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Compare Informatica Data Quality and ZoomInfo Operations 
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At a Glance
Market Segments
Enterprise (54.5% of reviews)
Mid-Market (65.7% of reviews)
Entry-Level Pricing
No pricing available
Contact Us
Informatica Data Quality
Star Rating
(12)4.5 out of 5
Market Segments
Enterprise (54.5% of reviews)
Pros & Cons
Entry-Level Pricing
No pricing available
Learn more about Informatica Data QualityZoomInfo Operations
Star Rating
(350)4.4 out of 5
Market Segments
Mid-Market (65.7% of reviews)
Pros & Cons
Entry-Level Pricing
Contact Us
Learn more about ZoomInfo OperationsSummary
AI Generated Summary
AI-generated. Powered by real user reviews.
- Users report that ZoomInfo Operations excels in Lead Generation, particularly with its Lead Builder feature, which received a high score of 8.9. In contrast, Informatica Data Quality's lead generation capabilities are less robust, with users noting that its Lead Management features scored lower at 7.0.
- Reviewers mention that ZoomInfo Operations offers superior CRM Integration with a score of 9.2, making it easier for teams to sync their data. Users on G2 highlight that Informatica Data Quality, while functional, does not provide the same level of seamless integration, which can hinder workflow efficiency.
- G2 users indicate that the Data Import & Export Tools in ZoomInfo Operations are highly rated at 9.5, allowing for smooth data transitions. In contrast, Informatica Data Quality's tools are perceived as less user-friendly, with reviewers expressing frustration over the complexity of its data handling processes.
- Users say that the Lead Validation feature in ZoomInfo Operations is particularly strong, scoring 8.8, which helps ensure high-quality leads. Conversely, Informatica Data Quality's lead validation capabilities are seen as lacking, with a lower score of 5.7, leading to concerns about data integrity.
- Reviewers mention that ZoomInfo Operations shines in Data Availability, especially with Contact Data Availability scoring 8.2. Users report that Informatica Data Quality struggles in this area, with lower scores indicating potential gaps in data access.
- Users on G2 highlight that ZoomInfo Operations has a more favorable Quality of Support rating at 8.6, with many reviewers praising the responsiveness of the support team. In contrast, Informatica Data Quality's support is rated lower at 7.9, with some users expressing dissatisfaction with response times and issue resolution.
Pricing
Entry-Level Pricing
Informatica Data Quality
No pricing availableZoomInfo Operations
ZoomInfo Operations
Contact Us
Data orchestration and automation platform that enriches, cleanses, and maintains accurate B2B data across your CRM and marketing automation systems in real-time.
- Automated deduplication and merge rules
- Contact and company data enrichment
- Lead-to-account matching
Free Trial
Informatica Data Quality
No trial information availableZoomInfo Operations
Free Trial is available
Ratings
Meets Requirements
9.0
8
8.7
287
Ease of Use
7.9
8
8.4
295
Ease of Setup
Not enough data
8.5
217
Ease of Admin
Not enough data
8.7
152
Quality of Support
7.7
8
8.6
273
Has the product been a good partner in doing business?
Not enough data
9.0
150
Product Direction (% positive)
10.0
7
8.5
283
Features by Category
Lead Intelligence
Not enough data
8.7
54
|
Verified
Not enough data
8.2
56
Not enough data
8.5
56
Lead Management
Not enough data
9.0
61
Not enough data
8.3
54
Not enough data
8.8
59
Marketing Campaigns
Not enough data
8.1
55
Not enough data
8.1
55
Not enough data
7.9
55
Not enough data
8.2
51
Not enough data
8.4
54
Campaign Execution
Not enough data
8.1
50
Not enough data
8.4
54
Not enough data
8.4
53
Not enough data
8.3
53
Agentic AI - Account Data Management
Not enough data
8.3
24
Not enough data
8.2
24
Not enough data
8.8
24
Not enough data
8.5
24
Not enough data
8.7
22
Lead Generation
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Administration
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Management
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Compliance
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Security
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Data Quality
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Maintainence
Not enough data
Not enough data
Not enough data
Not enough data
Generative AI
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - Data Governance
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Data Availability
Not enough data
8.9
16
Not enough data
8.8
17
Not enough data
7.7
16
Platform Additional Functionality
Not enough data
8.3
15
Not enough data
8.3
17
Not enough data
Not enough data
Not enough data
7.9
16
Not enough data
8.3
17
Platform Basics
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
9.2
6
Not enough data
Not enough data
Not enough data
Not enough data
Platform Data
Not enough data
Not enough data
Not enough data
Not enough data
Platform Additional Functionality
Not enough data
9.3
5
Agentic AI - Account-Based Orchestration Platforms
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Artificial Intelligence
Not enough data
Not enough data
Not enough data
Not enough data
Lead Intelligence
Not enough data
8.7
41
|
Verified
Not enough data
8.7
40
|
Verified
Not enough data
9.0
38
|
Verified
Not enough data
9.0
35
|
Verified
Not enough data
8.7
35
Agentic AI - Lead Intelligence
Not enough data
8.2
12
Matching
Not enough data
9.1
29
Not enough data
8.5
27
Not enough data
8.3
35
Routing
Not enough data
8.8
30
Not enough data
8.7
29
Not enough data
9.2
25
Not enough data
9.0
26
Platform Operations
Not enough data
9.0
24
Not enough data
8.5
25
Not enough data
9.0
38
Not enough data
8.7
25
Not enough data
9.1
30
Not enough data
9.0
35
Not enough data
Not enough data
Not enough data
Not enough data
Data Management
Not enough data
8.5
10
Not enough data
8.5
10
Not enough data
7.8
10
Data as a Service
Not enough data
8.3
10
Not enough data
7.7
10
Architecture
Not enough data
8.0
10
Not enough data
7.7
10
Agentic AI - Lead Scoring
Not enough data
8.4
16
Not enough data
8.2
16
Not enough data
9.1
16
Not enough data
8.7
15
Attribution
Not enough data
8.9
27
|
Verified
Not enough data
8.6
37
|
Verified
Not enough data
8.5
27
|
Verified
Discovery
Not enough data
8.8
26
Not enough data
9.0
40
|
Verified
Not enough data
8.9
42
|
Verified
Management
Not enough data
8.5
27
Not enough data
8.5
38
|
Verified
Platform
Not enough data
8.5
42
|
Verified
Not enough data
8.9
40
Agentic AI - Marketing Account Intelligence
Not enough data
8.3
8
Not enough data
8.1
8
Not enough data
9.0
8
Not enough data
7.9
8
Lead Intelligence
Not enough data
8.4
47
Not enough data
8.7
47
Not enough data
7.9
43
|
Verified
Lead Management
Not enough data
8.9
44
Not enough data
8.2
46
Not enough data
8.9
45
Marketing Campaigns
Not enough data
7.6
28
Not enough data
7.6
28
Not enough data
7.5
27
Not enough data
7.8
29
Not enough data
8.2
30
Data Availability - Marketing Account Intelligence
Not enough data
7.9
22
Data Accuracy - Marketing Account Intelligence
Not enough data
8.8
21
Agentic AI - Account-Based Analytics
Not enough data
8.5
9
Not enough data
8.3
9
Not enough data
8.7
9
Not enough data
8.0
9
Not enough data
8.3
9
Lead Intelligence
Not enough data
8.0
16
Not enough data
7.5
17
Not enough data
8.4
16
Lead Management
Not enough data
8.6
16
Not enough data
7.5
16
Not enough data
8.0
17
Marketing Campaigns
Not enough data
8.4
16
Not enough data
7.2
16
Not enough data
7.3
16
Not enough data
6.9
16
Not enough data
8.5
17
Not enough data
7.7
17
Functionality
Not enough data
9.0
95
Not enough data
8.9
99
Not enough data
8.9
97
Not enough data
8.8
97
Not enough data
8.8
72
Management
Not enough data
8.5
82
Not enough data
8.9
92
Not enough data
8.7
59
Not enough data
8.7
61
Not enough data
8.6
58
Generative AI
Not enough data
8.1
38
Not enough data
8.5
38
Categories
Categories
Shared Categories
Informatica Data Quality and ZoomInfo Operations are categorized as Data Quality
Unique Categories
Informatica Data Quality is categorized as Data Governance
Reviews
Reviewers' Company Size
Informatica Data Quality
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
ZoomInfo Operations
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Insurance
18.2%
Information Technology and Services
18.2%
Telecommunications
9.1%
Package/Freight Delivery
9.1%
Hospital & Health Care
9.1%
Other
36.4%
Computer Software
32.6%
Information Technology and Services
18.8%
Marketing and Advertising
6.5%
Financial Services
5.3%
Market Research
2.9%
Other
33.8%
Discussions
Informatica Data Quality has no discussions with answers
ZoomInfo Operations has no discussions with answers
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