# Kantar Media vs SmartSites Comparison
---
## AI Generated Summary
- **G2 reviewers report** that Kantar Media excels in providing **comprehensive, cross-platform media insights** , allowing users to gain a 360-degree view of audience behavior across various channels, including TV, digital, social, and print. This capability is particularly beneficial for enterprises looking for detailed analytics.
- **Users say** SmartSites stands out for its **exceptional customer service** and expertise, especially in the digital advertising space. Reviewers highlight the professionalism of the team and their ability to provide valuable insights, making them a strong choice for small businesses seeking tailored support.
- **According to verified reviews** , Kantar Media has a higher overall satisfaction score, reflecting its ability to meet the needs of larger enterprises effectively. Users appreciate its accuracy and actionable insights, which are crucial for making informed media decisions.
- **Reviewers mention** that SmartSites has a significant advantage in **responsiveness and communication skills** , with many users praising the team's quick turnaround and proactive approach to client needs, which is essential for small businesses that require agile support.
- **Users highlight** that while Kantar Media is strong in execution ability, it faces challenges in user engagement, as evidenced by the lack of recent reviews. This could indicate a need for improvement in user experience or support, especially for new clients.
- **G2 reviewers note** that SmartSites has a much larger volume of reviews, which suggests a broader user base and potentially more reliable feedback. This volume, combined with high ratings in quality of work and expertise, positions SmartSites as a strong contender for small businesses looking for effective digital marketing solutions.



| | Kantar Media | SmartSites | 
|---|---|---|
| **Star Rating** | 3.8 out of 5 | 4.8 out of 5 | 
| **Total Reviews** | 33 | 253 | 
| **Largest Market Segment** | Enterprise (50.0% of reviews) | Small-Business (84.1% of reviews) | 
| **Entry Level Price** | No pricing available | Contact Us Per Month | 

---
## Top Pros & Cons

### Kantar Media

**Not enough data**

### SmartSites

Pros:
- Communication (24 reviews)
- Customer Support (20 reviews)

Cons:
- Communication Issues (13 reviews)
- Slow Response Time (9 reviews)

---
## Ratings Comparison
| Rating | Kantar Media | SmartSites | 
|---|---|---|
  | **Quality of Work** | 7.6 (19 reviews) | 9.6 (213 reviews) | 
  | **Responsiveness** | 7.4 (20 reviews) | 9.8 (209 reviews) | 
  | **Expertise of Team** | 8.1 (19 reviews) | 9.7 (212 reviews) | 
  | **Execution Ability** | 7.8 (20 reviews) | 9.6 (211 reviews) | 
  | **Communication Skills** | 7.7 (20 reviews) | 9.7 (211 reviews) | 
  | **Professionalism** | 8.3 (20 reviews) | 9.8 (212 reviews) | 
  | **Has the product been a good partner in doing business?** | 8.1 (20 reviews) | 9.7 (225 reviews) | 

---
## Pricing

### Kantar Media

#### Entry-Level Pricing

No pricing available

#### Free Trial

No information available

### SmartSites

#### Entry-Level Pricing

Plan: Organic SEO

Price: Contact Us Per Month

Key Features:
- Dedicated Project Manager
- Real-Time Marketing Reports
- Leads Analysis & Management

[Browse all 5 editions](https://www.g2.com/products/smartsites/pricing)

#### Free Trial

Yes

---
## Features Comparison By Category

### Professional Services

| Product | Score | Reviews |
|---|---|---|
| **Kantar Media** | N/A | N/A |
| **SmartSites** | N/A | N/A |

#### Planning

| Feature | Kantar Media | SmartSites | 
|---|---|---|
| **Needs Assessment** | Not enough data | Not enough data | 
| **Resource Allocation** | Not enough data | Not enough data | 
| **Stayed within Budget** | Not enough data | Not enough data | 
| **Statement of Work** | Not enough data | Not enough data | 
| **Best Practices** | Not enough data | Not enough data | 

#### Delivery

| Feature | Kantar Media | SmartSites | 
|---|---|---|
| **Technical Expertise** | Not enough data | Not enough data | 
| **Met Deadlines** | Not enough data | Not enough data | 
| **Meeting Management** | Not enough data | Not enough data | 
| **Project Updates** | Not enough data | Not enough data | 
| **Scope Management** | Not enough data | Not enough data | 
| **Roll-out** | Not enough data | Not enough data | 

#### Support

| Feature | Kantar Media | SmartSites | 
|---|---|---|
| **Go Live Support** | Not enough data | Not enough data | 
| **Documentation** | Not enough data | Not enough data | 
| **Training ** | Not enough data | Not enough data | 
| **Metrics** | Not enough data | Not enough data | 
| **Admin Services** | Not enough data | Not enough data | 

### Marketing Services

| Product | Score | Reviews |
|---|---|---|
| **Kantar Media** | N/A | N/A |
| **SmartSites** | N/A | N/A |

#### Planning

| Feature | Kantar Media | SmartSites | 
|---|---|---|
| **Needs Assessment** | Not enough data | Not enough data | 
| **Resource Allocation** | Not enough data | Not enough data | 
| **Stayed within Budget** | Not enough data | Not enough data | 
| **Statement of Work** | Not enough data | Not enough data | 
| **Best Practices** | Not enough data | Not enough data | 

#### Delivery

| Feature | Kantar Media | SmartSites | 
|---|---|---|
| **Technical Expertise** | Not enough data | Not enough data | 
| **Met Deadlines** | Not enough data | Not enough data | 
| **Meeting Management** | Not enough data | Not enough data | 
| **Project Updates** | Not enough data | Not enough data | 
| **Scope Management** | Not enough data | Not enough data | 
| **Roll-out** | Not enough data | Not enough data | 

### Ecosystem Service Providers

| Product | Score | Reviews |
|---|---|---|
| **Kantar Media** | N/A | N/A |
| **SmartSites** | N/A | N/A |

#### Planning

| Feature | Kantar Media | SmartSites | 
|---|---|---|
| **Needs Assessment** | Not enough data | Not enough data | 
| **Resource Allocation** | Not enough data | Not enough data | 
| **Stayed within Budget** | Not enough data | Not enough data | 
| **Statement of Work** | Not enough data | Not enough data | 
| **Best Practices** | Not enough data | Not enough data | 

#### Delivery

| Feature | Kantar Media | SmartSites | 
|---|---|---|
| **Technical Expertise** | Not enough data | Not enough data | 
| **Met Deadlines** | Not enough data | Not enough data | 
| **Meeting Management** | Not enough data | Not enough data | 
| **Project Updates** | Not enough data | Not enough data | 
| **Scope Management** | Not enough data | Not enough data | 
| **Roll-out** | Not enough data | Not enough data | 

#### Support

| Feature | Kantar Media | SmartSites | 
|---|---|---|
| **Go Live Support** | Not enough data | Not enough data | 
| **Documentation** | Not enough data | Not enough data | 
| **Training ** | Not enough data | Not enough data | 
| **Metrics** | Not enough data | Not enough data | 
| **Admin Services** | Not enough data | Not enough data | 

### Marketing Strategy

| Product | Score | Reviews |
|---|---|---|
| **Kantar Media** | N/A | N/A |
| **SmartSites** | 9.9/10 | 20 |

#### Other Platform Features

| Feature | Kantar Media | SmartSites | 
|---|---|---|
| **Notifications & Reminders** | Not enough data | 9.9 (14 reviews) | 
| **Contract Database** | Not enough data | 10.0 (9 reviews) | 
| **Contract Compliance** | Not enough data | 9.8 (10 reviews) | 
| **Integrations / APIs** | Not enough data | 9.7 (10 reviews) | 
| **E-Signature** | Not enough data | 9.9 (12 reviews) | 

### B2B Services

| Product | Score | Reviews |
|---|---|---|
| **Kantar Media** | N/A | N/A |
| **SmartSites** | N/A | N/A |

#### Team Quality

| Feature | Kantar Media | SmartSites | 
|---|---|---|
| **Change Management Skills** | Not enough data | Not enough data | 
| **Executive Presence** | Not enough data | Not enough data | 
| **Vertical Expertise** | Not enough data | Not enough data | 
| **Technology Partnerships** | Not enough data | Not enough data | 

---
## Categories
**Shared Categories (1):** [Market Research Companies](https://www.g2.com/categories/market-research-services)


**Unique to SmartSites (27):** [HubSpot Consulting Services](https://www.g2.com/categories/hubspot-consulting-services), [Klaviyo Consulting Providers](https://www.g2.com/categories/klaviyo-consulting), [Shopify Marketing Experts ](https://www.g2.com/categories/shopify-marketing-experts), [Shopify Web Developers ](https://www.g2.com/categories/shopify-web-developers), [Shopify Designers ](https://www.g2.com/categories/shopify-designers), [Node.js Developers ](https://www.g2.com/categories/node-js-developers), [Blog Writing Services Providers](https://www.g2.com/categories/blog-writing-services), [Content Editing Services Providers](https://www.g2.com/categories/content-editing-services), [JavaScript Developers ](https://www.g2.com/categories/javascript-developers), [Lead Generation Companies](https://www.g2.com/categories/lead-generation-services), [WordPress Developers ](https://www.g2.com/categories/wordpress-developers), [PHP Developers ](https://www.g2.com/categories/php-developers), [E-Commerce Development Companies](https://www.g2.com/categories/e-commerce-development), [Drupal Development Companies](https://www.g2.com/categories/drupal-development), [Website Design Services](https://www.g2.com/categories/website-design), [User Experience (UX) Design Services Providers](https://www.g2.com/categories/user-experience-ux-design-services), [Graphic Design Companies](https://www.g2.com/categories/graphic-design-services), [Content Writing Services](https://www.g2.com/categories/content-writing-services), [Marketing Strategy Agencies](https://www.g2.com/categories/marketing-strategy), [Branding Agencies ](https://www.g2.com/categories/branding-agencies), [Social Media Marketing (SMM) Companies ](https://www.g2.com/categories/social-media-marketing-smm-companies), [PPC Agencies](https://www.g2.com/categories/ppc-services), [SEO Services Providers](https://www.g2.com/categories/seo-services), [Content Marketing Agencies ](https://www.g2.com/categories/content-marketing-agencies), [Email Marketing Services Providers](https://www.g2.com/categories/email-marketing-services), [Digital Marketing Services](https://www.g2.com/categories/digital-marketing), [Amazon Marketing Services Providers](https://www.g2.com/categories/amazon-marketing-services)


---
## Reviewer Demographics

### By Company Size

| Segment | Kantar Media | SmartSites | 
|---|---|---|
| **Small-Business** | 28.1% | 84.1% | 
| **Mid-Market** | 21.9% | 13.4% | 
| **Enterprise** | 50.0% | 2.4% | 

### By Industry

#### Kantar Media

- **Marketing and Advertising:** 31.3%
- **Media Production:** 9.4%
- **Market Research:** 9.4%
- **Consumer Goods:** 9.4%
- **Entertainment:** 6.3%
- **Tobacco:** 3.1%
- **Public Relations and Communications:** 3.1%
- **Online Media:** 3.1%
- **Non-Profit Organization Management:** 3.1%
- **Information Technology and Services:** 3.1%
- **Other:** 18.8%

#### SmartSites

- **Retail:** 9.3%
- **Construction:** 7.3%
- **Health, Wellness and Fitness:** 6.5%
- **Apparel & Fashion:** 6.1%
- **Financial Services:** 5.3%
- **Consumer Goods:** 4.9%
- **Automotive:** 4.5%
- **Marketing and Advertising:** 4.1%
- **Computer Software:** 2.8%
- **Legal Services:** 2.4%
- **Other:** 46.7%

---
## Alternatives

### Alternatives to Kantar Media

- [Mintel](https://www.g2.com/products/mintel/reviews) — 4.5/5 stars (35 reviews)
- [Euromonitor International Passport](https://www.g2.com/products/euromonitor-international-passport/reviews) — 4.0/5 stars (14 reviews)
- [CIENCE](https://www.g2.com/products/cience/reviews) — 3.7/5 stars (181 reviews)
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- [CrawlNow](https://www.g2.com/products/crawlnow/reviews) — 5.0/5 stars (97 reviews)
- [The Sales Factory](https://www.g2.com/products/the-sales-factory/reviews) — 4.5/5 stars (79 reviews)
- [BWT](https://www.g2.com/products/bwt/reviews) — 5.0/5 stars (62 reviews)
- [Innova Market Insights](https://www.g2.com/products/innova-market-insights/reviews) — 0.0/5 stars (0 reviews)
- [Kai Analytics](https://www.g2.com/products/kai-analytics/reviews) — 4.9/5 stars (31 reviews)
- [Televerde](https://www.g2.com/products/televerde/reviews) — 4.6/5 stars (37 reviews)

### Alternatives to SmartSites

- [WebFX](https://www.g2.com/products/webfx/reviews) — 4.9/5 stars (202 reviews)
- [KlientBoost](https://www.g2.com/products/klientboost/reviews) — 4.8/5 stars (397 reviews)
- [The Free Website Guys](https://www.g2.com/products/the-free-website-guys/reviews) — 4.9/5 stars (1350 reviews)
- [CIENCE](https://www.g2.com/products/cience/reviews) — 3.7/5 stars (181 reviews)
- [INFUSE](https://www.g2.com/products/infusemedia-infuse/reviews) — 4.5/5 stars (292 reviews)
- [DashClicks](https://www.g2.com/products/dashclicks/reviews) — 4.7/5 stars (245 reviews)
- [SmartBug Media](https://www.g2.com/products/smartbug/reviews) — 4.8/5 stars (212 reviews)
- [memoryBlue](https://www.g2.com/products/memoryblue/reviews) — 4.6/5 stars (308 reviews)
- [webdew](https://www.g2.com/products/webdew/reviews) — 4.9/5 stars (223 reviews)
- [Design Pickle](https://www.g2.com/products/design-pickle/reviews) — 4.4/5 stars (227 reviews)


---
**Source:** [G2.com](https://www.g2.com) | [Comparison Page](https://www.g2.com/compare/kantar-media-vs-smartsites)