Compare Instapage and Mouseflow 
At a Glance
Market Segments
Small-Business (63.7% of reviews)
Small-Business (68.0% of reviews)
Entry-Level Pricing
$79.00 Per Month
Free 500 Sessions Per Month
Instapage
Star Rating
(518)4.3 out of 5
Market Segments
Small-Business (63.7% of reviews)
Pros & Cons
Entry-Level Pricing
$79.00 Per Month
Free Trial is available
Browse all 3 pricing plansMouseflow
Star Rating
(689)4.6 out of 5
Market Segments
Small-Business (68.0% of reviews)
Pros & Cons
Entry-Level Pricing
Free 500 Sessions Per Month
Free Trial is available
Browse all 5 pricing plansInstapage vs Mouseflow
When assessing the two solutions, reviewers found Instapage easier to use. However, reviewers felt that Mouseflow was easier to administer and do business with overall. Finally, reviewers felt that the products are equally easy to set up.
- Reviewers felt that Mouseflow meets the needs of their business better than Instapage.
- When comparing quality of ongoing product support, reviewers felt that Mouseflow is the preferred option.
- For feature updates and roadmaps, our reviewers preferred the direction of Mouseflow over Instapage.
Pricing
Entry-Level Pricing
Instapage
Create
$79.00
Per Month
Build on-brand, pixel-perfect, responsive pages without a developer
- Drag & drop builder
- Reusable page blocks
- Real-time visual collaboration
Mouseflow
Free Forever
Free
500 Sessions Per Month
Start spotting friction and drop-offs on limited traffic.
- 1 website project
- 1 conversion funnel analytics
- 1 month data retention
Free Trial
Instapage
Free Trial is available
Mouseflow
Free Trial is available
Ratings
Meets Requirements
8.4
421
8.8
515
Ease of Use
9.0
421
8.8
524
Ease of Setup
9.0
236
9.0
340
Ease of Admin
8.9
230
9.0
281
Quality of Support
8.7
392
9.0
407
Has the product been a good partner in doing business?
8.5
218
8.9
252
Product Direction (% positive)
7.8
401
8.6
467
Features by Category
Metrics
Not enough data
8.5
169
Not enough data
8.4
169
Not enough data
8.4
178
Not enough data
8.4
171
Not enough data
7.9
157
Not enough data
7.8
144
Not enough data
7.7
144
Not enough data
8.2
159
Not enough data
7.9
159
Reporting
Not enough data
Feature Not Available
Not enough data
7.7
147
Not enough data
Feature Not Available
Not enough data
7.5
146
Not enough data
7.7
154
Not enough data
7.7
141
Not enough data
8.0
157
Other
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
7.7
136
Not enough data
Feature Not Available
Not enough data
7.0
123
Not enough data
Feature Not Available
Agentic AI - Digital Analytics
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Administration
Not enough data
7.5
116
Not enough data
7.6
118
Not enough data
8.1
145
Not enough data
8.3
137
User Behavior
Not enough data
8.7
233
|
Verified
Not enough data
8.7
231
|
Verified
Not enough data
7.9
217
|
Verified
A/B Testing
Not enough data
7.7
176
|
Verified
Not enough data
6.8
139
|
Verified
Not enough data
8.0
183
|
Verified
Not enough data
7.4
142
|
Verified
Visitor Information
Not enough data
7.9
193
|
Verified
Not enough data
7.8
175
|
Verified
Agentic AI - Session Replay
Not enough data
7.8
6
Product Analytics
Not enough data
7.3
60
Not enough data
7.9
65
Not enough data
7.4
64
Not enough data
8.0
67
Not enough data
7.9
53
Not enough data
7.3
54
Not enough data
7.7
52
Not enough data
7.3
55
Agentic AI - Product Analytics
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Behavioral Analytics - Product Analytics
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Platform Infrastructure - Product Analytics
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
AI driven optimization - Product Analytics
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Analytics
Not enough data
8.3
87
Not enough data
8.4
99
Not enough data
8.3
88
Not enough data
7.8
80
Not enough data
7.8
80
Not enough data
Feature Not Available
Administration
Not enough data
7.8
74
Not enough data
7.2
75
Not enough data
7.6
78
Generative AI
Not enough data
6.5
43
Agentic AI - E-Commerce Analytics
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Platform Basics
Not enough data
7.6
11
Not enough data
7.4
11
Not enough data
7.7
10
Not enough data
7.7
10
Not enough data
7.8
10
Agentic AI - Customer Journey Mapping
Not enough data
8.7
5
Page Customization
9.2
135
|
Verified
Not enough data
8.1
132
|
Verified
Not enough data
7.9
122
|
Verified
Not enough data
7.8
124
|
Verified
Not enough data
Page Optimization
8.4
119
|
Verified
Not enough data
7.9
133
|
Verified
Not enough data
7.2
118
|
Verified
Not enough data
6.7
98
|
Verified
Not enough data
Integrations
6.6
58
|
Verified
Not enough data
7.5
86
|
Verified
Not enough data
8.6
126
|
Verified
Not enough data
Generative AI
6.4
26
Not enough data
Agentic AI - Landing Page Builders
Not enough data
Not enough data
Computing
8.7
45
Not enough data
6.1
28
Not enough data
8.5
55
Not enough data
Experimental Design
8.1
40
Not enough data
8.2
38
Not enough data
7.8
42
Not enough data
Analytics
7.4
53
Not enough data
7.7
48
Not enough data
Agentic AI - A/B Testing
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Generative AI
Not enough data
6.3
10
Not enough data
6.7
10
Survey Management
Not enough data
7.6
21
Not enough data
7.6
22
Not enough data
8.0
23
Not enough data
8.1
23
Process Management
Not enough data
7.9
22
Not enough data
7.9
21
Not enough data
8.7
22
Not enough data
Feature Not Available
System Management
Not enough data
8.7
20
Not enough data
Feature Not Available
Agentic AI - Heatmap Tools
Not enough data
8.1
6
Not enough data
7.8
6
Not enough data
8.3
6
Not enough data
7.2
6
Not enough data
7.5
6
Not enough data
8.6
6
Analysis
8.0
52
8.2
226
7.9
50
8.0
201
7.5
52
8.3
221
7.6
41
8.2
210
7.9
45
8.4
231
Reporting
8.1
59
9.1
260
7.5
33
8.9
260
7.9
43
8.7
239
7.6
37
8.1
208
Agentic AI - Personalization
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Marketing Operations
Not enough data
6.9
73
Not enough data
8.0
81
Not enough data
7.9
82
Not enough data
8.1
77
Not enough data
7.0
69
Not enough data
Feature Not Available
Campaign Activity
Not enough data
7.8
83
Not enough data
8.2
92
Not enough data
7.4
76
Not enough data
7.5
75
Not enough data
7.5
74
Not enough data
Feature Not Available
Agentic AI - Marketing Analytics
Not enough data
9.0
5
Not enough data
8.7
5
Not enough data
7.7
5
Customizations
6.1
6
Not enough data
7.2
6
Not enough data
8.9
6
Not enough data
7.8
6
Not enough data
Growth
7.2
6
Not enough data
9.2
6
Not enough data
8.1
6
Not enough data
6.7
6
Not enough data
7.8
6
Not enough data
Content
7.8
6
Not enough data
8.1
6
Not enough data
8.3
6
Not enough data
8.7
5
Not enough data
Support
8.7
5
Not enough data
Categories
Categories
Shared Categories
Instapage and Mouseflow are categorized as Heatmap Tools
Unique Categories
Instapage is categorized as Personalization, Landing Page Builders, A/B Testing, and Website Builder
Mouseflow is categorized as E-Commerce Analytics, Product Analytics, Session Replay, Marketing Analytics, Enterprise Feedback Management, Digital Analytics, and Customer Journey Mapping
Reviews
Reviewers' Company Size
Instapage
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Mouseflow
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Marketing and Advertising
28.8%
Computer Software
7.6%
Information Technology and Services
5.2%
Real Estate
5.0%
Financial Services
4.6%
Other
48.7%
Marketing and Advertising
10.4%
Computer Software
7.4%
Retail
5.1%
Information Technology and Services
4.8%
Health, Wellness and Fitness
3.9%
Other
68.3%
Discussions
Can I use Instapage landing pages on my own website/domain?
1 Comment
BL
Yes!Read more
What is Instapage used for?
1 Comment
JS
Instapage is a powerful landing page builder designed to help businesses create high-converting landing pages quickly and easily. Founded in 2012, the...Read more
Instapage has no more discussions with answers
What is Mouseflow used for?
2 Comments
JM
Mouse flow is a behavioural analytic solution to help identify and work out friction on your web pages. Read more
Why can't record all sessions
1 Comment
EC
Hello!
Mouseflow is designed to record all of your visitors' sessions, so there seems to be something going on preventing you to do so.
We’d like an...Read more
Why the amount of recordings is the same as heatmaps? And why the credits are too low?
1 Comment
Official Response from Mouseflow
Hi Rocio, there seems to be some confusion. For $49/mo Crazy Egg offers 500 recordings and 75,000 page views. On a cheaper plan (29$/mo) Mouseflow offers...Read more
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