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Compare Instapage and Ion 
Featured Products
At a Glance
Market Segments
Small-Business (63.6% of reviews)
Mid-Market (42.3% of reviews)
Entry-Level Pricing
$79.00 Per Month
Contact Us Per Year
Instapage
Star Rating
(509)4.3 out of 5
Market Segments
Small-Business (63.6% of reviews)
Pros & Cons
Entry-Level Pricing
$79.00 Per Month
Free Trial is available
Browse all 3 pricing plansIon
Star Rating
(251)4.1 out of 5
Market Segments
Mid-Market (42.3% of reviews)
Pros & Cons
Not enough data
Entry-Level Pricing
Contact Us Per Year
Browse all 4 pricing plansInstapage vs Ion
When assessing the two solutions, reviewers found Instapage easier to use, set up, and administer. However, reviewers preferred doing business with Ion overall.
- Reviewers felt that Instapage meets the needs of their business better than Ion.
- When comparing quality of ongoing product support, reviewers felt that Ion is the preferred option.
- For feature updates and roadmaps, our reviewers preferred the direction of Ion over Instapage.
Pricing
Entry-Level Pricing
Instapage
Create
$79.00
Per Month
Build on-brand, pixel-perfect, responsive pages without a developer
- Drag & drop builder
- Reusable page blocks
- Real-time visual collaboration
Ion
Starter
Contact Us
Per Year
Designed for smaller teams looking to add interactive content to increase performance.
- 10k traffic limit per month
- 1k form completions per month
- Seo Features
Free Trial
Instapage
Free Trial is available
Ion
No trial information availableRatings
Meets Requirements
8.5
419
8.3
228
Ease of Use
9.0
419
6.8
229
Ease of Setup
9.0
234
7.3
88
Ease of Admin
8.9
228
7.9
91
Quality of Support
8.7
390
8.9
214
Has the product been a good partner in doing business?
8.5
216
8.8
84
Product Direction (% positive)
7.8
400
7.9
225
Features by Category
Content Creation
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Optimization
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Logistics
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Platform Basics
Not enough data
9.2
10
Not enough data
9.2
10
Platform Reporting
Not enough data
8.5
10
Not enough data
8.7
9
Page Customization
9.2
135
|
Verified
Not enough data
8.1
133
|
Verified
Not enough data
7.9
122
|
Verified
Not enough data
7.8
125
|
Verified
Not enough data
Page Optimization
8.4
119
|
Verified
Not enough data
7.9
133
|
Verified
Not enough data
7.2
119
|
Verified
Not enough data
6.8
99
|
Verified
Not enough data
Integrations
6.6
59
|
Verified
Not enough data
7.5
87
|
Verified
Not enough data
8.6
127
|
Verified
Not enough data
Generative AI
6.4
27
Not enough data
Agentic AI - Landing Page Builders
Not enough data
Not enough data
Content Creation
Not enough data
9.5
16
Agentic AI - Content Experience Platforms
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Optimization
Not enough data
8.5
12
Computing
8.7
45
8.5
8
6.1
28
8.0
5
8.5
55
7.9
8
Experimental Design
8.1
40
8.8
7
8.2
38
9.2
6
7.8
42
8.5
8
Analytics
7.4
53
8.2
10
7.7
48
8.1
6
Agentic AI - A/B Testing
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Planning
Not enough data
Not enough data
Publishing
Not enough data
Not enough data
Social Media
Not enough data
Not enough data
Planning
Not enough data
Feature Not Available
Generative AI
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - Content Creation
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - Heatmap Tools
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Analysis
8.0
52
Not enough data
7.9
50
Not enough data
7.5
52
Not enough data
7.6
41
Not enough data
7.9
45
Not enough data
Reporting
8.1
59
Not enough data
7.5
33
Not enough data
7.9
43
Not enough data
7.6
37
Not enough data
Agentic AI - Personalization
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Marketing Distribution
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Campaign Planning
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Integrations
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Customizations
6.2
7
Not enough data
7.1
7
Not enough data
8.6
7
Not enough data
7.6
7
Not enough data
Growth
7.1
7
Not enough data
8.8
7
Not enough data
7.9
7
Not enough data
6.7
7
Not enough data
7.6
7
Not enough data
Content
7.9
7
Not enough data
8.1
7
Not enough data
8.3
7
Not enough data
8.6
6
Not enough data
Support
8.6
6
Not enough data
Categories
Categories
Shared Categories
Instapage and Ion are categorized as A/B Testing
Unique Categories
Instapage is categorized as Personalization, Landing Page Builders, Heatmap Tools, and Website Builder
Ion is categorized as Content Experience Platforms, Content Creation, and Account-Based Web and Content Experiences
Reviews
Reviewers' Company Size
Instapage
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Ion
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Marketing and Advertising
29.1%
Computer Software
7.7%
Information Technology and Services
5.3%
Real Estate
4.8%
Financial Services
4.6%
Other
48.5%
Marketing and Advertising
21.5%
Computer Software
15.4%
Financial Services
5.7%
Insurance
5.3%
Telecommunications
4.5%
Other
47.6%
Alternatives
Discussions
Can I use Instapage landing pages on my own website/domain?
1 Comment
BL
Yes!Read more
What is Instapage used for?
1 Comment
JS
Instapage is a powerful landing page builder designed to help businesses create high-converting landing pages quickly and easily. Founded in 2012, the...Read more
Instapage has no more discussions with answers
What is ION software?
1 Comment
LC
It is a platform to create amazing and interactive online content (landing page, ebboks, blogs, etc) and you can track everything the customer does within...Read more
Ion has no more discussions with answers
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