# HubSpot Marketing Hub vs Piwik PRO Comparison
---
## AI Generated Summary
- **G2 reviewers report** that HubSpot Marketing Hub excels in user experience, with many praising its ability to integrate various marketing tools seamlessly. Users appreciate how it allows them to run campaigns, track results, and manage contacts without juggling multiple platforms.
- **Users say** that Piwik PRO stands out for its strong focus on privacy, making it a preferred choice for companies in regulated industries. Reviewers highlight its ease of configuring data residency and managing user consent, which is crucial for compliance.
- **Reviewers mention** that HubSpot Marketing Hub offers a more intuitive interface, with features like distribution lists for mass emails that help keep contacts organized. This ease of use is reflected in its higher ratings for daily usability compared to Piwik PRO.
- **According to verified reviews** , Piwik PRO's product suite is appreciated for its individual components, including a robust tag manager. However, users note that it lacks the comprehensive marketing capabilities found in HubSpot, which may limit its effectiveness for broader marketing strategies.
- **G2 reviewers highlight** that HubSpot Marketing Hub provides superior support quality, with many users reporting responsive and helpful customer service. In contrast, while Piwik PRO's support is described as professional, it does not receive the same level of praise, indicating potential areas for improvement.
- **Users indicate** that HubSpot Marketing Hub's performance is generally reliable, with minimal hiccups during use. This reliability is a significant advantage for users who rely on consistent performance for their marketing efforts, whereas Piwik PRO's performance feedback is less consistent.



| | HubSpot Marketing Hub | Piwik PRO | 
|---|---|---|
| **Star Rating** | 4.4 out of 5 | 4.5 out of 5 | 
| **Total Reviews** | 14,812 | 50 | 
| **Largest Market Segment** | Small-Business (51.5% of reviews) | Small-Business (56.3% of reviews) | 
| **Entry Level Price** | $0.00 | Free Trial | 

---
## Top Pros & Cons

### HubSpot Marketing Hub

Pros:
- Ease of Use (2524 reviews)
- Email Marketing (1111 reviews)

Cons:
- Learning Curve (807 reviews)
- Missing Features (786 reviews)

### Piwik PRO

Pros:
- Analytics (7 reviews)
- Analytics Expertise (6 reviews)

Cons:
- Integration Issues (3 reviews)
- Limited Features (2 reviews)

---
## Ratings Comparison
| Rating | HubSpot Marketing Hub | Piwik PRO | 
|---|---|---|
  | **Meets Requirements** | 8.5 (9947 reviews) | 8.5 (42 reviews) | 
  | **Ease of Use** | 8.6 (11635 reviews) | 8.2 (43 reviews) | 
  | **Ease of Setup** | 8.1 (7330 reviews) | 8.2 (34 reviews) | 
  | **Ease of Admin** | 8.5 (5033 reviews) | 8.4 (29 reviews) | 
  | **Quality of Support** | 8.7 (9402 reviews) | 7.6 (32 reviews) | 
  | **Has the product been a good partner in doing business?** | 8.7 (4951 reviews) | 8.8 (21 reviews) | 
  | **Product Direction (% positive)** | 8.8 (9554 reviews) | 8.6 (42 reviews) | 

---
## Pricing

### HubSpot Marketing Hub

#### Entry-Level Pricing

Plan: Marketing Hub Free

Price: $0.00

Description: For business owners and marketers who want to start generating website leads and tracking contact activity — for free.

Key Features:
- Forms
- Contact activity
- Contact management

[Browse all 4 editions](https://www.g2.com/products/hubspot-marketing-hub/pricing)

#### Free Trial

Yes

### Piwik PRO

#### Entry-Level Pricing

Plan: Business Plan

Price: Free Trial

Description: Privacy-compliant analytics and data activation platform with built-in consent & tag management starting at €35/month . Collect accurate data, get valuable insights into user behavior and act on them in real-time.

Key Features:
- 4 modules: Analytics, Tag Manager, Consent Manager & Customer Data Platform
- Custom reports and dashboards generated in seconds
- Safe EU cloud hosting

[Browse all 2 editions](https://www.g2.com/products/piwik-pro/pricing)

#### Free Trial

Yes

---
## Features Comparison By Category

### Marketing Automation

| Product | Score | Reviews |
|---|---|---|
| **HubSpot Marketing Hub** | 8.0/10 | 6982 |
| **Piwik PRO** | N/A | N/A |

#### Email Marketing

| Feature | HubSpot Marketing Hub | Piwik PRO | 
|---|---|---|
| **Building and Personalizing Emails** | 8.8 (5659 reviews) ✓ Verified | Not enough data | 
| **Sending Outbound Emails** | 8.9 (5493 reviews) ✓ Verified | Not enough data | 
| **Manage Email Deliverability** | 8.6 (5423 reviews) ✓ Verified | Not enough data | 
| **Automated Email Responses** | 8.8 (5167 reviews) ✓ Verified | Not enough data | 

#### Online Marketing

| Feature | HubSpot Marketing Hub | Piwik PRO | 
|---|---|---|
| **Landing Pages and Forms** | 8.5 (5321 reviews) ✓ Verified | Not enough data | 
| **Dynamic Content** | 8.2 (4588 reviews) ✓ Verified | Not enough data | 
| **A/B Testing** | 8.1 (4306 reviews) ✓ Verified | Not enough data | 
| **Mobile Optimized** | 8.1 (4819 reviews) ✓ Verified | Not enough data | 
| **Search Tracking and Optimization** | 8.1 (4471 reviews) ✓ Verified | Not enough data | 

#### Lead Management

| Feature | HubSpot Marketing Hub | Piwik PRO | 
|---|---|---|
| **Marketing Lead Database** | 8.5 (5084 reviews) ✓ Verified | Not enough data | 
| **Data Quality Management** | 8.1 (4758 reviews) ✓ Verified | Not enough data | 
| **Segmentation** | 8.4 (4892 reviews) ✓ Verified | Not enough data | 
| **Lead Scoring and Grading** | 8.0 (4374 reviews) ✓ Verified | Not enough data | 
| **Lead Nurturing** | 8.4 (4844 reviews) ✓ Verified | Not enough data | 
| **Online Behavior Tracking** | 8.2 (4555 reviews) ✓ Verified | Not enough data | 
| **Automated Alerts and Tasks** | 8.4 (4510 reviews) ✓ Verified | Not enough data | 
| **CRM Lead Integration** | 8.4 (4586 reviews) ✓ Verified | Not enough data | 

#### Campaign Management

| Feature | HubSpot Marketing Hub | Piwik PRO | 
|---|---|---|
| **Program Management** | 8.2 (4136 reviews) ✓ Verified | Not enough data | 
| **Event / Webinar Marketing** | 7.9 (3695 reviews) ✓ Verified | Not enough data | 
| **Calendaring** | 7.9 (3641 reviews) ✓ Verified | Not enough data | 
| **Budgeting** | 7.2 (2779 reviews) ✓ Verified | Not enough data | 

#### Social

| Feature | HubSpot Marketing Hub | Piwik PRO | 
|---|---|---|
| **Social Listening** | 7.7 (3736 reviews) ✓ Verified | Not enough data | 
| **Social Sharing** | 8.1 (4140 reviews) ✓ Verified | Not enough data | 
| **Social Campaigns** | 8.1 (4138 reviews) ✓ Verified | Not enough data | 
| **Social Media Engagement** | 8.0 (3989 reviews) ✓ Verified | Not enough data | 
| **Social Media Advertising** | 7.7 (3213 reviews) ✓ Verified | Not enough data | 

#### Reporting & Analytics

| Feature | HubSpot Marketing Hub | Piwik PRO | 
|---|---|---|
| **Basic Reporting** | 8.3 (5282 reviews) ✓ Verified | Not enough data | 
| **Web Analytics** | 8.0 (4834 reviews) ✓ Verified | Not enough data | 
| **ROI Analytics** | 7.6 (3990 reviews) ✓ Verified | Not enough data | 
| **Revenue Analytics** | 7.6 (3673 reviews) ✓ Verified | Not enough data | 
| **SEO / Keyword Analytics** | 7.7 (4078 reviews) ✓ Verified | Not enough data | 

#### Platform

| Feature | HubSpot Marketing Hub | Piwik PRO | 
|---|---|---|
| **Customization ** | 7.9 (3569 reviews) ✓ Verified | Not enough data | 
| **Workflow Capability** | 8.5 (3641 reviews) ✓ Verified | Not enough data | 
| **User, Role, and Access Management** | 8.7 (3507 reviews) ✓ Verified | Not enough data | 
| **Internationalization** | 8.0 (2476 reviews) ✓ Verified | Not enough data | 
| **Sandbox / Test Environments** | 7.4 (2370 reviews) ✓ Verified | Not enough data | 
| **Performance and Reliability** | 8.6 (3364 reviews) ✓ Verified | Not enough data | 
| **Output Document Generation** | 7.9 (2546 reviews) ✓ Verified | Not enough data | 

#### Agentic AI - Marketing Automation

| Feature | HubSpot Marketing Hub | Piwik PRO | 
|---|---|---|
| **Autonomous Task Execution** | 6.8 (301 reviews) | Not enough data | 
| **Multi-step Planning** | 6.7 (290 reviews) | Not enough data | 
| **Cross-system Integration** | 6.8 (298 reviews) | Not enough data | 
| **Adaptive Learning** | 6.6 (292 reviews) | Not enough data | 
| **Proactive Assistance** | 6.6 (295 reviews) | Not enough data | 
| **Decision Making** | 6.7 (296 reviews) | Not enough data | 

#### Integration

| Feature | HubSpot Marketing Hub | Piwik PRO | 
|---|---|---|
| **Data Import & Export Tools** | 8.4 (3540 reviews) ✓ Verified | Not enough data | 
| **Integration APIs** | 8.0 (3230 reviews) ✓ Verified | Not enough data | 
| **Breadth of Partner Applications** | 8.1 (3024 reviews) ✓ Verified | Not enough data | 

### Digital Analytics

| Product | Score | Reviews |
|---|---|---|
| **HubSpot Marketing Hub** | N/A | N/A |
| **Piwik PRO** | 8.4/10 | 37 |

#### Metrics

| Feature | HubSpot Marketing Hub | Piwik PRO | 
|---|---|---|
| **Sessions - Digital Analytics** | Not enough data | 8.9 (33 reviews) | 
| **Engagement** | Not enough data | 8.9 (32 reviews) | 
| **Entry and Exit Pages** | Not enough data | 8.9 (33 reviews) | 
| **Standard Event Tracking** | Not enough data | 8.8 (33 reviews) | 
| **Custom Event Tracking** | Not enough data | 8.6 (29 reviews) | 
| **Retention** | Not enough data | 8.9 (32 reviews) | 
| **Return** | Not enough data | 8.5 (31 reviews) | 
| **Conversions** | Not enough data | 8.5 (28 reviews) | 
| **Funnels** | Not enough data | 8.6 (26 reviews) | 

#### Reporting

| Feature | HubSpot Marketing Hub | Piwik PRO | 
|---|---|---|
| **Real-Time Reporting** | Not enough data | 8.1 (34 reviews) | 
| **Trending** | Not enough data | 8.4 (27 reviews) | 
| **Retroactive Reporting** | Not enough data | 8.4 (29 reviews) | 
| **Segmentation** | Not enough data | 8.3 (29 reviews) | 
| **Mobile Reporting** | Not enough data | 7.9 (24 reviews) | 
| **Unification Across Devices** | Not enough data | 7.8 (23 reviews) | 
| **Custom Reports and Dashboards** | Not enough data | 8.8 (29 reviews) | 

#### Other

| Feature | HubSpot Marketing Hub | Piwik PRO | 
|---|---|---|
| **User Data** | Not enough data | 8.4 (33 reviews) | 
| **Site Search Reporting** | Not enough data | 8.6 (30 reviews) | 
| **Load Time Monitoring** | Not enough data | 8.2 (29 reviews) | 
| **Campaign Tracking** | Not enough data | 8.2 (25 reviews) | 
| **E-Commerce** | Not enough data | 8.6 (22 reviews) | 
| **Promotional Messages** | Not enough data | 7.9 (20 reviews) | 
| **Administration Alerts** | Not enough data | 8.2 (22 reviews) | 

#### Agentic AI - Digital Analytics

| Feature | HubSpot Marketing Hub | Piwik PRO | 
|---|---|---|
| **Autonomous Task Execution** | Not enough data | Not enough data | 
| **Cross-system Integration** | Not enough data | Not enough data | 
| **Proactive Assistance** | Not enough data | Not enough data | 
| **Decision Making** | Not enough data | Not enough data | 

#### Administration

| Feature | HubSpot Marketing Hub | Piwik PRO | 
|---|---|---|
| **API / Integrations** | Not enough data | 8.2 (31 reviews) | 
| **QA Testing** | Not enough data | 7.8 (23 reviews) | 
| **Performance and Reliability** | Not enough data | 8.4 (31 reviews) | 
| **User, Role, and Access Management** | Not enough data | 8.5 (32 reviews) | 

### Account Data Management

| Product | Score | Reviews |
|---|---|---|
| **HubSpot Marketing Hub** | 7.5/10 | 1630 |
| **Piwik PRO** | N/A | N/A |

#### Lead Intelligence

| Feature | HubSpot Marketing Hub | Piwik PRO | 
|---|---|---|
| **Market Insights ** | 7.7 (1154 reviews) ✓ Verified | Not enough data | 
| **Account-level Insights ** | 7.9 (1190 reviews) | Not enough data | 
| **Lead Analysis ** | 8.1 (1245 reviews) | Not enough data | 

#### Lead Management

| Feature | HubSpot Marketing Hub | Piwik PRO | 
|---|---|---|
| **Segmentation ** | 8.3 (1332 reviews) | Not enough data | 
| **Predictive Scoring ** | 7.5 (1155 reviews) | Not enough data | 
| **Account Identification ** | 8.0 (1211 reviews) | Not enough data | 

#### Marketing Campaigns

| Feature | HubSpot Marketing Hub | Piwik PRO | 
|---|---|---|
| **Omni-Channel Tracking ** | 7.9 (1176 reviews) | Not enough data | 
| **Revenue Planning ** | 7.3 (1062 reviews) | Not enough data | 
| **Media Attribution ** | 7.5 (1118 reviews) | Not enough data | 
| **Opportunity Timeline ** | 7.8 (1104 reviews) ✓ Verified | Not enough data | 
| **Customization ** | 8.1 (1267 reviews) | Not enough data | 

#### Campaign Execution

| Feature | HubSpot Marketing Hub | Piwik PRO | 
|---|---|---|
| **Website Personalization ** | 7.8 (1155 reviews) | Not enough data | 
| **Prioritized Accounts ** | 7.8 (1089 reviews) | Not enough data | 
| **Trending Accounts ** | 7.7 (1033 reviews) | Not enough data | 
| **Email Campaigns ** | 8.7 (1407 reviews) | Not enough data | 

#### Agentic AI - Account Data Management

| Feature | HubSpot Marketing Hub | Piwik PRO | 
|---|---|---|
| **Autonomous Task Execution** | 6.3 (90 reviews) | Not enough data | 
| **Cross-system Integration** | 6.7 (90 reviews) | Not enough data | 
| **Adaptive Learning** | 6.6 (89 reviews) | Not enough data | 
| **Proactive Assistance** | 6.7 (90 reviews) | Not enough data | 
| **Decision Making** | 6.5 (91 reviews) | Not enough data | 

### Conversational Marketing

| Product | Score | Reviews |
|---|---|---|
| **HubSpot Marketing Hub** | 7.4/10 | 2062 |
| **Piwik PRO** | N/A | N/A |

#### Messenger

| Feature | HubSpot Marketing Hub | Piwik PRO | 
|---|---|---|
| **Sequencing** | 8.0 (1215 reviews) ✓ Verified | Not enough data | 
| **AI** | 7.4 (1043 reviews) ✓ Verified | Not enough data | 
| **Live Chat** | 7.9 (1258 reviews) ✓ Verified | Not enough data | 
| **Customization Interface** | 7.8 (1180 reviews) ✓ Verified | Not enough data | 

#### Channels

| Feature | HubSpot Marketing Hub | Piwik PRO | 
|---|---|---|
| **Social Media** | 8.0 (1443 reviews) ✓ Verified | Not enough data | 
| **Website** | 8.2 (1420 reviews) ✓ Verified | Not enough data | 
| **Text Message (SMS)** | 7.1 (840 reviews) | Not enough data | 
| **Voice Assistants** | 6.8 (737 reviews) ✓ Verified | Not enough data | 
| **Other** | 7.4 (796 reviews) ✓ Verified | Not enough data | 

#### Customers

| Feature | HubSpot Marketing Hub | Piwik PRO | 
|---|---|---|
| **Targeting** | 8.2 (1487 reviews) ✓ Verified | Not enough data | 
| **Profiles** | 8.2 (1473 reviews) ✓ Verified | Not enough data | 
| **Analytics** | 8.3 (1619 reviews) ✓ Verified | Not enough data | 
| **Lead Gathering** | 8.4 (1572 reviews) ✓ Verified | Not enough data | 
| **Sales Conversion** | 8.2 (1474 reviews) ✓ Verified | Not enough data | 

#### Agentic AI - Conversational Marketing

| Feature | HubSpot Marketing Hub | Piwik PRO | 
|---|---|---|
| **Autonomous Task Execution** | 6.6 (67 reviews) | Not enough data | 
| **Multi-step Planning** | 6.5 (67 reviews) | Not enough data | 
| **Cross-system Integration** | 6.7 (68 reviews) | Not enough data | 
| **Adaptive Learning** | 6.4 (67 reviews) | Not enough data | 
| **Natural Language Interaction** | 6.5 (67 reviews) | Not enough data | 
| **Proactive Assistance** | 6.6 (67 reviews) | Not enough data | 
| **Decision Making** | 6.6 (69 reviews) | Not enough data | 

### Customer Data Platform (CDP)

| Product | Score | Reviews |
|---|---|---|
| **HubSpot Marketing Hub** | N/A | N/A |
| **Piwik PRO** | N/A | N/A |

#### Data Sourcing

| Feature | HubSpot Marketing Hub | Piwik PRO | 
|---|---|---|
| **Data Enrichment** | Not enough data | Not enough data | 
| **Expandability** | Not enough data | Not enough data | 
| **Content Marketing** | Not enough data | Feature Not Available | 
| **Multiple Devices** | Not enough data | Not enough data | 

#### Intelligence

| Feature | HubSpot Marketing Hub | Piwik PRO | 
|---|---|---|
| **Marketing Metrics** | Not enough data | Not enough data | 
| **Predictive Modeling** | Not enough data | Not enough data | 
| **Recommendation Engine** | Not enough data | Feature Not Available | 

### Pop-Up Builder

| Product | Score | Reviews |
|---|---|---|
| **HubSpot Marketing Hub** | 7.4/10 | 94 |
| **Piwik PRO** | N/A | N/A |

#### Design and Customization

| Feature | HubSpot Marketing Hub | Piwik PRO | 
|---|---|---|
| **Pre-Designed Templates** | 6.8 (85 reviews) | Not enough data | 
| **Pop-Up Types** | 7.6 (83 reviews) | Not enough data | 
| **No-Code Customization** | 7.8 (85 reviews) | Not enough data | 
| **Mobile Optimized** | 7.7 (83 reviews) | Not enough data | 

#### Campaigns

| Feature | HubSpot Marketing Hub | Piwik PRO | 
|---|---|---|
| **Targeting** | 7.4 (80 reviews) | Not enough data | 
| **Triggered Campaigns** | 7.5 (79 reviews) | Not enough data | 
| **A/B Testing** | 7.6 (80 reviews) | Not enough data | 
| **Analytics** | 7.6 (77 reviews) | Not enough data | 

#### Integrations

| Feature | HubSpot Marketing Hub | Piwik PRO | 
|---|---|---|
| **CRM/Email Integrations** | 8.0 (81 reviews) | Not enough data | 
| **WCM Integrations** | 7.1 (74 reviews) | Not enough data | 
| **E-Commerce Integrations** | 6.9 (68 reviews) | Not enough data | 
| **Social Media Integrations** | 7.5 (76 reviews) | Not enough data | 

#### Generative AI

| Feature | HubSpot Marketing Hub | Piwik PRO | 
|---|---|---|
| **AI Text Generation** | 6.4 (75 reviews) | Not enough data | 

#### Agentic AI - Vulnerability Scanner

| Feature | HubSpot Marketing Hub | Piwik PRO | 
|---|---|---|
| **Autonomous Task Execution** | Feature Not Available | Not enough data | 
| **Proactive Assistance** | Feature Not Available | Not enough data | 

### Attribution

| Product | Score | Reviews |
|---|---|---|
| **HubSpot Marketing Hub** | 7.3/10 | 343 |
| **Piwik PRO** | N/A | N/A |

#### Attribution Modeling

| Feature | HubSpot Marketing Hub | Piwik PRO | 
|---|---|---|
| **Single-Touch Attribution** | 8.0 (283 reviews) | Not enough data | 
| **Multi-Touch Attribution** | 7.7 (278 reviews) | Not enough data | 
| **Algorithmic Attribution** | 7.2 (255 reviews) | Not enough data | 
| **Cross-Device Attribution** | 7.3 (249 reviews) | Not enough data | 
| **Offline Attribution** | 6.9 (246 reviews) | Not enough data | 
| **Custom Attribution** | 7.4 (259 reviews) | Not enough data | 

#### Agentic AI - Attribution

| Feature | HubSpot Marketing Hub | Piwik PRO | 
|---|---|---|
| **Autonomous Task Execution** | 6.0 (37 reviews) | Not enough data | 
| **Cross-system Integration** | 6.2 (36 reviews) | Not enough data | 
| **Natural Language Interaction** | 6.0 (37 reviews) | Not enough data | 
| **Proactive Assistance** | 5.8 (38 reviews) | Not enough data | 

#### Marketing

| Feature | HubSpot Marketing Hub | Piwik PRO | 
|---|---|---|
| **B2B Attribution** | 7.8 (255 reviews) | Not enough data | 
| **B2C Attribution** | 7.2 (236 reviews) | Not enough data | 
| **Marketing Channels** | 8.2 (282 reviews) | Not enough data | 
| **Integrations** | 8.3 (289 reviews) | Not enough data | 

#### Reporting

| Feature | HubSpot Marketing Hub | Piwik PRO | 
|---|---|---|
| **Dashboards** | 8.4 (312 reviews) | Not enough data | 
| **Data Visualizations** | 8.3 (295 reviews) | Not enough data | 
| **Custom Reporting** | 8.1 (301 reviews) | Not enough data | 

### Account-Based Orchestration Platforms

| Product | Score | Reviews |
|---|---|---|
| **HubSpot Marketing Hub** | 7.6/10 | 314 |
| **Piwik PRO** | N/A | N/A |

#### Platform Basics

| Feature | HubSpot Marketing Hub | Piwik PRO | 
|---|---|---|
| **Centralization** | 8.5 (242 reviews) | Not enough data | 
| **Account Identification and Segmentation** | 8.5 (242 reviews) | Not enough data | 
| **Lead-to-Account Matching** | 8.4 (241 reviews) | Not enough data | 
| **Multichannel Engagement** | 8.1 (26 reviews) | Not enough data | 
| **Personalized Content and Messaging** | 8.0 (25 reviews) | Not enough data | 

#### Platform Data

| Feature | HubSpot Marketing Hub | Piwik PRO | 
|---|---|---|
| **Measurement** | 8.2 (236 reviews) | Not enough data | 
| **Revenue Analytics** | 7.9 (232 reviews) | Not enough data | 

#### Platform Additional Functionality 

| Feature | HubSpot Marketing Hub | Piwik PRO | 
|---|---|---|
| **Integrations** | 8.3 (257 reviews) | Not enough data | 

#### Agentic AI - Account-Based Orchestration Platforms

| Feature | HubSpot Marketing Hub | Piwik PRO | 
|---|---|---|
| **Autonomous Task Execution** | 7.0 (28 reviews) | Not enough data | 
| **Cross-system Integration** | 7.1 (28 reviews) | Not enough data | 
| **Adaptive Learning** | 6.9 (26 reviews) | Not enough data | 
| **Natural Language Interaction** | 6.5 (26 reviews) | Not enough data | 
| **Proactive Assistance** | 6.9 (26 reviews) | Not enough data | 

#### Artificial Intelligence

| Feature | HubSpot Marketing Hub | Piwik PRO | 
|---|---|---|
| **AI-Powered Data Analysis** | 7.0 (25 reviews) | Not enough data | 
| **AI Personalization** | 7.3 (25 reviews) | Not enough data | 

### Account-Based Web and Content Experiences

| Product | Score | Reviews |
|---|---|---|
| **HubSpot Marketing Hub** | 8.5/10 | 773 |
| **Piwik PRO** | N/A | N/A |

#### Platform Basics

| Feature | HubSpot Marketing Hub | Piwik PRO | 
|---|---|---|
| **Website Personalization** | 8.2 (558 reviews) | Not enough data | 
| **Content Creation and Distribution** | 8.5 (640 reviews) | Not enough data | 

#### Platform Reporting

| Feature | HubSpot Marketing Hub | Piwik PRO | 
|---|---|---|
| **Measurement** | 8.4 (656 reviews) | Not enough data | 
| **Dashboards** | 8.6 (699 reviews) | Not enough data | 

### Consent Management Platform (CMP)

| Product | Score | Reviews |
|---|---|---|
| **HubSpot Marketing Hub** | N/A | N/A |
| **Piwik PRO** | N/A | N/A |

#### Functionality

| Feature | HubSpot Marketing Hub | Piwik PRO | 
|---|---|---|
| **Dashboard** | Not enough data | Not enough data | 
| **Reporting** | Not enough data | Not enough data | 
| **Integrations** | Not enough data | Not enough data | 
| **End-user management** | Not enough data | Not enough data | 
| **Audit trails** | Not enough data | Not enough data | 
| **APIs** | Not enough data | Not enough data | 
| **Mobile SDK** | Not enough data | Feature Not Available | 
| **Customizable design** | Not enough data | Not enough data | 
| **Server-side storage** | Not enough data | Not enough data | 

### Social Media Management

| Product | Score | Reviews |
|---|---|---|
| **HubSpot Marketing Hub** | 7.8/10 | 2905 |
| **Piwik PRO** | N/A | N/A |

#### Content & Collaboration

| Feature | HubSpot Marketing Hub | Piwik PRO | 
|---|---|---|
| **Content Calendar** | 8.3 (1275 reviews) | Not enough data | 
| **Content Library** | 8.3 (1330 reviews) | Not enough data | 
| **Shared Inbox** | 8.1 (1020 reviews) | Not enough data | 
| **Approval Workflows** | 8.3 (1094 reviews) | Not enough data | 
| **Users and Permissions** | 8.7 (1408 reviews) | Not enough data | 
| **Content Creation** | 8.3 (969 reviews) | Not enough data | 

#### Social Management

| Feature | HubSpot Marketing Hub | Piwik PRO | 
|---|---|---|
| **Social Analytics** | 8.2 (2195 reviews) | Not enough data | 
| **Social Publishing** | 8.6 (2373 reviews) | Not enough data | 
| **Campaign Optimization** | 8.4 (2107 reviews) | Not enough data | 
| **Social Engagement** | 8.3 (2254 reviews) | Not enough data | 
| **Social Ads** | 8.0 (1675 reviews) | Not enough data | 
| **Campaign Planning** | 8.2 (956 reviews) | Not enough data | 
| **Hashtag Capabilites** | 7.3 (325 reviews) | Not enough data | 

#### Agentic AI - Social Media Management

| Feature | HubSpot Marketing Hub | Piwik PRO | 
|---|---|---|
| **Autonomous Task Execution** | 6.7 (73 reviews) | Not enough data | 
| **Multi-step Planning** | 6.9 (70 reviews) | Not enough data | 
| **Cross-system Integration** | 7.0 (72 reviews) | Not enough data | 
| **Adaptive Learning** | 6.8 (69 reviews) | Not enough data | 
| **Natural Language Interaction** | 7.0 (72 reviews) | Not enough data | 
| **Proactive Assistance** | 7.0 (72 reviews) | Not enough data | 
| **Decision Making** | 6.9 (74 reviews) | Not enough data | 

### Customer Journey Analytics

| Product | Score | Reviews |
|---|---|---|
| **HubSpot Marketing Hub** | 7.7/10 | 528 |
| **Piwik PRO** | 7.3/10 | 11 |

#### Platform Basics

| Feature | HubSpot Marketing Hub | Piwik PRO | 
|---|---|---|
| **Dynamic Segmentation** | 8.1 (430 reviews) | 7.0 (9 reviews) ✓ Verified | 
| **Journey Optimization** | 8.0 (441 reviews) | 6.7 (9 reviews) ✓ Verified | 

#### Platform Data

| Feature | HubSpot Marketing Hub | Piwik PRO | 
|---|---|---|
| **Journey Reporting** | 8.0 (438 reviews) | 7.6 (9 reviews) ✓ Verified | 
| **Trends Reporting** | 7.9 (436 reviews) | 7.2 (9 reviews) ✓ Verified | 
| **Dashboards** | 8.5 (488 reviews) | 7.8 (10 reviews) ✓ Verified | 
| **Advanced Data Filtering** | 8.2 (440 reviews) | 7.0 (10 reviews) ✓ Verified | 

#### Platform Additional Functionality

| Feature | HubSpot Marketing Hub | Piwik PRO | 
|---|---|---|
| **Journey Mapping** | 8.0 (424 reviews) | 7.6 (9 reviews) ✓ Verified | 
| **Integrations** | 8.2 (444 reviews) | 7.6 (9 reviews) ✓ Verified | 
| **Automated Alerts** | 8.2 (440 reviews) | Feature Not Available | 

#### Agentic AI - Customer Journey Analytics

| Feature | HubSpot Marketing Hub | Piwik PRO | 
|---|---|---|
| **Autonomous Task Execution** | 6.6 (86 reviews) | Not enough data | 
| **Cross-system Integration** | 6.8 (85 reviews) | Not enough data | 
| **Adaptive Learning** | 6.7 (86 reviews) | Not enough data | 
| **Proactive Assistance** | 6.8 (86 reviews) | Not enough data | 

### Social Media Advertising

| Product | Score | Reviews |
|---|---|---|
| **HubSpot Marketing Hub** | 8.0/10 | 1712 |
| **Piwik PRO** | N/A | N/A |

#### Platform Interoperability

| Feature | HubSpot Marketing Hub | Piwik PRO | 
|---|---|---|
| **Close Ecosystem API** | 8.0 (593 reviews) | Not enough data | 

#### Agentic AI - Social Media Advertising

| Feature | HubSpot Marketing Hub | Piwik PRO | 
|---|---|---|
| **Autonomous Task Execution** | 7.0 (62 reviews) | Not enough data | 
| **Multi-step Planning** | 7.1 (61 reviews) | Not enough data | 
| **Cross-system Integration** | 6.9 (58 reviews) | Not enough data | 
| **Adaptive Learning** | 7.0 (62 reviews) | Not enough data | 
| **Proactive Assistance** | 7.0 (62 reviews) | Not enough data | 
| **Decision Making** | 7.4 (68 reviews) | Not enough data | 

#### Social Functionality

| Feature | HubSpot Marketing Hub | Piwik PRO | 
|---|---|---|
| **Social Functionality** | 8.1 (1311 reviews) | Not enough data | 

#### Campaign Management

| Feature | HubSpot Marketing Hub | Piwik PRO | 
|---|---|---|
| **Campaign Dashboard** | 8.3 (1331 reviews) | Not enough data | 
| **Campaign Optimization** | 8.2 (1266 reviews) | Not enough data | 
| **Reach** | 8.2 (1190 reviews) | Not enough data | 
| **Bulk Editing** | Feature Not Available | Not enough data | 
| **Batch Uploading** | Feature Not Available | Not enough data | 
| **Brand Safety** | 8.3 (1085 reviews) | Not enough data | 
| **Fraud Protection** | Feature Not Available | Not enough data | 
| **Frequency Capping** | Feature Not Available | Not enough data | 
| **Budget Pacing** | Feature Not Available | Not enough data | 
| **Creative Optimization** | 8.1 (1117 reviews) | Not enough data | 
| **Rich Media Capabilties** | 8.0 (1067 reviews) | Not enough data | 
| **In-App Ads** | Feature Not Available | Not enough data | 
| **Mobile Rich Media Capabilities** | Feature Not Available | Not enough data | 

#### Targeting

| Feature | HubSpot Marketing Hub | Piwik PRO | 
|---|---|---|
| **Targeting** | 8.3 (1191 reviews) | Not enough data | 
| **Retargeting** | 8.2 (1110 reviews) | Not enough data | 
| **Geo-Targeting** | 8.0 (1006 reviews) | Not enough data | 
| **Contextual Targeting** | 8.0 (983 reviews) | Not enough data | 

#### Platform

| Feature | HubSpot Marketing Hub | Piwik PRO | 
|---|---|---|
| **API / Integrations** | 8.3 (1163 reviews) | Not enough data | 
| **Custom Reports** | 8.2 (1309 reviews) | Not enough data | 
| **User, Role, and Access Management** | 8.8 (1336 reviews) | Not enough data | 
| **Performance and Reliability** | 8.7 (1359 reviews) | Not enough data | 
| **Enterprise Scalability** | 8.6 (1183 reviews) | Not enough data | 
| **Customization** | 8.3 (1308 reviews) | Not enough data | 
| **Workflow Capability** | 8.6 (1348 reviews) | Not enough data | 
| **Internationalization** | 8.4 (1054 reviews) | Not enough data | 
| **Notifications** | 8.4 (1249 reviews) | Not enough data | 

### AI Agents For Business Operations

| Product | Score | Reviews |
|---|---|---|
| **HubSpot Marketing Hub** | 8.0/10 | 27 |
| **Piwik PRO** | N/A | N/A |

#### Responses

| Feature | HubSpot Marketing Hub | Piwik PRO | 
|---|---|---|
| **Personalization** | 9.0 (23 reviews) | Not enough data | 
| **Route To Human** | 8.9 (22 reviews) | Not enough data | 
| **Natural Language Understanding (NLU)** | 8.0 (22 reviews) | Not enough data | 

#### Automation - AI Agents

| Feature | HubSpot Marketing Hub | Piwik PRO | 
|---|---|---|
| **Sales Follow-Up** | 7.8 (23 reviews) | Not enough data | 
| **Customer Interaction Automation** | 7.4 (24 reviews) | Not enough data | 
| **Lead Generation** | 8.0 (23 reviews) | Not enough data | 
| **Document Processing** | Feature Not Available | Not enough data | 
| **Feedback Collection** | 7.6 (24 reviews) | Not enough data | 

#### Platform

| Feature | HubSpot Marketing Hub | Piwik PRO | 
|---|---|---|
| **Conversation Editor** | 8.2 (23 reviews) | Not enough data | 
| **Integration** | 8.9 (23 reviews) | Not enough data | 
| **Human-In-The-Loop** | 8.0 (22 reviews) | Not enough data | 

#### Autonomy -  AI Agents

| Feature | HubSpot Marketing Hub | Piwik PRO | 
|---|---|---|
| **Independent Decision Making** | Feature Not Available | Not enough data | 
| **Adaptive Responses** | 7.1 (23 reviews) | Not enough data | 
| **Task Execution** | 7.5 (23 reviews) | Not enough data | 
| **Problem Solving** | Feature Not Available | Not enough data | 

#### Generative AI

| Feature | HubSpot Marketing Hub | Piwik PRO | 
|---|---|---|
| **AI Text Generation** | 8.3 (24 reviews) | Not enough data | 
| **AI Text Summarization** | 7.9 (24 reviews) | Not enough data | 

### Landing Page Builders

| Product | Score | Reviews |
|---|---|---|
| **HubSpot Marketing Hub** | 7.9/10 | 1617 |
| **Piwik PRO** | N/A | N/A |

#### Page Customization

| Feature | HubSpot Marketing Hub | Piwik PRO | 
|---|---|---|
| **Drag and Drop** | 8.4 (1358 reviews) ✓ Verified | Not enough data | 
| **Templates** | 7.9 (1397 reviews) ✓ Verified | Not enough data | 
| **Advanced Customization** | 7.8 (1281 reviews) ✓ Verified | Not enough data | 
| **Content Library** | 8.1 (1319 reviews) ✓ Verified | Not enough data | 

#### Page Optimization

| Feature | HubSpot Marketing Hub | Piwik PRO | 
|---|---|---|
| **A/B Testing** | 8.1 (1185 reviews) ✓ Verified | Not enough data | 
| **Mobile Responsive** | 8.0 (1293 reviews) ✓ Verified | Not enough data | 
| **Web Analytics** | 8.2 (1333 reviews) ✓ Verified | Not enough data | 
| **SEO** | 7.8 (1222 reviews) ✓ Verified | Not enough data | 

#### Integrations

| Feature | HubSpot Marketing Hub | Piwik PRO | 
|---|---|---|
| **E-Commerce Integration** | 7.4 (756 reviews) ✓ Verified | Not enough data | 
| **Email Marketing Integration** | 8.7 (1248 reviews) ✓ Verified | Not enough data | 
| **Domain Integration** | 8.5 (1245 reviews) ✓ Verified | Not enough data | 

#### Generative AI

| Feature | HubSpot Marketing Hub | Piwik PRO | 
|---|---|---|
| **AI Text Generation** | 7.1 (349 reviews) | Not enough data | 

#### Agentic AI - Landing Page Builders

| Feature | HubSpot Marketing Hub | Piwik PRO | 
|---|---|---|
| **Cross-system Integration** | 6.5 (85 reviews) | Not enough data | 

### Account-Based Analytics

| Product | Score | Reviews |
|---|---|---|
| **HubSpot Marketing Hub** | 7.7/10 | 1123 |
| **Piwik PRO** | N/A | N/A |

#### Agentic AI - Account-Based Analytics

| Feature | HubSpot Marketing Hub | Piwik PRO | 
|---|---|---|
| **Autonomous Task Execution** | 6.9 (77 reviews) | Not enough data | 
| **Cross-system Integration** | 7.2 (77 reviews) | Not enough data | 
| **Adaptive Learning** | 6.9 (77 reviews) | Not enough data | 
| **Natural Language Interaction** | 7.1 (78 reviews) | Not enough data | 
| **Proactive Assistance** | 7.1 (77 reviews) | Not enough data | 

#### Lead Intelligence

| Feature | HubSpot Marketing Hub | Piwik PRO | 
|---|---|---|
| **Market Insights ** | 8.0 (793 reviews) | Not enough data | 
| **Account-level Insights ** | 8.3 (826 reviews) | Not enough data | 
| **Lead Analysis ** | 8.3 (844 reviews) | Not enough data | 

#### Lead Management

| Feature | HubSpot Marketing Hub | Piwik PRO | 
|---|---|---|
| **Segmentation ** | 8.4 (913 reviews) | Not enough data | 
| **Predictive Scoring ** | 7.7 (782 reviews) | Not enough data | 
| **Account Identification ** | 8.1 (852 reviews) | Not enough data | 

#### Marketing Campaigns

| Feature | HubSpot Marketing Hub | Piwik PRO | 
|---|---|---|
| **Omni-Channel Tracking ** | 8.0 (813 reviews) | Not enough data | 
| **Revenue Planning ** | 7.6 (719 reviews) | Not enough data | 
| **Media Attribution ** | 7.8 (779 reviews) | Not enough data | 
| **Opportunity Timeline ** | 8.0 (775 reviews) | Not enough data | 
| **Customization ** | 8.2 (889 reviews) | Not enough data | 
| **Journey Analytics** | 8.1 (830 reviews) | Not enough data | 

### AI Marketing Agents

| Product | Score | Reviews |
|---|---|---|
| **HubSpot Marketing Hub** | N/A | N/A |
| **Piwik PRO** | N/A | N/A |

#### Performance Optimization & Learning - AI Marketing Agents

| Feature | HubSpot Marketing Hub | Piwik PRO | 
|---|---|---|
| **Send-Time Optimization** | Not enough data | Not enough data | 
| **Autonomous A/B Testing** | Not enough data | Not enough data | 

#### Autonomous Campaign Orchestration - AI Marketing Agents 

| Feature | HubSpot Marketing Hub | Piwik PRO | 
|---|---|---|
| **End-to-End Campaign Execution** | Not enough data | Not enough data | 
| **Goal-Based Campaign Planning** | Not enough data | Not enough data | 
| **Cross-Channel Orchestration** | Not enough data | Not enough data | 
| **Conversational Campaign Setup** | Not enough data | Not enough data | 
| **Real-Time Campaign Adaptation** | Not enough data | Not enough data | 

#### AI Content Generation - AI Marketing Agents 

| Feature | HubSpot Marketing Hub | Piwik PRO | 
|---|---|---|
| **Dynamic Content Optimization** | Not enough data | Not enough data | 
| **AI Copy Generation** | Not enough data | Not enough data | 
| **Personalized Content Creation** | Not enough data | Not enough data | 

#### Audience Intelligence & Segmentation - AI Marketing Agents 

| Feature | HubSpot Marketing Hub | Piwik PRO | 
|---|---|---|
| **Lookalike Audience Modeling** | Not enough data | Not enough data | 
| **Behavioral Triggering** | Not enough data | Not enough data | 
| **Predictive Audience Segmentation** | Not enough data | Not enough data | 

#### Integrations & Data Connectivity - AI Marketing Agents 

| Feature | HubSpot Marketing Hub | Piwik PRO | 
|---|---|---|
| **Event & Data Ingestion** | Not enough data | Not enough data | 
| **CRM & CDP Integration** | Not enough data | Not enough data | 

### Account-Based Execution

| Product | Score | Reviews |
|---|---|---|
| **HubSpot Marketing Hub** | N/A | N/A |
| **Piwik PRO** | N/A | N/A |

#### Marketing Distribution

| Feature | HubSpot Marketing Hub | Piwik PRO | 
|---|---|---|
| **Segmentation ** | Not enough data | Not enough data | 
| **Personalized Messaging ** | Not enough data | Not enough data | 
| **Website Personalization ** | Not enough data | Not enough data | 
| **Email Campaigns ** | Not enough data | Not enough data | 
| **Digital Advertising** | Not enough data | Not enough data | 
| **Direct Mail** | Not enough data | Not enough data | 

#### Campaign Planning

| Feature | HubSpot Marketing Hub | Piwik PRO | 
|---|---|---|
| **Strategy Mapping ** | Not enough data | Not enough data | 
| **Prioritized Accounts ** | Not enough data | Not enough data | 
| **Trending Accounts ** | Not enough data | Not enough data | 
| **Sales Activation** | Not enough data | Not enough data | 

#### Integrations

| Feature | HubSpot Marketing Hub | Piwik PRO | 
|---|---|---|
| **Ad Network Integrations ** | Not enough data | Not enough data | 
| **Buyer Intent Data Integration** | Not enough data | Not enough data | 
| **Marketing Automation Integration** | Not enough data | Not enough data | 
| **CRM Integration** | Not enough data | Not enough data | 

### Marketing Analytics

| Product | Score | Reviews |
|---|---|---|
| **HubSpot Marketing Hub** | 7.7/10 | 3570 |
| **Piwik PRO** | N/A | N/A |

#### Marketing Operations

| Feature | HubSpot Marketing Hub | Piwik PRO | 
|---|---|---|
| **ROI Tracking** | 7.7 (2242 reviews) ✓ Verified | Not enough data | 
| **Data Collection** | 8.3 (2683 reviews) ✓ Verified | Not enough data | 
| **Customer Insights** | 8.0 (2456 reviews) ✓ Verified | Not enough data | 
| **Multi-User Access** | 8.5 (2479 reviews) ✓ Verified | Not enough data | 
| **Spend Management** | Feature Not Available | Not enough data | 
| **White Label** | Feature Not Available | Not enough data | 

#### Campaign Activity

| Feature | HubSpot Marketing Hub | Piwik PRO | 
|---|---|---|
| **Campaign Insights** | 8.3 (2878 reviews) ✓ Verified | Not enough data | 
| **Reports and Dashboards** | 8.4 (3127 reviews) ✓ Verified | Not enough data | 
| **Campaign Stickiness** | 7.8 (2376 reviews) ✓ Verified | Not enough data | 
| **Multichannel Tracking** | 8.1 (2563 reviews) ✓ Verified | Not enough data | 
| **Brand Optimization** | 8.0 (2394 reviews) ✓ Verified | Not enough data | 
| **Predictive Analytics** | 7.5 (540 reviews) | Not enough data | 

#### Agentic AI - Marketing Analytics

| Feature | HubSpot Marketing Hub | Piwik PRO | 
|---|---|---|
| **Autonomous Task Execution** | 6.7 (172 reviews) | Not enough data | 
| **Cross-system Integration** | 6.9 (167 reviews) | Not enough data | 
| **Proactive Assistance** | 6.6 (166 reviews) | Not enough data | 

### AI Agents

| Product | Score | Reviews |
|---|---|---|
| **HubSpot Marketing Hub** | N/A | N/A |
| **Piwik PRO** | N/A | N/A |

#### Agentic AI - AI Agents

| Feature | HubSpot Marketing Hub | Piwik PRO | 
|---|---|---|
| **Autonomous Task Execution** | Not enough data | Not enough data | 
| **Multi-step Planning** | Not enough data | Not enough data | 
| **Cross-system Integration** | Not enough data | Not enough data | 
| **Adaptive Learning** | Not enough data | Not enough data | 
| **Natural Language Interaction** | Not enough data | Not enough data | 
| **Proactive Assistance** | Not enough data | Not enough data | 
| **Decision Making** | Not enough data | Not enough data | 

---
## Categories
**Shared Categories (1):** [Customer Journey Analytics Software](https://www.g2.com/categories/customer-journey-analytics)

**Unique to HubSpot Marketing Hub (14):** [AI Marketing Agents Software](https://www.g2.com/categories/ai-marketing-agents), [Account-Based Orchestration Platforms](https://www.g2.com/categories/account-based-orchestration-platforms), [Pop-Up Builder Software](https://www.g2.com/categories/pop-up-builder), [Conversational Marketing Software](https://www.g2.com/categories/conversational-marketing), [Account-Based Analytics Software](https://www.g2.com/categories/account-based-analytics), [Account Data Management Software](https://www.g2.com/categories/account-data-management), [Landing Page Builders](https://www.g2.com/categories/landing-page-builders), [Marketing Analytics Software](https://www.g2.com/categories/marketing-analytics), [Attribution Software](https://www.g2.com/categories/attribution), [Social Media Advertising Software](https://www.g2.com/categories/social-media-advertising), [Social Media Management Tools](https://www.g2.com/categories/social-media-mgmt), [Marketing Automation Software](https://www.g2.com/categories/marketing-automation), [AI Agents For Business Operations](https://www.g2.com/categories/ai-agents-for-business-operations), [Account-Based Web and Content Experiences Software](https://www.g2.com/categories/account-based-web-and-content-experiences)

**Unique to Piwik PRO (4):** [Tag Management Systems](https://www.g2.com/categories/tag-management-systems), [Customer Data Platforms (CDP)](https://www.g2.com/categories/customer-data-platform-cdp), [Digital Analytics Software](https://www.g2.com/categories/digital-analytics), [Consent Management Platforms](https://www.g2.com/categories/consent-management-platform-cmp)


---
## Reviewer Demographics

### By Company Size

| Segment | HubSpot Marketing Hub | Piwik PRO | 
|---|---|---|
| **Small-Business** | 51.5% | 56.3% | 
| **Mid-Market** | 42.1% | 27.1% | 
| **Enterprise** | 6.4% | 16.7% | 

### By Industry

#### HubSpot Marketing Hub

- **Computer Software:** 15.8%
- **Marketing and Advertising:** 12.8%
- **Information Technology and Services:** 11.7%
- **Financial Services:** 4.9%
- **Education Management:** 2.5%
- **Hospital & Health Care:** 2.3%
- **Internet:** 2.1%
- **Non-Profit Organization Management:** 2.0%
- **Higher Education:** 1.9%
- **Health, Wellness and Fitness:** 1.9%
- **Other:** 42.1%

#### Piwik PRO

- **Information Technology and Services:** 14.9%
- **Marketing and Advertising:** 12.8%
- **Computer Software:** 10.6%
- **Consulting:** 6.4%
- **Computer & Network Security:** 6.4%
- **Construction:** 4.3%
- **Education Management:** 4.3%
- **Insurance:** 4.3%
- **Accounting:** 2.1%
- **Arts and Crafts:** 2.1%
- **Other:** 31.9%

---
## Alternatives

### Alternatives to HubSpot Marketing Hub

- [Demandbase One](https://www.g2.com/products/demandbase-one/reviews) — 4.4/5 stars (1991 reviews)
- [ActiveCampaign](https://www.g2.com/products/activecampaign/reviews) — 4.4/5 stars (14703 reviews)
- [Agentforce Marketing (formerly Salesforce Marketing Cloud)](https://www.g2.com/products/agentforce-marketing-formerly-salesforce-marketing-cloud/reviews) — 4.0/5 stars (4628 reviews)
- [Klaviyo](https://www.g2.com/products/klaviyo/reviews) — 4.6/5 stars (1355 reviews)
- [Constant Contact Advanced Automation](https://www.g2.com/products/constant-contact-advanced-automation/reviews) — 4.4/5 stars (960 reviews)
- [SALESmanago](https://www.g2.com/products/salesmanago/reviews) — 4.4/5 stars (326 reviews)
- [Intuit Mailchimp All-in-One Marketing Platform](https://www.g2.com/products/intuit-mailchimp-all-in-one-marketing-platform/reviews) — 4.4/5 stars (5426 reviews)
- [6sense Revenue Marketing](https://www.g2.com/products/6sense-revenue-marketing/reviews) — 4.3/5 stars (1438 reviews)
- [LocaliQ](https://www.g2.com/products/localiq/reviews) — 4.5/5 stars (1071 reviews)
- [Act-On](https://www.g2.com/products/act-on/reviews) — 4.1/5 stars (1070 reviews)

### Alternatives to Piwik PRO

- [Google Tag Manager](https://www.g2.com/products/google-tag-manager/reviews) — 4.6/5 stars (440 reviews)
- [Mixpanel](https://www.g2.com/products/mixpanel/reviews) — 4.5/5 stars (1368 reviews)
- [Adobe Analytics](https://www.g2.com/products/adobe-analytics/reviews) — 4.2/5 stars (1217 reviews)
- [Tealium Customer Data Hub](https://www.g2.com/products/tealium-customer-data-hub/reviews) — 4.3/5 stars (479 reviews)
- [Google Analytics](https://www.g2.com/products/google-analytics/reviews) — 4.5/5 stars (6851 reviews)
- [Amplitude Analytics](https://www.g2.com/products/amplitude-analytics/reviews) — 4.5/5 stars (2937 reviews)
- [Heap by Contentsquare](https://www.g2.com/products/heap-by-contentsquare/reviews) — 4.4/5 stars (1097 reviews)
- [Twilio Segment](https://www.g2.com/products/twilio-segment/reviews) — 4.5/5 stars (566 reviews)
- [Google Analytics 360](https://www.g2.com/products/google-analytics-360/reviews) — 4.4/5 stars (598 reviews)
- [Pendo](https://www.g2.com/products/pendo-io-pendo/reviews) — 4.4/5 stars (1795 reviews)

---
## Top Discussions

### HubSpot Marketing Hub

- Title: [Is HubSpot Marketing Hub worth it?](https://www.g2.com/discussions/is-hubspot-marketing-hub-worth-it) — 7 comments, 3 upvotes
  > **Top comment:** "<p>I would say it's worth it!</p>"
- Title: [What is HubSpot marketing hub?](https://www.g2.com/discussions/what-is-hubspot-marketing-hub) — 6 comments
  > **Top comment:** "Thorough , user-friendly CRM platform that helps businesses to introduce and implement automation , sales , social media and website management methods in..."
- Title: [How do I easily remove all duplicated contacts?](https://www.g2.com/discussions/how-do-i-easily-remove-all-duplicated-contacts) — 5 comments, 1 upvote
  > **Top comment:** "It's so easy that it's actually automated. You set the parameters at on-boarding but you can always make changes as needed."
- Title: [Why is HubSpot a marketing hub?](https://www.g2.com/discussions/why-is-hubspot-a-marketing-hub) — 4 comments, 1 upvote
  > **Top comment:** "Because its a marketing software that offers different solutions to manage leads, analyze customer behavior, transactions and activities through different..."
- Title: [What is the best way to use the workflow tool?](https://www.g2.com/discussions/what-is-the-best-way-to-use-the-workflow-tool) — 4 comments, 5 upvotes
  > **Top comment:** "Workflows are the most powerful (and underutilized) tool in the HubSpot marketing platform! I have so many awesome resources to share with you.

Here's a..."

### Piwik PRO

No discussions available for this product.

---
**Source:** [G2.com](https://www.g2.com) | [Comparison Page](https://www.g2.com/compare/hubspot-marketing-hub-vs-piwik-pro)