Compare Kartra and Wix 
At a Glance
Market Segments
Small-Business (91.2% of reviews)
Small-Business (80.1% of reviews)
Entry-Level Pricing
Free Trial With One-Time Purchase
$17.00 Per Month
Kartra
Star Rating
(58)3.9 out of 5
Market Segments
Small-Business (91.2% of reviews)
Pros & Cons
Entry-Level Pricing
Free Trial With One-Time Purchase
Browse all 4 pricing plansWix
Star Rating
(1,856)4.2 out of 5
Market Segments
Small-Business (80.1% of reviews)
Pros & Cons
Entry-Level Pricing
$17.00 Per Month
Browse all 5 pricing plansSummary
AI Generated Summary
AI-generated. Powered by real user reviews.
- G2 reviewers report that Wix excels in user experience, with many praising its intuitive interface and ease of use. Users have highlighted how simple it is to create beautiful, interactive websites, making it a favorite for small businesses looking to establish an online presence.
- Users say that Kartra offers a comprehensive solution for managing various business needs in one platform. Reviewers appreciate its payment management system, which allows for seamless handling of transactions, cancellations, and refunds, making it a strong choice for those focused on e-commerce.
- According to verified reviews, Wix stands out for its quick implementation process. Users have noted that managing bookings and updating availability is smooth once set up, which is particularly beneficial for service-oriented businesses that need to adapt quickly to changes.
- Reviewers mention that while Kartra has a user-friendly interface, it faces challenges in comparison to Wix regarding overall satisfaction. Users have expressed that although the platform is improving, it still lags behind in certain usability aspects, particularly in setup and administrative tasks.
- G2 reviewers highlight Wix's superior customer support, with many users stating that they have received prompt and helpful assistance. This level of support is often cited as a key factor in their positive experiences, contrasting with Kartra, where some users feel there is room for improvement in support quality.
- Users report that Wix's extensive template library and drag-and-drop functionality make it easy to create customized websites without needing advanced technical skills. This feature is particularly appealing to small business owners who may not have a background in web design, whereas Kartra's customization options, while robust, can be more complex to navigate.
Pricing
Entry-Level Pricing
Kartra
Free Trial
Free Trial
With One-Time Purchase
The Starter plan supports up to 2,500 contacts, 5 team members, and 1 custom domain. Users can send unlimited emails and SMS and create unlimited websites, pages, videos, products, and memberships and courses.
- Email Marketing Automation
- Landing Page Builder
- Memberships & Online Courses
Wix
Light
$17.00
Per Month
Get the basics
- Intuitive drag and drop editor
- AI creation tools
- Free domain for 1 year
Free Trial
Kartra
No trial information availableWix
Free Trial is available
Ratings
Meets Requirements
7.9
45
8.6
1,559
Ease of Use
7.4
45
8.9
1,568
Ease of Setup
7.2
20
8.9
659
Ease of Admin
7.3
17
8.7
595
Quality of Support
7.2
44
8.0
1,285
Has the product been a good partner in doing business?
7.3
17
8.4
551
Product Direction (% positive)
7.7
40
8.2
1,527
Features by Category
Email Marketing
7.7
21
|
Verified
Not enough data
7.8
21
|
Verified
Not enough data
7.7
20
|
Verified
Not enough data
8.1
19
|
Verified
Not enough data
Online Marketing
8.2
19
|
Verified
Not enough data
7.5
17
|
Verified
Not enough data
7.6
12
|
Verified
Not enough data
8.2
14
|
Verified
Not enough data
7.7
8
Not enough data
Lead Management
8.3
16
|
Verified
Not enough data
7.4
14
|
Verified
Not enough data
8.0
16
|
Verified
Not enough data
6.8
12
|
Verified
Not enough data
8.4
15
|
Verified
Not enough data
6.9
12
|
Verified
Not enough data
6.9
16
|
Verified
Not enough data
7.6
11
|
Verified
Not enough data
Campaign Management
6.7
14
|
Verified
Not enough data
8.3
10
Not enough data
6.4
15
|
Verified
Not enough data
5.3
10
Not enough data
Social
3.9
6
Not enough data
4.7
10
|
Verified
Not enough data
5.0
8
|
Verified
Not enough data
5.3
10
|
Verified
Not enough data
4.6
8
|
Verified
Not enough data
Reporting & Analytics
7.4
17
|
Verified
Not enough data
6.4
13
|
Verified
Not enough data
6.4
12
|
Verified
Not enough data
6.2
11
|
Verified
Not enough data
5.4
9
Not enough data
Platform
5.4
8
|
Verified
Not enough data
6.9
8
|
Verified
Not enough data
8.0
9
|
Verified
Not enough data
Not enough data
Not enough data
6.3
5
|
Verified
Not enough data
8.2
10
|
Verified
Not enough data
7.1
7
|
Verified
Not enough data
Agentic AI - Marketing Automation
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Integration
7.3
8
|
Verified
Not enough data
7.1
8
|
Verified
Not enough data
6.4
6
|
Verified
Not enough data
Lead Generation
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Templates
Not enough data
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Not enough data
Not enough data
Edit
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Logistics
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Generative AI
Not enough data
Not enough data
Feature Not Available
Not enough data
Agentic AI - Email Template Builder
Not enough data
Not enough data
Not enough data
Not enough data
Design and Customization
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Campaigns
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Integrations
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Generative AI
Feature Not Available
Not enough data
Agentic AI - Vulnerability Scanner
Not enough data
Not enough data
Not enough data
Not enough data
Page Customization
7.9
7
|
Verified
9.2
97
8.1
7
|
Verified
9.0
97
7.5
6
|
Verified
8.6
90
7.2
6
|
Verified
8.8
93
Page Optimization
7.3
5
Feature Not Available
7.8
6
|
Verified
8.8
95
7.7
5
|
Verified
8.9
90
Not enough data
8.6
92
Integrations
Not enough data
8.8
83
8.3
6
|
Verified
8.9
84
7.5
6
|
Verified
9.2
93
Generative AI
Not enough data
8.3
29
Agentic AI - Landing Page Builders
Not enough data
7.3
5
Lead Monitoring
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - Lead Capture
Not enough data
Not enough data
Not enough data
Not enough data
Data Capture
Feature Not Available
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Analytics
Not enough data
Not enough data
Not enough data
Not enough data
Customization
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Notifications
Not enough data
9.6
8
Not enough data
9.6
8
Not enough data
9.6
8
Settings
Not enough data
9.3
7
Not enough data
9.2
8
Not enough data
9.0
8
Personalization
Not enough data
9.0
8
Not enough data
9.3
7
Integrations
Not enough data
9.0
7
Not enough data
9.2
8
Not enough data
9.4
8
Not enough data
8.9
6
Not enough data
9.3
7
Generative AI
Not enough data
9.7
5
Not enough data
9.7
5
Not enough data
8.3
5
Not enough data
9.0
5
Not enough data
9.3
5
Agentic AI - Online Appointment Scheduling
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Customization
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Additional Functionality
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Computing
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Experimental Design
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Analytics
Not enough data
Not enough data
Feature Not Available
Not enough data
Agentic AI - A/B Testing
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Headless Commerce
Not enough data
8.4
40
Not enough data
8.0
40
Not enough data
8.3
38
Not enough data
8.5
48
Not enough data
8.5
41
Generative AI
Not enough data
8.5
22
Not enough data
8.2
21
Agentic AI - E-Commerce Platforms
Not enough data
6.7
5
Not enough data
6.3
5
Not enough data
6.0
5
Not enough data
6.3
5
Not enough data
5.7
5
Not enough data
6.7
5
Merchandising/Marketing
Not enough data
8.8
56
Not enough data
8.7
57
Not enough data
8.6
58
Not enough data
8.4
53
Not enough data
8.3
52
Not enough data
8.6
52
Not enough data
7.8
54
Product Catalog
Not enough data
9.0
56
Not enough data
8.9
54
Not enough data
8.7
54
Not enough data
8.4
45
Order Process
Not enough data
8.8
54
Not enough data
8.6
53
Not enough data
8.6
51
Not enough data
8.9
57
Not enough data
8.8
51
Not enough data
8.5
49
Not enough data
8.6
51
Not enough data
8.6
46
Multi-Channel Support
Not enough data
8.5
45
Not enough data
8.5
54
Not enough data
8.7
50
Not enough data
8.5
52
Not enough data
8.6
49
Not enough data
8.2
44
Not enough data
8.6
48
Platform
Not enough data
8.4
47
Not enough data
8.5
54
Not enough data
8.7
53
Not enough data
8.7
52
Not enough data
8.6
52
Not enough data
8.8
52
Not enough data
8.8
46
Not enough data
9.0
50
Not enough data
8.5
43
Not enough data
8.4
42
Not enough data
8.8
48
Not enough data
8.9
52
Platform Basics
Not enough data
8.8
89
Not enough data
8.8
83
Not enough data
8.2
80
Not enough data
8.5
79
Platform Additional Functionalities
Not enough data
8.5
70
Not enough data
8.5
78
Not enough data
8.5
75
Agentic AI - Web Design
Not enough data
8.1
18
Not enough data
7.6
16
Not enough data
7.6
16
Not enough data
6.9
15
Not enough data
7.3
15
Generative AI
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Communication
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Internal Use
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Performance - Cloud Web Hosting
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Support - Cloud Web Hosting
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Security - Cloud Web Hosting
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Security - Domain Registrar
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Convenience and automation - Domain Registrar
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Support and service - Domain Registrar
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Advanced management and features - Domain Registrar
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - Lead Scoring
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Attribution
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Discovery
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Management
Not enough data
Not enough data
Not enough data
Not enough data
Platform
Not enough data
Not enough data
Not enough data
Not enough data
Customizations
Not enough data
8.7
1156
Not enough data
9.0
1160
Not enough data
7.8
916
Not enough data
8.5
1055
Growth
Not enough data
7.8
941
Not enough data
7.8
966
Not enough data
7.8
916
Not enough data
7.8
759
Feature Not Available
8.5
919
Content
Not enough data
8.2
847
Not enough data
8.4
1010
Not enough data
8.5
858
Not enough data
7.9
196
Support
Not enough data
8.4
244
Categories
Categories
Shared Categories
Kartra and Wix are categorized as Landing Page Builders and Website Builder
Unique Categories
Kartra is categorized as Email Template Builder, Online Form Builder, A/B Testing, Live Chat, Marketing Automation, Pop-Up Builder, Lead Capture, and Lead Scoring
Wix is categorized as Web Design, Online Appointment Scheduling, E-Commerce Platforms, Cloud Web Hosting, and Domain Registrars
Reviews
Reviewers' Company Size
Kartra
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Wix
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Marketing and Advertising
31.6%
Health, Wellness and Fitness
14.0%
Professional Training & Coaching
12.3%
Information Technology and Services
5.3%
Design
3.5%
Other
33.3%
Marketing and Advertising
14.6%
Computer Software
6.7%
Information Technology and Services
6.0%
Design
3.6%
Health, Wellness and Fitness
3.4%
Other
65.7%
Alternatives
Discussions
How do I learn the platform with ease?
6 Comments
DR
Ease and "learn Kartra" do not belong in the same sentence :) While it's an incredibly robust platform and so good and efficient at what it provides, the...Read more
What does Kartra cost?
1 Comment
NM
Kartra charges $1 for 14 days then $99 per Month
Gives discounts on annual basisRead more
How do I add the ability for little games on my website?
6 Comments
JK
It really depends on the format of your game. If you go to the editor, select the option to add an element and scroll down to "more", Wix has options to...Read more
Can l link wix to linkedin
3 Comments
EM
You can add a link to your LinkedIn account, under social media bar.Read more
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