Link copied to clipboard

# Insightly CRM vs Sugar Sell Comparison - What are their main differences?

Share
[
Export
](/compare/insightly-crm/sugar-sell/export.csv)

Insightly CRMSugar Sell[+ Add Product](#)

Pricing

**Insightly CRM**
Free Trial

**$29** / user, per month (billed annually) · Plus

**$49** / user, per month (billed annually) · Professional 

**$99** / user, per month (billed annually) · Enterprise 

**Sugar Sell**

**$19.00** Per Month · Sell Essentials

**$59.00** Per Month · Sell Standard

**$85.00** Per Month · Sell Advanced

**$135.00** Per Month · Sell Premier

**$120.00** Per Month · Sugar Enterprise+ 

**Starting at $85.00** Per Month · Sell Enterprise (On-Premises) 

Show more

**Pricing Insights**
from reviews

Perceived Cost

**Insightly CRM**
$$$$$

**Sugar Sell**
$$$$$

Average Discount

**Insightly CRM**
9%

**Sugar Sell**
13%4% more

Uncover valuable pricing insights from real user feedback to improve your shopping experience.
See it for free

Time to Implement

**Insightly CRM** 6 months
Based on 100 responses

**Sugar Sell** 6 months
Based on 100 responses

Return on Investment

**Insightly CRM** 6 months
Based on 100 responses

**Sugar Sell** 6 months
Based on 100 responses

 ![Insightly CRM](https://images.g2crowd.com/uploads/product/hd_favicon/1544545315/insightly-crm.jpg "Insightly CRM")

 ![Sugar Sell](https://images.g2crowd.com/uploads/product/hd_favicon/fdd8c5b3dcb3415718f945eed05b2013/sugar-sell.svg "Sugar Sell")

G2 offers free advice on this comparison.

Chat with an expert

How would you like to receive Software Advice?

 ![](/assets/advisor_router/laptop_form-f1a7012279826105416befde8d882ffc7589b1f9db09c93a1379d601cafe8e0d.svg)

FormAnswer questions at your own pace, no call required.

 ![](/assets/advisor_router/ai_agent-4d78629a3ba354fed449a65c60df3a6f2eda90fb98411b711df4b25d7be52a38.svg)

AI AgentChat live and get a recommendation in minutes.

 ![](/assets/advisor_router/phone_call_picker-c48821ec36f4182d8ee3e54cfbd3937500eec54d7b7e0cfb80dc80a8a733842f.svg)

Phone CallTalk it through live with a software advisor.

**Pros & Cons**
from reviews

**Insightly CRM**

Ease of Use (28)

Easy Customization (11)

Learning Curve (9)

Limited Customization (7)

**Sugar Sell**

Ease of Use (15)

Easy Customization (12)

Integration Issues (9)

Bugs (6)

Integrations

**Insightly CRM**
[

 ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_03f4c2e785b8fc7c8fb27969776e8cfc/engage-by-cloudresearch.png "Product Avatar Image")

Engage by CloudResearch

](https://www.g2.com/products/engage-by-cloudresearch/reviews)[

 ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_ff23ee4a65ad0830fdb8183706325213/harvest.png "Product Avatar Image")

Harvest

](https://www.g2.com/products/harvest/reviews)[

 ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_8e123398655ea08944802dc11fbc74e6/intuit-mailchimp-email-marketing.png "Product Avatar Image")

Intuit Mailchimp Email...

](https://www.g2.com/products/intuit-mailchimp-email-marketing/reviews)[

 ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_69054bc7d40597b06fc3905720ccc914/microsoft-outlook.png "Product Avatar Image")

Outlook

](https://www.g2.com/products/microsoft-outlook/reviews)[
View all
](https://www.g2.com/products/insightly-crm/integrations)

**Sugar Sell**
[

 ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_35fd25b861755f7091daa89c6aaa54d4/linkedin-job-search.png "Product Avatar Image")

LinkedIn Job Search

](https://www.g2.com/products/linkedin-job-search/reviews)[
View all
](https://www.g2.com/products/sugar-sell/integrations)

Screenshots

**Insightly CRM**
 ![Insightly CRM screenshot](https://images.g2crowd.com/cdn-cgi/image/width=600,height=600,fit=scale-down,format=auto,onerror=redirect,/https://images.g2crowd.com/uploads/attachment/file/100041/Insightly-dashboard-2020.png)

**Sugar Sell**
 ![Sugar Sell screenshot](https://images.g2crowd.com/cdn-cgi/image/width=600,height=600,fit=scale-down,format=auto,onerror=redirect,/https://images.g2crowd.com/uploads/attachment/file/1382502/Sugar-Sell---Product-UI---Sales-Effectiveness.png)

**Ratings**
from reviews

Meets Requirements

**Insightly CRM**

**8.2** /10

Based on 808 responses

**Sugar Sell**

**8.0** /10

Based on 614 responses

Ease of Use

**Insightly CRM**

**8.4** /10

Based on 813 responses

**Sugar Sell**

**7.6** /10

Based on 649 responses

Ease of Setup

**Insightly CRM**

**8.3** /10

Based on 369 responses

**Sugar Sell**

**7.2** /10

Based on 347 responses

Ease of Admin

**Insightly CRM**

**8.5** /10

Based on 340 responses

**Sugar Sell**

**7.6** /10

Based on 319 responses

Quality of Support

**Insightly CRM**

**8.0** /10

Based on 691 responses

**Sugar Sell**

**7.7** /10

Based on 557 responses

Has the product been a good partner in doing business?

**Insightly CRM**

**8.5** /10

Based on 324 responses

**Sugar Sell**

**7.8** /10

Based on 303 responses

Product Direction (% positive)

**Insightly CRM**

**8.0** /10

Based on 779 responses

**Sugar Sell**

**7.0** /10

Based on 601 responses

**Features**
ratings from reviews

CRM

**7.8** /10

Based on 742 responses

**7.6** /10

Based on 599 responses

Sales Analytics

**8.3** /10

Based on 47 responses

Not enough data

User Insights

**Reviewers' Company Size**

Small-Business(50 or fewer emp.)
73.2%

Mid-Market(51-1000 emp.)
20.3%

Enterprise(\> 1000 emp.)
6.5%

Small-Business(50 or fewer emp.)
73.2%

Mid-Market(51-1000 emp.)
20.3%

Enterprise(\> 1000 emp.)
6.5%

Small-Business(50 or fewer emp.)
35.0%

Mid-Market(51-1000 emp.)
48.4%

Enterprise(\> 1000 emp.)
16.6%

Small-Business(50 or fewer emp.)
35.0%

Mid-Market(51-1000 emp.)
48.4%

Enterprise(\> 1000 emp.)
16.6%

**Reviewers' Industry**

[![Insightly CRM](https://images.g2crowd.com/uploads/product/hd_favicon/1544545315/insightly-crm.jpg "Insightly CRM")](https://www.g2.com/products/insightly-crm/reviews)
Insightly CRM

Marketing and Advertising
10.1%

Information Technology and Services
6.3%

Construction
4.7%

Computer Software
4.0%

Financial Services
3.9%

Other
71.0%

[![Sugar Sell](https://images.g2crowd.com/uploads/product/hd_favicon/fdd8c5b3dcb3415718f945eed05b2013/sugar-sell.svg "Sugar Sell")](https://www.g2.com/products/sugar-sell/reviews)
Sugar Sell

Information Technology and Services
13.1%

Computer Software
10.5%

Marketing and Advertising
5.8%

Financial Services
5.6%

Construction
2.7%

Other
62.3%

Alternatives

**Insightly CRM Alternatives**

 ![Salesforce Sales Cloud](https://images.g2crowd.com/uploads/product/hd_favicon/826ce87155a61f72d3dfd92c5283eed8/agentforce-sales-formerly-salesforce-sales-cloud.svg "Salesforce Sales Cloud")

[
Salesforce Sales Cloud
](/products/agentforce-sales-formerly-salesforce-sales-cloud/reviews)

 ![HubSpot Sales Hub](https://images.g2crowd.com/uploads/product/hd_favicon/4197737e447f044e17be1a5ebb4ba193/hubspot-sales-hub.svg "HubSpot Sales Hub")

[
HubSpot Sales Hub
](/products/hubspot-sales-hub/reviews)

 ![Pipedrive](https://images.g2crowd.com/uploads/product/hd_favicon/4012f2359ca0b1f88b2455f83adaa4ef/pipedrive.svg "Pipedrive")

[
Pipedrive
](/products/pipedrive/reviews)

 ![Zoho CRM](https://images.g2crowd.com/uploads/product/hd_favicon/27ab543b51f7ec2623c5b2613dcf73e2/zoho-crm.svg "Zoho CRM")

[
Zoho
](/products/zoho-crm/reviews)

**Sugar Sell Alternatives**

 ![Salesforce Sales Cloud](https://images.g2crowd.com/uploads/product/hd_favicon/826ce87155a61f72d3dfd92c5283eed8/agentforce-sales-formerly-salesforce-sales-cloud.svg "Salesforce Sales Cloud")

[
Salesforce Sales Cloud
](/products/agentforce-sales-formerly-salesforce-sales-cloud/reviews)

 ![HubSpot Sales Hub](https://images.g2crowd.com/uploads/product/hd_favicon/4197737e447f044e17be1a5ebb4ba193/hubspot-sales-hub.svg "HubSpot Sales Hub")

[
HubSpot Sales Hub
](/products/hubspot-sales-hub/reviews)

 ![Pipedrive](https://images.g2crowd.com/uploads/product/hd_favicon/4012f2359ca0b1f88b2455f83adaa4ef/pipedrive.svg "Pipedrive")

[
Pipedrive
](/products/pipedrive/reviews)

 ![Zoho CRM](https://images.g2crowd.com/uploads/product/hd_favicon/27ab543b51f7ec2623c5b2613dcf73e2/zoho-crm.svg "Zoho CRM")

[
Zoho
](/products/zoho-crm/reviews)

## Insightly CRM vs Sugar Sell FAQs

Generated using AI

Last updated: August 14, 2026

### What is the difference between Sugar Sell vs Insightly CRM?

Insightly CRM stands out for higher reviewer satisfaction, especially in ease of use and setup, while Sugar Sell is noted for its advanced customization and automation features.

| [Sugar Sell](https://www.g2.com/products/sugar-sell/reviews) | [Insightly CRM](https://www.g2.com/products/insightly-crm/reviews) |
| --- | --- |
| 3.8/5 (776 reviews) | 4.2/5 (945 reviews) |
| Mid-Market | Small-Business |
| 7.2 | 8.3 |
| 7.7 | 8.0 |
| Advanced customization and automation | Ease of use and intuitive interface |

### How do the pricing models of Sugar Sell and Insightly CRM compare?

Insightly CRM is rated as the stronger value by reviewers, with higher satisfaction on price and cost-related dimensions.

- **Sugar Sell:** Reviewers note that while Sugar Sell offers robust features and customization, some advanced capabilities require higher-tier plans, and the cost can be a concern for smaller organizations.
- **Insightly CRM:** Reviewers highlight Insightly CRM as cost-effective, with easy setup and a good balance of features for the price, especially for small businesses.
- **Switching reasons:** Recent reviewers mention switching from Insightly CRM due to stagnation in product updates and from Sugar Sell for more affordable or simpler alternatives like Zoho or Pipedrive.

### What are the best alternatives to Sugar Sell and Insightly CRM?

The top three alternatives to Sugar Sell and Insightly CRM are Agentforce Sales, HubSpot Sales Hub, and Pipedrive.

| Product | G2 Rating (reviews) | Largest Segment | Pricing Insight | Top Reviewer-Cited Strength |
| --- | --- | --- | --- | --- |
| [Sugar Sell](https://www.g2.com/products/sugar-sell/reviews) | 3.8/5 (776 reviews) | Mid-Market | Reviewers note robust features but mention higher costs for advanced capabilities. | Advanced customization and automation |
| [Insightly CRM](https://www.g2.com/products/insightly-crm/reviews) | 4.2/5 (945 reviews) | Small-Business | Reviewers highlight cost-effectiveness and easy setup. | Ease of use and intuitive interface |
| [Agentforce Sales](https://www.g2.com/products/agentforce-sales-formerly-salesforce-sales-cloud/reviews) | 4.4/5 (25,876 reviews) | Mid-Market | — | Comprehensive CRM capabilities and scalability |
| [HubSpot Sales Hub](https://www.g2.com/products/hubspot-sales-hub/reviews) | 4.4/5 (13,909 reviews) | Small-Business | — | User-friendly interface and strong marketing integration |
| [Pipedrive](https://www.g2.com/products/pipedrive/reviews) | 4.3/5 (3,109 reviews) | Small-Business | — | Pipeline management and ease of use |

### Which CRM features should I prioritize when comparing Sugar Sell and Insightly CRM?

Buyers should prioritize ease of use, customization, automation, integration capabilities, and reporting when comparing Sugar Sell and Insightly CRM.

- **Ease of Use:** Sugar Sell 7.6 (15 all-time mentions); Insightly CRM 8.4 (28 all-time mentions).
- **Customization:** Sugar Sell 12 all-time mentions for easy customization; Insightly CRM 11 all-time mentions for easy customization.
- **Automation:** Sugar Sell 7 all-time mentions for automation features; Insightly CRM reviewers note automation but cite some limitations in advanced automation on lower tiers.
- **Integration Capabilities:** Sugar Sell 4 all-time mentions for integration; Insightly CRM 9 all-time mentions for integrations, with reviewers highlighting integration with Google Workspace, Outlook, and third-party apps.
- **Reporting:** Sugar Sell 7 all-time mentions for reporting; Insightly CRM 6 all-time mentions for reporting, with reviewers noting both strengths and some limitations in advanced reporting.

### What are the pros and cons of Sugar Sell vs Insightly CRM?

Sugar Sell's headline strength is advanced customization and automation, while Insightly CRM excels in ease of use and intuitive interface.

- **Sugar Sell strengths:** Advanced customization (12 all-time mentions), automation features (7), flexibility (8), robust reporting (7), and user-friendly design (12).
- **Sugar Sell trade-offs:** Integration issues (9), learning curve (6), occasional bugs (6), and some limitations in advanced analytics and integrations.
- **Insightly CRM strengths:** Ease of use (28 all-time mentions), easy customization (11), strong integrations (9), intuitive user interface (7), and effective project management.
- **Insightly CRM trade-offs:** Learning curve for advanced features (9), limited customization on lower tiers (7), some reporting and automation limitations, and time-consuming setup for complex workflows.

### Is Sugar Sell or Insightly CRM better for small businesses?

Insightly CRM is the better fit for small businesses, with a larger small-business segment and higher satisfaction among small-business reviewers.

- **Sugar Sell:** Largest segment is Mid-Market; reviewers note robust features but mention a steeper learning curve and higher costs for advanced capabilities, which may be less ideal for small businesses.
- **Insightly CRM:** Largest segment is Small-Business; reviewers consistently highlight ease of use, cost-effectiveness, and quick setup as key benefits for small organizations.

### Which CRM platform has better integrations?

Insightly CRM is favored by reviewers for integrations, with more frequent and positive mentions of integration capabilities.

- **Sugar Sell:** Integration is mentioned in 4 all-time reviews, with recent reviewers noting flexibility but also citing integration issues and a need for more connectors.
- **Insightly CRM:** Integrations are mentioned in 9 all-time reviews, with reviewers highlighting integration with Google Workspace, Outlook, and third-party apps as key strengths.

### How do Sugar Sell and Insightly CRM compare on customer support?

Quality of Support scores are within 0.3 points, with Insightly CRM slightly ahead, but both products are rated highly by reviewers.

- **Sugar Sell:** Reviewers frequently praise responsive and helpful support, with 9 all-time mentions for customer support and several recent reviews citing prompt issue resolution and knowledgeable assistance.
- **Insightly CRM:** Reviewers highlight dedicated customer success managers, quick response times, and helpful onboarding support, with 8 all-time mentions for customer support and positive feedback on support experiences.

### Which is easier to implement, Sugar Sell or Insightly CRM?

Insightly CRM is rated higher for Ease of Setup, with a 1.1-point advantage over Sugar Sell, and reviewers describe a faster, more straightforward implementation experience.

- **Sugar Sell:** Reviewers note that initial setup is straightforward, but full implementation can require careful planning and technical support, especially for advanced features and integrations.
- **Insightly CRM:** Reviewers consistently describe easy and quick setup, with many stating they were able to get started with minimal training and onboarding, making it accessible for small teams and new users.

### Which product has better Reporting?

Reporting is the most frequently mentioned feature across both Sugar Sell and Insightly CRM, with both products receiving positive but differentiated feedback.

- **Sugar Sell:** Reporting is cited in 7 all-time reviews, with reviewers highlighting flexible dashboard and report creation tools, though some note a learning curve for advanced analytics.
- **Insightly CRM:** Reporting is mentioned in 6 all-time reviews, with reviewers praising dashboard customization and pipeline visibility, but also noting some limitations in advanced reporting and the need to export data for deeper analysis.