# HypeAuditor vs Influencity Comparison
---
## AI Generated Summary
- **G2 reviewers report** that both Influencity and HypeAuditor excel in user-friendliness, but Influencity stands out with its intuitive interface. Users appreciate the **comprehensive filtering system** that simplifies the process of identifying the right influencer partners, making it particularly accessible for new users.
- **According to verified reviews** , Influencity offers exceptional support, with users highlighting the **hands-on help** from the support team. This personalized assistance makes the setup process smoother, which is a significant advantage for small businesses looking to implement influencer marketing quickly.
- **Users say** that HypeAuditor provides a robust database for influencer searches, particularly on platforms like YouTube. The ability to sort influencers not just by follower count but also by **audience quality** and engagement rates helps users cut through the noise and find genuine influencers, which is crucial for effective marketing.
- **Reviewers mention** that while both platforms have strong analytics capabilities, Influencity&#39;s campaign analytics and reporting features receive higher praise. Users find the **detailed reporting** and dashboards particularly useful for tracking campaign performance and making data-driven decisions.
- **According to recent feedback** , HypeAuditor is noted for its ability to identify real influencers, especially in niche markets like food and restaurants. Users appreciate the insights into **competitor analysis** , which adds value to their marketing strategies by allowing them to benchmark against others in their industry.
- **G2 reviewers highlight** that both platforms have their strengths in influencer recruitment, but Influencity&#39;s scoring system is favored for its ease of use. Users find it straightforward to search for influencers by various criteria, which enhances their ability to find the right fit for their campaigns.



| | HypeAuditor | Influencity | 
|---|---|---|
| **Star Rating** | 4.6 out of 5 | 4.5 out of 5 | 
| **Total Reviews** | 254 | 273 | 
| **Largest Market Segment** | Small-Business (50.2% of reviews) | Small-Business (66.9% of reviews) | 
| **Entry Level Price** | No pricing available | $318.00 Per Month | 

---
## Top Pros & Cons

### HypeAuditor

Pros:
- Ease of Use (29 reviews)
- Influencer Management (29 reviews)

Cons:
- Missing Features (8 reviews)
- Limited Analytics (7 reviews)

### Influencity

Pros:
- Detailed Information (9 reviews)
- Ease of Use (8 reviews)

Cons:
- Complexity (4 reviews)
- Technical Issues (4 reviews)

---
## Ratings Comparison
| Rating | HypeAuditor | Influencity | 
|---|---|---|
  | **Meets Requirements** | 8.5 (219 reviews) | 8.6 (232 reviews) | 
  | **Ease of Use** | 9.1 (221 reviews) | 9.0 (238 reviews) | 
  | **Ease of Setup** | 9.1 (175 reviews) | 9.1 (191 reviews) | 
  | **Ease of Admin** | 9.0 (127 reviews) | 9.2 (162 reviews) | 
  | **Quality of Support** | 9.3 (216 reviews) | 9.5 (230 reviews) | 
  | **Has the product been a good partner in doing business?** | 9.2 (128 reviews) | 9.2 (162 reviews) | 
  | **Product Direction (% positive)** | 9.5 (214 reviews) | 9.5 (229 reviews) | 

---
## Pricing

### HypeAuditor

#### Entry-Level Pricing

No pricing available

#### Free Trial

Yes

### Influencity

#### Entry-Level Pricing

Plan: Professional

Price: $318.00 Per Month

Description: Elevate your experience with campaign management and reports.

Key Features:
- 10,000 monthly results
- 150 monthly profiles analyses, email included if exists
- 100 segmentation lists

[Browse all 2 editions](https://www.g2.com/products/influencity/pricing)

#### Free Trial

Yes

---
## Features Comparison By Category

### Social Media Analytics

| Product | Score | Reviews |
|---|---|---|
| **HypeAuditor** | 7.7/10 | 81 |
| **Influencity** | N/A | N/A |

#### Social Analytics

| Feature | HypeAuditor | Influencity | 
|---|---|---|
| **Competitor Analysis** | 8.2 (65 reviews) | Not enough data | 
| **Follower Analysis** | 9.2 (75 reviews) | Not enough data | 
| **Post Performance** | 8.4 (70 reviews) | Not enough data | 
| **Paid Campaign Tracking** | 7.8 (54 reviews) | Not enough data | 
| **Attribution** | Feature Not Available | Not enough data | 
| **Hashtag Analytics** | 7.8 (56 reviews) | Not enough data | 
| **Sentiment Analysis** | 7.4 (57 reviews) | Not enough data | 

#### Reports &amp; Dashboards

| Feature | HypeAuditor | Influencity | 
|---|---|---|
| **Report Customizability** | 7.9 (67 reviews) | Not enough data | 
| **Report Exporting** | 8.5 (70 reviews) | Not enough data | 
| **Scalability** | 8.2 (61 reviews) | Not enough data | 
| **White Label** | 7.0 (50 reviews) | Not enough data | 

#### Agentic AI - Social Media Analytics

| Feature | HypeAuditor | Influencity | 
|---|---|---|
| **Autonomous Task Execution** | 7.2 (6 reviews) | Not enough data | 
| **Cross-system Integration** | 6.9 (6 reviews) | Not enough data | 
| **Adaptive Learning** | 6.9 (6 reviews) | Not enough data | 
| **Proactive Assistance** | 7.2 (6 reviews) | Not enough data | 
| **Decision Making** | 7.0 (5 reviews) | Not enough data | 

### Influencer Marketing Platforms

| Product | Score | Reviews |
|---|---|---|
| **HypeAuditor** | 7.6/10 | 173 |
| **Influencity** | 7.8/10 | 201 |

#### Influencer Marketing

| Feature | HypeAuditor | Influencity | 
|---|---|---|
| **Influencer Recruitment** | 8.4 (153 reviews) ✓ Verified | 8.4 (180 reviews) ✓ Verified | 
| **Influencer Scoring** | 8.8 (151 reviews) ✓ Verified | 8.6 (182 reviews) ✓ Verified | 
| **Audience Analysis** | 8.9 (160 reviews) ✓ Verified | 9.0 (190 reviews) ✓ Verified | 
| **Influencer Segmentation** | 8.2 (146 reviews) ✓ Verified | 8.5 (182 reviews) ✓ Verified | 
| **Influencer Collaboration** | 7.9 (137 reviews) ✓ Verified | 8.1 (165 reviews) ✓ Verified | 
| **User-Generated Content (UGC) Management** | 7.0 (123 reviews) ✓ Verified | 7.7 (111 reviews) | 
| **Content Approval** | 7.0 (120 reviews) ✓ Verified | 7.9 (139 reviews) ✓ Verified | 
| **Campaign Analytics** | 7.8 (143 reviews) ✓ Verified | 8.4 (162 reviews) ✓ Verified | 
| **Reporting and Dashboards** | 8.4 (142 reviews) ✓ Verified | 8.5 (164 reviews) ✓ Verified | 
| **Data Importing and Exporting Tools** | 8.2 (130 reviews) ✓ Verified | 8.1 (157 reviews) ✓ Verified | 
| **Influencer Whitelisting** | 7.6 (114 reviews) | Feature Not Available | 
| **Influencer Compensation** | 7.2 (111 reviews) | 7.3 (114 reviews) | 
| **Social Commerce** | Feature Not Available | 7.4 (105 reviews) ✓ Verified | 
| **E-Commerce Integration** | 6.4 (96 reviews) | 7.1 (84 reviews) | 

#### Agentic AI - Influencer Marketing Platforms

| Feature | HypeAuditor | Influencity | 
|---|---|---|
| **Autonomous Task Execution** | 7.0 (17 reviews) | 7.2 (16 reviews) | 
| **Multi-step Planning** | 7.2 (17 reviews) | 7.1 (16 reviews) | 
| **Cross-system Integration** | 7.2 (17 reviews) | 6.4 (16 reviews) | 
| **Adaptive Learning** | 7.0 (16 reviews) | 7.6 (16 reviews) | 
| **Proactive Assistance** | 7.1 (16 reviews) | 7.4 (16 reviews) | 
| **Decision Making** | 7.1 (16 reviews) | 7.9 (18 reviews) | 

---
## Categories
**Shared Categories (1):** [Influencer Marketing Platforms](https://www.g2.com/categories/influencer-marketing-platforms)

**Unique to HypeAuditor (1):** [Social Media Analytics Software](https://www.g2.com/categories/social-media-analytics)



---
## Reviewer Demographics

### By Company Size

| Segment | HypeAuditor | Influencity | 
|---|---|---|
| **Small-Business** | 50.2% | 66.9% | 
| **Mid-Market** | 39.0% | 27.9% | 
| **Enterprise** | 10.8% | 5.2% | 

### By Industry

#### HypeAuditor

- **Marketing and Advertising:** 31.3%
- **Public Relations and Communications:** 6.4%
- **Computer Software:** 6.0%
- **Apparel &amp; Fashion:** 4.8%
- **Entertainment:** 3.6%
- **Information Technology and Services:** 3.2%
- **Leisure, Travel &amp; Tourism:** 3.2%
- **Health, Wellness and Fitness:** 2.8%
- **Retail:** 2.8%
- **Computer Games:** 2.8%
- **Other:** 32.9%

#### Influencity

- **Marketing and Advertising:** 45.7%
- **Public Relations and Communications:** 7.5%
- **Apparel &amp; Fashion:** 6.0%
- **Food &amp; Beverages:** 3.7%
- **Leisure, Travel &amp; Tourism:** 2.6%
- **Retail:** 2.6%
- **Cosmetics:** 2.6%
- **Health, Wellness and Fitness:** 2.2%
- **Pharmaceuticals:** 2.2%
- **Entertainment:** 1.9%
- **Other:** 22.8%

---
## Alternatives

### Alternatives to HypeAuditor

- [GRIN](https://www.g2.com/products/grin/reviews) — 4.5/5 stars (483 reviews)
- [CreatorIQ](https://www.g2.com/products/creatoriq/reviews) — 4.6/5 stars (569 reviews)
- [Upfluence](https://www.g2.com/products/upfluence/reviews) — 4.6/5 stars (140 reviews)
- [Hootsuite](https://www.g2.com/products/hootsuite/reviews) — 4.3/5 stars (7240 reviews)
- [Semrush](https://www.g2.com/products/semrush/reviews) — 4.4/5 stars (3949 reviews)
- [Traackr](https://www.g2.com/products/traackr/reviews) — 4.3/5 stars (377 reviews)
- [Influential powered by Captiv8](https://www.g2.com/products/influential-powered-by-captiv8/reviews) — 4.7/5 stars (505 reviews)
- [Sprout Social Influencer Marketing](https://www.g2.com/products/sprout-social-influencer-marketing/reviews) — 4.2/5 stars (407 reviews)
- [Emplifi](https://www.g2.com/products/emplifi-emplifi/reviews) — 4.4/5 stars (382 reviews)
- [Later Influence](https://www.g2.com/products/later-influence/reviews) — 4.5/5 stars (468 reviews)

### Alternatives to Influencity

- [Upfluence](https://www.g2.com/products/upfluence/reviews) — 4.6/5 stars (140 reviews)
- [GRIN](https://www.g2.com/products/grin/reviews) — 4.5/5 stars (483 reviews)
- [CreatorIQ](https://www.g2.com/products/creatoriq/reviews) — 4.6/5 stars (569 reviews)
- [#paid](https://www.g2.com/products/paid-paid/reviews) — 4.7/5 stars (427 reviews)
- [Heepsy](https://www.g2.com/products/heepsy/reviews) — 4.5/5 stars (41 reviews)
- [Influential powered by Captiv8](https://www.g2.com/products/influential-powered-by-captiv8/reviews) — 4.7/5 stars (505 reviews)
- [Traackr](https://www.g2.com/products/traackr/reviews) — 4.3/5 stars (377 reviews)
- [Sprout Social Influencer Marketing](https://www.g2.com/products/sprout-social-influencer-marketing/reviews) — 4.2/5 stars (407 reviews)
- [Later Influence](https://www.g2.com/products/later-influence/reviews) — 4.5/5 stars (468 reviews)
- [Afluencer](https://www.g2.com/products/afluencer/reviews) — 4.6/5 stars (738 reviews)

---
## Top Discussions

### HypeAuditor

- Title: [Is HypeAuditor real?](https://www.g2.com/discussions/is-hypeauditor-real) — 2 comments
  > **Top comment:** "Of course, it is real, it is a very good support tool for strategy and selection of influencers, even to have a basis for negotiating with them."
- Title: [What is a HypeAuditor?](https://www.g2.com/discussions/what-is-a-hypeauditor) — 1 comment
  > **Top comment:** "HypeAuditor is an all-in-one solution for 
influencer marketing. We offer various tools to help you work with influencers. Apart from Influencer Discovery..."
- Title: [Why HypeAuditor doesn&#39;t give a position of my company on Facebook with a similar analyze ?](https://www.g2.com/discussions/why-hypeauditor-doesn-t-give-a-position-of-my-company-on-facebook-with-a-similar-analyze) — 1 comment
  > **Top comment:** "Hi Alain!
thank you for raising such an important topic.
Facebook is the next network we are going to implement to HypeAuditor. Our team is working on that..."

### Influencity

- Title: [When do we have Analytics stories at Instagram?](https://www.g2.com/discussions/33622-when-do-we-have-analytics-stories-at-instagram) — 1 comment, 1 upvote *(includes official response)*
  > **Top comment:** "We are currently working on this to have it as soon as possible, we will keep you all posted when it is fully developed! "
- Title: [What would you suggest to buy as an alternative to Influencity and why?](https://www.g2.com/discussions/30551-what-would-you-suggest-to-buy-as-an-alternative-to-influencity-and-why) — 1 comment *(includes official response)*
  > **Top comment:** "Choosing an alternative to Influencity is going to depend on the kind of tool you need for your company. 

One of the first things we always say when..."
- Title: [When is the best moment to start working with influencers?](https://www.g2.com/discussions/29632-when-is-the-best-moment-to-start-working-with-influencers) — 1 comment *(includes official response)*
  > **Top comment:** "Influencer Marketing is a great opportunity to raise awareness for your product and we consider that it is suitable for both small businesses and large..."

---
**Source:** [G2.com](https://www.g2.com) | [Comparison Page](https://www.g2.com/compare/hypeauditor-vs-influencity)

