Compare Kartra and Thryv 
Featured Products
At a Glance
Market Segments
Small-Business (91.1% of reviews)
Small-Business (90.4% of reviews)
Entry-Level Pricing
Free Trial With One-Time Purchase
Starting at $255.00 Per Month
Kartra
Star Rating
(57)3.9 out of 5
Market Segments
Small-Business (91.1% of reviews)
Pros & Cons
Entry-Level Pricing
Free Trial With One-Time Purchase
Browse all 4 pricing plansThryv
Star Rating
(1,989)4.3 out of 5
Market Segments
Small-Business (90.4% of reviews)
Pros & Cons
Entry-Level Pricing
Starting at $255.00 Per Month
Browse all 2 pricing plansSummary
AI Generated Summary
AI-generated. Powered by real user reviews.
- G2 reviewers report that Thryv excels in marketing automation, with users praising its comprehensive features for lead capture and scoring, as well as its effective email marketing capabilities. One user noted, "When it comes to marketing automation, Thryv is the best I have used."
- Users say that Thryv's customer support is a standout feature, with many highlighting the assistance they received during the initial setup. Reviewers appreciate the personal touch, stating, "They care about their customers. They helped us in the initial setup of our account."
- According to verified reviews, Kartra is recognized for its user-friendly interface and all-in-one platform capabilities. Users find it convenient to manage various business needs in one place, which saves time and money. One reviewer mentioned, "I like that Kartra is a most in one platform."
- Reviewers mention that while Kartra offers a solid payment management system, it may not match the overall satisfaction levels of Thryv. Users highlighted its ability to handle payments, cancellations, and refunds seamlessly, stating, "The payment management system... is by far the best feature Kartra has."
- G2 reviewers indicate that Thryv's ease of use and setup are superior, with many users expressing that it saves them significant time in their daily operations. One user remarked, "This tool saves me hours every week," emphasizing its organizational capabilities.
- Users note that while Kartra has made strides in improving its features, it still faces challenges in areas like customer support quality compared to Thryv. Reviewers have pointed out that Thryv's support is more responsive and effective, contributing to a better overall user experience.
Pricing
Entry-Level Pricing
Kartra
Free Trial
Free Trial
With One-Time Purchase
The Starter plan supports up to 2,500 contacts, 5 team members, and 1 custom domain. Users can send unlimited emails and SMS and create unlimited websites, pages, videos, products, and memberships and courses.
- Email Marketing Automation
- Landing Page Builder
- Memberships & Online Courses
Thryv
Thryv Marketing Center
Starting at $255.00
Per Month
For local marketing and ads.
- Social Media Management
- Enhanced Local Listings
- Online Review Management
Free Trial
Kartra
No trial information availableThryv
No trial information availableRatings
Meets Requirements
7.8
44
8.4
1,553
Ease of Use
7.3
44
7.5
1,576
Ease of Setup
7.0
19
7.2
929
Ease of Admin
7.3
17
7.9
898
Quality of Support
7.2
43
8.5
1,535
Has the product been a good partner in doing business?
7.3
17
8.5
893
Product Direction (% positive)
7.6
39
7.9
1,518
Features by Category
Sales Force Automation
Not enough data
8.5
457
|
Verified
Not enough data
Feature Not Available
Not enough data
7.9
406
|
Verified
Not enough data
8.1
433
|
Verified
Not enough data
7.2
257
Not enough data
8.1
391
|
Verified
Not enough data
7.8
335
|
Verified
Not enough data
7.7
317
|
Verified
Not enough data
7.7
342
Marketing Automation
Not enough data
8.7
461
|
Verified
Not enough data
8.7
448
|
Verified
Not enough data
8.4
442
|
Verified
Not enough data
7.7
357
|
Verified
Customer Support
Not enough data
7.7
349
Not enough data
8.0
386
|
Verified
Not enough data
8.0
396
|
Verified
Not enough data
7.5
340
Not enough data
7.8
343
Reporting & Analytics
Not enough data
7.9
412
|
Verified
Not enough data
8.2
457
|
Verified
Not enough data
7.2
324
Mobile & Social
Not enough data
7.8
181
|
Verified
Not enough data
8.0
199
|
Verified
Not enough data
7.6
340
|
Verified
Platform
Not enough data
8.1
320
|
Verified
Not enough data
8.3
306
Not enough data
8.5
334
|
Verified
Not enough data
7.5
231
Not enough data
7.6
248
Not enough data
7.7
278
|
Verified
Not enough data
8.4
343
|
Verified
Not enough data
7.6
270
Integration
Not enough data
7.9
318
|
Verified
Not enough data
8.0
306
|
Verified
Not enough data
7.9
277
|
Verified
Generative AI
Not enough data
6.6
111
Agentic AI - CRM
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
6.3
5
Email Marketing
7.7
21
|
Verified
8.4
574
|
Verified
7.8
21
|
Verified
8.5
560
|
Verified
7.7
20
|
Verified
8.2
548
|
Verified
8.1
19
|
Verified
8.6
548
|
Verified
Online Marketing
8.2
19
|
Verified
7.9
516
|
Verified
7.5
17
|
Verified
7.9
463
|
Verified
7.6
12
|
Verified
7.2
365
|
Verified
8.2
14
|
Verified
7.6
481
|
Verified
7.7
8
7.6
379
Lead Management
8.3
16
|
Verified
8.3
492
|
Verified
7.4
14
|
Verified
8.1
471
|
Verified
8.0
16
|
Verified
8.4
478
|
Verified
6.8
12
|
Verified
7.9
403
|
Verified
8.4
15
|
Verified
8.4
479
|
Verified
6.9
12
|
Verified
7.7
411
|
Verified
6.9
16
|
Verified
8.3
477
|
Verified
7.6
11
|
Verified
8.3
480
|
Verified
Campaign Management
6.7
14
|
Verified
8.2
456
|
Verified
8.3
10
8.1
409
6.4
15
|
Verified
7.9
374
|
Verified
5.3
10
7.2
324
Social
3.9
6
7.1
309
|
Verified
4.7
10
|
Verified
7.6
346
|
Verified
5.0
8
|
Verified
7.6
338
|
Verified
5.3
10
|
Verified
7.4
332
|
Verified
4.6
8
|
Verified
7.3
319
|
Verified
Reporting & Analytics
7.4
17
|
Verified
8.0
518
|
Verified
6.4
13
|
Verified
7.5
404
|
Verified
6.4
12
|
Verified
7.3
372
|
Verified
6.2
11
|
Verified
7.5
363
|
Verified
5.4
9
6.9
330
Platform
5.4
8
|
Verified
7.9
391
|
Verified
6.9
8
|
Verified
8.0
356
|
Verified
8.0
9
|
Verified
8.2
383
|
Verified
Not enough data
7.3
265
|
Verified
6.3
5
|
Verified
7.5
270
|
Verified
8.1
9
|
Verified
8.2
380
|
Verified
7.1
7
|
Verified
7.4
299
|
Verified
Agentic AI - Marketing Automation
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Integration
7.3
8
|
Verified
8.0
374
|
Verified
7.1
8
|
Verified
7.8
347
|
Verified
6.4
6
|
Verified
7.8
342
|
Verified
Lead Generation
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Templates
Not enough data
7.6
104
Feature Not Available
6.4
87
Feature Not Available
6.8
87
Not enough data
7.4
95
Edit
Not enough data
7.4
93
Not enough data
7.9
102
Not enough data
7.5
88
Logistics
Not enough data
7.3
96
Not enough data
7.1
92
Not enough data
7.6
93
Not enough data
7.7
90
Generative AI
Not enough data
5.5
48
Feature Not Available
5.5
48
Agentic AI - Email Template Builder
Not enough data
Not enough data
Not enough data
Not enough data
Listing Management
Not enough data
8.7
111
|
Verified
Not enough data
8.5
98
|
Verified
Not enough data
8.4
99
|
Verified
Not enough data
8.7
109
|
Verified
Performance
Not enough data
8.7
117
|
Verified
Not enough data
8.7
120
|
Verified
Payment Processing
Not enough data
8.9
55
Not enough data
9.2
64
Not enough data
9.3
60
Not enough data
8.8
53
Administration
Not enough data
8.9
55
Not enough data
8.8
46
Not enough data
8.1
61
Not enough data
Feature Not Available
Not enough data
8.5
50
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Payment Options
Not enough data
8.5
45
Not enough data
9.4
63
Security
Not enough data
Feature Not Available
Platform
Not enough data
8.5
50
Not enough data
8.6
44
Design and Customization
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Campaigns
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Integrations
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Generative AI
Feature Not Available
Not enough data
Agentic AI - Vulnerability Scanner
Not enough data
Not enough data
Not enough data
Not enough data
Content & Collaboration
Not enough data
8.9(won by default)
141
Not enough data
8.3(won by default)
140
Not enough data
8.3(won by default)
124
Not enough data
8.0(won by default)
116
Not enough data
8.4(won by default)
127
Not enough data
8.7(won by default)
110
Social Management
Not enough data
8.8(won by default)
160
Not enough data
8.9(won by default)
171
Not enough data
8.8(won by default)
166
Not enough data
8.9(won by default)
163
Not enough data
Feature Not Available
Not enough data
8.5(won by default)
110
Not enough data
8.6(won by default)
52
Agentic AI - Social Media Management
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Page Customization
7.9
7
|
Verified
8.0
63
8.1
7
|
Verified
7.7
67
7.5
6
|
Verified
7.3
61
7.2
6
|
Verified
7.4
61
Page Optimization
7.3
5
7.1
45
7.8
6
|
Verified
7.4
58
7.7
5
|
Verified
6.8
47
Not enough data
6.1
43
Integrations
Not enough data
7.2
55
8.3
6
|
Verified
8.4
61
7.5
6
|
Verified
7.6
54
Generative AI
Not enough data
6.6
18
Agentic AI - Landing Page Builders
Not enough data
Not enough data
Lead Monitoring
Not enough data
8.2
98
Not enough data
8.0
93
Not enough data
7.1
81
Agentic AI - Lead Capture
Not enough data
Not enough data
Not enough data
Not enough data
Data Capture
Feature Not Available
7.4
84
Not enough data
7.9
90
Not enough data
6.4
70
Not enough data
7.4
85
Analytics
Not enough data
8.2
90
Not enough data
7.7
93
Customization
Not enough data
7.7
97
Not enough data
8.1
94
Not enough data
7.9
94
Not enough data
7.8
88
Notifications
Not enough data
8.9
79
Not enough data
8.9
79
Not enough data
9.0
77
Settings
Not enough data
8.6
71
Not enough data
8.9
78
Not enough data
8.9
79
Personalization
Not enough data
8.9
75
Not enough data
8.9
74
Integrations
Not enough data
8.6
68
Not enough data
9.1
74
Not enough data
8.7
74
Not enough data
8.1
61
Not enough data
8.6
74
Generative AI
Not enough data
7.5
36
Not enough data
7.3
31
Not enough data
7.4
30
Not enough data
7.4
30
Not enough data
7.3
30
Agentic AI - Online Appointment Scheduling
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Customization
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Additional Functionality
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Computing
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Experimental Design
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Analytics
Not enough data
Not enough data
Feature Not Available
Not enough data
Agentic AI - A/B Testing
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Generative AI
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Communication
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Internal Use
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - Lead Scoring
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Attribution
Not enough data
7.5
27
Not enough data
7.5
26
Not enough data
7.2
26
Discovery
Not enough data
7.6
27
Not enough data
7.1
26
Not enough data
6.9
21
Management
Not enough data
6.8
21
Not enough data
7.6
22
Platform
Not enough data
6.9
22
Not enough data
6.9
25
Consumer Intelligence
Not enough data
8.6
136
|
Verified
Not enough data
8.4
136
|
Verified
Not enough data
8.2
132
|
Verified
Reporting
Not enough data
Feature Not Available
Not enough data
7.8
110
|
Verified
Not enough data
8.8
147
|
Verified
Media Monitoring
Not enough data
8.9
152
|
Verified
Not enough data
8.8
153
|
Verified
Not enough data
8.6
142
In-House Management
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Generative AI
Not enough data
7.2
41
Agentic AI - Online Reputation Management
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Customizations
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Growth
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Feature Not Available
Not enough data
Content
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Support
Not enough data
Not enough data
Platform
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Categories
Categories
Shared Categories
Kartra and Thryv are categorized as Email Template Builder, Landing Page Builders, Marketing Automation, Lead Capture, and Lead Scoring
Unique Categories
Kartra is categorized as Online Form Builder, A/B Testing, Website Builder, Live Chat, and Pop-Up Builder
Thryv is categorized as Local Listing Management, Payment Processing, Online Reputation Management, Online Appointment Scheduling, Social Media Management, and CRM
Reviews
Reviewers' Company Size
Kartra
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Thryv
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Marketing and Advertising
32.1%
Health, Wellness and Fitness
14.3%
Professional Training & Coaching
10.7%
Information Technology and Services
5.4%
Design
3.6%
Other
33.9%
Marketing and Advertising
13.8%
Health, Wellness and Fitness
6.9%
Professional Training & Coaching
5.7%
Real Estate
5.1%
Construction
4.9%
Other
63.6%
Alternatives
Discussions
How do I learn the platform with ease?
6 Comments
SB
You dont. There is no live support tech that can help you. It is complicated and has many failures. Its ok for email but thats about it. I don’t recommend...Read more
What is Kartra used for?
1 Comment
KM
Email server and membership platform. Can create leadpages for checkout and coursesRead more
What does Kartra cost?
1 Comment
NM
Kartra charges $1 for 14 days then $99 per Month
Gives discounts on annual basisRead more
What is Thryv software?
3 Comments
JM
A software solution to help you run your ENTIRE business! Get your life back from the chaos that is un-organization!Read more
What else should I be using to fully benefit from the platform?
3 Comments
MS
Try the pipeline feature! That can help you see where your leads are in their buying process, and you can attach automation to each stage. They also just...Read more
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