Compare Instantly and lemlist
At a Glance
Market Segments
Small-Business (95.1% of reviews)
Small-Business (85.6% of reviews)
Entry-Level Pricing
Free Trial Per Month
$87.00 Per Month
Instantly
Star Rating
(4,087)4.8 out of 5
Market Segments
Small-Business (95.1% of reviews)
Pros & Cons
Entry-Level Pricing
Free Trial Per Month
Free Trial is available
Browse all 4 pricing plans
lemlist
Star Rating
(1,540)4.6 out of 5
Market Segments
Small-Business (85.6% of reviews)
Pros & Cons
Entry-Level Pricing
$87.00 Per Month
Browse all 4 pricing plans
Summary
AI Generated Summary
AI-generated. Powered by real user reviews.
- G2 reviewers report that lemlist excels in campaign setup, with users highlighting that "the campaigns are easy to set up" and appreciating the "trustful" people database. This makes it a strong choice for small businesses looking for a straightforward email marketing solution.
- Users say that Instantly stands out for its user-friendly interface, particularly noting the "plaintext feature for boosting deliverability" as a significant advantage. Many find the setup process to be very easy, which is a crucial factor for those new to email outreach.
- Reviewers mention that lemlist offers a unified platform for domain warming and sequencing, which is a "huge plus" for users focused on improving their email deliverability. This feature is particularly beneficial for businesses that rely heavily on email marketing.
- According to verified reviews, Instantly's support team receives high praise for being responsive and helpful, with users appreciating that "they are actual people solving actual problems." This level of support can be a deciding factor for businesses that value customer service.
- G2 reviewers highlight that while lemlist has a solid overall user satisfaction score, it faces challenges in areas like ease of use and setup compared to Instantly, which boasts higher ratings in these categories. This could impact the experience for users who prioritize a seamless onboarding process.
- Users report that both platforms have their strengths, but Instantly's free trial option makes it more accessible for small businesses looking to test the waters without a financial commitment, while lemlist's pricing may be a barrier for some potential users.
Pricing
Entry-Level Pricing
Instantly
Free
Free Trial
Per Month
Everything you need to scale your cold outreach campaigns.
- Unlimited email sending accounts
- Unlimited domain warmup
- Advanced sequences
lemlist
Multichannel Expert
$87.00
Per Month
For scaling businesses
- Unlimited multichannel follow-ups
- Auto LinkedIn visits, invites, & messages
- WhatsApp messages
Free Trial
Instantly
Free Trial is available
lemlist
Free Trial is available
Ratings
Meets Requirements
9.3
3,456
8.8
853
Ease of Use
9.4
3,637
8.8
1,410
Ease of Setup
9.2
2,803
8.8
749
Ease of Admin
9.4
1,848
8.6
292
Quality of Support
9.5
3,427
8.9
798
Has the product been a good partner in doing business?
9.5
1,822
8.8
286
Product Direction (% positive)
9.8
3,490
9.5
831
Features by Category
Sales Force Automation
9.0
157
Not enough data
8.6
151
Not enough data
9.0
164
Not enough data
8.9
152
Not enough data
8.6
152
Not enough data
9.0
153
Not enough data
8.6
147
Not enough data
8.5
142
Not enough data
8.6
150
Not enough data
Marketing Automation
9.4
156
Not enough data
9.4
157
Not enough data
9.3
157
Not enough data
9.0
160
Not enough data
Customer Support
8.9
153
Not enough data
9.1
150
Not enough data
9.0
150
Not enough data
8.2
140
Not enough data
8.8
144
Not enough data
Reporting & Analytics
8.9
138
Not enough data
9.2
136
Not enough data
8.7
136
Not enough data
Mobile & Social
8.6
142
Not enough data
8.4
130
Not enough data
8.5
133
Not enough data
Platform
8.7
193
Not enough data
8.9
187
Not enough data
9.0
183
Not enough data
8.5
184
Not enough data
8.5
181
Not enough data
8.8
180
Not enough data
9.3
187
Not enough data
8.6
192
Not enough data
Integration
9.2
158
Not enough data
8.9
155
Not enough data
8.8
152
Not enough data
Generative AI
8.7
115
Not enough data
Agentic AI - CRM
8.3
12
Not enough data
8.1
12
Not enough data
7.6
12
Not enough data
7.4
12
Not enough data
7.9
12
Not enough data
7.6
12
Not enough data
8.2
12
Not enough data
Email Marketing
8.9
2341
Feature Not Available
9.3
2373
8.8
241
|
Verified
9.5
2381
Feature Not Available
9.4
2343
9.0
251
|
Verified
9.6
2406
9.2
247
|
Verified
9.4
2357
9.1
219
9.1
2236
Feature Not Available
9.1
2055
8.5
205
|
Verified
8.4
1945
Feature Not Available
Reporting & Analytics
9.2
2302
8.5
212
|
Verified
9.2
2305
8.6
237
|
Verified
Generative AI
8.7
1403
7.5
107
8.7
1407
7.3
103
Agentic AI - Email Marketing
8.5
59
7.7
101
8.3
57
7.7
97
8.7
60
7.9
104
8.8
57
7.7
97
8.8
57
7.6
97
Integration
9.3
2337
8.4
218
|
Verified
8.9
2205
7.8
205
|
Verified
8.7
2168
7.7
206
|
Verified
8.7
2049
7.8
206
|
Verified
8.2
2000
7.8
195
8.2
1931
Feature Not Available
Data Availability
9.1
531
Not enough data
9.1
522
Not enough data
8.9
507
Not enough data
8.7
191
Not enough data
Data Accuracy
9.1
484
Not enough data
9.1
500
Not enough data
8.8
212
Not enough data
Agentic AI - Sales Intelligence
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Platform
9.0
462
Not enough data
9.2
468
Not enough data
9.4
505
Not enough data
9.3
470
Not enough data
8.8
447
Not enough data
8.9
472
Not enough data
Features
9.2
472
Not enough data
8.9
495
Not enough data
9.0
461
Not enough data
9.0
474
Not enough data
9.1
458
Not enough data
8.8
446
Not enough data
9.0
463
Not enough data
9.2
455
Not enough data
9.3
472
Not enough data
Lead Intelligence
8.7
169
Not enough data
8.9
170
Not enough data
8.9
171
Not enough data
Lead Management
9.0
194
Not enough data
8.5
198
Not enough data
8.9
192
Not enough data
Marketing Campaigns
8.6
205
Not enough data
8.3
227
Not enough data
8.5
205
Not enough data
8.9
195
Not enough data
8.9
194
Not enough data
Campaign Execution
8.4
162
Not enough data
8.9
179
Not enough data
8.5
160
Not enough data
9.4
161
Not enough data
Agentic AI - Account Data Management
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Lead Generation
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Lead Facilitation
8.8
436
7.9
37
9.0
410
8.1
39
9.4
453
8.3
39
8.9
404
7.7
37
Organization
9.1
413
7.7
38
9.1
395
8.2
38
9.0
400
8.5
37
Performance Analysis
8.8
406
6.7
36
9.2
432
7.7
37
Sales Analysis
8.6
442
6.9
34
8.7
404
6.7
34
Generative AI
9.0
289
8.1
31
9.0
286
8.4
31
Agentic AI - AI Sales Assistant
8.7
5
8.0
30
8.7
5
7.9
31
8.0
5
7.8
29
8.3
5
7.4
29
9.0
5
7.8
29
8.0
5
7.6
29
7.3
5
7.5
30
Diagnosis
8.8
1499
7.6
126
9.2
1548
8.1
129
9.1
1578
8.0
127
9.3
1481
8.3
128
Tracking
9.1
1499
8.3
125
9.1
1459
8.2
125
9.3
1560
8.7
128
9.1
1475
Feature Not Available
9.0
1468
8.3
126
Reporting
9.3
1618
8.6
131
9.3
1633
8.5
128
9.2
1565
8.2
125
9.0
1588
7.9
123
Agentic AI - Email Deliverability
8.7
38
7.8
111
8.8
39
7.5
108
8.8
39
7.5
107
8.8
39
7.4
107
9.0
39
7.4
107
Integrated Workflows
8.3
244
8.1
564
9.2
299
8.9
646
7.0
231
7.2
511
7.4
229
8.2
584
8.2
252
7.9
523
7.7
231
7.5
477
7.9
240
7.6
463
Repeatability and Reportability
8.0
223
7.8
459
8.3
238
8.6
592
8.4
228
8.3
490
7.9
229
7.4
439
7.4
220
6.8
429
AI and Automation
8.4
231
7.6
445
8.3
233
7.6
445
8.4
232
7.7
435
8.1
228
7.1
427
8.1
219
7.0
421
Generative AI
8.3
229
7.4
419
Agentic AI - Sales Engagement
8.1
78
7.1
289
8.2
76
7.6
291
8.1
79
7.4
287
8.0
73
6.8
280
7.9
77
7.0
283
8.1
75
6.9
282
7.9
74
7.1
282
Lead Intelligence
9.2
508
Not enough data
8.9
500
Not enough data
9.0
505
Not enough data
9.0
503
Not enough data
8.5
513
Not enough data
Agentic AI - Lead Intelligence
7.5
8
Not enough data
Agentic AI - Lead Mining
8.8
11
Not enough data
8.3
11
Not enough data
Agentic AI - Visitor Identification
Not enough data
Not enough data
Agentic AI - Email Tracking
8.7
34
Not enough data
8.6
34
Not enough data
8.6
33
Not enough data
8.6
32
Not enough data
8.4
32
Not enough data
8.5
32
Not enough data
8.5
32
Not enough data
Analytics
9.3
928
Not enough data
9.2
902
Not enough data
8.9
862
Not enough data
Customizations
9.3
890
Not enough data
9.5
923
Not enough data
9.1
951
Not enough data
9.3
919
Not enough data
9.1
901
Not enough data
Generative AI
8.9
638
Not enough data
Agentic AI - Outbound Call Tracking
Not enough data
7.3
23
Not enough data
7.0
22
Calling
Not enough data
7.7
27
Not enough data
6.8
28
Not enough data
7.7
29
Not enough data
7.7
28
Not enough data
7.7
28
Contacts
Not enough data
8.4
29
Not enough data
8.5
28
Not enough data
8.3
28
Insights
Not enough data
8.3
28
Not enough data
7.7
28
Not enough data
6.9
28
Not enough data
9.0
28
Not enough data
8.5
28
Not enough data
7.1
28
Categories
Categories
Shared Categories
Instantly and lemlist are categorized as Sales Engagement, Email Deliverability, AI Sales Assistant, and Email Marketing
Unique Categories
Instantly is categorized as Account Data Management, Lead Mining, Lead Intelligence, Visitor Identification, Email Tracking, CRM, and Sales Intelligence
lemlist is categorized as Outbound Call Tracking
Reviews
Reviewers' Company Size
Instantly
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
lemlist
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Marketing and Advertising
45.0%
Computer Software
8.9%
Information Technology and Services
6.9%
Consulting
5.4%
Staffing and Recruiting
4.1%
Other
29.7%
Computer Software
17.4%
Information Technology and Services
15.1%
Marketing and Advertising
14.2%
Consulting
5.2%
Staffing and Recruiting
4.4%
Other
43.6%
Discussions
What is Instantly used for?
9 Comments
YO
Cold email inbox set up and maintenance. Read more
Instantly has no more discussions with answers
What is lemlist used for?
2 Comments
EM
lemlist is an email management solution that helps businesses streamline processes related to optimizing sales engagement, sending personalized emails,...Read more
lemlist has no more discussions with answers
