Compare Insider and Mautic 
At a Glance
Market Segments
Insider
Mid-Market (44.7% of reviews)
Mautic
Small-Business (94.1% of reviews)
Entry-Level Pricing
Insider
No pricing availableMautic
No pricing availableFeatured Products
Sponsored
Croct
(24)
Personalization
Visit Website
Sponsored
Netcapz
(0)
SMS Marketing
Visit Website
Insider vs Mautic
When assessing the two solutions, reviewers found Insider easier to use, set up, and administer. Reviewers also preferred doing business with Insider overall.
- Reviewers felt that Insider meets the needs of their business better than Mautic.
- When comparing quality of ongoing product support, reviewers felt that Insider is the preferred option.
- For feature updates and roadmaps, our reviewers preferred the direction of Mautic over Insider.
Pricing
Entry-Level Pricing
Insider
No pricing availableMautic
No pricing availableFree Trial
Insider
Free Trial is available
Mautic
No trial information availableRatings
Meets Requirements
9.5
952
8.8
11
Ease of Use
9.5
954
7.8
12
Ease of Setup
9.1
410
7.0
9
Ease of Admin
9.2
239
8.1
7
Quality of Support
9.6
953
6.1
9
Has the product been a good partner in doing business?
9.5
240
8.3
6
Product Direction (% positive)
9.8
904
10.0
11
Features by Category
Email Marketing
9.7
420
9.4
9
9.7
398
9.8
9
9.7
400
8.7
9
9.7
343
9.1
9
Online Marketing
Feature Not Available
8.8
8
9.6
435
7.5
8
9.6
449
7.8
6
9.6
439
7.9
8
Feature Not Available
7.9
8
Lead Management
9.6
419
9.6
9
9.5
419
9.1
9
9.6
450
9.4
9
Feature Not Available
9.0
7
9.6
394
9.2
8
9.6
358
8.8
8
9.6
402
8.5
9
9.6
390
9.0
7
Campaign Management
Feature Not Available
9.3
7
Feature Not Available
8.3
6
Feature Not Available
8.1
7
Feature Not Available
Feature Not Available
Social
Feature Not Available
7.0
5
9.4
361
8.3
5
9.5
370
8.3
6
Feature Not Available
7.5
6
Feature Not Available
8.1
6
Reporting & Analytics
9.5
442
9.3
9
9.5
443
8.6
7
9.5
436
7.8
6
9.5
436
7.3
5
9.3
343
Feature Not Available
Platform
9.6
429
8.8
7
Feature Not Available
8.8
7
9.6
414
9.5
7
9.6
354
9.0
7
9.4
363
7.6
7
9.6
397
8.3
8
9.5
340
8.6
6
Integration
9.4
398
8.6
7
9.4
399
8.6
7
9.5
372
7.2
6
Visitor Behavior
9.5
516
Not enough data
9.6
534
Not enough data
9.5
485
Not enough data
Templates
9.6
495
Not enough data
9.6
538
Not enough data
9.6
533
Not enough data
Personalization
9.6
521
Not enough data
9.6
511
Not enough data
9.6
524
Not enough data
9.5
460
Not enough data
9.6
508
Not enough data
9.6
507
Not enough data
9.6
535
Not enough data
9.6
524
Not enough data
Multichannel
9.7
526
Not enough data
9.5
464
Not enough data
9.6
528
Not enough data
Administration
9.6
525
Not enough data
9.4
540
Not enough data
9.5
519
Not enough data
9.5
520
Not enough data
Segmentation
9.7
559
Not enough data
9.6
537
Not enough data
Targeting
9.7
553
Not enough data
9.6
528
Not enough data
Triggered Content
9.5
466
Not enough data
9.6
462
Not enough data
9.7
515
Not enough data
Personalized Content
9.7
504
Not enough data
9.7
485
Not enough data
9.6
540
Not enough data
Text Messaging
9.7
36
Not enough data
9.6
35
Not enough data
9.7
34
Not enough data
9.6
34
Not enough data
9.6
35
Not enough data
9.5
35
Not enough data
9.8
34
Not enough data
9.4
35
Not enough data
SMS Platform
9.5
36
Not enough data
9.6
36
Not enough data
9.7
34
Not enough data
Feature Not Available
Not enough data
9.5
39
Not enough data
9.3
38
Not enough data
Data Sourcing
9.5
529
|
Verified
Not enough data
9.5
518
|
Verified
Not enough data
9.6
323
Not enough data
9.6
547
|
Verified
Not enough data
Intelligence
9.5
551
|
Verified
Not enough data
9.5
526
|
Verified
Not enough data
9.6
518
|
Verified
Not enough data
Platform Basics
9.5
576
|
Verified
Not enough data
9.5
576
|
Verified
Not enough data
Platform Data
9.5
563
|
Verified
Not enough data
9.5
546
|
Verified
Not enough data
9.4
579
|
Verified
Not enough data
9.4
549
Not enough data
Platform Additional Functionality
9.5
553
|
Verified
Not enough data
9.5
551
|
Verified
Not enough data
9.5
538
Not enough data
Search Setup
9.7
31
Not enough data
9.7
32
Not enough data
9.7
31
Not enough data
9.9
29
Not enough data
Product Discovery
9.8
34
Not enough data
9.7
33
Not enough data
9.7
33
Not enough data
9.8
28
Not enough data
9.8
31
Not enough data
Integration
9.6
33
Not enough data
9.8
29
Not enough data
9.7
31
Not enough data
WhatsApp Messaging - WhatsApp Marketing
9.3
7
Not enough data
9.3
7
Not enough data
9.2
6
Not enough data
9.4
6
Not enough data
9.4
6
Not enough data
9.4
6
Not enough data
WhatsApp Business Platform - WhatsApp Marketing
9.8
7
Not enough data
9.8
7
Not enough data
9.4
6
Not enough data
9.4
6
Not enough data
Analysis
9.3
551
Not enough data
9.5
615
Not enough data
9.3
485
|
Verified
Not enough data
9.5
526
|
Verified
Not enough data
Campaigns
9.4
510
|
Verified
Not enough data
9.7
618
|
Verified
Not enough data
9.5
416
Not enough data
9.3
419
Not enough data
9.6
492
|
Verified
Not enough data
9.6
577
|
Verified
Not enough data
Engagement
9.6
555
Not enough data
Platform
9.6
598
Not enough data
9.5
552
|
Verified
Not enough data
9.5
472
Not enough data
Categories
Categories
Shared Categories
Insider and Mautic are categorized as Marketing Automation
Unique Categories
Mautic has no unique categories
Reviews
Reviewers' Company Size
Insider
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Mautic
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Retail
26.8%
Apparel & Fashion
9.7%
Cosmetics
3.9%
Marketing and Advertising
3.8%
Leisure, Travel & Tourism
3.8%
Other
51.9%
Marketing and Advertising
42.1%
Information Technology and Services
10.5%
Health, Wellness and Fitness
10.5%
Computer Software
10.5%
Hospital & Health Care
5.3%
Other
21.1%
Most Helpful Reviews
Insider
Most Helpful Favorable Review
Maria Paula V.
Verified User in Furniture
We’ve been working with Insider for more than a year now. What we really liked most about them is their team who supported us throughout the integration and implementation process. Their team has consistently provided us with the support that we needed....
Most Helpful Critical Review
Verified User in Computer & Network Security
The reporting dashboard and reports can be simplified
Mautic
Most Helpful Favorable Review
Steve R.
Verified User in Marketing and Advertising
Mautic is open source, so it is "free" to use, easily extensible via plugins or modifying the underlying code. You can choose exactly how your email is delivered for complete control of cost and deliverability. The community is thriving and growing and the...
Most Helpful Critical Review
Maria Paula V.
Verified User in Furniture
We’ve been working with Insider for more than a year now. What we really liked most about them is their team who supported us throughout the integration and implementation process. Their team has consistently provided us with the support that we needed....
Steve R.
Verified User in Marketing and Advertising
Mautic is open source, so it is "free" to use, easily extensible via plugins or modifying the underlying code. You can choose exactly how your email is delivered for complete control of cost and deliverability. The community is thriving and growing and the...
Verified User in Computer & Network Security
The reporting dashboard and reports can be simplified
Alternatives
Discussions
How effective is the tool at new acquisition and driving traffic to website?
3 comments
CS
Very effective with the direct integration into Ad Managers, like Facebook & Google. Using AI to create powerful segments to find new users. Awesome work. Read more
Is it possible for insider future development to reduce the setup process?
1 comment
DM
We are constantly aiming to make the setup easier and faster for our customers. Based on our user's ratings on G2, we offer the fastest time to value and...Read more
how do i experiment using insider with internal RFM analytic?
1 comment
NM
Hello Imam,
Insider's RFM Analytic method enables you to analyze a user's past transaction data and create different segment groups based on their purchase...Read more
Mautic has no discussions with answers
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