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At a Glance
Market Segments
Small-Business (72.1% of reviews)
Mid-Market (48.1% of reviews)
Entry-Level Pricing
$0.00
Starting at $1,250.00 Per Month
Intuit Mailchimp All-in-One Marketing Platform
Star Rating
(5,368)4.4 out of 5
Market Segments
Small-Business (72.1% of reviews)
Pros & Cons
Entry-Level Pricing
$0.00
Free Trial is available
Browse all 4 pricing plansSalesforce Marketing Cloud
Star Rating
(4,425)4.0 out of 5
Market Segments
Mid-Market (48.1% of reviews)
Pros & Cons
Entry-Level Pricing
Starting at $1,250.00 Per Month
Browse all 3 pricing plansSummary
AI Generated Summary
AI-generated. Powered by real user reviews.
- Users report that Salesforce Marketing Cloud Engagement excels in integration capabilities, with a score of 9.5 for integration, allowing seamless connections with various platforms, while Mailchimp's integration score is slightly lower at 8.7, which may limit some users' ability to connect with their preferred tools.
- Reviewers mention that Mailchimp All-in-One Marketing Platform offers a more user-friendly experience, scoring 8.8 in ease of use compared to Salesforce's 7.7, making it a better choice for small businesses or users with less technical expertise.
- G2 users highlight that Salesforce Marketing Cloud Engagement provides robust email marketing features, particularly in high-volume sending (8.6) and manage email deliverability (8.3), which are crucial for larger organizations, whereas Mailchimp scores slightly higher in sending outbound emails (9.0) and building and personalizing emails (8.9), appealing to users focused on creative campaigns.
- Users on G2 report that Mailchimp's automated email responses (8.7) and email list management (8.7) are more intuitive, making it easier for users to set up and manage their campaigns without extensive training, while Salesforce's scores in these areas are 8.2 and 8.1 respectively.
- Reviewers say that Salesforce Marketing Cloud Engagement shines in campaign automation (9.7), which is essential for businesses looking to streamline their marketing efforts, while Mailchimp's campaign automation score is lower at 8.7, indicating a potential gap in advanced automation features.
- Users report that Mailchimp's customer support is rated higher (8.3) compared to Salesforce's (7.7), suggesting that users may find more responsive assistance when using Mailchimp, which can be a significant factor for businesses needing reliable support.
Pricing
Entry-Level Pricing
Intuit Mailchimp All-in-One Marketing Platform
Free
$0.00
Easily create email campaigns and learn more about your customers
- Email support for first 30 days
- Pre-built Email Templates
- 300+ Integrations
Salesforce Marketing Cloud
Pro
Starting at $1,250.00
Per Month
Personalized marketing automation with email solutions
- Email Marketing
- Content Creation
- Integration with Salesforce Sales Cloud
Free Trial
Intuit Mailchimp All-in-One Marketing Platform
Free Trial is available
Salesforce Marketing Cloud
No trial information availableRatings
Meets Requirements
8.9
4,571
8.2
3,262
Ease of Use
8.7
4,585
7.6
3,439
Ease of Setup
8.7
2,163
7.3
1,928
Ease of Admin
8.8
2,058
7.8
1,707
Quality of Support
8.3
3,857
7.7
3,076
Has the product been a good partner in doing business?
8.8
1,949
8.0
1,672
Product Direction (% positive)
8.4
4,481
7.5
3,155
Features by Category
Email Marketing
9.0
774
|
Verified
7.9
1168
9.1
768
|
Verified
8.4
1164
8.9
764
|
Verified
8.1
1150
8.9
693
|
Verified
8.2
1064
Online Marketing
8.3
624
|
Verified
7.4
1062
8.3
616
|
Verified
7.4
887
8.3
570
|
Verified
7.5
841
8.6
691
|
Verified
7.2
917
8.3
561
7.3
854
Lead Management
8.4
595
|
Verified
8.0
1032
8.4
604
|
Verified
7.6
995
8.4
664
|
Verified
8.0
1040
8.0
479
7.9
1025
8.3
546
|
Verified
8.1
1022
8.3
571
|
Verified
7.8
964
8.2
487
7.9
923
8.1
472
8.3
1030
Campaign Management
8.5
581
|
Verified
7.6
873
8.3
466
7.6
771
8.2
511
|
Verified
7.1
669
7.9
423
6.7
201
Social
8.0
460
6.3
376
8.4
606
|
Verified
6.6
566
8.4
555
|
Verified
6.8
215
8.2
489
7.0
203
8.2
497
|
Verified
6.9
177
Reporting & Analytics
8.8
723
|
Verified
7.4
1065
8.5
614
6.9
892
8.1
534
|
Verified
6.5
770
8.0
511
|
Verified
6.5
716
8.0
510
6.5
703
Platform
8.3
536
|
Verified
6.9
628
8.4
474
|
Verified
7.8
187
8.7
510
|
Verified
8.0
676
8.2
410
|
Verified
7.4
168
8.0
377
7.3
128
8.9
524
|
Verified
8.0
668
8.4
441
|
Verified
7.8
139
Agentic AI - Marketing Automation
7.0
48
6.4
7
6.9
49
6.0
8
7.4
48
6.5
8
7.2
49
6.5
8
7.4
49
5.8
8
7.5
48
7.1
8
Integration
8.6
525
|
Verified
8.0
667
8.3
470
|
Verified
7.7
533
8.2
434
|
Verified
7.4
496
Messenger
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Channels
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Customers
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - Conversational Marketing
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Lead Generation
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Campaigns
Not enough data
9.3
29
Not enough data
9.2
28
Not enough data
9.1
29
Not enough data
9.1
27
Not enough data
9.3
29
Analytics
Not enough data
9.2
28
Not enough data
9.3
27
Optimization
Not enough data
9.0
27
Not enough data
9.5
28
Not enough data
9.4
27
Not enough data
8.9
28
Agentic AI - Push Notification
Not enough data
8.7
5
Not enough data
9.3
5
Not enough data
9.0
5
Segmentation
Not enough data
9.0
38
Not enough data
8.5
41
Targeting
Not enough data
9.2
42
Not enough data
9.0
41
Triggered Content
Not enough data
8.6
27
Not enough data
8.3
22
Not enough data
8.9
33
Personalized Content
Not enough data
8.8
32
Not enough data
8.9
25
Not enough data
8.9
40
Agentic AI - Personalization Engines
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Retargeting
8.3
121
Not enough data
8.7
260
Not enough data
8.3
227
Not enough data
8.6
270
Not enough data
8.2
213
Not enough data
8.3
203
Not enough data
8.6
247
Not enough data
Agentic AI - Retargeting
7.0
15
Not enough data
7.0
15
Not enough data
7.2
15
Not enough data
6.3
15
Not enough data
7.2
15
Not enough data
7.0
15
Not enough data
Text Messaging
8.8
19
9.1
30
8.0
17
8.8
29
9.0
19
8.9
28
8.5
17
8.7
29
8.5
19
8.9
29
8.4
16
8.6
30
8.4
16
9.1
30
8.0
16
8.9
30
SMS Platform
8.3
18
9.0
28
8.7
17
9.3
29
7.8
15
8.4
30
7.8
15
7.9
30
8.6
15
8.5
27
8.3
16
8.7
30
Agentic AI - SMS Marketing
8.8
8
8.7
5
8.8
7
9.3
5
8.8
8
9.3
5
8.8
8
9.3
5
8.8
8
9.0
5
8.8
7
9.3
5
Platform Basics
Not enough data
8.2
105
Not enough data
8.3
106
Not enough data
8.4
103
Not enough data
8.4
86
Not enough data
8.5
86
Agentic AI - Customer Journey Mapping
Not enough data
8.3
12
Attribution Modeling
Not enough data
8.4
31
Not enough data
8.9
29
Not enough data
8.7
23
Not enough data
8.3
26
Not enough data
8.7
27
Not enough data
8.4
30
Agentic AI - Attribution
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Marketing
Not enough data
8.5
39
Not enough data
8.3
27
Not enough data
8.5
33
Not enough data
8.2
37
Reporting
Not enough data
7.8
41
Not enough data
7.6
39
Not enough data
7.6
40
Platform Basics
Not enough data
7.9
42
Not enough data
8.0
44
Platform Data
Not enough data
7.7
49
Not enough data
7.4
45
Not enough data
7.8
47
Not enough data
7.9
44
Platform Additional Functionality
Not enough data
8.6
46
Not enough data
8.0
41
Not enough data
8.5
43
Agentic AI - Customer Journey Analytics
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Platform Interoperability
8.6(won by default)
140
Not enough data
Agentic AI - Social Media Advertising
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Social Functionality
8.9(won by default)
1793
Not enough data
Campaign Management
8.8(won by default)
1851
Not enough data
8.7(won by default)
1804
Not enough data
8.6(won by default)
1805
Not enough data
8.4(won by default)
1660
Not enough data
8.5(won by default)
1650
Not enough data
8.7(won by default)
1597
Not enough data
8.6(won by default)
1461
Not enough data
8.5(won by default)
1372
Not enough data
8.4(won by default)
1379
Not enough data
8.7(won by default)
1685
Not enough data
8.6(won by default)
1581
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Targeting
8.8(won by default)
1681
Not enough data
8.6(won by default)
1533
Not enough data
8.6(won by default)
1397
Not enough data
8.6(won by default)
1391
Not enough data
Platform
8.6(won by default)
1461
Not enough data
8.6(won by default)
1639
Not enough data
8.7(won by default)
1723
Not enough data
8.8(won by default)
1804
Not enough data
8.7(won by default)
1499
Not enough data
8.6(won by default)
1780
Not enough data
Feature Not Available
Not enough data
8.7(won by default)
1469
Not enough data
8.8(won by default)
1736
Not enough data
Page Customization
8.9
139
|
Verified
7.6
46
8.6
141
|
Verified
7.8
47
8.5
134
|
Verified
7.8
46
8.5
137
|
Verified
8.0
43
Page Optimization
8.6
121
|
Verified
8.0
42
8.9
134
7.5
39
8.6
125
|
Verified
7.8
44
8.4
120
|
Verified
7.4
36
Integrations
8.4
117
|
Verified
7.9
35
8.9
129
|
Verified
7.9
46
8.7
117
|
Verified
8.0
40
Generative AI
7.8
62
7.9
11
Agentic AI - Landing Page Builders
7.5
10
Not enough data
Lead Monitoring
Not enough data
8.2
47
Not enough data
8.0
46
Not enough data
7.8
45
Agentic AI - Lead Capture
Not enough data
Not enough data
Not enough data
Not enough data
Data Capture
Not enough data
7.5
44
Not enough data
7.8
46
Not enough data
7.0
42
Not enough data
7.5
46
Analytics
Not enough data
7.7
45
Not enough data
7.5
48
Customization
Not enough data
7.7
48
Not enough data
8.0
47
Not enough data
7.7
45
Not enough data
8.1
45
Survey Management
8.5
135
Not enough data
8.4
135
Not enough data
8.7
139
Not enough data
8.5
132
Not enough data
Survey Customization
8.1
120
Not enough data
8.6
129
Not enough data
8.3
126
Not enough data
8.2
118
Not enough data
Survey Insights
8.6
135
Not enough data
8.4
115
Not enough data
8.6
126
Not enough data
8.5
126
Not enough data
Agentic AI - Survey
6.5
9
Not enough data
6.3
9
Not enough data
6.5
9
Not enough data
Loyalty Experience
Not enough data
9.3
12
Not enough data
9.4
11
Not enough data
9.1
11
Not enough data
9.9
12
Not enough data
8.5
11
Not enough data
9.1
11
Loyalty Platform
Not enough data
9.1
13
Not enough data
9.7
13
Not enough data
9.4
12
Not enough data
8.9
12
Not enough data
9.1
11
Agentic AI - Loyalty Management
Not enough data
8.7
5
Not enough data
9.7
5
Not enough data
10.0
5
Not enough data
9.0
5
Customization
8.6
22
Not enough data
7.7
22
Not enough data
7.8
22
Not enough data
8.8
22
Not enough data
Additional Functionality
8.0
22
Not enough data
6.7
22
Not enough data
8.0
22
Not enough data
7.2
22
Not enough data
7.9
22
Not enough data
Computing
Not enough data
8.7
5
Not enough data
8.3
5
Not enough data
8.1
6
Experimental Design
Not enough data
8.3
5
Not enough data
8.7
5
Not enough data
7.7
5
Analytics
Not enough data
7.7
5
Not enough data
8.7
5
Agentic AI - A/B Testing
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - Personalization
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Marketing Distribution
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Campaign Planning
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Integrations
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Analysis
Not enough data
8.7
46
Not enough data
9.1
46
Not enough data
8.3
39
Not enough data
9.1
37
Campaigns
Not enough data
8.7
44
Not enough data
9.0
43
Not enough data
8.8
44
Not enough data
8.8
42
Not enough data
9.4
37
Not enough data
9.1
37
Engagement
Not enough data
8.4
42
Platform
Not enough data
8.9
42
Not enough data
8.8
43
Not enough data
8.6
43
Agentic AI - Mobile Marketing
Not enough data
8.1
6
Not enough data
8.1
6
Not enough data
8.1
6
Not enough data
7.8
6
Not enough data
8.1
6
Not enough data
8.3
6
Marketing Operations
8.4
343
|
Verified
8.0
92
8.7
430
|
Verified
8.5
107
8.5
344
8.0
97
8.4
384
|
Verified
8.7
105
Feature Not Available
7.5
76
Feature Not Available
7.9
69
Campaign Activity
8.8
451
|
Verified
8.6
100
8.9
468
|
Verified
8.6
114
8.5
380
|
Verified
8.3
89
8.2
354
|
Verified
8.4
102
8.5
390
|
Verified
8.1
92
7.9
233
7.9
73
Agentic AI - Marketing Analytics
7.7
16
8.3
5
7.3
15
8.0
5
7.9
16
8.0
5
Customizations
8.5
51
Not enough data
8.6
50
Not enough data
8.2
46
Not enough data
8.3
44
Not enough data
Growth
8.6
43
Not enough data
8.8
47
Not enough data
9.2
49
Not enough data
8.4
43
Not enough data
8.2
43
Not enough data
Content
8.9
50
Not enough data
8.8
51
Not enough data
Feature Not Available
Not enough data
8.6
34
Not enough data
Support
8.7
38
Not enough data
Categories
Categories
Shared Categories
Intuit Mailchimp All-in-One Marketing Platform and Salesforce Marketing Cloud are categorized as SMS Marketing, Landing Page Builders, Marketing Analytics, and Marketing Automation
Unique Categories
Intuit Mailchimp All-in-One Marketing Platform is categorized as Retargeting, Website Builder, Social Media Advertising, Survey, and Online Form Builder
Salesforce Marketing Cloud is categorized as Mobile Marketing, A/B Testing, Push Notification, Customer Journey Mapping, Attribution, Conversational Marketing, Customer Journey Analytics, Lead Capture, Loyalty Management, Personalization, and Personalization Engines
Reviews
Reviewers' Company Size
Intuit Mailchimp All-in-One Marketing Platform
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Salesforce Marketing Cloud
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Marketing and Advertising
13.4%
Information Technology and Services
6.1%
Non-Profit Organization Management
5.4%
Retail
4.9%
Education Management
3.7%
Other
66.6%
Computer Software
13.6%
Marketing and Advertising
12.7%
Information Technology and Services
10.3%
Financial Services
4.5%
Internet
3.5%
Other
55.4%
Alternatives
Discussions
What is the best alternative to Mailchimp?
7 Comments
TH
Popular alternatives to Mailchimp include Constant Contact, HubSpot, SendinBlue, GetResponse, Campaign Monitor, AWeber, and ConvertKit. Choose based on your...Read more
Could you please check the programming and engineering for the website.
2 Comments
EB
The field of web programming is quite competitive. Completing an online web development degree program gives you the competitive advantage you need to...Read more
Is Salesforce an ESP?
3 Comments
SM
Yes, Salesforce can be considered an Email Service Provider (ESP) through its Marketing Cloud, specifically the Engagement Cloud segment. Salesforce...Read more
I'm stuck on setting up automated email campaigns in Salesforce Marketing Cloud Engagement. Any tips?
3 Comments
SM
Here are some quick tips to help you set up automated email campaigns in Salesforce Marketing Cloud Engagement:
1. Set Clear Goals: Know what you want to...Read more
What does Salesforce software do?
3 Comments
SM
Salesforce is a cloud-based CRM platform designed to help businesses manage customer relationships and streamline operations. Here’s what it does:
1....Read more
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