# Agentforce Service (formerly Salesforce Service Cloud) vs HubSpot Service Hub Comparison
---
## AI Generated Summary
- **G2 reviewers report** that Agentforce Service excels in overall user satisfaction, boasting a significantly higher G2 Score compared to HubSpot Service Hub. Users appreciate its intuitive interface, noting that their teams quickly adapted to the platform with minimal training, which enhances daily operations.
- **Users say** that while HubSpot Service Hub offers a highly customizable experience, it sometimes lacks the depth of features found in Agentforce Service. Reviewers highlight the ease of customization in HubSpot, allowing teams to make adjustments without needing external help, but some feel that Agentforce&#39;s robust capabilities provide a more comprehensive solution for complex needs.
- **According to verified reviews** , Agentforce Service shines in its ability to streamline operations, particularly in managing customer tickets and live chats. Users have noted that the platform integrates various functionalities into a single interface, making it easier to handle multiple tasks efficiently.
- **Reviewers mention** that HubSpot Service Hub&#39;s ticketing system is user-friendly and effective for managing service requests. However, they also point out that it may not be as powerful as Agentforce Service when it comes to handling larger-scale operations or more intricate workflows.
- **Users highlight** the superior support quality of HubSpot Service Hub, with many praising its responsive customer service. In contrast, while Agentforce Service provides solid support, some users feel that the quality could be improved, especially during peak times.
- **G2 reviewers note** that Agentforce Service&#39;s advanced AI capabilities, such as autonomous agents that leverage specific data, set it apart from HubSpot Service Hub. Users appreciate how these features enhance contextual support, making interactions more relevant and efficient, which is a significant advantage for businesses looking to optimize customer engagement.



| | Agentforce Service (formerly Salesforce Service Cloud) | HubSpot Service Hub | 
|---|---|---|
| **Star Rating** | 4.4 out of 5 | 4.4 out of 5 | 
| **Total Reviews** | 7,357 | 2,916 | 
| **Largest Market Segment** | Mid-Market (42.8% of reviews) | Small-Business (59.5% of reviews) | 
| **Entry Level Price** | Starting at $25.00 1 User Per Month | $0.00 Per Month | 

---
## Top Pros & Cons

### Agentforce Service (formerly Salesforce Service Cloud)

Pros:
- Ease of Use (1259 reviews)
- Features (1102 reviews)

Cons:
- Complexity (697 reviews)
- Learning Curve (583 reviews)

### HubSpot Service Hub

Pros:
- Ease of Use (443 reviews)
- Features (214 reviews)

Cons:
- Limited Customization (125 reviews)
- Limited Features (123 reviews)

---
## Ratings Comparison
| Rating | Agentforce Service (formerly Salesforce Service Cloud) | HubSpot Service Hub | 
|---|---|---|
  | **Meets Requirements** | 8.6 (2859 reviews) | 8.5 (2144 reviews) | 
  | **Ease of Use** | 8.4 (5484 reviews) | 8.6 (2337 reviews) | 
  | **Ease of Setup** | 7.9 (4237 reviews) | 8.3 (1346 reviews) | 
  | **Ease of Admin** | 8.2 (1562 reviews) | 8.5 (921 reviews) | 
  | **Quality of Support** | 8.3 (2634 reviews) | 8.8 (1967 reviews) | 
  | **Has the product been a good partner in doing business?** | 8.7 (1543 reviews) | 8.8 (909 reviews) | 
  | **Product Direction (% positive)** | 8.3 (2803 reviews) | 8.7 (2010 reviews) | 

---
## Pricing

### Agentforce Service (formerly Salesforce Service Cloud)

#### Entry-Level Pricing

Plan: Starter Suite

Price: Starting at $25.00 1 User Per Month

Description: The simple CRM suite for marketing, sales, service, and commerce.

Key Features:
- Case Management
- Knowledge Management
- Salesforce Mobile App

[Browse all 5 editions](https://www.g2.com/products/agentforce-service-formerly-salesforce-service-cloud/pricing)

#### Free Trial

Yes

### HubSpot Service Hub

#### Entry-Level Pricing

Plan: Service Hub Free

Price: $0.00 Per Month

Description: For customer service professionals. A simple set of tools to start connecting with and supporting your customers — for free.

Key Features:
- Ticketing
- Custom support form fields
- Live chat

[Browse all 4 editions](https://www.g2.com/products/hubspot-service-hub/pricing)

#### Free Trial

Yes

---
## Features Comparison By Category

### Help Desk

| Product | Score | Reviews |
|---|---|---|
| **Agentforce Service (formerly Salesforce Service Cloud)** | 8.3/10 | 1738 |
| **HubSpot Service Hub** | 8.0/10 | 1153 |

#### Ticket and Case Management

| Feature | Agentforce Service (formerly Salesforce Service Cloud) | HubSpot Service Hub | 
|---|---|---|
| **Ticket creation user experience** | 8.5 (1217 reviews) ✓ Verified | 8.5 (774 reviews) ✓ Verified | 
| **Ticket response user experience** | 8.4 (1229 reviews) ✓ Verified | 8.4 (775 reviews) ✓ Verified | 
| **Workflow** | 8.4 (1281 reviews) ✓ Verified | 8.4 (792 reviews) ✓ Verified | 
| **Response Automation** | 8.3 (1188 reviews) ✓ Verified | 8.3 (710 reviews) ✓ Verified | 
| **SLA Management** | 8.1 (986 reviews) | 7.8 (482 reviews) | 
| **Attachments/Screencasts** | 7.9 (1170 reviews) ✓ Verified | 8.2 (708 reviews) ✓ Verified | 
| **Ticket Collaboration** | 8.3 (1158 reviews) ✓ Verified | 8.4 (723 reviews) | 
| **Customer and Contacts Database** | 8.6 (1076 reviews) ✓ Verified | 8.7 (749 reviews) ✓ Verified | 

#### Generative AI

| Feature | Agentforce Service (formerly Salesforce Service Cloud) | HubSpot Service Hub | 
|---|---|---|
| **AI Text Generation** | 7.7 (182 reviews) | 7.3 (98 reviews) | 
| **AI Text Summarization** | 7.7 (181 reviews) | 7.3 (98 reviews) | 

#### Agentic AI - Help Desk

| Feature | Agentforce Service (formerly Salesforce Service Cloud) | HubSpot Service Hub | 
|---|---|---|
| **Autonomous Task Execution** | 8.7 (81 reviews) | 7.5 (89 reviews) | 
| **Natural Language Interaction** | 8.5 (68 reviews) | 7.5 (91 reviews) | 
| **Proactive Assistance** | 8.5 (72 reviews) | 7.4 (91 reviews) | 

#### Communication Channels

| Feature | Agentforce Service (formerly Salesforce Service Cloud) | HubSpot Service Hub | 
|---|---|---|
| **Customer Portal** | 8.4 (1028 reviews) ✓ Verified | 8.1 (505 reviews) | 
| **Email to Case** | 8.6 (1217 reviews) ✓ Verified | 8.5 (720 reviews) ✓ Verified | 
| **Chat/Live Support** | 8.2 (865 reviews) | 8.3 (642 reviews) ✓ Verified | 
| **Social Integration** | 8.0 (811 reviews) ✓ Verified | 7.8 (447 reviews) | 
| **Voice** | 8.1 (771 reviews) | 7.7 (465 reviews) | 

#### Platform

| Feature | Agentforce Service (formerly Salesforce Service Cloud) | HubSpot Service Hub | 
|---|---|---|
| **Mobile User Support** | 7.8 (560 reviews) ✓ Verified | 7.3 (513 reviews) | 
| **Customization ** | 8.3 (826 reviews) ✓ Verified | 8.1 (624 reviews) ✓ Verified | 
| **User, Role, and Access Management** | 8.6 (706 reviews) ✓ Verified | 8.4 (670 reviews) ✓ Verified | 
| **Integration** | 8.3 (651 reviews) ✓ Verified | 8.3 (632 reviews) ✓ Verified | 
| **Reporting** | 8.2 (1167 reviews) ✓ Verified | 8.3 (730 reviews) ✓ Verified | 
| **Dashboards** | 8.3 (1185 reviews) ✓ Verified | 8.5 (744 reviews) ✓ Verified | 

### Customer Success

| Product | Score | Reviews |
|---|---|---|
| **Agentforce Service (formerly Salesforce Service Cloud)** | N/A | N/A |
| **HubSpot Service Hub** | 7.9/10 | 1025 |

#### Customer Information

| Feature | Agentforce Service (formerly Salesforce Service Cloud) | HubSpot Service Hub | 
|---|---|---|
| **Customer Health Scores** | Not enough data | 8.4 (610 reviews) ✓ Verified | 
| **Customer Monitoring** | Not enough data | 8.6 (743 reviews) ✓ Verified | 
| **Customer Profiles** | Not enough data | 8.6 (789 reviews) ✓ Verified | 
| **Playbooks** | Not enough data | 8.0 (484 reviews) ✓ Verified | 
| **Customer Segments** | Not enough data | 8.3 (607 reviews) ✓ Verified | 
| **Product Engagement** | Not enough data | 8.3 (593 reviews) ✓ Verified | 
| **Surveys** | Not enough data | 8.5 (751 reviews) ✓ Verified | 

#### Predictions

| Feature | Agentforce Service (formerly Salesforce Service Cloud) | HubSpot Service Hub | 
|---|---|---|
| **Churn Risk** | Not enough data | 7.5 (457 reviews) ✓ Verified | 
| **Upsell Opportunities** | Not enough data | 7.8 (480 reviews) ✓ Verified | 
| **Custom Triggers** | Not enough data | 8.2 (559 reviews) | 
| **Machine Learning** | Not enough data | 7.7 (408 reviews) ✓ Verified | 

#### Platform

| Feature | Agentforce Service (formerly Salesforce Service Cloud) | HubSpot Service Hub | 
|---|---|---|
| **Reporting &amp; Dashboards** | Not enough data | 8.5 (863 reviews) ✓ Verified | 
| **API &amp; Integrations** | Not enough data | 8.2 (711 reviews) ✓ Verified | 
| **Data Import &amp; Export Tools** | Not enough data | 8.4 (745 reviews) ✓ Verified | 
| **Workflow Capability** | Not enough data | 8.6 (816 reviews) ✓ Verified | 
| **Notifications** | Not enough data | 8.4 (867 reviews) ✓ Verified | 
| **Customization** | Not enough data | 8.2 (667 reviews) | 
| **Scalability** | Not enough data | 8.5 (789 reviews) ✓ Verified | 
| **Data Security** | Not enough data | 8.8 (749 reviews) ✓ Verified | 
| **Performance &amp; Reliability** | Not enough data | 8.7 (859 reviews) ✓ Verified | 
| **User, Role, and Access Management** | Not enough data | 8.8 (843 reviews) ✓ Verified | 

#### Generative AI

| Feature | Agentforce Service (formerly Salesforce Service Cloud) | HubSpot Service Hub | 
|---|---|---|
| **AI Text Generation** | Not enough data | 7.6 (121 reviews) | 
| **AI Text Summarization** | Not enough data | 7.7 (118 reviews) | 

#### Agentic AI - Customer Success

| Feature | Agentforce Service (formerly Salesforce Service Cloud) | HubSpot Service Hub | 
|---|---|---|
| **Autonomous Task Execution** | Not enough data | 7.4 (92 reviews) | 
| **Multi-step Planning** | Not enough data | 7.6 (92 reviews) | 
| **Cross-system Integration** | Not enough data | 7.7 (93 reviews) | 
| **Natural Language Interaction** | Not enough data | 7.7 (92 reviews) | 
| **Proactive Assistance** | Not enough data | 7.7 (92 reviews) | 

### Contact Center Knowledge Base

| Product | Score | Reviews |
|---|---|---|
| **Agentforce Service (formerly Salesforce Service Cloud)** | 8.6/10 | 264 |
| **HubSpot Service Hub** | N/A | N/A |

#### Administration

| Feature | Agentforce Service (formerly Salesforce Service Cloud) | HubSpot Service Hub | 
|---|---|---|
| **Database Management ** | 8.8 (232 reviews) | Not enough data | 
| **Data Workflows** | 8.8 (231 reviews) | Not enough data | 
| **Issue Management** | 8.7 (229 reviews) | Not enough data | 

#### Knowledge Management

| Feature | Agentforce Service (formerly Salesforce Service Cloud) | HubSpot Service Hub | 
|---|---|---|
| **Knowledge Base** | 8.8 (226 reviews) | Not enough data | 
| **Publishing Workflows** | 8.6 (215 reviews) | Not enough data | 
| **Analytics** | 8.5 (214 reviews) | Not enough data | 

#### Compliance

| Feature | Agentforce Service (formerly Salesforce Service Cloud) | HubSpot Service Hub | 
|---|---|---|
| **Policies and Controls** | 8.7 (231 reviews) | Not enough data | 
| **Data Governance** | 8.7 (229 reviews) | Not enough data | 
| **Compliance** | 8.6 (229 reviews) | Not enough data | 
| **Auditing** | 8.6 (226 reviews) | Not enough data | 

#### Customer Support

| Feature | Agentforce Service (formerly Salesforce Service Cloud) | HubSpot Service Hub | 
|---|---|---|
| **Intelligent Search** | 8.2 (214 reviews) | Not enough data | 
| **Suggestions** | 8.2 (209 reviews) | Not enough data | 
| **Decision Trees** | 8.0 (197 reviews) | Not enough data | 

#### Data Security

| Feature | Agentforce Service (formerly Salesforce Service Cloud) | HubSpot Service Hub | 
|---|---|---|
| **Risk Data Attributes** | 8.6 (220 reviews) | Not enough data | 
| **Data Transport** | 8.7 (222 reviews) | Not enough data | 
| **Access Management** | 9.0 (222 reviews) | Not enough data | 
| **Multi-Factor Authentication** | 9.1 (223 reviews) | Not enough data | 

#### Administration

| Feature | Agentforce Service (formerly Salesforce Service Cloud) | HubSpot Service Hub | 
|---|---|---|
| **Integrations** | 8.6 (215 reviews) | Not enough data | 
| **User, Role, and Access Management** | 8.9 (216 reviews) | Not enough data | 
| **Performance and Reliability** | 8.9 (221 reviews) | Not enough data | 

#### Generative AI

| Feature | Agentforce Service (formerly Salesforce Service Cloud) | HubSpot Service Hub | 
|---|---|---|
| **AI Text Summarization** | 7.6 (152 reviews) | Not enough data | 

### Customer Communications Management

| Product | Score | Reviews |
|---|---|---|
| **Agentforce Service (formerly Salesforce Service Cloud)** | 8.1/10 | 138 |
| **HubSpot Service Hub** | N/A | N/A |

#### Channels

| Feature | Agentforce Service (formerly Salesforce Service Cloud) | HubSpot Service Hub | 
|---|---|---|
| **Multi-Channel Coverage** | 8.6 (128 reviews) | Not enough data | 
| **Open Listening** | 8.4 (120 reviews) | Not enough data | 
| **Physical Media** | 7.6 (119 reviews) | Not enough data | 

#### Design

| Feature | Agentforce Service (formerly Salesforce Service Cloud) | HubSpot Service Hub | 
|---|---|---|
| **Communications Strategy Development** | 8.4 (119 reviews) | Not enough data | 
| **Create Content** | 8.0 (119 reviews) | Not enough data | 
| **Personalization** | 8.3 (122 reviews) | Not enough data | 
| **Inbound Identification** | 8.4 (121 reviews) | Not enough data | 
| **Regulatory Compliance** | 8.5 (116 reviews) | Not enough data | 

#### Generative AI

| Feature | Agentforce Service (formerly Salesforce Service Cloud) | HubSpot Service Hub | 
|---|---|---|
| **AI Text Generation** | 7.5 (113 reviews) | Not enough data | 
| **AI Text Summarization** | 7.6 (112 reviews) | Not enough data | 

### Complaint Management

| Product | Score | Reviews |
|---|---|---|
| **Agentforce Service (formerly Salesforce Service Cloud)** | 8.3/10 | 219 |
| **HubSpot Service Hub** | N/A | N/A |

#### Usability

| Feature | Agentforce Service (formerly Salesforce Service Cloud) | HubSpot Service Hub | 
|---|---|---|
| **All-Employee Access** | 8.6 (205 reviews) | Not enough data | 
| **Supporting Documents** | 8.6 (208 reviews) | Not enough data | 
| **Two-Way Communication** | 8.7 (206 reviews) | Not enough data | 

#### Reporting

| Feature | Agentforce Service (formerly Salesforce Service Cloud) | HubSpot Service Hub | 
|---|---|---|
| **Priority Case Alerts** | 8.7 (206 reviews) | Not enough data | 
| **Trend Analysis** | 8.3 (199 reviews) | Not enough data | 
| **Performance Monitoring** | 8.6 (204 reviews) | Not enough data | 

#### Generative AI

| Feature | Agentforce Service (formerly Salesforce Service Cloud) | HubSpot Service Hub | 
|---|---|---|
| **AI Text Generation** | 7.6 (180 reviews) | Not enough data | 
| **AI Text Summarization** | 7.6 (181 reviews) | Not enough data | 

### Shared Inbox

| Product | Score | Reviews |
|---|---|---|
| **Agentforce Service (formerly Salesforce Service Cloud)** | N/A | N/A |
| **HubSpot Service Hub** | 8.3/10 | 568 |

#### Productivity Tools

| Feature | Agentforce Service (formerly Salesforce Service Cloud) | HubSpot Service Hub | 
|---|---|---|
| **Notes** | Not enough data | 8.7 (504 reviews) | 
| **Internal Discussion** | Not enough data | 8.3 (454 reviews) | 
| **Assignments and Tasks** | Not enough data | 8.6 (497 reviews) | 
| **Workflows** | Not enough data | 8.6 (510 reviews) | 
| **Templates** | Not enough data | 8.6 (500 reviews) | 
| **Integrations** | Not enough data | 8.4 (483 reviews) | 
| **Tagging System** | Not enough data | 8.4 (461 reviews) | 

#### Analytics

| Feature | Agentforce Service (formerly Salesforce Service Cloud) | HubSpot Service Hub | 
|---|---|---|
| **Trends** | Not enough data | 8.0 (384 reviews) | 
| **Performance Tracking** | Not enough data | 8.4 (447 reviews) | 
| **Email Tracking** | Not enough data | 8.7 (496 reviews) | 

#### Agentic AI - Shared Inbox

| Feature | Agentforce Service (formerly Salesforce Service Cloud) | HubSpot Service Hub | 
|---|---|---|
| **Autonomous Task Execution** | Not enough data | 7.3 (58 reviews) | 
| **Decision Making** | Not enough data | 7.4 (58 reviews) | 

### Contact Center Quality Assurance

| Product | Score | Reviews |
|---|---|---|
| **Agentforce Service (formerly Salesforce Service Cloud)** | 8.6/10 | 81 |
| **HubSpot Service Hub** | N/A | N/A |

#### Quality Assurance

| Feature | Agentforce Service (formerly Salesforce Service Cloud) | HubSpot Service Hub | 
|---|---|---|
| **Evaluation** | 8.8 (72 reviews) | Not enough data | 
| **Calibration** | 8.7 (69 reviews) | Not enough data | 
| **Reports** | 8.7 (72 reviews) | Not enough data | 

#### Engagement

| Feature | Agentforce Service (formerly Salesforce Service Cloud) | HubSpot Service Hub | 
|---|---|---|
| **Feedback** | 8.8 (70 reviews) | Not enough data | 
| **Dashboards** | 8.9 (70 reviews) | Not enough data | 
| **Training** | 8.7 (70 reviews) | Not enough data | 

#### Performance

| Feature | Agentforce Service (formerly Salesforce Service Cloud) | HubSpot Service Hub | 
|---|---|---|
| **Integrations** | 8.7 (71 reviews) | Not enough data | 
| **Compliance** | 8.8 (71 reviews) | Not enough data | 

#### Generative AI

| Feature | Agentforce Service (formerly Salesforce Service Cloud) | HubSpot Service Hub | 
|---|---|---|
| **AI Text Generation** | 7.8 (61 reviews) | Not enough data | 
| **AI Text Summarization** | 8.0 (62 reviews) | Not enough data | 

### Contact Center

| Product | Score | Reviews |
|---|---|---|
| **Agentforce Service (formerly Salesforce Service Cloud)** | 8.0/10 | 316 |
| **HubSpot Service Hub** | N/A | N/A |

#### Channels

| Feature | Agentforce Service (formerly Salesforce Service Cloud) | HubSpot Service Hub | 
|---|---|---|
| **Voice** | 7.5 (278 reviews) | Not enough data | 
| **Social** | 7.4 (270 reviews) | Not enough data | 
| **Web Chat** | 7.9 (276 reviews) | Not enough data | 
| **Mobile SMS** | 7.4 (267 reviews) | Not enough data | 
| **Email** | 8.8 (283 reviews) | Not enough data | 

#### Generative AI

| Feature | Agentforce Service (formerly Salesforce Service Cloud) | HubSpot Service Hub | 
|---|---|---|
| **AI Text-to-Speech** | 7.0 (218 reviews) | Not enough data | 

#### Functions

| Feature | Agentforce Service (formerly Salesforce Service Cloud) | HubSpot Service Hub | 
|---|---|---|
| **Session Routing** | 7.9 (271 reviews) | Not enough data | 
| **Session Queuing** | 8.0 (269 reviews) | Not enough data | 
| **Concurrent Calling** | 7.6 (259 reviews) | Not enough data | 
| **Speech Analytics** | 7.2 (256 reviews) | Not enough data | 
| **Auto Dialer** | 7.2 (257 reviews) | Not enough data | 
| **IVR** | 7.2 (261 reviews) | Not enough data | 
| **Inbound Screen Pop** | 7.7 (260 reviews) | Not enough data | 
| **Persistent Data** | 8.1 (263 reviews) | Not enough data | 

#### Agentic AI - Contact Center

| Feature | Agentforce Service (formerly Salesforce Service Cloud) | HubSpot Service Hub | 
|---|---|---|
| **Autonomous Task Execution** | 9.3 (7 reviews) | Not enough data | 
| **Cross-system Integration** | 9.6 (8 reviews) | Not enough data | 
| **Natural Language Interaction** | 8.6 (7 reviews) | Not enough data | 
| **Proactive Assistance** | 9.0 (7 reviews) | Not enough data | 

#### Administrative

| Feature | Agentforce Service (formerly Salesforce Service Cloud) | HubSpot Service Hub | 
|---|---|---|
| **Session Summary Notes** | 7.9 (258 reviews) | Not enough data | 
| **Administrator Access** | 8.5 (261 reviews) | Not enough data | 
| **Reporting &amp; Dashboards** | 8.6 (261 reviews) | Not enough data | 
| **Session Recording** | 7.7 (250 reviews) | Not enough data | 
| **Agent Scheduling and Assignment** | 7.7 (255 reviews) | Not enough data | 

### AI Agents For Business Operations

| Product | Score | Reviews |
|---|---|---|
| **Agentforce Service (formerly Salesforce Service Cloud)** | N/A | N/A |
| **HubSpot Service Hub** | 8.7/10 | 19 |

#### Responses

| Feature | Agentforce Service (formerly Salesforce Service Cloud) | HubSpot Service Hub | 
|---|---|---|
| **Personalization** | Not enough data | 9.1 (16 reviews) | 
| **Route To Human** | Not enough data | 8.6 (16 reviews) | 
| **Natural Language Understanding (NLU)** | Not enough data | 9.0 (16 reviews) | 

#### Automation - AI Agents

| Feature | Agentforce Service (formerly Salesforce Service Cloud) | HubSpot Service Hub | 
|---|---|---|
| **Sales Follow-Up** | Not enough data | 8.5 (16 reviews) | 
| **Customer Interaction Automation** | Not enough data | 8.5 (16 reviews) | 
| **Lead Generation** | Not enough data | 8.6 (16 reviews) | 
| **Document Processing** | Not enough data | 8.5 (16 reviews) | 
| **Feedback Collection** | Not enough data | 8.8 (16 reviews) | 

#### Platform

| Feature | Agentforce Service (formerly Salesforce Service Cloud) | HubSpot Service Hub | 
|---|---|---|
| **Conversation Editor** | Not enough data | 8.1 (16 reviews) | 
| **Integration** | Not enough data | 8.8 (16 reviews) | 
| **Human-In-The-Loop** | Not enough data | 8.8 (16 reviews) | 

#### Autonomy -  AI Agents

| Feature | Agentforce Service (formerly Salesforce Service Cloud) | HubSpot Service Hub | 
|---|---|---|
| **Independent Decision Making** | Not enough data | 8.9 (16 reviews) | 
| **Adaptive Responses** | Not enough data | 8.5 (16 reviews) | 
| **Task Execution** | Not enough data | 8.3 (16 reviews) | 
| **Problem Solving** | Not enough data | 8.5 (16 reviews) | 

#### Generative AI

| Feature | Agentforce Service (formerly Salesforce Service Cloud) | HubSpot Service Hub | 
|---|---|---|
| **AI Text Generation** | Not enough data | 8.8 (17 reviews) | 
| **AI Text Summarization** | Not enough data | 9.0 (17 reviews) | 

### Contact Center Workforce

| Product | Score | Reviews |
|---|---|---|
| **Agentforce Service (formerly Salesforce Service Cloud)** | 7.9/10 | 65 |
| **HubSpot Service Hub** | N/A | N/A |

#### Workforce Management

| Feature | Agentforce Service (formerly Salesforce Service Cloud) | HubSpot Service Hub | 
|---|---|---|
| **Agent Availability** | 7.9 (59 reviews) | Not enough data | 
| **Skills Management** | 7.9 (58 reviews) | Not enough data | 
| **Shift Scheduling** | 7.5 (58 reviews) | Not enough data | 
| **Agent Self-Service** | 7.8 (57 reviews) | Not enough data | 
| **Mobile Access** | 7.6 (57 reviews) | Not enough data | 

#### Administration

| Feature | Agentforce Service (formerly Salesforce Service Cloud) | HubSpot Service Hub | 
|---|---|---|
| **Automation** | 8.3 (60 reviews) | Not enough data | 
| **Performance Analysis** | 8.3 (58 reviews) | Not enough data | 
| **Dashboards** | 8.4 (58 reviews) | Not enough data | 
| **Forecasting** | 7.7 (56 reviews) | Not enough data | 
| **Intraday Management** | 7.7 (56 reviews) | Not enough data | 

### Conversational Support

| Product | Score | Reviews |
|---|---|---|
| **Agentforce Service (formerly Salesforce Service Cloud)** | 8.1/10 | 121 |
| **HubSpot Service Hub** | 8.0/10 | 932 |

#### Conversational Platform

| Feature | Agentforce Service (formerly Salesforce Service Cloud) | HubSpot Service Hub | 
|---|---|---|
| **Personalization** | 8.6 (105 reviews) | 8.3 (804 reviews) | 
| **Omnichannel** | 8.7 (104 reviews) | 8.0 (608 reviews) | 
| **Contextual Engagement** | 8.1 (101 reviews) | 8.1 (354 reviews) | 
| **Proactive Engagement** | 8.3 (107 reviews) | 8.2 (548 reviews) | 

#### Support Automation

| Feature | Agentforce Service (formerly Salesforce Service Cloud) | HubSpot Service Hub | 
|---|---|---|
| **Intelligent Routing** | 8.2 (103 reviews) | 8.2 (634 reviews) | 
| **Seamless Escalation** | 8.2 (101 reviews) | 8.1 (396 reviews) | 
| **Transcripts** | 8.1 (103 reviews) | 8.2 (609 reviews) | 
| **Self-Serve Support** | 8.0 (101 reviews) | 8.1 (566 reviews) | 

#### Generative AI

| Feature | Agentforce Service (formerly Salesforce Service Cloud) | HubSpot Service Hub | 
|---|---|---|
| **AI Text Generation** | 7.4 (97 reviews) | 7.4 (263 reviews) | 
| **AI Text Summarization** | 7.4 (96 reviews) | 7.4 (261 reviews) | 

### Customer Service Automation

| Product | Score | Reviews |
|---|---|---|
| **Agentforce Service (formerly Salesforce Service Cloud)** | 8.0/10 | 186 |
| **HubSpot Service Hub** | N/A | N/A |

#### Customer Support

| Feature | Agentforce Service (formerly Salesforce Service Cloud) | HubSpot Service Hub | 
|---|---|---|
| **Text** | 8.4 (149 reviews) | Not enough data | 
| **Speech** | 8.0 (144 reviews) | Not enough data | 
| **Knowledge Base** | 8.2 (146 reviews) | Not enough data | 

#### Automation

| Feature | Agentforce Service (formerly Salesforce Service Cloud) | HubSpot Service Hub | 
|---|---|---|
| **Ticket Resolution** | 8.3 (157 reviews) | Not enough data | 
| **Customization** | 8.2 (149 reviews) | Not enough data | 
| **Intelligent Routing** | 8.2 (152 reviews) | Not enough data | 

#### Artificial Intelligence

| Feature | Agentforce Service (formerly Salesforce Service Cloud) | HubSpot Service Hub | 
|---|---|---|
| **Learning** | 7.6 (143 reviews) | Not enough data | 
| **Language** | 7.7 (140 reviews) | Not enough data | 
| **Conversational AI** | 7.5 (141 reviews) | Not enough data | 

### Live Chat

| Product | Score | Reviews |
|---|---|---|
| **Agentforce Service (formerly Salesforce Service Cloud)** | 8.3/10 | 1017 |
| **HubSpot Service Hub** | 8.4/10 | 885 |

#### Generative AI

| Feature | Agentforce Service (formerly Salesforce Service Cloud) | HubSpot Service Hub | 
|---|---|---|
| **AI Text Generation** | 7.8 (110 reviews) | 7.7 (140 reviews) | 
| **AI Text Summarization** | 7.8 (111 reviews) | 7.7 (138 reviews) | 
| **AI Text-to-Speech** | 7.8 (110 reviews) | Feature Not Available | 

#### Communication

| Feature | Agentforce Service (formerly Salesforce Service Cloud) | HubSpot Service Hub | 
|---|---|---|
| **Pop-up Chat** | 8.5 (313 reviews) ✓ Verified | 8.6 (424 reviews) ✓ Verified | 
| **Notifications** | 8.6 (332 reviews) ✓ Verified | 8.4 (422 reviews) ✓ Verified | 
| **Targeted Emails** | 8.4 (279 reviews) ✓ Verified | 8.7 (388 reviews) ✓ Verified | 
| **In-App Messaging** | 8.5 (281 reviews) ✓ Verified | 8.6 (337 reviews) | 
| **Co-Browsing** | 7.8 (162 reviews) | 8.1 (265 reviews) | 

####  Internal Use

| Feature | Agentforce Service (formerly Salesforce Service Cloud) | HubSpot Service Hub | 
|---|---|---|
| **Customization ** | 8.3 (826 reviews) ✓ Verified | 8.1 (624 reviews) ✓ Verified | 
| **Conversation Archiving** | 8.3 (298 reviews) ✓ Verified | 8.5 (380 reviews) ✓ Verified | 
| **Lead Development** | 8.5 (290 reviews) ✓ Verified | 8.4 (340 reviews) ✓ Verified | 
| **Knowledge Base** | 8.4 (322 reviews) ✓ Verified | 8.6 (421 reviews) | 
| **Team Inbox ** | 8.5 (293 reviews) ✓ Verified | 8.8 (412 reviews) ✓ Verified | 
| **Customer Profiles** | 8.7 (326 reviews) ✓ Verified | 8.7 (399 reviews) ✓ Verified | 

### Customer Self-Service

| Product | Score | Reviews |
|---|---|---|
| **Agentforce Service (formerly Salesforce Service Cloud)** | 8.4/10 | 737 |
| **HubSpot Service Hub** | 8.3/10 | 746 |

#### Generative AI

| Feature | Agentforce Service (formerly Salesforce Service Cloud) | HubSpot Service Hub | 
|---|---|---|
| **AI Text Summarization** | 7.3 (128 reviews) | 7.6 (186 reviews) | 

#### Self-Service Experience

| Feature | Agentforce Service (formerly Salesforce Service Cloud) | HubSpot Service Hub | 
|---|---|---|
| **Knowledge Base** | 8.6 (597 reviews) | 8.6 (655 reviews) | 
| **Searchable Articles** | 8.3 (580 reviews) | 8.6 (628 reviews) | 
| **Community Forums** | 8.3 (529 reviews) | 7.7 (86 reviews) | 
| **Mobile Optimization** | 8.0 (216 reviews) | 7.9 (416 reviews) | 
| **Personalization** | 8.4 (227 reviews) | 8.3 (451 reviews) | 

#### Self-Service Platform

| Feature | Agentforce Service (formerly Salesforce Service Cloud) | HubSpot Service Hub | 
|---|---|---|
| **Branding** | 8.4 (226 reviews) | 8.3 (437 reviews) | 
| **Automation** | 8.6 (234 reviews) | 8.5 (454 reviews) | 
| **Artificial Intelligence** | 7.7 (204 reviews) | 7.7 (360 reviews) | 
| **Integrations** | 8.5 (217 reviews) | 8.3 (429 reviews) | 

#### Agentic AI - Customer Self-Service

| Feature | Agentforce Service (formerly Salesforce Service Cloud) | HubSpot Service Hub | 
|---|---|---|
| **Autonomous Task Execution** | 8.5 (8 reviews) | 8.3 (32 reviews) | 
| **Multi-step Planning** | 8.5 (8 reviews) | 8.4 (32 reviews) | 
| **Cross-system Integration** | 8.9 (9 reviews) | 8.2 (32 reviews) | 
| **Adaptive Learning** | 8.8 (8 reviews) | 8.3 (32 reviews) | 
| **Natural Language Interaction** | 8.8 (8 reviews) | 8.6 (32 reviews) | 
| **Proactive Assistance** | 8.8 (8 reviews) | 8.8 (31 reviews) | 
| **Decision Making** | 8.8 (8 reviews) | 8.5 (31 reviews) | 

### Social Customer Service

| Product | Score | Reviews |
|---|---|---|
| **Agentforce Service (formerly Salesforce Service Cloud)** | 8.5/10 | 341 |
| **HubSpot Service Hub** | N/A | N/A |

#### Generative AI

| Feature | Agentforce Service (formerly Salesforce Service Cloud) | HubSpot Service Hub | 
|---|---|---|
| **AI Text Generation** | 7.9 (56 reviews) | Not enough data | 
| **AI Text Summarization** | 8.1 (56 reviews) | Not enough data | 

#### Process

| Feature | Agentforce Service (formerly Salesforce Service Cloud) | HubSpot Service Hub | 
|---|---|---|
| **Mentions** | 8.6 (246 reviews) | Not enough data | 
| **Tickets** | 8.6 (266 reviews) | Not enough data | 
| **Macros** | 8.3 (227 reviews) | Not enough data | 

#### Channels

| Feature | Agentforce Service (formerly Salesforce Service Cloud) | HubSpot Service Hub | 
|---|---|---|
| **Email** | 8.8 (275 reviews) | Not enough data | 
| **Social** | 8.4 (250 reviews) | Not enough data | 
| **Live Chat** | 8.5 (233 reviews) | Not enough data | 
| **Phone** | 8.6 (234 reviews) | Not enough data | 
| **Text** | 8.6 (216 reviews) | Not enough data | 

#### Insight

| Feature | Agentforce Service (formerly Salesforce Service Cloud) | HubSpot Service Hub | 
|---|---|---|
| **Surveys** | 8.6 (232 reviews) | Not enough data | 
| **Reporting** | 8.8 (267 reviews) | Not enough data | 
| **Visitor Activity** | 8.5 (206 reviews) | Not enough data | 
| **Help Desk** | 8.7 (254 reviews) | Not enough data | 

### Digital Customer Service Platforms

| Product | Score | Reviews |
|---|---|---|
| **Agentforce Service (formerly Salesforce Service Cloud)** | 8.1/10 | 91 |
| **HubSpot Service Hub** | 7.6/10 | 86 |

#### Generative AI

| Feature | Agentforce Service (formerly Salesforce Service Cloud) | HubSpot Service Hub | 
|---|---|---|
| **AI Text Generation** | 8.0 (81 reviews) | 7.6 (86 reviews) | 
| **AI Text Summarization** | 8.0 (82 reviews) | 7.5 (86 reviews) | 

### Enterprise Feedback Management

| Product | Score | Reviews |
|---|---|---|
| **Agentforce Service (formerly Salesforce Service Cloud)** | 8.6/10 | 34 |
| **HubSpot Service Hub** | 8.5/10 | 345 |

#### Generative AI

| Feature | Agentforce Service (formerly Salesforce Service Cloud) | HubSpot Service Hub | 
|---|---|---|
| **AI Text Generation** | Feature Not Available | 7.5 (80 reviews) | 
| **AI Text Summarization** | Feature Not Available | 7.4 (81 reviews) | 

#### Survey Management

| Feature | Agentforce Service (formerly Salesforce Service Cloud) | HubSpot Service Hub | 
|---|---|---|
| **Brand Design Consistency** | 8.7 (31 reviews) | 8.6 (213 reviews) ✓ Verified | 
| **Survey Deployment** | 8.3 (31 reviews) | 8.6 (260 reviews) ✓ Verified | 
| **Feedback Collection** | 8.6 (31 reviews) | 8.7 (278 reviews) ✓ Verified | 
| **Device Responsiveness** | 8.7 (31 reviews) | 8.6 (263 reviews) ✓ Verified | 

#### Process Management

| Feature | Agentforce Service (formerly Salesforce Service Cloud) | HubSpot Service Hub | 
|---|---|---|
| **Feedback Aggregation** | 8.3 (31 reviews) | 8.5 (246 reviews) ✓ Verified | 
| **Trigger Alerts** | 8.4 (30 reviews) | 8.6 (256 reviews) | 
| **Real-Time Analysis** | 8.7 (31 reviews) | 8.6 (255 reviews) ✓ Verified | 
| **Real-Time Action** | 8.6 (30 reviews) | 8.6 (255 reviews) | 

#### System Management

| Feature | Agentforce Service (formerly Salesforce Service Cloud) | HubSpot Service Hub | 
|---|---|---|
| **Security** | 9.0 (31 reviews) | 8.9 (252 reviews) ✓ Verified | 
| **System Monitoring** | 8.7 (30 reviews) | 8.8 (243 reviews) | 

### AI Customer Support Agents

| Product | Score | Reviews |
|---|---|---|
| **Agentforce Service (formerly Salesforce Service Cloud)** | N/A | N/A |
| **HubSpot Service Hub** | N/A | N/A |

#### Customer Query Resolution - AI Customer Support Agents

| Feature | Agentforce Service (formerly Salesforce Service Cloud) | HubSpot Service Hub | 
|---|---|---|
| **Automated Ticket Resolution** | Not enough data | Not enough data | 
| **Contextual Response Generation** | Not enough data | Not enough data | 
| **Sentiment Analysis** | Not enough data | Not enough data | 
| **Knowledge Base Utilization** | Not enough data | Not enough data | 
| **Multilingual Support** | Not enough data | Not enough data | 

#### Customer Interaction Automation - AI Customer Support Agents

| Feature | Agentforce Service (formerly Salesforce Service Cloud) | HubSpot Service Hub | 
|---|---|---|
| **Proactive Customer Outreach** | Not enough data | Not enough data | 
| **Feedback Collection** | Not enough data | Not enough data | 
| **Escalation Handling** | Not enough data | Not enough data | 
| **Workflow Optimization** | Not enough data | Not enough data | 

#### Automation

| Feature | Agentforce Service (formerly Salesforce Service Cloud) | HubSpot Service Hub | 
|---|---|---|
| **Customer Interaction Automation** | Not enough data | Not enough data | 
| **Feedback Collection** | Not enough data | Not enough data | 
| **Document Processing** | Not enough data | Not enough data | 

#### Autonomy

| Feature | Agentforce Service (formerly Salesforce Service Cloud) | HubSpot Service Hub | 
|---|---|---|
| **Independent Decision Making** | Not enough data | Not enough data | 
| **Adaptive Responses** | Not enough data | Not enough data | 
| **Task Execution** | Not enough data | Not enough data | 
| **Problem Solving** | Not enough data | Not enough data | 

### AI Agents

| Product | Score | Reviews |
|---|---|---|
| **Agentforce Service (formerly Salesforce Service Cloud)** | N/A | N/A |
| **HubSpot Service Hub** | N/A | N/A |

#### Agentic AI - AI Agents

| Feature | Agentforce Service (formerly Salesforce Service Cloud) | HubSpot Service Hub | 
|---|---|---|
| **Autonomous Task Execution** | Not enough data | Not enough data | 
| **Multi-step Planning** | Not enough data | Not enough data | 
| **Cross-system Integration** | Not enough data | Not enough data | 
| **Adaptive Learning** | Not enough data | Not enough data | 
| **Natural Language Interaction** | Not enough data | Not enough data | 
| **Proactive Assistance** | Not enough data | Not enough data | 
| **Decision Making** | Not enough data | Not enough data | 

---
## Categories
**Shared Categories (6):** [Live Chat Software](https://www.g2.com/categories/live-chat), [Digital Customer Service Platforms](https://www.g2.com/categories/digital-customer-service-platforms), [Conversational Support Software](https://www.g2.com/categories/conversational-support), [Help Desk Software](https://www.g2.com/categories/help-desk), [Enterprise Feedback Management Software](https://www.g2.com/categories/enterprise-feedback-management), [Customer Self-Service Software](https://www.g2.com/categories/customer-self-service)

**Unique to Agentforce Service (formerly Salesforce Service Cloud) (8):** [Customer Communications Management Software](https://www.g2.com/categories/customer-communications-management), [Customer Service Automation Software](https://www.g2.com/categories/customer-service-automation), [Contact Center Quality Assurance Software](https://www.g2.com/categories/contact-center-quality-assurance), [Complaint Management Software](https://www.g2.com/categories/complaint-management), [Contact Center Knowledge Base Software](https://www.g2.com/categories/contact-center-knowledge-base), [Social Customer Service Software](https://www.g2.com/categories/social-customer-service), [Contact Center Workforce Software](https://www.g2.com/categories/contact-center-workforce), [Contact Center Software](https://www.g2.com/categories/contact-center)

**Unique to HubSpot Service Hub (4):** [AI Agents For Business Operations](https://www.g2.com/categories/ai-agents-for-business-operations), [Shared Inbox Software](https://www.g2.com/categories/shared-inbox), [Customer Success Software](https://www.g2.com/categories/customer-success), [AI Customer Support Agents Software](https://www.g2.com/categories/ai-customer-support-agents)


---
## Reviewer Demographics

### By Company Size

| Segment | Agentforce Service (formerly Salesforce Service Cloud) | HubSpot Service Hub | 
|---|---|---|
| **Small-Business** | 18.7% | 59.5% | 
| **Mid-Market** | 42.8% | 37.1% | 
| **Enterprise** | 38.5% | 3.4% | 

### By Industry

#### Agentforce Service (formerly Salesforce Service Cloud)

- **Information Technology and Services:** 11.5%
- **Computer Software:** 9.3%
- **Financial Services:** 7.6%
- **Manufacturing:** 4.3%
- **Non-Profit Organization Management:** 3.8%
- **Hospital &amp; Health Care:** 3.6%
- **Consulting:** 3.2%
- **Retail:** 2.9%
- **Insurance:** 2.6%
- **Telecommunications:** 2.4%
- **Other:** 49.0%

#### HubSpot Service Hub

- **Computer Software:** 19.4%
- **Information Technology and Services:** 10.7%
- **Marketing and Advertising:** 5.3%
- **Financial Services:** 4.5%
- **Education Management:** 3.3%
- **Real Estate:** 3.0%
- **Health, Wellness and Fitness:** 2.7%
- **Consumer Services:** 2.6%
- **Hospital &amp; Health Care:** 2.1%
- **Accounting:** 1.9%
- **Other:** 44.4%

---
## Alternatives

### Alternatives to Agentforce Service (formerly Salesforce Service Cloud)

- [ServiceNow Customer Service Management](https://www.g2.com/products/servicenow-customer-service-management/reviews) — 4.4/5 stars (468 reviews)
- [Sprinklr Service](https://www.g2.com/products/sprinklr-service/reviews) — 4.3/5 stars (749 reviews)
- [Zoho Desk](https://www.g2.com/products/zoho-desk/reviews) — 4.4/5 stars (7773 reviews)
- [Zendesk for Customer Service](https://www.g2.com/products/zendesk-for-customer-service/reviews) — 4.3/5 stars (6997 reviews)
- [Fin](https://www.g2.com/products/fin/reviews) — 4.5/5 stars (3886 reviews)
- [Freshdesk](https://www.g2.com/products/freshdesk/reviews) — 4.4/5 stars (3752 reviews)
- [Gladly](https://www.g2.com/products/gladly/reviews) — 4.7/5 stars (1113 reviews)
- [Genesys Cloud CX](https://www.g2.com/products/genesys-cloud-cx/reviews) — 4.4/5 stars (1556 reviews)
- [Kustomer](https://www.g2.com/products/kustomer/reviews) — 4.4/5 stars (558 reviews)
- [Talkdesk](https://www.g2.com/products/talkdesk/reviews) — 4.4/5 stars (2535 reviews)

### Alternatives to HubSpot Service Hub

- [Zendesk for Customer Service](https://www.g2.com/products/zendesk-for-customer-service/reviews) — 4.3/5 stars (6997 reviews)
- [Fin](https://www.g2.com/products/fin/reviews) — 4.5/5 stars (3886 reviews)
- [Freshdesk](https://www.g2.com/products/freshdesk/reviews) — 4.4/5 stars (3752 reviews)
- [Front](https://www.g2.com/products/front/reviews) — 4.7/5 stars (2499 reviews)
- [Gorgias](https://www.g2.com/products/gorgias/reviews) — 4.6/5 stars (563 reviews)
- [Help Scout](https://www.g2.com/products/help-scout/reviews) — 4.4/5 stars (428 reviews)
- [Zoho Desk](https://www.g2.com/products/zoho-desk/reviews) — 4.4/5 stars (7773 reviews)
- [ServiceNow Customer Service Management](https://www.g2.com/products/servicenow-customer-service-management/reviews) — 4.4/5 stars (468 reviews)
- [Tidio](https://www.g2.com/products/tidio/reviews) — 4.6/5 stars (1908 reviews)
- [LiveAgent](https://www.g2.com/products/liveagent/reviews) — 4.5/5 stars (1538 reviews)

---
## Top Discussions

### Agentforce Service (formerly Salesforce Service Cloud)

- Title: [How is Salesforce Service Cloud being used to enhance operational efficiency and user experience in its specific field?](https://www.g2.com/discussions/how-is-salesforce-service-cloud-being-used-to-enhance-operational-efficiency-and-user-experience-in-its-specific-field) — 4 comments
  > **Top comment:** "Salesforce Service Cloud&#39;s robust case management system allows your team to track and manage customer cases. This helps ensure that no customer issue falls..."
- Title: [How does Salesforce Service Cloud contribute to creating a more responsive and efficient customer service experience?](https://www.g2.com/discussions/how-does-salesforce-service-cloud-contribute-to-creating-a-more-responsive-and-efficient-customer-service-experience) — 3 comments, 1 upvote
  > **Top comment:** "Customer 360 and being able to hand off cases effectively"
- Title: [Does salesforce have a customer portal?](https://www.g2.com/discussions/does-salesforce-have-a-customer-portal) — 3 comments
  > **Top comment:** "In recent years, playing at online casinos has grown in popularity, and https://woocasinoaustralia.com is one of the best options out there for those seeking..."
- Title: [What is Salesforce customer community?](https://www.g2.com/discussions/what-is-salesforce-customer-community) — 2 comments
  > **Top comment:** "Salesforce customer community is a platform that allows businesses to connect with their customers and provide them with personalized and self-service..."
- Title: [Can salesforce have a lightweight application typically for startups](https://www.g2.com/discussions/can-salesforce-have-a-lightweight-application-typically-for-startups) — 2 comments, 1 upvote
  > **Top comment:** "After so many attempts in getting my funds back which I lost to a fake platform called mycoinbanking.com I lost the total of $348.000.  I needed the profit..."

### HubSpot Service Hub

- Title: [How does HubSpot Service Hub contribute to creating a more cohesive and effective customer service experience?](https://www.g2.com/discussions/how-does-hubspot-service-hub-contribute-to-creating-a-more-cohesive-and-effective-customer-service-experience) — 3 comments, 1 upvote
  > **Top comment:** " Tim&#39;s Web Worx: HubSpot Service Hub Review

As a proud HubSpot Solutions Partner, Tim&#39;s Web Worx has had the privilege of integrating HubSpot&#39;s powerful..."
- Title: [What is HubSpot Service Hub used for?](https://www.g2.com/discussions/what-is-hubspot-service-hub-used-for) — 2 comments, 1 upvote
  > **Top comment:** "HubSpot Service Hub is an AI-powered tool for managing customer interactions and resolving issues, suitable for businesses of all sizes."
- Title: [What does HubSpot software do?](https://www.g2.com/discussions/hubspot-service-hub-what-does-hubspot-software-do) — 2 comments
  > **Top comment:** "Huspot is a multi-tool CRM that includes tools for sales, marketing, support, and a CMS. We use Hubspot for the CRM, marketing tools like forms, landing..."
- Title: [What is service hub?](https://www.g2.com/discussions/what-is-service-hub) — 2 comments
  > **Top comment:** "I have no idea. I don&#39;t know what G2 is either. It&#39;s very confusing. "
- Title: [How to customise the website](https://www.g2.com/discussions/24540-how-to-customise-the-website) — 2 comments, 1 upvote
  > **Top comment:** "Eduardo,
Its not entirely clear to me what you are hoping to customize? We have been able to do quite a bit with ours for the Knowledge Base. Here&#39;s a link..."

---
**Source:** [G2.com](https://www.g2.com) | [Comparison Page](https://www.g2.com/compare/agentforce-service-formerly-salesforce-service-cloud-vs-hubspot-service-hub)

