Introducing G2.ai, the future of software buying.Try now
Compare Instagram for Business and Snapchat 
At a Glance
Market Segments
Small-Business (78.3% of reviews)
Small-Business (58.4% of reviews)
Entry-Level Pricing
No pricing available
No pricing available
Instagram for Business
Star Rating
(136)4.5 out of 5
Market Segments
Small-Business (78.3% of reviews)
Pros & Cons
Entry-Level Pricing
No pricing available
Learn more about Instagram for BusinessSnapchat
Star Rating
(293)4.2 out of 5
Market Segments
Small-Business (58.4% of reviews)
Pros & Cons
Entry-Level Pricing
No pricing available
Learn more about SnapchatInstagram for Business vs Snapchat
When assessing the two solutions, reviewers found Instagram for Business easier to use, set up, and administer. Reviewers also preferred doing business with Instagram for Business overall.
- Reviewers felt that Instagram for Business meets the needs of their business better than Snapchat.
- When comparing quality of ongoing product support, reviewers felt that Snapchat is the preferred option.
- For feature updates and roadmaps, our reviewers preferred the direction of Instagram for Business over Snapchat.
Pricing
Entry-Level Pricing
Instagram for Business
No pricing availableSnapchat
No pricing availableFree Trial
Instagram for Business
No trial information availableSnapchat
No trial information availableRatings
Meets Requirements
8.9
99
8.7
201
Ease of Use
9.0
106
8.5
203
Ease of Setup
9.1
57
8.7
33
Ease of Admin
9.0
36
8.3
23
Quality of Support
7.8
89
8.3
164
Has the product been a good partner in doing business?
8.8
32
8.4
21
Product Direction (% positive)
8.8
96
6.7
196
Features by Category
Agentic AI - Social Networks
6.9(won by default)
9
Not enough data
7.8(won by default)
10
Not enough data
Categories
Categories
Shared Categories
Instagram for Business and Snapchat are categorized as Social Networks
Unique Categories
Instagram for Business has no unique categories
Snapchat has no unique categories
Reviews
Reviewers' Company Size
Instagram for Business
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Snapchat
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Marketing and Advertising
19.2%
Apparel & Fashion
4.6%
Retail
3.8%
Real Estate
3.8%
Design
3.8%
Other
64.6%
Marketing and Advertising
10.7%
Information Technology and Services
7.9%
Entertainment
6.1%
Higher Education
5.4%
Computer Software
3.9%
Other
66.1%
Alternatives
Discussions
Why is your android app so glitchy?
2 Comments
I
https://instagram.com/radar_sari_00?utm_medium=copy_linkRead more
What are the benefits and challenges of using Instagram for Business, and what strategies have you found most effective?
2 Comments
PP
You can create reels with hooks to showcase and promote your products. If you are dealing with product that targets young audience, Instagram can be a growth...Read more
What are Instagram business features?
1 Comment
LM
Hello. I am also interested in this question. Recently, I decided to develop my business not only offline, but also online. Now I'm getting acquainted with...Read more
What does a snap score between you and a friend mean
2 Comments
AR
As told by Joshua, snapchat keep a direct eye on the activities of users. How many snaps you sent to connected friends and how many snaps you received,...Read more
What is Snapchat used for?
2 Comments
RR
I am using to capture my pictures and send snaps to my friendsRead more
What does a snap score between you and a friend mean
1 Comment
EM
It's tbe total snaps you send and have receivedRead more
Hunting for software insights?
With over 3 million reviews, we can provide the specific details that help you make an informed software buying decision for your business. Finding the right product is important, let us help.
