# HubSpot Service Hub vs Maze Comparison
---
## AI Generated Summary
- **G2 reviewers report** that HubSpot Service Hub excels in its ticketing system, making it easy for users to manage and resolve customer issues efficiently. Users appreciate the platform's integration with other HubSpot products, which creates a cohesive experience that simplifies training and onboarding.
- **Users say** that Maze shines in user research capabilities, allowing for seamless testing of designs and prototypes. Its integration with tools like Figma and Adobe XD is particularly praised, enabling teams to validate ideas before development, which enhances the overall design process.
- **Reviewers mention** that HubSpot Service Hub has a strong reporting functionality that is beneficial for organizations looking to analyze customer interactions. The intuitive interface and solid performance in managing customer support tickets contribute to a positive user experience.
- **According to verified reviews** , Maze is noted for its ease of implementation and user-friendly interface, making it a go-to choice for teams conducting surveys and user testing. Users highlight the tool's powerful automated reporting features, which help in making informed decisions based on user feedback.
- **G2 reviewers indicate** that while HubSpot Service Hub has a higher overall satisfaction score, Maze's recent user feedback reflects a strong performance in areas like feedback management and real-time analysis, showcasing its effectiveness in gathering and interpreting user insights.
- **Users report** that HubSpot Service Hub, despite its higher complexity, offers a more comprehensive solution for customer service management, while Maze provides a more specialized tool for user research, making it essential for teams focused on design validation and user experience testing.



| | HubSpot Service Hub | Maze | 
|---|---|---|
| **Star Rating** | 4.4 out of 5 | 4.5 out of 5 | 
| **Total Reviews** | 2,917 | 111 | 
| **Largest Market Segment** | Small-Business (59.6% of reviews) | Mid-Market (47.2% of reviews) | 
| **Entry Level Price** | $0.00 Per Month | Free | 

---
## Top Pros & Cons

### HubSpot Service Hub

Pros:
- Ease of Use (325 reviews)
- Features (214 reviews)

Cons:
- Missing Features (117 reviews)
- Limited Customization (93 reviews)

### Maze

Pros:
- Features (7 reviews)
- Ease of Use (6 reviews)

Cons:
- Limitations (4 reviews)
- Limited Functionality (4 reviews)

---
## Ratings Comparison
| Rating | HubSpot Service Hub | Maze | 
|---|---|---|
  | **Meets Requirements** | 8.5 (2145 reviews) | 8.1 (77 reviews) | 
  | **Ease of Use** | 8.6 (2338 reviews) | 8.9 (77 reviews) | 
  | **Ease of Setup** | 8.3 (1347 reviews) | 9.5 (32 reviews) | 
  | **Ease of Admin** | 8.5 (921 reviews) | 9.1 (28 reviews) | 
  | **Quality of Support** | 8.8 (1968 reviews) | 8.7 (62 reviews) | 
  | **Has the product been a good partner in doing business?** | 8.8 (909 reviews) | 9.2 (22 reviews) | 
  | **Product Direction (% positive)** | 8.7 (2011 reviews) | 8.4 (64 reviews) | 

---
## Pricing

### HubSpot Service Hub

#### Entry-Level Pricing

Plan: Service Hub Free

Price: $0.00 Per Month

Description: For customer service professionals. A simple set of tools to start connecting with and supporting your customers — for free.

Key Features:
- Ticketing
- Custom support form fields
- Live chat

[Browse all 4 editions](https://www.g2.com/products/hubspot-service-hub/pricing)

#### Free Trial

Yes

### Maze

#### Entry-Level Pricing

Plan: Free

Price: Free

Description: For individuals looking to kickstart usability testing, at no cost.

Key Features:
- 1 study per month
- 5 seats
-  Pay-per use panel credits

[Browse all 2 editions](https://www.g2.com/products/maze-maze/pricing)

#### Free Trial

Yes

---
## Features Comparison By Category

### Help Desk

| Product | Score | Reviews |
|---|---|---|
| **HubSpot Service Hub** | 8.0/10 | 1151 |
| **Maze** | N/A | N/A |

#### Ticket and Case Management

| Feature | HubSpot Service Hub | Maze | 
|---|---|---|
| **Ticket creation user experience** | 8.5 (774 reviews) ✓ Verified | Not enough data | 
| **Ticket response user experience** | 8.4 (775 reviews) ✓ Verified | Not enough data | 
| **Workflow** | 8.4 (792 reviews) ✓ Verified | Not enough data | 
| **Response Automation** | 8.3 (710 reviews) ✓ Verified | Not enough data | 
| **SLA Management** | 7.8 (482 reviews) | Not enough data | 
| **Attachments/Screencasts** | 8.2 (708 reviews) ✓ Verified | Not enough data | 
| **Ticket Collaboration** | 8.4 (723 reviews) | Not enough data | 
| **Customer and Contacts Database** | 8.7 (749 reviews) ✓ Verified | Not enough data | 

#### Generative AI

| Feature | HubSpot Service Hub | Maze | 
|---|---|---|
| **AI Text Generation** | 7.3 (98 reviews) | Not enough data | 
| **AI Text Summarization** | 7.3 (98 reviews) | Not enough data | 

#### Agentic AI - Help Desk

| Feature | HubSpot Service Hub | Maze | 
|---|---|---|
| **Autonomous Task Execution** | 7.5 (89 reviews) | Not enough data | 
| **Natural Language Interaction** | 7.5 (91 reviews) | Not enough data | 
| **Proactive Assistance** | 7.4 (91 reviews) | Not enough data | 

#### Communication Channels

| Feature | HubSpot Service Hub | Maze | 
|---|---|---|
| **Customer Portal** | 8.1 (505 reviews) | Not enough data | 
| **Email to Case** | 8.5 (720 reviews) ✓ Verified | Not enough data | 
| **Chat/Live Support** | 8.3 (642 reviews) ✓ Verified | Not enough data | 
| **Social Integration** | 7.8 (447 reviews) | Not enough data | 
| **Voice** | 7.7 (465 reviews) | Not enough data | 

#### Platform

| Feature | HubSpot Service Hub | Maze | 
|---|---|---|
| **Mobile User Support** | 7.3 (513 reviews) | Not enough data | 
| **Customization ** | 8.1 (624 reviews) ✓ Verified | Not enough data | 
| **User, Role, and Access Management** | 8.4 (670 reviews) ✓ Verified | Not enough data | 
| **Integration** | 8.3 (632 reviews) ✓ Verified | Not enough data | 
| **Reporting** | 8.3 (730 reviews) ✓ Verified | Not enough data | 
| **Dashboards** | 8.5 (744 reviews) ✓ Verified | Not enough data | 

### Customer Success

| Product | Score | Reviews |
|---|---|---|
| **HubSpot Service Hub** | 7.9/10 | 1025 |
| **Maze** | N/A | N/A |

#### Customer Information

| Feature | HubSpot Service Hub | Maze | 
|---|---|---|
| **Customer Health Scores** | 8.4 (610 reviews) ✓ Verified | Not enough data | 
| **Customer Monitoring** | 8.6 (743 reviews) ✓ Verified | Not enough data | 
| **Customer Profiles** | 8.6 (789 reviews) ✓ Verified | Not enough data | 
| **Playbooks** | 8.0 (484 reviews) ✓ Verified | Not enough data | 
| **Customer Segments** | 8.3 (607 reviews) ✓ Verified | Not enough data | 
| **Product Engagement** | 8.3 (593 reviews) ✓ Verified | Not enough data | 
| **Surveys** | 8.5 (751 reviews) ✓ Verified | Not enough data | 

#### Predictions

| Feature | HubSpot Service Hub | Maze | 
|---|---|---|
| **Churn Risk** | 7.5 (457 reviews) ✓ Verified | Not enough data | 
| **Upsell Opportunities** | 7.8 (480 reviews) ✓ Verified | Not enough data | 
| **Custom Triggers** | 8.2 (559 reviews) | Not enough data | 
| **Machine Learning** | 7.7 (408 reviews) ✓ Verified | Not enough data | 

#### Platform

| Feature | HubSpot Service Hub | Maze | 
|---|---|---|
| **Reporting & Dashboards** | 8.5 (863 reviews) ✓ Verified | Not enough data | 
| **API & Integrations** | 8.2 (711 reviews) ✓ Verified | Not enough data | 
| **Data Import & Export Tools** | 8.4 (745 reviews) ✓ Verified | Not enough data | 
| **Workflow Capability** | 8.6 (816 reviews) ✓ Verified | Not enough data | 
| **Notifications** | 8.4 (867 reviews) ✓ Verified | Not enough data | 
| **Customization** | 8.2 (667 reviews) | Not enough data | 
| **Scalability** | 8.5 (789 reviews) ✓ Verified | Not enough data | 
| **Data Security** | 8.8 (749 reviews) ✓ Verified | Not enough data | 
| **Performance & Reliability** | 8.7 (859 reviews) ✓ Verified | Not enough data | 
| **User, Role, and Access Management** | 8.8 (843 reviews) ✓ Verified | Not enough data | 

#### Generative AI

| Feature | HubSpot Service Hub | Maze | 
|---|---|---|
| **AI Text Generation** | 7.6 (121 reviews) | Not enough data | 
| **AI Text Summarization** | 7.7 (118 reviews) | Not enough data | 

#### Agentic AI - Customer Success

| Feature | HubSpot Service Hub | Maze | 
|---|---|---|
| **Autonomous Task Execution** | 7.4 (92 reviews) | Not enough data | 
| **Multi-step Planning** | 7.6 (92 reviews) | Not enough data | 
| **Cross-system Integration** | 7.7 (93 reviews) | Not enough data | 
| **Natural Language Interaction** | 7.7 (92 reviews) | Not enough data | 
| **Proactive Assistance** | 7.7 (92 reviews) | Not enough data | 

### User Research

| Product | Score | Reviews |
|---|---|---|
| **HubSpot Service Hub** | N/A | N/A |
| **Maze** | 7.6/10 | 64 |

#### User Response Methods

| Feature | HubSpot Service Hub | Maze | 
|---|---|---|
| **Survey** | Not enough data | 8.4 (57 reviews) | 
| **Video Snippets** | Not enough data | 7.5 (21 reviews) | 
| **Video Interview** | Not enough data | 6.0 (12 reviews) | 
| **Photo Submission** | Not enough data | Feature Not Available | 
| **Text/Notes** | Not enough data | 8.4 (52 reviews) | 

#### Participant Selection

| Feature | HubSpot Service Hub | Maze | 
|---|---|---|
| **In-App** | Not enough data | 7.6 (37 reviews) | 
| **In-Store** | Not enough data | Feature Not Available | 
| **On-Site** | Not enough data | 7.6 (11 reviews) | 
| **Recruitment Pool** | Not enough data | 7.1 (31 reviews) | 

#### Insights

| Feature | HubSpot Service Hub | Maze | 
|---|---|---|
| **Analytics** | Not enough data | 8.2 (56 reviews) | 
| **Collaboration** | Not enough data | 8.2 (46 reviews) | 
| **Sorting** | Not enough data | 7.8 (43 reviews) | 

#### Generative AI

| Feature | HubSpot Service Hub | Maze | 
|---|---|---|
| **AI Text Summarization** | Not enough data | 6.7 (10 reviews) | 

### Shared Inbox

| Product | Score | Reviews |
|---|---|---|
| **HubSpot Service Hub** | 8.3/10 | 568 |
| **Maze** | N/A | N/A |

#### Productivity Tools

| Feature | HubSpot Service Hub | Maze | 
|---|---|---|
| **Notes** | 8.7 (504 reviews) | Not enough data | 
| **Internal Discussion** | 8.3 (454 reviews) | Not enough data | 
| **Assignments and Tasks** | 8.6 (497 reviews) | Not enough data | 
| **Workflows** | 8.6 (510 reviews) | Not enough data | 
| **Templates** | 8.6 (500 reviews) | Not enough data | 
| **Integrations** | 8.4 (483 reviews) | Not enough data | 
| **Tagging System** | 8.4 (461 reviews) | Not enough data | 

#### Analytics

| Feature | HubSpot Service Hub | Maze | 
|---|---|---|
| **Trends** | 8.0 (384 reviews) | Not enough data | 
| **Performance Tracking** | 8.4 (447 reviews) | Not enough data | 
| **Email Tracking** | 8.7 (496 reviews) | Not enough data | 

#### Agentic AI - Shared Inbox

| Feature | HubSpot Service Hub | Maze | 
|---|---|---|
| **Autonomous Task Execution** | 7.3 (58 reviews) | Not enough data | 
| **Decision Making** | 7.4 (58 reviews) | Not enough data | 

### User Research Repositories

| Product | Score | Reviews |
|---|---|---|
| **HubSpot Service Hub** | N/A | N/A |
| **Maze** | 7.7/10 | 7 |

#### Management

| Feature | HubSpot Service Hub | Maze | 
|---|---|---|
| **Team Collaboration** | Not enough data | 8.0 (5 reviews) | 
| **Access Control** | Not enough data | Not enough data | 
| **Data Security** | Not enough data | Not enough data | 

#### Functionality

| Feature | HubSpot Service Hub | Maze | 
|---|---|---|
| **Sentiment Analysis** | Not enough data | Not enough data | 
| **Tagging** | Not enough data | Not enough data | 
| **Note Taking** | Not enough data | 7.3 (5 reviews) | 
| **Integrations** | Not enough data | Not enough data | 

### AI Agents For Business Operations

| Product | Score | Reviews |
|---|---|---|
| **HubSpot Service Hub** | 8.7/10 | 19 |
| **Maze** | N/A | N/A |

#### Responses

| Feature | HubSpot Service Hub | Maze | 
|---|---|---|
| **Personalization** | 9.1 (16 reviews) | Not enough data | 
| **Route To Human** | 8.6 (16 reviews) | Not enough data | 
| **Natural Language Understanding (NLU)** | 9.0 (16 reviews) | Not enough data | 

#### Automation - AI Agents

| Feature | HubSpot Service Hub | Maze | 
|---|---|---|
| **Sales Follow-Up** | 8.5 (16 reviews) | Not enough data | 
| **Customer Interaction Automation** | 8.5 (16 reviews) | Not enough data | 
| **Lead Generation** | 8.6 (16 reviews) | Not enough data | 
| **Document Processing** | 8.5 (16 reviews) | Not enough data | 
| **Feedback Collection** | 8.8 (16 reviews) | Not enough data | 

#### Platform

| Feature | HubSpot Service Hub | Maze | 
|---|---|---|
| **Conversation Editor** | 8.1 (16 reviews) | Not enough data | 
| **Integration** | 8.8 (16 reviews) | Not enough data | 
| **Human-In-The-Loop** | 8.8 (16 reviews) | Not enough data | 

#### Autonomy -  AI Agents

| Feature | HubSpot Service Hub | Maze | 
|---|---|---|
| **Independent Decision Making** | 8.9 (16 reviews) | Not enough data | 
| **Adaptive Responses** | 8.5 (16 reviews) | Not enough data | 
| **Task Execution** | 8.3 (16 reviews) | Not enough data | 
| **Problem Solving** | 8.5 (16 reviews) | Not enough data | 

#### Generative AI

| Feature | HubSpot Service Hub | Maze | 
|---|---|---|
| **AI Text Generation** | 8.8 (17 reviews) | Not enough data | 
| **AI Text Summarization** | 9.0 (17 reviews) | Not enough data | 

### Conversational Support

| Product | Score | Reviews |
|---|---|---|
| **HubSpot Service Hub** | 8.0/10 | 932 |
| **Maze** | N/A | N/A |

#### Conversational Platform

| Feature | HubSpot Service Hub | Maze | 
|---|---|---|
| **Personalization** | 8.3 (804 reviews) | Not enough data | 
| **Omnichannel** | 8.0 (608 reviews) | Not enough data | 
| **Contextual Engagement** | 8.1 (354 reviews) | Not enough data | 
| **Proactive Engagement** | 8.2 (548 reviews) | Not enough data | 

#### Support Automation

| Feature | HubSpot Service Hub | Maze | 
|---|---|---|
| **Intelligent Routing** | 8.2 (634 reviews) | Not enough data | 
| **Seamless Escalation** | 8.1 (396 reviews) | Not enough data | 
| **Transcripts** | 8.2 (609 reviews) | Not enough data | 
| **Self-Serve Support** | 8.1 (566 reviews) | Not enough data | 

#### Generative AI

| Feature | HubSpot Service Hub | Maze | 
|---|---|---|
| **AI Text Generation** | 7.4 (263 reviews) | Not enough data | 
| **AI Text Summarization** | 7.4 (261 reviews) | Not enough data | 

### Live Chat

| Product | Score | Reviews |
|---|---|---|
| **HubSpot Service Hub** | 8.4/10 | 885 |
| **Maze** | N/A | N/A |

#### Generative AI

| Feature | HubSpot Service Hub | Maze | 
|---|---|---|
| **AI Text Generation** | 7.7 (140 reviews) | Not enough data | 
| **AI Text Summarization** | 7.7 (138 reviews) | Not enough data | 
| **AI Text-to-Speech** | Feature Not Available | Not enough data | 

#### Communication

| Feature | HubSpot Service Hub | Maze | 
|---|---|---|
| **Pop-up Chat** | 8.6 (424 reviews) ✓ Verified | Not enough data | 
| **Notifications** | 8.4 (422 reviews) ✓ Verified | Not enough data | 
| **Targeted Emails** | 8.7 (388 reviews) ✓ Verified | Not enough data | 
| **In-App Messaging** | 8.6 (337 reviews) | Not enough data | 
| **Co-Browsing** | 8.1 (265 reviews) | Not enough data | 

####  Internal Use

| Feature | HubSpot Service Hub | Maze | 
|---|---|---|
| **Customization ** | 8.1 (624 reviews) ✓ Verified | Not enough data | 
| **Conversation Archiving** | 8.5 (380 reviews) ✓ Verified | Not enough data | 
| **Lead Development** | 8.4 (340 reviews) ✓ Verified | Not enough data | 
| **Knowledge Base** | 8.6 (421 reviews) | Not enough data | 
| **Team Inbox ** | 8.8 (412 reviews) ✓ Verified | Not enough data | 
| **Customer Profiles** | 8.7 (399 reviews) ✓ Verified | Not enough data | 

### Customer Self-Service

| Product | Score | Reviews |
|---|---|---|
| **HubSpot Service Hub** | 8.3/10 | 746 |
| **Maze** | N/A | N/A |

#### Generative AI

| Feature | HubSpot Service Hub | Maze | 
|---|---|---|
| **AI Text Summarization** | 7.6 (186 reviews) | Not enough data | 

#### Self-Service Experience

| Feature | HubSpot Service Hub | Maze | 
|---|---|---|
| **Knowledge Base** | 8.6 (655 reviews) | Not enough data | 
| **Searchable Articles** | 8.6 (628 reviews) | Not enough data | 
| **Community Forums** | 7.7 (86 reviews) | Not enough data | 
| **Mobile Optimization** | 7.9 (416 reviews) | Not enough data | 
| **Personalization** | 8.3 (451 reviews) | Not enough data | 

#### Self-Service Platform

| Feature | HubSpot Service Hub | Maze | 
|---|---|---|
| **Branding** | 8.3 (437 reviews) | Not enough data | 
| **Automation** | 8.5 (454 reviews) | Not enough data | 
| **Artificial Intelligence** | 7.7 (360 reviews) | Not enough data | 
| **Integrations** | 8.3 (429 reviews) | Not enough data | 

#### Agentic AI - Customer Self-Service

| Feature | HubSpot Service Hub | Maze | 
|---|---|---|
| **Autonomous Task Execution** | 8.3 (32 reviews) | Not enough data | 
| **Multi-step Planning** | 8.4 (32 reviews) | Not enough data | 
| **Cross-system Integration** | 8.2 (32 reviews) | Not enough data | 
| **Adaptive Learning** | 8.3 (32 reviews) | Not enough data | 
| **Natural Language Interaction** | 8.6 (32 reviews) | Not enough data | 
| **Proactive Assistance** | 8.8 (31 reviews) | Not enough data | 
| **Decision Making** | 8.5 (31 reviews) | Not enough data | 

### Digital Customer Service Platforms

| Product | Score | Reviews |
|---|---|---|
| **HubSpot Service Hub** | 7.6/10 | 86 |
| **Maze** | N/A | N/A |

#### Generative AI

| Feature | HubSpot Service Hub | Maze | 
|---|---|---|
| **AI Text Generation** | 7.6 (86 reviews) | Not enough data | 
| **AI Text Summarization** | 7.5 (86 reviews) | Not enough data | 

### Enterprise Feedback Management

| Product | Score | Reviews |
|---|---|---|
| **HubSpot Service Hub** | 8.5/10 | 345 |
| **Maze** | 9.1/10 | 11 |

#### Generative AI

| Feature | HubSpot Service Hub | Maze | 
|---|---|---|
| **AI Text Generation** | 7.5 (80 reviews) | Feature Not Available | 
| **AI Text Summarization** | 7.4 (81 reviews) | Not enough data | 

#### Survey Management

| Feature | HubSpot Service Hub | Maze | 
|---|---|---|
| **Brand Design Consistency** | 8.6 (213 reviews) ✓ Verified | 9.8 (9 reviews) | 
| **Survey Deployment** | 8.6 (260 reviews) ✓ Verified | 8.6 (7 reviews) | 
| **Feedback Collection** | 8.7 (278 reviews) ✓ Verified | 9.4 (9 reviews) | 
| **Device Responsiveness** | 8.6 (263 reviews) ✓ Verified | 8.1 (9 reviews) | 

#### Process Management

| Feature | HubSpot Service Hub | Maze | 
|---|---|---|
| **Feedback Aggregation** | 8.5 (246 reviews) ✓ Verified | 9.2 (8 reviews) | 
| **Trigger Alerts** | 8.6 (256 reviews) | Feature Not Available | 
| **Real-Time Analysis** | 8.6 (255 reviews) ✓ Verified | 9.6 (8 reviews) | 
| **Real-Time Action** | 8.6 (255 reviews) | Feature Not Available | 

#### System Management

| Feature | HubSpot Service Hub | Maze | 
|---|---|---|
| **Security** | 8.9 (252 reviews) ✓ Verified | 9.3 (9 reviews) | 
| **System Monitoring** | 8.8 (243 reviews) | Feature Not Available | 

### AI Customer Support Agents

| Product | Score | Reviews |
|---|---|---|
| **HubSpot Service Hub** | N/A | N/A |
| **Maze** | N/A | N/A |

#### Customer Query Resolution - AI Customer Support Agents

| Feature | HubSpot Service Hub | Maze | 
|---|---|---|
| **Automated Ticket Resolution** | Not enough data | Not enough data | 
| **Contextual Response Generation** | Not enough data | Not enough data | 
| **Sentiment Analysis** | Not enough data | Not enough data | 
| **Knowledge Base Utilization** | Not enough data | Not enough data | 
| **Multilingual Support** | Not enough data | Not enough data | 

#### Customer Interaction Automation - AI Customer Support Agents

| Feature | HubSpot Service Hub | Maze | 
|---|---|---|
| **Proactive Customer Outreach** | Not enough data | Not enough data | 
| **Feedback Collection** | Not enough data | Not enough data | 
| **Escalation Handling** | Not enough data | Not enough data | 
| **Workflow Optimization** | Not enough data | Not enough data | 

#### Automation

| Feature | HubSpot Service Hub | Maze | 
|---|---|---|
| **Customer Interaction Automation** | Not enough data | Not enough data | 
| **Feedback Collection** | Not enough data | Not enough data | 
| **Document Processing** | Not enough data | Not enough data | 

#### Autonomy

| Feature | HubSpot Service Hub | Maze | 
|---|---|---|
| **Independent Decision Making** | Not enough data | Not enough data | 
| **Adaptive Responses** | Not enough data | Not enough data | 
| **Task Execution** | Not enough data | Not enough data | 
| **Problem Solving** | Not enough data | Not enough data | 

### AI Agents

| Product | Score | Reviews |
|---|---|---|
| **HubSpot Service Hub** | N/A | N/A |
| **Maze** | N/A | N/A |

#### Agentic AI - AI Agents

| Feature | HubSpot Service Hub | Maze | 
|---|---|---|
| **Autonomous Task Execution** | Not enough data | Not enough data | 
| **Multi-step Planning** | Not enough data | Not enough data | 
| **Cross-system Integration** | Not enough data | Not enough data | 
| **Adaptive Learning** | Not enough data | Not enough data | 
| **Natural Language Interaction** | Not enough data | Not enough data | 
| **Proactive Assistance** | Not enough data | Not enough data | 
| **Decision Making** | Not enough data | Not enough data | 

---
## Categories
**Shared Categories (1):** [Enterprise Feedback Management Software](https://www.g2.com/categories/enterprise-feedback-management)

**Unique to HubSpot Service Hub (9):** [Digital Customer Service Platforms](https://www.g2.com/categories/digital-customer-service-platforms), [AI Agents For Business Operations](https://www.g2.com/categories/ai-agents-for-business-operations), [Shared Inbox Software](https://www.g2.com/categories/shared-inbox), [Conversational Support Software](https://www.g2.com/categories/conversational-support), [Customer Success Software](https://www.g2.com/categories/customer-success), [Live Chat Software](https://www.g2.com/categories/live-chat), [Help Desk Software](https://www.g2.com/categories/help-desk), [Customer Self-Service Software](https://www.g2.com/categories/customer-self-service), [AI Customer Support Agents Software](https://www.g2.com/categories/ai-customer-support-agents)

**Unique to Maze (2):** [User Research Tools](https://www.g2.com/categories/user-research), [User Research Repositories](https://www.g2.com/categories/user-research-repositories)


---
## Reviewer Demographics

### By Company Size

| Segment | HubSpot Service Hub | Maze | 
|---|---|---|
| **Small-Business** | 59.6% | 30.6% | 
| **Mid-Market** | 37.1% | 47.2% | 
| **Enterprise** | 3.3% | 22.2% | 

### By Industry

#### HubSpot Service Hub

- **Computer Software:** 19.4%
- **Information Technology and Services:** 10.7%
- **Marketing and Advertising:** 5.3%
- **Financial Services:** 4.5%
- **Education Management:** 3.4%
- **Real Estate:** 3.0%
- **Health, Wellness and Fitness:** 2.7%
- **Consumer Services:** 2.6%
- **Hospital & Health Care:** 2.1%
- **Accounting:** 1.9%
- **Other:** 44.4%

#### Maze

- **Computer Software:** 13.9%
- **Financial Services:** 10.2%
- **Information Technology and Services:** 10.2%
- **Design:** 9.3%
- **Retail:** 3.7%
- **Banking:** 3.7%
- **Health, Wellness and Fitness:** 3.7%
- **Transportation/Trucking/Railroad:** 2.8%
- **Automotive:** 2.8%
- **Food & Beverages:** 2.8%
- **Other:** 37.0%

---
## Alternatives

### Alternatives to HubSpot Service Hub

- [Zendesk for Customer Service](https://www.g2.com/products/zendesk-for-customer-service/reviews) — 4.3/5 stars (6997 reviews)
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- [User Interviews](https://www.g2.com/products/user-interviews/reviews) — 4.6/5 stars (1046 reviews)
- [Dscout](https://www.g2.com/products/dscout/reviews) — 4.5/5 stars (186 reviews)
- [Lookback](https://www.g2.com/products/lookback/reviews) — 4.3/5 stars (21 reviews)
- [Qualtrics Market Research](https://www.g2.com/products/qualtrics-market-research/reviews) — 4.4/5 stars (3018 reviews)
- [Mouseflow](https://www.g2.com/products/mouseflow/reviews) — 4.6/5 stars (690 reviews)

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## Top Discussions

### HubSpot Service Hub

- Title: [How does HubSpot Service Hub contribute to creating a more cohesive and effective customer service experience?](https://www.g2.com/discussions/how-does-hubspot-service-hub-contribute-to-creating-a-more-cohesive-and-effective-customer-service-experience) — 3 comments, 1 upvote
  > **Top comment:** " Tim's Web Worx: HubSpot Service Hub Review

As a proud HubSpot Solutions Partner, Tim's Web Worx has had the privilege of integrating HubSpot's powerful..."
- Title: [What is HubSpot Service Hub used for?](https://www.g2.com/discussions/what-is-hubspot-service-hub-used-for) — 2 comments, 1 upvote
  > **Top comment:** "HubSpot Service Hub is an AI-powered tool for managing customer interactions and resolving issues, suitable for businesses of all sizes."
- Title: [What does HubSpot software do?](https://www.g2.com/discussions/hubspot-service-hub-what-does-hubspot-software-do) — 2 comments
  > **Top comment:** "Huspot is a multi-tool CRM that includes tools for sales, marketing, support, and a CMS. We use Hubspot for the CRM, marketing tools like forms, landing..."
- Title: [What is service hub?](https://www.g2.com/discussions/what-is-service-hub) — 2 comments
  > **Top comment:** "I have no idea. I don't know what G2 is either. It's very confusing. "
- Title: [How to customise the website](https://www.g2.com/discussions/24540-how-to-customise-the-website) — 2 comments, 1 upvote
  > **Top comment:** "Eduardo,
Its not entirely clear to me what you are hoping to customize? We have been able to do quite a bit with ours for the Knowledge Base. Here's a link..."

### Maze

- Title: [What can you use maze for?](https://www.g2.com/discussions/what-can-you-use-maze-for) — 1 comment
  > **Top comment:** "Unmoderated usability tests & surveys"
- Title: [What is Maze software?](https://www.g2.com/discussions/what-is-maze-software) — 1 comment
  > **Top comment:** "Maze is a software built to conduct unmoderated usability tests, with the possibility of including different types of questions beyond the usability test..."

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**Source:** [G2.com](https://www.g2.com) | [Comparison Page](https://www.g2.com/compare/hubspot-service-hub-vs-maze-maze)