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# Jungo: The Mortgage App vs Surefire CRM Comparison - What are their main differences?

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Jungo: The Mortgage AppSurefire CRM[+ Add Product](#)

Reviews

**Jungo: The Mortgage App** [

4.5/5(20)

](https://www.g2.com/products/jungo-the-mortgage-app/reviews#reviews)

**Surefire CRM** [

4/5(20)

](https://www.g2.com/products/surefire-crm/reviews#reviews)

Pricing

**Jungo: The Mortgage App**
No pricing available

**Surefire CRM**
No pricing available

**Pricing Insights**
from reviews

Time to Implement

**Jungo: The Mortgage App**
Not enough reviews yet

**Surefire CRM**
4 months

Based on 7 responses

Return on Investment

**Jungo: The Mortgage App**
Not enough reviews yet

**Surefire CRM**
19 months

Based on 5 responses

Perceived Cost

**Jungo: The Mortgage App**
Not enough reviews yet

**Surefire CRM**
Not enough reviews yet

Average Discount

**Jungo: The Mortgage App**
Not enough reviews yet

**Surefire CRM**
Not enough reviews yet

Pros & Cons

**Jungo: The Mortgage App**
Not enough data

**Surefire CRM**
Not enough data

Screenshots

**Jungo: The Mortgage App**
No screenshot available

**Surefire CRM**
 ![Surefire CRM screenshot](https://images.g2crowd.com/cdn-cgi/image/width=600,height=600,fit=scale-down,format=auto,onerror=redirect,/https://images.g2crowd.com/uploads/attachment/file/155002/Screen-Capture-for-Product-Computer-Display..PNG)

Ratings

Meets Requirements

**Jungo: The Mortgage App**

8.4

8.415

**Surefire CRM**

7.9

7.913

Ease of Use

**Jungo: The Mortgage App**

7.2

7.216

**Surefire CRM**

6.7

6.714

Ease of Setup

**Jungo: The Mortgage App**

6.5

6.510

**Surefire CRM**

7.0

7.09

Ease of Admin

**Jungo: The Mortgage App**

6.8

6.810

**Surefire CRM**

7.0

7.010

Quality of Support

**Jungo: The Mortgage App**

7.6

7.615

**Surefire CRM**

7.3

7.314

Has the product been a good partner in doing business?

**Jungo: The Mortgage App**

7.8

7.810

**Surefire CRM**

7.3

7.310

Product Direction (% positive)

**Jungo: The Mortgage App**

8.4

8.415

**Surefire CRM**

7.3

7.313

Features

Mortgage CRM[Hide 57 FeaturesShow 57 Features](javascript:void(0);)

8.1

14

7.5

13

Loan Services

LOS Integration - Mortage CRM

7.5(won by 1.0)

8

 (There is a greater than 0.5 difference between this product's rating and its competitors)

6.5

12

Alerts - Mortgage CRM

7.9(tied score)

13

7.9(tied score)

12

Lender Relationship - Mortgage CRM

8.2(won by 0.3)

11

7.9

11

Compliance - Mortgage CRM

8.7(won by 1.6)

10

 (There is a greater than 0.5 difference between this product's rating and its competitors)

7.1

11

Commercial Mortgages

Not enough data

Not enough data

Third-Party Integrations

Not enough data

Not enough data

Client Management

Contact Management - Mortgage CRM

8.7(won by 0.6)

13

 (There is a greater than 0.5 difference between this product's rating and its competitors)

8.1

13

Real Estate CRM - Mortgage CRM

7.7(won by 0.8)

10

 (There is a greater than 0.5 difference between this product's rating and its competitors)

6.9

8

Email Marketing Automation - Mortgage CRM

7.9(won by 0.1)

13

7.8

13

Workflow Management

Not enough data

Not enough data

Loan Management

Not enough data

Not enough data

Document Management

Not enough data

Not enough data

Escrow Management

Not enough data

Not enough data

Property Tax Management

Not enough data

Not enough data

Lead Management

Not enough data

Not enough data

Borrower Management

Not enough data

Not enough data

Pricing Management

Not enough data

Not enough data

Pipeline Management

Not enough data

Not enough data

Refinance Management

Not enough data

Not enough data

Task Management

Not enough data

Not enough data

Compliance Management

Not enough data

Not enough data

Residential Mortgages

Not enough data

Not enough data

Agentic AI - Mortgage CRM

Autonomous Task Execution

Not enough data

Not enough data

Multi-step Planning

Not enough data

Not enough data

Cross-system Integration

Not enough data

Not enough data

Adaptive Learning

Not enough data

Not enough data

Proactive Assistance

Not enough data

Not enough data

Decision Making

Not enough data

Not enough data

Additional Functionality

Third Party Loan Origination

Not enough data

Not enough data

Loan Servicing

Not enough data

Not enough data

Outsource Processing

Not enough data

Not enough data

Pre-Qualification

Not enough data

Not enough data

Loan Origination

Not enough data

Not enough data

Visual Presentation

Not enough data

Not enough data

Accounting

Not enough data

Not enough data

Activity Dashboard

Not enough data

Not enough data

For Brokers

Not enough data

Not enough data

Credit Reporting

Not enough data

Not enough data

Generative AI

Not enough data

Not enough data

API

Not enough data

Not enough data

Client Database

Not enough data

Not enough data

HUD Settlement Statements

Not enough data

Not enough data

Search/Filter

Not enough data

Not enough data

Government Loans

Not enough data

Not enough data

For Borrowers

Not enough data

Not enough data

Promissory Notes

Not enough data

Not enough data

Multi-Branch

Not enough data

Not enough data

AI Copilot

Not enough data

Not enough data

Lender Search

Not enough data

Not enough data

Reporting & Statistics

Not enough data

Not enough data

Document Storage

Not enough data

Not enough data

Marketing Automation

Not enough data

Not enough data

Contact Management

Not enough data

Not enough data

Amortization Schedule

Not enough data

Not enough data

Customer Statements

Not enough data

Not enough data

Electronic Applications

Not enough data

Not enough data

Payment Tracking

Not enough data

Not enough data

User Insights

Reviewers' Company Size

[![Jungo: The Mortgage App](https://images.g2crowd.com/uploads/product/image/thumb_square/thumb_square_71531191ce4ae1d5b04fedf3d0b68da1/jungo-the-mortgage-app.png "Jungo: The Mortgage App")](https://www.g2.com/products/jungo-the-mortgage-app/reviews)

Jungo: The Mortgage App

Small-Business(50 or fewer emp.)

65.0%

Mid-Market(51-1000 emp.)

25.0%

Enterprise(\> 1000 emp.)

10.0%

[![Surefire CRM](https://images.g2crowd.com/uploads/product/image/thumb_square/thumb_square_2a793c9873e2d36b058c6572763b4aa0/surefire-crm.png "Surefire CRM")](https://www.g2.com/products/surefire-crm/reviews)

Surefire CRM

Small-Business(50 or fewer emp.)

20.0%

Mid-Market(51-1000 emp.)

75.0%

Enterprise(\> 1000 emp.)

5.0%

Small-Business

(50 or fewer emp.)

65.0%

20.0%

Mid-Market

(51-1000 emp.)

25.0%

75.0%

Enterprise

(\> 1000 emp.)

10.0%

5.0%

Reviewers' Industry

[![Jungo: The Mortgage App](https://images.g2crowd.com/uploads/product/image/thumb_square/thumb_square_71531191ce4ae1d5b04fedf3d0b68da1/jungo-the-mortgage-app.png "Jungo: The Mortgage App")](https://www.g2.com/products/jungo-the-mortgage-app/reviews)
Jungo: The Mortgage App

Financial Services

65.0%

Real Estate

15.0%

Wholesale

10.0%

Banking

5.0%

Accounting

5.0%

Other

0.0%

[![Surefire CRM](https://images.g2crowd.com/uploads/product/image/thumb_square/thumb_square_2a793c9873e2d36b058c6572763b4aa0/surefire-crm.png "Surefire CRM")](https://www.g2.com/products/surefire-crm/reviews)
Surefire CRM

Financial Services

50.0%

Real Estate

30.0%

Insurance

5.0%

Information Technology and Services

5.0%

Education Management

5.0%

Other

5.0%

FAQs

## Jungo: The Mortgage App vs Surefire CRM FAQs

Generated using AI

Last updated: August 15, 2026

### What is the difference between Surefire CRM vs Jungo: The Mortgage App?

Jungo: The Mortgage App stands out for higher overall reviewer satisfaction, especially in support and meeting requirements, while Surefire CRM is noted for its marketing automation and content library.

| | [Surefire CRM](https://www.g2.com/products/surefire-crm/reviews) | [Jungo: The Mortgage App](https://www.g2.com/products/jungo-the-mortgage-app/reviews) |
| --- | --- | --- |
| G2 Rating (reviews) | 4.0/5 (20 reviews) | 4.5/5 (20 reviews) |
| Largest Segment | Mid-Market | Small-Business |
| Ease of Setup score | 7.0 | 6.5 |
| Quality of Support score | 7.3 | 7.6 |
| Top Reviewer-Cited Strength | Robust marketing automation and content library | Customization for loan tracking and strong customer service |

### How do the pricing models of Surefire CRM and Jungo: The Mortgage App compare?

Jungo: The Mortgage App is rated higher for value, with reviewers expressing greater satisfaction with its pricing.

- **Surefire CRM:** In recent reviews, some buyers express frustration with support and billing experiences, impacting perceived value.
- **Jungo: The Mortgage App:** Reviewers note the product is expensive but feel the customization and support justify the cost.
- **Switching reasons:** Recent Surefire CRM reviewers mention considering alternatives due to support and billing issues.

### What are the best alternatives to Surefire CRM and Jungo: The Mortgage App?

The top 3 alternatives to Surefire CRM and Jungo: The Mortgage App are BNTouch Mortgage CRM, Total Expert, and Salesforce Sales Cloud.

| Product | G2 Rating (reviews) | Largest Segment | Pricing Insight | Top Reviewer-Cited Strength |
| --- | --- | --- | --- | --- |
| [Surefire CRM](https://www.g2.com/products/surefire-crm/reviews) | 4.0/5 (20 reviews) | Mid-Market | — | Robust marketing automation and content library |
| [Jungo: The Mortgage App](https://www.g2.com/products/jungo-the-mortgage-app/reviews) | 4.5/5 (20 reviews) | Small-Business | Expensive but justified by customization and support | Customization for loan tracking and strong customer service |
| [BNTouch Mortgage CRM](https://www.g2.com/products/bntouch-mortgage-crm/reviews) | 4.5/5 (68 reviews) | Small-Business | — | — |
| [Total Expert](https://www.g2.com/products/total-expert-lead-management/reviews) | 4.5/5 (157 reviews) | Mid-Market | — | — |

### Which Mortgage CRM features should I prioritize when comparing Surefire CRM and Jungo: The Mortgage App?

Buyers should prioritize Contact Management, Marketing Automation, Customization, Ease of Setup, and Customer Support when comparing Surefire CRM and Jungo: The Mortgage App.

- **Contact Management:** Both products are frequently praised for robust contact management capabilities.
- **Marketing Automation:** Surefire CRM is highlighted for its built-in marketing automation and content library; Jungo: The Mortgage App offers marketing features but with less emphasis in recent reviews.
- **Customization:** Jungo: The Mortgage App is consistently cited for its high degree of customization for loan tracking and business processes.
- **Ease of Setup:** Surefire CRM scores 7.0, while Jungo: The Mortgage App scores 6.5, indicating a slight edge for Surefire CRM in setup simplicity.
- **Customer Support:** Jungo: The Mortgage App scores 7.6, compared to Surefire CRM's 7.3, reflecting higher satisfaction with support.

### What are the pros and cons of Surefire CRM vs Jungo: The Mortgage App?

Surefire CRM's headline strength is its marketing automation and content library, while Jungo: The Mortgage App excels in customization and customer support.

- **Surefire CRM strengths:** Robust marketing automation, extensive content library, customizable workflows, and strong contact management.
- **Surefire CRM trade-offs:** Reviewers note delayed or unhelpful support, billing frustrations, and integration limitations with some LOS platforms.
- **Jungo: The Mortgage App strengths:** High degree of customization for loan tracking, strong customer service, and effective contact management.
- **Jungo: The Mortgage App trade-offs:** Some reviewers mention a steep learning curve, higher cost, and reliance on third-party tools for certain features.

### Is Surefire CRM or Jungo: The Mortgage App better for small businesses?

Jungo: The Mortgage App is the better fit for small businesses, as it is most popular in the Small-Business segment and receives strong support sentiment from that group.

- **Surefire CRM:** Most popular with Mid-Market companies, with reviewers noting its marketing automation and content strengths.
- **Jungo: The Mortgage App:** Most popular with Small-Business reviewers, who highlight its customization and support as key benefits.

### Which Mortgage CRM platform has better integrations?

Jungo: The Mortgage App is favored for integrations, with reviewers highlighting its Salesforce platform foundation and LOS integration.

- **Surefire CRM:** Reviewers mention integration with some LOS platforms, but also note limitations and challenges with certain integrations.
- **Jungo: The Mortgage App:** Reviewers cite integration with Encompass LOS and the flexibility of the Salesforce platform for adding business texting, voicemail drops, and other tools.

### How do Surefire CRM and Jungo: The Mortgage App compare on customer support?

Jungo: The Mortgage App has a slight edge in Quality of Support, scoring 7.6 versus Surefire CRM's 7.3, a difference below the materiality threshold and indicating near-parity.

- **Surefire CRM:** Reviewers describe support as responsive and dedicated in some cases, but others report delayed responses and difficulty reaching support channels.
- **Jungo: The Mortgage App:** Many reviewers praise the support team by name and highlight efficient, knowledgeable assistance, though a few mention inconsistent experiences.

### Which is easier to implement, Surefire CRM or Jungo: The Mortgage App?

Surefire CRM is rated slightly higher for Ease of Setup at 7.0 compared to Jungo: The Mortgage App's 6.5, but the difference is not material.

- **Surefire CRM:** Reviewers note a moderate learning curve but generally find setup straightforward, especially for marketing automation features.
- **Jungo: The Mortgage App:** Reviewers mention a steeper learning curve and the need for onboarding assistance, but also highlight the benefits of customization after setup.

### Which product has better Contact Management?

Both Surefire CRM and Jungo: The Mortgage App are highly rated for Contact Management, with reviewers consistently citing this as a core strength.

- **Surefire CRM:** Reviewers highlight robust contact management, ease of sorting contacts by category, and effective database segmentation.
- **Jungo: The Mortgage App:** Reviewers praise the "address book" style interface, ability to manage all client and partner contacts, and efficient tracking of client stages.

Alternatives

**Jungo: The Mortgage App Alternatives**

 ![BNTouch Mortgage CRM](https://images.g2crowd.com/uploads/product/hd_favicon/f11e1800ccc4504f90599621bd5725bd/bntouch-mortgage-crm.svg "BNTouch Mortgage CRM")

[
BNTouch Mortgage CRM
](/products/bntouch-mortgage-crm/reviews)

 ![Lead Management](https://images.g2crowd.com/uploads/product/hd_favicon/0a5407caba4b6fc7ed93d4e1623ae20e/total-expert-lead-management.svg "Lead Management")

[
Total Expert
](/products/total-expert-lead-management/reviews)

 ![Shape Mortgage CRM](https://images.g2crowd.com/uploads/product/hd_favicon/90ed07575dbde21292ccb0e8cf719fb7/shape-software-shape-mortgage-crm.svg "Shape Mortgage CRM")

[
Shape Mortgage CRM
](/products/shape-software-shape-mortgage-crm/reviews)

 ![Encompass Digital Mortgage Solution](https://images.g2crowd.com/uploads/product/image/thumb_square/thumb_square_b5b44eb5780b25b9097f3e3eba5977f9/encompass-digital-mortgage-solution.png "Encompass Digital Mortgage Solution")

[
Encompass Digital Mortgage...
](/products/encompass-digital-mortgage-solution/reviews)

**Surefire CRM Alternatives**

 ![BNTouch Mortgage CRM](https://images.g2crowd.com/uploads/product/hd_favicon/f11e1800ccc4504f90599621bd5725bd/bntouch-mortgage-crm.svg "BNTouch Mortgage CRM")

[
BNTouch Mortgage CRM
](/products/bntouch-mortgage-crm/reviews)

 ![Lead Management](https://images.g2crowd.com/uploads/product/hd_favicon/0a5407caba4b6fc7ed93d4e1623ae20e/total-expert-lead-management.svg "Lead Management")

[
Total Expert
](/products/total-expert-lead-management/reviews)

 ![Shape Mortgage CRM](https://images.g2crowd.com/uploads/product/hd_favicon/90ed07575dbde21292ccb0e8cf719fb7/shape-software-shape-mortgage-crm.svg "Shape Mortgage CRM")

[
Shape Mortgage CRM
](/products/shape-software-shape-mortgage-crm/reviews)

 ![nCino's Mortgage Suite](https://images.g2crowd.com/uploads/product/image/thumb_square/thumb_square_ac2fa3f27d2e6903639fbd9d3a95c190/ncino-s-mortgage-suite.png "nCino's Mortgage Suite")

[
nCino's Mortgage Suite
](/products/ncino-s-mortgage-suite/reviews)

## Jungo: The Mortgage App vs Surefire CRM

When assessing the two solutions, reviewers found Jungo: The Mortgage App easier to use and do business with overall. However, reviewers preferred the ease of set up with Surefire CRM, along with administration.

- Reviewers felt that Jungo: The Mortgage App meets the needs of their business better than Surefire CRM.
- When comparing quality of ongoing product support, reviewers felt that Jungo: The Mortgage App is the preferred option.
- For feature updates and roadmaps, our reviewers preferred the direction of Jungo: The Mortgage App over Surefire CRM.