# Influential powered by Captiv8 vs impact.com Comparison
---
## AI Generated Summary
- **G2 reviewers report** that impact.com excels in providing a centralized hub for affiliate programs, which significantly streamlines the application process for users. One user highlighted how it saves time by eliminating the need to repeatedly input information when applying to different programs.
- **Users say** that Influential powered by Captiv8 simplifies the management of influencer campaigns, particularly when dealing with multiple influencers. Reviewers appreciate how it automates communication and payments, making the entire process more efficient and less stressful.
- **Reviewers mention** that impact.com has a user-friendly setup process, with many finding the initial onboarding straightforward. This ease of implementation is a notable advantage for teams looking to get started quickly without extensive training.
- **According to verified reviews** , Influential powered by Captiv8 shines in its influencer discovery capabilities, covering a vast range of influencers. Users have praised its ability to connect with diverse influencers, which is crucial for brands looking to reach specific audiences.
- **G2 reviewers highlight** that while impact.com has a slightly lower star rating, it boasts a significantly higher overall satisfaction score, indicating that users feel more positively about their experiences. This is reflected in feedback about its organized and data-driven approach to marketing campaigns.
- **Users report** that the quality of support from Influential powered by Captiv8 is exceptional, with many noting the responsiveness and helpfulness of the support team. This level of service can be a deciding factor for businesses that require ongoing assistance and guidance.



| | Influential powered by Captiv8 | impact.com | 
|---|---|---|
| **Star Rating** | 4.7 out of 5 | 4.4 out of 5 | 
| **Total Reviews** | 505 | 2,217 | 
| **Largest Market Segment** | Enterprise (50.6% of reviews) | Small-Business (75.1% of reviews) | 
| **Entry Level Price** | No pricing available | No pricing available | 

---
## Top Pros & Cons

### Influential powered by Captiv8

Pros:
- Campaign Management (23 reviews)
- Influencer Management (16 reviews)

Cons:
- Inefficient Search System (3 reviews)
- Influencer Management (3 reviews)

### impact.com

Pros:
- Ease of Use (636 reviews)
- Features (379 reviews)

Cons:
- Not Intuitive (210 reviews)
- Learning Curve (194 reviews)

---
## Ratings Comparison
| Rating | Influential powered by Captiv8 | impact.com | 
|---|---|---|
  | **Meets Requirements** | 9.2 (423 reviews) | 8.6 (1154 reviews) | 
  | **Ease of Use** | 9.1 (428 reviews) | 8.2 (1388 reviews) | 
  | **Ease of Setup** | 9.1 (267 reviews) | 8.0 (1061 reviews) | 
  | **Ease of Admin** | 9.1 (179 reviews) | 8.3 (488 reviews) | 
  | **Quality of Support** | 9.6 (421 reviews) | 8.3 (1061 reviews) | 
  | **Has the product been a good partner in doing business?** | 9.5 (187 reviews) | 8.7 (482 reviews) | 
  | **Product Direction (% positive)** | 9.4 (405 reviews) | 8.6 (1110 reviews) | 

---
## Pricing

### Influential powered by Captiv8

#### Entry-Level Pricing

No pricing available

#### Free Trial

No information available

### impact.com

#### Entry-Level Pricing

No pricing available

#### Free Trial

No information available

---
## Features Comparison By Category

### Social Media Analytics

| Product | Score | Reviews |
|---|---|---|
| **Influential powered by Captiv8** | N/A | N/A |
| **impact.com** | 8.5/10 | 25 |

#### Social Analytics

| Feature | Influential powered by Captiv8 | impact.com | 
|---|---|---|
| **Competitor Analysis** | Not enough data | Feature Not Available | 
| **Follower Analysis** | Not enough data | 8.1 (23 reviews) | 
| **Post Performance** | Not enough data | 8.9 (21 reviews) | 
| **Paid Campaign Tracking** | Not enough data | 8.6 (21 reviews) | 
| **Attribution** | Not enough data | 8.9 (19 reviews) | 
| **Hashtag Analytics** | Not enough data | Feature Not Available | 
| **Sentiment Analysis** | Not enough data | 8.3 (20 reviews) | 

#### Reports & Dashboards

| Feature | Influential powered by Captiv8 | impact.com | 
|---|---|---|
| **Report Customizability** | Not enough data | 8.7 (22 reviews) | 
| **Report Exporting** | Not enough data | 8.9 (22 reviews) | 
| **Scalability** | Not enough data | 9.0 (23 reviews) | 
| **White Label** | Not enough data | 7.9 (21 reviews) | 

#### Agentic AI - Social Media Analytics

| Feature | Influential powered by Captiv8 | impact.com | 
|---|---|---|
| **Autonomous Task Execution** | Not enough data | Feature Not Available | 
| **Cross-system Integration** | Not enough data | Feature Not Available | 
| **Adaptive Learning** | Not enough data | 9.0 (8 reviews) | 
| **Proactive Assistance** | Not enough data | Feature Not Available | 
| **Decision Making** | Not enough data | Feature Not Available | 

### Affiliate Marketing

| Product | Score | Reviews |
|---|---|---|
| **Influential powered by Captiv8** | 9.8/10 | 64 |
| **impact.com** | 7.9/10 | 972 |

#### Link Options

| Feature | Influential powered by Captiv8 | impact.com | 
|---|---|---|
| **Custom Links** | 9.8 (62 reviews) | 8.8 (794 reviews) | 
| **Referral Link Generator** | 9.9 (62 reviews) | 8.8 (781 reviews) | 
| **Smart Link** | 9.7 (60 reviews) | 8.1 (638 reviews) | 

#### Agentic AI - Affiliate Marketing

| Feature | Influential powered by Captiv8 | impact.com | 
|---|---|---|
| **Autonomous Task Execution** | 10.0 (5 reviews) | 6.8 (264 reviews) | 
| **Multi-step Planning** | 9.7 (6 reviews) | 7.0 (258 reviews) | 
| **Cross-system Integration** | 9.7 (6 reviews) | 7.1 (260 reviews) | 
| **Adaptive Learning** | 10.0 (6 reviews) | 7.0 (260 reviews) | 
| **Proactive Assistance** | 10.0 (6 reviews) | 7.1 (259 reviews) | 
| **Decision Making** | 10.0 (6 reviews) | Feature Not Available | 

#### Tracking Options

| Feature | Influential powered by Captiv8 | impact.com | 
|---|---|---|
| **Email Updates** | 9.7 (62 reviews) | 7.9 (720 reviews) | 
| **Affiliate Tracking** | 9.8 (63 reviews) | 8.8 (864 reviews) | 
| **Cookieless Tracking** | 9.9 (59 reviews) | 8.1 (686 reviews) | 

#### Affiliate Management

| Feature | Influential powered by Captiv8 | impact.com | 
|---|---|---|
| **Affiliate Network** | 9.8 (63 reviews) | 8.6 (678 reviews) | 
| **Commissions and Payouts** | 9.7 (62 reviews) | 8.6 (686 reviews) | 
| **Customization** | 9.7 (62 reviews) | 8.1 (629 reviews) | 

### Partner Relationship Management (PRM)

| Product | Score | Reviews |
|---|---|---|
| **Influential powered by Captiv8** | N/A | N/A |
| **impact.com** | 7.8/10 | 144 |

#### Control

| Feature | Influential powered by Captiv8 | impact.com | 
|---|---|---|
| **Role-Based Permissions** | Not enough data | 8.8 (98 reviews) ✓ Verified | 
| **Opportunity Management** | Not enough data | 8.0 (100 reviews) ✓ Verified | 
| **Recognized Escalation** | Not enough data | 7.8 (89 reviews) ✓ Verified | 

#### Platform - Partner Relationship Management (PRM)

| Feature | Influential powered by Captiv8 | impact.com | 
|---|---|---|
| **Individual Portals** | Not enough data | 8.2 (96 reviews) ✓ Verified | 
| **Content Repository** | Not enough data | 7.8 (93 reviews) ✓ Verified | 
| **Revenue Tracking** | Not enough data | 8.3 (21 reviews) | 
| **Cross-System Integration** | Not enough data | 7.8 (20 reviews) | 
| **Workflow Automation & Notifications** | Not enough data | 7.9 (23 reviews) | 
| **Onboarding, Training & Certifications** | Not enough data | 7.2 (24 reviews) | 
| **Payouts & Global Compliance** | Not enough data | 8.5 (22 reviews) | 
| **Partner Discovery & Recruitment** | Not enough data | 7.1 (25 reviews) | 
| **Incentive Management** | Not enough data | 7.9 (15 reviews) | 
| **Recognized Escalation** | Not enough data | 7.3 (14 reviews) | 
| **Dashboards & Reporting** | Not enough data | 8.6 (32 reviews) | 
| **Marketing Tools** | Not enough data | 7.6 (17 reviews) | 
| **Deal Management** | Not enough data | 7.6 (15 reviews) | 

#### Agentic AI - Partner Relationship Management (PRM)

| Feature | Influential powered by Captiv8 | impact.com | 
|---|---|---|
| **Adaptive Learning** | Not enough data | 7.1 (18 reviews) | 
| **Autonomous Task Execution** | Not enough data | Feature Not Available | 
| **Proactive Assistance** | Not enough data | 7.0 (16 reviews) | 
| **Natural Language Interaction** | Not enough data | 6.8 (17 reviews) | 

### Attribution

| Product | Score | Reviews |
|---|---|---|
| **Influential powered by Captiv8** | N/A | N/A |
| **impact.com** | 7.7/10 | 80 |

#### Attribution Modeling

| Feature | Influential powered by Captiv8 | impact.com | 
|---|---|---|
| **Single-Touch Attribution** | Not enough data | 8.5 (70 reviews) ✓ Verified | 
| **Multi-Touch Attribution** | Not enough data | 7.9 (69 reviews) ✓ Verified | 
| **Algorithmic Attribution** | Not enough data | 6.7 (61 reviews) ✓ Verified | 
| **Cross-Device Attribution** | Not enough data | 7.6 (69 reviews) ✓ Verified | 
| **Offline Attribution** | Not enough data | 7.1 (66 reviews) | 
| **Custom Attribution** | Not enough data | 7.6 (68 reviews) | 

#### Agentic AI - Attribution

| Feature | Influential powered by Captiv8 | impact.com | 
|---|---|---|
| **Autonomous Task Execution** | Not enough data | 7.3 (25 reviews) | 
| **Cross-system Integration** | Not enough data | 7.6 (26 reviews) | 
| **Natural Language Interaction** | Not enough data | Feature Not Available | 
| **Proactive Assistance** | Not enough data | 7.3 (25 reviews) | 

#### Marketing

| Feature | Influential powered by Captiv8 | impact.com | 
|---|---|---|
| **B2B Attribution** | Not enough data | 7.4 (59 reviews) ✓ Verified | 
| **B2C Attribution** | Not enough data | 8.3 (64 reviews) ✓ Verified | 
| **Marketing Channels** | Not enough data | 7.8 (65 reviews) ✓ Verified | 
| **Integrations** | Not enough data | 7.9 (64 reviews) ✓ Verified | 

#### Reporting

| Feature | Influential powered by Captiv8 | impact.com | 
|---|---|---|
| **Dashboards** | Not enough data | 8.7 (75 reviews) ✓ Verified | 
| **Data Visualizations** | Not enough data | 8.5 (72 reviews) ✓ Verified | 
| **Custom Reporting** | Not enough data | 8.7 (75 reviews) ✓ Verified | 

### Customer Journey Analytics

| Product | Score | Reviews |
|---|---|---|
| **Influential powered by Captiv8** | N/A | N/A |
| **impact.com** | 7.4/10 | 47 |

#### Platform Basics

| Feature | Influential powered by Captiv8 | impact.com | 
|---|---|---|
| **Dynamic Segmentation** | Not enough data | 7.5 (42 reviews) ✓ Verified | 
| **Journey Optimization** | Not enough data | 7.4 (42 reviews) ✓ Verified | 

#### Platform Data

| Feature | Influential powered by Captiv8 | impact.com | 
|---|---|---|
| **Journey Reporting** | Not enough data | 7.7 (44 reviews) ✓ Verified | 
| **Trends Reporting** | Not enough data | 7.8 (44 reviews) ✓ Verified | 
| **Dashboards** | Not enough data | 8.1 (45 reviews) ✓ Verified | 
| **Advanced Data Filtering** | Not enough data | 8.0 (45 reviews) ✓ Verified | 

#### Platform Additional Functionality

| Feature | Influential powered by Captiv8 | impact.com | 
|---|---|---|
| **Journey Mapping** | Not enough data | Feature Not Available | 
| **Integrations** | Not enough data | 7.5 (41 reviews) ✓ Verified | 
| **Automated Alerts** | Not enough data | Feature Not Available | 

#### Agentic AI - Customer Journey Analytics

| Feature | Influential powered by Captiv8 | impact.com | 
|---|---|---|
| **Autonomous Task Execution** | Not enough data | Feature Not Available | 
| **Cross-system Integration** | Not enough data | 7.1 (20 reviews) | 
| **Adaptive Learning** | Not enough data | 7.0 (20 reviews) | 
| **Proactive Assistance** | Not enough data | 6.9 (19 reviews) | 

### Social Media Listening Tools

| Product | Score | Reviews |
|---|---|---|
| **Influential powered by Captiv8** | N/A | N/A |
| **impact.com** | 8.4/10 | 12 |

#### Monitoring & Listening

| Feature | Influential powered by Captiv8 | impact.com | 
|---|---|---|
| **Social Measurement** | Not enough data | 8.9 (12 reviews) | 
| **Influencer Identification** | Not enough data | 7.5 (12 reviews) | 
| **Brand Monitoring** | Not enough data | 7.8 (12 reviews) | 
| **Keyword Tracking** | Not enough data | 7.9 (12 reviews) | 
| **Trend Analysis** | Not enough data | 7.9 (12 reviews) | 
| **Competitor Analysis** | Not enough data | 7.8 (12 reviews) | 

#### Agentic AI - Social Media Listening Tools

| Feature | Influential powered by Captiv8 | impact.com | 
|---|---|---|
| **Autonomous Task Execution** | Not enough data | 7.7 (8 reviews) | 
| **Cross-system Integration** | Not enough data | 8.5 (8 reviews) | 
| **Adaptive Learning** | Not enough data | 8.1 (8 reviews) | 
| **Proactive Assistance** | Not enough data | 9.3 (7 reviews) | 
| **Decision Making** | Not enough data | 8.6 (7 reviews) | 

#### Data Management & Analysis

| Feature | Influential powered by Captiv8 | impact.com | 
|---|---|---|
| **Sentiment Analysis** | Not enough data | 9.0 (12 reviews) | 
| **Social Reporting** | Not enough data | 9.2 (12 reviews) | 
| **Alerts and Notifications** | Not enough data | 9.3 (12 reviews) | 
| **Advanced Data Filtering** | Not enough data | 9.5 (11 reviews) | 

### Loyalty Management

| Product | Score | Reviews |
|---|---|---|
| **Influential powered by Captiv8** | N/A | N/A |
| **impact.com** | 8.2/10 | 37 |

#### Loyalty Experience

| Feature | Influential powered by Captiv8 | impact.com | 
|---|---|---|
| **Loyalty Engine** | Not enough data | 8.6 (35 reviews) | 
| **Rewards** | Not enough data | 8.9 (36 reviews) | 
| **Membership** | Not enough data | 8.2 (30 reviews) | 
| **Personalization** | Not enough data | 8.4 (33 reviews) | 
| **Gamification** | Not enough data | 7.6 (30 reviews) | 
| **Loyalty Cards** | Not enough data | Feature Not Available | 

#### Loyalty Platform

| Feature | Influential powered by Captiv8 | impact.com | 
|---|---|---|
| **Communication Tools** | Not enough data | 8.3 (30 reviews) | 
| **Customer Relationship Management (CRM)** | Not enough data | 8.2 (32 reviews) | 
| **Loyalty Analytics** | Not enough data | 8.5 (32 reviews) | 
| **Localization** | Not enough data | 8.5 (29 reviews) | 
| **Integrations** | Not enough data | 8.1 (31 reviews) | 

#### Agentic AI - Loyalty Management

| Feature | Influential powered by Captiv8 | impact.com | 
|---|---|---|
| **Autonomous Task Execution** | Not enough data | Feature Not Available | 
| **Cross-system Integration** | Not enough data | 7.6 (9 reviews) | 
| **Adaptive Learning** | Not enough data | Feature Not Available | 
| **Proactive Assistance** | Not enough data | Feature Not Available | 

### Partner Ecosystem Platforms

| Product | Score | Reviews |
|---|---|---|
| **Influential powered by Captiv8** | N/A | N/A |
| **impact.com** | 7.9/10 | 28 |

#### Account Mapping

| Feature | Influential powered by Captiv8 | impact.com | 
|---|---|---|
| **Common overlaps** | Not enough data | Feature Not Available | 
| **Mapping Segmentation** | Not enough data | Feature Not Available | 
| **Account Mapping Playbook** | Not enough data | Feature Not Available | 

#### Partner Discovery

| Feature | Influential powered by Captiv8 | impact.com | 
|---|---|---|
| **Competitive Discovery** | Not enough data | 7.3 (24 reviews) | 
| **Social media discovery** | Not enough data | 7.3 (25 reviews) | 
| **Content-Based Discovery** | Not enough data | 7.1 (24 reviews) | 

#### Partner Collaboration

| Feature | Influential powered by Captiv8 | impact.com | 
|---|---|---|
| **Brand Messaging** | Not enough data | 8.5 (26 reviews) | 
| **Offer Management** | Not enough data | 8.5 (23 reviews) | 
| **Catalog Management** | Not enough data | 8.4 (24 reviews) | 

#### Analytics

| Feature | Influential powered by Captiv8 | impact.com | 
|---|---|---|
| **Conversion Tracking** | Not enough data | 8.3 (24 reviews) | 
| **Customer value tracking** | Not enough data | 8.0 (23 reviews) | 
| **ROI Measurement** | Not enough data | 8.2 (25 reviews) | 

#### Integrations

| Feature | Influential powered by Captiv8 | impact.com | 
|---|---|---|
| **Data warehouse Integration** | Not enough data | Feature Not Available | 
| **CRM Integration** | Not enough data | 7.2 (24 reviews) | 
| **Account-Based Marketing Software Integration** | Not enough data | Feature Not Available | 

### Influencer Marketing Platforms

| Product | Score | Reviews |
|---|---|---|
| **Influential powered by Captiv8** | 9.0/10 | 330 |
| **impact.com** | 7.7/10 | 241 |

#### Influencer Marketing

| Feature | Influential powered by Captiv8 | impact.com | 
|---|---|---|
| **Influencer Recruitment** | 8.9 (311 reviews) ✓ Verified | 7.6 (183 reviews) ✓ Verified | 
| **Influencer Scoring** | 8.9 (305 reviews) ✓ Verified | Feature Not Available | 
| **Audience Analysis** | 9.1 (312 reviews) ✓ Verified | 7.5 (175 reviews) ✓ Verified | 
| **Influencer Segmentation** | 9.0 (305 reviews) ✓ Verified | 7.5 (170 reviews) ✓ Verified | 
| **Influencer Collaboration** | 9.0 (303 reviews) ✓ Verified | 7.7 (182 reviews) ✓ Verified | 
| **User-Generated Content (UGC) Management** | 8.8 (266 reviews) ✓ Verified | 7.5 (166 reviews) ✓ Verified | 
| **Content Approval** | 9.2 (293 reviews) ✓ Verified | 7.8 (175 reviews) ✓ Verified | 
| **Campaign Analytics** | 9.1 (301 reviews) ✓ Verified | 8.1 (174 reviews) ✓ Verified | 
| **Reporting and Dashboards** | 9.1 (309 reviews) ✓ Verified | 8.4 (192 reviews) ✓ Verified | 
| **Data Importing and Exporting Tools** | 9.0 (283 reviews) ✓ Verified | 8.1 (174 reviews) ✓ Verified | 
| **Influencer Whitelisting** | 8.9 (250 reviews) | Feature Not Available | 
| **Influencer Compensation** | 8.9 (265 reviews) ✓ Verified | 7.9 (140 reviews) ✓ Verified | 
| **Social Commerce** | 8.9 (230 reviews) | Feature Not Available | 
| **E-Commerce Integration** | 8.8 (223 reviews) | 8.0 (38 reviews) | 

#### Agentic AI - Influencer Marketing Platforms

| Feature | Influential powered by Captiv8 | impact.com | 
|---|---|---|
| **Autonomous Task Execution** | 9.0 (8 reviews) | 7.1 (49 reviews) | 
| **Multi-step Planning** | 9.2 (8 reviews) | Feature Not Available | 
| **Cross-system Integration** | 9.2 (8 reviews) | 7.3 (49 reviews) | 
| **Adaptive Learning** | 9.2 (8 reviews) | Feature Not Available | 
| **Proactive Assistance** | 9.2 (8 reviews) | Feature Not Available | 
| **Decision Making** | 9.0 (8 reviews) | Feature Not Available | 

### Customer Advocacy

| Product | Score | Reviews |
|---|---|---|
| **Influential powered by Captiv8** | N/A | N/A |
| **impact.com** | 8.0/10 | 6 |

#### Agentic AI - Customer Advocacy

| Feature | Influential powered by Captiv8 | impact.com | 
|---|---|---|
| **Autonomous Task Execution** | Not enough data | 7.8 (6 reviews) | 
| **Cross-system Integration** | Not enough data | 8.1 (6 reviews) | 
| **Proactive Assistance** | Not enough data | Feature Not Available | 

### Account-Based Execution

| Product | Score | Reviews |
|---|---|---|
| **Influential powered by Captiv8** | N/A | N/A |
| **impact.com** | N/A | N/A |

#### Marketing Distribution

| Feature | Influential powered by Captiv8 | impact.com | 
|---|---|---|
| **Segmentation ** | Not enough data | Not enough data | 
| **Personalized Messaging ** | Not enough data | Not enough data | 
| **Website Personalization ** | Not enough data | Not enough data | 
| **Email Campaigns ** | Not enough data | Not enough data | 
| **Digital Advertising** | Not enough data | Not enough data | 
| **Direct Mail** | Not enough data | Not enough data | 

#### Campaign Planning

| Feature | Influential powered by Captiv8 | impact.com | 
|---|---|---|
| **Strategy Mapping ** | Not enough data | Not enough data | 
| **Prioritized Accounts ** | Not enough data | Not enough data | 
| **Trending Accounts ** | Not enough data | Not enough data | 
| **Sales Activation** | Not enough data | Not enough data | 

#### Integrations

| Feature | Influential powered by Captiv8 | impact.com | 
|---|---|---|
| **Ad Network Integrations ** | Not enough data | Not enough data | 
| **Buyer Intent Data Integration** | Not enough data | Not enough data | 
| **Marketing Automation Integration** | Not enough data | Not enough data | 
| **CRM Integration** | Not enough data | Not enough data | 

### Media and Influencer Targeting

| Product | Score | Reviews |
|---|---|---|
| **Influential powered by Captiv8** | N/A | N/A |
| **impact.com** | 7.5/10 | 39 |

#### Database

| Feature | Influential powered by Captiv8 | impact.com | 
|---|---|---|
| **Media Database** | Not enough data | 8.0 (35 reviews) | 
| **Contact/Campaign Management** | Not enough data | 8.2 (38 reviews) | 
| **Newsroom** | Not enough data | Feature Not Available | 

#### Outreach

| Feature | Influential powered by Captiv8 | impact.com | 
|---|---|---|
| **Media Distribution** | Not enough data | 7.6 (32 reviews) | 
| **PR Planner** | Not enough data | Feature Not Available | 
| **Social Media Services** | Not enough data | 7.3 (32 reviews) | 

#### Reporting

| Feature | Influential powered by Captiv8 | impact.com | 
|---|---|---|
| **Monitoring** | Not enough data | 8.2 (32 reviews) | 
| **Response Desk** | Not enough data | 7.2 (31 reviews) | 
| **Impact Measurement** | Not enough data | 7.5 (31 reviews) | 

#### Agentic AI - Media and Influencer Targeting

| Feature | Influential powered by Captiv8 | impact.com | 
|---|---|---|
| **Autonomous Task Execution** | Not enough data | Feature Not Available | 
| **Cross-system Integration** | Not enough data | 7.4 (20 reviews) | 
| **Adaptive Learning** | Not enough data | 7.3 (20 reviews) | 
| **Natural Language Interaction** | Not enough data | 7.3 (20 reviews) | 
| **Proactive Assistance** | Not enough data | 7.3 (20 reviews) | 

#### User Rights/Roles

| Feature | Influential powered by Captiv8 | impact.com | 
|---|---|---|
| **Version Control** | Not enough data | 7.3 (30 reviews) | 
| **Team Collaboration** | Not enough data | 7.4 (29 reviews) | 

### Brand Advocacy

| Product | Score | Reviews |
|---|---|---|
| **Influential powered by Captiv8** | N/A | N/A |
| **impact.com** | N/A | N/A |

#### Discovery

| Feature | Influential powered by Captiv8 | impact.com | 
|---|---|---|
| **Referral Program** | Not enough data | Not enough data | 
| **Incentives** | Not enough data | Not enough data | 
| **3rd-Party Trends** | Not enough data | Not enough data | 

#### Insight

| Feature | Influential powered by Captiv8 | impact.com | 
|---|---|---|
| **Monitoring** | Not enough data | Not enough data | 
| **Adoption Insight** | Not enough data | Not enough data | 
| **Engagement Analysis** | Not enough data | Not enough data | 

#### Mobile

| Feature | Influential powered by Captiv8 | impact.com | 
|---|---|---|
| **Mobile Optimization** | Not enough data | Not enough data | 

#### Platform

| Feature | Influential powered by Captiv8 | impact.com | 
|---|---|---|
| **Multichannel Sharing** | Not enough data | Not enough data | 
| **Forum** | Not enough data | Not enough data | 
| **Integration** | Not enough data | Not enough data | 
| **Content Distribution** | Not enough data | Not enough data | 

### Marketing Analytics

| Product | Score | Reviews |
|---|---|---|
| **Influential powered by Captiv8** | N/A | N/A |
| **impact.com** | 7.7/10 | 146 |

#### Marketing Operations

| Feature | Influential powered by Captiv8 | impact.com | 
|---|---|---|
| **ROI Tracking** | Not enough data | 8.2 (120 reviews) ✓ Verified | 
| **Data Collection** | Not enough data | 8.6 (131 reviews) ✓ Verified | 
| **Customer Insights** | Not enough data | 7.6 (120 reviews) ✓ Verified | 
| **Multi-User Access** | Not enough data | 8.4 (123 reviews) ✓ Verified | 
| **Spend Management** | Not enough data | 7.9 (94 reviews) ✓ Verified | 
| **White Label** | Not enough data | Feature Not Available | 

#### Campaign Activity

| Feature | Influential powered by Captiv8 | impact.com | 
|---|---|---|
| **Campaign Insights** | Not enough data | 8.5 (128 reviews) ✓ Verified | 
| **Reports and Dashboards** | Not enough data | 8.7 (136 reviews) ✓ Verified | 
| **Campaign Stickiness** | Not enough data | 7.7 (110 reviews) ✓ Verified | 
| **Multichannel Tracking** | Not enough data | 7.9 (116 reviews) ✓ Verified | 
| **Brand Optimization** | Not enough data | 7.9 (115 reviews) ✓ Verified | 
| **Predictive Analytics** | Not enough data | 6.4 (17 reviews) | 

#### Agentic AI - Marketing Analytics

| Feature | Influential powered by Captiv8 | impact.com | 
|---|---|---|
| **Autonomous Task Execution** | Not enough data | 7.1 (29 reviews) | 
| **Cross-system Integration** | Not enough data | 7.2 (29 reviews) | 
| **Proactive Assistance** | Not enough data | Feature Not Available | 

---
## Categories
**Shared Categories (2):** [Affiliate Marketing Software](https://www.g2.com/categories/affiliate-marketing), [Influencer Marketing Platforms](https://www.g2.com/categories/influencer-marketing-platforms)


**Unique to impact.com (11):** [Customer Advocacy Software](https://www.g2.com/categories/customer-advocacy), [Partner Relationship Management (PRM) Software](https://www.g2.com/categories/partner-relationship-management-prm), [Partner Ecosystem Platforms Software](https://www.g2.com/categories/partner-ecosystem-platforms), [Attribution Software](https://www.g2.com/categories/attribution), [Media and Influencer Targeting Software](https://www.g2.com/categories/media-and-influencer-targeting), [Loyalty Management Software](https://www.g2.com/categories/loyalty-management), [Tag Management Systems](https://www.g2.com/categories/tag-management-systems), [Customer Journey Analytics Software](https://www.g2.com/categories/customer-journey-analytics), [Marketing Analytics Software](https://www.g2.com/categories/marketing-analytics), [Social Media Analytics Software](https://www.g2.com/categories/social-media-analytics), [Social Media Listening Tools](https://www.g2.com/categories/social-media-listening-tools)


---
## Reviewer Demographics

### By Company Size

| Segment | Influential powered by Captiv8 | impact.com | 
|---|---|---|
| **Small-Business** | 24.3% | 75.1% | 
| **Mid-Market** | 25.1% | 19.6% | 
| **Enterprise** | 50.6% | 5.2% | 

### By Industry

#### Influential powered by Captiv8

- **Marketing and Advertising:** 31.7%
- **Consumer Goods:** 6.8%
- **Hospital & Health Care:** 5.0%
- **Food & Beverages:** 4.6%
- **Health, Wellness and Fitness:** 4.2%
- **Education Management:** 3.8%
- **Apparel & Fashion:** 3.0%
- **Financial Services:** 2.6%
- **Public Relations and Communications:** 2.6%
- **Entertainment:** 2.2%
- **Other:** 33.5%

#### impact.com

- **Marketing and Advertising:** 22.3%
- **Computer Software:** 6.1%
- **Information Technology and Services:** 5.0%
- **Retail:** 4.8%
- **Financial Services:** 4.6%
- **Apparel & Fashion:** 4.3%
- **Health, Wellness and Fitness:** 4.0%
- **Online Media:** 3.1%
- **Consumer Goods:** 3.0%
- **Leisure, Travel & Tourism:** 2.7%
- **Other:** 40.0%

---
## Alternatives

### Alternatives to Influential powered by Captiv8

- [Later Influence](https://www.g2.com/products/later-influence/reviews) — 4.5/5 stars (468 reviews)
- [CreatorIQ](https://www.g2.com/products/creatoriq/reviews) — 4.6/5 stars (568 reviews)
- [GRIN](https://www.g2.com/products/grin/reviews) — 4.5/5 stars (483 reviews)
- [Aspire](https://www.g2.com/products/aspireiq-aspire/reviews) — 4.6/5 stars (145 reviews)
- [Sprout Social Influencer Marketing](https://www.g2.com/products/sprout-social-influencer-marketing/reviews) — 4.2/5 stars (405 reviews)
- [#paid](https://www.g2.com/products/paid-paid/reviews) — 4.7/5 stars (427 reviews)
- [Traackr](https://www.g2.com/products/traackr/reviews) — 4.3/5 stars (377 reviews)
- [Upfluence](https://www.g2.com/products/upfluence/reviews) — 4.6/5 stars (140 reviews)
- [inBeat](https://www.g2.com/products/inbeat/reviews) — 4.9/5 stars (585 reviews)
- [Afluencer](https://www.g2.com/products/afluencer/reviews) — 4.6/5 stars (738 reviews)

### Alternatives to impact.com

- [PartnerStack](https://www.g2.com/products/partnerstack/reviews) — 4.7/5 stars (921 reviews)
- [ZINFI Unified Partner Management (UPM)](https://www.g2.com/products/zinfi-unified-partner-management-upm/reviews) — 4.9/5 stars (712 reviews)
- [Awin](https://www.g2.com/products/awin-com/reviews) — 4.1/5 stars (459 reviews)
- [Impartner PRM](https://www.g2.com/products/impartner-prm/reviews) — 4.5/5 stars (559 reviews)
- [GRIN](https://www.g2.com/products/grin/reviews) — 4.5/5 stars (483 reviews)
- [Channelscaler](https://www.g2.com/products/channelscaler/reviews) — 4.4/5 stars (453 reviews)
- [Later Influence](https://www.g2.com/products/later-influence/reviews) — 4.5/5 stars (468 reviews)
- [CreatorIQ](https://www.g2.com/products/creatoriq/reviews) — 4.6/5 stars (568 reviews)
- [CisionOne](https://www.g2.com/products/cisionone/reviews) — 3.9/5 stars (1317 reviews)
- [#paid](https://www.g2.com/products/paid-paid/reviews) — 4.7/5 stars (427 reviews)

---
## Top Discussions

### Influential powered by Captiv8

- Title: [What is Captiv8 io?](https://www.g2.com/discussions/what-is-captiv8-io) — 4 comments, 4 upvotes
  > **Top comment:** "It allows users to build, manage, and execute influencer marketing programs all in one single platform. Truly superior technology across the board. "
- Title: [How do you use Captiv8?](https://www.g2.com/discussions/how-do-you-use-captiv8) — 2 comments
  > **Top comment:** "Captiv8 is a full service tool, you can build influencer campaigns in the platform, find the creators you want to activate and then manage their content in..."
- Title: [What does Captiv8 do?](https://www.g2.com/discussions/what-does-captiv8-do) — 1 comment, 2 upvotes
  > **Top comment:** "influencer marketing"

### impact.com

- Title: [What is impact.com used for?](https://www.g2.com/discussions/what-is-impact-com-used-for) — 4 comments
  > **Top comment:** "impact.com is intended to be used as a partnership management platform"
- Title: [How many dashboars out there for Impact.com?](https://www.g2.com/discussions/how-many-dashboars-out-there-for-impact-com) — 2 comments, 2 upvotes
  > **Top comment:** "You can not use more than one account on impact,it's only one account you need to have to avoid being ban."
- Title: [Does SaaSquatch integrate with 3rd-party tools?](https://www.g2.com/discussions/46613-does-saasquatch-integrate-with-3rd-party-tools) — 2 comments, 3 upvotes
  > **Top comment:** "SaaSquatch natively integrates with many of the tools you already use so that you can get the most out of your referral and loyalty programs. Whether it’s..."
- Title: [What is Forensiq used for?](https://www.g2.com/discussions/what-is-forensiq-used-for) — 1 comment
  > **Top comment:** "Forensiq (a solution under impact.com) is used for fraud detection and prevention in digital marketing. It helps identify and block ad fraud, fake traffic,..."
- Title: [IMPACT RADIUS STEAL MY EARNINGS WITHOUT ANY REASON AND LOCK ACCESS IN TO MY ACCOUNT THEY ARE A SCAM WEBSITE](https://www.g2.com/discussions/52222-impact-radius-steal-my-earnings-without-any-reason-and-lock-access-in-to-my-account-they-are-a-scam-website) — 1 comment, 1 upvote
  > **Top comment:** "I DID N'T RECOMEND ANY ONE TO WORK WITH IMPACT RADIUS BECAUSE THEY WILL BLOCK ACCESS TO YOUR ACCOUNT WITHOUT ANY REASON AND THEY WILL NOT PAY TO YOU YOUR..."

---
**Source:** [G2.com](https://www.g2.com) | [Comparison Page](https://www.g2.com/compare/influential-powered-by-captiv8-vs-impact-com)