Compare Indicative vs Optimove

See this
comparison of Indicative vs. Optimove
based on data from user reviews. Indicative rates 4.5/5 stars with 14 reviews. Optimove rates 4.4/5 stars with 26 reviews. Each product's score is calculated by real-time data from verified user reviews.

Pricing

 
Free Trial
Free Trial Unavailable
Indicative
Free Trial
Optimove
Free Trial Unavailable

Ratings

Meets Requirements
Meets Requirements
7.9
9.0
Ease of Use
Ease of Use
8.1
8.8
Ease of Setup
Ease of SetupNot enough data available
8.5
Ease of Admin
Ease of AdminNot enough data available
9.4
Quality of Support
Quality of Support
8.7
8.9
Ease of Doing Business With
Ease of Doing Business WithNot enough data available
8.8
Product Direction (% positive)
Product Direction (% positive)
7.3
8.0
Meets Requirements
Indicative
7.9
Optimove
9.0
Ease of Use
Indicative
8.1
Optimove
8.8
Ease of Setup
Indicative
Not enough data available
Optimove
8.5
Ease of Admin
Indicative
Not enough data available
Optimove
9.4
Quality of Support
Indicative
8.7
Optimove
8.9
Ease of Doing Business With
Indicative
Not enough data available
Optimove
8.8
Product Direction (% positive)
Indicative
7.3
Optimove
8.0

Features

Data Sourcing
Data Enrichment
Indicative
Not enough data available
Optimove
Not enough data available
Expandability
Indicative
Not enough data available
Optimove
Not enough data available
Content Marketing
Indicative
Not enough data available
Optimove
Not enough data available
Multiple Devices
Indicative
Not enough data available
Optimove
Not enough data available
Operations
Return on Investment (ROI)
Indicative
Not enough data available
Optimove
8.8
Cross-Functional Access
Indicative
Not enough data available
Optimove
9.3
Intelligence
Marketing Performance Measurement
Indicative
Not enough data available
Optimove
Not enough data available
Predictive Modeling
Indicative
Not enough data available
Optimove
Not enough data available
Recommendation Engine
Indicative
Not enough data available
Optimove
Not enough data available
Discovery
Data Collection
Indicative
8.3
Optimove
9.0
Customer Retention
Indicative
Not enough data available
Optimove
9.5
Campaign Activity
Campaign Insights
Indicative
Not enough data available
Optimove
9.0
Reports and Dashboards
Indicative
8.6
Optimove
9.0
Campaign Stickiness
Indicative
Not enough data available
Optimove
9.2
Brand Optimization
Indicative
Not enough data available
Optimove
7.9
Platform
Multichannel Tracking
Indicative
8.1
Optimove
9.2

Reviewers' Company Size

Small-Business (50 or fewer emp.)
Small-Business
(50 or fewer emp.)
28.6%
38.5%
Mid-Market (51-1000 emp.)
Mid-Market
(51-1000 emp.)
57.1%
42.3%
Enterprise (> 1000 emp.)
Enterprise
(> 1000 emp.)
14.3%
19.2%
Indicative
Small-Business
28.6%
Mid-Market
57.1%
Enterprise
14.3%
Optimove
Small-Business
38.5%
Mid-Market
42.3%
Enterprise
19.2%

Reviewers' Industry

 
Internet
21.4%
Gambling & Casinos
46.2%
 
Computer Software
21.4%
Marketing and Advertising
11.5%
 
E-Learning
14.3%
Entertainment
7.7%
 
Telecommunications
7.1%
Accounting
7.7%
 
Newspapers
7.1%
Sports
3.8%
 
Other
28.6%
Other
23.1%
Indicative
Internet
21.4%
Computer Software
21.4%
E-Learning
14.3%
Telecommunications
7.1%
Newspapers
7.1%
Other
28.6%
Optimove
Gambling & Casinos
46.2%
Marketing and Advertising
11.5%
Entertainment
7.7%
Accounting
7.7%
Sports
3.8%
Other
23.1%

Reviews

Most Helpful Favorable Review
Most Helpful Favorable Review
Rihards S.
Administrator in Computer Software

Speed of metrics, similar queries in our redshift database take a lot longer. Ability to see all the properties to segment by and quickly build queries without writing sql. Funnel charts are beutiful and no other app can do them more elegantly.

Henk W.
Administrator

There is soo much that I 'like the best', there are so many neat features that makes my and my departments life much easier. The journey builder is one of the easiest methods to create a campaign flow, and truly is what you expect from it. The analytics...

Most Helpful Critical Review
Most Helpful Critical Review
GI
User in Internet

Lack of insight into web attribution (GA isn't hooked up -- but not sure if this is unique to our account / is a possible functionality.

JP S.
Administrator

Email is disappointing to the extreme degree. IP reputation data and open rates come from SendGrid. Thought we had a 98% IP rating, sent out a massive email blast and had my IP put into the doghouse for gmail accounts. Cannot see open rates in real-time.

 
Indicative
Most Helpful Favorable Review
Rihards S.
Administrator in Computer Software

Speed of metrics, similar queries in our redshift database take a lot longer. Ability to see all the properties to segment by and quickly build queries without writing sql. Funnel charts are beutiful and no other app can do them more elegantly.

Most Helpful Critical Review
GI
User in Internet

Lack of insight into web attribution (GA isn't hooked up -- but not sure if this is unique to our account / is a possible functionality.

Optimove
Most Helpful Favorable Review
Henk W.
Administrator

There is soo much that I 'like the best', there are so many neat features that makes my and my departments life much easier. The journey builder is one of the easiest methods to create a campaign flow, and truly is what you expect from it. The analytics...

Most Helpful Critical Review
JP S.
Administrator

Email is disappointing to the extreme degree. IP reputation data and open rates come from SendGrid. Thought we had a 98% IP rating, sent out a massive email blast and had my IP put into the doghouse for gmail accounts. Cannot see open rates in real-time.

Screenshots

 
1 of 5
2 of 5
3 of 5
4 of 5
5 of 5
1 of 4
2 of 4
3 of 4
4 of 4

Videos

 No videos provided

Watch our 4-min product tour video to see Optimove in action and learn about what makes it unique!

Indicative
No videos provided
Optimove

Watch our 4-min product tour video to see Optimove in action and learn about what makes it unique!

Downloads

Indicative
No downloads provided
Ask Indicative a QuestionContact IndicativeAsk Optimove a QuestionContact Optimove