Link copied to clipboard # Instantly vs Mailshake Comparison - What are their main differences? Share [ Export ](/compare/instantly/mailshake/export.csv) InstantlyMailshake[+ Add Product](#) Pricing **Instantly** Free Trial **Free Trial** Per Month · Free **Mailshake** **$99.00** 10 Mail Accounts Per Month · Sales Engagement **Pricing Insights** from reviews Time to Implement **Instantly** 1 month Based on 1115 responses **Mailshake** \<1 monthFaster Based on 83 responses Return on Investment **Instantly** 6 months Based on 1053 responses **Mailshake** 6 months Based on 78 responses Perceived Cost **Instantly** $$$$$ **Mailshake** $$$$$ Average Discount **Instantly** 8% **Mailshake** 8% ![Instantly](https://images.g2crowd.com/uploads/product/hd_favicon/7a665f91b163a7a6a5ebea30fa821f91/instantly.svg "Instantly") ![Mailshake](https://images.g2crowd.com/uploads/product/image/thumb_square/thumb_square_fcee87ee3969b84c3586e927fda31dce/mailshake.jpg "Mailshake") G2 offers free advice on this comparison. Chat with an expert How would you like to receive Software Advice? ![](/assets/advisor_router/laptop_form-f1a7012279826105416befde8d882ffc7589b1f9db09c93a1379d601cafe8e0d.svg) FormAnswer questions at your own pace, no call required. ![](/assets/advisor_router/ai_agent-4d78629a3ba354fed449a65c60df3a6f2eda90fb98411b711df4b25d7be52a38.svg) AI AgentChat live and get a recommendation in minutes. ![](/assets/advisor_router/phone_call_picker-c48821ec36f4182d8ee3e54cfbd3937500eec54d7b7e0cfb80dc80a8a733842f.svg) Phone CallTalk it through live with a software advisor. **Pros & Cons** from reviews **Instantly** [ Ease of Use (686) ](https://www.g2.com/products/instantly/reviews?filters%5Bsentiment_snippet%5D=1810695&qs=pros-and-cons#reviews)[ Helpful (497) ](https://www.g2.com/products/instantly/reviews?filters%5Bsentiment_snippet%5D=1811476&qs=pros-and-cons#reviews)[ Expensive (198) ](https://www.g2.com/products/instantly/reviews?filters%5Bsentiment_snippet%5D=1813500&qs=pros-and-cons#reviews)[ Missing Features (190) ](https://www.g2.com/products/instantly/reviews?filters%5Bsentiment_snippet%5D=1813030&qs=pros-and-cons#reviews) **Mailshake** [ Ease of Use (38) ](https://www.g2.com/products/mailshake/reviews?filters%5Bsentiment_snippet%5D=1159108&qs=pros-and-cons#reviews)[ Time-saving (26) ](https://www.g2.com/products/mailshake/reviews?filters%5Bsentiment_snippet%5D=1158756&qs=pros-and-cons#reviews)[ Missing Features (8) ](https://www.g2.com/products/mailshake/reviews?filters%5Bsentiment_snippet%5D=1159281&qs=pros-and-cons#reviews)[ Integration Issues (6) ](https://www.g2.com/products/mailshake/reviews?filters%5Bsentiment_snippet%5D=1940194&qs=pros-and-cons#reviews) Integrations **Instantly** [ ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_b38a3b5a1fea5f4d226c25489f183dd1/aimfox.jpg "Product Avatar Image") Aimfox ](https://www.g2.com/products/aimfox/reviews)[ ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_99c4bd25dc044ae603ad32e419e76983/apollo-io.png "Product Avatar Image") Apollo.io ](https://www.g2.com/products/apollo-io/reviews)[ ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_3a9f46b15d804a2abbb8138a7bf78b88/calendly%282%29.png "Product Avatar Image") Calendly Sales ](https://www.g2.com/products/calendly/reviews)[ ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_e369fa2434bfed6434dea757dc661c25/chatgpt.jpg "Product Avatar Image") ChatGPT ](https://www.g2.com/products/chatgpt/reviews)[ View all ](https://www.g2.com/products/instantly/integrations) **Mailshake** [ ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_4a9a6d57cdd833bf0381d21fd9246641/google-workspace.png "Product Avatar Image") Google Workspace ](https://www.g2.com/products/google-workspace/reviews)[ ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_92f791c125019514c13f2138425a640b/hubspot-sales-hub.png "Product Avatar Image") HubSpot Sales Hub ](https://www.g2.com/products/hubspot-sales-hub/reviews)[ ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_033aa224b72b00b72e8860e4e6401efc/microsoft-excel.png "Product Avatar Image") Microsoft Excel ](https://www.g2.com/products/microsoft-excel/reviews)[ ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_69054bc7d40597b06fc3905720ccc914/microsoft-outlook.png "Product Avatar Image") Outlook ](https://www.g2.com/products/microsoft-outlook/reviews)[ View all ](https://www.g2.com/products/mailshake/integrations) Screenshots **Instantly** No screenshot available **Mailshake** ![Mailshake screenshot](https://images.g2crowd.com/cdn-cgi/image/width=600,height=600,fit=scale-down,format=auto,onerror=redirect,/https://images.g2crowd.com/uploads/attachment/file/76162/Screen-Shot-2022-12-20-at-3.40.41-PM.png) **Ratings** from reviews Meets Requirements **Instantly** 9.3 9.33,509 **Mailshake** 9.1 9.1273 Ease of Use **Instantly** 9.4 9.43,695 **Mailshake** 9.1 9.1282 Ease of Setup **Instantly** 9.2 9.22,861 **Mailshake** 9.0 9.0179 Ease of Admin **Instantly** 9.4 9.41,856 **Mailshake** 9.3 9.3104 Quality of Support **Instantly** 9.5 9.53,478 **Mailshake** 9.3 9.3251 Has the product been a good partner in doing business? **Instantly** 9.5 9.51,830 **Mailshake** 9.4 9.496 Product Direction (% positive) **Instantly** 9.7 9.73,532 **Mailshake** 9.0 9.0266 **Features** ratings from reviews Sales Intelligence 9.1 618 7.5 19 Sales Engagement 8.1 396 7.7 197 Email Marketing 8.9 2,635 Not enough data CRM 8.7 221 Not enough data Email Tracking 8.9 1,018 Not enough data Lead Mining 8.6 13 Not enough data Email Deliverability 9.1 1,774 Not enough data AI Sales Assistant 8.7 493 Not enough data Account Data Management 8.8 240 Not enough data Lead Intelligence 8.7 550 Not enough data User Insights **Reviewers' Company Size** Small-Business(50 or fewer emp.) 94.8% Mid-Market(51-1000 emp.) 5.0% Enterprise(\> 1000 emp.) 0.2% Small-Business(50 or fewer emp.) 94.8% Mid-Market(51-1000 emp.) 5.0% Enterprise(\> 1000 emp.) 0.2% Small-Business(50 or fewer emp.) 91.1% Mid-Market(51-1000 emp.) 8.1% Enterprise(\> 1000 emp.) 0.8% Small-Business(50 or fewer emp.) 91.1% Mid-Market(51-1000 emp.) 8.1% Enterprise(\> 1000 emp.) 0.8% **Reviewers' Industry** [![Instantly](https://images.g2crowd.com/uploads/product/hd_favicon/7a665f91b163a7a6a5ebea30fa821f91/instantly.svg "Instantly")](https://www.g2.com/products/instantly/reviews) Instantly Marketing and Advertising 44.8% Computer Software 9.0% Information Technology and Services 7.1% Consulting 5.4% Staffing and Recruiting 4.0% Other 29.7% [![Mailshake](https://images.g2crowd.com/uploads/product/image/thumb_square/thumb_square_fcee87ee3969b84c3586e927fda31dce/mailshake.jpg "Mailshake")](https://www.g2.com/products/mailshake/reviews) Mailshake Marketing and Advertising 28.2% Computer Software 10.4% Information Technology and Services 9.6% Financial Services 3.3% Consulting 2.7% Other 45.8% Alternatives **Instantly Alternatives** ![Apollo.io](https://images.g2crowd.com/uploads/product/hd_favicon/774372bf572eb33280b101482ce703b9/apollo-io.svg "Apollo.io") [ Apollo.io ](/products/apollo-io/reviews) ![GTM Workspace - Powered by ZoomInfo](https://images.g2crowd.com/uploads/product/hd_favicon/36867c47db8f838807091d68c3f2f753/gtm-workspace-powered-by-zoominfo.svg "GTM Workspace - Powered by ZoomInfo") [ GTM Workspace - Powered by ZoomInfo ](/products/gtm-workspace-powered-by-zoominfo/reviews) ![Reply](https://images.g2crowd.com/uploads/product/hd_favicon/edad5a172fa8078c857644f97ea8ad91/reply.svg "Reply") [ Reply ](/products/reply/reviews) ![Snov.io](https://images.g2crowd.com/uploads/product/hd_favicon/df10d5398a63cadb97fdd1ef94e347cc/snov-io.svg "Snov.io") [ Snov.io ](/products/snov-io/reviews) **Mailshake Alternatives** ![Reply](https://images.g2crowd.com/uploads/product/hd_favicon/edad5a172fa8078c857644f97ea8ad91/reply.svg "Reply") [ Reply ](/products/reply/reviews) ![Apollo.io](https://images.g2crowd.com/uploads/product/hd_favicon/774372bf572eb33280b101482ce703b9/apollo-io.svg "Apollo.io") [ Apollo.io ](/products/apollo-io/reviews) ![Outreach](https://images.g2crowd.com/uploads/product/hd_favicon/1521467568/outreach.png "Outreach") [ Outreach ](/products/outreach/reviews) ![Mixmax](https://images.g2crowd.com/uploads/product/hd_favicon/a6ff9beeb4e6ca33be4a0f07e8193c2a/mixmax.svg "Mixmax") [ Mixmax ](/products/mixmax/reviews) ## Instantly vs Mailshake FAQs Generated using AI Last updated: August 17, 2026 ### What is the difference between Mailshake vs Instantly? Instantly stands out with a higher G2 rating, more reviews, and slightly higher scores for both setup and support compared to Mailshake. | | [Mailshake](https://www.g2.com/products/mailshake/reviews) | [Instantly](https://www.g2.com/products/instantly/reviews) | | --- | --- | --- | | G2 Rating (reviews) | 4.7/5 (377 reviews) | 4.8/5 (4,138 reviews) | | Largest Segment | Small-Business | Small-Business | | Ease of Setup score | 9.0 | 9.2 | | Quality of Support score | 9.4 | 9.5 | | Top Reviewer-Cited Strength | Ease of Use (38 all-time mentions) | — | ### How do the pricing models of Mailshake and Instantly compare? Instantly is rated higher for price and value satisfaction than Mailshake, with reviewers consistently describing it as affordable and cost-effective. - **Mailshake:** In recent reviews, several buyers describe Mailshake as affordable and cost-effective, but some mention the pricing feels steep for newer businesses and note the lack of annual discounts. - **Instantly:** Reviewers consistently highlight Instantly's affordability and transparent pricing, with many citing it as a cost-effective solution for bulk outreach and advanced features. - **Switching reasons:** Recent reviewers mention switching from Lemlist and Apollo to Instantly for better pricing, more features, and improved deliverability. ### What are the best alternatives to Mailshake and Instantly? The top 3 alternatives to Mailshake and Instantly are Apollo.io, Reply, and GTM Workspace - Powered by ZoomInfo. | Product | G2 Rating (reviews) | Largest Segment | Pricing Insight | Top Reviewer-Cited Strength | | --- | --- | --- | --- | --- | | [Mailshake](https://www.g2.com/products/mailshake/reviews) | 4.7/5 (377 reviews) | Small-Business | Affordable and cost-effective, but some mention pricing is steep for new businesses | Ease of Use (38 all-time mentions) | | [Instantly](https://www.g2.com/products/instantly/reviews) | 4.8/5 (4,138 reviews) | Small-Business | Consistently described as affordable and cost-effective | — | | [Apollo.io](https://www.g2.com/products/apollo-io/reviews) | 4.7/5 (9,798 reviews) | Small-Business | — | — | | [Reply](https://www.g2.com/products/reply/reviews) | 4.6/5 (1,552 reviews) | Small-Business | — | — | | [GTM Workspace - Powered by ZoomInfo](https://www.g2.com/products/gtm-workspace-powered-by-zoominfo/reviews) | 4.5/5 (9,110 reviews) | Mid-Market | — | — | ### Which Sales Engagement features should I prioritize when comparing Mailshake and Instantly? Buyers comparing Mailshake and Instantly should prioritize ease of use, automation, integrations, analytics/reporting, and deliverability. - **Ease of Use:** Mailshake (9.1), Instantly (9.4) - **Automation:** Mailshake (25 all-time mentions), Instantly (recent reviews highlight automation and AI-powered features) - **Integrations:** Mailshake (9 all-time mentions), Instantly (Make: 771, Zapier: 31, Google Workspace: 21 all-time mentions) - **Analytics/Reporting:** Mailshake (10 all-time mentions for email tracking), Instantly (recent reviews request more detailed analytics and reporting) - **Deliverability:** Mailshake (multiple recent reviews cite strong deliverability and inbox placement), Instantly (recent reviews highlight warmup and inbox rotation features for improved deliverability) ### What are the pros and cons of Mailshake vs Instantly? Mailshake's headline strength is ease of use, while Instantly is recognized for affordability and advanced automation. - **Mailshake strengths:** Ease of Use (38 all-time mentions), Time-saving (26), Automation (25), Customer Support (24), Easy Setup (23), Simple (18), Features (17), Intuitive (15), User Interface (15), Helpful (11), Email Tracking (10), Integrations (9), Lead Generation (9), Affordable (7), Efficiency (7), CRM Integration (5) - **Mailshake trade-offs:** Missing Features (8), Integration Issues (6), Limited Integrations (6), Learning Curve (5), some reviewers mention the UI can be confusing and pricing feels steep for new businesses - **Instantly strengths:** In recent reviews, buyers highlight affordability, advanced automation, AI-powered features, multi-account management, and strong deliverability tools - **Instantly trade-offs:** Some reviewers note the interface can be overwhelming at first, advanced reporting could be more detailed, and pricing can increase with feature upgrades ### Is Mailshake or Instantly better for small businesses? Instantly is the better fit for small businesses, with a higher G2 rating, more reviews from small-business users, and consistently positive sentiment on affordability and ease of use. - **Mailshake:** Largest segment is Small-Business; reviewers highlight ease of use, time-saving, and automation, but some mention pricing as a challenge for new businesses. - **Instantly:** Largest segment is Small-Business; reviewers consistently cite affordability, fast setup, and advanced features as key benefits for small teams. ### Which Sales Engagement platform has better integrations? Instantly is favored for integrations, with significantly more reviewer-cited integration mentions and broader third-party tool support. - **Mailshake:** Pipedrive and Vidyard integrations are mentioned in recent reviews, but with fewer than 10 all-time mentions each. - **Instantly:** Make (771 all-time mentions), Zapier (31), and Google Workspace (21) are frequently cited integrations, with reviewers highlighting ease of connecting to sales and productivity tools. ### How do Mailshake and Instantly compare on customer support? Instantly and Mailshake are rated at parity for Quality of Support, both scoring above 9.4, with reviewers describing strong support experiences for each. - **Mailshake:** Reviewers frequently praise customer support, describing it as responsive, helpful, and knowledgeable, with 24 all-time mentions. - **Instantly:** Recent reviews highlight prompt, knowledgeable, and hands-on support, with several reviewers noting fast response times and helpful onboarding. ### Which is easier to implement, Mailshake or Instantly? Instantly and Mailshake are rated at parity for Ease of Setup, both scoring above 9.0, with reviewers describing straightforward implementation for each. - **Mailshake:** Reviewers describe setup as quick and easy, with many citing a short learning curve and fast onboarding, though a few mention initial UI confusion. - **Instantly:** Reviewers consistently highlight fast setup, easy onboarding, and the ability to get campaigns live quickly, even for non-technical users. ### Which product has better Domains? Instantly is favored for Domains, with reviewers consistently highlighting multi-domain management, inbox rotation, and domain warmup features. - **Mailshake:** Reviewers mention reliable deliverability and email warmup, but with fewer references to multi-domain management. - **Instantly:** Recent reviews cite the ability to manage multiple domains and inboxes, advanced warmup, and inbox rotation as key strengths for domain management.