Compare IBM Watson Customer Experience Analytics vs Google Analytics

See this
comparison of IBM Watson Customer Experience Analytics vs. Google Analytics
based on data from user reviews. IBM Watson Customer Experience Analytics rates 4.2/5 stars with 20 reviews. Google Analytics rates 4.5/5 stars with 3,875 reviews. Each product's score is calculated by real-time data from verified user reviews.

Pricing

 
Free Trial
Free Trial Unavailable
IBM Watson Customer Experience Analytics
Free Trial
Google Analytics
Free Trial Unavailable

Ratings

Meets Requirements
Meets Requirements
7.8
9.0
Ease of Use
Ease of Use
7.2
7.7
Ease of Setup
Ease of Setup
7.9
7.8
Ease of Admin
Ease of Admin
7.8
8.1
Quality of Support
Quality of Support
7.9
7.4
Ease of Doing Business With
Ease of Doing Business With
8.1
8.2
Product Direction (% positive)
Product Direction (% positive)
8.3
8.4
Meets Requirements
IBM Watson Customer Experience Analytics
7.8
Google Analytics
9.0
Ease of Use
IBM Watson Customer Experience Analytics
7.2
Google Analytics
7.7
Ease of Setup
IBM Watson Customer Experience Analytics
7.9
Google Analytics
7.8
Ease of Admin
IBM Watson Customer Experience Analytics
7.8
Google Analytics
8.1
Quality of Support
IBM Watson Customer Experience Analytics
7.9
Google Analytics
7.4
Ease of Doing Business With
IBM Watson Customer Experience Analytics
8.1
Google Analytics
8.2
Product Direction (% positive)
IBM Watson Customer Experience Analytics
8.3
Google Analytics
8.4

Features

Metrics
Sessions - Digital Analytics
IBM Watson Customer Experience Analytics
8.5
Google Analytics
9.0
Engagement
IBM Watson Customer Experience Analytics
7.9
Google Analytics
8.7
Entry and Exit Pages
IBM Watson Customer Experience Analytics
7.6
Google Analytics
8.7
Standard Event Tracking
IBM Watson Customer Experience Analytics
8.1
Google Analytics
8.5
Custom Event Tracking
IBM Watson Customer Experience Analytics
7.1
Google Analytics
8.3
Retention
IBM Watson Customer Experience Analytics
7.4
Google Analytics
8.3
Return
IBM Watson Customer Experience Analytics
7.2
Google Analytics
8.4
Conversions
IBM Watson Customer Experience Analytics
7.1
Google Analytics
8.5
Funnels
IBM Watson Customer Experience Analytics
7.9
Google Analytics
8.1
Reporting
Real-Time Reporting
IBM Watson Customer Experience Analytics
Not enough data available
Google Analytics
8.7
Trending
IBM Watson Customer Experience Analytics
8.6
Google Analytics
8.5
Retroactive Reporting
IBM Watson Customer Experience Analytics
8.6
Google Analytics
8.2
Segmentation
IBM Watson Customer Experience Analytics
7.9
Google Analytics
8.4
Mobile Reporting
IBM Watson Customer Experience Analytics
8.7
Google Analytics
8.5
Unification Across Devices
IBM Watson Customer Experience Analytics
8.1
Google Analytics
8.2
Custom Reports and Dashboards
IBM Watson Customer Experience Analytics
6.7
Google Analytics
8.5
Other
User Data
IBM Watson Customer Experience Analytics
7.1
Google Analytics
8.4
Site Search Reporting
IBM Watson Customer Experience Analytics
6.7
Google Analytics
8.5
Load Time Monitoring
IBM Watson Customer Experience Analytics
6.3
Google Analytics
8.3
Campaign Tracking
IBM Watson Customer Experience Analytics
8.3
Google Analytics
8.7
E-Commerce
IBM Watson Customer Experience Analytics
Not enough data available
Google Analytics
8.5
Promotional Messages
IBM Watson Customer Experience Analytics
Not enough data available
Google Analytics
8.0
Administration Alerts
IBM Watson Customer Experience Analytics
7.1
Google Analytics
8.2
Variation Testing
A/B Testing
IBM Watson Customer Experience Analytics
Not enough data available
Google Analytics
8.4
Conversion Goal
IBM Watson Customer Experience Analytics
Not enough data available
Google Analytics
8.7
Percentage of Traffic
IBM Watson Customer Experience Analytics
Not enough data available
Google Analytics
8.8
Confidence Level
IBM Watson Customer Experience Analytics
Not enough data available
Google Analytics
8.5
Multivariate Testing
IBM Watson Customer Experience Analytics
Not enough data available
Google Analytics
8.3
Split URL Testing
IBM Watson Customer Experience Analytics
Not enough data available
Google Analytics
8.4
Build
WYSIWYG Editor
IBM Watson Customer Experience Analytics
Not enough data available
Google Analytics
8.0
Landing Pages
IBM Watson Customer Experience Analytics
Not enough data available
Google Analytics
8.6
Reporting
Segmentation
IBM Watson Customer Experience Analytics
Not enough data available
Google Analytics
8.7
Reports and Dashboards
IBM Watson Customer Experience Analytics
Not enough data available
Google Analytics
8.8
Mobile Optimization
IBM Watson Customer Experience Analytics
Not enough data available
Google Analytics
8.5
Personalization
Standard Targeting
IBM Watson Customer Experience Analytics
Not enough data available
Google Analytics
8.7
Custom Targeting
IBM Watson Customer Experience Analytics
Not enough data available
Google Analytics
8.6
Profile Storage Duration
IBM Watson Customer Experience Analytics
Not enough data available
Google Analytics
8.5
In-Page Analytics
Click Reporting
IBM Watson Customer Experience Analytics
Not enough data available
Google Analytics
8.6
Heat Maps
IBM Watson Customer Experience Analytics
Not enough data available
Google Analytics
7.8
Session Replays
IBM Watson Customer Experience Analytics
Not enough data available
Google Analytics
8.1
Administration
API / Integrations
IBM Watson Customer Experience Analytics
5.8
Google Analytics
8.4
QA Testing
IBM Watson Customer Experience Analytics
7.0
Google Analytics
8.1
Performance and Reliability
IBM Watson Customer Experience Analytics
7.1
Google Analytics
8.9
User, Role, and Access Management
IBM Watson Customer Experience Analytics
7.3
Google Analytics
8.9

Reviewers' Company Size

Small-Business (50 or fewer emp.)
Small-Business
(50 or fewer emp.)
10.0%
60.6%
Mid-Market (51-1000 emp.)
Mid-Market
(51-1000 emp.)
20.0%
27.6%
Enterprise (> 1000 emp.)
Enterprise
(> 1000 emp.)
70.0%
11.8%
IBM Watson Customer Experience Analytics
Small-Business
10.0%
Mid-Market
20.0%
Enterprise
70.0%
Google Analytics
Small-Business
60.6%
Mid-Market
27.6%
Enterprise
11.8%

Reviewers' Industry

 
Retail
12.0%
Marketing and Advertising
21.9%
 
Food & Beverages
12.0%
Information Technology and Services
6.8%
 
Banking
12.0%
Computer Software
6.7%
 
Telecommunications
8.0%
Internet
6.0%
 
Staffing and Recruiting
8.0%
Higher Education
2.9%
 
Other
48.0%
Other
55.7%
IBM Watson Customer Experience Analytics
Retail
12.0%
Food & Beverages
12.0%
Banking
12.0%
Telecommunications
8.0%
Staffing and Recruiting
8.0%
Other
48.0%
Google Analytics
Marketing and Advertising
21.9%
Information Technology and Services
6.8%
Computer Software
6.7%
Internet
6.0%
Higher Education
2.9%
Other
55.7%

Reviews

Most Helpful Favorable Review
Most Helpful Favorable Review
G2 User

Best in class security, control, and re-use of insights that works for more than just design or marketing teams. Powerful for developers, product management, compliance, risk and many others.

Kristin H.
Administrator in Higher Education

Google Analytics is the gold standard for free web analytics. As clean as it is comprehensive, this tool allows you to track, organize, and report information relatively easily.

Most Helpful Critical Review
Most Helpful Critical Review
G2 User in Staffing and Recruiting

Nothing I like the product very much and highly recommend

Jill A.
Administrator in Internet

It doesn't play so well with other systems, and is not the most reliable when it comes to reporting accuracy. The info you can gather from google analytics is relatively simplistic and still requires a lot of manual processes to get the big picture.

 
IBM Watson Customer Experience Analytics
Most Helpful Favorable Review
G2 User

Best in class security, control, and re-use of insights that works for more than just design or marketing teams. Powerful for developers, product management, compliance, risk and many others.

Most Helpful Critical Review
G2 User in Staffing and Recruiting

Nothing I like the product very much and highly recommend

Google Analytics
Most Helpful Favorable Review
Kristin H.
Administrator in Higher Education

Google Analytics is the gold standard for free web analytics. As clean as it is comprehensive, this tool allows you to track, organize, and report information relatively easily.

Most Helpful Critical Review
Jill A.
Administrator in Internet

It doesn't play so well with other systems, and is not the most reliable when it comes to reporting accuracy. The info you can gather from google analytics is relatively simplistic and still requires a lot of manual processes to get the big picture.

Screenshots

 
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IBM Watson Customer Experience Analytics
Google Analytics

Videos

 

Experience the power of AI in IBM Watson Customer Experience Analytics. Identify and resolve customer experience challenges and behavioral sequences within minutes. Immediately get notified of struggle when it happens so you can quickly take action to improve conversion rates.

No videos provided
IBM Watson Customer Experience Analytics

Experience the power of AI in IBM Watson Customer Experience Analytics. Identify and resolve customer experience challenges and behavioral sequences within minutes. Immediately get notified of struggle when it happens so you can quickly take action to improve conversion rates.

Google Analytics
No videos provided

Downloads

Google Analytics
No downloads provided
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