Introducing G2.ai, the future of software buying.Try now
Compare Instapage and WordPress.com 
Featured Products
Sponsored
You’re seeing this ad based on the product’s relevance to this page. Sponsored content does not receive preferential treatment in any of G2’s ratings.
Saleswings
Visit Website
Sponsored
You’re seeing this ad based on the product’s relevance to this page. Sponsored content does not receive preferential treatment in any of G2’s ratings.
Convesio
Visit Website
Sponsored
You’re seeing this ad based on the product’s relevance to this page. Sponsored content does not receive preferential treatment in any of G2’s ratings.
LogicWeb
Visit Website
At a Glance
Market Segments
Small-Business (63.6% of reviews)
Small-Business (64.9% of reviews)
Entry-Level Pricing
$79.00 Per Month
$4 user/month
Instapage
Star Rating
(509)4.3 out of 5
Market Segments
Small-Business (63.6% of reviews)
Pros & Cons
Entry-Level Pricing
$79.00 Per Month
Free Trial is available
Browse all 3 pricing plansWordPress.com
Star Rating
(2,630)4.4 out of 5
Market Segments
Small-Business (64.9% of reviews)
Pros & Cons
Entry-Level Pricing
$4 user/month
Browse all 5 pricing plansSummary
AI Generated Summary
AI-generated. Powered by real user reviews.
- Users report that Instapage excels in its drag-and-drop functionality, scoring 9.2, which allows for seamless page customization. In contrast, WordPress.com, while still user-friendly, has a slightly lower score of 8.2 in this area, indicating that users may find it less intuitive for quick edits.
- Reviewers mention that Instapage's A/B testing feature is robust, with a score of 8.5, making it easier for marketers to optimize their landing pages. WordPress.com, however, has a lower score of 6.8 for SEO capabilities, which can limit the effectiveness of its A/B testing in driving traffic.
- G2 users highlight that Instapage's quality of support is rated at 8.6, suggesting that users feel well-supported when they encounter issues. Conversely, WordPress.com has a lower support rating of 7.9, which may lead to longer resolution times for users needing assistance.
- Users on G2 report that Instapage's content library, with a score of 7.9, provides a variety of templates that are specifically designed for conversion optimization. In comparison, WordPress.com has a broader range of templates but scores lower in advanced customization options, which may not meet the needs of users looking for highly tailored solutions.
- Reviewers mention that Instapage's WYSIWYG editor integration is rated at 8.2, making it easy for users to visualize changes in real-time. WordPress.com, while offering a WYSIWYG editor, does not provide the same level of integration, which can hinder the editing experience for some users.
- Users say that Instapage's mobile responsiveness is rated at 8.1, ensuring that landing pages look great on all devices. WordPress.com, while also mobile-friendly, has a lower score of 8.0 in this area, indicating that there may be slight discrepancies in how pages render across different platforms.
Pricing
Entry-Level Pricing
Instapage
Create
$79.00
Per Month
Build on-brand, pixel-perfect, responsive pages without a developer
- Drag & drop builder
- Reusable page blocks
- Real-time visual collaboration
WordPress.com
Personal Plan
$4
user/month
Add some personality to your website with a custom domain and access to 24/7 support.
Free Trial
Instapage
Free Trial is available
WordPress.com
No trial information availableRatings
Meets Requirements
8.5
419
8.8
2,358
Ease of Use
9.0
419
8.4
2,365
Ease of Setup
9.0
234
8.1
1,138
Ease of Admin
8.9
228
8.5
1,120
Quality of Support
8.7
390
7.9
1,889
Has the product been a good partner in doing business?
8.5
216
8.5
979
Product Direction (% positive)
7.8
400
7.9
2,319
Features by Category
Page Customization
9.2
135
|
Verified
Not enough data
8.1
133
|
Verified
Not enough data
7.9
122
|
Verified
Not enough data
7.8
125
|
Verified
Not enough data
Page Optimization
8.4
119
|
Verified
Not enough data
7.9
133
|
Verified
Not enough data
7.2
119
|
Verified
Not enough data
6.8
99
|
Verified
Not enough data
Integrations
6.6
59
|
Verified
Not enough data
7.5
87
|
Verified
Not enough data
8.6
127
|
Verified
Not enough data
Generative AI
6.4
27
Not enough data
Agentic AI - Landing Page Builders
Not enough data
Not enough data
Computing
8.7
45
Not enough data
6.1
28
Not enough data
8.5
55
Not enough data
Experimental Design
8.1
40
Not enough data
8.2
38
Not enough data
7.8
42
Not enough data
Analytics
7.4
53
Not enough data
7.7
48
Not enough data
Agentic AI - A/B Testing
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Platform Basics
Not enough data
8.4
120
Not enough data
8.5
120
Not enough data
8.5
121
Not enough data
8.6
120
Platform Additional Functionalities
Not enough data
8.2
111
Not enough data
8.3
117
Not enough data
8.0
111
Agentic AI - Web Design
Not enough data
8.0
24
Not enough data
7.9
24
Not enough data
8.1
24
Not enough data
8.1
24
Not enough data
7.8
24
Performance
Not enough data
9.2
16
Not enough data
9.5
16
Not enough data
8.4
16
Not enough data
8.6
16
Not enough data
8.9
14
Security
Not enough data
9.3
16
Not enough data
9.3
14
Not enough data
8.9
16
Not enough data
9.1
16
Free Resources
Not enough data
8.6
14
Not enough data
8.7
15
Not enough data
9.9
15
Performance - Cloud Web Hosting
Not enough data
9.3
5
Not enough data
9.7
5
Not enough data
9.3
5
Not enough data
10.0
5
Support - Cloud Web Hosting
Not enough data
10.0
5
Not enough data
9.7
5
Not enough data
9.3
5
Not enough data
9.3
5
Security - Cloud Web Hosting
Not enough data
9.7
5
Not enough data
9.3
5
Not enough data
9.7
5
Agentic AI - Heatmap Tools
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Analysis
8.0
52
Not enough data
7.9
50
Not enough data
7.5
52
Not enough data
7.6
41
Not enough data
7.9
45
Not enough data
Reporting
8.1
59
Not enough data
7.5
33
Not enough data
7.9
43
Not enough data
7.6
37
Not enough data
Agentic AI - Personalization
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Customizations
6.2
7
8.5
1691
7.1
7
8.2
1650
8.6
7
8.2
1582
7.6
7
8.6
1543
Growth
7.1
7
8.4
1531
8.8
7
8.2
1568
7.9
7
8.0
1404
6.7
7
8.0
1117
7.6
7
8.4
1297
Content
7.9
7
8.2
1259
8.1
7
8.7
1633
8.3
7
8.6
1475
8.6
6
8.8
294
Support
8.6
6
8.1
281
Categories
Categories
Shared Categories
Instapage and WordPress.com are categorized as Website Builder
Unique Categories
WordPress.com is categorized as Web Design, WordPress Hosting, Cloud Web Hosting, Managed Hosting, and Shared Hosting
Reviews
Reviewers' Company Size
Instapage
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
WordPress.com
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Marketing and Advertising
29.1%
Computer Software
7.7%
Information Technology and Services
5.3%
Real Estate
4.8%
Financial Services
4.6%
Other
48.5%
Marketing and Advertising
16.0%
Computer Software
8.4%
Information Technology and Services
7.4%
Internet
3.8%
Writing and Editing
3.3%
Other
61.2%
Discussions
Can I use Instapage landing pages on my own website/domain?
1 Comment
BL
Yes!Read more
What is Instapage used for?
1 Comment
JS
Instapage is a powerful landing page builder designed to help businesses create high-converting landing pages quickly and easily. Founded in 2012, the...Read more
Instapage has no more discussions with answers
How do you add features on WordPress?
3 Comments
FM
There are mainly 6 ways to add features to WordPress. Here is the short list on it.
1) Plugins: Install and activate via "Plugins" > "Add New."
2)...Read more
What is the best way to use Wordpress to its fullest capability.
2 Comments
SK
I used a YouTube video but kind of customized it to my needs. It's super simple but don't let the length of the video fool you. I used this one:...Read more
Hunting for software insights?
With over 3 million reviews, we can provide the specific details that help you make an informed software buying decision for your business. Finding the right product is important, let us help.
