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Compare Kajabi and Thinkific 
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At a Glance
Market Segments
Small-Business (92.5% of reviews)
Small-Business (75.8% of reviews)
Entry-Level Pricing
No pricing available
No pricing available
Kajabi
Star Rating
(83)4.3 out of 5
Market Segments
Small-Business (92.5% of reviews)
Entry-Level Pricing
No pricing available
Learn more about KajabiThinkific
Star Rating
(378)4.5 out of 5
Market Segments
Small-Business (75.8% of reviews)
Entry-Level Pricing
No pricing available
Learn more about ThinkificSummary
AI Generated Summary
AI-generated. Powered by real user reviews.
- Users report that Thinkific Plus excels in course authoring with a score of 8.2, while Kajabi shines with a remarkable score of 9.8, indicating that Kajabi offers more robust features for creating and managing courses.
- Reviewers mention that Thinkific Plus provides a solid self-paced learning experience with a score of 9.0, whereas Kajabi's course access features score 9.3, suggesting that Kajabi may offer more flexibility in how learners can access content.
- G2 users highlight that Thinkific Plus has a better quality of support with a score of 8.9 compared to Kajabi's 8.6, indicating that users may find more responsive assistance when using Thinkific Plus.
- Users on G2 report that Thinkific Plus has a higher ease of setup score of 8.6, while Kajabi's score of 8.3 suggests that Thinkific Plus may be easier for new users to get started with.
- Reviewers say that Kajabi outperforms Thinkific Plus in course completion tracking, scoring 9.0 compared to Thinkific's 8.3, which may indicate that Kajabi provides more effective tools for monitoring learner progress.
- Users report that Thinkific Plus has a higher score for content management at 8.3, while Kajabi's overall content creation tools score lower, suggesting that Thinkific Plus may offer a more comprehensive approach to managing educational content.
Pricing
Entry-Level Pricing
Kajabi
No pricing availableThinkific
No pricing availableFree Trial
Kajabi
No trial information availableThinkific
No trial information availableRatings
Meets Requirements
8.7
61
8.4
287
Ease of Use
8.6
61
8.8
292
Ease of Setup
8.2
30
8.5
244
Ease of Admin
8.2
30
8.6
229
Quality of Support
8.5
54
8.7
261
Has the product been a good partner in doing business?
8.3
29
8.9
227
Product Direction (% positive)
7.8
58
8.7
277
Features by Category
Content Creation
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Optimization
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Logistics
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Platform Basics
Not enough data
7.4
76
Not enough data
8.1
79
Not enough data
7.5
73
Training & Learning
Not enough data
8.9
77
Not enough data
7.9
77
Not enough data
8.2
77
Not enough data
7.9
77
Not enough data
8.1
74
Data & Analytics
Not enough data
7.5
75
Not enough data
7.8
75
Not enough data
7.4
75
Generative AI
Not enough data
6.0
38
Not enough data
6.0
35
Reporting Analysis
7.8
9
7.4
113
8.5
9
8.3
115
Course Management
9.6
9
8.3
112
9.3
9
8.3
113
Integration
6.9
7
7.0
96
7.6
9
7.6
106
Customer Assistance
8.0
9
7.9
112
Platform Customization
7.9
7
8.3
105
Agentic AI - Online Learning Platform
Not enough data
5.8
18
Generative AI
Not enough data
Not enough data
Not enough data
Not enough data
Platform - Owned Media
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - Owned Media
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Community Building
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Community Improvement
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Customer Analytics
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Community Management
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Community Analytics
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - Online Community Management
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Course Authoring
Not enough data
8.6
87
Not enough data
7.4
79
Not enough data
8.0
83
Not enough data
8.3
80
Course Delivery
Not enough data
8.3
82
Not enough data
8.2
83
Not enough data
8.0
75
Course Management
Not enough data
7.0
71
Not enough data
7.9
75
Not enough data
8.4
77
Not enough data
8.2
69
LMS Marketplace
Not enough data
8.5
69
Not enough data
Feature Not Available
Not enough data
8.5
69
Interface
Not enough data
8.7
76
Not enough data
7.5
68
Training & eLearning
Not enough data
8.4
80
Not enough data
8.7
83
Not enough data
8.3
84
Not enough data
8.5
77
Not enough data
8.1
75
Not enough data
8.6
78
Not enough data
Feature Not Available
Generative AI
Not enough data
6.8
31
Not enough data
6.7
29
Not enough data
5.8
28
Agentic AI - Corporate Learning Management Systems
Not enough data
7.7
15
Not enough data
8.0
15
Platform
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Categories
Categories
Shared Categories
Kajabi and Thinkific are categorized as Online Learning Platform
Unique Categories
Kajabi is categorized as Online Community Management and Owned Media
Thinkific is categorized as Corporate Learning Management Systems and Customer Education
Reviews
Reviewers' Company Size
Kajabi
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Thinkific
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Marketing and Advertising
18.5%
Health, Wellness and Fitness
14.8%
Professional Training & Coaching
9.9%
Financial Services
6.2%
Management Consulting
3.7%
Other
46.9%
E-Learning
10.7%
Professional Training & Coaching
10.1%
Health, Wellness and Fitness
8.7%
Education Management
8.7%
Higher Education
7.0%
Other
54.6%
Discussions
How did the project get started?
1 Comment
MR
Hi Emma - I hope this is answering your question.
In my experience you do not need any programming skills to set up Kajabi. What I like about it and...Read more
What can Kajabi do?
1 Comment
F
Kajabi can do:
Online Courses & Quizzes
(with Wistia video hosting included)
Websites
Email Funnels
Webinars
Podcasts
Coaching
All in one. It's...Read more
Does Kajabi host video?
1 Comment
PK
Yes. You upload course or page videos to the page. You can also embed or link videos hosted elsewhere, such as YouTube, Vimeo, or Wistia.Read more
When will Thinkific integrate with Zoho One?
1 Comment
CM
Hi Monica! Catalina here from Thinkific. We don’t have plans at this immediate time to integrate with Zoho, but depending on what you are looking to...Read more
When will Thinkific have video engagement data at the user level?
1 Comment
CM
Hi Lynette! This is a great question, and I'm happy to answer.
Video Engagement Reporting or VER is one of our latest releases, and you can read more...Read more
How do I create a world class website that is inviting and warm. Is there a way to create for myself a click funnel.
1 Comment
CM
Hi Jansen - Catalina here from Thinkific. I wanted to point you towards some of the educational resources we have created to support course creators like...Read more
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