# Instantly, Mailshake vs Mixmax Comparison

| | Instantly | Mailshake | Mixmax | 
|---|---|---|---|
| **Star Rating** | 4.8 out of 5 | 4.7 out of 5 | 4.6 out of 5 | 
| **Total Reviews** | 4,116 | 371 | 1,457 | 
| **Largest Market Segment** | Small-Business (95.0% of reviews) | Small-Business (90.9% of reviews) | Small-Business (53.5% of reviews) | 
| **Entry Level Price** | Free Trial Per Month | $99.00 10 Mail Accounts Per Month | $29.00 1 per user/month (billed annually) | 

---
## Top Pros & Cons

### Instantly

Pros:
- Ease of Use (685 reviews)
- Helpful (496 reviews)

Cons:
- Expensive (198 reviews)
- Missing Features (189 reviews)

### Mailshake

Pros:
- Ease of Use (35 reviews)
- Time-saving (26 reviews)

Cons:
- Missing Features (8 reviews)
- Integration Issues (5 reviews)

### Mixmax

Pros:
- Email Tracking (59 reviews)
- Ease of Use (50 reviews)

Cons:
- Missing Features (19 reviews)
- Email Management (17 reviews)

---
## Ratings Comparison
| Rating | Instantly | Mailshake | Mixmax | 
|---|---|---|---|
  | **Meets Requirements** | 9.3 (3477 reviews) | 9.1 (266 reviews) | 9.1 (1129 reviews) | 
  | **Ease of Use** | 9.4 (3658 reviews) | 9.1 (275 reviews) | 9.0 (1142 reviews) | 
  | **Ease of Setup** | 9.2 (2824 reviews) | 9.1 (172 reviews) | 9.1 (364 reviews) | 
  | **Ease of Admin** | 9.4 (1849 reviews) | 9.3 (101 reviews) | 9.0 (261 reviews) | 
  | **Quality of Support** | 9.5 (3447 reviews) | 9.4 (246 reviews) | 9.0 (884 reviews) | 
  | **Has the product been a good partner in doing business?** | 9.5 (1823 reviews) | 9.5 (94 reviews) | 9.2 (251 reviews) | 
  | **Product Direction (% positive)** | 9.8 (3505 reviews) | 9.1 (259 reviews) | 8.4 (1023 reviews) | 

---
## Pricing

### Instantly

#### Entry-Level Pricing

Plan: Free

Price: Free Trial Per Month

Description: Everything you need to scale your cold outreach campaigns.

Key Features:
- Unlimited email sending accounts
- Unlimited domain warmup
- Advanced sequences

[Browse all 4 editions](https://www.g2.com/products/instantly/pricing)

#### Free Trial

Yes

### Mailshake

#### Entry-Level Pricing

Plan: Sales Engagement

Price: $99.00 10 Mail Accounts Per Month

Key Features:
- 10 Email Addresses
- 5 Phone Numbers
- Power Phone Dialer

[Browse all 3 editions](https://www.g2.com/products/mailshake/pricing)

#### Free Trial

No

### Mixmax

#### Entry-Level Pricing

Plan: Inbox Copilot

Price: $29.00 1 per user/month (billed annually)

Description: Inbox Copilot turns your inbox from chaos into control.   It automatically organizes your messages and prioritizes the most important, so you never miss what matters. 

Key Features:
- Email tracking
- Meeting scheduling
- Inbox categorization and filtering

[Browse all 5 editions](https://www.g2.com/products/mixmax/pricing)

#### Free Trial

Yes

---
## Features Comparison By Category

### CRM

| Product | Score | Reviews |
|---|---|---|
| **Instantly** | 8.7/10 | 217 |
| **Mailshake** | N/A | N/A |
| **Mixmax** | N/A | N/A |

#### Sales Force Automation

| Feature | Instantly | Mailshake | Mixmax | 
|---|---|---|---|
| **Contact &amp; Account Management** | 9.0 (156 reviews) | Not enough data | Not enough data | 
| **Partner Relationship Mgmt. (PRM)** | 8.6 (150 reviews) | Not enough data | Not enough data | 
| **Opportunity &amp; Pipeline Mgmt.** | 8.9 (163 reviews) | Not enough data | Not enough data | 
| **Task / Activity Management** | 8.9 (151 reviews) | Not enough data | Not enough data | 
| **Territory &amp; Quota Management** | 8.6 (151 reviews) | Not enough data | Not enough data | 
| **Desktop Integration** | 8.9 (152 reviews) | Not enough data | Not enough data | 
| **Product &amp; Price List Management** | 8.6 (146 reviews) | Not enough data | Not enough data | 
| **Quote &amp; Order Management** | 8.5 (141 reviews) | Not enough data | Not enough data | 
| **Customer Contract Management** | 8.6 (149 reviews) | Not enough data | Not enough data | 

#### Marketing Automation

| Feature | Instantly | Mailshake | Mixmax | 
|---|---|---|---|
| **Email Marketing** | 9.4 (155 reviews) | Not enough data | Not enough data | 
| **Campaign Management** | 9.4 (156 reviews) | Not enough data | Not enough data | 
| **Lead Management** | 9.3 (156 reviews) | Not enough data | Not enough data | 
| **Marketing ROI Analytics** | 9.0 (159 reviews) | Not enough data | Not enough data | 

#### Customer Support

| Feature | Instantly | Mailshake | Mixmax | 
|---|---|---|---|
| **Case Management** | 8.9 (152 reviews) | Not enough data | Not enough data | 
| **Customer Support Portal** | 9.1 (149 reviews) | Not enough data | Not enough data | 
| **Knowledge Base** | 9.0 (149 reviews) | Not enough data | Not enough data | 
| **Call Center Features** | 8.2 (139 reviews) | Not enough data | Not enough data | 
| **Support Analytics** | 8.8 (143 reviews) | Not enough data | Not enough data | 

#### Reporting &amp; Analytics

| Feature | Instantly | Mailshake | Mixmax | 
|---|---|---|---|
| **Reporting** | 9.0 (137 reviews) | Not enough data | Not enough data | 
| **Dashboards** | 9.2 (135 reviews) | Not enough data | Not enough data | 
| **Forecasting** | 8.7 (135 reviews) | Not enough data | Not enough data | 

#### Mobile &amp; Social

| Feature | Instantly | Mailshake | Mixmax | 
|---|---|---|---|
| **Social Collaboration Features** | 8.6 (141 reviews) | Not enough data | Not enough data | 
| **Social Network Integration** | 8.4 (129 reviews) | Not enough data | Not enough data | 
| **Mobile User Support** | 8.5 (132 reviews) | Not enough data | Not enough data | 

#### Platform

| Feature | Instantly | Mailshake | Mixmax | 
|---|---|---|---|
| **Customization** | 8.7 (193 reviews) | Not enough data | Not enough data | 
| **Workflow Capability** | 8.9 (187 reviews) | Not enough data | Not enough data | 
| **User, Role, and Access Management** | 9.0 (183 reviews) | Not enough data | Not enough data | 
| **Internationalization** | 8.5 (184 reviews) | Not enough data | Not enough data | 
| **Sandbox / Test Environments** | 8.5 (181 reviews) | Not enough data | Not enough data | 
| **Document &amp; Content Mgmt.** | 8.8 (180 reviews) | Not enough data | Not enough data | 
| **Performance and Reliability** | 9.3 (187 reviews) | Not enough data | Not enough data | 
| **Output Document Generation** | 8.6 (192 reviews) | Not enough data | Not enough data | 

#### Integration

| Feature | Instantly | Mailshake | Mixmax | 
|---|---|---|---|
| **Data Import &amp; Export Tools** | 9.2 (158 reviews) | Not enough data | Not enough data | 
| **Integration APIs** | 8.9 (155 reviews) | Not enough data | Not enough data | 
| **Breadth of Partner Applications** | 8.8 (152 reviews) | Not enough data | Not enough data | 

#### Generative AI

| Feature | Instantly | Mailshake | Mixmax | 
|---|---|---|---|
| **AI Text Generation** | 8.7 (114 reviews) | Not enough data | Not enough data | 

#### Agentic AI - CRM

| Feature | Instantly | Mailshake | Mixmax | 
|---|---|---|---|
| **Autonomous Task Execution** | 8.2 (11 reviews) | Not enough data | Not enough data | 
| **Multi-step Planning** | 7.9 (11 reviews) | Not enough data | Not enough data | 
| **Cross-system Integration** | 7.4 (11 reviews) | Not enough data | Not enough data | 
| **Adaptive Learning** | 7.1 (11 reviews) | Not enough data | Not enough data | 
| **Natural Language Interaction** | 7.7 (11 reviews) | Not enough data | Not enough data | 
| **Proactive Assistance** | 7.6 (11 reviews) | Not enough data | Not enough data | 
| **Decision Making** | 8.0 (11 reviews) | Not enough data | Not enough data | 

### Email Marketing

| Product | Score | Reviews |
|---|---|---|
| **Instantly** | 8.9/10 | 2624 |
| **Mailshake** | N/A | N/A |
| **Mixmax** | N/A | N/A |

#### Email Marketing

| Feature | Instantly | Mailshake | Mixmax | 
|---|---|---|---|
| **Email and Mobile Preview** | 8.9 (2341 reviews) | Not enough data | Not enough data | 
| **Manage Email Lists** | 9.3 (2373 reviews) | Not enough data | Not enough data | 
| **High-Volume Sending** | 9.5 (2382 reviews) | Not enough data | Not enough data | 
| **Building and Personalizing Emails** | 9.4 (2342 reviews) | Not enough data | Not enough data | 
| **Sending Outbound Emails** | 9.6 (2405 reviews) | Not enough data | Not enough data | 
| **Manage Email Deliverability** | 9.4 (2356 reviews) | Not enough data | Not enough data | 
| **Automated Email Responses** | 9.1 (2235 reviews) | Not enough data | Not enough data | 
| **Multi-user Account** | 9.1 (2055 reviews) | Not enough data | Not enough data | 
| **Surveys** | 8.4 (1943 reviews) | Not enough data | Not enough data | 

#### Reporting &amp; Analytics

| Feature | Instantly | Mailshake | Mixmax | 
|---|---|---|---|
| **A/B Testing** | 9.2 (2302 reviews) | Not enough data | Not enough data | 
| **Basic Reporting** | 9.2 (2304 reviews) | Not enough data | Not enough data | 

#### Generative AI

| Feature | Instantly | Mailshake | Mixmax | 
|---|---|---|---|
| **AI Text Generation** | 8.7 (1401 reviews) | Not enough data | Not enough data | 
| **AI Text Summarization** | 8.7 (1405 reviews) | Not enough data | Not enough data | 

#### Agentic AI - Email Marketing

| Feature | Instantly | Mailshake | Mixmax | 
|---|---|---|---|
| **Autonomous Task Execution** | 8.4 (58 reviews) | Not enough data | Not enough data | 
| **Autonomous Task Execution** | 8.3 (56 reviews) | Not enough data | Not enough data | 
| **Multi-step Planning** | 8.7 (58 reviews) | Not enough data | Not enough data | 
| **Cross-system Integration** | 8.8 (56 reviews) | Not enough data | Not enough data | 
| **Cross-system Integration** | 8.8 (56 reviews) | Not enough data | Not enough data | 

#### Integration

| Feature | Instantly | Mailshake | Mixmax | 
|---|---|---|---|
| **Data Import &amp; Export Tools** | 9.3 (2336 reviews) | Not enough data | Not enough data | 
| **Integration APIs** | 8.9 (2205 reviews) | Not enough data | Not enough data | 
| **Breadth of Partner Applications** | 8.7 (2168 reviews) | Not enough data | Not enough data | 
| **CRM Integration** | 8.7 (2049 reviews) | Not enough data | Not enough data | 
| **Social Media Integration** | 8.2 (2000 reviews) | Not enough data | Not enough data | 
| **E-Commerce Integration** | 8.2 (1931 reviews) | Not enough data | Not enough data | 

### Sales Intelligence

| Product | Score | Reviews |
|---|---|---|
| **Instantly** | 9.1/10 | 616 |
| **Mailshake** | 7.5/10 | 18 |
| **Mixmax** | N/A | N/A |

#### Data Availability

| Feature | Instantly | Mailshake | Mixmax | 
|---|---|---|---|
| **Contact Data Availability** | 9.1 (532 reviews) | 7.7 (10 reviews) | Not enough data | 
| **Company Data Availability** | 9.1 (523 reviews) | 7.8 (10 reviews) | Not enough data | 
| **Industry Research Availability** | 8.9 (508 reviews) | 6.5 (9 reviews) | Not enough data | 
| **Technographic Data Availability** | 8.7 (191 reviews) | 6.7 (8 reviews) | Not enough data | 

#### Data Accuracy

| Feature | Instantly | Mailshake | Mixmax | 
|---|---|---|---|
| **Contact Data Accuracy** | 9.1 (485 reviews) | 7.4 (9 reviews) | Not enough data | 
| **Company Data Accuracy** | 9.1 (501 reviews) | 7.0 (10 reviews) | Not enough data | 
| **Technographic Data Accuracy** | 8.8 (212 reviews) | 7.1 (7 reviews) | Not enough data | 

#### Agentic AI - Sales Intelligence

| Feature | Instantly | Mailshake | Mixmax | 
|---|---|---|---|
| **Autonomous Task Execution** | Not enough data | Not enough data | Not enough data | 
| **Cross-system Integration** | Not enough data | Not enough data | Not enough data | 
| **Adaptive Learning** | Not enough data | Not enough data | Not enough data | 
| **Natural Language Interaction** | Not enough data | Not enough data | Not enough data | 
| **Proactive Assistance** | Not enough data | Not enough data | Not enough data | 
| **Decision Making** | Not enough data | Not enough data | Not enough data | 

#### Platform

| Feature | Instantly | Mailshake | Mixmax | 
|---|---|---|---|
| **Internationalization** | 9.0 (462 reviews) | 8.6 (14 reviews) | Not enough data | 
| **User, Role, and Access Management** | 9.2 (468 reviews) | 9.0 (14 reviews) | Not enough data | 
| **Performance and Reliability** | 9.4 (505 reviews) | 9.0 (16 reviews) | Not enough data | 
| **Reporting/Dashboards** | 9.3 (470 reviews) | 8.7 (15 reviews) | Not enough data | 
| **Mobile User Support** | 8.8 (447 reviews) | 8.1 (14 reviews) | Not enough data | 
| **APIs** | 8.9 (472 reviews) | 7.8 (13 reviews) | Not enough data | 

#### Features

| Feature | Instantly | Mailshake | Mixmax | 
|---|---|---|---|
| **Lead Builder** | 9.2 (473 reviews) | 7.7 (10 reviews) | Not enough data | 
| **Integration to CRM/Marketing Automation** | 8.9 (495 reviews) | 6.3 (9 reviews) | Not enough data | 
| **Data Cleaning/Enrichment** | 9.0 (461 reviews) | 8.3 (11 reviews) | Not enough data | 
| **Data Segmentation/Filtering** | 9.0 (474 reviews) | 6.7 (10 reviews) | Not enough data | 
| **Search** | 9.1 (459 reviews) | 7.2 (10 reviews) | Not enough data | 
| **News/People Alerts** | 8.8 (446 reviews) | 6.3 (10 reviews) | Not enough data | 
| **Connections** | 9.0 (463 reviews) | 6.1 (9 reviews) | Not enough data | 
| **Reporting** | 9.2 (455 reviews) | 7.8 (9 reviews) | Not enough data | 
| **Messaging** | 9.3 (472 reviews) | 8.5 (8 reviews) | Not enough data | 

### Account Data Management

| Product | Score | Reviews |
|---|---|---|
| **Instantly** | 8.8/10 | 239 |
| **Mailshake** | N/A | N/A |
| **Mixmax** | N/A | N/A |

#### Lead Intelligence

| Feature | Instantly | Mailshake | Mixmax | 
|---|---|---|---|
| **Market Insights ** | 8.7 (169 reviews) | Not enough data | Not enough data | 
| **Account-level Insights ** | 8.9 (170 reviews) | Not enough data | Not enough data | 
| **Lead Analysis ** | 8.9 (171 reviews) | Not enough data | Not enough data | 

#### Lead Management

| Feature | Instantly | Mailshake | Mixmax | 
|---|---|---|---|
| **Segmentation ** | 9.0 (194 reviews) | Not enough data | Not enough data | 
| **Predictive Scoring ** | 8.5 (198 reviews) | Not enough data | Not enough data | 
| **Account Identification ** | 8.9 (192 reviews) | Not enough data | Not enough data | 

#### Marketing Campaigns

| Feature | Instantly | Mailshake | Mixmax | 
|---|---|---|---|
| **Omni-Channel Tracking ** | 8.6 (205 reviews) | Not enough data | Not enough data | 
| **Revenue Planning ** | 8.3 (227 reviews) | Not enough data | Not enough data | 
| **Media Attribution ** | 8.5 (205 reviews) | Not enough data | Not enough data | 
| **Opportunity Timeline ** | 8.9 (195 reviews) | Not enough data | Not enough data | 
| **Customization ** | 8.9 (194 reviews) | Not enough data | Not enough data | 

#### Campaign Execution

| Feature | Instantly | Mailshake | Mixmax | 
|---|---|---|---|
| **Website Personalization ** | 8.4 (162 reviews) | Not enough data | Not enough data | 
| **Prioritized Accounts ** | 9.0 (180 reviews) | Not enough data | Not enough data | 
| **Trending Accounts ** | 8.5 (160 reviews) | Not enough data | Not enough data | 
| **Email Campaigns ** | 9.4 (162 reviews) | Not enough data | Not enough data | 

#### Agentic AI - Account Data Management

| Feature | Instantly | Mailshake | Mixmax | 
|---|---|---|---|
| **Autonomous Task Execution** | Not enough data | Not enough data | Not enough data | 
| **Cross-system Integration** | Not enough data | Not enough data | Not enough data | 
| **Adaptive Learning** | Not enough data | Not enough data | Not enough data | 
| **Proactive Assistance** | Not enough data | Not enough data | Not enough data | 
| **Decision Making** | Not enough data | Not enough data | Not enough data | 

### Lead Generation

| Product | Score | Reviews |
|---|---|---|
| **Instantly** | N/A | N/A |
| **Mailshake** | N/A | N/A |
| **Mixmax** | N/A | N/A |

#### Lead Generation

| Feature | Instantly | Mailshake | Mixmax | 
|---|---|---|---|
| **Lead Builder** | Not enough data | Not enough data | Not enough data | 
| **CRM Integration** | Not enough data | Not enough data | Not enough data | 
| **Marketing Automation Integration** | Not enough data | Not enough data | Not enough data | 
| **Social Media Integration** | Not enough data | Not enough data | Not enough data | 
| **Data Import &amp; Export Tools** | Not enough data | Not enough data | Not enough data | 

### AI Sales Assistant

| Product | Score | Reviews |
|---|---|---|
| **Instantly** | 8.7/10 | 493 |
| **Mailshake** | N/A | N/A |
| **Mixmax** | N/A | N/A |

#### Lead Facilitation

| Feature | Instantly | Mailshake | Mixmax | 
|---|---|---|---|
| **Customer-facing Chatbot** | 8.8 (436 reviews) | Not enough data | Feature Not Available | 
| **Lead Qualification** | 9.0 (410 reviews) | Not enough data | Not enough data | 
| **Lead Follow-up** | 9.4 (453 reviews) | Not enough data | Not enough data | 
| **Meeting Scheduling ** | 8.9 (404 reviews) | Not enough data | Not enough data | 

#### Organization

| Feature | Instantly | Mailshake | Mixmax | 
|---|---|---|---|
| **Opportunity and Pipeline Management ** | 9.1 (413 reviews) | Not enough data | Feature Not Available | 
| **Data Entry** | 9.1 (395 reviews) | Not enough data | Not enough data | 
| **Integrations / APIs** | 9.0 (400 reviews) | Not enough data | Not enough data | 

#### Performance Analysis

| Feature | Instantly | Mailshake | Mixmax | 
|---|---|---|---|
| **Coaching ** | 8.8 (406 reviews) | Not enough data | Feature Not Available | 
| **Peformance Tracking** | 9.2 (432 reviews) | Not enough data | Not enough data | 

#### Sales Analysis

| Feature | Instantly | Mailshake | Mixmax | 
|---|---|---|---|
| **ROI Forecasting ** | 8.6 (442 reviews) | Not enough data | Feature Not Available | 
| **Sales Forecasting ** | 8.7 (404 reviews) | Not enough data | Feature Not Available | 

#### Generative AI

| Feature | Instantly | Mailshake | Mixmax | 
|---|---|---|---|
| **AI Text Generation** | 9.0 (289 reviews) | Not enough data | Not enough data | 
| **AI Text Summarization** | 9.0 (286 reviews) | Not enough data | Not enough data | 

#### Agentic AI - AI Sales Assistant

| Feature | Instantly | Mailshake | Mixmax | 
|---|---|---|---|
| **Autonomous Task Execution** | 8.7 (5 reviews) | Not enough data | Feature Not Available | 
| **Multi-step Planning** | 8.7 (5 reviews) | Not enough data | Not enough data | 
| **Cross-system Integration** | 8.0 (5 reviews) | Not enough data | Not enough data | 
| **Adaptive Learning** | 8.3 (5 reviews) | Not enough data | Not enough data | 
| **Natural Language Interaction** | 9.0 (5 reviews) | Not enough data | Feature Not Available | 
| **Proactive Assistance** | 8.0 (5 reviews) | Not enough data | Not enough data | 
| **Decision Making** | 7.3 (5 reviews) | Not enough data | Feature Not Available | 

### Email Deliverability

| Product | Score | Reviews |
|---|---|---|
| **Instantly** | 9.1/10 | 1769 |
| **Mailshake** | N/A | N/A |
| **Mixmax** | N/A | N/A |

#### Diagnosis

| Feature | Instantly | Mailshake | Mixmax | 
|---|---|---|---|
| **IP Address ** | 8.8 (1497 reviews) | Not enough data | Not enough data | 
| **Domains** | 9.2 (1547 reviews) | Not enough data | Not enough data | 
| **Content ** | 9.1 (1577 reviews) | Not enough data | Not enough data | 
| **Policy Compliance** | 9.2 (1479 reviews) | Not enough data | Not enough data | 

#### Tracking

| Feature | Instantly | Mailshake | Mixmax | 
|---|---|---|---|
| **Processing Time** | 9.1 (1497 reviews) | Not enough data | Not enough data | 
| **Placement ** | 9.1 (1457 reviews) | Not enough data | Not enough data | 
| **Open Rate** | 9.3 (1558 reviews) | Not enough data | Not enough data | 
| **Time to Open** | 9.1 (1473 reviews) | Not enough data | Not enough data | 
| **Alerts** | 9.0 (1466 reviews) | Not enough data | Not enough data | 

#### Reporting

| Feature | Instantly | Mailshake | Mixmax | 
|---|---|---|---|
| **Campaign Performance** | 9.3 (1616 reviews) | Not enough data | Not enough data | 
| **Domain Reputation** | 9.3 (1631 reviews) | Not enough data | Not enough data | 
| **Brand Reputation** | 9.2 (1563 reviews) | Not enough data | Not enough data | 
| **Blacklist and Whitelist** | 9.0 (1586 reviews) | Not enough data | Not enough data | 

#### Agentic AI - Email Deliverability

| Feature | Instantly | Mailshake | Mixmax | 
|---|---|---|---|
| **Autonomous Task Execution** | 8.7 (37 reviews) | Not enough data | Not enough data | 
| **Cross-system Integration** | 8.8 (38 reviews) | Not enough data | Not enough data | 
| **Adaptive Learning** | 8.8 (38 reviews) | Not enough data | Not enough data | 
| **Proactive Assistance** | 8.8 (38 reviews) | Not enough data | Not enough data | 
| **Decision Making** | 9.0 (38 reviews) | Not enough data | Not enough data | 

### Sales Engagement

| Product | Score | Reviews |
|---|---|---|
| **Instantly** | 8.1/10 | 365 |
| **Mailshake** | 7.7/10 | 190 |
| **Mixmax** | 8.1/10 | 478 |

#### Integrated Workflows

| Feature | Instantly | Mailshake | Mixmax | 
|---|---|---|---|
| **Task Management** | 8.3 (244 reviews) | 8.3 (134 reviews) ✓ Verified | 8.4 (300 reviews) ✓ Verified | 
| **Email Tracking/Automation** | 9.2 (317 reviews) | 9.2 (184 reviews) ✓ Verified | 9.5 (450 reviews) ✓ Verified | 
| **Calls and Voice** | 7.0 (231 reviews) | 7.5 (93 reviews) | 7.2 (183 reviews) | 
| **Other Outreach Options ** | 7.5 (232 reviews) | 7.9 (122 reviews) | 8.2 (237 reviews) ✓ Verified | 
| **CRM Integration** | 8.2 (253 reviews) | 8.2 (125 reviews) ✓ Verified | 8.6 (313 reviews) ✓ Verified | 
| **Calendar** | 7.7 (231 reviews) | 8.0 (113 reviews) | 8.7 (255 reviews) | 
| **Shared Records** | 7.9 (240 reviews) | 8.0 (110 reviews) | Feature Not Available | 

#### Repeatability and Reportability

| Feature | Instantly | Mailshake | Mixmax | 
|---|---|---|---|
| **Content Management** | 8.0 (223 reviews) | 8.3 (123 reviews) | 8.5 (292 reviews) ✓ Verified | 
| **Workflow Management** | 8.3 (246 reviews) | 8.6 (140 reviews) ✓ Verified | 8.8 (298 reviews) ✓ Verified | 
| **Workflow Performance** | 8.4 (235 reviews) | 8.7 (111 reviews) | 8.8 (287 reviews) ✓ Verified | 
| **Sales Coaching and Insights** | 7.9 (229 reviews) | Feature Not Available | 8.0 (225 reviews) ✓ Verified | 
| **Gamification** | 7.4 (220 reviews) | 7.2 (101 reviews) | 6.7 (100 reviews) | 

#### AI and Automation

| Feature | Instantly | Mailshake | Mixmax | 
|---|---|---|---|
| **Lead Prioritization** | 8.4 (231 reviews) | 8.1 (125 reviews) | Feature Not Available | 
| **Lead Scoring** | 8.3 (233 reviews) | 8.1 (118 reviews) | 7.2 (102 reviews) | 
| **Best Time of Day Scheduling** | 8.4 (234 reviews) | 8.5 (132 reviews) | 8.8 (230 reviews) | 
| **Buyer Intelligence** | 8.1 (228 reviews) | 7.7 (106 reviews) | Feature Not Available | 
| **Machine Learning** | 8.1 (219 reviews) | 7.5 (108 reviews) | 6.9 (98 reviews) | 

#### Generative AI

| Feature | Instantly | Mailshake | Mixmax | 
|---|---|---|---|
| **AI Text Generation** | 8.2 (230 reviews) | 7.3 (56 reviews) | 6.8 (81 reviews) | 

#### Agentic AI - Sales Engagement

| Feature | Instantly | Mailshake | Mixmax | 
|---|---|---|---|
| **Autonomous Task Execution** | 8.1 (78 reviews) | 6.8 (21 reviews) | Feature Not Available | 
| **Multi-step Planning** | 8.2 (76 reviews) | 7.1 (21 reviews) | Not enough data | 
| **Cross-system Integration** | 8.1 (79 reviews) | 7.1 (21 reviews) | Not enough data | 
| **Adaptive Learning** | 8.0 (73 reviews) | 6.7 (21 reviews) | Not enough data | 
| **Natural Language Interaction** | 7.8 (79 reviews) | 6.7 (21 reviews) | Feature Not Available | 
| **Proactive Assistance** | 8.1 (75 reviews) | 6.6 (20 reviews) | Not enough data | 
| **Decision Making** | 7.9 (74 reviews) | 6.4 (21 reviews) | Feature Not Available | 

### Lead Intelligence

| Product | Score | Reviews |
|---|---|---|
| **Instantly** | 8.7/10 | 549 |
| **Mailshake** | N/A | N/A |
| **Mixmax** | N/A | N/A |

#### Lead Intelligence

| Feature | Instantly | Mailshake | Mixmax | 
|---|---|---|---|
| **Lead Validation** | 9.2 (508 reviews) | Not enough data | Not enough data | 
| **Lead Enrichment** | 8.9 (500 reviews) | Not enough data | Not enough data | 
| **Lead Quality** | 9.0 (505 reviews) | Not enough data | Not enough data | 
| **Lead Analysis** | 9.0 (503 reviews) | Not enough data | Not enough data | 
| **Browser Extension** | 8.5 (513 reviews) | Not enough data | Not enough data | 

#### Agentic AI - Lead Intelligence

| Feature | Instantly | Mailshake | Mixmax | 
|---|---|---|---|
| **Cross-system Integration** | 7.5 (8 reviews) | Not enough data | Not enough data | 

### Business Scheduling

| Product | Score | Reviews |
|---|---|---|
| **Instantly** | N/A | N/A |
| **Mailshake** | N/A | N/A |
| **Mixmax** | 8.3/10 | 220 |

#### Integrations

| Feature | Instantly | Mailshake | Mixmax | 
|---|---|---|---|
| **MS Teams Integration** | Not enough data | Not enough data | 6.6 (97 reviews) | 
| **Email Integration** | Not enough data | Not enough data | 9.3 (199 reviews) | 
| **Zoom Integration** | Not enough data | Not enough data | 8.3 (140 reviews) | 
| **Google Meet Integration** | Not enough data | Not enough data | 8.3 (140 reviews) | 
| **Salesforce Integration** | Not enough data | Not enough data | 7.9 (121 reviews) | 

#### Branding &amp; Customizatio

| Feature | Instantly | Mailshake | Mixmax | 
|---|---|---|---|
| **Custom Booking Page** | Not enough data | Not enough data | 8.0 (149 reviews) | 
| **Personalized Links** | Not enough data | Not enough data | 8.6 (148 reviews) | 
| **Personalized Web Embed** | Not enough data | Not enough data | 8.0 (116 reviews) | 

#### Automatic Rules &amp; Configurations

| Feature | Instantly | Mailshake | Mixmax | 
|---|---|---|---|
| **Set Working Hours** | Not enough data | Not enough data | 8.8 (161 reviews) | 
| **Automatic Updates** | Not enough data | Not enough data | 8.8 (145 reviews) | 
| **Buffer Times** | Not enough data | Not enough data | 8.5 (140 reviews) | 

#### Agentic AI - Business Scheduling

| Feature | Instantly | Mailshake | Mixmax | 
|---|---|---|---|
| **Autonomous Task Execution** | Not enough data | Not enough data | Feature Not Available | 
| **Multi-step Planning** | Not enough data | Not enough data | Feature Not Available | 

### Lead Mining

| Product | Score | Reviews |
|---|---|---|
| **Instantly** | 8.6/10 | 12 |
| **Mailshake** | N/A | N/A |
| **Mixmax** | N/A | N/A |

#### Agentic AI - Lead Mining

| Feature | Instantly | Mailshake | Mixmax | 
|---|---|---|---|
| **Cross-system Integration** | 8.8 (11 reviews) | Not enough data | Not enough data | 
| **Proactive Assistance** | 8.3 (11 reviews) | Not enough data | Not enough data | 

### Visitor Identification

| Product | Score | Reviews |
|---|---|---|
| **Instantly** | N/A | N/A |
| **Mailshake** | N/A | N/A |
| **Mixmax** | N/A | N/A |

#### Agentic AI - Visitor Identification

| Feature | Instantly | Mailshake | Mixmax | 
|---|---|---|---|
| **Cross-system Integration** | Not enough data | Not enough data | Not enough data | 

### Google Workspace for Sales

| Product | Score | Reviews |
|---|---|---|
| **Instantly** | N/A | N/A |
| **Mailshake** | N/A | N/A |
| **Mixmax** | N/A | N/A |

#### Agentic AI - Google Workspace for Sales

| Feature | Instantly | Mailshake | Mixmax | 
|---|---|---|---|
| **Autonomous Task Execution** | Not enough data | Not enough data | Feature Not Available | 
| **Multi-step Planning** | Not enough data | Not enough data | Feature Not Available | 
| **Cross-system Integration** | Not enough data | Not enough data | Not enough data | 
| **Natural Language Interaction** | Not enough data | Not enough data | Feature Not Available | 
| **Proactive Assistance** | Not enough data | Not enough data | Not enough data | 

### Sales Performance Management

| Product | Score | Reviews |
|---|---|---|
| **Instantly** | N/A | N/A |
| **Mailshake** | N/A | N/A |
| **Mixmax** | 8.3/10 | 165 |

#### Agentic AI - Sales Performance Management

| Feature | Instantly | Mailshake | Mixmax | 
|---|---|---|---|
| **Autonomous Task Execution** | Not enough data | Not enough data | Feature Not Available | 
| **Natural Language Interaction** | Not enough data | Not enough data | Feature Not Available | 
| **Proactive Assistance** | Not enough data | Not enough data | Not enough data | 

#### Incentives

| Feature | Instantly | Mailshake | Mixmax | 
|---|---|---|---|
| **Badges** | Not enough data | Not enough data | 7.6 (77 reviews) ✓ Verified | 
| **Triggers** | Not enough data | Not enough data | 8.2 (92 reviews) ✓ Verified | 
| **Commission Calculator** | Not enough data | Not enough data | Feature Not Available | 
| **Leaderboards** | Not enough data | Not enough data | 7.9 (81 reviews) ✓ Verified | 

#### Personalization

| Feature | Instantly | Mailshake | Mixmax | 
|---|---|---|---|
| **Profiles** | Not enough data | Not enough data | Feature Not Available | 
| **Custom Reports** | Not enough data | Not enough data | 8.4 (104 reviews) ✓ Verified | 
| **Dashboards** | Not enough data | Not enough data | 8.8 (121 reviews) ✓ Verified | 
| **Goal Setting** | Not enough data | Not enough data | 8.1 (53 reviews) | 

#### Administrative

| Feature | Instantly | Mailshake | Mixmax | 
|---|---|---|---|
| **Integration** | Not enough data | Not enough data | 8.9 (124 reviews) ✓ Verified | 
| **Employee Structure** | Not enough data | Not enough data | 8.5 (94 reviews) ✓ Verified | 
| **Behavior Monitoring** | Not enough data | Not enough data | Feature Not Available | 

### Email Tracking

| Product | Score | Reviews |
|---|---|---|
| **Instantly** | 8.9/10 | 1016 |
| **Mailshake** | N/A | N/A |
| **Mixmax** | 8.8/10 | 857 |

#### Agentic AI - Email Tracking

| Feature | Instantly | Mailshake | Mixmax | 
|---|---|---|---|
| **Autonomous Task Execution** | 8.6 (32 reviews) | Not enough data | Feature Not Available | 
| **Multi-step Planning** | 8.5 (32 reviews) | Not enough data | Feature Not Available | 
| **Cross-system Integration** | 8.5 (31 reviews) | Not enough data | Not enough data | 
| **Adaptive Learning** | 8.5 (31 reviews) | Not enough data | Not enough data | 
| **Natural Language Interaction** | 8.3 (31 reviews) | Not enough data | Feature Not Available | 
| **Proactive Assistance** | 8.5 (31 reviews) | Not enough data | Not enough data | 
| **Decision Making** | 8.5 (31 reviews) | Not enough data | Feature Not Available | 

#### Analytics

| Feature | Instantly | Mailshake | Mixmax | 
|---|---|---|---|
| **Open Rates** | 9.3 (926 reviews) | Not enough data | 9.1 (776 reviews) | 
| **Link Activity** | 9.2 (900 reviews) | Not enough data | 8.8 (685 reviews) | 
| **Attachment Activity** | 8.9 (860 reviews) | Not enough data | 8.8 (628 reviews) | 

#### Customizations

| Feature | Instantly | Mailshake | Mixmax | 
|---|---|---|---|
| **Email Platform Integration** | 9.3 (888 reviews) | Not enough data | 9.1 (725 reviews) | 
| **Email Scheduling** | 9.5 (921 reviews) | Not enough data | 9.4 (790 reviews) | 
| **Notifications** | 9.1 (949 reviews) | Not enough data | 9.0 (723 reviews) | 
| **Email Categorization** | 9.3 (917 reviews) | Not enough data | 8.5 (562 reviews) | 
| **Templates** | 9.1 (899 reviews) | Not enough data | 9.1 (751 reviews) | 

#### Generative AI

| Feature | Instantly | Mailshake | Mixmax | 
|---|---|---|---|
| **AI Text Generation** | 8.9 (636 reviews) | Not enough data | 7.0 (155 reviews) | 

---
## Categories
**Shared Categories (1):** [Sales Engagement Software](https://www.g2.com/categories/sales-engagement)

**Unique to Instantly (10):** [Email Deliverability Tools](https://www.g2.com/categories/email-deliverability), [AI Sales Assistant Software](https://www.g2.com/categories/ai-sales-assistant), [Account Data Management Software](https://www.g2.com/categories/account-data-management), [Lead Mining Software](https://www.g2.com/categories/lead-mining), [Lead Intelligence Software](https://www.g2.com/categories/lead-intelligence), [Visitor Identification Software](https://www.g2.com/categories/visitor-identification), [Email Tracking Software](https://www.g2.com/categories/email-tracking), [CRM Software](https://www.g2.com/categories/crm), [Sales Intelligence Software](https://www.g2.com/categories/sales-intelligence), [Email Marketing Software](https://www.g2.com/categories/email-marketing)

**Unique to Mailshake (1):** [Sales Intelligence Software](https://www.g2.com/categories/sales-intelligence)

**Unique to Mixmax (5):** [AI Sales Assistant Software](https://www.g2.com/categories/ai-sales-assistant), [Google Workspace for Sales Software](https://www.g2.com/categories/google-workspace-for-sales), [Email Tracking Software](https://www.g2.com/categories/email-tracking), [Business Scheduling Software](https://www.g2.com/categories/business-scheduling), [Sales Performance Management Software](https://www.g2.com/categories/sales-performance-management)


---
## Reviewer Demographics

### By Company Size

| Segment | Instantly | Mailshake | Mixmax | 
|---|---|---|---|
| **Small-Business** | 95.0% | 90.9% | 53.5% | 
| **Mid-Market** | 4.8% | 8.3% | 43.1% | 
| **Enterprise** | 0.2% | 0.8% | 3.4% | 

### By Industry

#### Instantly

- **Marketing and Advertising:** 44.9%
- **Computer Software:** 8.9%
- **Information Technology and Services:** 7.0%
- **Consulting:** 5.4%
- **Staffing and Recruiting:** 4.1%
- **Financial Services:** 2.5%
- **Real Estate:** 1.4%
- **Design:** 1.3%
- **Accounting:** 1.2%
- **Professional Training &amp; Coaching:** 1.2%
- **Other:** 22.2%

#### Mailshake

- **Marketing and Advertising:** 28.2%
- **Computer Software:** 10.6%
- **Information Technology and Services:** 9.5%
- **Financial Services:** 3.4%
- **Consulting:** 2.8%
- **Internet:** 2.2%
- **Real Estate:** 2.2%
- **Education Management:** 2.0%
- **Entertainment:** 1.7%
- **Staffing and Recruiting:** 1.7%
- **Other:** 35.8%

#### Mixmax

- **Computer Software:** 19.2%
- **Information Technology and Services:** 11.7%
- **Marketing and Advertising:** 11.6%
- **Financial Services:** 3.4%
- **Staffing and Recruiting:** 3.1%
- **Internet:** 2.9%
- **Education Management:** 2.6%
- **Real Estate:** 2.1%
- **Human Resources:** 1.6%
- **Events Services:** 1.6%
- **Other:** 40.2%

---
## Alternatives

### Alternatives to Instantly

- [Apollo.io](https://www.g2.com/products/apollo-io/reviews) — 4.7/5 stars (9670 reviews)
- [GTM Workspace - Powered by ZoomInfo](https://www.g2.com/products/gtm-workspace-powered-by-zoominfo/reviews) — 4.5/5 stars (9105 reviews)
- [Reply](https://www.g2.com/products/reply/reviews) — 4.6/5 stars (1544 reviews)
- [Snov.io](https://www.g2.com/products/snov-io/reviews) — 4.5/5 stars (495 reviews)
- [Brevo Marketing Platform](https://www.g2.com/products/brevo-marketing-platform/reviews) — 4.5/5 stars (2573 reviews)
- [Success.ai](https://www.g2.com/products/success-ai/reviews) — 4.8/5 stars (276 reviews)
- [Smartlead](https://www.g2.com/products/smartlead/reviews) — 4.5/5 stars (343 reviews)
- [lemlist](https://www.g2.com/products/lemlist/reviews) — 4.6/5 stars (1668 reviews)
- [Saleshandy](https://www.g2.com/products/saleshandy/reviews) — 4.6/5 stars (776 reviews)
- [HubSpot Sales Hub](https://www.g2.com/products/hubspot-sales-hub/reviews) — 4.4/5 stars (13847 reviews)

### Alternatives to Mailshake

- [Reply](https://www.g2.com/products/reply/reviews) — 4.6/5 stars (1544 reviews)
- [Apollo.io](https://www.g2.com/products/apollo-io/reviews) — 4.7/5 stars (9670 reviews)
- [Outreach](https://www.g2.com/products/outreach/reviews) — 4.3/5 stars (3571 reviews)
- [Vendasta Yesware](https://www.g2.com/products/vendasta-yesware/reviews) — 4.4/5 stars (821 reviews)
- [Klenty](https://www.g2.com/products/klenty/reviews) — 4.6/5 stars (388 reviews)
- [Salesloft](https://www.g2.com/products/salesloft/reviews) — 4.5/5 stars (4287 reviews)
- [HubSpot Sales Hub](https://www.g2.com/products/hubspot-sales-hub/reviews) — 4.4/5 stars (13847 reviews)
- [lemlist](https://www.g2.com/products/lemlist/reviews) — 4.6/5 stars (1668 reviews)
- [Saleshandy](https://www.g2.com/products/saleshandy/reviews) — 4.6/5 stars (776 reviews)
- [Snov.io](https://www.g2.com/products/snov-io/reviews) — 4.5/5 stars (495 reviews)

### Alternatives to Mixmax

- [Apollo.io](https://www.g2.com/products/apollo-io/reviews) — 4.7/5 stars (9670 reviews)
- [Salesloft](https://www.g2.com/products/salesloft/reviews) — 4.5/5 stars (4287 reviews)
- [Outreach](https://www.g2.com/products/outreach/reviews) — 4.3/5 stars (3571 reviews)
- [Reply](https://www.g2.com/products/reply/reviews) — 4.6/5 stars (1544 reviews)
- [Vendasta Yesware](https://www.g2.com/products/vendasta-yesware/reviews) — 4.4/5 stars (821 reviews)
- [Cirrus Insight](https://www.g2.com/products/cirrus-insight/reviews) — 4.2/5 stars (1510 reviews)
- [HubSpot Sales Hub](https://www.g2.com/products/hubspot-sales-hub/reviews) — 4.4/5 stars (13847 reviews)
- [Saleshandy](https://www.g2.com/products/saleshandy/reviews) — 4.6/5 stars (776 reviews)
- [lemlist](https://www.g2.com/products/lemlist/reviews) — 4.6/5 stars (1668 reviews)
- [Klenty](https://www.g2.com/products/klenty/reviews) — 4.6/5 stars (388 reviews)

---
## Top Discussions

### Instantly

- Title: [What is Instantly used for?](https://www.g2.com/discussions/what-is-instantly-used-for) — 9 comments, 2 upvotes
  > **Top comment:** "Cold email inbox set up and maintenance. "

### Mailshake

- Title: [How much does Mailshake cost?](https://www.g2.com/discussions/how-much-does-mailshake-cost) — 3 comments
  > **Top comment:** "You&#39;ll have to visit their website milkshake.com for their current pricing"
- Title: [What is Lemlist?](https://www.g2.com/discussions/what-is-lemlist) — 2 comments *(includes official response)*
  > **Top comment:** "While Mailshake and Lemlist have some similar functionality, we can only speak for our successful customers here at Mailshake who love our simple-to-use..."
- Title: [How do you use Mailshake?](https://www.g2.com/discussions/how-do-you-use-mailshake) — 2 comments, 1 upvote *(includes official response)*
  > **Top comment:** "Mailshake is designed to be easy to use and setup. We&#39;ve actually outlined everything you need to get setup and start sending your first campaign. Check out..."
- Title: [What is Mailshake used for?](https://www.g2.com/discussions/what-is-mailshake-used-for) — 1 comment
  > **Top comment:** "Cold outreach "
- Title: [What does Mailshake do?](https://www.g2.com/discussions/what-does-mailshake-do) — 1 comment
  > **Top comment:** "Allows you to send to many people in a list from your gmail."

### Mixmax

- Title: [What features am I overlooking besides reminders, scheduling and templates?](https://www.g2.com/discussions/what-features-am-i-overlooking-besides-reminders-scheduling-and-templates) — 4 comments, 4 upvotes
  > **Top comment:** "Great question Leland. Our two most jaw-dropping features are...

1. Our Rules engine, which is like an even easier Zapier for sales. For example you can..."
- Title: [What Mixmax feature do you find most useful for maintaining good relationships with leads?](https://www.g2.com/discussions/what-mixmax-feature-do-you-find-most-useful-for-maintaining-good-relationships-with-leads) — 3 comments, 2 upvotes
  > **Top comment:** "Being able to see if they opened the email is helpful."
- Title: [What is Mixmax used for?](https://www.g2.com/discussions/what-is-mixmax-used-for) — 2 comments
  > **Top comment:** "scheduling and sending emails at scale to customers "
- Title: [What is Mixmax app?](https://www.g2.com/discussions/what-is-mixmax-app) — 2 comments
  > **Top comment:** "Productivity tool designed to enhance efficiency of people using Copper CRM &amp; G-Suite "
- Title: [Can I add a user to my account that has a different email extension?](https://www.g2.com/discussions/can-i-add-a-user-to-my-account-that-has-a-different-email-extension) — 2 comments, 1 upvote
  > **Top comment:** "Hi Karim, you can add members to your workspace, whether that be your personal email or a team mate, from the Members &amp; Billing section. 

Hot link =&gt;..."

---
**Source:** [G2.com](https://www.g2.com) | [Comparison Page](https://www.g2.com/compare/instantly-vs-mailshake-vs-mixmax)

