learn and manage. One long-time user remarked, "I am using this more than 14 years. It's easy for learning and most importantly, it's easy for end users to manage quickly and easily."
- Reviewers mention that while Kentico has strong support and customization options, some users find it less accessible for smaller businesses due to its higher entry-level price. This can be a barrier for teams that are budget-conscious, especially when compared to Umbraco's free starting price.
- Users highlight that Umbraco's community support is a significant advantage, with many finding the community to be "very helpful and supportive." This aspect can be crucial for users who may need assistance or resources while navigating the platform.
- G2 reviewers note that Kentico shines in its marketing automation and analytics capabilities, with users appreciating features like campaign tracking and audience insights. One user stated that Kentico "enables us to tailor content to meet our customers' specific needs," showcasing its strength in delivering personalized digital experiences.
Pricing
Entry-Level Pricing
Kentico
Kentico Xperience 13 – Business
Starting at $12,500.00
1 License Per Year
Ideal for small to mid-sized businesses, this entry-level license offers robust CMS capabilities and extensibility.
- CMS
- Forms
- Content workflows
Umbraco
Umbraco CMS
Starting at $0.00
Per Month
This is the stand-alone version of the friendly Umbraco CMS. It gives you all of the powerful features and flexibility you'll need to build great websites. Also comes in 2 paid tiers which include support and add-on products.
- Open Source CMS
- Web Content Management with Infinite editing
- Language Variants
Free Trial
Kentico
Free Trial is available
Umbraco
Free Trial is available
Ratings
Meets Requirements
8.8
280
8.6
758
Ease of Use
8.5
282
8.8
769
Ease of Setup
8.0
155
8.6
633
Ease of Admin
8.4
147
8.9
606
Quality of Support
8.7
256
8.2
641
Has the product been a good partner in doing business?
8.5
139
8.8
520
Product Direction (% positive)
8.5
278
8.8
723
Features by Category
Content
8.7
217
|
Verified
8.8
589
|
Verified
8.4
218
|
Verified
8.4
600
|
Verified
8.3
199
|
Verified
7.9
573
|
Verified
7.9
204
|
Verified
7.6
559
8.4
195
|
Verified
7.7
468
8.4
197
|
Verified
8.1
543
|
Verified
8.2
206
|
Verified
8.0
567
|
Verified
7.6
204
|
Verified
7.6
570
|
Verified
8.4
203
|
Verified
8.2
561
|
Verified
Design
7.6
185
|
Verified
6.8
498
|
Verified
7.8
184
7.4
515
|
Verified
8.2
186
7.5
508
|
Verified
8.6
204
8.7
563
|
Verified
Platform
8.3
182
|
Verified
8.4
546
8.2
198
|
Verified
8.3
539
|
Verified
8.3
193
|
Verified
8.5
553
|
Verified
8.7
211
|
Verified
8.6
572
|
Verified
8.7
192
|
Verified
8.3
514
|
Verified
8.5
177
|
Verified
8.3
511
|
Verified
8.0
182
|
Verified
7.5
505
8.4
191
|
Verified
8.2
526
|
Verified
Agentic AI - Web Content Management
6.8
15
5.7
61
7.4
14
5.8
60
Analytics
8.9
102
7.4
29
8.8
102
6.9
28
8.9
100
6.9
27
9.0
104
7.0
28
9.0
60
7.2
28
8.8
60
7.0
27
Content Management
9.0
104
8.6
30
9.0
103
8.2
30
9.2
105
9.0
30
Design & Development
8.3
102
6.4
29
8.4
102
6.8
28
8.7
102
7.5
26
Agentic AI - Digital Experience Platforms
8.8
22
Not enough data
8.6
22
Not enough data
8.7
22
Not enough data
8.5
22
Not enough data
8.6
22
Not enough data
Functionality
9.7
40
8.8
56
9.4
40
8.4
55
9.4
40
8.8
56
Management
9.3
40
8.7
56
9.2
39
8.7
54
9.4
41
8.8
60
Support
9.3
40
8.7
57
Feature Not Available
Feature Not Available
9.6
39
Feature Not Available
Publishing
Not enough data
8.6
148
Not enough data
8.6
161
Not enough data
6.4
109
Development
Not enough data
8.1
164
Not enough data
7.9
153
Not enough data
8.5
143
Not enough data
8.1
149
Analytics
Not enough data
7.6
137
Not enough data
7.9
151
Agentic AI - Headless CMS
Not enough data
6.7
11
Categories
Categories
Shared Categories
Kentico and Umbraco are categorized as Digital Experience Platforms (DXP), Web Content Management, and WebOps Platforms
Reviews
Reviewers' Company Size
Kentico
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Umbraco
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Information Technology and Services
13.6%
Pharmaceuticals
10.8%
Marketing and Advertising
9.6%
Computer Software
7.7%
Hospital & Health Care
3.7%
Other
54.5%
Computer Software
17.3%
Information Technology and Services
11.4%
Marketing and Advertising
9.3%
Program Development
3.4%
Government Administration
2.6%
Other
56.0%
Alternatives
Discussions
Who uses Kentico?
2 Comments
JK
Kentico has more than 500 digital solution partners and powers over 35,000 websites across 120 countries. Customers working with Kentico include Allergan,...Read more
Is there any way how I can share content automatically?
1 Comment
BK
With the frequency of social media changing their API's, it's not viable to have a CMS support this as a major feature when other tools can do similar...Read more
Is kentico a good CMS?
1 Comment
MR
Out of the box, I wouldn't say good. It has the potential to be good, but with incompatible and incomplete major releases you are somewhat left to filling...Read more
Can I get some swag? I haven't seen anybody with Umbraco swag in more than 4 years since working with it!
3 Comments
MS
Some Umbraco Swag on Ebay: https://ebay.us/VotDEg Read more
Is umbraco better than WordPress?
2 Comments
CS
Yes, by far. Better UI/UX, better security, better extensibility, better stability. Doesn't limit the site build in any way.Read more
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