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# Kajabi vs Thinkific Comparison - What are their main differences?

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KajabiThinkific[+ Add Product](#)

Pricing

**Kajabi**
No pricing available

**Thinkific**
No pricing available

**Pricing Insights**
from reviews

Time to Implement

**Kajabi**
1 monthFaster

Based on 17 responses

**Thinkific**
2 months

Based on 7 responses

Return on Investment

**Kajabi**
14 months

Based on 16 responses

**Thinkific**
10 months4 months sooner

Based on 7 responses

Perceived Cost

**Kajabi**
$$$$$

**Thinkific**
$$$$$

Average Discount

**Kajabi**
11%3% more

**Thinkific**
8%

 ![Kajabi](https://images.g2crowd.com/uploads/product/image/thumb_square/thumb_square_e2418dce29521f667d2113941f75217c/kajabi-kajabi.png "Kajabi")

 ![Thinkific](https://images.g2crowd.com/uploads/product/hd_favicon/4457b19ad7808e4f2f4089c7250ba213/thinkific.svg "Thinkific")

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**Pros & Cons**
from reviews

**Kajabi**
[
Ease of Use (4)
](https://www.g2.com/products/kajabi-kajabi/reviews?filters%5Bsentiment_snippet%5D=1857824&qs=pros-and-cons#reviews)[
Email Marketing (4)
](https://www.g2.com/products/kajabi-kajabi/reviews?filters%5Bsentiment_snippet%5D=1858170&qs=pros-and-cons#reviews)[
Poor Customer Support (4)
](https://www.g2.com/products/kajabi-kajabi/reviews?filters%5Bsentiment_snippet%5D=2299094&qs=pros-and-cons#reviews)[
Expensive (3)
](https://www.g2.com/products/kajabi-kajabi/reviews?filters%5Bsentiment_snippet%5D=1858096&qs=pros-and-cons#reviews)

**Thinkific**
[
Ease of Use (100)
](https://www.g2.com/products/thinkific/reviews?filters%5Bsentiment_snippet%5D=1903623&qs=pros-and-cons#reviews)[
Course Creation (60)
](https://www.g2.com/products/thinkific/reviews?filters%5Bsentiment_snippet%5D=1904031&qs=pros-and-cons#reviews)[
Limited Features (45)
](https://www.g2.com/products/thinkific/reviews?filters%5Bsentiment_snippet%5D=1903164&qs=pros-and-cons#reviews)[
Limited Customization (42)
](https://www.g2.com/products/thinkific/reviews?filters%5Bsentiment_snippet%5D=1903659&qs=pros-and-cons#reviews)

Integrations

**Kajabi**
[

 ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_a0d1c3cae556423b8358497d0e5f75a8/linkedin-groups.jpg "Product Avatar Image")

LinkedIn Groups

](https://www.g2.com/products/linkedin-groups/reviews)[

 ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_bcaf7135b85dca5967d88b2e31e14fd1/mailparser.jpg "Product Avatar Image")

Mailparser

](https://www.g2.com/products/mailparser/reviews)[

 ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_1705b85e1cfa571866791ea4a064a3ab/stripe-stripe-payments%282%29.jpg "Product Avatar Image")

Stripe Payments

](https://www.g2.com/products/stripe-stripe-payments/reviews)[

 ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_042651411651e73955d4d96419676c8c/thrivecart.png "Product Avatar Image")

ThriveCart

](https://www.g2.com/products/thrivecart/reviews)[
View all
](https://www.g2.com/products/kajabi-kajabi/integrations)

**Thinkific**
[

 ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_3a9f46b15d804a2abbb8138a7bf78b88/calendly%282%29.png "Product Avatar Image")

Calendly Sales

](https://www.g2.com/products/calendly/reviews)[

 ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_db11aab8ccb63f5742949ab9955e36bf/google-analytics.png "Product Avatar Image")

Google Analytics

](https://www.g2.com/products/google-analytics/reviews)[

 ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_8e123398655ea08944802dc11fbc74e6/intuit-mailchimp-email-marketing.png "Product Avatar Image")

Intuit Mailchimp Email...

](https://www.g2.com/products/intuit-mailchimp-email-marketing/reviews)[

 ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_be62aad71f4468e978ad87eb503f0004/powerup.png "Product Avatar Image")

PowerUp

](https://www.g2.com/products/powerup/reviews)[
View all
](https://www.g2.com/products/thinkific/integrations)

Screenshots

**Kajabi**
No screenshot available

**Thinkific**
 ![Thinkific screenshot](https://images.g2crowd.com/cdn-cgi/image/width=600,height=600,fit=scale-down,format=auto,onerror=redirect,/https://images.g2crowd.com/uploads/attachment/file/1589333/Thinker-Imagery-G2.png)

**Ratings**
from reviews

Meets Requirements

**Kajabi**

8.6

8.669

**Thinkific**

8.4

8.4317

Ease of Use

**Kajabi**

8.3

8.369

**Thinkific**

8.8

8.8323

Ease of Setup

**Kajabi**

8.1

8.138

**Thinkific**

8.5

8.5275

Ease of Admin

**Kajabi**

7.9

7.936

**Thinkific**

8.6

8.6250

Quality of Support

**Kajabi**

8.3

8.362

**Thinkific**

8.7

8.7288

Has the product been a good partner in doing business?

**Kajabi**

8.1

8.135

**Thinkific**

8.8

8.8247

Product Direction (% positive)

**Kajabi**

7.6

7.664

**Thinkific**

8.6

8.6302

**Features**
ratings from reviews

Online Learning Platform[Hide 9 FeaturesShow 9 Features](javascript:void(0);)

8.3

18

7.6

128

Reporting Analysis

Course Completion

8.7(won by 0.4)

10

8.3

120

Progress Reports

8.2(won by 0.7)

11

 (There is a greater than 0.5 difference between this product's rating and its competitors)

7.5

114

Course Management

Course Authoring

9.7(won by 1.4)

13

 (There is a greater than 0.5 difference between this product's rating and its competitors)

8.3

113

Course Access

8.7(won by 0.4)

13

8.3

113

Integration

Education ERP System

7.3(won by 0.3)

8

7.0

96

Learning Management System

7.8(won by 0.2)

10

7.6

106

Customer Assistance

Help and Support

7.6

14

8.0(won by 0.4)

113

Platform Customization

White Labeling

8.0

11

8.3(won by 0.3)

106

Agentic AI - Online Learning Platform

Adaptive Learning

Not enough data

5.6(won by default)

17

Customer Education[Hide 43 FeaturesShow 43 Features](javascript:void(0);)

Not enough data

7.5

85

Platform Basics

Third-Party Integration

Not enough data

7.4(won by default)

75

Multiple Content Types

Not enough data

8.1(won by default)

79

Mobility

Not enough data

7.5(won by default)

72

Training & Learning

Self-paced

Not enough data

8.9(won by default)

78

Content Creation

Not enough data

7.9(won by default)

77

Content Storage and Management

Not enough data

8.2(won by default)

77

Quiz Capabilities

Not enough data

7.9(won by default)

76

Certification Engine

Not enough data

8.1(won by default)

73

Interactive Content

Not enough data

Not enough data

Course Management

Not enough data

Not enough data

Training Management

Not enough data

Not enough data

Assessment Management

Not enough data

Not enough data

Compliance Management

Not enough data

Not enough data

Data & Analytics

Visualization

Not enough data

7.5(won by default)

75

Learner tracker

Not enough data

7.7(won by default)

74

Analytics

Not enough data

7.4(won by default)

75

Generative AI

AI Text Generation

Not enough data

5.9(won by default)

37

AI Text Summarization

Not enough data

5.9(won by default)

34

Generative AI

Not enough data

Not enough data

Additional Functionality

Learning Paths/Tracks

Not enough data

Not enough data

Customizable Branding

Not enough data

Not enough data

SCORM Compliance

Not enough data

Not enough data

Multi-Language

Not enough data

Not enough data

Microlearning

Not enough data

Not enough data

Course Library

Not enough data

Not enough data

Reminders

Not enough data

Not enough data

Training Companies

Not enough data

Not enough data

Certification & Licensing

Not enough data

Not enough data

Gamification

Not enough data

Not enough data

Surveys & Feedback

Not enough data

Not enough data

Course Authoring

Not enough data

Not enough data

Synchronous Learning

Not enough data

Not enough data

Activity Monitoring

Not enough data

Not enough data

Training Administration

Not enough data

Not enough data

Learner Portal

Not enough data

Not enough data

AI Copilot

Not enough data

Not enough data

Social Learning

Not enough data

Not enough data

Mobile Learning

Not enough data

Not enough data

Course Tracking

Not enough data

Not enough data

User Onboarding

Not enough data

Not enough data

Progress Tracking

Not enough data

Not enough data

Employee Training

Not enough data

Not enough data

Asynchronous Learning

Not enough data

Not enough data

Course Authoring[Hide 61 FeaturesShow 61 Features](javascript:void(0);)

Not enough data

7.9

102

Training & eLearning

Content Creation

Not enough data

8.4(won by default)

90

Interactive Content

Not enough data

Not enough data

Question Library

Not enough data

Not enough data

Content Libraries

Not enough data

Feature Not Available

Agentic AI - Course Authoring

Adaptive Learning

Not enough data

Not enough data

Natural Language Interaction

Not enough data

Not enough data

Assignment Management

Not enough data

Not enough data

Asynchronous Learning

Not enough data

Not enough data

Synchronous Learning

Not enough data

Not enough data

Self-paced Learning

Not enough data

Not enough data

Interactive Learning

Not enough data

Not enough data

Blended Learning

Not enough data

Not enough data

Role-Based Permissions

Not enough data

Not enough data

Multi-Language

Not enough data

Not enough data

Additional Functionality

Audio/Video Recording

Not enough data

Not enough data

Collaboration Tools

Not enough data

Not enough data

Video Management

Not enough data

Not enough data

Video Support

Not enough data

Not enough data

Assessment Management

Not enough data

Not enough data

Course Authoring

Not enough data

Not enough data

Course Publishing

Not enough data

Not enough data

AI Copilot

Not enough data

Not enough data

Customizable Reports

Not enough data

Not enough data

Mobile Access

Not enough data

Not enough data

Video Streaming

Not enough data

Not enough data

Generative AI

Not enough data

Not enough data

SCORM Compliance

Not enough data

Not enough data

Access Controls/Permissions

Not enough data

Not enough data

Data Import/Export

Not enough data

Not enough data

Surveys & Feedback

Not enough data

Not enough data

VR/AR Compatibility

Not enough data

Not enough data

Customizable Templates

Not enough data

Not enough data

Drag & Drop

Not enough data

Not enough data

User Management

Not enough data

Not enough data

Template Management

Not enough data

Not enough data

Gamification

Not enough data

Not enough data

Progress Reports

Not enough data

Not enough data

Learning Management

Not enough data

Not enough data

Customizable Questions

Not enough data

Not enough data

Content Management

Not enough data

Not enough data

Compliance Management

Not enough data

Not enough data

Third-Party Integrations

Not enough data

Not enough data

Activity Tracking

Not enough data

Not enough data

Certification & Licensing

Not enough data

Not enough data

Real-Time Data

Not enough data

Not enough data

Reporting & Statistics

Not enough data

Not enough data

Activity Dashboard

Not enough data

Not enough data

Storyboarding

Not enough data

Not enough data

Single Sign On

Not enough data

Not enough data

Progress Tracking

Not enough data

Not enough data

Tests/Assessments

Not enough data

Not enough data

Customizable Branding

Not enough data

Not enough data

API

Not enough data

Not enough data

Training Management

Not enough data

Not enough data

Media Import

Not enough data

Not enough data

Quizzes

Not enough data

Not enough data

Instructor-Led Courses

Not enough data

Not enough data

Multimedia Support

Not enough data

Not enough data

Commenting/Notes

Not enough data

Not enough data

Alerts/Notifications

Not enough data

Not enough data

PowerPoint Conversion

Not enough data

Not enough data

eLearning Content[Hide 2 FeaturesShow 2 Features](javascript:void(0);)

Not enough data

8.1

94

Training & eLearning

Manager Portals

Not enough data

8.1(won by default)

79

Content Libraries

Not enough data

Feature Not Available

Corporate Learning Management Systems[Hide 73 FeaturesShow 73 Features](javascript:void(0);)

Not enough data

7.9

124

Course Authoring

Course Builder

Not enough data

8.7(won by default)

92

Role-Based Templates

Not enough data

7.4(won by default)

80

Assessments & Quizzes

Not enough data

7.9(won by default)

84

Instructor-Led Training

Not enough data

8.2(won by default)

81

Course Delivery

Learning Paths/Tracks

Not enough data

8.3(won by default)

82

Communication & Notifications

Not enough data

8.3(won by default)

85

Assignment Scheduling

Not enough data

8.0(won by default)

75

Self-paced Learning

Not enough data

Not enough data

Mobile Learning

Not enough data

Not enough data

Blended Learning

Not enough data

Not enough data

Social Learning

Not enough data

Not enough data

Synchronous Learning

Not enough data

Not enough data

Extended Enterprise Learning

Not enough data

Not enough data

Asynchronous Learning

Not enough data

Not enough data

Course Management

Gamification

Not enough data

7.0(won by default)

72

Varied User Types

Not enough data

7.9(won by default)

76

Certifications

Not enough data

8.3(won by default)

79

Industry Compliance 

Not enough data

8.2(won by default)

70

SCORM Compliance

Not enough data

Not enough data

LMS Marketplace

E-Commerce

Not enough data

8.5(won by default)

73

Subscriptions

Not enough data

8.5(won by default)

73

Course Marketplace

Not enough data

Feature Not Available

Interface

White Labeling

Not enough data

8.7(won by default)

77

Multilingual

Not enough data

7.6(won by default)

69

Training & eLearning

Assessments and Practice

Not enough data

8.4(won by default)

81

Content Delivery and Tracking

Not enough data

8.7(won by default)

86

Content Creation

Not enough data

8.4(won by default)

90

Customer Training

Not enough data

8.5(won by default)

80

Manager Portals

Not enough data

8.1(won by default)

79

Content Storage and Management

Not enough data

8.6(won by default)

81

Compliance Tracking

Not enough data

Not enough data

Course Tracking

Not enough data

Not enough data

Progress Tracking

Not enough data

Not enough data

eCommerce Management

Not enough data

Not enough data

Knowledge Base Management

Not enough data

Not enough data

Course Management

Not enough data

Not enough data

Assessment Management

Not enough data

Not enough data

Training Management

Not enough data

Not enough data

Feedback Management

Not enough data

Not enough data

User Management

Not enough data

Not enough data

Learner Portal

Not enough data

Not enough data

Content Libraries

Not enough data

Feature Not Available

Generative AI

AI Text Generation

Not enough data

6.9(won by default)

33

AI Text Summarization

Not enough data

6.7(won by default)

30

AI Text-to-Image

Not enough data

5.8(won by default)

29

Generative AI

Not enough data

Not enough data

Agentic AI - Corporate Learning Management Systems 

Adaptive Learning

Not enough data

7.3(won by default)

15

Natural Language Interaction

Not enough data

7.7(won by default)

15

Multi-Language

Not enough data

Not enough data

Additional Functionality

AI Copilot

Not enough data

Not enough data

Built-in Course Authoring

Not enough data

Not enough data

Reminders

Not enough data

Not enough data

Academic/Education

Not enough data

Not enough data

eLearning Companies

Not enough data

Not enough data

Virtual Classroom

Not enough data

Not enough data

Offline Access

Not enough data

Not enough data

Personalization and Recommendation

Not enough data

Not enough data

Video Conferencing

Not enough data

Not enough data

Certification & Licensing

Not enough data

Not enough data

Single Sign On

Not enough data

Not enough data

API

Not enough data

Not enough data

Progress Reports

Not enough data

Not enough data

Access Controls/Permissions

Not enough data

Not enough data

Collaboration Tools

Not enough data

Not enough data

Customizable Branding

Not enough data

Not enough data

Discussions/Forums

Not enough data

Not enough data

Enrollment Confirmation

Not enough data

Not enough data

Customizable Reports

Not enough data

Not enough data

Activity Dashboard

Not enough data

Not enough data

Third-Party Integrations

Not enough data

Not enough data

Gradebook

Not enough data

Not enough data

Corporate/Business

Not enough data

Not enough data

Workflow Automation

Not enough data

Not enough data

Show 6 feature categories with incomplete data

Other Marketing[Hide 43 FeaturesShow 43 Features](javascript:void(0);)

Not enough data

Not enough data

Additional Functionality

Commenting/Notes

Not enough data

Not enough data

Performance Metrics

Not enough data

Not enough data

Campaign Analytics

Not enough data

Not enough data

Tagging

Not enough data

Not enough data

Template Management

Not enough data

Not enough data

Access Controls/Permissions

Not enough data

Not enough data

Email Management

Not enough data

Not enough data

Time Tracking

Not enough data

Not enough data

Assignment Management

Not enough data

Not enough data

Collaboration Tools

Not enough data

Not enough data

Gantt/Timeline View

Not enough data

Not enough data

Status Tracking

Not enough data

Not enough data

Billing & Invoicing

Not enough data

Not enough data

Reminders

Not enough data

Not enough data

Data Visualization

Not enough data

Not enough data

Resource Management

Not enough data

Not enough data

Prioritization

Not enough data

Not enough data

Workflow Management

Not enough data

Not enough data

Reporting & Statistics

Not enough data

Not enough data

File Sharing

Not enough data

Not enough data

Customizable Reports

Not enough data

Not enough data

Task Scheduling

Not enough data

Not enough data

Activity Dashboard

Not enough data

Not enough data

Project Management

Not enough data

Not enough data

API

Not enough data

Not enough data

Third-Party Integrations

Not enough data

Not enough data

Document Management

Not enough data

Not enough data

Project Tracking

Not enough data

Not enough data

Task Management

Not enough data

Not enough data

Deadline Management

Not enough data

Not enough data

Calendar Management

Not enough data

Not enough data

Digital Asset Management

Not enough data

Not enough data

Real-Time Data

Not enough data

Not enough data

Generative AI

Not enough data

Not enough data

AI Copilot

Not enough data

Not enough data

Alerts/Notifications

Not enough data

Not enough data

Task Progress Tracking

Not enough data

Not enough data

Drag & Drop

Not enough data

Not enough data

Client Management

Not enough data

Not enough data

Campaign Management

Not enough data

Not enough data

Distinct Marketing Functionality

Not enough data

Not enough data

Specialized or Emerging Capabilities

Not enough data

Not enough data

Niche Application

Not enough data

Not enough data

Content Marketing[Hide 44 FeaturesShow 44 Features](javascript:void(0);)

Not enough data

Not enough data

Content Creation

Content Creation Tools

Not enough data

Not enough data

Content Management

Not enough data

Not enough data

Campaign Management

Not enough data

Not enough data

SEO Management

Not enough data

Not enough data

Workflow Management

Not enough data

Not enough data

Template Management

Not enough data

Not enough data

Content Curation

Not enough data

Not enough data

Buyer Personas

Not enough data

Not enough data

Optimization

ROI Reporting

Not enough data

Not enough data

SEO

Not enough data

Not enough data

A/B Testing

Not enough data

Not enough data

Dashboards & Reporting

Not enough data

Not enough data

Audience Targeting

Not enough data

Not enough data

Logistics

Approval Process Control

Not enough data

Not enough data

Customizable Templated Workflows

Not enough data

Not enough data

Internal Communication

Not enough data

Not enough data

Version Control

Not enough data

Not enough data

Editing and Approval Tools

Not enough data

Not enough data

Distribution Features

Not enough data

Not enough data

Social Media Integration

Not enough data

Not enough data

User, Role, and Access Management

Not enough data

Not enough data

Additional Functionality

Alerts/Notifications

Not enough data

Not enough data

Publish Scheduling

Not enough data

Not enough data

Email Marketing

Not enough data

Not enough data

Content Library

Not enough data

Not enough data

Conversion Tracking

Not enough data

Not enough data

Generative AI

Not enough data

Not enough data

AI Copilot

Not enough data

Not enough data

Social Promotion

Not enough data

Not enough data

Data Visualization

Not enough data

Not enough data

Editorial Calendar

Not enough data

Not enough data

Drag & Drop

Not enough data

Not enough data

Campaign Analytics

Not enough data

Not enough data

Campaign Planning

Not enough data

Not enough data

Multi-Channel Campaigns

Not enough data

Not enough data

Engagement Tracking

Not enough data

Not enough data

Customizable Templates

Not enough data

Not enough data

Reporting & Statistics

Not enough data

Not enough data

Customizable Branding

Not enough data

Not enough data

Categorization/Grouping

Not enough data

Not enough data

Data Import/Export

Not enough data

Not enough data

Filtering

Not enough data

Not enough data

Activity Tracking

Not enough data

Not enough data

Social Media Monitoring

Not enough data

Not enough data

Talent Management[Hide 15 FeaturesShow 15 Features](javascript:void(0);)

Not enough data

Not enough data

Generative AI

AI Text Generation

Not enough data

Not enough data

AI Text Summarization

Not enough data

Not enough data

Generative AI

Not enough data

Not enough data

Additional Functionality

Onboarding

Not enough data

Not enough data

Individual Development Plans

Not enough data

Not enough data

Career Development

Not enough data

Not enough data

Approval Process Control

Not enough data

Not enough data

Customizable Branding

Not enough data

Not enough data

AI Copilot

Not enough data

Not enough data

Reminders

Not enough data

Not enough data

Customizable Templates

Not enough data

Not enough data

Employee Profiles

Not enough data

Not enough data

Employee Engagement

Not enough data

Not enough data

Learning & Development

Not enough data

Not enough data

API

Not enough data

Not enough data

Owned Media[Hide 11 FeaturesShow 11 Features](javascript:void(0);)

Not enough data

Not enough data

Platform - Owned Media

Subscription Management

Not enough data

Not enough data

Analytics

Not enough data

Not enough data

Monetization

Not enough data

Not enough data

Integrations

Not enough data

Not enough data

Distribution

Not enough data

Not enough data

Agentic AI - Owned Media

Autonomous Task Execution

Not enough data

Not enough data

Multi-step Planning

Not enough data

Not enough data

Cross-system Integration

Not enough data

Not enough data

Adaptive Learning

Not enough data

Not enough data

Proactive Assistance

Not enough data

Not enough data

Decision Making

Not enough data

Not enough data

Online Community Management[Hide 65 FeaturesShow 65 Features](javascript:void(0);)

Not enough data

Not enough data

Community Building

Member Profiles

Not enough data

Feature Not Available

Real-Time Notifications

Not enough data

Not enough data

Member Discovery

Not enough data

Not enough data

Member Referrals

Not enough data

Not enough data

Community Spaces

Not enough data

Not enough data

Paid Memberships

Not enough data

Not enough data

Courses

Not enough data

Not enough data

Multimedia Sharing

Not enough data

Not enough data

Alerts/Notifications

Not enough data

Not enough data

Community Improvement

Gamification

Not enough data

Not enough data

Polls & Questions

Not enough data

Not enough data

Automation Rules

Not enough data

Not enough data

Customer Analytics

Community Insights

Not enough data

6.7(won by default)

5

Community Engagement Analytics

Not enough data

7.4(won by default)

7

Downloadable Reports

Not enough data

8.1(won by default)

8

ROI Tracking

Not enough data

Not enough data

Engagement Tracking

Not enough data

Not enough data

Activity Tracking

Not enough data

Not enough data

Community Management

Community Feeds & Discussions

Not enough data

7.7(won by default)

5

Live Streaming

Not enough data

Not enough data

Chat & Messaging

Not enough data

Not enough data

Events Management

Not enough data

Not enough data

Admin Roles & Permissions

Not enough data

Not enough data

Knowledge Base Management

Not enough data

Not enough data

Group Management

Not enough data

Not enough data

Content Management

Not enough data

Not enough data

Feedback Management

Not enough data

Not enough data

Membership Management

Not enough data

Not enough data

Email Management

Not enough data

Not enough data

Website Management

Not enough data

Not enough data

Communication Management

Not enough data

Not enough data

User Management

Not enough data

Not enough data

Calendar Management

Not enough data

Not enough data

Agentic AI - Online Community Management

Autonomous Task Execution

Not enough data

Not enough data

Multi-step Planning

Not enough data

Not enough data

Cross-system Integration

Not enough data

Not enough data

Natural Language Interaction

Not enough data

Not enough data

Proactive Assistance

Not enough data

Not enough data

Decision Making

Not enough data

Not enough data

Social Media Integration

Not enough data

Not enough data

Third-Party Integrations

Not enough data

Not enough data

Multi-Language

Not enough data

Not enough data

Additional Functionality

Activity Dashboard

Not enough data

Not enough data

Generative AI

Not enough data

Not enough data

Single Sign On

Not enough data

Not enough data

Email Reminders

Not enough data

Not enough data

API

Not enough data

Not enough data

Discussions/Forums

Not enough data

Not enough data

Ideation

Not enough data

Not enough data

Personalization

Not enough data

Not enough data

Reporting & Statistics

Not enough data

Not enough data

Contact Database

Not enough data

Not enough data

Moderation

Not enough data

Not enough data

@mentions

Not enough data

Not enough data

Member Directory

Not enough data

Not enough data

Mobile Access

Not enough data

Not enough data

Filtering

Not enough data

Not enough data

Data Import/Export

Not enough data

Not enough data

Commenting/Notes

Not enough data

Not enough data

Document Storage

Not enough data

Not enough data

Customizable Branding

Not enough data

Not enough data

AI Copilot

Not enough data

Not enough data

Drag & Drop

Not enough data

Not enough data

SSL Security

Not enough data

Not enough data

Customizable Templates

Not enough data

Not enough data

Training eLearning[Hide 68 FeaturesShow 68 Features](javascript:void(0);)

Not enough data

Not enough data

Platform

Customization 

Not enough data

Not enough data

Integration APIs

Not enough data

Not enough data

Internationalization

Not enough data

Not enough data

User, Role, and Access Management

Not enough data

Not enough data

Activity Dashboard

Not enough data

Not enough data

Activity Dashboard

Not enough data

Not enough data

Mobile Access

Not enough data

Not enough data

Activity Dashboard

Not enough data

Not enough data

Training Management

Not enough data

Not enough data

Goal Management

Not enough data

Not enough data

Feedback Management

Not enough data

Not enough data

Action Management

Not enough data

Not enough data

Mobile Access

Not enough data

Not enough data

Activity Dashboard

Not enough data

Not enough data

Benefits Dashboard

Not enough data

Not enough data

Activity Dashboard

Not enough data

Not enough data

Feedback Management

Not enough data

Not enough data

Performance Management

Not enough data

Not enough data

Recruitment Management

Not enough data

Not enough data

Compliance Management

Not enough data

Not enough data

Training Management

Not enough data

Not enough data

Calendar Management

Not enough data

Not enough data

Employee Management

Not enough data

Not enough data

Orientation Workflow Management

Not enough data

Not enough data

Task Management

Not enough data

Not enough data

HR Management

Not enough data

Not enough data

Help Desk Management

Not enough data

Not enough data

Mobile Access

Not enough data

Not enough data

Payroll Management

Not enough data

Not enough data

Document Management

Not enough data

Not enough data

Job Description Management

Not enough data

Not enough data

Social Media Integration

Not enough data

Not enough data

Mobile Access

Not enough data

Not enough data

Activity Dashboard

Not enough data

Not enough data

Third-Party Integrations

Not enough data

Not enough data

Assessment Management

Not enough data

Not enough data

Social Media Integration

Not enough data

Not enough data

Activity Dashboard

Not enough data

Not enough data

Mobile Access

Not enough data

Not enough data

Third-Party Integration

Not enough data

Not enough data

Initiative Management

Not enough data

Not enough data

Workflow Management

Not enough data

Not enough data

Community Management

Not enough data

Not enough data

Employee Referral Management

Not enough data

Not enough data

Candidate Management

Not enough data

Not enough data

Workflow Management

Not enough data

Not enough data

Communication Management

Not enough data

Not enough data

Advertising Management

Not enough data

Not enough data

Application Management

Not enough data

Not enough data

Email Management

Not enough data

Not enough data

Job Management

Not enough data

Not enough data

Discount Management

Not enough data

Not enough data

Pipeline Management

Not enough data

Not enough data

File Management

Not enough data

Not enough data

Job Management

Not enough data

Not enough data

Data Storage Management

Not enough data

Not enough data

Compensation Management

Not enough data

Not enough data

Employee Management

Not enough data

Not enough data

Job Application Management

Not enough data

Not enough data

HR Management

Not enough data

Not enough data

Competency Management

Not enough data

Not enough data

Performance Management

Not enough data

Not enough data

Compliance Management

Not enough data

Not enough data

Job Description Management

Not enough data

Not enough data

Evaluation Management

Not enough data

Not enough data

User Management

Not enough data

Not enough data

Role-Based Permissions

Not enough data

Not enough data

Third-Party Integrations

Not enough data

Not enough data

User Insights

Reviewers' Company Size

[![Kajabi](https://images.g2crowd.com/uploads/product/image/thumb_square/thumb_square_e2418dce29521f667d2113941f75217c/kajabi-kajabi.png "Kajabi")](https://www.g2.com/products/kajabi-kajabi/reviews)

Kajabi

Small-Business(50 or fewer emp.)

93.2%

Mid-Market(51-1000 emp.)

4.5%

Enterprise(\> 1000 emp.)

2.3%

[![Thinkific](https://images.g2crowd.com/uploads/product/hd_favicon/4457b19ad7808e4f2f4089c7250ba213/thinkific.svg "Thinkific")](https://www.g2.com/products/thinkific/reviews)

Thinkific

Small-Business(50 or fewer emp.)

75.0%

Mid-Market(51-1000 emp.)

21.2%

Enterprise(\> 1000 emp.)

3.8%

Small-Business

(50 or fewer emp.)

93.2%

75.0%

Mid-Market

(51-1000 emp.)

4.5%

21.2%

Enterprise

(\> 1000 emp.)

2.3%

3.8%

Reviewers' Industry

[![Kajabi](https://images.g2crowd.com/uploads/product/image/thumb_square/thumb_square_e2418dce29521f667d2113941f75217c/kajabi-kajabi.png "Kajabi")](https://www.g2.com/products/kajabi-kajabi/reviews)
Kajabi

Marketing and Advertising

18.0%

Health, Wellness and Fitness

14.6%

Professional Training & Coaching

10.1%

Financial Services

5.6%

Consulting

3.4%

Other

48.3%

[![Thinkific](https://images.g2crowd.com/uploads/product/hd_favicon/4457b19ad7808e4f2f4089c7250ba213/thinkific.svg "Thinkific")](https://www.g2.com/products/thinkific/reviews)
Thinkific

Professional Training & Coaching

10.1%

E-Learning

9.8%

Health, Wellness and Fitness

8.8%

Education Management

8.8%

Higher Education

6.7%

Other

55.7%

FAQs

## Kajabi vs Thinkific FAQs

Generated using AI

Last updated: August 14, 2026

### What is the difference between Thinkific vs Kajabi?

Thinkific stands out for higher reviewer satisfaction on ease of use, setup, and support, while Kajabi is noted for its all-in-one business platform approach.

| [Thinkific](https://www.g2.com/products/thinkific/reviews) | [Kajabi](https://www.g2.com/products/kajabi-kajabi/reviews) |
| --- | --- |
| 4.5/5 (405 reviews) | 4.1/5 (93 reviews) |
| Small-Business | Small-Business |
| 8.5 | 8.1 |
| 8.7 | 8.3 |
| Ease of Use (100 all-time mentions) | All-in-one platform (recent reviews) |

### How do the pricing models of Thinkific and Kajabi compare?

Thinkific is rated higher for value, with reviewers expressing greater satisfaction with its pricing compared to Kajabi.

- **Thinkific:** In recent reviews, many cite Thinkific as affordable and cost-effective for small businesses, though some mention add-on costs for advanced features.
- **Kajabi:** Reviewers frequently describe Kajabi as expensive, with several noting that the higher price is only justified if all features are fully utilized.
- **Switching reasons:** Recent reviewers have switched from Kajabi to alternatives due to pricing concerns and the need for more flexible or affordable solutions.

### What are the best alternatives to Thinkific and Kajabi?

The top 3 alternatives to Thinkific and Kajabi are Mighty Networks, TalentLMS, and LearnWorlds.

| Product | G2 Rating (reviews) | Largest Segment | Pricing Insight | Top Reviewer-Cited Strength |
| --- | --- | --- | --- | --- |
| [Thinkific](https://www.g2.com/products/thinkific/reviews) | 4.5/5 (405 reviews) | Small-Business | Affordable for small businesses, but add-on costs for advanced features | Ease of Use (100 all-time mentions) |
| [Kajabi](https://www.g2.com/products/kajabi-kajabi/reviews) | 4.1/5 (93 reviews) | Small-Business | Frequently described as expensive, especially for partial feature use | All-in-one platform (recent reviews) |
| [Mighty Networks](https://www.g2.com/products/mighty-networks/reviews) | 4.5/5 (768 reviews) | Small-Business | — | Community building and engagement (recent reviews) |
| [TalentLMS](https://www.g2.com/products/talentlms/reviews) | 4.6/5 (805 reviews) | Small-Business | — | Intuitive interface and robust features (recent reviews) |
| [LearnWorlds](https://www.g2.com/products/learnworlds/reviews) | 4.7/5 (384 reviews) | Small-Business | — | Customization and interactive learning tools (recent reviews) |

### Which Corporate Learning Management Systems features should I prioritize when comparing Thinkific and Kajabi?

Buyers comparing Thinkific and Kajabi should prioritize ease of use, customization, integrations, analytics, and support quality.

- **Ease of Use:** Thinkific 8.8, Kajabi 8.3; Thinkific has 100 all-time mentions for ease of use.
- **Customization:** Thinkific (36 all-time mentions), Kajabi (recent reviews note limited customization).
- **Integrations:** Thinkific (26 all-time mentions), Kajabi (2 all-time mentions); Thinkific reviewers highlight Zapier and Shopify integrations.
- **Analytics:** Both products are frequently discussed for analytics, with Thinkific reviewers noting recent improvements.
- **Support Quality:** Thinkific 8.7, Kajabi 8.3; Thinkific has 57 all-time mentions for customer support.

### What are the pros and cons of Thinkific vs Kajabi?

Thinkific’s headline strength is ease of use, while Kajabi’s is its all-in-one business platform approach.

- **Thinkific strengths:** Ease of use (100 all-time mentions), intuitive course creation (59), strong customer support (57), flexible integrations (26), and easy setup (22).
- **Thinkific trade-offs:** Limited customization (42), missing features (32), and some reviewers cite higher costs for advanced features (20).
- **Kajabi strengths:** All-in-one platform for website, email, and course management (recent reviews), easy integrations (2), and intuitive interface (2).
- **Kajabi trade-offs:** Expensive for partial feature use (3), limited customization (3), and reviewers note complexity and support challenges (4).

### Is Thinkific or Kajabi better for small businesses?

Thinkific is the stronger fit for small businesses, with higher satisfaction and more positive sentiment among small-business reviewers.

- **Thinkific:** Largest segment is Small-Business; reviewers consistently highlight affordability, ease of use, and quick setup for small teams.
- **Kajabi:** Largest segment is Small-Business; reviewers note the platform is comprehensive but often cite higher costs as a barrier for smaller organizations.

### Which Corporate Learning Management Systems platform has better integrations?

Thinkific is favored for integrations, with more reviewer-cited integrations and higher mention counts than Kajabi.

- **Thinkific:** Zapier (8 all-time mentions), Shopify (5), Calendly (recent reviews).
- **Kajabi:** Zapier (6 all-time mentions), Mailparser (recent reviews).

### How do Thinkific and Kajabi compare on customer support?

Thinkific and Kajabi are rated near parity on Quality of Support, with Thinkific at 8.7 and Kajabi at 8.3, a difference below the materiality threshold.

- **Thinkific:** Reviewers frequently praise responsive and helpful support, with 57 all-time mentions for customer support and multiple recent reviews citing personalized assistance and educational resources.
- **Kajabi:** Reviewers describe support as generally responsive, but some recent reviews mention challenges with complex issues and slower resolution times.

### Which is easier to implement, Thinkific or Kajabi?

Thinkific and Kajabi are rated near parity on Ease of Setup, with Thinkific at 8.5 and Kajabi at 8.1, a difference below the materiality threshold.

- **Thinkific:** Reviewers consistently highlight quick and intuitive setup, with many noting that even beginners can launch courses rapidly and without technical expertise.
- **Kajabi:** Reviewers describe setup as straightforward for basic use, but note that advanced features and customization may require more time and expertise.

### Which product has better Analytics?

Thinkific is favored for Analytics, with reviewers noting recent improvements and more frequent mentions of analytics capabilities.

- **Thinkific:** Reviewers highlight robust analytics and reporting, with recent reviews noting enhanced ability to track learner progress and engagement; analytics is a recurring theme in recent feedback.
- **Kajabi:** Reviewers mention analytics as a useful feature, but note that reporting depth can be limited compared to Thinkific, and some express a desire for more advanced insights.

Alternatives

**Kajabi Alternatives**

 ![Mighty Networks](https://images.g2crowd.com/uploads/product/hd_favicon/56eb3d0d1f29a945cd80c4a0394bab76/mighty-networks.svg "Mighty Networks")

[
Mighty Networks
](/products/mighty-networks/reviews)

 ![TalentLMS](https://images.g2crowd.com/uploads/product/hd_favicon/20f94a5ae8f9718cad72c430606fff69/talentlms.svg "TalentLMS")

[
TalentLMS
](/products/talentlms/reviews)

 ![LearnWorlds](https://images.g2crowd.com/uploads/product/hd_favicon/393d5c23e6ac699c9a250a4602b779df/learnworlds.svg "LearnWorlds")

[
LearnWorlds
](/products/learnworlds/reviews)

 ![Circle](https://images.g2crowd.com/uploads/product/image/thumb_square/thumb_square_20979aeec04ca91f5579296c934bcfb5/circle-so-circle.jpg "Circle")

[
Circle
](/products/circle-so-circle/reviews)

**Thinkific Alternatives**

 ![TalentLMS](https://images.g2crowd.com/uploads/product/hd_favicon/20f94a5ae8f9718cad72c430606fff69/talentlms.svg "TalentLMS")

[
TalentLMS
](/products/talentlms/reviews)

 ![LearnWorlds](https://images.g2crowd.com/uploads/product/hd_favicon/393d5c23e6ac699c9a250a4602b779df/learnworlds.svg "LearnWorlds")

[
LearnWorlds
](/products/learnworlds/reviews)

 ![Absorb LMS](https://images.g2crowd.com/uploads/product/hd_favicon/1516297570/absorb-software-absorb-lms.svg "Absorb LMS")

[
Absorb LMS
](/products/absorb-software-absorb-lms/reviews)

 ![Tovuti LMS](https://images.g2crowd.com/uploads/product/hd_favicon/d3d4a344c84372c004c46965915f2f2f/tovuti-lms.svg "Tovuti LMS")

[
Tovuti LMS
](/products/tovuti-lms/reviews)