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At a Glance
Market Segments
Mid-Market (38.9% of reviews)
Mid-Market (38.5% of reviews)
Entry-Level Pricing
Starting at $12,500.00 1 License Per Year
No pricing available
Kentico
Star Rating
(353)4.4 out of 5
Market Segments
Mid-Market (38.9% of reviews)
Pros & Cons
Entry-Level Pricing
Starting at $12,500.00 1 License Per Year
Free Trial is available
Browse all 4 pricing plansOptimizely One
Star Rating
(55)4.2 out of 5
Market Segments
Mid-Market (38.5% of reviews)
Pros & Cons
Entry-Level Pricing
No pricing available
Learn more about Optimizely OneSummary
AI Generated Summary
AI-generated. Powered by real user reviews.
- Users report that Kentico excels in Web Analytics with a score of 8.9, while Optimizely One falls short at 6.8. Reviewers mention that Kentico's analytics capabilities provide deeper insights into user behavior, making it easier to optimize content and campaigns.
- Reviewers mention that Kentico's Developer Tools receive an impressive score of 9.6, highlighting its robust API support and flexibility for custom development. In contrast, Optimizely One's tools are rated lower, with users saying they find it less adaptable for complex integrations.
- Users on G2 report that Kentico's Content Authoring features, scoring 8.7, are superior, particularly praising its Rich Text Editor and Versioning capabilities. Optimizely One, with a lower score, is noted for lacking some advanced content management features that users find essential.
- Reviewers say that Kentico's Marketing Automation features, rated at 8.6, are more comprehensive compared to Optimizely One's 7.4. Users appreciate Kentico's ability to seamlessly integrate marketing workflows, while Optimizely One is seen as less intuitive in this area.
- G2 users highlight Kentico's Customization capabilities, scoring 8.6, as a significant advantage, allowing for tailored solutions that meet specific business needs. In contrast, Optimizely One's customization options are perceived as limited, with users mentioning challenges in adapting the platform to unique requirements.
- Users report that Kentico's Quality of Support is rated at 8.6, with many reviewers praising the responsiveness and helpfulness of the support team. Optimizely One, with a lower score of 7.8, has received feedback indicating that users sometimes experience delays in support responses.
Pricing
Entry-Level Pricing
Kentico
Kentico Xperience 13 – Business
Starting at $12,500.00
1 License Per Year
Ideal for small to mid-sized businesses, this entry-level license offers robust CMS capabilities and extensibility.
- CMS
- Forms
- Content workflows
Optimizely One
No pricing availableFree Trial
Kentico
Free Trial is available
Optimizely One
No trial information availableRatings
Meets Requirements
8.8
272
8.5
33
Ease of Use
8.4
274
8.2
34
Ease of Setup
7.9
147
7.3
18
Ease of Admin
8.4
147
8.2
10
Quality of Support
8.6
248
7.9
30
Has the product been a good partner in doing business?
8.5
139
7.8
9
Product Direction (% positive)
8.5
270
7.7
31
Features by Category
Interface and Performance
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Asset Management
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Media Types
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Administration
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - Digital Asset Management
Not enough data
Not enough data
Content
8.7
216
|
Verified
Not enough data
8.4
218
|
Verified
Not enough data
8.3
199
|
Verified
Not enough data
7.9
204
|
Verified
Not enough data
8.4
195
|
Verified
Not enough data
8.4
197
|
Verified
Not enough data
8.2
206
|
Verified
Not enough data
7.6
204
|
Verified
Not enough data
8.4
203
|
Verified
Not enough data
Design
7.6
184
|
Verified
Not enough data
7.8
184
Not enough data
8.2
186
Not enough data
8.6
203
Not enough data
Platform
8.3
182
|
Verified
Not enough data
8.2
198
|
Verified
Not enough data
8.3
193
|
Verified
Not enough data
8.7
210
|
Verified
Not enough data
8.7
191
|
Verified
Not enough data
8.5
177
|
Verified
Not enough data
8.0
181
|
Verified
Not enough data
8.4
191
|
Verified
Not enough data
Agentic AI - Web Content Management
6.8
15
Not enough data
7.4
14
Not enough data
Analytics
8.8
97
6.7
20
8.7
97
7.2
19
8.9
95
7.3
21
8.9
98
7.6
22
8.9
54
7.7
18
8.6
55
7.3
17
Content Management
8.9
99
7.1
21
8.9
98
7.0
19
9.1
99
7.5
20
Design & Development
8.2
96
7.0
18
8.3
97
7.0
18
8.7
97
7.1
21
Agentic AI - Digital Experience Platforms
8.4
17
Not enough data
8.2
17
Not enough data
8.3
17
Not enough data
8.0
17
Not enough data
8.2
17
Not enough data
Visitor Behavior
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Templates
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Personalization
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Multichannel
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Administration
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - E-Commerce Personalization
Not enough data
Not enough data
Not enough data
Not enough data
Segmentation
Not enough data
Not enough data
Not enough data
Not enough data
Targeting
Not enough data
Not enough data
Not enough data
Not enough data
Triggered Content
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Personalized Content
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - Personalization Engines
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Data Sourcing
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Intelligence
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Functionality
9.7
40
Not enough data
9.4
40
Not enough data
9.4
40
Not enough data
Management
9.3
40
Not enough data
9.2
39
Not enough data
9.4
41
Not enough data
Support
9.3
40
Not enough data
Feature Not Available
Not enough data
9.6
39
Not enough data
Digital Experience Orchestration (DXO) PlatformsHide 6 FeaturesShow 6 Features
Not enough data
Not enough data
Integration and Orchestration - Digital Experience Orchestration (DXO) Platforms
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Experience Management and Personalization - Digital Experience Orchestration (DXO) Platforms
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Categories
Categories
Shared Categories
Kentico and Optimizely One are categorized as Digital Experience Platforms (DXP) and Web Content Management
Unique Categories
Kentico is categorized as WebOps Platforms
Optimizely One is categorized as Personalization Engines, Customer Data Platform (CDP), Digital Asset Management, E-Commerce Personalization, and Digital Experience Orchestration (DXO) Platforms
Reviews
Reviewers' Company Size
Kentico
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Optimizely One
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Information Technology and Services
12.4%
Pharmaceuticals
11.1%
Marketing and Advertising
9.8%
Computer Software
7.9%
Hospital & Health Care
3.8%
Other
54.9%
Computer Software
15.4%
Non-Profit Organization Management
7.7%
Information Technology and Services
7.7%
Financial Services
7.7%
Retail
3.8%
Other
57.7%
Alternatives
Discussions
Who uses Kentico?
2 Comments
JK
Kentico has more than 500 digital solution partners and powers over 35,000 websites across 120 countries. Customers working with Kentico include Allergan,...Read more
Is there any way how I can share content automatically?
1 Comment
BK
With the frequency of social media changing their API's, it's not viable to have a CMS support this as a major feature when other tools can do similar...Read more
Is kentico a good CMS?
1 Comment
MR
Out of the box, I wouldn't say good. It has the potential to be good, but with incompatible and incomplete major releases you are somewhat left to filling...Read more
Optimizely One has no discussions with answers
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